Creative Architects

In this installment of Creative Architects, Angela looks back at the 12 episodes of Season 1 and gives an overview of what worked and what didn’t, statistics on views and downloads, and some plans in the works for Season 2 in 2024. The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points: Statistics from the podcast in 2023 - views and follows, etc. Keeping the podcast to 20-30 mins Format experiment - short video clips Introducing Angela to a new audience Youtube views and custom thumbnails Thank you for your support!   Resources: Angela Hollowell LinkedIn Email Castos Castos Website Join Castos Connect  

One of the hardest things about leading a creative community is sustaining it. What happens when the needs and wants of the community change?  In this episode, I speak with Danielle Desir Corbett, Founder of Women of Color Podcasters and creator of the Grants for Podcasters newsletter. Danielle and I talk about why she transitioned the WOC Podcasters group from a free group to a paid membership, the challenges of growing the community, and why she ultimately decided to end the community. Don't worry – that's not where the story ends. Her baby boy gave her the push she needed to start writing her newsletter, Grants for Creators, which is hosted on Substack. The common thread in both ventures is to start new ventures while you're scared and to allow your community to show up for you in even greater ways than you can imagine. I really enjoyed this last interview of the season, and I think you will too. The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points: Migrating the WOC community to a paid service A retreat that didn’t happen The newsletter and its origin story Looking forward, challenges, highs and lows   Resources: Sign up for Grants for Creators Newsletter  Women of Color Podcasters Danielle Desir Corbett on Twitter/X Angela Hollowell LinkedIn Email Castos Castos Website Join Castos Connect

Host Matt Gilhooly has candid conversations with people about the pivotal moments that changed their lives forever. We all have our stories, but through these conversations, we discover communities. We learn that there are commonalities through the ups and downs that we all face. But most importantly, we learn that we are not alone. The Life Shift podcast highlights life-altering moments and humanizes the struggles and triumphs through them all. Tune into one his most popular episodes, his conversation with Newton Cheng: https://www.thelifeshiftpodcast.com/unmasking-vulnerability-from-achieving-goals-to-embracing-emotional-depth-newton-cheng/ Check out more episodes at: https://www.thelifeshiftpodcast.com/

In this episode, I’ll be breaking down two of the biggest creator brand deals that were recently announced – the Feastables and Charlotte Hornets collaboration and Spotify and Barcelona FC collaboration,  and what they mean for the future of the creator economy. I’ll also be talking about the changes coming to Google Podcasts, Spotify’s newest AI voice translation feature in beta, and what’s new with Beehiiv, a newsletter platform built for growth. The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points: Climate Week visit to NYC- what’s the future for physical media? Feastables and the Charlotte Hornets jersey rights Creating exclusively for the Spotify platform Putting podcasters on the same level with sports What will merch look like in the future? How will podcasts influence in the future? Potential Youtube podcast changes Email newsletters, Beehiiv and Swapstack ConvertKit/SparkLoop Spotify’s AI translation tool   Resources: Angela Hollowell LinkedIn Email Castos Castos Website Join Castos Connect

In this episode of Creative Architects, host Angela Hollowell discusses the difference between free and paid communities as well as the different types of creator business relationships you can have and ways you can find and grow your network. The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points: Seeing your contemporaries as collaborators, not competition Past guests with free and paid communities Differences between free and paid community benefits Earnings – is it worth it? Types of creator relationships Sponsors and brand partners Growing by posting on social media Events and conferences How can you contribute? Join the Castos Connect community   Resources: Join Castos Connect Angela Hollowell LinkedIn Email Castos Castos Website

Welcome to The Chop Shop: A Music Production Podcast. Join Music Producers DJ React and Eddie James every week as they sit down and chop it up with some of the most prolific musicians, producers, and audio engineers in the business. React is a veteran DJ and producer who has worked on projects with the likes of D12’s Denaun Porter, DJed on Eminem’s Shade45 channel on SiriusXM, & was the Official DJ for the New York Jets. Eddie James is a staple in the HipHop community, who has produced music for Multi Platinum Rapper Jadakiss, Joe Budden, Big Daddy Kane, Queen Latifah & Many More. Please enjoy this clip of The Chop Shop with 5 time grammy award winning Focus… (pronounced Focus 3 dots), the son of Bernard Edwards Sr, the bassist from the group Chic. It was Dr. Dre who recognized his talent and skills, which is why in 2001 he signed him as a staff producer for Aftermath. Dr. Dre, Beyoncé, Eminem, Kendrick Lamar, Anderson Paak, The Game, Snoop Dogg, Christina Aguilera, Jennifer Lopez, 50 Cent, Busta Rhymes, Pink, and N’SYNC are among the many artists that Focus 3 dots has produced music for. Listen to this episode and more at www.officialchopshoppod.com & stream now wherever you listen to podcasts. Powered by React Media.

In this episode of Creative Architects, host Angela Hollowell welcomes Rand Fishkin to the podcast. Rand is the CEO of SparkToro, and author of Lost & Founder. You’ll hear a discussion on audience research, audience trends, and industry overlaps. Rand discusses data-driven results for creators and agencies, the decline of Twitter for niche communities, the different ways you can use audience research, and what's on the horizon for Sparktoro v2.  The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points:  Who are your listeners - Sparktoro TikTok vs other platforms, its follower-ship How to view your audience data Interesting cross-over marketing - Legos and D&D Differences between ‘sources of influence’ Twitter listened to its users and responded Use the words your customers use to describe your product Start with surveys of your email list What’s on the horizon for SparkToro?   Resources: Rand Fishkin LinkedIn SparkToro Angela Hollowell LinkedIn Email us at Castos Castos Website

In this episode of Creative Architects, host Angela Hollowell talks with Justin Moore, founder of Creator Wizard, who discusses his transition from YouTube sensation to influencer marketing guru. Justin shares insights on the importance of diversifying income sources, the shift from YouTube to email marketing, overcoming imposter syndrome, and building a team for his platform. His journey offers valuable advice on the creator economy, influencer marketing, and digital entrepreneurship, providing inspiration for creators at any stage of their career. Creator Wizard is not Justin’s first foray into influencer marketing - he began as an online creator posting videos on YouTube and made $25,000 in one month from YouTube/Google AdSense. During the pandemic, he pivoted to building Creator Wizard, where he teaches creators how to secure brand deals the right way. Brands don't have it all figured out, but you can increase your chances of creating healthy brand partnerships with his advice. Check it out now. The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points: Justin's journey from YouTube star to creator economy pioneer The transformative impact of a single month's AdSense earnings Decision to diversify income streams and enter influencer marketing Pivoting from YouTube to email marketing for growth Imposter syndrome and building a team Diversifying income in the creator economy Justin's moment of realization after a re-engagement campaign result Building trust with followers for successful influencer marketing Evolution of Creator Wizard and assembling a freelance team Learning from past failures to avoid ongoing business costs Hiring and promoting from within the community Focusing on 'zone of genius' tasks to drive business growth   Resources: Creator Wizard Justin Moore LinkedIn Angela Hollowell LinkedIn Castos Website

In this episode of Creative Architects, host Angela Hollowell updates us on some of the exciting developments in the podcasting industry, including AI and its usefulness for podcasters, some mergers and acquisitions news, and helpful advice on raising your rates annually and balancing the work of running your business as a creative entrepreneur. The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points: AI is a hot topic in podcasting these days AI Companies that provide podcast support How Angela utilizes AI - let us know how you are using AI Descript and Squadcast - a winning combination Riverside’s AI element Answering listener questions Spotify/Patreon - an exciting announcement Castos - the all-in-one solution     Resources: Angela Hollowell LinkedIn Email us at Castos Castos Website

In this episode of Creative Architects, host Angela Hollowell talks with Deidre Tshien, co-founder and CEO of Capsho. Capsho is an AI-powered content marketing tool for entrepreneurs who podcast, vlog, or livestream. Integrating AI with creative practices has become more and more commonplace. With the integration of AI into the podcast marketing workflow, how do we make the creator the center of their stories? Angela and Deirdre discuss how marketing extends beyond podcasters to YouTubers as well in the age of video podcasting, how to avoid the podfade phenomenon, and how making 6-figures from her coaching business in 1 year really opened her eyes to the benefits of marketing your podcast well. The conversation ends with Deirdre’s biggest tip for creators wanting to start their own tech company or SaaS platform. The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points: Deirdre and her journey to Capsho Many podcasters stop after seven episodes Positive stories from users Built by marketers, Capsho is not cheap because it's extremely valuable Investing in your future self Advice for past Deirdre ‘if she knew then’…. AI and creativity - the pushback The ongoing iterations of Capsho   Resources: Deirdre Tshien LinkedIn Capsho Angela Hollowell LinkedIn Castos Website

In this episode of Creative Architects, host Angela Hollowell talks with Jennifer Phan, founder of Passionfroot, about the world of the creator economy. Passionfroot is a platform that simplifies the process of forming brand partnerships and sponsorships for creators, providing them with a diversified revenue stream.    The conversation covers how the company got started, and how Jennifer's experience in venture capital gave her the expertise to raise capital for her own SaaS company. Angela and Jennifer discuss creators growing their income with a frictionless solution to securing brand deals and sponsorships for their newsletters, podcasts, and YouTube channels. Jennifer shares the 3 lessons she's learned in increasing the likelihood of landing a brand deal, and also discusses strategies for content distribution across multiple platforms.   The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points:   Passionfroot's mission to support creators The process and benefits of brand partnerships, sponsorships Knowing and defining your audience Crafting custom packages for sponsors Exploring content distribution channels Breaking down content to increase its reach Consistency and experimentation in content creation Future growth of Passionfroot   Resources:   Passionfroot   Jennifer Phan Twitter   Passionfroot Twitter   Angela Hollowell LinkedIn   Castos Website  

In this episode of Creative Architects, host Angela Hollowell chats with Podcast Marketing Strategist & Educator Jeremy Enns, founder of Podcast Marketing Academy. The Academy features online courses (both cohort-based and self-paced) for podcasters looking to level up the marketing for their show. The podcasting industry severely lacks ‘organic discovery’ when looking to develop a marketing plan that is tailor-made for your show. Luckily, Jeremy has experience running a podcast production agency, and through in-depth surveys with his clients, he's been able to uncover multiple paths to podcast marketing success and is teaching those strategies to other podcasters.  The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect. Discussion Points: Starting a newsletter during the pandemic Jeremy’s path to his podcast production company  Online business - an easier way to get clients Finding a way to podcast marketing - with experience Working with podcast clients began in 2015-16 Engagement - self-paced vs. cohort-based? The changes podcasters experience after taking Academy courses Cohort classes are becoming much easier after 3 years of practice   Resources: Jeremy Enns LinkedIn Jeremy Enns Website Scrappy Podcasting Newsletter Creative Wayfinding Newsletter Podcast Marketing Academy Angela Hollowell LinkedIn Castos Website

In this episode of Creative Architects, host Angela Hollowell chats with Tangia Al-awaji Estrada- one of the co-founders of BIPOC Podcast Creators - a community that supports and empowers podcasters of color. Angela and Tangia discuss the challenges of managing a global community (language and cultural barriers, starting with the very Western term BIPOC), and the importance of messaging, partnerships, and finding a niche audience. Tangia shares her journey of creating a supportive space that enables podcasters from various backgrounds to connect, learn, and grow their craft. The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points:   Building an inclusive BIPOC podcast community Filling the void with Facebook group for BIPOC Podcast Creators Challenges of curating a Facebook community for podcasters Inclusive community building through networking and access Welcoming creators from around the world, beyond the US Overcoming language barriers and cultural differences in the community Partnerships and messaging for a global audience Navigating pushback from those who feel excluded Offering newsletter subscriptions and event access to all Combining strengths in marketing, branding, and production Growing the community organically and naturally Success through inclusivity, support, and partnerships   Resources:   Tangia Estrada LinkedIn   BIPOC Podcast Creators   Women of Color Podcasters   Afropods   Angela Hollowell LinkedIn   Castos Website  

In this episode of Creative Architects, host Angela Hollowell chats with Jay Clouse, founder of Creator Science and an experienced entrepreneur, writer, and podcaster.     Angela and Jay discuss the challenges of building a subscription-based community, scaling that community and capping it at the right size, some of the learnings Jay has gained from his experiences with rebranding, and he offers some advice to listeners about making the hard decisions, hiring, and how to avoid mistakes when building your business. The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points:   Group coaching online, joining the SPI team, going out on his own The spectrum from creator to educator Paid products and The Lab Education + Community Structuring a subscription-based community model Looking back at Creative Companion, Zoom, Slack Building on experience and history in a new iteration  Rebranding and procrastination  Making hard choices when tasks are not getting done Tips and advice for expanding your team- spend time looking for the A player   Resources:   Creator Science   Join The Lab at Creator Science   Jay Clouse LinkedIn   Angela Hollowell LinkedIn   Castos Website

Welcome to the first episode of the Creative Architects podcast from Castos. Host Angela Hollowell chats with Corey Gumbs, Founder of the Black Podcasters Association, about the importance of community and support for Black podcasters.   Angela and Corey discuss how starting this community group challenged him to learn and grow as a podcaster, how podcasting has been influenced by the intersection and influence of the hip-hop industry, and Corey’s philosophies on podcasting, the innovation of Black creators, and being an advocating body (similar to organizations in film and music) for podcasters. You’ll hear about the challenges faced by Black creators in the industry and the need for genuine interest and investment from companies when collaborating with the Black creative community.   The Creative Architects podcast is brought to you by Castos Productions, and hosted by Angela Hollowell - a visual storyteller and creative producer with a passion for the outdoors, human rights, and creative entrepreneurship. Angela is also the host of the Honey & Hustle video podcast. Creative Architects is a space where thought leaders in the creator economy who have taken their success to the next level. Join us to hear their stories and connect.   Discussion Points:   Why a group solely for black podcasters? The learning curve in founding the group Challenges for black podcasters Black podcasters benefit from a supportive, diverse community Importance of genuine investment from companies for collaboration Gaps in media training for podcasters  Investing in quality audio and video equipment is crucial Understanding the nuances of the Black creator community Collaborating with Black content creators while respecting culture Trends in the podcasting industry and creator economy Adapting and pivoting in content creation for success Companies should approach Black creators with genuine interest Media training and quality production as keys to success Navigating cultural differences and representation in podcasting   Resources:   Black Podcasters Association   Corey Gumbs LinkedIn   Angela Hollowell LinkedIn   Castos Website

Join creative producer and entreprenour, Angela Hollowell as she chats withthe creators who are shaping the future of the creator economy through education, community and tech