Brandfathers

Mercedes shipped 600 cars to Augusta, Phoebe Gates offered a creator $400 for a brand deal, and we speed-rated every Coachella billboard. Plus... is marketing being rebranded so men can do it?0:00 Masters marketing & brand activations14:30 Marketing is being masculinized22:03 Phoebe Gates' influencer lowball31:22 Threads, algorithms & creator complaining37:46 RFK launches a podcast41:40 Coachella billboard speed roundFollow the guys:@JordanRogers2626@Shwinnabego@orenmeetsworldSign up for the newsletter: https://www.Brandfathers.org

OpenAI just bought TBPN for a reported $200–300M — and almost everyone is misreading why. The Brandfathers break down what the deal actually means for new media, why 800 live viewers can outvalue 2 million, and the monetization model creators are sleeping on. Plus: the NYT called a GLP-1 dropshipper an "AI-built business," and Nike just hit an 11-year stock low.0:00 Intro0:30 TBPN acquired by OpenAI3:30 Why niche audience beats mass reach5:00 The live show model vs. traditional podcasting7:30 Speed and dedication in new media9:30 What it takes to scale a podcast11:00 Creator-in-residence: what actually works15:00 Monetizing media beyond ad reads20:00 The NASCAR ad model for creators24:00 Medvi: the $1.8B "AI-built" GLP-1 company30:00 Why journalists can't cover business35:00 Nike earnings and the 11-year low40:00 Niche brands eating Nike aliveFollow the guys:@JordanRogers2626@Shwinnabego@orenmeetsworldSubscribe to the newsletter: https://www.Brandfathers.orgSubscribe for unfiltered marketing breakdowns from the most trusted fathers in the game.

This week we break down why creators have replaced the entire PR industry — from Jordan's YouTube golf tour launch that outperformed traditional press, to Alex Earle building 500K followers before dropping a single product, to the programmatic ad fraud no one's talking about.0:00 - PR is dead0:40 - Edelman panel recap3:07 - YouTube golf tour launch7:00 - The embargo rant10:56 - Shopify's organic PR playbook13:22 - Alex Earle vs. Beyoncé18:16 - Michael Rubin's flag football spectacle24:20 - Shoptalk / Klaviyo Composer27:00 - Why brands are firing their agencies30:09 - Programmatic ad fraud exposed36:12 - Retro hardware / Brick auto-brickingAs always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

Paul Graham finally admitted what marketers have known for years: we're in the Age of Brand. We break down why the founding marketer is now worth more than the engineer, why McDonald's CEO went viral for all the wrong reasons, why the Staples Baddie won't last 30 days, and the employee creator playbook no one's talking about. If you're a creative strategist, your worth has never been higher.0:00 Intro0:30 Paul Graham's "Age of Brand"4:30 Silicon Valley vs. Marketers10:00 Why Creatives Have Never Been Worth More16:30 McDonald's CEO Goes Viral (For the Wrong Reasons)22:00 Why Creators Can't Exist in Corporations25:00 The Staples Baddie Problem30:00 Ulta's Employee Creator Playbook37:00 Siloed Teams Kill Everything42:00 Expo West Goes Full Culture45:00 America's Next Top Snack50:00 Licensing Expo and What's NextAs always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

We walked past an agency activation in Venice that no one was using. That kicked off a full conversation about why agencies keep selling ideas that die on arrival. Plus: the internet lost its mind over a hockey photo, designers are spiraling, and we explain why you should go news sober immediately.0:00 Intro2:02 Storytelling Hooks That Work5:48 H&R Block's $500K Green Screen9:39 VaynerMedia Made This12:00 Why Armra's Billboards Don't Work17:36 Gucci's AI Backlash23:35 Jack Hughes and the AI Photo War31:00 Designers Are in Shambles36:15 The Internet Creates Fake Problems41:10 Claude Built This Unprompted44:00 The $75K Brand Sprint ModelAs always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

From the Frida Baby packaging crisis to the billion-dollar business of brand licensing this episode covers it all. We brought on Steve Starobinsky, Head of Partnerships at Pudgy Penguins and 25-year licensing veteran, to break down how licensing deals actually work: the royalties, the minimum guarantees, the 18-month calendars, and why most brands get into it too early. Plus, the Eileen Gu debate, when brand humor crosses the line, and why "sales is a contact sport."0:00 - Intro0:18 - Frida Baby controversy7:00 - Edgy copy gone wrong10:35 - Werner Herzog on rumors16:00 - Eileen Gu debate20:00 - Meet Steve Starobinski22:30 - Licensing 10130:30 - Licensing vs. collabs35:50 - Pitching IP holders41:00 - Best value in licensing44:30 - Biggest licensing mistakes47:00 - Licensing Expo in Vegas49:45 - Where to find SteveAs always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week the fathers talk all things sports marketing, specifically who is getting the attention of the youth now and how they're doing it.0:00 Intro3:56 Today's Lineup4:23 Waste Management Open8:01 All-Star Game Is Broken11:15 200 Creators, One Weekend15:47 Sports Lost the Kids16:49 Ja Morant vs Ant Edwards19:39 World Cup Is Coming20:03 Super Bowl Ads Flopped24:57 Creator Exclusivity Deals26:57 The AI Bowl29:08 AI Mockups Going Viral36:50 AI Adoption Is 95/539:48 PGA Tour Aura EditsAs always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week the Father discuss marketing funnels and how you can tactically apply them to any business. 0:00 Intro1:40 Paid ads strategy5:25 Meta ads basic setup structure9:25 Common mistakes13:30 Other strategies18:25 Applying to other business types20:55 OutroAs always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week the Fathers discuss how to get interesting marketing approved by big/old fashioned companies and bosses. 00:00 Introduction and Context02:40 Understanding Influencer Marketing Approval05:29 Measuring ROI in Influencer Marketing08:32 Navigating Marketing Budgets and Approvals11:20 Challenges in Social Media Marketing14:18 Fringe Marketing Strategies17:08 Structuring Communication for Buy-InAs always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬

This week the Fathers talk new Technology, Super Bowl ads and Current Events. As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬

This week The Fathers returned discussing the latest AI Strategies Top Brands and Marketers are using in 2026 and how you can apply them to your own business/life/ Intro 0:00Nike x Maduro 0:40Equinox AI New Year Campaign 2:14Custom GPTs for Personal Use 13:30Secret AI Marketing Strategies 25:00Current State of NIL 37:25Gen Alpha Insights 46:23As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week the fathers broke down running conferences, marketing trends and bantered about some recent events.Intro 0:00Biggest running conference of the year 0:422025 Marketing Trends 7:28Spotify Wrapped 27:58Ronaldo x Perplexity 31:54Photo/Video AI Model overload 34:14As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week Oren and Jordan talk marketing for boring businesses and how unsexy industries are perfect for blowing up on social media.Intro 0:00Regional/New business marketing 1:15Boring business marketing 24:00Future of work and income for marketers 39:24As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week the Fathers talk about a handful of people and brands getting attention online.Intro 0:00Political banter 1:43Internet Invitational 15:00Google Pomelli 27:17Board/NEO 36:50Future of algorithms 42:30As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.orgCheck out Particl: https://www.particl.com/reports/content/bfcm-2025?utm_source=IG%2FTT&utm_medium=Video&utm_campaign=Jordan

This week the Fathers talk modern marketing and how to stay ahead of the 8-ball. What is changing and how to take advantage of it. As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.orgCheck out Particl: https://www.particl.com/reports/content/bfcm-2025?utm_source=IG%2FTT&utm_medium=Video&utm_campaign=Jordan

Check out Particl: https://www.particl.com/reports/content/bfcm-2025?utm_source=IG%2FTT&utm_medium=Video&utm_campaign=JordanThis week the fathers discuss virality, showcasing examples from Ramp, Skims and Jaxson Dart. As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week the fathers talk Lululemon's decline and it's founders crash out as well as a handful of rebrands from Domino's, Crocs and the City of Austin.As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week the fathers break down the AI marketing war, Cracker Barrels re-rebrand, Ryder Cup merch strategy and more.As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week the Brandfathers discuss the secrets behind conferences, AI marketing, Nike changing it's slogan and more.As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week we interviewed Ryan Duey, Co-Founder and Co-CEO of Plunge. He tells the story of how it started in a garage during covid and exposes the strategies that got them to a $100 Million/ year company.Intro 0:00Backstory 0:43Brand Naming 8:30Influencer Marketing 11:10Scaling 17:55Evolving 25:25Extra Marketing Strats 35:39Outro 37:07As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

This week the fathers are back with a classic marketing round up. Listen to them discuss:Intro 0:00Cracker Barrel/Red Lobster 01:55Kelce x AE 10:30Cailtin Clark 27:10US Gov Design 31:54Naomi Osaka 42:50Beats 43:50AI Extras 50:45And as always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠⁠⁠https://www.Brandfathers.org⁠⁠Brandfathers Job Board: ⁠⁠https://jobs.brandfathers.org/⁠

This week the fathers return with some current events as well as a deep dive from Ashwinn on how he is leveraging AI to super charge his marketing. A must watch for any brand founder/marketer. As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠⁠https://www.Brandfathers.org⁠Brandfathers Job Board: ⁠https://jobs.brandfathers.org/

Work with Zain: https://zainith.agency/?utm_source=tiktoktuesday&utm_medium=email&utm_campaign=819Influencer gifting tool: https://www.influencergiftform.com/ This week Father Ashwinn sat down with TikTok Shop expert Zain Ali to breakdown how the platform works and the best strategies for it.As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠⁠https://www.Brandfathers.org⁠Brandfathers Job Board: ⁠https://jobs.brandfathers.org/

BRANDFATHERS JOB BOARD: ⁠https://jobs.brandfathers.org/This week the Fathers talk viral campaigns. This includes everything from Polaroid billboards to Timothee Chalamet x Cash App and American Eagle x Sydney Sweeney. As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: ⁠https://www.Brandfathers.org

BRANDFATHERS JOB BOARD: https://jobs.brandfathers.org/ This week The Fathers get into the sports marketing world and talk everything from Caitlin Clark to failing running startups.As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: https://www.Brandfathers.org

BRANDFATHERS JOB BOARD: https://jobs.brandfathers.org/ This week The Fathers talk how ChatGPT and AI Slop content is destroying your brand. Learn what to do and, more importantly, what not to do.They also touch on recent marketing phenomenons and banter per usual.---------As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: https://www.Brandfathers.org

You can get the free retail report here: https://brandfathers.org/retail-101This week the fathers sat down with Nicole from PLTFRM for a special episode.Over the course of an hour she broke down retail strategies used by brands like Feastables, Bloom, Armra, Mountain Valley & others as well as strategy + insight on how to get your own brand into retail and win.PLTFRM: https://www.onepltfrm.com/

Ashwinn & Oren recap a week in France at Cannes Lions, while Jordan asks the important questions. As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: https://www.Brandfathers.org PLTFRM: https://www.onepltfrm.com/

This week the Fathers sat down with Bill Rom, Co-Founder of Baseball Lifestyle 101.We talk everything from starting out in a basement with 5,000 followers to doing $1 million in a single day.As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: https://www.Brandfathers.org PLTFRM: https://www.onepltfrm.com/

The Brandfathers cover the hottest marketing campaigns in May.Intro (00:29)The Enhanced Games (03:36)Spectacle Content (06:09)David Bars (09:07)BPN Endurance Race (15:36)All-American Rejects (18:54)Kai Cenat Streamer University (27:07)Leveraging Creatives in Different Spaces (31:44)Waterboy (37:32)Steve Madden (43:56)Burger King & FIFA (49:04)Jaguar, Caitlin Clark, Outro (53:22)As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: https://www.Brandfathers.org PLTFRM: https://www.onepltfrm.com/

This week we asked our followers to submit their brands/companies for live critique.Nexa Tax (02:42)Coolhand Movers (10:39)GolfRoots (20:32)IncrediWear (24:39)Armra (32:16)GoatLane (33:44)OtterDev (38:24)Abby Muir (42:06)As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: https://www.Brandfathers.org PLTFRM: https://www.onepltfrm.com/

This week the Fathers talk retail attractions and how companies can drive in person foot traffic through design.Oren’s trip to China (00:48)Louvre in China (01:53)Onyx Coffee (10:15)Awan (11:16)Glossier (12:43)Operationalizing Influence (22:16)CRWD (34:23)On The House (36:31)This week’s trends (39:41)PLTFRM (45:39)As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬

This week the Fathers talked luxury social media and how people & brands can still compete in the TikTok world with high production content.Wisdom Kaye (03:10)Montes Sauce (10:51)Sult (15:58)Ocean and San (20:12)Bad Hambres (24:38)Nike (29:45)IWC Watches (33:49)MoSpoke (37:12)As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: https://www.Brandfathers.org PLTFRM: https://www.onepltfrm.com/

Minted New York founder, Marcus Milione, joins the Brandfathers to discuss his rise to fame and building a company.Intro (01:20)Early Content Growth (08:34)Building in Public (19:53)YouTube Strategy Insights (26:17)Minted Pop-Ups Impact (36:14)Expanding Product Lines (46:42)Running, Training, Mindset (54:32)As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬Sub to our Newsletter: https://www.Brandfathers.orgPLTFRM: https://www.onepltfrm.com/Check out Marcus's Socials below!https://www.instagram.com/marcusmilione/https://www.tiktok.com/@marcusmilione?lang=enhttps://www.youtube.com/ ⁨@marcusmilione1⁩

This week the Fathers talked celebrities and how they're leveraging their fame and faces into millions outside of their main careers.Viral Chocolate Collab (00:34)Jimmy Fallon’s Show Audition (04:41)Tom Brady x Delta (15:46)New Era Chief Officers (20:37)Creators vs Celebs (27:00)Influencer FTC Lawsuit (35:23)China Tariff Impact (40:55)As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬

This week, The Fathers talk how less can be more, how to work with content creators, Coachella activations and the importance of visual hooks.Intro (00:22)The Masters (How less can be more) (01:30)How to work with content creators (21:31)High-Impact, Low-Cost Activations (39:58)Importance of visual hooks (47:13)Nothing Is Original (51:37)Outro (57:22)As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

This week the Fathers share the underground marketing tactics celebrities are using to buy millions of views.Multi-account Strategy (01:05)Outsourcing to creators (17:11)Shifts in Influence (20:11)Clipping (20:50)Andrew Tate’s Rise (21:36)Clipping Economy (25:33)WHOP Platform (27:18)Brand Play (31:07)Athlete Use (33:41)YouTube Shift (36:34)Retail Strategy (39:59)Weekly Trends (43:23)As always, thanks for watching. Let us know your feedback in the comments.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/Sub to our Newsletter: https://www.BrandFathers.orgThis week, we dive into the world of AI marketing—what brands are getting wrong with ChatGPT ads and which tools you should be steering clear of versus diving into. We also break down Saratoga Water’s unexpected viral moment and how the brand can turn views into meaningful $$ impact. Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬

This episode is brought to you by PLTFRM: ⁠https://www.onepltfrm.com/The Brand Fathers go beyond the brackets and teach you about the Billion Dollar College basketball business, NIL, the future of Sports Creators, Collaborations with Sports Brands like Stone Island X Under Armour's Curry Brand, How Nigel Sylvester has maintained relevance with the Jordan Brand and more of the latest campaigns that cut through.Sub to our Newsletter: https://www.BrandFathers.orgFollow the gang at ‪@orenmeetsworld‬ ‪@JordanRogers2626‬ ‪@Shwinnabego‬

This week the Fathers breakdown 5 myths of building a brand and how to avoid headaches, errors and problems from day 1. Intro 0:00Quit your day job 2:22You’ll get rich quick 5:45Build it and they will come 9:15 Market like the big brands 13:55Investing in PR and Flashy launches 18:40You need a full time team 29:32Do it all yourself 32:30Scale happens quickly 36:18If you do X and Y you’ll be successful 37:20I can build an online only business 45:25Outro 52:50As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/Sub to our Newsletter: https://www.BrandFathers.orgThis week the Fathers talk viral spec ads, Sweetgreen, Orka, SKIMS, David's Bridal & more.Intro 0:00Ashwinn's Hoka Spec Ad 2:30Sweetgreen 9:38David's Bridal 14:10SKIMS 19:27Orka 21:40Future of Agencies 29:30Outro 54:45As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/Sub to our Newsletter: https://www.BrandFathers.orgThis week the Fathers breakdown what it takes to be successful on social media as a marketer plus your weekly coverage of the seemingly endless CPG Soda wars & more. Intro 0:00Marketing confessional 00:55How to grow on social media 9:13Perfect Bar x Jason Mraz 41:55Luka Doncic x Jordan Brand 49:55Simply Pop 56:10PLTFRM 59:25Career advice 1:00:45Outro 1:06:30As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/ Sub to our Newsletter: https://www.BrandFathers.orgThe Brandfathers review portfolios from a variety of established designers in search of who will give them their new look, plus some big news in the women's apparel and energy drink spaces.Intro 0:00Portfolio Reviews 1:13PLTFRM 40:49NikeSKIMS 42:29Celsius acquires Alani Nu 53:20Outro 1:04:50As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/ Sub to our Newsletter: BrandFathers.orgThe BrandFathers are back covering this week's latest in marketing and branding. Tune in for takes on current events and strategies used to outshine Super Bowl ads for free, and maybe even share a laugh or two along the way.Intro 0:00Fathers Valentines Day Banter 0:40Nike Stealth Gifting 4:53SGA Signature Release 5:47PLTFRM 7:40Poppi 10:05Duolingo 22:05Marketing Confessional 29:45Restaurants Crushing IG 38:02Outro 46:58As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

Learn about PLTFRM: https://www.onepltfrm.com/Subscribe to the BrandFathers Newsletter: https://brandfathers.org/The BrandFathers tear apart the 2025 Super Bowl ads for better or for worse. Watch as they discuss multi-million dollar marketing sins committed by your favorite brand, celebrities and agencies.Intro 0:00Carl's Jr 0:42Hexclad 6:00Ramp 11:40UberEats 14:43Disney+ 20:14Hellmans 23:54Google 26:48Mountain Dew 34:57Salesforce 40:33Meta 45:55Budweiser 47:55Bud Light 50:40Outro 53:52Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

Learn about PLTFRM: https://www.onepltfrm.com/ Subscribe to the BrandFathers Newsletter: https://brandfathers.org/ In this episode the Fathers take a break from dissecting weekly marketing campaigns to break down the bigger picture—how great marketing strategies come together. In 45 minutes, they cover the fundamentals of marketing, strategy, execution & more.Intro 0:00Getting attention 1:30Communication Strategies 12:52Distribution 19:16Retail Relationships 26:28Performance Marketing 36:27Creative Direction 42:02Outro 43:21We’ll be back with regularly scheduled programming next week but let us know what other foundational topics you want to see next.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

Learn about PLTFRM: https://www.onepltfrm.com/In this episode The BrandFathers explore the world of dark advertising, European megastars, AI renaissance and much more.0:00 Intro2:10 The Fathers confess about a marketing disaster class10:30 How lying in your ads can make you millions20:00 The $87m/year man joins Ferrari26:12 PLTFRM’s transcendent offerings27:00 Progresso gets quirky with…soup drops?36:25 How OpenAI will take your marketing job41:29 De-brain rotting your kid with KiwiCo 47:10 Novak and Trump break the fourth wall57:48 BrandFathers look inward at their the lack of Brand GuidelinesPer usual, the fathers meet controversial topics head on and even make you crack a smile while doing so.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬Subscribe to our Newsletter so you never miss a great campaign: https://brandfathers.org/subscribe

Learn about PLTFRM: https://www.onepltfrm.com/In this episode, the BrandFathers break down campaigns from the world’s biggest brands and celebrities, discussing what’s really going on behind the scenes.0:00 Intro1:08 Severance locks it’s actors in a glass cage in the middle of Grand Central9:03 Bad Bunny shuts down the NYC subway…in disguise?13:29 Coors drops the ball with a typo in multi-million $ campaign 20:36 Walmart rebrand leaves consumers suspicious about money laundering 31:20 Retails greatest secrets finally revealed with PLTFRM 36:47 How in person observations can save you from PR nightmares40:10 AJ Brown single handedly drives $1M+ in book sales during the middle of an NFL game46:23 OutroExpect a seriously unserious conversation about all the above plus dad jokes on brand enough to curl your toes.Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬Subscribe to our Newsletter so you never miss a great campaign: https://brandfathers.org/subscribe

This week, The BrandFathers take on the godforsaken “New Year, New You” campaigns and ask the tough questions:Equinox vs. Zumba: The fitness war you didn’t know you cared about. Equinox says, “We Don’t Do January,” while Zumba rolls out the welcome mat. Who, if anyone, takes the crown?Notion’s Glow-Up: How do you make something as uncool as productivity software…fun? Notion might have the answer—or maybe not.Startup Frauds & Sports Betting: From Silicon Valley smoke-and-mirrors to the flood of sports betting ads, we’re breaking down the BS (and maybe applauding some of the hustle).Expect hot takes, cold hard truths, and just the right amount of chaos. Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game.The Brandfathers are:Jordan Rogers @jordanrogersAshwinn Krishnaswamy @shwinnabegobrandOren John @orenmeetsworldSubscribe to our Newsletter so you never miss a great campaign: https://brandfathers.org/subscribe