PODCAST · business
Boosting Business Breakthroughs
by Lori Young
Boosting Business Breakthroughs is where coaches will gain the confidence, motivation and expertise to make their next business breakthrough. Breakthroughs can come with flashes of absolute clarity, sudden shifts in mindset, changes in personal or professional habits, learning new skills or anything else that changes the course of your coaching business. Tune in today for inspiring business growth episodes, hosted by certified master marketer and coach Lori Young.
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Episode 20: Manifesting Your Desires: 3 Simple Steps to Get Anything You Want
In this episode, Lori Young interviews Jackie Senatore about the three simple steps to manifest anything you want. They discuss the importance of awareness, acceptance, and permission in the manifestation process. Jackie shares stories of how she has helped clients overcome challenges and achieve their goals by tapping into their inner potential and aligning their energy. Key Takeaways: Manifestation starts with awareness of what you want and where you feel stuck. Acceptance is crucial in the manifestation process. Let go of judgment and resistance to allow energy to flow. Permission is the final step. Overcome fear and give yourself permission to have what you desire. Quotes: "Everything you've ever created in your life comes with alignment." - Jackie Senatore "The pain that we're in is actually the gift." - Jackie Senatore "Success really matches an energy." - Jackie Senatore "As soon as we judge something, we stop the flow of energy." - Jackie Senatore "The more pain, the more we're going to do something radical." - Jackie Senatore About The Guest: Meet Jackie Senatore, abundance and mindset coach, and your guide to unlocking your inner potential and achieving holistic well-being. With over a decade of expertise in personal development and energy healing, she empowers individuals to overcome challenges, heal emotional, mental, or physical pain, and manifest abundance in every aspect of their lives. Jackie's journey began when she conquered her own anxiety, delving deep into holistic and energy healing modalities like EFT, Active Meditation, and the Emotion Code. Today, she shares her transformative insights and healing techniques on her YouTube channel, helping countless viewers master their energy, gain confidence, and embark on a path of self-discovery, healing, and profound transformation. Join Jackie, and tap into your infinite potential. Website: www.jackiesenatore.com Meditation Mondays Membership: https://www.jackiesenatore.com/membership Free Energy Shifter: https://www.jackiesenatore.com/energyshifter Instagram: https://www.instagram.com/jackiesenatore YouTube: https://www.youtube.com/@jackiesenatore Connect with Lori (your host): Follow us on Instagram Follow the podcast on Instagram Connect with us on YouTube Subscribe to the weekly Coaches Marketing Scoop newsletter Learn more on LinkedIn Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 19: Mastering Goal Setting: A Funnel Down Approach to Achieving Success
In this episode, Lori Young interviews Rachael Davila about goal setting and creating the habits necessary to achieve those goals. Rachael shares her funnel-down approach to goal setting, which involves breaking down big goals into milestones, projects, tasks, and daily habits. She emphasizes the importance of creating small, achievable steps and developing a clear plan to reach the ultimate vision. Rachael also discusses the obstacles that coaches often face when setting and achieving goals, such as fear and overwhelm, and offers strategies for overcoming these challenges. She highlights the need for reflection and celebration along the journey and provides insights into managing the "bright shiny object syndrome" that many visionaries experience. Key Takeaways: Setting goals is important, but achieving them requires creating daily habits and breaking down big goals into smaller, manageable steps. Fear and overwhelm can hinder goal achievement, but breaking goals into smaller tasks and seeking external accountability can help overcome these obstacles. Reflection and celebration are essential for staying motivated and recognizing progress along the journey. Visionaries often have many ideas, but it's important to prioritize and focus on a few key projects at a time. Regularly reassessing goals and adjusting plans can help ensure alignment with personal values and desires. Quotes: "The key to achieving goals is creating the habits that will get you there." - Rachael Davila "Breaking down big goals into smaller, manageable steps is the key to maintaining momentum." - Rachael Davila "Reflection and celebration are essential for staying motivated and recognizing progress along the journey." - Rachael Davila About The Guest: Rachael Davila is an implementation coach and organizational specialist who helps entrepreneurs clarify their vision, make a plan, and take action to reach their goals. She is skilled at breaking down big goals into manageable steps and helping clients develop the habits needed for success. Website: www.extrahandsva.com Facebook: https://www.facebook.com/ExtraHandsVirtualAssistance Instagram: https://www.instagram.com/rachael.davila LinkedIn: https://www.linkedin.com/in/rachaeldavila Connect with Lori (your host): Follow us on Instagram Follow the podcast on Instagram Connect with us on YouTube Subscribe to the weekly Coaches Marketing Scoop newsletter Learn more on LinkedIn Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success!To learn more, visit us at www.amazingobm.com
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Episode 18: How to Legally Protect Yourself as a Coach in the Online Space
In this episode, Lori Young interviews Natalie Puglisi, a small business attorney, about how coaches can legally protect themselves online. Natalie shares her journey of starting her own law firm and realizing the need for legal protection in the online space. She explains the importance of having a strong legal foundation and breaks down the different aspects of legal protection, including trademarks, copyrights, and contracts. Natalie also provides valuable insights on how coaches can navigate the legal landscape and protect their businesses effectively. Key Takeaways: -Legal protection is essential for coaches to safeguard their businesses and intellectual property. -Trademarks protect names and branding, while copyrights protect original works of art. -Having a privacy policy, terms and conditions, and a disclaimer on your website is crucial to comply with legal requirements and protect your business. -Independent contractor agreements are necessary when working with team members, while employee contracts may be required in certain states. -It's important to consult with a legal professional to ensure you have the right legal documents in place and to navigate the legal landscape effectively. About the Guest: Natalie Puglisi is a small business attorney and legal resource for online entrepreneurs. Close to a decade ago she opened up her own law firm. She was scared and felt so overwhelmed with all that was needed to start her own entrepreneurial journey. So she dug deep and did the research to find out what would not only keep her legally compliant but also legally protected! With the boom of online entrepreneurs, she found herself consulting with more and more friends on what they legally needed for their businesses. She noticed that when they had the right legal documents in place, they emerged more confident and they truly stepped into the CEO versions of themselves. Then it dawned on her, there is truly a desire for other female entrepreneurs to figure out what they legally need in their businesses. Natalie considers the life force behind her business to be empowerment! She believes helping other female entrepreneurs legally protect themselves, will empower them to share more freely, post more freely, create more freely... change the world more freely! This Butterfly Effect is exactly what lights her up! Website: www.nataliepuglisi.com Instagram: www.instagram.com/nataliepuglisi Free Legal Resources: www.nataliepuglisi.com/free-resources Connect with Lori (your host): Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.youtube.com/redirect?even... Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. -A marketing strategist to help you plan and create high level strategy. -A copywriter to write all your website content, social media, email sequences and more. -A website designer to knock out your sales pages, optin pages and even full websites. -A graphic designer to design all your eye-catching social graphics and marketing materials. -A social media manager to make sure all your blogs, social content and newsletters reach your prospects. -A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 17: Diving Deep into the World of Facebook/Instagram Paid Advertising
In this episode, Lori Young interviews Tammy Pereira about using Facebook and Instagram paid advertising to grow your business. Tammy shares her journey from the corporate world to the online space and how she discovered the power of Facebook ads. She emphasizes the importance of growing your email list and explains how Facebook ads can accelerate your business growth. Tammy also discusses the different types of ads and campaigns that work well, as well as the importance of testing and optimizing your ad creatives. She provides insights into targeting the right audience and shares strategies for running ads to paid events and webinars. Tammy concludes by highlighting the expansive possibilities of Facebook ads and how they can transform your business. Key Takeaways: -Facebook and Instagram advertising can be a powerful tool for growing your email list and social media following. -Growing your email list is essential for a successful and healthy business. -Lead generation ads are a great way to grow your email list and social media following. -Testing and optimizing your ad creatives is crucial for success. -There are various strategies for running ads to paid events and webinars. -Facebook ads offer expansive possibilities for business growth. About The Guest: Tammy Pereira is a marketing and advertising strategist, with more than 20 years of experience, specializing in Facebook Ads for ambitious, empire-building female entrepreneurs, coaches and done-for-you service providers. She left the corporate world of advertising with million-dollar budgets behind to create her full-service ad agency, helping hundreds of clients build wildly successful online businesses with Facebook advertising. Her consulting and ad services have generated results for clients including upwards of $55,000 in revenue in a single week. She’s been featured on stages across the US including Money Maker Live with Alyssa J Dillon. Tammy lives in Michigan with her two children and Lulu, the cutest Boston Terrier you’ll hear snoring on every Zoom call. Website: www.tammyp.com Facebook: https://www.facebook.com/groups/WomenEntrepreneursConnect 100+ Ad Audience Guide: https://tammyapereira.com/guide Connect with Lori (your host): Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbEZrc0hUNmlzM1VoWjJLTjl6aURRTXUtYXl1Z3xBQ3Jtc0trYlZ2aW1nTEZlU0puR1pmYWtLYW5qbFZKcDh3RWdLZzRaVWhHSEZfMjRfOTVURnYtWnVyZmZhdUM1NUNEYVhQM0xnRTdCR1VkVUNfVUV1ZjVtYTRpeTgzc1c5Nk5aUFNMSGR2cHh2Y0FCZ0xyc0RyZw&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Famazingobm%2F&v=aP1A4v2efwY Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. -A marketing strategist to help you plan and create high level strategy. -A copywriter to write all your website content, social media, email sequences and more. -A website designer to knock out your sales pages, optin pages and even full websites. -A graphic designer to design all your eye-catching social graphics and marketing materials. -A social media manager to make sure all your blogs, social content and newsletters reach your prospects. -A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 16: 7 Reasons Why Hiring an Online Business Manager Might Be Right for You
Lori Young interviews Keldie Jamison, a certified online business manager (OBM) trainer and coach. They discuss the role of an OBM and how they can help entrepreneurs grow their businesses. Keldie shares her own journey of becoming an OBM and the mindset shifts required to be successful in this role. They also discuss the importance of trust, delegation, and being open to challenges as a CEO when working with an OBM. Keldie emphasizes the supportive community of certified OBMs and the additional resources and mentoring available to clients who hire them. Key Takeaways: An online business manager (OBM) is responsible for managing and supporting the day-to-day operations of an online business. OBMs help entrepreneurs by taking tasks off their plate, managing teams, and ensuring that the right things are done at the right time. To be successful with an OBM, a CEO needs to be ready to let go, delegate, and trust the OBM and the team. About The Guest: Keldie Jamieson teaches corporate dropouts, virtual assistants, project managers, freelancers, and others, how to create a business leading and managing other entrepreneurs’ online businesses where they can create their ideal lifestyle, have great income opportunities, and make a real impact on the lives of their clients as an online business manager. She is a Certified Online Business Manager Trainer, Coach, and founder of the OBM Leadership Academy. With over 30 years experience working in corporate leadership, operations, and administration, she understands what it takes to lead, manage, and scale a successful business. Keldie has had the pleasure to work with some of the most influential, mission-driven, and passionate women in the online entrepreneurial world, helping them to grow their community, businesses, and teams. And in the process, she has been able to fulfill her own dream of empowering tens of thousands of women...and she’s done that by helping her clients’ business and team to run more smoothly so they can focus on transformations for their own audience and communities. Website: https://www.obmleadershipacademy.com LinkedIn: https://www.linkedin.com/in/keldiejamieson Facebook: https://www.facebook.com/OBMLeadershipAcademy Instagram: https://www.instagram.com/keldie.jamieson Download the OBM Essentials Kit - https://www.obmleadershipacademy.com/obm-essentials-kit Hire an OBM: https://www.onlinebusinessmanager.com Book: Becoming an OBM (great resource to learn all about OBMs) Connect with Lori (your host): Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. -A marketing strategist to help you plan and create high level strategy. -A copywriter to write all your website content, social media, email sequences and more. -A website designer to knock out your sales pages, optin pages and even full websites. -A graphic designer to design all your eye-catching social graphics and marketing materials. -A social media manager to make sure all your blogs, social content and newsletters reach your prospects. -A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 15: Monetizing the Mic from Day 1
In this episode, Lori Young interviews Caleigh Bell, a podcast strategist, about all things podcasting. They discuss the importance of aligning your podcast with your overall business goals, the pros and cons of interview-style and solo episodes, and the process of managing guests and producing episodes. Caleigh also shares tips on how to grow your podcast, measure its success, and monetize it from day one. Key Takeaways: -Start your podcast where you are most comfortable showing up, whether it's through interviews, solo episodes, or other formats. -Align your podcast with your business goals and target audience to drive revenue and build your audience. -Aim for weekly episodes, but consider your bandwidth and resources when deciding on the frequency. -Mix guest episodes and solo episodes to provide value to your audience and showcase your expertise. -When choosing guests, look for individuals with a similar audience but a non-competing offer. -Measure the success of your podcast by tracking audience growth, engagement, and revenue generated through podcast-specific links and intake forms. -Give your podcast at least 18 months before evaluating its impact on your business. Quotes: "Wherever you are most comfortable showing up, that's where you should start from." - Caleigh Bell "If you want your podcast to drive revenue into your business, it has to make sense with your business." - Caleigh Bell "Being a guest on other podcasts and having guests on your podcast can help you grow your audience." - Caleigh Bell "Make sure your guests have a similar audience as you, but not a competing offer." - Caleigh Bell "Don't give up on your podcast until you've done it for 18 months and evaluated its impact on your business." - Caleigh Bell About The Guest: Caleigh Bell is a podcast strategist for ambitious entrepreneurs who want to create high converting audio and video content. She specializes in simplifying, systematizing, and monetizing podcasts and YouTube channels. Website: www.allthingspodcasting.comThe All Things Podcasting Podcast: https://podcasts.apple.com/us/podcast/all-things-podcasting/id1571757294 Facebook: www.facebook.com/caleigh.grant.1 Connect with Lori (your host): Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. -A marketing strategist to help you plan and create high level strategy. -A copywriter to write all your website content, social media, email sequences and more. -A website designer to knock out your sales pages, optin pages and even full websites. -A graphic designer to design all your eye-catching social graphics and marketing materials. -A social media manager to make sure all your blogs, social content and newsletters reach your prospects. -A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 14: How to Transition from Self-Employed to CEO of Your Business
Dana Corey, a business strategist and coach, joins Lori Young on the Boosting Business Breakthroughs podcast to discuss how to fully step into the CEO role of your business. They explore the shift from being a self-employed boss to owning your role as CEO. Dana shares her journey from coaching friends to becoming a business coach and the importance of trusting and allowing in business growth. They also discuss the neuro rewiring process and how it can help break patterns and make better decisions. Dana emphasizes the importance of recognizing that you are the bottleneck in your business and learning to delegate effectively. She encourages CEOs to take one step forward at a time, especially during challenging times. Key Takeaways: Transitioning from self-employed to CEO requires recognizing that you are the bottleneck and learning to delegate effectively. Trusting others to do the job better than you can and allowing them to make decisions is key to growth and success. Shifting mindset and rewiring your brain can help break patterns and open up new possibilities. Decision-making should involve considering different reactions and trying on different solutions to find the best fit. Daily practices for optimal CEO performance vary for each individual and should be tailored to personal preferences and needs. About the Guest: Dana Corey is a business strategist and coach. She works with established entrepreneurs whose businesses serve local-to-them clients, helping them grow from being 'self-employed' to owning their role as CEO. Her clients stop micromanaging and become the creative visionary growth leader their business needs. Dana combines nuts-and-bolts strategy, internal operating system neuro-rewiring, and walk-beside-you partnership. Over 87% of Dana’s clients double their bottom line within a year of working with her. Even better, they do that while working a third less hours, taking regular weekends and enjoying REAL vacations. Some people think the time off is a side benefit – Dana believes that freedom is the whole point! Over the last decade, Dana has helped hundreds of business owners enjoy more freedom, make more money, and be great leaders – on their own terms. Website: www.danacorey.com Facebook: www.facebook.com/danacorey LinkedIn: www.linkedin.com/in/danacoreycoaching Instagram: www.instagram.com/danacoreycoaching Connect with Lori (your host): Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. -A marketing strategist to help you plan and create high level strategy. -A copywriter to write all your website content, social media, email sequences and more. -A website designer to knock out your sales pages, optin pages and even full websites. -A graphic designer to design all your eye-catching social graphics and marketing materials. -A social media manager to make sure all your blogs, social content and newsletters reach your prospects. -A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 13: Boosting Efficiency and Revenue with Automated Systems and ClickUp
In this episode, Lori Young interviews Kaci Ackerman, a ClickUp and systems expert, about the importance of developing systems in your business and how to automate them using ClickUp. Kaci shares her own business breakthrough and explains why systems are crucial for achieving time and financial freedom. She highlights the top three systems every business should focus on: onboarding, client or service delivery, and team management. Kaci also discusses the power of automations in ClickUp and how they can streamline processes and increase efficiency. She emphasizes the need for both ClickUp and a client relationship management tool like Dubsado to fully automate and manage a business. The episode concludes with Kaci providing tips on how to transition from a paper to-do list or calendar-based task management to using a project management tool like ClickUp. Key Takeaways: -Developing systems in your business is essential for achieving time and financial freedom. -The top three systems to focus on are onboarding, client or service delivery, and team management. -Hiring someone to help set up your systems is a cost-effective investment that saves time and ensures success. -Templates and checklists in ClickUp are powerful tools for automating and streamlining processes. -Integrating ClickUp with other tools like Slack and email can enhance productivity and communication. Quotes: "You want to stop working more in your business and start pulling away to achieve time and financial freedom." - Kaci Ackerman "If you don't have systems in place, you're going to get maxed out on clients, income, and business growth." - Kaci Ackerman "Having systems in place gives you mental freedom and clarity, reducing stress and overwhelm." - Kaci Ackerman About The Guest: Kaci Ackerman is a ClickUp and systems expert who has helped over a thousand business owners organize their businesses with systems and ClickUp. She started her business in 2020 and has since experienced exponential growth and success. Website: www.kaciackermanofficial.com Instagram: www.instagram.com/kaciackerman ClickUp Roadmap: www.kaciackermanofficial.com/clickup-roadmap/ Connect with Lori (your host): Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. -A marketing strategist to help you plan and create high level strategy. -A copywriter to write all your website content, social media, email sequences and more. -A website designer to knock out your sales pages, optin pages and even full websites. -A graphic designer to design all your eye-catching social graphics and marketing materials. -A social media manager to make sure all your blogs, social content and newsletters reach your prospects. -A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 12: 3 Ways to Practice Better Boundaries and Sustainable Self-Care
In this episode, Lori Young interviews Krista Resnick about setting better boundaries and practicing sustainable self-care. Krista shares her personal journey of learning to set boundaries and explains the concept of having a strong back, soft front, and wild heart. She emphasizes the importance of slowing down and breathing, setting boundaries with others, and prioritizing rest. Krista also discusses the discomfort that can arise when setting boundaries and offers strategies for dealing with pushback. Key Takeaways: Cultivate a strong back, soft front, and wild heart to maintain healthy boundaries. Set alarms to remind yourself to slow down and breathe throughout the day. Practice the boundary of "no more auto-yesing" by giving yourself time to respond to requests. Prioritize rest and downtime to recharge and prevent burnout. Quotes: "We have to train ourselves when we're not dysregulated." "Boundaries set us up for success and freedom." "How human of me to feel all of these things." "Boundaries around rest are non-negotiable." About The Guest: Krista Resnick is a master life coach and restorative yoga teacher. She helps women cultivate strong backs, soft fronts, and wild hearts. Website: www.kristaresnick.com Facebook: htps://www.facebook.com/kristaresnickcoaching Instagram: https://www.instagram.com/kristaresnick Connect with Lori (your host): Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 11: Exploring the World of YouTube Ads to Find and Target Ready Buyers
Marcus Svedin, co-founder of Titan Marketer, shares his journey from being an industrial electrician to specializing in YouTube advertising. He emphasizes the importance of having a proven sales process before diving into YouTube ads and recommends a minimum monthly spend of $1,000 for testing and optimization. Marcus also provides insights into creating highly engaging YouTube ads, including the importance of authenticity and the structure of a successful ad script. Key Takeaways: YouTube ads work best for businesses that already have a proven sales process. Authenticity is key in YouTube ads as it builds trust and connection with the audience. The structure of a successful YouTube ad script includes a hook, elevator pitch, story, and close. Targeting options on YouTube include specific websites, search terms, and app usage. Education and split testing are crucial for success in YouTube advertising. Quotes: "If you can get Facebook ads to work for you really well, then YouTube ads will work for you really well." "You don't need fancy equipment to shoot your YouTube ad. All you need is a phone and a wireless mic." "Your hook needs to call out to your target audience and speak to their frustrations or desires." "Sell the click in your ad and landing page by focusing on the benefits and value they will receive." "Split testing is the key to success in YouTube advertising. Constantly test and optimize your ads, audiences, and landing pages." About the Guest: Marcus Svedin, an industrial electrician, switched careers after a knee injury. He found his way into advertising, starting with Facebook, and shortly after, moved to YouTube advertising. Marcus Svedin and Ben Jones co-founded Titan Marketer, a digital marketing agency that specializes in optimizing sales processes and YT video advertising. They have helped over 500 business owners add an additional 6-7+ figures to their businesses using YouTube ads. Website: https://titanmarketer.com/services/funnel/home/ Instagram: https://www.instagram.com/marcussvedinofficial/ Facebook: https://www.facebook.com/marcussvedinofficial FREE On-Demand YouTube Ads Training: https://www.titanmarketer.com.au/instant-access-training-lp Connect with Lori (your host): Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 10: Resolve Uncertainty and Stress by Questioning the “Gray”
Kari Schwear joins Lori Young on the Boosting Business Breakthroughs podcast to discuss the gray areas in our lives and how they can impact our happiness and business growth. They explore the concept of gray areas and how they manifest in various aspects of life, such as relationships, health, and spirituality. Carrie shares her personal experience with gray area drinking and the importance of questioning and making intentional choices. She also introduces the DECIDE model of change, which includes desire, exploring your why, commitment to self, identity shift, daily habits, and everyday effort equals expansion. Carrie provides practical tools for self-regulation and stress management, including breathwork and the Saber Method. Key Takeaways: -Gray areas refer to periods or situations where clarity, direction, or purpose feels absent, resulting in uncertainty and emotional conflict. -Recognizing and questioning gray areas in our lives is essential for personal growth and happiness. -The DECIDE model of change includes desire, exploring your why, commitment to self, identity shift, daily habits, and everyday effort equals expansion. -Self-regulation tools such as breathwork and the Saber Method can help manage stress and make positive changes. About The Guest: Kari Schwear is an Executive Lifestyle Gray Area Coach specializing in the many gray areas we have in our lives. Her zone of genius is in habit creation, communication, intentional living and leadership development. As a former gray area drinker, Kari founded GrayTonic, and Question the Drink, in 2018 after her own experience of “living in the gray” led her to the service of others. She offers bespoke coaching for business leaders seeking wellness, peak performance, and thriving relationships without alcohol. Kari has also co-authored two anthology books, The Successful Mind, along with her second book, Limitless, a WSJ #1 Bestseller. Website - http://www.graytonic.com Follow Kari on LinkedIn - https://www.linkedin.com/in/karischwear/ Follow Kari on Facebook - https://www.facebook.com/graytonic Follow Kari on Instagram - https://www.instagram.com/gray_tonic/ Follow Kari on YouTube - https://www.youtube.com/@GrayTonicThink Through the Drink Mini Course - https://www.graytonic.com/tttd/10 Ways to Stay Centered in Stressful Times - https://graytonic.kartra.com/page/10Ways Connect with Lori: Follow us on Instagram - https://www.instagram.com/amazingobm Follow the podcast on Instagram - https://www.instagram.com/boostingbusinessbreakthroughs/Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 9: A Dive Into the World of “Data” to Inform Business Decisions
In this episode, Lori Young interviews Kiva Slade, a data expert and owner of the 516 Collaborative. They discuss the importance of data in business growth and how small business owners can leverage data to make informed decisions. Kiva shares her journey to becoming a data expert and highlights the need for small businesses to use data to drive their success. They dive into the topic of Google Analytics 4 and how it can provide valuable insights into website performance and user behavior. Kiva also emphasizes the importance of understanding the average and norm of data points to set realistic goals and expectations in business. Section 2: Embed player to play the episode Section 2a: Embed video for video episodes Key Takeaways: Data is crucial for understanding what is working and what is not working in your business. Google Analytics 4 provides valuable insights into website performance and user behavior. Understanding the average and norm of data points helps set realistic goals and expectations in business. Quotes: "Data gives us the knowledge of what is working and helps us make better decisions." - Kiva Slade "Trust yourself and your own knowledge when making business decisions." - Kiva Slade About The Guest: Kiva Slade is the owner and founder of The 516 Collaborative, specializing in providing comprehensive support to small business owners at the intersection of data and operations. With a Master's degree in Public Administration and certifications as a Director of Operations and Online Business Manager, Kiva brings over 20 years of experience from the public and private sectors. Throughout her career, Kiva has demonstrated a remarkable ability to drive results and achieve success, whether as a Legislative Director for a member of Congress or as the chief encouragement officer for her children. When not immersed in business endeavors, you can find Kiva savoring gluten-free desserts or engrossed in the pages of a captivating book. Her passion for helping entrepreneurs thrive and her commitment to excellence make her an invaluable asset to any business seeking growth and operational excellence. Website: www.the516collaborative.com LinkedIn: www.linkedin.com/in/kivaslade/ Download Harness the Data: https://the516collaborative.co/harnessthedata Connect with Lori (Your Host): Follow us on Instagram - https://www.instagram.com/amazingobm Follow the podcast on Instagram - https://www.instagram.com/boostingbusinessbreakthroughs/ Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop Newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 8: The 3 Phases of Hiring the "Right" Virtual Assistant
In this episode, Lori Young interviews Melissa Smith, the founder and CEO of the Association of Virtual Assistants. They discuss the three phases of hiring the right virtual assistant (VA) for your coaching business. Melissa shares her personal journey of starting her own business as a virtual assistant and how she eventually transitioned into matching clients with the right VA. She emphasizes the importance of determining what you want the VA to do, being specific in your job description, conducting due diligence in the hiring process, and having a thorough onboarding process. Melissa also offers a free interactive hiring workbook to help coaches hire the right VA. Key Takeaways: The first phase of hiring the right VA is determining what you want them to do and being excited about delegating those tasks. Be specific in your job description to attract the right VA and deter the wrong ones from applying. Conduct due diligence in the hiring process, including reference checks and background checks. Have systems and processes in place to effectively guide the VA and avoid mistakes. The onboarding phase is crucial for setting expectations and goals for the VA and ensuring a smooth working relationship. About The Guest: Melissa Smith is the Founder & CEO of the Association of Virtual Assistants and The PVA, a firm that matches clients with the right virtual assistants. She is also the best-selling author of two books, Hire The Right Virtual Assistant and Become a Successful Virtual Assistant. Additionally, Melissa also mentors for Remote-how Academy, the first global, online education and individual certification program. Drawing from her experience while working on five different continents Melissa truly understands how to operate a successful virtual business. Melissa has been featured by ABC, NBC, CBS, Entrepreneur, Forbes, U.S. Chamber of Commerce, U.S. News & World Report. Most recently Melissa was named Top Virtual Assistant Consultant of the Year, a Top 10 Most Inspiring Woman in Business 2022, one of the top 100 Dynamic Leaders, and a trailblazing female entrepreneur to watch in 2021. Website - http://www.thepva.com/ Complimentary Hiring Workbook - https://thepva.com/complimentary-hiring-workbook/ Follow Melissa on LinkedIn - https://www.linkedin.com/in/melissasmiththepva/ Connect with Lori (Your Host): Follow us on Instagram - https://www.instagram.com/amazingobm Follow the podcast on Instagram - https://www.instagram.com/boostingbusinessbreakthroughs/ Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop Newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 7: How to Leverage Your Human Design in Creating Magnetic Content and Offers in Your Business
In this episode, Lori Young interviews Jen Dys, a human design coach and marketing strategist. They discuss the concept of human design and how it can be used to create magnetic content for your business. Jen explains the five different energy types in human design and provides specific tips for each type on how to approach marketing and content creation. She emphasizes the importance of aligning your content with your unique strengths and gifts, and offers insights on how to do so based on your energy type. Key Takeaways: Human design is a tool that helps you understand yourself at a deeper level and align your business and marketing strategies with your unique strengths and gifts. Each energy type in human design has its own specific strategy for marketing and content creation. Generators and manifesting generators should focus on showcasing their excitement and passion in their content to magnetize their audience. Projectors should highlight their knowledge and expertise in their content, demonstrating their unique framework and offering client success stories. Manifestors should inform and tease their audience, giving them a taste of what's to come and allowing them to catch up to their vision. About The Guest: Jen Dys, is a Human Design Coach & Marketing Strategist for entrepreneurs. From Physical Therapist to Human Design Coach! Jen transitioned from her career in Physical Therapy, into a full time online business offering Pinterest marketing. Although she saw success in the growth of that business she still felt that she was meant for more. In her work with her own Human Design, her search for her true path & 2 years working with business owners on their marketing strategies...she saw a gap! Too many entrepreneurs relying ALL on the business & marketing strategy, and not doing what actually worked for them. Today she helps women in business get crystal clear on their unique strengths, talents and gifts so they can infuse more of their magic into their business, and create that HELL YES life of their dreams using Human Design! Website: https://jendys.co Instagram: https://www.instagram.com/jen.dys Podcast: https://jendys.co/podcast Your Business in HD Starter Kit: https://jendys.co/hdstart Get Your Human Design Type: https://www.mybodygraph.com Connect with Lori (Your Host): Follow us on Instagram - https://www.instagram.com/amazingobm Follow the podcast on Instagram - https://www.instagram.com/boostingbusinessbreakthroughs/ Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop Newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 6: The Comparison Trap and How That Affects Your Business Growth
In this episode, Lori Young interviews Sarah Khan about the comparison trap in the online space and the difference between business growth and business scaling. They discuss the importance of being authentic in your business, the challenges of comparing yourself to others, and the need to focus on your own journey. Sarah also introduces her entrepreneurial growth hierarchy, which outlines the different stages of business development and the needs that must be met at each stage. Key Takeaways: Authenticity is key in the online space. Be yourself and speak from the heart. Comparisonitis is common, but it's important to remember that everyone's journey is different. Business growth involves adding more resources and revenue, while business scaling is about doing more with less. Choose the business model that aligns with your strengths and goals. The entrepreneurial growth hierarchy outlines the stages of business development and the needs that must be met at each stage. Quotes: "If you really want things to take off and be seen as a thought leader, it's important to figure out who you are." - Sarah Khan "You can't be mad about the results you didn't get if you didn't put in the work." - Sarah Khan "You have to be the CEO of your business, regardless of the business model." - Sarah Khan About The Guest: Sarah Khan is the Chief Ease Officer and How Whisperer to high-achieving women who left the traditional workplace to take up space as entrepreneurs. Honing her 20+ years of experience in the areas of operations, growth strategy and leadership development, she now helps women liberate themselves from the hustle-focused status quo of entrepreneurship to find the simplest path from where they are now to where they want to be. The result? A sustainable business that beats the stats. No fluff, no BS. Just results. Website: www.getcorporaterehab.com Instagram: www.instagram.com/corporate.rehab Facebook: www.facebook.com/the.sarah.khan Business Blasphemy Podcast: www.businessblasphemypodcast.com Connect with Lori (Your Host): Follow us on Instagram - https://www.instagram.com/amazingobm Follow the podcast on Instagram - https://www.instagram.com/boostingbusinessbreakthroughs/ Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop Newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 5: How Storytelling Will Set You Apart in a Sea of Bot-Created Content
In this episode, Lori Young and Jennifer Dewitt discuss the importance of storytelling in standing out from the noise online. They explore how storytelling can help create a human connection with your audience and make your content more memorable. Jennifer shares her own journey from being a librarian to becoming a copywriter and offers insights into how to infuse stories into your business content. They also discuss the elements of a good story, the best places to use stories, and how to overcome the fear of sharing personal stories. Key Takeaways: Storytelling creates a human connection and helps your content stand out from the noise online. Stories don't have to be grand or life-changing; they can be small moments that resonate with your audience. The elements of a good story include a hero, conflict, and resolution. Hooks or headlines are crucial for capturing attention and drawing people into your content. It's important to set boundaries when sharing personal stories and respect the confidentiality of others. Reading, listening to podcasts, and watching shows can help improve your storytelling skills. Quotes: "If the way you are getting all of your content is using AI to spit out your social media captions and then copy and pasting them, it's not going to resonate and hit home with the people that you are trying to reach." - Jennifer Dewitt "We remember stories 22 times more than just facts alone." - Jennifer Dewitt "Your way of saying something may be what actually breaks through for someone." - Jennifer Dewitt About The Guest: Jennifer Dewitt is a copywriter and storytelling expert who supports female entrepreneurs around the globe. With a background in education and a passion for writing, Jennifer helps business owners harness the power of storytelling to connect with their audience and drive conversions. Website - https://jenniferdewittcopy.com/ Grab Your Free 100 Storytelling Prompts - https://unique-crafter-2644.ck.page/c2698f57e4 Follow Jennifer on LinkedIn - https://www.linkedin.com/in/jennifer-dewitt-4531b8119/ Follow Jennifer on Instagram - https://www.instagram.com/jenniferdewittcopy/ Connect with Lori (Your Host): Follow us on Instagram - https://www.instagram.com/amazingobm Follow the podcast on Instagram - https://www.instagram.com/boostingbusinessbreakthroughs/ Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop Newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 4: Transform Your Emotional and Technical Relationship with Public Speaking
In this episode, Lori Young interviews SJ Harrison, a voice and performance coach for public speaking. They discuss the importance of public speaking in landing coaching clients and how to transform your relationship with public speaking. SJ shares tips on eliminating filler words, such as "um," and emphasizes the importance of deep listening and understanding each individual's challenges and context. They also discuss the impact of breath on public speaking, the benefits of practicing aloud, and the importance of knowing your strengths and trying new techniques. SJ encourages individuals to gauge their performance for the context and to reframe any negative thoughts or anxieties associated with public speaking. Key Takeaways: Deep listening and understanding each individual's challenges and context are crucial in public speaking. Breathing techniques can help eliminate filler words and improve pace and clarity in speech. Practicing aloud and using the appropriate volume and articulation for the space or medium are essential in public speaking. Understanding your strengths and trying new techniques can enhance your public speaking skills. Gauging your performance for the context and reframing negative thoughts or anxieties can improve your public speaking experience. About The Guest: SJ Harrison is a voice and performance coach for public speaking, using holistic techniques to help you speak with confidence and ease. She's an awarded actor and playwright in 3 different countries. SJ specializes - but is not limited to - working with 3rd culture people. Website - https://sjharrisoncoach.com/ Free Webinar to Discover Your True Voice - https://sjharrisoncoach.com/discover-your-true-voice/ Follow SJ on LinkedIn - https://www.linkedin.com/in/sjharrisoncoach/ Follow SJ on Instagram - https://www.instagram.com/sjharrisoncoach/ Connect with Lori (Your Host): Follow us on Instagram - https://www.instagram.com/amazingobm Follow the podcast on Instagram - https://www.instagram.com/boostingbusinessbreakthroughs/ Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop Newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 3: The Ins and Outs of Blogging to Grow Your Coaching Business
In this episode, Lori Young and Drashti Shah discuss the importance of blogging for coaches and how it can help grow their businesses. They emphasize the need for action over perfection and share tips on how to get started with blogging, including creating a content calendar and setting aside dedicated time for writing. They also highlight the benefits of blogging, such as driving traffic to your website, building trust with your audience, and repurposing blog content for other platforms. Additionally, they touch on the role of AI in content creation and the importance of incorporating SEO strategies into blog posts. Key Takeaways: Blogging is still important and can help coaches grow their businesses by driving traffic to their websites and building trust with their audience. Take action over perfection and don't spend too much time worrying about every detail of your blog posts. Create a content calendar to stay organized and plan your blog topics in advance. Use AI tools to generate content ideas and outlines, but always infuse your own voice and expertise into your blog posts. Incorporate internal and external links, as well as keywords, to optimize your blog posts for SEO. About The Guest: Drashti Shah is a copywriter and website designer with over five years of experience. She has helped over 50 business owners build, scale, and grow their businesses online. Drashti is known for her strategic approach to copywriting and her ability to create content that inspires and drives results. Website - https://thepurplescript.com/ Instagram - https://www.instagram.com/drashti_thepurplescript/ LinkedIn - https://www.linkedin.com/in/drashti-shah-freelance-writer-digital-marketing-leadership-healthcare-empowerment/ Free SEO Checklist - https://mailchi.mp/9b122caeaefc/the-ultimate-seo-checklist-for-writing-blog-posts Connect with Lori (Your Host): Follow us on Instagram - https://www.instagram.com/amazingobm Follow the podcast on Instagram - https://www.instagram.com/boostingbusinessbreakthroughs/ Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop Newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 2: Master Your Visibility in a Noisy World
In this episode, Lori Young interviews Susan Barber about mastering visibility. They discuss Susan's journey from being a corporate IT director to a visibility coach, the importance of vulnerability and authenticity in building a personal brand, and overcoming imposter syndrome. Susan shares tips for increasing visibility, such as finding your strengths and starting there, practicing video in a safe space, and reframing visibility as sharing valuable information rather than bragging. They also explore the concept of personal brand and the importance of being consistent and genuine in your messaging. Key Takeaways: Mastering visibility is a cornerstone of any marketing plan and is essential for building a business or personal brand. Vulnerability and authenticity are key in building a personal brand and connecting with others. Overcoming imposter syndrome and self-doubt is crucial for increasing visibility and achieving success. Start with your strengths when it comes to visibility and experiment with different forms of content, such as writing, video, or speaking. Personal brand encompasses how others see you, your strengths, values, and what you want to be known for. Visibility is a marathon, not a sprint, and requires consistency, intentionality, and a growth mindset. About The Guest: Susan M Barber, Author, Podcast Host, Former Fortune 500 IT Director, turned Certified Executive Coach helps business leaders to play bigger,increase their visibility and finally, shine a light on their leadership strengths so they can elevate their position in the workplace. She brings 25+ years of business and leadership experience from Kraft Heinz to her coaching and consulting engagements. Her book and podcast, both called The Visibility Factor, are a part of her mission to help all leaders learn how to show their value and be seen for their true talent. Susan is married with three children and lives in the Chicago area. Website - http://www.susanmbarber.com/ LinkedIn - https://www.linkedin.com/in/susanbarbercoaching/ Sue's current read The Magic - https://www.amazon.com/Magic-Secret-Rhonda-Byrne/dp/1451673442/ref=asc_df_1451673442?tag=bingshoppinga-20&linkCode=df0&hvadid=80745473649062&hvnetw=o&hvqmt=e&hvbmt=be&hvdev=c&hvlocint=&hvlocphy=&hvtargid=pla-4584345020637657&psc=1 Connect with Lori (Your Host): Follow us on Instagram - https://www.instagram.com/amazingobm Follow the podcast on Instagram - https://www.instagram.com/boostingbusinessbreakthroughs/ Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop Newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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Episode 1: Introducing Boosting Business Breakthroughs
Welcome to the very first episode of the Boosting Business Breakthroughs Podcast! I’m your host Lori Young and in this podcast I want to be sensitive to the hearts of everyone that is listening. There are so many amazing coaches out here doing transformational work in this world and it's all important. It doesn’t matter to me if you are just starting out or have been rocking this coaching role for years. I sincerely hope you will find something inspiring, motivational and useful for you here. In this episode, I discuss: How the podcast idea was born A little bit about me and my story My thoughts on business growth for coaches My vision for this podcast And so much more! Links: To check out my son’s full song, “In Da Mood” click here - https://www.youtube.com/watch?v=PpocxtjYk38 Follow us on Instagram - https://www.instagram.com/amazingobm Connect with us on YouTube - https://www.youtube.com/channel/UCiywHIJKiGOYJk0TBe3eYuQ Subscribe to the weekly Coaches Marketing Scoop newsletter - https://amazingobm.ck.page/395ad25a19 Learn more on LinkedIn - https://www.linkedin.com/in/amazingobm/ Thank you so much for listening to the first episode of the Boosting Business Breakthroughs podcast. I truly value your time and if there is any topic you’d like to see me feature, please don’t hesitate to reach out. If you or anyone else you know would be a great contribution to this show, feel free to visit Boosting Business Breakthroughs and complete the form to be a guest speaker. I personally review all the submissions. Are you ready for a business growth team to support your next level of growth? While you might know me as the host of the Boosting Business Breakthroughs podcast, a big part of my work is helping coaches raise visibility and achieve business growth through effective marketing strategies. We specialize in content marketing, website development and launch management. With a full support team, you can count on us to be your marketing partner that actually does all the work for you. A marketing strategist to help you plan and create high level strategy. A copywriter to write all your website content, social media, email sequences and more. A website designer to knock out your sales pages, optin pages and even full websites. A graphic designer to design all your eye-catching social graphics and marketing materials. A social media manager to make sure all your blogs, social content and newsletters reach your prospects. A launch manager to be your right-hand woman when you launch your offers. We are your big sigh of relief, the answer to all your marketing prayers and ultimately, your partners in your success! To learn more, visit us at www.amazingobm.com
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ABOUT THIS SHOW
Boosting Business Breakthroughs is where coaches will gain the confidence, motivation and expertise to make their next business breakthrough. Breakthroughs can come with flashes of absolute clarity, sudden shifts in mindset, changes in personal or professional habits, learning new skills or anything else that changes the course of your coaching business. Tune in today for inspiring business growth episodes, hosted by certified master marketer and coach Lori Young.
HOSTED BY
Lori Young
CATEGORIES
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