CRM & Beyond

Eli Asoyuf of Catalyst Sales shares how data, youth, and CRM help reps punch above their weight across electrical, lighting, and EV markets.

Pete Deeg reveals how Rouzer uses CRM and quote tracking to stay agile across markets—from tools to utilities—and why relationships still win.

Scott Lindberg shares lessons from both sides—rep and manufacturer—on building strong partnerships, follow-up that wins, and CRM that drives sales.

From ride-alongs to rep success—Dan Bendell reveals how clarity, accountability, and Repfabric helped scale Divine Industrial Sales.

Darren Belajac reveals how analytics, AI, and a 3-part mission helped Pinnacle Sales 5X growth in the plumbing and heating space.

Sales legend Bryan Shirley shares hard-earned wisdom on rep success, CRM strategy, and what truly drives sales growth and strong partnerships.

SRGI’s Jeff Woods explains how Repfabric helped formalize their sales process, elevate manufacturer reporting, and unify a growing team.

Bill Taylor gets real on building a rep firm from scratch, embracing tech, and how Repfabric powers efficiency across the industrial world.

From trenches to top rep: Justin Pfeifer reveals how Southwest Sales drives growth with CRM, collaboration, and a powerful employee-owned model.

John Hutson shares how CRM, Power BI, and smart staffing help MacInnis Group thrive in a changing rep landscape. Real talk from a passionate industry leader.

Discover how Mike Swenson scaled Mel Foster into a tech-forward rep firm with AI, CRM, and bold strategies for the future of electronics sales.

Goals, Expenses, CRMSync, and Order Tracking. Learn how and why you want to use these four modules. Increase productivity and adoption and stay on top of real-time sales.

What to do when you’re 6 months in with a failed CRM system. Is it time to cut your losses and move to a successful CRM where you can see a quick ROI?

What are the personas and how do you adjust training for each type to improve adoption of your CRM?

Is your sales team self-directed or management-directed? Learn what your style is and what the differences are between the two. Learn how to navigate moving from one to the other with your top salespeople.

Who’s a super user and a champion? What are their roles, and how do they help increase the adoption of your CRM?

Goals create an atmosphere of proactivity and not reactivity. Learn how CRM helps you manage and reach your goals with sales tracking (samples, opportunities, quotes), reminders, and task follow-ups.

Best practices for email marketing. What you should consider when doing marketing campaigns and how to get the results you’re looking for.

Which approach do you use, the carrot or the stick? Learn how to present your CRM as a sales tool for your team to leverage so they can sell more and become more efficient.

Learn the importance of capturing and protecting all your company’s IP: account and contact information, buying trends, budgets, decision-maker details, and more.

In this very first episode of the Repfabric Podcast, John Mitchell and Scott Stockham discuss the basic need for a company CRM system to keep your company IP in an easy-to-use database that enables all your employees to find information effortlessly and update it as new information and opportunities arise.