Business Growth Made Simple: Genesis Business Strategies

Send us Fan MailWhen you hear, Build a Full Time business, so you can work Part Time hours.. What does it make you think?Too many times, we as business owners work what I call Full Time Plus in the name of growing the business. I don't know about you but I didn't start my business to work 60 hours a week and have not time for family. But somehow, the hours kept creeping into family time.Today's podcast discusses some ways to avoid the hour creep, and be able to spend more time for our families. When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailYou Can’t Make Them Care — But You Can Lead Them To ItDescription:How do you get your employees to care about your business like you do?Short answer — you can’t.But you can build a team that shows up, takes ownership, and performs at a high level.In this episode, we break down:Why employees don’t “care”The real leadership mistake most owners makeHow Vision, Mission, and Immutable Laws create buy-inWhat “caring” actually looks like in a service businessSimple ways to build ownership and accountabilityIf you’re tired of carrying everything yourself, this episode will help you build a team that actually shows up and delivers.https://GenesisBusinessStrategies.com When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailWhy do some companies grow steadily while others feel stuck no matter how hard the owner works?In this episode of Business Growth Made Simple, we break down three foundational business growth strategies that help small businesses grow in a sustainable and profitable way. Instead of chasing tactics, advertising tricks, or constant new ideas, long-term growth usually comes down to getting a few key fundamentals right.You’ll learn the three pillars of sustainable business growth:• Top Clients – Why focusing on the right customers matters more than getting more customers• Unique Offer – How standing out in a crowded market protects your margins and attracts better opportunities• Systemization – Why businesses struggle to scale when everything depends on the ownerIf you’re a technician-turned business owner, entrepreneur, or small business leader looking for practical business growth strategies, this episode will help you simplify where to focus next.Instead of doing more, you’ll learn how the right structure creates growth that lasts.In This EpisodeWhy many businesses grow revenue but not profitThe difference between growth tactics and sustainable strategyHow identifying your best clients improves profitabilityWhy differentiation matters for small business marketingHow systems create stability and scalabilityResources Mentioned📘 Business Growth Made Simple Playbook – Download the Playbook to walk through the three pillars step by step.🚀 Cohort Waitlist – Join the waiting list for the next small-group cohort designed to help business owners apply these principles.Links available in the show notes.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailAre you constantly competing on price in your service business?It may not be a pricing problem — it’s a marketing mistake.In this episode of Business Growth Made Simple, we break down why trying to win every customer leads to low margins, difficult clients, and constant stress.You’ll learn simple, practical marketing strategies for service businesses that help you attract better clients, build a stronger reputation, and reduce price pressure.If you’re a technician-turned-business owner in HVAC, plumbing, electrical, or the trades, this episode will help you shift your approach and build a more profitable, sustainable business.In this episode:• The biggest mistake service businesses make with clients• Why more leads won’t fix your business• How to attract better clients• The role of reputation in lead generation• How to stop competing on priceJoin the Cohort Waitlist to learn more.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailBeing unique or some might say quirky, has its advantages. Some of the biggest companies in their field have grown by embracing their uniqueness. Being unique is one of the 3 pillars of your business growth and stability  In this episode we talk about two such companies (and one might surprise you).If you’re looking to build a sustainable profitable business that doesn’t sacrifice your family time or values, we want to help. If you would like the growth playbook, you can get it here. When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailIn this episode, Steve takes a shot at the 3 things needed to grow your profitable and sustainable business. Your unique opportunityYour Top ClientsYour SystemsWhen all three intersect, organic growth happens. Your clients recommend you to others, your systems allow you to grow without needing to add more time or people. ~ SteveGet the Growth Playbook When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailIn this episode, Steve discusses your Company & Personal Mission and how your company mission should support your personal mission. Success looks different for each of us. Some may want to build a $1B company to sell, while others may want to build something that their grandkids will want to continue to run. There is no right or wrong answer but there is a way to get to what looks like success to you. If your company and your personal mission doesn't support each other, your day will get harder, you wont have fun anymore, you will want to move on from your company.Get your CLIMB Blueprint Playbook here and start building the business that supports your life. When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailHas someone ever asked you to bend the truth?Or has a deal looks profitable, but something about it doesn’t sit right.How about a client who crosses a line, and you’re tempted to tolerate it because the check clears.What about that employee who delivers results but keeps violating the culture you say you care about?In business, and in life, you’re eventually going to run into moments that test you.Those moments are unavoidable. When they show up, the outcome isn’t decided by your strategy or your experience. It’s decided by who you are at a fundamental level.That’s where Immutable Laws come in.In this episode, Steve discuss what immutable laws are and how they can help keep your vision from going off the rails. How it helps grow your business. When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailAs businesses grow, what once worked starts to strain.Not because people stop caring—but because everything still depends on the owner.In this episode of Business Growth Made Simple, we continue the CLIMB Blueprint series with “M” for Methodization.This conversation focuses on why growing businesses need repeatable systems, not more effort—and how methodization creates consistency, reduces stress, and protects progress.You’ll hear:Why memory becomes a bottleneckWhat happens when every employee does things “their own way”How methodization supports leadership instead of controlWhy sustainable growth requires structureThis episode is for business owners who want their companies to work without everything running through them.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailMost small business owners don’t struggle because they lack skill or effort.They struggle because, in a crowded market, they look and sound just like everyone else.In this episode of Business Growth Made Simple, we continue the CLIMB Blueprint series with the third letter: “I” for Innovation.Innovation isn’t about technology, trends, or chasing the next new thing. The reality is, for small businesses, innovation is the discipline of standing out clearly enough to be seen—by the right customers, for the right reasons.Steve breaks down what innovation really means in practical terms, what happens when it’s missing, and why businesses that fail to differentiate are often forced to compete on price. You’ll hear a real, verifiable example of how focus—not complexity—created long-term advantage, and how the same principles apply to service businesses, local companies, and growing firms today.This episode will help you evaluate whether your business is truly distinct—or simply blending into the noise—and how innovation fits into the larger CLIMB framework.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailClimb Blueprint "L" (Part 2 - external language)Most business owners don’t lose customers because they’re bad at what they do — they lose them because their message isn’t clear.In this episode of Business Growth Made Simple, we continue through The CLIMB Blueprint with Letter Two: Language (Part Two), focusing on how to talk to your ideal client in a way that builds trust, clarity, and confidence.You’ll learn why the words you use matter more than your credentials, how customers decide whether a business “gets them,” and how clear language reduces hesitation, price resistance, and confusion. This episode breaks down practical, real-world communication principles that help small business owners connect with the right clients and move conversations toward a confident “yes.”If you’ve ever felt like prospects compare you to everyone else — or walk away without a clear reason — this episode will help you understand why and show you how to fix it.In This Episode, You’ll Learn:Why clear language builds trust faster than experience or credentialsHow customers decide whether a business understands themThe biggest communication mistake most small business owners makeHow to speak from the customer’s perspective instead of your ownWhy clear messaging reduces price objections and comparison shoppingHow better language improves both marketing and sales conversationsWho This Episode Is For:This episode is for small business owners, service-based businesses, and entrepreneurs who want to improve their sales conversations, marketing messaging, and customer communication without sounding scripted or salesy.Join us weekly to discuss business growth and answer some of your questions. Start the week with this powerful hour. Join the Weekly Front Porch: Coffee Q&A hereLooking to go deeper and join the BGMS Cohort? We intentionally keep this group small (no more than 10 people) We want to make sure we are a good fit for you. Click here to schedule your call with us. When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailCLIMB Blueprint – L Is for Language (Part 1: Internal Language)In this episode of Business Growth Made Simple, Steve continues the CLIMB Blueprint series by breaking down the second letter: Language — starting with the language we use inside our businesses.You’ll learn why most team misalignment isn’t a people problem, but a communication problem, and how vision, mission, and purpose—when spoken early and often—help teams make better decisions in the field.Steve also shares a humorous but powerful story about why “saying it once” doesn’t work, and how repeated language becomes the filter your team uses when leadership isn’t in the room.This episode is for business owners who want:Clearer team alignmentBetter decision-makingLess stress and second-guessingA business that feels stable instead of fragileNext up in the CLIMB series: Language Part 2 — how to speak to customers so they feel, “That company is speaking directly to me.”Front Porch: Coffee, Q&A click to joinWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailClarity is the first step in the CLIMB Blueprint—and for good reason.In this episode of Business Growth Made Simple, Steve breaks down why most small business owners feel stuck, overwhelmed, or scattered—not because they lack effort, but because they lack clarity. Using the story of the Wright Brothers vs. Samuel Langley, you’ll learn how clarity of purpose creates focus, resilience, and momentum, while chasing recognition leads to distraction and burnout.This episode explores how clarity helps business owners prioritize the right work, filter out noise, and build momentum in the right direction—before tactics, systems, or growth.If you’re busy but not making progress, this episode will help you reset your focus and take the next right step.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailThe CLIMB Blueprint: A Practical Framework for Business ClarityIntroducing The CLIMB Blueprint — a practical framework developed through years of 1:1 coachingWhy most small business owners feel busy, overwhelmed, and stuckThe real problem isn’t effort — it’s focus, priority, and sequenceHow working on the right things in the right order reduces stress and creates momentumWhat CLIMB is (and what it isn’t):Not motivation or theoryA clear framework for decision-making and executionReal outcomes business owners have experienced using CLIMB:Reduced stressClearer prioritiesImproved marginsMore predictable cash flowWhat to expect as each part of CLIMB is broken down in upcoming episodesInvitation to the January 60-Day CLIMB CohortSmall groupHigh connectionExecution-focusedLimited seats by designWho This Episode Is ForSmall business ownersEntrepreneurs and foundersService-based businessesLeaders seeking clarity and focusNext StepsListen for upcoming CLIMB Blueprint breakdown episodesApply for the January 60-Day CLIMB CohortWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailToday we’re tackling one of the hottest topics inside every entrepreneur Facebook group right now: how to start a business without going broke, going into debt, or going crazy. If you’ve ever wondered whether you need a loan, investor, or pile of cash to get your next business off the ground—this episode will bring clarity, relief, and maybe a good laugh, too.Steve breaks down the real data behind start-up failure rates, why 82% of businesses collapse due to cash flow problems, why debt-funded businesses fail more often, and why the most successful small businesses today are the ones that grow at the speed of cash instead of drowning in payments and pressure.Packed with relatable stories, lightly faith-rooted principles, and practical how-tos… this episode is designed to calm your nerves and sharpen your strategy. You don’t need a giant loan. You need clarity, discipline, and a plan.In This Episode You’ll Learn:Why “I need start-up money” is usually a mythThe real failure rates small businesses faceHow debt creates pressure that kills young businessesWhy cash-funded businesses survive longer and grow strongerThe mindset shift that separates scrappy winners from overwhelmed borrowersHow to start lean and smart—no matter your industryThe truth behind those “$36 to $300K” success storiesKey Stats & Insights:82% of businesses fail due to cash flow issues (U.S. Bank)65% of businesses that start with debt fail within 10 years20% fail in year one, 50% by year five (SBA)Businesses started with personal savings last longer (MIT/Kauffman)Owners spend 2–3x more when spending borrowed money vs. cash (HBR)Episode Highlights:“Money multiplies whatever you already are. If you’re disciplined, you’ll get more disciplined. If you’re sloppy, you’ll get sloppier—with nicer equipment.”“Debt demands perfection on day one. Cash allows you to learn.”“You don’t need a loan. You need clarity.”“Grow at the speed of cash, not the speed of pressure.”CTA:Steve’s 90-Day Accelerator kicks off in January — and every seat is already taken. If you want early notification the moment the next cohort opens, join the waitlist today. Spots fill fast for a reason.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailIn today’s episode of Business Growth Made Simple, Steve breaks down the five essential KPIs every residential service business must track if they want predictable growth, real profit, and peace of mind. We dig into Revenue, Profit Margin, Customer Acquisition Cost (CAC), Close Rate, and Cash Reserves — what they mean, why they matter, what they reveal when they’re off, and how ignoring them can wreck a business faster than a broken van in July.This is a straight-shooting, humorous, deep dive into the numbers most contractors avoid… but absolutely need to understand. Get ready to stop guessing, stop using the force, and start leading your business with confidence.What You’ll Learn:Why Revenue is the “speedometer” of your businessHow Profit Margin reveals the truth about your pricing and efficiencyThe real cost of getting a new customer (CAC)Why your Close Rate determines whether you grow or grindHow Cash Reserves keep your business alive in slow seasonsWhat happens when you don’t track these numbersWhat each KPI tells you when the numbers go sidewaysHow to start using these KPIs immediatelyWho This Episode Is For:HVAC, plumbing, electrical, painting, landscaping, handyman, and other home-service contractorsOwners tired of working hard and still feeling brokeBusinesses stuck in chaos and looking for clarityAnyone serious about growing profitably and sustainablyResources Mentioned:Contractor studies from ServiceTitan, SCORE, and JP MorganSBA small business financial benchmarksHarvard Business Review research on KPI-driven growthCall to Action:Ready to build a business that runs on data instead of drama?Book your Free Strategy Call and let’s get your KPIs dialed in so you can scale with confidence.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailLevel 5 leadership is where success turns into significance — and where leaders leave a legacy that lasts. In this episode, Steve Stauffer unpacks what it means to reach The Pinnacle of leadership, where people follow you not for your title, results, or influence, but because of who you are and what you represent.You’ll discover how true servant leaders build cultures that thrive long after they’re gone, why legacy matters more than achievement, and how to build a business — and a life — that outlives you.If you’ve ever wondered how to build a team that runs without you, or how to create impact that carries on for generations, this episode is your blueprint for legacy-driven leadership.👉 Listen now, then visit GenesisBusinessStrategies.com to take the free Business Growth Scorecard and find out what level your business is operating at — and how to climb to the next one.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailAt Level 4 of leadership, it’s not about what you can produce — it’s about who you can develop. In this episode, Steve Stauffer breaks down how to move from being the engine that drives your business to the leader who builds more engines. You’ll learn how to spot potential, empower your people, and create a culture where leadership multiplies.Because when you grow leaders, you grow freedom.Discover how servant leadership turns good businesses into self-sustaining teams — and why this level of leadership might just be the key to finally stepping out of the day-to-day grind.👉 Listen now, then visit GenesisBusinessStrategies.com to take the free Business Growth Scorecard and see where your business stands on the leadership ladder.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailYou’ve earned the title. You’ve built the relationships. But now it’s time to move the needle.In this episode of the Business Growth Made Simple Leadership Series, we’re diving into Level 3: Production — the level where real leadership starts to show up in results. If you’re tired of carrying your team on your back, repeating instructions, or watching deadlines fly by while everyone stays “comfortable”… this one’s for you.You’ll discover:Why results and relationships aren’t opposites — they’re partnersThe difference between managing people and leading for performanceHow to build healthy accountability without becoming a micromanagerThe simple systems and scoreboards that unlock serious momentumAnd how to stop carrying everything yourself and get your team rowing in the same directionPacked with relatable stories, practical breakdowns, and faith-respecting insights — this episode will help you lead your business toward real wins your team can be proud of.🎯 Because at the end of the day… people don’t follow hustle. They follow leaders who deliver.Ready to install real systems that drive results in your business?👉 Book a free leadership strategy call at GenesisBusinessStrategies.comWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailLevel 2 is all about starting to see the corner turn from position alone. This is where leaders start to get "buy-In" because the leader is actively showing they care. How do we do that? By seeing them as a person not a tool. Ask how they are doing.Ask about their home lifeAsk what they do on the weekends. Just be interested and watch the magic happen.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailLevel 1 is where we all start. We've been given a TITLE, but not much more so people follow u out of fear not devotion. This can be a dangerous level - Don't get stuck here.We discuss the pitfalls, what to look for, and how to move to the next level of leadership.If you're ready to take the next step, set up your business breakthrough call here! When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailBased on the 5 levels of leadership book by John Maxwell. Level 1 - PositionalLevel 2 - PermoissionLevel 3 - ProductionLevel 4 - People Development Level 5 - The PinnacleTo schedule your leadership call, click hereWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailHow many times have you said yes to a job you KNEW would be an issue? When I said yes when I shouldn't have it was because I didn't set my core values, well usually because I didn't FOLLOW my core values. If you want help, setting your core values or immutable laws schedule your free 30 minute breakthrough call. If you want the 2 minute quiz, click here.Looking forward to working with you.~ SteveWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailWhat happens when you have a vision for your business but no plan to execute? In the episode we discuss how to plan to make your vision a reality. Your business should support your personal life... not the other way around. We discuss setting smaller goals, more attainable goals, with a shorter timeframe. If you would like some help, or want to join a community of owners learning to grow, check out The Hub.Or you can schedule your free 30 minute breakthrough call here.~ SteveWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailWhen your "vision" gets buried, you have to put out more fires.When your vision gets buried, you have employee issuesWhen your vision gets buried, you don't like to go to work anymore.Vision is what defines where you are headed, what your life will look like as you are reaching your vision. It helps define your mission (the work clothes of your vision) and then defines your passion (the belief in your vision). That passion is what fuels your employees to work for you. They want the same thing... they see your vision. If your'e stuck and aren't sure where to turn, you can take the 2 minute quiz to see where you are stuck.If you're looking for coaching - Check out The Hub, built for contractor, by contractors.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailHey there, welcome to Business Growth Made Simple, the podcast for contractors who want more free time, more profit, and a business that doesn’t suck the life out of them.I’m Steve your host and today we’re talking about something that’s eating up way too many business owners: burnout.Ever sat down at the end of a 12-hour day and thought, “Is all this even worth it?”You’re not alone. I’ve been there. And I know a lot of other contractors who have too.If you’ve ever: Felt totally fried Started to resent the work you once loved Snapped at your spouse or kids because you’re drained Or even thought about chucking it all and applying at the local hardware store…This episode is for you.You’re not lazy. You’re not broken. And no, you’re not weak.You’re likely burned out. And today, we’re gonna fix that.Let’s break this down into three areas.# 1. 🔧 Your Business You miss details—quotes go wrong, jobs get underbid. Customers sense your stress—making them hesitant to trust you. You start avoiding tasks that grow your business (like marketing or hiring). You become reactive, not strategic—just putting out fires all day.# 2. 🧠 Your Head & Health Mental fog sets in—you stare at your phone, can’t focus. You get sick more, sleep worse, and stress more. You begin questioning your decisions and self-worth.# 3. 🏡 Your Family You bring work home—even if you try not to. Your kids don’t get your best—they get what’s left. Your spouse starts feeling like a coworker, not a partner. Burnout isn’t just a work thing—it’s a life thing.Were going to give you some ways to avoid burnout so your business supports your life… not the other way around.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailQuick question before we dive in — have you ever felt like you’re working twice as hard for customers who barely pay you, cause nothing but stress, and leave you wondering if this whole business thing is even worth it?Imagine this: you go out on a job you weren’t sure about. They’re already haggling you on the phone before you’ve even given them a price. They nickel-and-dime every estimate, they call you on your day off, and they never seem satisfied. Every hour you spend on them is an hour you’re not spending with your ideal customers. That’s time lost, money lost, sanity lost.And here’s the thing:Time is your most valuable asset. Every bad customer you let in steals time you could use to grow the business, chase profitable projects, or even take a breather with your family.Worst part? Those customers rarely refer you to anyone good. In fact, they usually send their buddy who’s just as difficult. That’s why wrong customers don’t just cost you — they can actually multiply.Here are some quick red flags so you can spot them early:✅ They want everything “fast and cheap.” ✅ They question every little line in your estimate. ✅ They call after hours and expect an immediate response. ✅ They talk trash about their last contractor. ✅ They want you to do “extra” without paying extra.That last one is a classic — they’ll say, “Hey, since you’re already here…” — and just like that, your afternoon disappears into an unpaid favor.If someone is this difficult on the phone before you even show up? That’s a giant warning sign. Your gut is telling you this is going to be a pain — listen to it.If you are struggling with this or any other business concept, book a complementary Business Growth Made Simple Discovery Call and let’s see how we can get you unstuck.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailHey, let me ask you something.Have you ever finished a busy month—jobs rolling in, crews staying busy, trucks running all week—and yet, you still felt broke?You wonder, “Where the heck did all the money go?”I’ve been there. And I’ve worked with dozens of guys just like you—hardworking, booked solid, and still struggling to make the numbers work.Today, we’re talkin’ about a tool most contractors think they don’t need… but absolutely do.It’s called budgeting—and I promise it’s not just for accountants or big corporations. It’s for guys like us who want to take control of their business and finally make some real money.A budget is just a plan for your money. That’s it.Not a restriction, not a punishment—it’s a tool that tells your money where to go instead of wondering where it went.Here’s why it matters:1. You stop guessing. No more flying blind. You know exactly how much you can spend on materials, labor, gas, insurance—before the month starts.2. You stop bleeding cash. You see what’s draining you. Maybe you’re spending $1,200/month on tools but only budgeting $300. That tells you something.3. You sleep better. No more hoping you have enough for payroll or taxes. You’ll know—because it’s all planned out.When you don’t have a budget, here’s what can happen:You say yes to every job—even the ones that lose moneyYou overspend on gear and underpay yourselfYou forget about taxes, then get crushed in AprilYou hire people you can’t affordYou price based on emotion—not numbersStory from the field:I worked with a handyman named Derek. He had a crew of three, steady work, but every month was chaos. No budget, no plan. He was always behind—robbing Peter to pay Paul.When we set up a simple monthly budget—on a whiteboard, nothing fancy—he saw he was overpaying on dump fees, had a subscription he didn’t use, and wasn’t charging enough on small jobs.Within 90 days, he dropped $1,400 in waste, raised rates 10%, and finally gave himself a paycheck he could count on.You don’t need QuickBooks or a CPA to budget. Here’s a simple way to do it.STEP 1: Figure out your fixed costsThese are the bills that hit every month, no matter what:Truck paymentsInsurancePhone/internetOffice rent or storageSoftware subscriptionsSalariesAdd ‘em up. That’s your monthly overhead.STEP 2: Know your variable costsThese change based on the job:MaterialsSubs/laborGasDump feesJob site suppliesEstimate what these usually are as a percentage of revenue. Track them for a month or two.STEP 3: Pay yourself and plan for taxesDon’t forget:Owner’s pay (you need to eat!)Taxes (set aside 15–20%)STEP 4: Use simple categoriesSet monthly dollar limits for each:MaterialsLaborFuelToolsWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailLet me ask you a question…When was the last time you actually took a profit out of the company? How about pay your taxes onetime?Or - are you “reinvesting” your profits back into the business?No matter how many years you’ve been at it, you most likely have heard that over 50% of businesses fail within the first five years. What’s not mentioned is that they are the lucky ones. Most of the businesses are racking up debt and the owners and managers are stressing constantly. Unfortunately when I think of most entrepreneurs, I think of the old high wire or tightrope act. Mostly men, would stretch a wire across a couple of buildings in New York, or across the Niagara Falls and walk across with no safety net below. It was a dangerous balancing act that many people died from.   That’s what I did with my HVAC business and most likely what you’re doing. You see I had a vision of starting my business So I created it and started working in it. I don’t know about you but I was excited at giving life and creating something from nothing.You’re story is most likely similar to mine. You’ve stitched together a business out of your raw talent, what ever resources you had at the time until it became bigger than you expected. Someone I heard once described business as the “side-chick or mistress” It becomes the thing we spend a ton of time on it and wake up one morning realizing it is a cash-eating monster. You try to tame or control the monster but looking at your empty bank accounts you realize it will take more than what you currently have. You just keep plowing away hoping… praying that things will turn around soon. Then the other shoe drops.  Tax Time! - Your accountant says, Wow, what a great year you had. You only owe $23,890. You gasp, for the first time since you start this business, you have a minor panic attack. Breathing becomes a little difficult, your chest feels funny and your mind goes racing. You’ve got $5000 in all your accounts but you owe the IRS almost 5x’s that. You start thinking, I need to sell these three jobs just to pay the taxes. And then you have to sell jobs that becomes a tough spot to be in because customers can sense the need in your presentation. You put a ton of work into building your business. And that’s Awesome! Congratulations!! BUT without your financial health, your business will struggle to succeed, you’ll be borrowing from Peter to pay Paul. If you've ever had to sell the next job to help finish paying for materials or labor on the current job how did it go? When we first start our businesses, you may have had to do that. Maybe you didn’t know how to price right. Maybe you miscalculated the hours, or material costs. But the longer you’re in business the less you should need to borrow from the next job. If we don’t have enough money we can’t take our products and services to the marketplace.I found myself using the “Checkbook Accounting Method” (or now the “App Accounting Method” You know, where you go to the bank app or the checkbook, look at the balance to see if you can afford to buy that thing that’s on sale? Not thinking about the profit, taxes or paying the sWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailToday I thought I would talk about the Top 5 Reasons Contracting businesses fail and how you can avoid it. Running a business and it doesn’t matter if it’s HVAC, plumbing, electrical, landscaping, or handyman services, takes more than just technical know-how. You know your trade very well. But it seems like the busier your company gets, either you need to work more leaving family behind, or your profits go down and you make less money.In fact, thousands of businesses, more specifically the trades shut their doors every year, not because the owner couldn’t do the job, but because the business wasn’t built to last.I understand what you are facing. I started in business over 35 years ago and discovered how hard it can be to grow. It was when I hired a business coach for my team to work with did I discover MY need for new frameworks, innovations and systems to grow. Now there are many reasons companies fail but today I’m going to share the top 5 reasons contracting businesses fail — and how you can avoid it.1. No Control Over Cash FlowThe Problem: Many trades business owners operate from what I call “Checkbook Accounting” — if there’s money in the account, I can buy that (tool) or fill in the blank… until that invoice you forgot about comes due. The slow season starts sooner, unexpected expenses, or poor pricing structures create a cash flow crisis. You get the picture.The Fix: Is 2 things Budget. Se up a budget for your company so you know when you have the money to buy that fill in the blank here. Then put in place a proven cash management system like Profit First, which sets money aside for profit, taxes, owner pay, and expenses… etc. every single time you get paid. It gives you clarity and control.✅ Pro Tip: We help our clients use a custom trades version of Profit First inside our “Business Growth Made Easy” membership.2. Winging It Without a Written PlanThe Problem: Most trades business owners never set clear financial or growth goals. Without a plan, you’re just reacting — not leading.The Fix: Create a simple 90-day plan tied to your bigger annual goals. This doesn’t need to be complex. With weekly priorities and monthly reviews, you’ll finally feel momentum.✅ Our members use a one-page planning system we customize together during our first month.3. Working with the Wrong CustomersThe Problem: Too many business owners take any job from anyone — even if the customer is cheap, demanding, or outside your ideal service area.The Fix: Define your ideal client — the ones who value your work, pay on time, and refer others. Then build your marketing to attract more of them and politely say “no” to the rest.✅ One of our HVAC clients increased profit by 40% in 90 days by dropping two nightmare customers and focusing on his top zip code.4. Hiring Helpers, Not a TeamThe Problem: You hire someone to take the pressure off — but they ghost you, show up lateWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailWelcome to the show, I’m Steve your host and today I wanted to talk about a story I’ve heard way too often lately: Debt Consolidation Client named “Kay” (names are changed to protect the guilty)Kay’s story goes something like this… She racked up over $85000 in debt Normal type debt, like credit cards, personal loans, car loan etc. Normal stuffStress was killing her - actually it was keeping her up at nights. One sleepless stressed night she saw a commercial for a debt consolidation loan and thought this was the answerShe called bank scheduled an appointment.Heard all the right things and signed up.4 years later, Kay found herself another $25K in credit card debt. Frustrated and back into the sleepless - stress filled nights. Why is that? Have you ever heard of the Hippocratic Oath?It's an overview of the behaviors of a doctor to their patient. Today, we kind of simplify it with just three words. Do no harm.”What in the world does that mean for finance or money,You Can’t climb out of a hole if you're still digging the hole. When I tell you to take the “oath” to do no harm when it comes to your money, what I’m really telling you is to never go into debt again Period, end of story. Kay was the perfect example of this. Consolidated her debts but didn’t change her behavior.If your debt was a simple math problem, we wouldn’t be in debt. If you don’t stop the digging, You’re just going to fill it all back up again. You have to take the time to change your behavior otherwise you’re just going to get deeper in debt. Ever hear of the Biggest looser? Very overweight contestants compete to see who can loose the most weightSome, 300, 400,and over 500lbsDuring the show, they worked out 2-3 times a day, restricted calories severely. I was just reading a study that said not only did the majority of the contestants gain the weight back, but it severely affected their metabolism so it’s harder to keep off the weight.If they want to get back to the weight loss they had, they need to reset their mindset and metabolism.Just like weight loss, there is a better way that’s more sustainable. Trust me, I come to you today to tell you not to consolidate the loans, not to try and move things around, because this zero interest credit card will help me, and I can move this over here, and I can jumble these things around, and the more you jumble things around, the more complicated you make things. And it doesn't need to be complicated. Money does not need to be complicated.How to stop using debt? Declare I HAVE HAD ENOUGH!Save $1000 baby/starter emergency fund List all debts smallest to largest - pay minimum on all and attack the smallest, once that is paid put that minimum payment and any extra toward the next one. Keep rolling the payments over until you have all your debts paid.Go back to your starter emergency fund and fully fund it with 3-6 months of expensWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailTime is the great equalizer doesn’t matter how much money you have time is the currency of the day we all only have 24 hours so how are you gonna spend your currency today?When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailIt's Monday Money Mindset - A listener recommended I start a "Monday Money Mindset" segment to get the week started off right. These will be short quotes about your money mindset and your work. Thanks for the suggestion CassieAs a budget and finance coach, the first quote comes from Charles Dickens, Annual income twenty pounds, annual expenditure Nineteen six result happiness. Annual income twenty pounds, annual expenditure twenty zero six. result misery.What he is saying then is the same as what we are saying now. Live on less than what you make, and you'll be happier. Have a great week~ SteveWhen you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailHey, welcome back to the show! I’m Steve Stauffer your host and today, we’re diving into one of the biggest reasons some people crush it financially while others are stuck playing financial whack-a-mole with their bills. It’s not magic. It’s not luck. It’s not even about making six figures. It’s all about your MONEY MINDSET. Now, before you roll your eyes and think, “Oh great, another one of those ‘manifest wealth’ pep talks,” don’t worry. I’m not here to tell you to chant ‘I am wealthy’ into your bathroom mirror while burning sage. (Although, if that works for you, go for it. Just don’t burn hour house down.)Let’s talk about why your brain—yes, your brain—is either helping you build wealth or keeping you broke. And trust me, some of us have brains that act like that one friend who convinces you to “just get the fries” when you’re trying to eat healthy.Read the book Think and Grow RichBelieve in yourself, believe you CAN make a millionYou become the average of the 5 people around you, Ask yourself, am I surrounded by people who are in the bottom 1% or the top 1%Think like people who are wise with money... not your broke uncle's advice.Here's a couple of ways we can help when you're readyBudget sessionMonthly coachingAccountability partnerWork with your mindset.To get started, schedule here for your complimentary session to see if coaching is right for you.~ Steve Stauffer - Money Coach Stevemoneycoachsteve.comLooking for business coaching... genesisbusinessstrategies.comI do not have any affiliate links on this page.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailToday, we have an incredible story about Deacon and Kim Hayes, a couple who managed to wipe out $52,000 of debt in just 18 months. Their journey is a testament to determination, discipline, and the power of a solid plan. Deacon and Kim's story begins like many others. They were living the American dream—nice house, two cars, and all the trappings of a comfortable life. But beneath the surface, they were drowning in debt. Credit cards, car loans, student loans—you name it, they had it. The weight of owing $52,000 was taking a toll on their peace of mind and their relationship.The turning point came one evening when they sat down to discuss their future. They realized that if they didn't make a change, they'd be stuck in this cycle forever. Deacon crunched the numbers and proposed an ambitious plan: pay off all their debt in under two years. Kim was initially skeptical, but she trusted Deacon's judgment. They both knew it would require sacrifices and a complete overhaul of their lifestyle.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

Send us Fan MailImagine this: Your child grows up, gets their first job, and immediately knows how to budget, save, and invest. No credit card debt. No paycheck-to-paycheck stress. Just financial confidence and freedom.Sounds great, right? But here’s the reality—most kids enter adulthood completely unprepared to handle money. Schools don’t teach it, and if we don’t step in, they’ll learn from social media, advertisers, or their broke friends.The good news? You don’t need to be a financial expert to set your kids up for success. With a few simple, intentional steps, you can give them the tools to build wealth and avoid financial stress. Here’s how to get started.1. Teach Them the Value of WorkMoney doesn’t magically appear—it’s earned. Start young by giving your kids opportunities to work for their money. Whether it’s doing chores, mowing lawns, or starting a small business (like a lemonade stand), they need to understand the connection between effort and income.When you are ready to move forward with help, here are some ways you can work with us.Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include: Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy