Deedra Determan

Heather Van Hooser leads in private banking, but her impact reaches far beyond. Heather shares how she balances leadership, relationships, and community service and why she believes giving back is essential to a meaningful, purpose-driven life.

With 30 years in medical sales and as owner of Cedar & Lily Clothier in Tulsa and Jenks, Christy Lindsay blends resilience, style, and heart. A philanthropist and champion for women, she shares how to build longevity, pivot with purpose, and create a business that empowers others inside and out. cedarandlilyclothier.com

Courtney Driskell’s path to becoming a lawyer was anything but traditional. As a single mother, she knew something had to change to support herself and her son, so she decided to do things her way. Courtney shares how she built a legal career on her own terms, from navigating the pressures of the legal world […]

Kristy DeBoer is a storyteller at heart, and her journey feels especially powerful at the start of a new year. From working in TV news to motherhood, sobriety, and launching KED Styled, Kristy shares what it looks like to truly choose yourself. At 39, she stopped drinking and found clarity, confidence, and freedom. In this […]

Macy Snyder-Amatucci is a businesswoman, mom, and owner of Tulsa’s iconic Mayo Hotel. Macy shares how motherhood made her a better leader, why her mantra “GSD” drives everything she does, and how one historic renovation helped redefine Tulsa’s future. From turning your brain all the way on to pushing through the final 10% of any […]

Kim Roxie, Founder of LAMIK Beauty, joins Deedra to talk about turning purpose into a product and redefining beauty. From creating the first eco-friendly, vegan makeup line for women of color to overcoming obstacles that once labeled her “at risk,” Kim’s story is proof that the most powerful beauty comes from within. This is a […]

Dr. K shares how her firm, Red Zone Marketing, began almost by accident and grew into a thriving business serving financial advisors nationwide. She reveals how saying yes, even when she wasn’t ready, opened doors to speaking, consulting, and teaching opportunities that shaped her career.

Alyssa Hobbs, owner of Hobbs Salon + Med Spa in Tulsa, turned one of the hardest moments of her life—losing her hair to alopecia—into the foundation of a thriving career. In this episode, she opens up about the support that carried her through, the passion that drove her from cosmetology school to business ownership, and […]

Heather Turner is an entrepreneur, proud mom, and the Executive Director of CORE at the Oklahoma Department of Commerce. In this episode, Heather opens up about her deep love for productivity, which she defines not just as being busy, but as doing meaningful work that serves others.

Crystal shares how she turned a curiosity about color theory into a full-blown business helping women feel confident in their own skin. From using the science of color and proportion to transform wardrobes, to teaching clients how to dress in a way that reflects who they’ve always been, this is so much more than fashion. […]

From sewing bridesmaids dresses to collecting recipes and stories from around the world, Chef Shannon Smith’s journey is anything but ordinary. In this episode, she shares how a volunteer opportunity changed her life, leading to a career that’s taken her to 54 countries, inspired a cookbook, and created one-of-a-kind experiential dinners that bring people together […]

TJ Woodberry shares how she went from selling cars in high school to running a global export business, and how a personal wellness journey inspired her to create Poppi’s Spa—one of Tulsa’s most luxurious, experience-driven destinations. Her latest venture, Silk Salon, is breaking barriers by catering to textured hair and redefining what inclusive beauty looks […]

Tracy Spears shares how leadership is about impact, not perfection. From OU softball to coaching top leaders, she reveals why humility matters and how meeting people where they are is the key to inclusivity.

Jeanna Lichtenberger shares how holistic healing transformed her life, leading her to wellness coaching and entrepreneurship. From selling essential oils to building a collaborative wellness space, she empowers women to take charge of their health and wellbeing.

Dawn Chesser, a stay-at-home mom, turned her cancer battle into a new purpose—founding Sixth Day Snacks. What started as homemade salsa to pay medical bills is now a thriving family business. Tune in for her inspiring story of resilience and reinvention!

Lawyer-turned-jewelry designer Jill Donovan shares her journey to creating the iconic bracelet brand, Rustic Cuff. Through faith, determination, and an unforgettable full-circle moment, her story will inspire you to chase your passions and turn dreams into reality.

Tulsa television icon LeAnne Taylor has shared countless stories—now she’s sharing her own! In this episode, discover how she balances life as a news anchor, mother, wife, community leader, and advocate. Her journey of resilience and passion will inspire you to face challenges with grace.

Lisa Riley shares her incredible journey from refinery manager to owning three Pinot’s Palette franchises in Tulsa. After a life-altering battle with cancer, she discovered the importance of authenticity, prioritizing family, and cultivating happiness through gratitude and resilience. Get ready to feel inspired and empowered! 

Businesswoman, former mayor, and community leader—Kathy Taylor wears many hats! In this episode, she shares her journey of breaking barriers and continual learning. Listen to her powerful advice for ambitious women like you and be inspired by her vision for the future.

This week I talked with Hannah Arnaud, owner of The Scout Guide – Tulsa. Her journey spans from the classroom, to nonprofit work, and now entrepreneurship. She shares how she built a business and a loyal community behind it, all while raising three young kids.

I sat down with LaTonya, leader of the nonprofit “In Tulsa,” which connects job seekers to opportunities. LaTonya discusses her roles as a mom, wife, career woman, fashion influencer, and the importance of finding your superpower!

Courtney Bullard is a speaker, mentor, mother, wife, and the visionary behind The Pearl House, a life-changing nonprofit that empowers teenage girls in Ghana. She shares how her personal brand and unwavering positivity help her fulfill her calling. 

Tulsa-based digital creator, Teresa Forehand, shares her journey from PA to full-time content creator known for “20-minute meals.” She discusses balancing work and motherhood, overcoming adversity, and building an online community.

I visited my alma mater, Oklahoma State University, to chat with the university’s first female President, Dr. Kayse Shrum! From pediatrician to university president, hear how she balances a remarkable career and family life. 

Tina Parkhill is a community leader recognized for her amazing contributions in community service and business. Tina left the corporate world, became an entrepreneur, while prioritizing serving the Tulsa community. Find out why she thinks networking is critical to becoming successful!

Tulsan Shea Roach, Co-Founder of Freeform, a global marketing automation company, is developing the Ten District in Jenks. She shares how she went from accounting to entrepreneurship and the plans she has to grow the city of Jenks. 

Tulsa entrepreneur, Teresa Knox, started as a dental assistant, began teaching others, and went on to start Community Care College. She opened two more schools, and now owns iconic spots in Tulsa, like the Church Studio and Harwelden Mansion.

Kay Koziol was a CEO who put so much time into work, neglected her health, and found herself 80 pounds overweight. Hear how she lost the weight and became one of the top Burn Boot Camp owners in the country!

Paula Marshall has been the CEO of Tulsa-based international food manufacturer, Bama Companies, Inc. since 1990. Paula explains how she started as a line worker and now leads a global empire with a completely different business model.

Stay at home mom, Teresa Gawey, wanted to find her passion after raising kids. She noticed a need for yoga in the Tulsa community, took a risk, and opened the unique SALT Yoga, focused on inclusivity and fun!

Lifestyle photographer, Amy Herndon, explains how she started her business at the perfect time when her style was rare and Instagram was just becoming popular. She shares how to stay relevant in industries that are constantly evolving.

Sometimes it’s hard to look at the good life when things are crumbling around you, but mindset is everything! Mia Fleming is a highly accomplished and captivating TV host, known for her magnetic personality, and infectious energy.

Free products, big affiliate checks, free trips…the life of an Influencer seems so glamorous. Wouldn’t it be so cool to make six figures posting on your social media about products you already use and love?

Deedra interviews a woman in business she admires, Shannon Wilburn, CEO/Co-Founder of Just Between Friends Franchise System. Learn how Shannon balanced work/mom life and grew JBF into 150 franchises nationwide.