AudioLife Memoirs

In this thought-provoking episode of the AudioLife Memoirs podcast, host Carrie Purcell sits down with entrepreneur, author, and teacher Chris Land for a deep conversation about spirituality, consciousness, entrepreneurship, purpose, and the experiences that shaped his worldview. Chris shares his journey from introverted computer prodigy to serial entrepreneur, revealing how selling his first company at age 17 led to an existential crisis that sparked decades of exploration into the nature of the soul, human experience, and what he calls “the game of Earth.” The conversation explores: Chris’s early out-of-body experiences and near-death experience  The origins of his book The Infinity Within Why he believes curiosity is one of humanity’s greatest tools  The connection between spirituality and entrepreneurship  Lessons learned from building companies, raising children, and mentoring others  His philosophy around success, manifestation, and consciousness

What would you ask your parents if you knew you couldn’t ask forever?In this episode of the AudioLife Podcast, Carrie sits down with author, journalist, and podcaster Kyle Thiermann to explore the power of interviewing your parents—and why it might be one of the most meaningful things you ever do.Kyle shares the deeply personal story that led him to interview his own parents after a life-altering moment, and how those conversations turned into his book One Last Question Before You Go. Together, they unpack the emotional, practical, and sometimes uncomfortable reality of documenting family stories.This conversation goes beyond nostalgia. It’s about understanding identity, navigating generational divides, and building empathy before it’s too late.

Finding Your Break: David Towle on Cycling, Setbacks, and the Power of Mindset. In this episode of the AudioLife Podcast, host Carrie Purcell sits down with cycling announcer David Towle to explore a life shaped by movement, chance encounters, and the moments that quietly change everything.From a childhood that spanned continents to growing up in Boulder during a transformative era, David shares how environment, community, and proximity to opportunity helped shape his path. But this conversation goes deeper than cycling: it’s about resilience, identity, and the mindset shifts that carry us through uncertain seasons.At the heart of this episode is a simple but powerful idea: sometimes all it takes is one small moment—one person believing in you—to help you catch your break.

What happens when grief opens the door to something unexpected?In this powerful episode of the AudioLife Podcast, host Carrie Purcell sits down with author Cindy Adams, whose life changed forever after the sudden death of her son, Adam. In the years that followed, Cindy began experiencing what she describes as a series of communications, signs, and synchronicities that reshaped her understanding of death, consciousness, and the nature of reality.Her memoir, Adam’s Gift, explores this journey — from devastating loss to a deeper sense of connection and purpose.Cindy shares how these experiences unfolded, the questions they raised, and how they ultimately inspired her to help others heal and explore their own beliefs about life, death, and consciousness.This is a conversation about grief, curiosity, and the possibility that love continues beyond what we can see.

In this episode of the AudioLife Podcast, we sit down with Dr. Edward Mack Francis—an executive coach, consultant, community leader, and passionate advocate for experiential learning. From the peanut farms of Halifax County, North Carolina, to the boardrooms of Atlanta’s most impactful nonprofits, Edward’s life journey is shaped by a deep commitment to doing good and doing well.As a man whose story spans family legacy, corporate leadership, and academic inquiry, Edward shares how his upbringing by two educator parents and a pioneering grandfather laid the groundwork for his lifelong values: family, faith, service to Atlanta, and experiential learning.Whether reflecting on his career at IBM or discussing his doctoral research on fact-based intuition and informed judgment, Edward reveals the through-lines of his life—integrity, curiosity, and a drive to uplift others through mentorship and meaningful connection.

What does sustainability really mean—and how can AI help us get there?In this episode of AudioLife Memoirs, host Carrie Purcell sits down with Arnaud Blandin, CEO & Founder of IRIS (Institute for Responsible Innovation and Sustainability) and co-author of The AI Revolution. Arnaud brings over 20 years of experience across engineering, entrepreneurship, and sustainability—including work on NASA’s Mars Rover—to unpack how leaders can embed sustainability into growth strategies without sacrificing performance.From redefining sustainability as a way of seeing the world, to introducing Compassion-omics as a framework for rewarding human flourishing, this conversation explores how AI can be both a catalyst for optimization and a tool for systemic change—if used responsibly.

In the final episode our New Year's series The Year Between Us, we turn the microphone toward someone who is usually behind the scenes. C Maximo, AudioLife’s audio engineer and a core member of our creative family, joins us to reflect on 2025 and look ahead to 2026. From building a thriving creative business with her husband, to navigating health challenges, to leading with generosity through community fundraisers, C shares an honest and powerful reflection on growth, resilience, and purpose.We talk about creativity as fuel, the importance of community, the realities of entrepreneurship, and what it means to claim confidence in spaces where your voice hasn’t always been centered.This episode is a reminder that the people shaping the work behind the scenes often carry the deepest stories of all.

In this special series called the Year Between Us, we welcome back Michael Marckx for a reflective conversation about change, creativity, and hope.Nearly two years after recording his original audio memoir, Michael returns to share what has shifted in his life — from navigating the realities of AI and the economy, to rediscovering joy through walking, writing, and learning. He opens up about family, creativity, aging with intention, and the quiet moments that end up meaning the most.At the center of the conversation is a surprising new chapter: Michael is writing his first book — a collection of life lessons told through relationships with influential people he’s encountered along the way.This episode is about growth without certainty, learning without ego, and holding onto hope even when things feel heavy. A thoughtful way to begin the year.

In this special series called The Year Between Us, we welcome back Tony Roy — pilot, father of four, and returning AudioLife guest — for an honest conversation about growth, perspective, and what truly matters.One year after recording his original audio memoir, Tony reflects on the chaos and beauty of 2025: raising four daughters, navigating career and family demands, completing major life projects, and finding meaning in everyday moments. From lessons learned on ski slopes and softball fields to deeper reflections on effort, excellence, and presence as a parent, this episode is a powerful reminder that progress isn’t always measured by outcomes — but by how fully we show up.This conversation is about fatherhood, perspective, resilience, and the quiet magic hidden inside ordinary days.

In this special series called The Year Between Us, we welcome back Sharon Edwards, a beloved guest and the voice behind one of AudioLife’s very first AI-assisted episodes, for a deeply moving reflection on love, faith, family, and the adventures still ahead. In 2025, Sharon and her husband Larry crossed Canada by camper from Ontario to British Columbia proving that curiosity and courage don’t have an expiration date. Along the way, she also embraced a new marriage, moved into a new home, deepened her spiritual life, and continued her musical journey with plans for public recitals and recordings for her grandchildren. In this conversation, Sharon shares:What surprised her most about herself in 2025Why being a grandmother feels like a sacred callingHow music and faith shape her identityHer dreams of leaving a recorded legacy for future generationsThis episode is a beautiful reminder that life doesn’t slow down with age — it deepens.

In this special series called The Year Between Us, AudioLife co-founder Joe Marckx returns to the microphone to reflect on a year shaped by fatherhood, creativity, and intentional growth.Joe shares the story of coaching his eight-year-old son’s soccer team and the unforgettable moment when all that practice finally paid off. He talks about stepping out from behind the scenes and into social media for the first time, learning video production, and discovering new ways to tell meaningful stories.Looking ahead to 2026, Joe reflects on what matters most: being more present with his family, reducing digital distractions, staying healthy, and continuing to explore storytelling — both through AudioLife and his work in marketing and technology.This episode is a thoughtful, honest look at what it means to grow as a parent, a creative, and a human being — and why preserving these moments matters.

In this special series called The Year Between Us, we sit down with Grace Chen, one of AudioLife’s own memoir hosts, as she steps out from behind the microphone to reflect on her own life.Grace shares a deeply honest look at 2025 — from learning how to pause instead of reacting, to discovering unexpected confidence through Muay Thai, to navigating the emotional weight of caring for a parent with Parkinson’s. Along the way, she opens up about family tension, resilience, self-kindness, and what it means to keep showing up when life gets complicated.Looking ahead to 2026, Grace reveals what she wants more of in her life: peace, patience, and the courage to be gentle with herself — along with a quiet hope for love and connection in the year ahead.This is a conversation about growth, caregiving, healing, and the power of reflection — the very heart of what AudioLife exists to preserve.

In this episode of AudioLife, host Carrie Purcell sits down with Svetlana Zavelskaya, Head of Software Engineering, Data Platform & Infrastructure at Quanata, and an international bestselling co-author of The AI Revolution.Born in Kyiv and now a senior technology leader in New York, Svetlana shares her journey from mathematics and engineering to the front lines of financial technology, and how artificial intelligence is transforming one of the world’s most regulated and data-heavy industries.Svetlana reflects on trust, explainable AI, and what the next generation may think of today’s technological leap.This is a thoughtful, accessible conversation for anyone curious about the future of finance, technology, and how we make decisions in a data-driven world.

In this episode of the AudioLife Podcast, host Carrie Purcell sits down with Georg Langlotz, Head of the GCRG AI Center of Excellence at UBS and co-author of the bestselling book The AI Revolution.With over two decades of experience in financial services, Georg shares a grounded, insider perspective on how artificial intelligence, particularly generative and agentic AI, is transforming highly regulated industries like finance. Rather than replacing people, Georg makes a compelling case for AI as a collaborator that replaces tasks, amplifies human judgment, and unlocks new levels of productivity and creativity.From agile AI implementation in global banks to the future of AI agents, governance, and workforce evolution, this conversation explores how organizations, and individuals, can thoughtfully prepare for what’s coming next.

In this deeply human episode, host Carrie Purcell sits down with Anna Keibler, whose debut travel memoir, A Ghost in the Middle Kingdom, recounts an extraordinary coming-of-age journey across China between the ages of 19 and 25. With honesty, humor, and emotional clarity, Anna shares how her six years in China shaped her identity, challenged her beliefs, and ultimately transformed her life.

In this powerful and emotionally rich episode, host Carrie Purcell sits down with Deanna Frober, whose life story spans childhood medical trauma, evangelical upbringing, spiritual deconstruction, plant-medicine exploration, and creative rebirth. Deanna’s reflections illuminate what it means to reclaim your identity, confront inherited stories, and return to yourself after a lifetime of seeking.Carrie and Deanna first connected through a viral LinkedIn post in which Deanna challenged the “inspiration narrative” often imposed on people with facial differences. That honesty set the tone for this intimate dialogue on representation, resilience, and storytelling.

In this episode of AudioLife, host Carrie Purcell speaks with Su Jella, international speaker, author, and executive leader in data analytics and AI. Named one of the Top 50 Global Innovators in Data and Analytics and a winner of the Women in AI Awards, Sue shares her insights from her chapter “The Dawn of Synergy: Human and AI” in the bestselling book The AI Revolution.Su explores how artificial intelligence can become a true partner to humanity — not a replacement — and how responsible innovation, regulation, and human creativity must guide its growth. From her early career in marketing and data to her reflections on global inequality, ethics, and the next century of AI, this is a deeply thoughtful conversation about the world we’re building together.

Born and raised in New Orleans, author, musician, and radio host Richard Bienvenu shares his colorful life journey from filmmaking to teaching in Spain, from off-the-grid living in Washington State to returning home to the Crescent City. In this episode, Richard reflects on his French heritage, the soulful rhythms of New Orleans, lessons from Hurricane Katrina, and the inspiration behind his book Your Personal New Orleans Tour. We explore his creative path, his love for storytelling, and why he believes New Orleans is unlike any place on earth.

In this conversation with Carrie Purcell, Pramod Patke, an automotive technology leader with 15+ years in autonomous systems discusses his chapter “Beyond Transportation: The Power of Autonomous Vehicles” from the best-selling book The AI Revolution: Thriving Within Civilization’s Next Big Disruption. The episode explores how AI is transforming mobility: from the technical breakthroughs behind autonomous vehicles to their social, ethical, and emotional implications.

In this episode of AudioLife, host Carrie Purcell sits down with Jaspreet Chager — pharmacist, healthcare leader, single mother, and founder of AI Simplify Now. Jaspreet shares her remarkable journey of resilience, risk-taking, and empowerment, revealing how AI became her most reliable partner in navigating divorce, raising children, and launching a business. From transforming healthcare administration to empowering women and small businesses, Jaspreet shows how AI literacy can unlock new possibilities and level the playing field.

In this episode of AudioLife, host Carrie Purcell sits down with Daria Rudnik - founder of Adra AI, board member of the World Ethics Organization, and co-author of The AI Revolution. With experience spanning six continents and leadership roles at Deloitte and beyond, Daria shares her insights on how teams can thrive in these changing times. This conversation is a must-listen for anyone navigating the future of work, leadership, and technology.

In this episode, Carrie Purcell sits down with Erica Dill—COO, entrepreneur, podcast host, and ovarian cancer survivor. Erica shares her journey from childhood in California to scaling a startup from $2M to $54M, all while navigating mental health challenges and surviving cancer. Her story is one of resilience, reinvention, and finding purpose in both business and life.Tune in for an open, inspiring conversation about overcoming obstacles, building businesses, and creating balance along the way.

Peggy O'Flaherty joins Carrie Purcell in the AudioLife studio to chat about her background, entrepreneurial journey, and where she hopes the world is headed as the age of AI is upon us.

In this episode of AudioLife, Rafal Janczyk joins us in studio to discuss his journey as a pioneer in AI.

Join us in this episode of AuidioLife as we dive into the dynamic world of branding and AI with Georgie Speakman, a marketing maven and author of "The AI Revolution." Discover Georgie's journey from Australia to the heart of America's entertainment industry, her insights on embracing change, and how AI is reshaping business landscapes. Tune in for a blend of tech, talent, and transformative ideas!

In this episode of Audio Life, we speak with bestselling author and executive coach Tom Mawhinney about what it takes to lead in an AI-driven world. We explore how leaders can adapt, the irreplaceable human qualities like empathy and judgment, and how AI can boost (not replace) human potential. Tom also dives into the impact of AI on cybersecurity, ethical leadership, and why embracing an AI mindset is urgent for today’s decision-makers.

In this Special Founder's Stories Episode, Joe and Ghafoor reflect on the early days of AudioLife and how it all began with a simple idea: giving people a space to tell their stories. Joe shares what he learned during his nomadic travels across Europe right after college, sleeping rough, moving from city to city, and learning to trust strangers along the way.They dive into the emotional highs and lows of live performance, including Ghafoor’s story of his first time on-stage. The conversation touches on family stories, football fandom, and the surprising impact of asking the right questions. Together, they explore how storytelling creates connection: not just for today, but for future generations!

In this episode, Carrie Purcell sits down with Omar Mentesh to explore a powerful story of transformation. From a turbulent youth shaped by trauma and crime, Omar reflects on the turning points that led him toward healing, purpose, and social impact. This is a conversation about redemption, resilience, and the power of second chances.

In this episode of the AudioLife Memoir series - Mark Connor reflects on his life journey, from his upbringing in St. Paul, Minnesota, to his path into boxing and the lessons that shaped his memoir, It's About Time. He discusses the impact of family, education, and the emotional challenges of boxing, including the influence of his coach and the discipline it instilled. Mark opens up about the struggles of writing, perfectionism, and the motivation drawn from family loss and faith. He shares advice for younger generations on hard work, focus, and self-worth, concluding with two heartfelt poems about boxing and embracing imperfection.

In this heartfelt episode, Susan Rowe shares her inspiring life journey, from her early days in Montreal to her 40-year career at Pratt & Whitney Canada. Susan opens up about the loss of her mother, the joy of cherished memories, and her passion for baking. She reflects on her ALS diagnosis with remarkable positivity, highlighting the love and support of her family and friends. Susan discusses the challenges of the pandemic, the beauty of blended families, and the power of living in the present. This is a story of resilience, love, and finding joy in every moment.

In part 2 with Naa Amerley Asante-Armar, we dive into the importance of female leadership, youth-driven change, and cultural traditions in Ghana. Naa shares her journey toward political aspirations, advocating for women in leadership and the balance of masculine and feminine energies in decision-making. Naa tells of the importance in preserving traditions and values amidst change, the role of wisdom and learning in personal growth, and the significance of conflict resolution as a tool for clarity. She emphasizes the power of gratitude in her life and shares her thoughts on leadership, influence, and the legacy she wishes to leave behind, focusing on humanity and community. A powerful part 2 and welcome back to one of our most popular guests. 

In this whirlwind episode of AudioLife we continue with Part 2 of Tony Roy, where he shares his harrowing experience of surviving a plane crash, the emotional aftermath, and the journey of recovery. He discusses the complexities of survivor's guilt, the impact of trauma, and the search for meaning in life after such a traumatic event! You don't want to miss his reflections of accountability, personal growth and finding purpose! 

In Part 1 of this thrilling episode, Tony shares his journey from growing up in Southern California to becoming an F-18 pilot in the Navy. He reflects on the challenges of flight school, the thrill of flying the Hornet, and the intense experiences of combat missions. Tony highlights the importance of hard work, resilience, and the camaraderie that shaped his path in aviation, Including a memorable day where he provided crucial air support to troops on the ground! You don't want to miss this real life Top Gun Story! 

Welcome to the AudioLife 2025 New Year Special! In this episode, hosts Carrie Purcell, Ghafoor Masood, and Joe Marckx reflect on their favorite moments from the podcast throughout 2024. They discuss memorable guests, impactful stories, and the lessons learned from their conversations. The episode highlights the importance of storytelling, personal growth, and the emotional connections formed through shared experiences. In this episode, the hosts reflect on the transformative power of storytelling through audio memoirs, sharing personal anecdotes and insights gained from their experiences. They discuss the importance of capturing family legacies, the lessons learned from diverse life experiences, and the anticipation for the future of AudioLife. The conversation emphasizes the significance of memory, audience engagement, and the desire to hear more diverse stories from their listeners.

In part 2 of this conversation, Jules Delorme shares profound insights into his childhood experiences, cultural identity, and the complexities of family dynamics. He reflects on the impact of violence in relationships, the journey of understanding fatherhood, and the contradictions within family relationships. Delorme also discusses his educational journey, self-discovery, and various career paths, including his time in theatre and music, revealing how these experiences shaped his identity and perspective on life. In this conversation, Jules Delorme shares his transformative journey from a shallow rock star lifestyle to a profound awakening following a life-altering car accident. He discusses the challenges of recovery, the impact of loss, and the importance of relationships in shaping his identity. Through candid reflections, he emphasizes the significance of recognizing the people who support us and the lessons learned from adversity. Delorme also touches on his writing process and the deeper meanings behind his memoir, highlighting the complexities of human experiences.

In this episode of Audio Life Memoirs, our host Carrie engages with author Jules Delorme, who shares insights from his memoir, 'I Heard a Crow Before I Was Born.' The conversation delves into Jules' childhood experiences in a Mohawk community, the impact of family dynamics, the struggle with identity, and the journey of forgiveness. Jules reflects on the silence surrounding his family's history, the challenges of living with Asperger's, and the significant relationships that shaped his life. The discussion also touches on his experiences in the army, the complexities of racism, and the importance of finding light amidst darkness.

In part 2 of this AudioLife memoir - Carrie  and Alena explore the complexities of personal growth, the journey of self-discovery, and the transformative power of motherhood. They discuss the importance of navigating reactions from others, reflecting on past choices, and the role of anger in personal development. Alena shares her experiences of finding community and support within the LGBTQ+ space, as well as the impact of her writing journey. The conversation culminates in advice for younger generations, emphasizing the importance of questioning societal norms and embracing one's true self! Enjoy!

In this episode Carrie interviews Alena Papayanis, a writer and professor, about her journey of self-discovery and the influences that shaped her identity. We discuss Elena's childhood experiences, the impact of her immigrant background, and the challenges of navigating her queer identity in a predominantly straight environment. The conversation also touches on Elena's educational journey, her exploration of cultural studies, and her quest for authenticity in her personal and professional life. In this conversation, Alena and Carrie delve into the complexities of overcoming people pleasing, navigating relationships, and the impact of media on self-expression. 

In this episode, we meet Naa Amerley Asante Armar, a Ghanaian-born UK lawyer, coach, and candidate for Ghana’s December 2024 presidential election. Na Amele shares her journey from childhood in the UK to becoming a mother, lawyer, and coach, and now a groundbreaking political candidate. She opens up about her mission to bring more women into leadership and her vision for Ghana, with a campaign rooted in grassroots efforts and trust-building. Naa also discusses the unique role of women, especially mothers, in leadership, and the challenges and hopes she holds for women in Ghanaian politics.`Tune in to hear an inspiring story of courage, leadership, and commitment to change!

We have a special show for you this week with our AudioLife Halloween Special!. In this fright filled episode we join Derek Martin as he revisits some of our most listened to stories, including his spooky encounters with Aliens, Bigfoot and Werewolves! We know you're going to enjoy this one! Happy Halloween from everyone at AudioLife! 

In Part 2, we dive into the next chapter of Ben Tomes’ life. Ben opens up about the challenges and joys of fatherhood, how marriage has influenced his personal and professional growth, and his journey into mixed martial arts and UFC. We explore how these experiences have shaped his outlook on life and career.

Join us for Part 1 of this AudioLife Episode with Ben Tomes, where he shares his journey from growing up in Milwaukee to becoming a coach and educator. He opens up about family dynamics, how ADHD shaped his life, and his rebellious teen years. Ben reflects on coaching, mentorship, and the lessons learned from working in urban education and wrestling, plus the impact of fatherhood and marriage on his career.

In this episode, we chat with Monica Kretschmer, founder of the Universal Women’s Network, about her journey from growing up in Calgary to becoming a powerhouse entrepreneur. Monica shares how early friendships and starting work young shaped her, how motherhood revealed her inner strength, and the passion that led her to create a network empowering women. She gets real about the highs and lows of building a business, the power of pivoting, and overcoming obstacles!

In this continuation, Susan Kellam opens up about the aftermath of her brother's death and her path toward healing. She reflects on the lessons learned from trauma and the journey to understand the emotional complexities that shaped both their lives. Susan also discusses how her experiences in the music industry and personal life intertwined, influencing her perspective on resilience and growth. This episode delves deeper into her reflections on loss, survival, and the lasting impact of family ties.Don't forget you can grab a copy of her amazing book "Brilliant Disguise" here:https://www.amazon.com/Brilliant-Disguise-Susan-Kellam/dp/B0CXFFBR69/

In this AudioLife episode, Susan Kellam shares her journey through the highs and lows of her life, from working with Rolling Stone and organizing the iconic No Nukes concerts to the heartbreaking loss of her brother, Robert. Susan reflects on how these experiences shaped her, exploring themes of family, rebellion, and survival. It’s a candid discussion about resilience, personal growth, and the impact of trauma. Stay tuned for Part 2!You can grab a copy of her amazing book "Brilliant Disguise" here:https://www.amazon.com/Brilliant-Disguise-Susan-Kellam/dp/B0CXFFBR69/

Follow us for Part 2 of Karola's powerful and emotional life journey, challenging relationship from motherhood to entrepreneurship and her efforts in advocacy for women and children in Honduras. 

Karola Castro shares her inspiring journey of resilience and transformation, from her early childhood in Honduras to her experiences with discrimination, abuse, and personal challenges. Her story is a testament to strength and hope, and her journey is a powerful example of overcoming adversity. Karola shares her journey of trauma, abuse, and resilience, highlighting the impact of generational patterns and the importance of breaking free from colonization. Her experiences in different locations and relationships shape her perspective and lead to personal growth and self-discovery. Her powerful and emotional life journey, challenging relationship and motherhood to entrepreneurship and advocacy for women and children in Honduras. Her resilience and determination have led to the creation of impactful projects that aim to empower and uplift others in her community.

Part 2 of the AudioLife Storyteller Series podcast with McCracken Poston Jr. - criminal defense attorney and author, discusses his book 'Zenith Man' and the true crime story it recounts. The conversation delves into  his personal experiences, family dynamics, and the challenges of representing Alvin Ridley. It also explores the impact of autism on Alvin's behavior and the community's perception of him complex relationship between Alvin and Virginia, the nature of their interactions, and the challenges faced by Alvin's legal representation. We get a unique perspective of neurodivergence on the legal system and the need for better understanding and training. 

Part 1 of the AudioLife Storyteller Series podcast with McCracken Poston Jr. -a criminal defense attorney and author, discusses his book 'Zenith Man' and the true crime story it recounts. The conversation delves into  his personal experiences, family dynamics, and the challenges of representing Alvin Ridley. It also explores the impact of autism on Alvin's behavior and the community's perception of him complex relationship between Alvin and Virginia, the nature of their interactions, and the challenges faced by Alvin's legal representation. We get a unique perspective of neurodivergence on the legal system and the need for better understanding and training. 

Welcome to this edition of the AudioLife Memoirs series where we talk to Kyle Robinson where he shares his inspiring journey from a troubled youth to a successful law school graduate. He discusses overcoming multiple arrests and a difficult home life, the importance of positive influences, and the power of self-belief. Kyle also talks about the role of therapy, mentors, and forgiveness in his personal growth, and reflects on his strained relationship with his mother. Listen to Kyle's story of resilience, healing, and the drive to always do better