Approved

Yes, it's true. Nicole has some sad news.Normally she writes these show notes, so I don't really know what to say. Just listen as she talks about her new journey and we discuss what the future of Approved looks like.Thank you to all of our listeners, friends, and family for listening. We love and appreciate you all!LOVE YA X

On today's episode we finally interview our boss, mother, founder and director - Shelley Friesen.We discussed:- How she started the agency - Advice for anyone wanting to start their own agency - Navigating COVID and difficult moments as a business owner- Building company culture - Balancing motherhood and business We think you will really love this episode and learn so much from it! It's literally almost 6pm so I am going to post this right now and you can have one week off not being forced to follow us on socials!!!!

Welcome back Approvers!! It's almost 5pm and I my brain isn't working so let's get right into it. In today's episode, we are talking all things UGC - why it is crucial in any social media strategy as well as our top tips on how you can become a UGC creator. We discuss: UGC creation / video producer roles what are they and how do these roles differ? Why tUGC and video producers are important in the industry and how there is a huge gap in the market for them - demand is high so get in now! How you can become a UGC creator, plus our top tips on how to enter the industry YOU KNOW THE DRILL FOLLOW US AND GIVE US FIVE STARS OR ELSE ITS REALLY NOT THAT HARD TO DO.

Welcome to 2025, besties! After a much-needed break, we’re back, refreshed, and ready to take on the year. First up on our calendar: we’re speaking at the Social Summit on February 6 at Rydges Hotel Melbourne! The Social Summit is the event to connect, create, and collaborate IRL with industry leaders at the crossroads of content and commerce. Mark your calendars because we’ll be speaking about Content That Connects: Strategies for UGC and EGC Success at 12:15pm. Grab your tickets now for a slay day packed with amazing speakers, inspo, and networking vibes. To book tickets, click here and use our code “MSGGUEST” for 30% off! In the spirit of being panel pros, we’ve put together our ultimate guide to public speaking, featuring: Overcoming the fear of speaking in front of a crowd Actionable tips for owning the stage like a queen Our personal “oh-no-I’m-nervous” stories (and how we turned them into wins) Public speaking is a skill, and practice makes perfect. So channel your inner diva, hit those power poses, and let’s work on becoming the speaker everyone wants to listen to. Now, real talk: if you’re not following us, giving us five stars, and telling everyone you know about us...well, sorry to say, but confident public speaking might not be in the cards for you. That’s just science. And if you’re not following us on TikTok and Instagram? Legend has it you might lose your voice entirely. Womp womp.

OKAY LOOK I WAS ON HOLIDAYS AND I CAME BACK LAST WEEK AND IT TOOK ME A MINUTE TO GET INTO ROUTINE OKAY, SO DON'T BE MAD THAT THIS BEING POSTED LATE!!! On today's episode we discussed what we learnt in 2024, such as: - How we developed our confidence in general - How we grew as social media managers - Learning to ask for help - Feeling confident in backing our ideas - How to use data to inform your content 2024 was a huge year for us professionally, as well as a huge year for Melbourne Social Co! We worked with amazing clients, moved offices and grew our team. We cannot wait to see what happens this year! We are so thankful to everyone who listens and supports to Approved. The listeners are the reason we do this - so thank you for sticking around and listening to us every fortnight!! As always, please follow us on TikTok and Instagram and make sure you hit follow wherever you get your podcasts so we can move up the charts and make more content for you. It also means you won't have all your teeth drop out on a random Wednesday at 11am! X

Welcome back, beautiful people. It's the second last episode for the year!! Can you believe it? On today's episode: Step aside chocolate wheatens, Hannah is loving her Chobani yoghurt, specifically topped with granola and berries for breakfast. New meal alert! Career Hotline: This week, we will talk about stats and performance. We look at how to track your post data, how to interpret your stats and how to implement your learnings into your future work. Black Friday: look we know this happening a while ago now, but we got out of routine with posting okay! We chat about some of our favourite Black Friday campaigns from Fayt the Label and Odd Muse and how simple marketing can be more effective, especially on social media. Then, Nikki delivers her most brain rot meme yet and tests Han and Jess to see how many references they get. YOU KNOW THE DRILL I CANNOT SAY THIS OVER AND OVER AGAIN EVERY WEEK. SUBSCRIVE, FOLLOW, FIVE STARS, COMMENT AND FOLLOW ON TIKTOK AND INSTAGRAM. Listen to this podcast all the way through and you will hear what bad luck is coming your way if you don't follow the above. BYE

Another week, another episode of Approved. On today's episode we talk about: - Hannah eating waffles for dinner - Nicole scouting hot men at Woolies - Nicole is loving Bobby Drinks this week - How we stay creatively inspired + come up with new ideas for social media content - James Charles genius marketing campaign for his new song - why it works and why brands should try this approach. We also talk about Yochi and their latest campaign that took us by surprise - Then we do our favourite segment, Trend Rapid Fire round. Not to alarm you, but Santa is on his way to drop gifts off to the entire world in one day. His head Elf, Elife, called me and said, "No one, and I mean NO ONE, is getting gifts this year unless they follow, like and share approved." Sounds like a threat to me, so if I were you, I would just do as you're told so you can guarantee gifts under the tree. Follow us on TikTok and Instagram NEEOW. This episode was audio produced by Jess Shaw. Introduction music is by Gulf.

Hey fam in the clurb we all fam FYI. Let's get straight into it I don't have time to frick around today. Han confesses her love for her favourite fake tan, Bali Body and how committing to fake tan is equally rewarding as it is painful Then, we give our top tips on all things Linkedin! Learn all about: How to post consistently What content works best on LinkedIn How to come up with content concepts How to craft a LinkedIn post How to use LinkedIn to network And then, we do our fave new segment, trend rapid fire round!!! Okay so I am going to be straight with you - if you do NOT follow the below orders, I am sorry to say, but you will find yourself in the middle of the North Sea yo hoing away on an oil rig, most likely never to see your family again. HARSH BUT THAT IS THE REALITY!!!!! Follow us wherever you get your Podcasts Follow us on TikTok and Instagram Send this episode to your friends and family okay goodbye. This episode was audio-produced by Jess Shaw. The opening song credits are by Gulf.

Welcome to season two! Froomes, how to avoid procrastination and the Bean Soup Theory Welcome back Pookie!! Did you miss us? We thought so. We are back for season two, and this season is going to be bigger and better than ever before and we are so excited!! You will notice our brand new cover and our new intro song by up-and-coming Melbourne Jazz duo, Gulf. On today's episode, we talk about: Lucinda Price aka Froomes and her new book, All I Ever Wanted Was to be Hot. Our top tip to avoid procrastination: Don't think, just do! Han talks about how she uses this in her personal and work life, and how Erin May Henry inspired this way of thinking. We unpack Bean Soup Theory - a bean soup recipe video recently went viral and almost every comment asked 'What if I don't like beans?'. We explore the lack of critical thinking skills displayed online and how this can impact our relationship with social media. And finally, we do a trend off and cover our favourite trends from the last month. Wait, they don't love you like I love you!!! God himself called me yesterday and said hey girl can you ask everyone to follow Approved and I said sure thing big man!!! So if you want to see joy and miracles in your life, please do the below: Follow us wherever you get your Podcasts Follow us on TikTok and Instagram Send this episode to your friends and family Okay bye!!!

WELL, WELL WELL! Where have we been, you ask? We have been held at mercy to the painful and menacing ways of technology, all thanks to a mic not working on an episode we recorded a few weeks ago. Can you fricken believe it!!! Have no fear, we are back and ready to rock and roll. It shocks me to tell you this, but this is our second freaking last episode of this season! We will then take a short and sweet break before returning with season two, ideally bigger and better than before. On today's episode, we unpack the very demure, very mindful trend that has gone viral all over TikTok, and, for once, has quickly made itself home on Instagram as well. We cover: What does the trend mean and how is it being used by brands? The demure trend has made its way over to Instagram incredibly quickly (compared to the usual 2-3 month delay in adopting trends from TikTok) - why is this, and why are we seeing more brands jumping onto this trend than we have ever seen before? How Jools Lebron, the creator, has found instant fame (and found financial success) in a matter of weeks. How Jools should monetise her success and build relationships with brands Can she copyright her trend? What is the ethical practice behind businesses using creators' trends as a reactive, direct-to-consumer social media marketing campaign? Okay, so the craziest thing happened to me last week. I was literally out on my farm, riding my horse, when all of a sudden, I saw this GUST of wind heading towards me, almost in a tornado-like fashion, and the wind started speaking to me???? It said to me that everyone on Earth must follow Approved (on Spotify, Apple Podcasts, TikTok and Instagram) otherwise their bank accounts will be drained of all their money and it will not be able to be claimed as fraud. What the in the Mary Jesus and Joseph!!! That does not sound ideal!!!! SO. If you want to keep your bank account safe be sure to follow us wherever you listen to your podcasts, give us five stars, follow us on TikTok and Instagram, and if you want to acquire extra interest, tell your friends about us and force them to listen too. ok bye

In today's episode, we discuss a video that recently went viral on TikTok and caused QUITE the debate online. TBH Skincare, an Australian-owned skincare brand, hopped onto a trend and just happened to have their video end up on the wrong side of the internet. The comments were frankly, disgusting and misogynistic, but the team clapped back by redoing the trend and reading out the nasty comments. It worked wonders for them, with more people discussing their brand than ever before. We discuss: Lack of credibility given to marketing, particularly when it comes to female-led brands and companies Should employees be expected to participate in content? What laws should be made to protect employees from online harassment and bullying? Having your life online means anyone can find out anything about you, pretty much at any given time! Is this simply becoming normal, or should we be taking a step back? As always, we want to hear your thoughts! Let us know what you think by sending us a DM on Instagram or commenting on any of our posts (with nice comments only, obviously). Now, you know what I am about to say and I am NOT going to go into a song and dance today because I am hungry and I need to make dinner and I can't concentrate. So, if you want to be crowned the hottest person alive, all you need to do is Follow us on TikTok and Instagram Follow us wherever you get your podcasts Give us a FIVE STAR rating (very important) Tell your friends about us by sharing our podcast with them and posting us to your stories (and tagging so we can see) Look at yourself in the mirror, smile, and know that you did something good for the world today. LET'S GO COCONUTS!!!!!

WELCOME BACK APPROVIES! On this week's episode, we go full prac mode and offer our advice on how to film and edit content for Tiktok (and Instagram and LinkedIn) We offer advice on: How to organise your set up and filming kit Everything is content! Be on the lookout for small moments you can capture snippets of throughout your day, and don't overthink it, just film! How to get over the fear of posting on TikTok How to stay inspired with content creating Set up a support group with your friends. Like and comment on each other's posts, and keep each other accountable to post! We then bring back one of our favourite segments, Gen Alpha slang. What the Sigma? Ohio Rizz? Don't worry, we don't get it either. Lastly, we are thinking of creating a group for the girlies to join in on a content creation challenge with us - so let us know by sending us a DM on Instagram or comment on our TikTok and let us know if you're keen! And while you're there, give us a follow! SPEAKING OF!!!!! The craziest thing happened to me yesterday!!!! I was meditating in my meditation room at my holiday home in the Byron Bay Hinterlands and I kid you not, mid-meditation I hear this voice whisper, "All will be forgiven if the people just follow Approved Podcast..." Firstly, what the sigma, and secondly, what the frick!!!! All will be forgiven? For what? Whom has sinned I beg of you????? I fear I have no choice but to ask for you dear friends, to follow, subscribe, share with your friends, give us five-star ratings and lots of positive feedback. I suppose only in time will I find out if all was forgiven...

On this week's episode, we talk about personal brand and how important it is to use your social media to help you stand out when applying for a job in social media and marketing. Resumes and cover letters are still important, but social media helps to set you apart when employees are looking for new people to work with. Not only does it show them how great you are at editing and filming content, but, you also get to showcase your personality to potential employees! We chat through: How to work out what vibe you're going for with your personal brand Doing a sweep of your social media accounts, or setting them up, with a focus on Instagram, TikTok and LinkedIn How to maximise each platform Girl, just start sharing content! Ensure the content is cohesive but tailored to each platform, and be your authentic self, as well as ensure you're posting content that is relevant to the industry you're applying for or working in. So, I am sure by now you know what I am going to say. THE CRAZIEST THING HAPPENED TO ME LAST WEEK!!! I was lying in bed and three small ghosts zoomed up to me and screamed at the top of their ghostly lungs, YOU ARE GOING TO CRY FOR ONE WEEK STRAIGHT IF PEOPLE DON'T FOLLOW APPROVED THE PODCAST AND GIVE THEM FIVE STARS! I know this is crazy, but since that day, I have not stopped crying. I was crying through the entire podcast but you couldn't tell because I was so climatised to the constant stream of tears. So please, if you would like to restore my emotional imbalance, hit follow or subscribe, give us five stars, share this with your friends, heck, share it with your enemies, and be sure to comment on all of our TikTok and Instagram posts. Help a girl out!!! This episode was audio produced by Jess Shaw.

In this week's episode, we discuss a hot topic among many workplaces - feedback. From giving feedback to receiving feedback, we break down our best tips for both sides of the fence, and remind ourselves that feedback at work isn't personal! It is an opportunity to find joy in professional growth. Some of the tips we cover are: Not delaying giving feedback - quickly jumping onto a pain point eliminates any further confusion and gives the other person the opportunity to have their voice heard Difference between constructive and negative feedback The five P's to consider when receiving feedback: Poise, Process, Percolate, Proceed and Perspective. These steps help you process feedback, to understand what changes you might need to make, the best approach for adapting feedback and how this feedback often plays into a bigger picture. Guys I can't believe I am saying this again, BUT THE CRAZIEST THING HAPPENED TO ME LAST WEEK!!! I was going for a jog, and this guy jumped out from nowhere and yelled "APPROVED PODCAST WILL BE CURSED UNLESS 100 PEOPLE LIKE AND SUBSCRIBE". And I said to him, "You're telling me? I have been saying this to everyone for so long now and yet no one will listen to me." And then he said to me that unfortunately, things will only get worse and that you will have to come back next week and read the new episode show notes to find out what is going to happen.. (You know the drill people!!! TIKTOK and INSTAGRAM - follow and engage now ok!!)

In this week's episode, we interview the incredible Sarah Kokkinos, who founded Hunter Markets back in 2015. If you love fashion and social media, you have likely heard of and/or been to Hunter Markets. In today's episode, Han interviews Sarah on:  how she founded the markets how Sarah pivoted her business to survive during the pandemic how influencers have been an integral part of building the market  Hunter Market's social media strategy  RSPCA x Hunter Market's collaboration  We loved having Sarah on our podcast and learning from her valuable insights and stories, and we think you will too! Okay so today I was on a walk and this tree branch, out of nowhere, whacks me in the face and knocks me out. I’m not even kidding, I was on the ground and crying with sadness. All of a sudden, a gust of wind whooshed past me and I heard the words “Tell everyone to follow Approved podcast or else another branch will strike down an innocent old lady.”  I immediately got up from the ground and sprinted towards my laptop which happened to be ready and waiting on my desk at home, and wrote this warning while I uploaded the podcast.  If you’re passionate about tree branches staying in their lanes and innocent old ladies not being harmed, I cannot stress enough how important it is that you follow our podcast and give us five stars.  And if you want to ensure that NO innocent old ladies are harmed EVER by TREE BRANCHES, follow us on TikTok and Instagram.  Okay, skibbidi toilet I gyat to go do my Fanum Tax. Peace 

Welcome to Part 2 of how to slay in social media. This episode is for those of you who are already working in social media and want to keep growing your skills and career, but it is also for the people who are trying to get into this industry!  We look at:  Who the average social manager looks like (according to the stats!!!) The difference between working in an agency and in-house Social media manager experience  How to grow in your career (staying visible, asking for more responsibility, taking initiative and how to keep upskilling and staying up to date with Gen Z and Gen Alpha trends)  If you want to hear more of our advice, be sure to send us a DM on Instagram and let us know what you want to talk about on the pod! You're never going to believe this, but last week, I saw this tarot card reader appear on my TikTok FYP and she literally said that an influx of abundance is coming my way, and thousands of people are going to start following our podcast. I said to myself, no freaking way, wrote 'I CLAIM' in the comments and then prayed to St Zuckerberg himself.  I have this feeling that you, the person reading this, are one of those thousands of people, so listen to Ms Tarot Reader and follow, give us five stars, comment how much you love us, share with your friends and follow us on TikTok and Instagram.  And as the French say, soo la voo or whatever!! 

Well hello! We finally have another esteemed guest joining us on Approved, and today we are chatting with the fabulous Eve Winter Scott, co-founder of Best Life App. At the ripe old age of 26, Eve has achieved a lot in her life and in today's episode, we explore the ups and downs of being a business owner and how Eve stays so laser-focused in her career.  We chat through what it was like opening and closing her first business alongside her husband Tyler, how she navigated founding a tech start-up as well as the lessons she has learnt throughout her journey.  We enjoyed chatting with Eve and learnt a lot from her, so we hope you do too! So the craziest thing happened to me the other day. This lady came up to me and said, 'A curse is upon you' and I said, 'Do I know you?' and she said, 'You do now'. She went on to say that if the listeners don't follow Approved and give us a five-star rating, we will literally be cursed for the rest of our lives? Isn't that insane? So if I were you, I would like, follow, subscribe, share, comment and while you're at it, say 'Approved' three times in the mirror to reverse the curse. Crazy huh!!!  And bonus curse-free points go to those of you who follow us on TikTok and Instagram. Peace be with you!  

We deep dive into the world of plastic surgery in this week's episode of Approved. We ask: - Should celebrities disclose what surgery they have had? - Is plastic surgery ethical? - Can plastic surgery be an addiction? - How young is too young to start doing work on your face or your body? In this episode, we don't seek to shame anyone who has undergone the knife, but instead, we deep dive into why we are so fascinated by looking a certain way and if editing the way we look (both online and offline) is simply just becoming more normalised in everyday life. Look I shouldn't have to tell you this, but just do it already! Follow us, like us, give us five stars and send us $5 for coffee! And yes, if you're not following us on TikTok or Instagram already, I (Nicole) unfortunately have to call the police on you :( Sorry about that :( Okay! See you soon xx

Nicole is off sick this week, so Producer Jess is joining the Sister Hotline for today's ep!  We answer your questions on break ups and love languages, and how to navigate your relationship changing over time - something that we all go through, yet often we can feel so alone in our feelings.  Remember to follow us and give us five stars wherever you listen to your podcast.  And while you're at it, follow us on TikTok and Instagram or else!!!! 

Nicole is out sick this week, so Producer Jess is stepping in to co-host this week's episode alongside Hannah! In today's episode, we tuck into the juicy topic of Fandoms. How do they work, and what happens when they go wrong?  We look at how celebrities such as Taylor Swift, Doja Cat and J. K. Rowling have created strategic, online relationships with their fans and how they use those relationships to market and sell their work. Is it ethical? Does it work? What happens when fans turn on you?  Plus, Who TF Did I Marry, a 50-part series by creator Ressa Tessa that went viral on TikTok the last few weeks, had us in a chokehold. From being married to a pathological liar to having the likes of BMW, Delta Airlines and Hilton Hotels in her comments, we look at how social media can be the perfect opportunity for brands to build awareness and a new cohort of followers without even lifting a finger.  You know the drill. Like, follow and subscribe and if you don't, you will get ten years of bad luck. We don't make the rules!  Follow us on TikTok and Instagram to keep up with us too! Okay! Love ya!

On this week's Sister Hotline, we discuss one of the most difficult topics of all - female friendships.  How do you make friends? What if you don't feel feminine enough to bond with the girlies? Don't feel like you relate to other girls? How to deal with a friendship breakup?  These are the questions that we ask ourselves time and time again and we offer up our advice to you on how to navigate the female friendships in your life.  Want to see more? Follow us on ⁠TikTok⁠ and ⁠Instagram⁠ - and be sure to send in your questions so we can answer them in future episodes.  As always, follow us wherever you get your Podcasts and rate us five stars! 

What a day!  On this week's episode we discuss our favourite show - Married at First Sight. Season 11 is in full swing, and the drama is popping off as the couples battle it out over who will stay together, and who will finally give up and leave.  Throughout the episode, we unpack the truth behind the application process, question how ethical the show actually is, and explore the pipeline from being a reality TV star to becoming an influencer.  As always, it is imperative that you rate us five stars and follow us wherever you get your podcasts. If you don't, it's actually insane what happens, we both literally vanish for good. Insane right?  If you want to be an overachiever (you do) you should follow us on TikTok and Instagram. See you next week!  This episode was audio produced by Jess Shaw.

For a special episode this week, we answer three listener questions that have been keeping them up at night. We unpack how to stop making men and love interests the centre of our life, feeling completely lost and confused in your 20s and navigating fitting in with your boyfriends friendship group. Do you need some sister love and advice? Send us a DM on Instagram and follow us on TikTok to keep up with us outside of the pod.

Yeah, you read that right.  On today's episode, we discuss Gen Alpha and their obsession with Mecca and Sephora, and the (very) expensive skincare brand, Drunk Elephant.  We unpack how TikTok and Influencer culture have replaced boy bands and Disney TV shows, and reflect on the kinds of homemade concoctions we were using as kids on our skin.  Then, Producer Jess tests us on our Gen Alpha slang and we guarantee, you won't know what we are talking about either. Bet.  Did you know? If you don't follow us on TikTok or Instagram, it means that we are cursed with seven eras of flops :( You don't want that for us do you? Oh, and if you don't follow us and give us five stars wherever you get your Podcasts, we actually end up with 100 years of really bad luck, crazy huh!!  This episode was audio produced by Jess Shaw. 

Welcome back to Approved for 2024! In today's episode, Nicole updates us on her very *active* neighbour and then, we discuss how 2014 is making a comeback (yes, get out your peplum tops and skinny jeans). Later in the show, we deep dive into our current obsession with aesthetics about our style and vibe, and Hannah enlightens us on the fact that clean girl is out, and mob wife is in. Yep, you heard it here first. Finally, we bring back our favourite segment - is it a trend or is it just my For You Page? As always, we would LOVE it if you follow us and give us five stars wherever you get your podcasts, as well as follow us on ⁠TikTok⁠ and ⁠Instagram⁠ for fun and games.  Love ya!!!  This episode was audio produced by Jess Shaw.

Surprise we're a week early! For this episode we take things a little uncut and relax at Nicole's apartment the day after our Christmas Party. We catch you up on all the funny stories from the night and reflect on the things we learnt this year. Also, your favourite segment is back! Approved or not approved. Have a lovely Christmas and a Happy New Years, we'll be back in 2024 for more fun. Please rate our episode five stars and be sure to follow us on TikTok and Instagram.

In today's episode, we sit down with one of our long-time friends, Ellie Gattari, best known as Fit By Ellie.  At just 21, Ellie started her online personal training business with little idea as to just how successful she would become. Earlier this month, Ellie announced her latest venture, Rival The Label, an athleisure brand designed to redefine limits through elevated style. In this conversation, Nicole sits down with Ellie to discuss the reality of running a business, what Ellie's relationship with approval is like and the tough (but necessary) lessons she has had to learn along her entrepreneurial journey, alongside how she harnessed the power of social media to build her following and her businesses. Nicole's recommendations mentioned at the beginning of the pod:  The Vow  Escaping NXVIM podcast  Love Has Won All we want for Christmas is for you to do the following: Rate us five stars and hit follow wherever you get your podcasts Follow us on TikTok and Instagram Live laugh love Approved!! Love ya!

On this week's episode, we give our advice on how to get a job working in social media. Some of the topics we cover are:  Is having a degree important for working in social media?  Tips on how to build your portfolio and experience The importance of being across trends and pop culture  Producer Jess's experience as an intern, plus her advice on how to slay an internship  That's right - there is no gatekeeping around here.  This week we have a new segment, 'Social Media Manager Confessions' and you'll never guess what embarrassing mistakes we have made while working at a social media agency.  Wow, you love our podcast so much you want to know how you can support us? Please follow the below steps: Follow us wherever you get your podcasts  Give us a five star review  Leave a comment on how much you love us  Follow us on TikTok and Instagram  Need some career advice? Our DMs are always open, so be sure to message us on Instagram! 

On today's episode, we get a little vulnerable and unpack our feelings around comparison.  Some questions we discuss are: - How often do you compare yourself to other people? - Do you feel behind in your career?  - Does work mean everything to you?  - How does social media make you feel?  - What tools do you put in place to manage these feelings?  We then discuss what we wish we could tell our younger selves, and how we implement that advice in our own lives.  Of course, we can't help but talk about Taylor Swift and Travis Kelce at the Eras Tour in Buenos Aires, Argentina! From a lyric change in Karma to *that* run-up-and-kiss situation, there was so much to unpack from the night two show. We also discuss the 2024 Met Gala Theme, and the potential shade thrown to Kim Kardashian as a result. As always, be sure to follow us on ⁠TikTok⁠ and ⁠Instagram⁠ and remember, hit follow, give us five stars and tell us you love us! Cya! 

In today's episode, Hannah introduces us to her new roomie - a huntsman, and Nicole updates us on her new water filter.  Then, we discuss our thoughts on 1989 Taylor's Version and the latest celebrity phenomenon - autobiographies. From Britney Spears to Julia Fox, it seems that 2023 is the year of women telling their stories in their own words.  We then unpack the reality of dating in the modern world and weigh in with our thoughts on how meeting through a dating app is expected and the norm these days. We also chat about how social media is often used as another platform to meet people online, and how doing a sweep of a guy's Instagram before you start talking to him, can make or break your potential romance.  Finally, we give our opinion on our first listener Approved or Not Approved request.  As always, make sure to follow us wherever you get your podcasts, and give us a five-star rating. The more the listeners follow and share, the more we will be able to make amazing content for you! Be sure to follow us on ⁠TikTok⁠ and ⁠Instagram⁠ to stay up to date. 

This week we discuss the new Beckham documentary on Netflix and share our thoughts on how celebrities manage their relationships with news, the media, and PR in the age of social media.  We also unpack the evolution of influencers over the years and deep dive into creators such as Essena O'Neill and Emma Chamberlain.  Then, we say bonjour to the Paris Bed Bugs, who are following in the footsteps of the Met Gala Cockroach and New York City Rats, which begs the question, who will be the next It Bug? Finally, we explore our TikTok For You Page and ask, is it a trend, or is it just my unhinged FYP? Don't forget to follow Approved on ⁠TikTok⁠ and ⁠Instagram⁠, and be sure to follow us and give a five-star rating, wherever you get your podcasts. 

Correction from the episode: It turns out Nicole cannot do basic maths, and calculated weekly trend reports over three months as 16 trend reports, instead of 12. Be sure to sign up to our weekly trend report here to get your first three months (also known as TWELVE trend reports) for free using the code SocialSlay. Today’s episode of Approved is one for the Swifties. In a chat with Melbourne Social Co’s Head of Social Media Sam, we deep dive into Taylor Swift's very public current era, our thoughts on the NFL jumping on board the publicity bandwagon and whether Taylor is actually an SEO genius. And of course, there are some recent purchases that we need to approve. Be sure to follow us over on TikTok and Instagram and don't forget to subscribe and give us a five star rating wherever you get your podcasts! DUH!

We're back with Episode Two of Approved. In this week's episode, we sit down with Taylah Walker, the Vice President of PlaySide Studios in Melbourne. We get to know Taylah a little better, from her entry into the gaming industry (a typically male dominated field,) to how she navigates a leadership role at such a young age. We also find out how she's encouraging young women to consider the industry as a career pathway. Oh, and Hannah wants a vibe check on an outing with her cat. (Hint, her cat doesn't approve.) Listen now, and let us know what you think by leaving us a comment. Keep up with us on Instagram: www.instagram.com/approvedpodcast And on TikTok: www.tiktok.com/@approvedpodcast To learn more about PlaySide, visit: http://playsidestudios.comTo check out Melbourne Social Co's Social Media Trend Report, visit: http://melbournesocialco.com.au/social-media-trends-report/

Welcome to Approved - a fortnightly podcast hosted by social media experts, and sisters, Nicole and Hannah. Approved is a fun, fortnightly peek behind the curtains of the social media industry, where your hosts sit down to spill the tea about what it’s like to work in social media and all that it entails. In each episode Nicole and Hannah will look at pop culture and how platforms like TikTok and Instagram influence our daily lives, and chat to influential up and comers in the industry about how they navigate the landscape to promote both themselves and their brands. In episode one, we get to know the sisters and their journey into the world of social media so far. Listen now. Be sure to subscribe to our weekly trend report, and follow us on TikTok and Instagram.

Welcome to Approved - hosted by Nicole and Hannah. Approved is a fun, fortnightly peek behind the curtains of the social media industry, where your hosts sit down to spill the tea about what it’s like to work in social media and all that it entails. In each episode Nicole and Hannah will look at pop culture and how platforms like TikTok and Instagram influence our daily lives, and chat to influential up and comers in the industry about how the navigate the landscape to promote both themselves and their brands. Delivered through the lens of Gen Z women forging impressive careers in marketing themselves, Approved exists to help listeners unpack social media updates, learn from industry heavyweights and dabble in influencer ‘tea’, all shared with the familiarity that comes with a chat between sisters. Head to our profile to listen to episode one now.