PODCAST · business
Chinese Brands
by Hubert
Hello, welcome to be here. My name is Hubert. I am a Chinese marketer with about 10 years of work experience in global branding and marketing in the fastest-developing city Shenzhen China. It's a city in which some of the most renowned Chinese brands such as HUAWEI, OPPO, DJI, ECOFLOW, and ANKER are based. However, I have come to realize that the whole industry in China needs a big change from selling the affordable to selling the valuable. And this is where I see challenges that Chinese brands are facing. In this channel, I will share what I think makes Chinese brands so successful and unique compared to brands from other countries. Also, for those of you who are interested in exploring what the business culture of global marketing looks like in China, I will share my real work experience with you! Stay tuned and subscribe for more content!
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ABOUT THIS SHOW
Hello, welcome to be here. My name is Hubert. I am a Chinese marketer with about 10 years of work experience in global branding and marketing in the fastest-developing city Shenzhen China. It's a city in which some of the most renowned Chinese brands such as HUAWEI, OPPO, DJI, ECOFLOW, and ANKER are based. However, I have come to realize that the whole industry in China needs a big change from selling the affordable to selling the valuable. And this is where I see challenges that Chinese brands are facing. In this channel, I will share what I think makes Chinese brands so successful and unique compared to brands from other countries. Also, for those of you who are interested in exploring what the business culture of global marketing looks like in China, I will share my real work experience with you! Stay tuned and subscribe for more content!
HOSTED BY
Hubert
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