Big Profits, Small Business podcast artwork

PODCAST · business

Big Profits, Small Business

On my new podcast, “Big Profits, Small Business,” I’ll chat with entrepreneurs like you to talk about what’s working for them—and what’s not. I’ll answer all your business money questions in plain English.And I’ll show you that your business finances can be a comfortable topic, or maybe even fun!The podcast launches September 5th, so mark your calendars.

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    Ep. 34 — How to Raise Prices (without Scaring Off Customers!)

    What do you do when your current prices aren't cutting it anymore, but you're terrified to increase them? I'll walk you through how to strategically raise your rates so you can earn a profit without losing all your existing customers and starting from scratch. In fact, following this system, your bottom line might improve radically within 18 months! We want to go behind the scenes with your business and make it more profitable than ever. AFS is currently accepting applications for fractional CFO clients. Visit our website to schedule your discovery call!

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    Ep. 33 – Celebrating While We Challenge Expectations

    I'm turning 40 this month! As I celebrate a milestone (can we call it that?) that many people dread, I encourage YOU to celebrate moments in your life and your business. And if you don't feel like you can celebrate, ask yourself, "Why? Where is the pressure and expectation coming from?"We can all choose to rebel against expectations that don't feed our businesses and our lives. Thanks for tuning in! When you're ready for hands-on financial expertise, email me at [email protected], or book a discovery call with me at www.assignedfinancialsolutions.com.

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    Ep. 32 — Search Engine Marketing, with Katherine Yager

    Katherine Yager went from corporate in-house marketing to CEO of her own marketing business—with no agency experience. Her business has allowed her the flexibility to travel and to align work and daily life for her family. She also shares tips on how to make sure your website is built for search engine marketing so you can attract more leads!You can connect with Katherine on LinkedIn. Did you know you can hire me to be Virtual CFO for your business?! Schedule your FREE discovery call ⁠⁠⁠here⁠⁠⁠. Or signup for our monthly ⁠⁠⁠newsletter ⁠⁠⁠for more tips and notes from me.

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    Ep. 31 — Proving Them Wrong, with Amy Kehs

    Really bad business advice didn't stop Amy. Her business is 25-years strong, and she continues to pivot, niche down, and align her business more and more with her dreams—earning what she wants, how she wants!Today, I chatted with Amy Kehs of Kehs Communications (est. 2000), and she'll tell you all about building a business you love—that lasts!You can connect with Amy on her ⁠website⁠.Did you know you can hire me to be Virtual CFO for your business?! Schedule your FREE discovery call ⁠⁠here⁠⁠. Or signup for our monthly ⁠⁠newsletter ⁠⁠for more tips and notes from me.

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    Ep. 30 — Understanding "Cash Runway" and "Reserves"

    What do I mean when I say "cash runway" and "reserves"? These are two important terms to know, and they represent two numbers you should know about your business.Tune in to learn how they help prepare you for lean times and how to calculate them!Did you know you can hire me to be Virtual CFO for your business?! Schedule your FREE discovery call ⁠here⁠. Or signup for our monthly ⁠newsletter ⁠for more tips and notes from me.

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    Ep. 29 – Building a Business that Doesn't Consume You, with Emily Bissen

    We are more than just our business. Yes, our business pays us and inspires us, but it shouldn't completely take over our lives!Today, I'm talking with Emily Bissen, founder of Blue Heron Business Partners, about the value of connections, aligned relationships, and building a business that feeds your life and your family instead of draining them.You can connect with Emily on her website or on LinkedIn.The book she mentions is "Exponential Living—Stop Spending 100% of Your Time on 10% of Who You Are" by Sheri Riley.Did you know you can hire me to be Virtual CFO for your business?! Schedule your FREE discovery call ⁠here⁠. Or signup for our monthly ⁠newsletter ⁠for more tips and notes from me.

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    Ep. 28 — Behind the Scenes at AFS, with Shannon MacDaniels

    On this episode, I got to interview AFS' very own Shannon. 🤗 She's the gal behind so many answered emails and the fresh perspective in so many brainstorming sessions—it just wouldn't be "AFS" without her! Literally. She helped name it!Tune in to hear our origin story and learn how we make "business with friends" work for us. P.S. We'd love to connect with you personally! Book a free 1-1 ⁠discovery call⁠ to see if we're a good fit as your Virtual CFO. 🤗Or learn more about AFS on our ⁠website⁠.

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    Ep. 27 — Who Should Be on Your Financial Team?

    I get asked this question a lot—Who am I missing on my financial team?Bookkeeper, CPA, tax preparer, tax lawyer, and more... there are so many titles to know and understand that sometimes it's overwhelming. Check out this episode to learn more about what each financial professional does and which ones belong on your team. 😉Pssst! If CFO is on your "hire" list, book a free 1-1 discovery call to see if we're a good fit. 🤗Or learn more about AFS on our website.

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    Ep. 26 — Delegating, with Ashley Carlson

    How do you delegate successfully when all your business processes live inside YOUR head? How do you delegate well so that it actually takes things off your plate instead of adding to it?I got the answers from Ashley Carlson, a delegation expert. Tune in for her tips on how to streamline your business, train help that actually helps, and get back to doing what you love most.Ashley Carlson is the founder and CEO of Elevate, where she directs a team of Executive Assistants to streamline your business and increase your freedom.Connect with Ashley on her website or Instagram.

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    Ep. 25 — Should I Burn It All Down and Start Over?

    When you feel discouraged, overwhelmed, and just like it would be better to burn down your business than struggle through one more day—listen to this episode. I explain when it IS best to close up shop vs. when it's really worth it to keep trying. I give 5 steps for getting your business on solid ground again. And I offer a glimpse behind the scenes with my clients' businesses (including ones making $8M in revenue per year!)Did you know you can hire me to be Virtual CFO for your business?! Schedule your FREE discovery call here. Or signup for our monthly newsletter for more tips and notes from me.

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    Ep. 24 — Level Up with AFS in the New Year

    Today's episode is full of announcements, including— 🔥 Our theme for 2025, 🔥 Upcoming topics, 🔥 And the return of GUEST EPISODES! Tune in, subscribe, and connect with me. ☺️ ~Jen Ward (https://bio.site/assigned)

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    Ep. 23 — When Bad Things Happen in Business

    Are you ready for a lawsuit? What about a bad client who never pays you? Or a bad employee who steals from the business? We never like to think that these things could happen to us, but the truth is—sometimes they do. Today's episode is about how to protect your business (and your personal assets) when bad things happen. So grab your notebook and pen and tune it! Learn more at assignedfinancialsolutions.com or book your FREE discovery call.

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    Ep. 22 — How to Stay Compliant While Hiring

    Hiring can help grow your business, increase your revenue, and free your own time. If you're thinking about making your first hire—congratulations! This episode is for you. In this episode, I share how to stay compliant while hiring, as well as my tip for making sure you can keep up with paying your new employee or contractor. Learn more at ⁠assignedfinancialsolutions.com⁠ or book your FREE ⁠discovery call.

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    Ep. 21 — Paying Down Debt

    I advise my clients to avoid debt whenever possible, but sometimes it can't be avoided! If you find yourself in debt, follow these tips to pay it down fast and free your business finances. When you're ready for objective, professional guidance for how to pay off debt and pay yourself more, email me! I'd love to be your Fractional CFO. 📫 [email protected] Learn more at assignedfinancialsolutions.com or book your FREE discovery call.

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    Ep. 20 — Other Kinds of Business Taxes

    Did you know that more services are subject to sales tax than used to be? Or that, even if you're paying quarterly estimated taxes, you still have to file annual income taxes? In this episode, I dive into the "other" types of business taxes, the ones you might owe in addition to the small business tax. Listen in now! Are you enjoying "Big Profits, Small Business"? Please leave a review! Learn more about AFS or book your free discovery call at assignedfinancialsolutions.com

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    Ep. 19 — Paying Yourself

    I hear it all the time. You didn't start your business to get rich—you started it because you were passionate about your services, products, or clients. But the hard reality is that a business can't survive without money, and you aren't likely to sustain your business without a salary. In today's episode, I'll share why it's so important to pay yourself, how to do it, and ways to find more financial wiggle room so you can take home the income you need and deserve. Thanks for listening! Connect with AFS on our website—assignedfinancialsolutions.com.

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    Ep. 18 — Don't Stay Stuck, with Sarah Talbert

    Sarah Talbert, as a devoted storyteller and explorer of faith, employs her creative writing to inspire spiritual growth. Through historical fiction and other writings, she shares compelling narratives aimed at deepening readers' connections with Jesus. Sarah cultivates community through discipleship, hospitality, and storytelling, alongside being married to her middle school sweetheart and enjoying their three children. Connect with her on her website: sarahtalbert.com Or read the first chapter of her new book for FREE: ⁠sarahtalbert.com/book⁠

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    Ep. 17 — Managing Your Expenses

    What's the best process for paying bills? How much of it can you automate? Do you really need to keep receipts? Check out today's episode for answers to these questions, and more as we talk about managing your business' expenses! Connect with AFS on our website—assignedfinancialsolutions.com.

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    Ep. 16 — Do You Need to Pay Estimated Taxes?

    Did you know that many small-business owners should be paying estimated taxes and AREN'T? Don't miss this episode where I answer all your estimated-tax questions: What are estimated taxes? Do you need to pay them? How do you calculate what you owe? Connect with AFS on our website—assignedfinancialsolutions.com. Get my FREE estimated tax calculator: https://docs.google.com/spreadsheets/d/1cbK_rm9SAVF3GiXWcwoY647xIPVMF6EOIfYby99qt18/edit?usp=sharing.

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    Ep. 15 — What Does Bookkeeping Look Like for Small Business?

    "Bookkeeping" can be a fuzzy term to define, and it can be even fuzzier for a new business owner trying to implement in their workflow. In today's episode, I spell out what bookkeeping is and what it should look like for YOUR small business. Listen now! ⁠Visit Assigned Financial Solutions 

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    Ep. 14 — Knowing Your Business Entity

    What's the difference between a sole proprietorship, an LLC, and an S-Corp? Listen to today's episode of "Big Profits, Small Business" to learn all about types of business entities and how they relate to tax elections. Download the PDF of Understanding Your Business Entity and Taxation Visit Assigned Financial Solutions

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    Ep. 13 — How to Get Paid (the right way to receive payments)

    I've worked behind the scenes with a lot of businesses, and I've seen a lot of different payment methods. In this episode, I'm revealing the BEST way for a business to receive payments—it's professional, it supports your cash flow, and it makes your clients happy. Who wouldn't want that?! Find out more about AFS Join the monthly AFS newsletter

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    Ep. 12 — Why You Need a Business Bank Account

    Just starting your business? Or just starting to get your business finances on track? 😅 The best (really the only) place to start is to open a separate bank account just for your business. Learn how (and why) on today's episode of "Big Profits, Small Business"! ⁠Find out more about AFS ⁠⁠⁠ ⁠⁠⁠Join the Monthly AFS newsletter

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    Ep. 11 — A Bit of Personal Finance, with Christina Grove

    As a business owner, planning the personal side of finances can be tricky! With the holidays upon us, you might be asking, "How can I do next year differently?" Christina Grove of Prosperity Grove is the perfect guest to help us figure it all out! Website: prosperitygrove.net Facebook Community: https://www.facebook.com/groups/managingmoneyonyourown Find out more about AFS ⁠⁠ ⁠⁠Join the Monthly AFS newsletter

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    Ep. 10 — Four Numbers Every Business Owner Should Know

    You asked, I delivered! The highly requested episode is here—"Four Numbers Every Business Owner Should Know." What are the core numbers you should pay attention to for your business? How often should you check them? How do you know if they're on track? Listen now to find out! Find out more about AFS ⁠ ⁠Join the Monthly AFS newsletter

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    Ep. 09 — Making Hard Choices to Grow Your Business, with Renee Shaw Nutwell

    As entrepreneurs, we CARE about our business and our clients. But is it possible to care too much? Tune in as Renee Shaw Nutwell and I talk about making hard choices to grow your business. We'll answer questions like "How do I turn down clients who can't afford my services?" "What do I say if a networking opportunity isn't benefitting me anymore?" And, "How do I establish boundaries in my home-based business?" Find Renee at:  https://www.instagram.com/shawstrings/ | https://www.facebook.com/shawstrings | https://www.shawstrings.co/ Renee is violinist and a Suzuki music teacher, whose business is teaching private lessons in her home studio. Find out more about AFS ⁠ ⁠Join the Monthly AFS newsletter Notes: Brilliant Balance Podcast (https://podcasts.apple.com/us/podcast/brilliant-balance/id1294108032)

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    Ep. 08 — What To Do If Your Business Isn't Profitable

    What do you do if your business isn’t profitable? In this episode, I walk you through just that—basic steps you can take to get an accurate picture of your profitability (based on numbers, not feelings), and start moving the dial from “not profitable” to “profitable.” Listen now! E-myth: https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280 Find out more about AFS ⁠ ⁠Join the Monthly AFS newsletter

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    Ep. 07 — Scaling with a Team, with Anna Rapp

    How do you hire WELL? How do you find someone who shares your heart for your business, takes things off your plate (instead of adding them), and makes it possible for you to let go of control—without the world ending? This episode with Anna Rapp covers all that and more! Listen now. Find Anna at: https://www.instagram.com/heartcentered.entrepreneur/ |https://www.heartcenteredentrepreneur.com/ Anna is a business mentor and mindset coach, mom of two, founder of the Heart-Centered Entrepreneur podcast and community, and author of "The 20K Freedom Fund." Find out more about AFS ⁠ ⁠Join the Monthly AFS newsletter

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    Ep. 06 — What Is Cash Flow?

    Cash Flow is not a big scary process! Understanding cash flow helps your business become more profitable, and if you do it correctly, it helps nearly immediately. There are two ways to understand your cash flow. 1. Reviewing a statement of cash flow. 2. Setting up a 6-8 week cash flow projection. Want help with cash flow? Find out more about AFS Join the monthly AFS newsletter

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    Ep. 05 — Doing Less, with Shanice Miller

    Want to know how you can get more done for your business while working fewer hours? Who wouldn't?! Shanice Miller and I are here to tell you how the right systems can save you hours (and dollars) so you can increase your money AND your freedom. Find Shanice at: https://www.instagram.com/tasklygroup_/⁠ | https://tasklygroup.com/  Shanice is a business productivity consultant, specializing in project management, helping clients ranging from small startups to multi-million dollar businesses save hundreds of hours and thousands of dollars. Find out more about AFS  Join the Monthly AFS newsletter

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    Ep. 04 — How to Profit Early in Business

    Do you want to beat the odds and have a profitable business within the first few years? Of course you do! I am sharing 3 traps that new business owners fall into that keep their businesses unprofitable. Uncharging in order to gain clients Reinvest all money back into the business Grow fast, profit later Learn what it looks like to make a profit early on in business! Find out more about AFS Join the monthly AFS newsletter

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    Ep. 03 — Building Community, with Brittney from Silver Leaf Office

    Have you been wondering how to build authentic business support in your industry? I talked with Brittney of Silver Leaf Office, a fellow bookkeeper, about how we built a great support system, how business owners commonly view profit, and her journey to growing a booked-out bookkeeping business! Find Brittney at: www.silverleafoffice.com | Instagram.com/silverleafoffice Brittney is an accountant providing bookkeeping services to photographers and other creatives. She loves Jesus, family, cats, and pasta (in that order) and can often be found listening to an audiobook while crunching numbers for her clients. Her favorite part of being an accountant is watching her clients have breakthroughs -- like paying themselves consistently and not being stressed at tax time. Find out more about AFS Join the Monthly AFS newsletter

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    Ep. 02 — What Is Profit Really?

    Do you really know what profit is in your business? Most business owners think that profit is the number the CPA shares with them once a year. I am here to tell you that profit is something that should happen with every sale in your business, not just once a year. Join me as we talk about what profit is and isn't. Thank you for listening to the first-ever episode of Big Profits, Small Business. If you ever wanted to be part of helping someone live out their dream you just did by listening today. 💜 Find out more about AFS ⁠ ⁠Join the Monthly AFS newsletter⁠

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    Ep. 01 — Trailer

    In early September, I'll be publishing my first episodes of “Big Profits, Small Business,” a bi-monthly podcast where I'll chat with entrepreneurs about what's working for them—and what's not. I'll answer all your money questions in plain English. And yes, we'll even have fun talking and learning about business finances. You’ll find “Big Profits, Small Business” on all your favorite podcast platforms. Mark your calendars for September 5th, and plan to join us for the very first episode! ~ Jen Ward, CFO and Founder of Assigned Financial Solutions Find out more about AFS ⁠ ⁠Join the Monthly AFS newsletter

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ABOUT THIS SHOW

On my new podcast, “Big Profits, Small Business,” I’ll chat with entrepreneurs like you to talk about what’s working for them—and what’s not. I’ll answer all your business money questions in plain English.And I’ll show you that your business finances can be a comfortable topic, or maybe even fun!The podcast launches September 5th, so mark your calendars.

HOSTED BY

Jennifer Ward

Frequently Asked Questions

How many episodes does Big Profits, Small Business have?

Big Profits, Small Business currently has 34 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Big Profits, Small Business about?

On my new podcast, “Big Profits, Small Business,” I’ll chat with entrepreneurs like you to talk about what’s working for them—and what’s not. I’ll answer all your business money questions in plain English.And I’ll show you that your business finances can be a comfortable topic, or maybe even...

How often does Big Profits, Small Business release new episodes?

Big Profits, Small Business has 34 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Big Profits, Small Business?

You can listen to Big Profits, Small Business on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Big Profits, Small Business?

Big Profits, Small Business is created and hosted by Jennifer Ward.
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