PODCAST · business
Built In Noco
by Built In Noco
Built in NOCO is a story-driven podcast highlighting the people and businesses shaping their communities. Each episode goes beyond surface-level conversations to explore personal journeys, defining moments, challenges, and lessons learned along the way.Hosted by Clint Fowler, the show features honest conversations with founders, leaders, and changemakers who are building something meaningful. Whether you’re a business owner, a community supporter, or someone who simply loves real stories about real people, Built in NOCO offers insight, inspiration, and connection.This is where stories come
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9
Helping Single Mothers Rebuild Their Lives in Northern Colorado
What does it really take to help a single mother rebuild her life — not just for 90 days, but for good?In this episode, I sit down with Jaymi Anderson, Executive Director of the Genesis Project of Northern Colorado, to talk about one of the most meaningful organizations in our region. The Genesis Project operates out of a multifamily house in downtown Greeley, providing transitional housing and wraparound support for single mothers — many of whom are navigating trauma, substance abuse recovery, domestic violence, or involvement with the justice system. But this is not just a housing program. It is a long-term community built around real relationships, honest accountability, and the belief that every woman deserves a genuine second chance.What You Will Learn:How the Genesis Project's model goes far beyond transitional housing — and why that depth matters for lasting changeWhy community and shared living are the true engines of transformation for the women in the programHow trauma shapes behavior and coping patterns, and the practical ways the Genesis Project helps women build new defaultsWhat real success looks like in this work — from family reunification hearings to spontaneous backyard barbecuesHow paying off their mortgage has allowed the Genesis Project to stretch every donated dollar further and respond to new needs like the Weld County childcare assistance freezeChapters:00:00:00 — Introduction and Welcome00:00:44 — What Is the Genesis Project?00:01:56 — How the Program Works: Housing, Classes, and Support00:04:08 — More Than a Short-Term Fix: Why Community Is Everything00:07:07 — Trauma, Coping Mechanisms, and Building New Defaults00:09:58 — Success Stories: Big Wins and Small Ones That Matter00:13:50 — Being Just One Piece of the Puzzle00:17:26 — Program Timeline: Phase One, Phase Two, and Aftercare00:21:58 — Impact by the Numbers00:23:47 — The Genesis Project's History: Founded 200200:25:18 — Paying Off the Mortgage and What It Means for Participants00:27:42 — The Weld County Childcare Crisis and How Genesis Responded00:31:12 — How to Get Involved: Events, Volunteering, and DonationsHow to Connect with the Genesis Project:Website: genesisprojectnoco.orgFollow on Facebook for upcoming events and volunteer sign-upsEvents to Get involved in:Golf Tournament — SummerSpring Recognition Ceremony (Graduation)Autumn Ignite Gala — FallIf this episode resonated with you, please share it with someone who cares about this community, leave a review, and subscribe so you never miss a conversation like this one.#GenesisProject #NorthernColorado #SingleMothers
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8
Why Bookkeeping Is the Foundation Every Entrepreneur Needs
You're busy. You're working hard. But are your books actually telling you the truth about your business?In this episode, I sit down with Jennifer, owner of a Northern Colorado-based bookkeeping firm, to talk about one of the most overlooked pillars of business success: your financial foundation. Jennifer brings years of experience in both bookkeeping and tax preparation, and she breaks down what you should look for in a trustworthy bookkeeper, why AI tools fall short, and how clean books can directly fuel your growth strategy. Whether you're just starting out or trying to untangle years of financial mess, this conversation will help you make smarter decisions with your money.What You'll Learn:Why bookkeeping is the foundation of every healthy business — not an afterthoughtHow to find a bookkeeper you can actually trust, and what to watch out forWhat bookkeeping services actually cost and how to know what's right for your stage of businessThe critical differences between a sole proprietorship and an LLC — and when to make the switchWhy AI can't replace a real bookkeeper and what a real one does that software never willChapters:00:00:00 — Introduction: Why Bookkeeping Matters00:00:43 — Jennifer's Background and Journey into Bookkeeping00:03:13 — How to Find a Trustworthy Bookkeeper00:04:49 — Tax Strategy, Financial Advisors, and the Bigger Picture00:06:15 — What Bookkeeping Services Actually Cost ($250–$4,000/month)00:07:07 — Why AI Can't Replace a Real Bookkeeper00:09:36 — Inside Jennifer's Firm: Staff, Systems, and Industries Served00:12:20 — When Should You Hire a Bookkeeper?00:15:05 — LLC vs. Sole Proprietorship: What You Need to Know00:18:23 — Working Nationwide: Bookkeeping from Anywhere00:20:30 — How to Reach Jennifer + Closing ThoughtsContact & Links Mentioned:Phone: (970) 652-4299Email: [email protected] this episode helped you think differently about your finances, please like, subscribe, and share it with a fellow entrepreneur who needs to hear this.#Bookkeeping #SmallBusinessFinance #Entrepreneurship
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7
The Northern Colorado Nonprofit That Turns Dance into Donations
What if learning to two-step could change someone's life twice — once on the dance floor, and once in the community? Jordan Wagner is making that happen every single week.Jordan Wagner, founder and executive director of Country Kickup, joins Built in NOCO to share the story of one of Northern Colorado's most unique nonprofits. Country Kickup is a 100% volunteer-run 501c3 that teaches country swing and line dancing — and donates every dollar it earns to other vetted nonprofits in the community. From a college barn dance that started as a mission trip fundraiser to a multi-state organization with chapters across Colorado and Wyoming, Jordan opens up about how this movement grew from community demand, deep faith, and a group of volunteers who treat the whole thing like family.What You'll Learn:How Country Kickup operates as a fundraising platform — using dance lessons to fund other 501c3 organizations, with zero paid staffWhy 100% of revenue goes directly to the community, no exceptionsThe thorough vetting process Country Kickup uses to choose which nonprofits receive donationsHow volunteers experience real personal growth — including international opportunities through cruises — while serving othersThe unexpected emotional and therapeutic impact dance lessons have had on students, from mental health breakthroughs to a thriving special needs programChapters:00:00 – What is Country Kickup?01:18 – Private lessons, studios, and how donations work01:59 – The 100% volunteer model02:39 – How the idea was born and how it evolved04:06 – Local business partnerships that helped launch it05:08 – When Country Kickup became an official 501c305:34 – Planning through COVID and discovering unexpected student impact07:42 – The founding team and early volunteers09:08 – Volunteer numbers and the probationary process10:41 – Finding the right fit for volunteer work12:01 – National reach: judging competitions and cruises14:06 – How volunteers personally grow through the organization17:49 – How the Wyoming chapter came to be19:18 – How Country Kickup selects and vets nonprofit partners21:21 – Featured nonprofit partners in Northern Colorado22:15 – Child advocacy, scholarships, and Iron Horse Therapeutic Riding24:59 – Country roots in Weld County25:47 – The real-life impact: kids standing on their own three years later27:09 – How to get involved with Country Kickup27:39 – The Country Kickup fund and future plans28:37 – National professional dance partnerships and closing thoughtsResources & Organizations Mentioned:Life StoriesChild Advocacy CenterRealities for ChildrenIron Horse Therapeutic Riding CenterGrace Upon Grace ProjectHabitat for Humanity — Hope Springs Project (Evans, CO)Aims Community College (scholarships)Helen's Coffee ShopBricks BreweryJourney Christian ChurchGreeley StampedeContact Country Kickup:Website: countrykickup.comSocial media: Available on all platforms, including LinkedIn — search Country Kickup If this episode moved you, please take a moment to like, subscribe, and share it with someone who loves this community. And if you're in Northern Colorado or Wyoming and want to get involved — as a student, volunteer, or donor — head to countrykickup.com.@builtinnoco#NorthernColorado #NonprofitLife #CountryKickup
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6
Building Community Through Print, Digital, and Events
You’ve probably heard it before: “print is dead.” In this episode, I sit down with Misty Dockins, owner and publisher of Windsor City Lifestyle, to bust that myth and talk about what modern local media actually looks like today. We get into how Windsor City Lifestyle blends print + digital + social + events, why showing up in your community still matters, and how a local publication can shine a light on the people, small businesses, nonprofits, and stories that make a town feel connected.You’ll also hear how the magazine gets distributed, where you can grab a copy around Windsor, and how anyone can read it digitally from anywhere.Read / subscribe (free): www.citylifestyle.com/windsor If this episode helped you, follow @builtinnoco, like, subscribe, and share it with someone who loves Northern Colorado and wants more local stories.
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5
If You Build It, They Won't Just Come: Matt Estrin on Personal Brand and Real Business Growth
What happens when a worship pastor with a garage hobby turns a small inheritance into a craft spirits empire?Matt Estrin did exactly that. Today he runs 477 Distilling, Oak and Maple, and four locations across Northern Colorado — and he's distributing in nine states. In this episode, Matt breaks down how he went from leading worship at Journey Christian Church to graduating from Moonshine University, building a powerhouse personal brand, and learning — sometimes the hard way — that the plan always changes once you open the doors.What You'll Learn:Why personal brand is one of the most underrated assets any business owner can buildHow the "if you build it, they will come" mindset will get you in trouble — and what to do insteadWhat Matt learned at Moonshine University that changed how he approached businessWhy 477 Distilling's tasting room took off when distribution was supposed to be the focusHow Matt evaluates new business ideas, recruits partners, and knows when to walk awayChapters:00:00 — Welcome and Intro: Meet Matt Estrin00:47 — From Worship Pastor to Craft Distiller: How 477 Distilling Got Started02:43 — Moonshine University: The Best Decision He Ever Made04:26 — Opening Day, Early Success, and the Tasting Room That Took Over12:21 — Rough Patches, Sleepless Nights, and What Business Ownership Really Looks Like15:34 — COVID, Pivots, and the Two-Year Learning Curve16:35 — Just Start: Why Waiting for Perfect Costs You More Than You Think20:15 — Personal Brand, the Gree-lebrity Effect, and Why People Do Business with People They Trust22:22 — Business #2: How a Bachelor Party Turned Into Greeley Hatchet House26:58 — Business Partnerships: What Works, What Doesn't, and Knowing When to Sell29:09 — Oak and Maple: The Waffle Concept Born in a Second Tasting Room31:24 — Four Locations, Nine States, and What's Next for 477 Distilling36:17 — Find Matt, Free Bartending Classes, and the 25 Days of ChristmasResources Mentioned:Moonshine University — MoonshineUniversity.com477 Distilling — 477distilling.comOak and Maple — oakandmaplewaffles.comFree bartending classes and cocktail recipes available at 477distilling.comContact and Links Mentioned:477distilling.comoakandmaplewaffles.com477 Distilling on FacebookIf this episode gave you something to think about, share it with a fellow entrepreneur or someone who's been sitting on a business idea a little too long. Follow Built in NOCO so you never miss a conversation like this one. @builtinnoco#BuiltInNOCO #NorthernColorado #Entrepreneurship
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4
Nutrition for a Stronger Heart
Heart health can feel heavy — especially when you’re hearing mixed messages about cholesterol, labs, and what you’re “supposed” to do. In this episode, we sit down with Heather Shasa of Welding Wellness, a registered dietitian and clinical lipid specialist, to talk about heart health in a way that feels human, clear, and doable. Heather shares the personal story that shaped her work, why knowing your family history and your numbers matters, and how nutrition and lifestyle changes can support people from prevention all the way through serious diagnoses — without fear, shame, or overwhelm.Heather Shasa has been connected to heart health since childhood — and after losing her dad young, she turned that pain into purpose. Today, through Welding Wellness, she helps people take practical steps toward better heart health through nutrition, lifestyle support, and education that cuts through misinformation. In this episode, we cover:Heather’s story — and why heart health became her life’s work What “familial hypercholesterolemia (FH)” is and why genetics matterWhy knowing your numbers is information, not a scare tactic How to move from overwhelm to clarity when you’re not sure where to start What advocacy can look like: asking questions and starting the process A real client story: what consistent habits can change over a few months Why heart health is a lifelong journey — and you can always come back to it The role of nutrition, sleep, lifestyle, and even social connection in heart health How Heather built Welding Wellness to remove barriers with virtual support (and how insurance may apply) GuestHeather Shasa — Welding Wellness (Registered Dietitian + Clinical Lipid Specialist) Connect with HeatherWebsite: weldingwellness.com Social: @WeldingWellness
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3
TurboTax vs Professional Tax Prep
Tax season is stressful enough without second-guessing every number you enter. In this episode, I sit down with Sam White of West Ridge Financial Services to talk about what you actually get when you hire a tax professional, why “DIY” tools can create blind spots, and how taxes tie directly into bigger life moves like buying a home or planning for retirement.We dig into the real risks of relying on online advice (including AI and social media), why watching the “green bar” go up isn’t a strategy, and how tax prep should come with planning conversations—not just data entry. Sam also breaks down what people typically pay for tax prep, what drives pricing, and why many households and small business owners benefit from checking in more than once a year.If you’ve ever wondered whether a tax pro is worth it, or you’ve felt surprised by what your return says you made on paper, this episode will help you understand what to watch for and what to ask.Follow/subscribe for more episodes, and share this with someone who’s dreading taxes this year.Contact & Links Mentionedwestridgeaccounting.com(970) 515-5267Chapters0:00 Taxes are unavoidable0:22 Meet Sam White1:03 Sam’s story: messing up taxes → learning the system3:01 AI/social media tax advice pitfalls4:55 Benefits of a tax professional7:05 Schedule C and financing surprises9:19 Pricing, complexity, and what you’re paying for14:22 Why planning matters before tax season17:04 Multi-state clients + licensing18:19 No “generic minimums” and starting small20:18 Ten years in business: communication + year-round support23:21 Misconceptions: Social Security, inheritance, college28:11 How often to meet30:16 Final thoughts + contact
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2
Helping Families Navigate Senior Living
If you’ve ever tried to help a parent or loved one find the right assisted living community, you know it can feel like trying to solve a puzzle while carrying the emotional weight of the moment. In this episode, Maureen Walker shares what most families don’t realize until they’re in it — from how placements can happen in a week (or take nearly two years), to why “shopping” for the right fit is about far more than a nice building.We talk about what Maureen looks for behind the scenes: care levels, staffing, communication, budget options (including long-term care policies, veteran benefits, and Medicaid realities), and how the goal is always the same — helping someone land somewhere they can feel safe, known, and supported.
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ABOUT THIS SHOW
Built in NOCO is a story-driven podcast highlighting the people and businesses shaping their communities. Each episode goes beyond surface-level conversations to explore personal journeys, defining moments, challenges, and lessons learned along the way.Hosted by Clint Fowler, the show features honest conversations with founders, leaders, and changemakers who are building something meaningful. Whether you’re a business owner, a community supporter, or someone who simply loves real stories about real people, Built in NOCO offers insight, inspiration, and connection.This is where stories come
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Built In Noco
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