908ent: The Podcast

In this podcast, I'm going to walk you through the best way to structure the homepage on your website for your blue-collar business.Each business is different so you may need to adjust and tweak what we go over to make it your own.But these are things you can implement right away.What’s Covered:What your homepage actually needs to doHow to structure it so people reach outReal updates you can make todayYou can do this yourself, or I can help you out. Either way, you'll know what a good homepage layout looks like.Have any questions? Let’s Talk Shop: https://tradetoughmarketing.comFull Video Link: https://youtu.be/oyWyt_bctq00:00 - Intro0:53 - Hero2:57 - About4:54 - Services6:55 - Reviews7:45 - Meet The Team9:03 - Portfolio10:04 - Embed Instagram Feed10:56 - Process11:52 - FAQ12:21 - CTA13:09 - Footer13:43 - Outro

Your work speaks for itself on the job site. Your website and marketing should do the same thing online. In this episode, Sal breaks down exactly why he built TradeTough — and what makes working with someone who has a blue-collar background completely different.What you'll take away:What made me start TradeToughWhen you work with TradeTough, you own everything — your website, your content, and your login info.I don't do cookie-cutter packages — I build what your business actually needsWho TradeTough was built for — and what to expect when you work with meLet’s Get To Work: TradeToughMarketing.com

Sal, Miriam, and Hilary of Mimi and Hill Designs shared their design approach. They emphasized the importance of knowing their clients, drawing inspiration from their diverse backgrounds, and creating a home that is unique and sacred to each family. They identified collaboration as a key factor in their success, highlighting the importance of teamwork and the value of not being an expert in everything.They discussed the importance of talent and hard work in their design industry. Miriam emphasized that while talent is essential, it must be coupled with diligence and motivation to succeed. She pointed out that her company has created a work environment that prioritizes work-life balance and respect for personal life, which in turn fosters dedication to their business.They also talked about the importance of managing client expectations and protecting their business from potential issues. At Mimi & Hill, they stressed the need to be proactive in finding solutions to problems, rather than blaming others. They also talked about the necessity of having a cushion of funds to cover unexpected expenses, such as correcting mistakes or replacing non-returnable items, to maintain their business's reputation and client relations.Connect with Hillary & Miriam:https://www.mimiandhill.comhttps://www.instagram.com/mimiandhill/Connect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal and Arsonval had a conversation. Arsonval shared his family's immigrant history, with his grandfather and other family members working in bakeries and restaurants. He grew up in this environment and has a strong appreciation for coffee and Brazilian pastries. He shared his dream of opening a coffee shop that serves both Brazilian and gluten-free options, inspired by his own family's experiences.Sal and Arsonval discussed the importance of hard work in sports and life in general, expressing the opinion that hard work often beats talent. Arsonval used the example of Cristiano Ronaldo, who, through hard work and dedication, became a world-renowned athlete.Arsonval encouraged listeners to persist in their dreams and passions, despite facing criticism or failure. He emphasized the importance of maintaining a positive mindset. He also suggested learning from failures and continuously improving.Connect with Arsonval:https://www.serrasummit.comhttps://www.instagram.com/serradocesummitConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Dr. Jessica McCarthy and Sal discussed the factors leading to success. Dr. McCarthy emphasized the importance of defining success, setting boundaries, and taking care of yourself. She shared her personal experience of overcoming academic challenges and a sports injury, highlighting the role of failure in shaping her resilience and success. She encouraged viewing failure as a learning opportunity. Sal agreed with Jessica's perspective, and they discussed the role of failure in sports, emphasizing its potential to teach resilience.Dr. McCarthy and Sal also talked about the importance of discipline and continuous learning for success. They highlighted the importance of diversifying learning and maintaining balance. Jessica emphasized the importance of having the right professional connections to achieve success. She stressed the significance of asking for help and consulting with experts, especially in areas where one lacks expertise.Connect with Dr. McCarthy:https://elementspsych.comhttps://www.instagram.com/elements_psychConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal and Mitch discussed the keys to success, with Mitch highlighting the importance of understanding God's Word, knowing one's purpose in life, and striving for personal growth. They also discussed Mitch's journey into the real estate industry, which began after reading a book on real estate investing and closing his first wholesale deal. Mitch stressed the importance of education and personal development in his journey.Mitch credited his growth to self-improvement efforts like reading and training. He also emphasized viewing challenges as growth opportunities and maintaining a positive outlook. Sal and Mitch Pollard discussed the importance of passion over fleeting motivation. They stressed the need to stay current in their fields, with Mitch sharing his learning habits. Mitch also recommended "Rich Dad, Poor Dad" and "The Millionaire Real Estate Agent" for business or real estate beginners.Connect with Mitch:https://www.instagram.com/[email protected] with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal & Joe discuss Joe's journey from being a walk-on player to eventually being named a team captain. He also discusses his academic achievements, including making the Academic All-Big 10 list for three consecutive years.Joe and Sal talk about the importance of hard work, competition, and living in the moment as key elements of success. Joe further shares his motto about being a "party crasher," which involves stepping outside one's comfort zone to let people know who you are and what you're fully capable of.Joe emphasizes the importance of self-belief and not letting others limit one's potential. He talks about the advice to "never let someone put a limit on you" and focuses on self-belief rather than outside noise.Connect with Joe:https://www.instagram.com/[email protected] with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal and Billy discuss the mission of Billy's firm and their decision to specialize in financial services for licensed professionals. They emphasize the importance of integrity, adaptability, and a positive attitude in business.Billy shares insights on overcoming unique financial challenges, the importance of job satisfaction beyond money, and the crucial role of hard work and perseverance in achieving success. Billy advocates owning mistakes, keeping goals in sight, and humbly asking others for help when facing obstacles. Blaming external factors is unproductive; one must find solutions through an open, solution-focused mindset and resilient attitude.They also explore the roles of passion, motivation, and lifelong learning in personal and professional growth. Listen to hear their take on success, resilience, and the power of building genuine relationships.Connect with Billy:https://www.linkedin.com/in/billyangelohttps://www.angelocpafirm.comConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal had a conversation with Patrick in which they discussed various topics. These topics included the importance of maintaining a consistent attitude and effort, the value of feedback, and the lessons learned from challenging times.Patrick shared his personal experiences and insights, emphasizing the significance of patience, persistence, and having a clear purpose. He also mentioned the Stone Cutter's Creed, a powerful quote that highlights the importance of perseverance and the ability to adapt when necessary.In his closing message, Patrick encouraged continuous learning, collaboration, and navigating life's journey by demonstrating perseverance in the face of obstacles.Connect with Patrick:https://www.linkedin.com/in/patricknatale/Connect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Key TakeawaysSuccess is relative - need to set your own parameters for what success means to youHave a strategic plan and systems/processes in place to reach your goalsEnjoy the journey and process, not just focus on the end resultRunning a business requires wearing two hats - creative and numbers/business sideFind solutions and present those to clientsWork smarter, not just harder - strategy is keyConnect with Swati:https://swatigoorha.comhttps://www.instagram.com/swatigoorhadesignsConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal had a conversation with Coach Tim Simo, discussing his coaching career and the importance of consistency, perseverance, and a positive mindset for success. Tim reflected on the valuable lessons learned from influential people in their life, particularly a close friend who recently passed away. This experience has given him a new perspective on treating others and appreciating the moments in life.Tim and Sal talked about how hard work can overcome talent and the need to learn from setbacks and move on. They also discussed the importance of passion and motivation in achieving success. They emphasized the value of continuous learning and collaboration with other coaches to stay updated and improve their coaching skills.Connect with Tim:[email protected] with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal and Hunter had a discussion about their motivations for starting their own businesses. Hunter highlighted three key factors for success: hard work, a supportive team, and determination.Hunter shared his experience in the insurance industry and how it allowed him to be involved in people's lives while still having the flexibility to spend time with his family. He also drew valuable lessons from his football days, emphasizing the significance of perseverance and not giving up on their goals.Sal and Hunter emphasized the importance of embracing a "why not" mindset when making decisions and taking risks. They both agreed that hard work surpasses talent and shared strategies for overcoming obstacles, such as analyzing the situation and creating a game plan.Hunter discussed the challenges of staying updated and continuously learning in their respective careers. He also emphasized the value of taking bold actions and leveraging one's natural strengths and passions to achieve fulfillment and success.Connect with Hunter:https://mchughinsurancegroup.comhttps://www.instagram.com/mchughinsurancegroup/https://www.linkedin.com/in/huntermchughmig/Connect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal and John discussed John’s key success factors of passion, self-motivation, and embracing failure. He shared how being part of a family business inspired them to continue the tradition and grow the brand of Liberty Group, which has been in business for over 100 years.They talked about the valuable lesson John learned from running the family business, highlighting the importance of hard work and outworking others. John also shared a favorite quote about how habits determine one's future, and attributed The Liberty Group's ability to sustain itself for 103 years to good leadership and consistent habits.They emphasized the significance of passion and motivation in maintaining consistency and achieving success. They also mentioned the use of awards and recognition to keep employees motivated, as well as the concept of "pivoting" in response to challenges.Connect with John:https://thelibertygroupcompany.comhttps://www.linkedin.com/in/john-lusardi-94050bb/https://www.instagram.com/the_liberty_group/Connect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal and Danielle had a discussion about Danielle's journey of becoming an author. She shared how a book inspired her and the challenges she faced with writer's block. Danielle gained valuable insights about the importance of consistency, finding the optimal time to write, and self-reflection. She also shared her three key principles for success: consistency, repetition, and continuous learning.They talked about the significance of perseverance, learning from setbacks, and using those lessons to move forward. They emphasized the role of motivation in fueling one's passion and the importance of starting small when pursuing a goal, such as writing a book. Danielle stressed the value of celebrating small achievements, learning from others, and staying authentic while taking consistent steps towards their goals.Connect with Danielle:https://www.instagram.com/danielle.axehttps://www.savedbythecrossandcaffeine.comSet Apart, Not Aside (Amazon)Set Apart, Not Aside (Barnes & Noble)Connect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Instagram Blueprint: Time-Saving Guide For Figuring Out InstagramDownload Your Free Guide: https://www.908ent.com/blueprintWhat's Included?Setting Up Your Instagram AccountOptimizing Your Instagram ProfileContentCaptions and HashtagsUtilizing Instagram Stories and ReelsInteracting with Your AudienceAnalyzing Your Account Insights​​​Bonus: Creating Your Own Make-Shift Banner for Your AccountConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal and Kate had a conversation where Kate shared her background as a licensed professional counselor and her experience as an athlete, which inspired her to pursue a career in sports psychology. They discussed three key factors for success: consistent effort, meaningful relationships, and self-belief.During their conversation, Sal and Kate reflected on the valuable lessons they learned from their experiences. They emphasized the importance of viewing obstacles as opportunities for personal growth. Additionally, they highlighted the significance of hard work and work ethic in achieving success, especially in youth sports.Kate and Sal also discussed the importance of overcoming obstacles and setbacks in both sports and life. Kate mentioned the significance of changing beliefs and maintaining discipline to quickly bounce back from setbacks. She also emphasized the importance of observing and understanding each client's individual perspective.Connect with Kate:[email protected]://www.martinomindset.comConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal had a conversation with Coach Kevin Kostibos, who shared his three main principles for success: having a plan, surrounding yourself with like-minded individuals, and being prepared for obstacles. Kevin discussed how he was inspired to pursue coaching and the valuable lesson he learned about adapting to life's changes.Sal and Kevin talked about the importance of tradition and long-term goals in achieving success. They discussed the importance of overcoming obstacles and failures in coaching and life. They also explored the connection between passion and motivation, emphasizing that both are necessary for success and that different individuals require different approaches to be motivated.Kevin discussed the importance of individualized coaching and continuous learning.  He emphasized the value of seeking advice from colleagues, observing others in action, and surrounding oneself with knowledgeable individuals to improve as a coach.Connect with Kevin:[email protected] with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal interviewed Peter Badgley, the founder and COO of Upside, a unique housing solution for older adults. They discussed Peter's journey in starting Upside, the three key factors for success (persistence, adaptability, and a positive attitude), and the importance of surrounding oneself with positive people. They emphasized the significance of hard work over talent, stating that hard work always pays off.Peter highlighted the significance of embracing failure, learning from setbacks, and the role of passion in fueling success. He stressed the importance of making open-door decisions and not being afraid to step outside of the norm. Peter emphasized the need to get started and take calculated risks to achieve success.Connect with Peter:https://www.linkedin.com/in/peter-d-badgley/Connect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal and Coach Chris Roof had a conversation about Chris’s background in baseball and coaching. Chris shared his thoughts on discipline, loyalty, and hard work in coaching, and how his mentor inspired him to pursue coaching after his playing career.Chris also discussed the creation and success of the Heights Baseball School and the High School Developmental League, which provide coaching and opportunities for young baseball playersSal and Chris discussed the importance of hard work in sports and business, emphasizing that it surpasses talent. They also emphasized the significance of having both passion and motivation in order to excel in their respective fields. They discussed the importance of continuous learning and reaching out to successful individuals for guidance.Connect with Chris:https://www.instagram.com/croof24/https://www.instagram.com/govlivbaseball/https://www.instagram.com/heightsbaseballschool/https://twitter.com/chrisroof24https://twitter.com/GLHighlanderBBConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal interviewed Darnell, a former football player turned real estate investor and realtor. Darnell shared his inspiration for pursuing real estate, which stemmed from reading the book "Rich Dad, Poor Dad" while playing football in Canada.Sal and Darnell discussed the importance of diversifying oneself and not being limited by societal expectations, as well as the value of hard work and enjoying the process. They discussed the importance of hard work over talent in achieving success in sports, business, and life. They also talked about the role of mindset and being rooted in something to overcome obstacles and setbacks.Darnell discussed the importance of passion over motivation, and how having a routine and small wins can lead to success. He also gave advice on how to improve by taking small actionable steps every day and stacking small wins.Connect with Darnell:https://linktr.ee/Darnelljamarhttps://www.instagram.com/darnelljamar2_Connect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Nick discussed his experience as a teacher and coach, emphasizing the importance of balance and accepting challenges. He also shared his coaching style and the differences between coaching football and golf. Nick discussed how he incorporated challenges into every aspect of coaching and training for football players, including summer workouts, to prepare them for post-season competition. He also emphasized the importance of hard work over talent in players.Sal and Nick discussed the importance of being authentic and genuine in order to find success in any field, whether it be sports or business. They also touched on the idea that people often underestimate the effort and mindset required to win. They emphasized the need to not only focus on physical training, but also mental preparation and understanding the bigger picture of how each player's role fits into the team's success.Connect with Nick:https://twitter.com/coachnicklibConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Michele discussed his career path, which involved working in finance on Wall Street before transitioning into his family's business, the Villa Restaurant Group. He emphasized the importance of having options, a backup plan, and revisiting past failures as key factors for success. Michele shared a valuable lesson he learned about taking the opportunity to get a foot in the door and having a seat at the table to ultimately achieve his career goals.Michele and Sal also emphasized the importance of passion and motivation in achieving success. They discussed how to overcome obstacles by being persistent and prepared for setbacks. Additionally, they talked about the importance of staying updated and continuing to learn in their respective industries. Both agreed that hard work beats talent and that constant learning and evolution are crucial for success.Connect with Michele:https://www.linkedin.com/in/michele-roberto-scotto-b748384/Connect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

Sal and Karen discussed Karen's experience as a successful real estate agent and the importance of honesty, authenticity, and consistency in achieving success. They also talked about the significance of education and staying up-to-date with industry trends. During the conversation, Sal and Karen discussed the importance of listening to others and asking for constructive criticism in order to improve. Karen emphasized the need for professionals to guide sellers and buyers, and the importance of maintaining a property's infrastructure to retain its value. Karen emphasized the need to accurately market properties on the correct platforms and to the correct buyers, and to use both online and print marketing to capture a larger network. Karen emphasized the impact of taking the time to write a personal note and also shared the importance of staying informed about current events to connect with clients. Connect with Karen:https://www.instagram.com/karencanniffehttps://www.facebook.com/karencanniffehttps://www.linkedin.com/in/karencanniffeConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

In this podcast episode, Sal and Bryan discuss the importance of surrendering to the process, maintaining a positive mindset, and having a supportive community in achieving success. Bryan emphasizes the importance of having a purpose and enjoying the process, both for clients and as a business owner. They also discuss losing weight, breaking bad habits, and giving meaningful gifts.Connect with Bryan:https://www.fit40coaching.comhttps://www.instagram.com/coach_fitzz/https://www.facebook.com/groups/fit40familyhttps://www.tiktok.com/@coach_fitzzConnect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com

In the first episode of 908ent: The Podcast, Sal Liberato introduces himself and his marketing business, 908 Enterprises. He discusses the varied topics and guests featured on the podcast, sharing stories of success and unique skillsets from various industries. The goal of the podcast is to provide value to listeners in every episode.Connect with Sal:https://908enterprises.comhttp://linkedin.com/in/salliberatohttps://tradetoughmarketing.com