PODCAST · business
FounderMetrics
by Vestd
Join Ifty Nasir on FounderMetrics, a podcast by Vestd, exploring the world of founders and business growth. Delve into success factors, learn from challenges, and get inspired by candid conversations. Discover essential metrics and boost your decision-making skills. Ifty Nasir, a fintech trailblazer, shares expertise and enthusiasm in this unique podcast. Redefine entrepreneurship and unlock success! Visit www.vestd.com/foundermetrics for practical insights.
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How Shaili Chopra built India’s biggest women-first media platform | S3E9
In this episode of FounderMetrics, Ifty Nasir is joined by Shaili Chopra—award-winning journalist, author, and founder of She The People and Gytree. With decades of experience at the intersection of media, technology, and women’s empowerment, Shaili unpacks what it really means to build purpose-led platforms in a country of over a billion voices. From TV studios to digital frontlines, she shares her unique journey, the metrics that matter when building media ventures, and why authenticity and community can be your greatest growth engines.Thanks for tuning in to FounderMetrics! If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. If you’re enjoying the show, leave us a review—it helps more founders like you discover these game-changing conversations. Share this episode with someone who could benefit from today’s discussion, and let’s continue the conversation! Follow us on social media:🔹 LinkedIn – https://www.linkedin.com/in/ifty-nasir/🔹 TikTok – https://www.tiktok.com/@foundermetrics🔹 Instagram – https://www.instagram.com/foundermetrics/🔹 YouTube – https://www.youtube.com/@FounderMetricshttps://www.vestd.com/foundermetricsSee you next time for more metrics that matter!
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From failure to fortune: Getting back up and smashing it with John Stapleton | S3E8
In Part 2 of this inspiring FounderMetrics conversation, John Stapleton opens up about failing in the US market, what he learned from starting over with Little Dish, and how he’s now guiding the next generation of founders.From vertical farms to VC funding to his “4 Pillars of Entrepreneurship”, John shares the frameworks that guide his thinking today—and how you can apply them too.🌟 Don’t forget to like, subscribe, and comment! Share this video with anyone who could benefit from John's incredible insights!Thanks for tuning in to FounderMetrics! If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. If you’re enjoying the show, leave us a review—it helps more founders like you discover these game-changing conversations. Share this episode with someone who could benefit from today’s discussion, and let’s continue the conversation! Follow us on social media:🔹 LinkedIn – https://www.linkedin.com/in/ifty-nasir/🔹 TikTok – https://www.tiktok.com/@foundermetrics🔹 Instagram – https://www.instagram.com/foundermetrics/🔹 YouTube – https://www.youtube.com/@FounderMetricshttps://www.vestd.com/foundermetrics See you next time for more metrics that matter!
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From soup idea to supermarket success with Covent Garden's John Stapleton | S3E7
What does it take to build a food brand from scratch—and get it on supermarket shelves across the UK?In this episode of FounderMetrics, Ifty Nasir speaks with John Stapleton, co-founder of New Covent Garden Soup, about the early days of launching a fresh food brand, how to get your product into Waitrose, and scaling a small team into a national success.John shares the ups and downs of building factories, convincing skeptical investors, and how his first major business exit changed his mindset forever.Tune in next week for part 2 of this conversation!🌟 Don’t forget to like, subscribe, and comment! Share this video with anyone who could benefit from John's incredible insights!Thanks for tuning in to FounderMetrics! If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. If you’re enjoying the show, leave us a review—it helps more founders like you discover these game-changing conversations. Share this episode with someone who could benefit from today’s discussion, and let’s continue the conversation! Follow us on social media:🔹 LinkedIn – https://www.linkedin.com/in/ifty-nasir/🔹 TikTok – https://www.tiktok.com/@foundermetrics🔹 Instagram – https://www.instagram.com/foundermetrics/🔹 YouTube – https://www.youtube.com/@FounderMetricshttps://www.vestd.com/foundermetricsSee you next time for more metrics that matter!
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From waiter to CEO: BBK’s global biryani boom with Kaushik Roy | S3E6
In this episode of FounderMetrics, Ifty Nasir sits down with Kaushik Roy, founder of Biryani by Kilo (BBK), to explore how he built one of India’s fastest-growing food delivery businesses. From waiting tables at Maurya Sheraton to founding a 300 crore biryani empire, Kaushik shares the defining lessons behind his entrepreneurial journey.Kaushik unpacks how he spotted a market gap for authentic biryani in North India, built a delivery-first model before "cloud kitchens" became mainstream, and scaled the brand to 110+ outlets. He also discusses tech innovation in the kitchen, how customer feedback drives growth, and his vision for international expansion, including launches in Dubai, London, and Singapore.Whether you're a food tech founder, early-stage investor, or just love a good business growth story—this one’s packed with strategic insights.🌟 Don’t forget to like, subscribe, and comment! Share this video with anyone who could benefit from Kaushik’s incredible insights!Thanks for tuning in to FounderMetrics! If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. If you’re enjoying the show, leave us a review—it helps more founders like you discover these game-changing conversations. Share this episode with someone who could benefit from today’s discussion, and let’s continue the conversation! Follow us on social media:🔹 LinkedIn – https://www.linkedin.com/in/ifty-nasir/🔹 TikTok – https://www.tiktok.com/@foundermetrics🔹 Instagram – https://www.instagram.com/foundermetrics/🔹 YouTube – https://www.youtube.com/@FounderMetricshttps://www.vestd.com/foundermetricsSee you next time for more metrics that matter!
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What VCs are really looking for from founders with Oli Hammond | S3E5
In this episode of FounderMetrics, Ifty Nasir sits down with Oli Hammond from Fuel Ventures—one of the UK’s most active venture capital firms. Oli shares his unconventional route into VC, starting with a humanities degree and landing at Fuel Ventures after banking and startup experiences. He breaks down what early-stage investors really look for: founder-market fit, cash efficiency, team dynamics, and trust. Oli also reflects on the VC market's cycles, why some startups get funded and others don’t, and how Fuel Ventures navigates pre-seed and scale-up stages with over 180 portfolio companies. Whether you’re a first-time founder or a serial entrepreneur, this episode is packed with insights on how to approach investors, prepare for funding rounds, and build enduring relationships with VCs.🌟 Don’t forget to like, subscribe, and comment! Share this video with anyone who could benefit from Oli’s incredible insights!Thanks for tuning in to FounderMetrics! If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. If you’re enjoying the show, leave us a review—it helps more founders like you discover these game-changing conversations. Share this episode with someone who could benefit from today’s discussion, and let’s continue the conversation! Follow us on social media:🔹 LinkedIn – https://www.linkedin.com/in/ifty-nasir/🔹 TikTok – https://www.tiktok.com/@foundermetrics🔹 Instagram – https://www.instagram.com/foundermetrics/🔹 YouTube – https://www.youtube.com/@FounderMetricshttps://www.vestd.com/foundermetricsSee you next time for more metrics that matter!
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Roger Saul: How I built Mulberry with £500 | S3E4
What does it take to build a global fashion brand from a £500 loan — and what happens when you lose it all?In this episode of FounderMetrics, host Ifty Nasir sits down with Roger Saul, founder of Mulberry, one of the UK’s most iconic fashion brands. Roger shares his incredible journey from selling belts on Portobello Road to winning the Queen’s Award for Export, expanding into luxury retail, and building an empire. But success wasn’t linear — Roger opens up about his conflict with investors, being ousted from his own company, and what it taught him about resilience, reinvention, and identity.He then shares how he rebuilt from scratch — turning a Somerset farm into the award-winning Sharpham Park, pioneering organic spelt farming, launching a designer outlet village, and navigating Brexit’s brutal impact on exports.This is a powerful story about vision, grit, reinvention, and the harsh realities of entrepreneurship.Thanks for tuning in to FounderMetrics! If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. If you’re enjoying the show, leave us a review—it helps more founders like you discover these game-changing conversations. Share this episode with someone who could benefit from today’s discussion, and let’s continue the conversation! Follow us on social media:🔹 LinkedIn – https://www.linkedin.com/in/ifty-nasir/🔹 TikTok – https://www.tiktok.com/@foundermetrics🔹 Instagram – https://www.instagram.com/foundermetrics/🔹 YouTube – https://www.youtube.com/@FounderMetricshttps://www.vestd.com/foundermetricsSee you next time for more metrics that matter!
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How I raised £115M and why female founders deserve more with David B. Horne | S3E3
What does it really take to raise £115 million and support underfunded founders? In this episode of FounderMetrics, Ifty Nasir speaks with David B. Horne, founder of Add Then Multiply, creator of the FACE model (Fund, Acquire, Consolidate, Exit), and an advocate for female-led businesses. From raising capital for public companies to launching his own ventures, David shares powerful insights on what makes a business investable and scalable.He also opens up about his failed wine startup, lessons learned from being a CFO, and his mission to challenge the funding gap for female founders through the Funded Female Founders initiative. With plans to raise £1M to acquire and scale 5–7 female-led companies, this conversation is packed with strategies, mindset shifts, and truths about fundraising, ownership, exits, and growth.Thanks for tuning in to FounderMetrics! If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. If you’re enjoying the show, leave us a review—it helps more founders like you discover these game-changing conversations. Share this episode with someone who could benefit from today’s discussion, and let’s continue the conversation! Follow us on social media:🔹 LinkedIn – https://www.linkedin.com/in/ifty-nasir/🔹 TikTok – https://www.tiktok.com/@foundermetrics🔹 Instagram – https://www.instagram.com/foundermetrics/🔹 YouTube – https://www.youtube.com/@FounderMetricshttps://www.vestd.com/foundermetricsSee you next time for more metrics that matter!
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How to impress investors & scale fast with Jonny Plein | S3E2
Jonny Plein, co-founder of YASO and former co-founder of Pouch, shares his journey from bootstrapping a startup to a successful acquisition. In this episode of FounderMetrics, Jonny walks us through his experience raising £2 million in VC funding, the differences between building his first and second startup, and how western brands can tap into the lucrative Chinese market.We also cover key startup metrics, how to build FOMO when fundraising, and why understanding your founder-market fit is crucial to scaling. Jonny shares real insights into navigating investor expectations, business model innovation, and leveraging cross-border e-commerce growth.Thanks for tuning in to FounderMetrics! If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. Share this episode with someone who could benefit from today’s discussion, and let’s continue the conversation! Follow us on social media:🔹 LinkedIn – https://www.linkedin.com/in/ifty-nasir/🔹 TikTok – https://www.tiktok.com/@foundermetrics🔹 Instagram – https://www.instagram.com/foundermetrics/🔹 YouTube – https://www.youtube.com/@FounderMetricshttps://www.vestd.com/foundermetricsSee you next time for more metrics that matter!
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Why 65% of startups fail: The startup killer no one talks about with Nicki Coe | S3E1
In this episode of FounderMetrics, Ifty Nasir sits down with Nicki Coe, a leading co-founder coach, to discuss why most startups fail—not because of bad ideas, but because of co-founder relationship breakdowns. She shares insights on co-founder dynamics, communication strategies, prenup agreements, and leadership alignment to help founders avoid disaster.Drawing from her experience as the co-founder of Luna + Lion, Nicki talks about why business partnerships feel like marriages, why clear roles and agreements are essential, and how startup teams can avoid misalignment that leads to failure. We also dive into the biggest co-founder horror stories, the hidden emotional toll of business partnerships, and why prenups aren't just for marriages.If you’re a startup founder, investor, or considering launching a business with a partner, this episode is essential listening.🌟 Thanks for tuning in to FounderMetrics! If you found this episode valuable, make sure to subscribe so you never miss an insight from the UK’s top business minds. If you’re enjoying the show, leave us a review—it helps more founders like you discover these game-changing conversations. Share this episode with someone who could benefit from today’s discussion, and let’s continue the conversation! Follow us on social media:🔹 LinkedIn – @IftyNasir🔹 TikTok – @FounderMetrics🔹 Instagram – @FounderMetrics🔹 YouTube – FounderMetrics Podcasthttps://www.vestd.com/foundermetricsSee you next time for more metrics that matter!
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The crazy story behind Simon Squibb’s staircase pitch idea | S2E12
In the second part of our conversation with Simon Squibb, we dive into his current mission to help 10 million people start their own businesses through his platform, HelpBnk. Simon reveals his innovative marketing strategies, the story behind his famous staircase pitch idea, and his bold vision to reform the education system. Learn how Simon uses his vast experience to empower aspiring entrepreneurs and the impact he aims to make on the world. This episode is a must-listen for anyone interested in the future of business and entrepreneurship. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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From homeless to tycoon: Simon Squibb’s remarkable journey | S2E11
In this episode of FounderMetrics, we sit down with Simon Squibb, a remarkable entrepreneur who started his first business while homeless at just 15. Simon shares his incredible journey from experiencing tragedy and adversity to building Asia’s largest creative agency, which he later sold to PwC. Discover how Simon turned his life around, the challenges he faced, and the lessons he learned along the way. This candid conversation is packed with insights and inspiration for anyone looking to overcome obstacles and achieve success. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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From mud to millions: How Matt Brooke turned Spartan and Tough Mudder into fitness giants | S2E10
In this episode of FounderMetrics, we sit down with Matt Brooke, Senior Vice President of Global Operations for Spartan and Tough Mudder. Matt shares his journey from a passionate sports enthusiast to leading two of the most renowned brands in obstacle course racing. Discover how Matt and his team pivoted to digital during the COVID-19 pandemic, maintained team morale, and continued to grow their global presence. Matt also delves into the metrics that matter, the importance of teamwork, and the strategies behind building a successful franchise model. Tune in for an inspiring conversation about resilience, leadership, and the future of endurance sports. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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The ice bath that will change your life with Monk's Laura Fullerton | S2E9
In this episode of FounderMetrics, we sit down with Laura Fullerton, CEO and founder of Monk, the pioneering health tech startup behind the first smart ice bath and cold water therapy app. Laura shares her entrepreneurial journey, from her early ventures in health and fitness to revolutionizing recovery and wellness with Monk. Discover the benefits of cold water therapy, the challenges of hardware production, and the innovative strategies Laura uses to market Monk. Tune in for an inspiring conversation about resilience, innovation, and the future of health tech. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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The ultimate business exit strategy with Trevor Stevenson-Platt | S2E8
In this episode of FounderMetrics, host Ifty Nasir sits down with Trevor Stevenson-Platt, founder of Business Growth Institute, to delve into the intricate world of business exit planning. Trevor shares his journey from military service to becoming a leading exit planner, offering invaluable lessons on building and selling businesses. Discover why starting with the end in mind is crucial, how to maximise business value, and what it truly takes to transition successfully. Tune in to learn from Trevor's wealth of experience and get practical advice on preparing for your business's next big step. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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Bland brand? Sharpen up with Alexandra Lunn of Lunn Design Studio | S2E7
In this episode of FounderMetrics, we chat with Alexandra Lunn, the founder of Alexandra Lunn Studio. Alexandra shares her journey from running around her dad's wood workshop to founding her own design studio in London. She talks into the importance of brand strategy, visual identity, and the narrative behind a brand. Alexandra talks about working with big names like Penguin and Claridge's, the challenges of building a business, and the evolving role of AI in the creative industry. Tune in for valuable insights on creating brands that truly stand out. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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What your startup needs to know about AI with ANNA’s founders | S2E6
In this episode of FounderMetrics, we sit down with Boris Diakonov and Eduard Panteleev, co-founders of ANNA. ANNA is revolutionising the way businesses handle accounting and tax by automating mundane tasks, allowing entrepreneurs to focus on what truly matters. Boris and Eduard share their journey from navigating the challenges of the Russian banking sector to building a groundbreaking AI-powered platform. They discuss the importance of energy and ownership within teams, the impact of their 50/50 partnership, and how they gauge success beyond traditional metrics. Learn how ANNA aims to support SMEs by providing a service that's not only efficient but also deeply loved by its users. Tune in for an insightful conversation about the future of work, the power of partnerships, and the evolution of business tasks. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content. Check out www.anna.money – The mobile business account that takes care of your admin for you!
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Why flexibility will make or break your company with Molly Johnson-Jones from Flexa | S2E5
In this episode of FounderMetrics, we sit down with Molly Johnson-Jones, the dynamic CEO and Co-Founder of Flexa Careers. Flexa is revolutionising how we think about work by helping people find companies that match their ideal working environment. With over 1.8 million users globally, Flexa is quickly becoming the go-to platform for top talent seeking flexible work arrangements. Molly shares her journey from struggling to find a flexible job due to a health condition to creating a platform that champions flexibility and inclusivity. She discusses the challenges of building Flexa, the importance of transparency in hiring, and how flexible working can significantly boost the economy. Molly also delves into the metrics that matter for Flexa, how the pandemic has reshaped work culture, and the future of flexible work. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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How I got Elton and Sir Paul McCartney to invest in my idea | S2E4
In this episode of FounderMetrics, we're chatting with Ryan Edwards, CEO and founder of Audoo, a company dedicated to bridging data and music to ensure artists and creatives get their fair share. Ryan shares his journey from musician to tech entrepreneur, highlighting the challenges of starting Audoo and the impact of music piracy on the industry. He delves into how Audoo uses technology to track public performance and ensure accurate royalty payments, benefiting artists worldwide. Ryan talks about securing funding, working with investors, and scaling Audoo globally despite the challenges of the pandemic. His insights on resilience, innovation, and the importance of a supportive team provide valuable lessons for any entrepreneur. Tune in to hear about the future of music rights and how Audoo is changing the game. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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Successful exits and startup secrets with the founder of Jexo and Misfit Founders | S2E3
In this episode of FounderMetrics, we're joined by Biro Florin, an angel investor, serial entrepreneur, and the driving force behind the Misfit Founders community. Biro opens up about his entrepreneurial journey, from the early days of multiple failed ventures to the success of Jexo, which was recently acquired. Biro reflects on his transition from a full-time job to becoming an entrepreneur, offering valuable insights on working effectively with investors and finding unexpected business luck during the Covid-19 pandemic. He discusses the critical metrics of success, particularly traffic in the marketplace, and shares the factors that led him to start new ventures. The conversation takes a personal turn as Biro talks about his 'misfit' identity and the inspiration behind founding Misfit Founders, a community and podcast dedicated to supporting founders who often feel out of place. He emphasises the importance of raw, unscripted discussions about the real struggles and triumphs in the startup world. Finally, Biro shares his plans for the Misfit Founders podcast and delves into the metrics that define podcast success. This episode is a must-listen for aspiring entrepreneurs and anyone interested in the honest realities of startup life. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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Unlocking peak training performance with BFR tech | S2E2
In this episode of FounderMetrics, we sit down with Raj Thiruchelvarajah, the co-founder and CEO behind Hytro, the company at the forefront of Blood Flow Restriction (BFR) training innovation. Swapping a career in banking and consultancy for the unpredictable startup life, Raj shares the story of Hytro's inception, from securing a crucial patent for BFR to winning over an impressive roster of over 100 professional sports teams and elite athletes across diverse disciplines like football, rugby, and even Formula 1. Raj opens up about the essential qualities that have steered his journey: consistency, resilience, and an unyielding commitment to scientific excellence. He delves into the challenges of product development, the thrill of penetrating markets like the US, and the strategic importance of building a robust network within the sports and fitness industry. The conversation also covers Hytro's ambitious foray into the medical sector, highlighting the startup's expansive vision. More than a startup chronicle, this episode is a reflection on leadership, the significance of teamwork, and the personal ethos that drives Raj to empower others, from budding entrepreneurs to professional athletes, to reach their peak potential. Learn more about Raj via the link below:https://uk.linkedin.com/in/raj-thiruchelvarajah-89a8b522 If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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From The Apprentice to the top: Mark Wright's blueprint for success | S2E1
To kick things off with Season 2 of Foundermetrics, we sit down with Mark Wright, one of the most successful Apprentice winners to date. Mark’s meteoric rise through digital marketing truly is the stuff of dreams and showcases the rewards for those who dare to pursue the impossible. Mark takes us on a journey back to his days on BBC’s The Apprentice, sharing not just the thrill of the win but the real graft behind the glamour. Working alongside Lord Sugar, Mark founded Climb Online, now a beacon of success in the digital marketing world, known for its disruptive strategies that have propelled household brands to new heights. But it’s not all smooth sailing. Mark gets real about the toughness required in business—"you need rhinoceros skin," he says, candidly discussing his own moments of failure and the lessons learned. He shares wisdom on refining your idea, measuring success in the early stages, and why helping others succeed is the real marker of your triumph. Learn more about Mark via the link below: https://www.linkedin.com/in/mark-wright-1658925a/ If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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Unplugged's Hector Hughes - why switching off is great for the bottom line | S1E12
Join us in this insightful episode where our guest, Hector Hughes, delves deep into the metrics shaping the success of his innovation venture. As the founder of a unique cabin concept aimed at promoting digital detox in nature, Hector shares the key metrics that drive his business strategy. He draws inspiration from a diverse range of metrics, ranging from cabin occupancy rates to customer satisfaction scores. Learn how these metrics, especially the coveted 10 out of 10 ratings, guide Hector's approach to building a brand that not only survives but thrives. Discover how Hector views competition in the market and why he believes that being audacious is the key to a successful revolution in the startup landscape. Learn more about Hector Hughes via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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[Trailer] Unplugged's Hector Hughes - why switching off is great for the bottom line
Join us in this insightful episode where our guest, Hector Hughes, delves deep into the metrics shaping the success of his innovation venture. As the founder of a unique cabin concept aimed at promoting digital detox in nature, Hector shares the key metrics that drive his business strategy. He draws inspiration from a diverse range of metrics, ranging from cabin occupancy rates to customer satisfaction scores. Learn how these metrics, especially the coveted 10 out of 10 ratings, guide Hector's approach to building a brand that not only survives but thrives. Discover how Hector views competition in the market and why he believes that being audacious is the key to a successful revolution in the startup landscape. Learn more about Hector Hughes via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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Carrington West's Simon Gardiner on why recruitment = success | S1E11
In this insightful episode, I sit down with Simon Gardiner, Co-founder of Carrington West, an award-winning recruitment company. We delved into the crucial metrics shaping the landscape of talent acquisition. One standout metric explored is the use of average debtor days as a barometer for financial resilience. Simon explains how this metric becomes a real-time indicator during challenging periods, reflecting the financial well-being of businesses. Simon shares valuable perspectives on the ratio of interviews to placements, unraveling the essence of successful talent acquisition. Beyond the quantitative metrics, Simon emphasizes the personal attributes that drive success in recruitment. Learn more about Simon Gardiner via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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[Trailer] Carrington West's Simon Gardiner on why recruitment = success
In this insightful episode, I sit down with Simon Gardiner, Co-founder of Carrington West, an award-winning recruitment company. We delved into the crucial metrics shaping the landscape of talent acquisition. One standout metric explored is the use of average debtor days as a barometer for financial resilience. Simon explains how this metric becomes a real-time indicator during challenging periods, reflecting the financial well-being of businesses. Simon shares valuable perspectives on the ratio of interviews to placements, unraveling the essence of successful talent acquisition. Beyond the quantitative metrics, Simon emphasizes the personal attributes that drive success in recruitment. Learn more about Simon Gardiner via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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Metamindz's Lev Perlman on scaling with lean code and KPIs | S1E10
In this insightful episode, join me as Lev Perlman, founder of Metamindz, shares a wealth of knowledge on navigating the dynamic world of tech leadership. Our conversation revolves around the pivotal metrics that drive success in the tech industry. Discover the critical role of metrics in Lev's entrepreneurial journey, from the importance of adoption rates to the impact of technical debt on business longevity. Learn why he believes that every line of code contributes to a company's destiny and why minimizing technical debt is crucial for sustained success. And explores the delicate dance between time and money, and how startups often face challenges that lead to their demise. Learn more about Lev Perlman via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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[Trailer] Metamindz's Lev Perlman on scaling with lean code and KPIs
In this insightful episode, join me as Lev Perlman, founder of Metamindz, shares a wealth of knowledge on navigating the dynamic world of tech leadership. Our conversation revolves around the pivotal metrics that drive success in the tech industry. Discover the critical role of metrics in Lev's entrepreneurial journey, from the importance of adoption rates to the impact of technical debt on business longevity. Learn why he believes that every line of code contributes to a company's destiny and why minimizing technical debt is crucial for sustained success. And explores the delicate dance between time and money, and how startups often face challenges that lead to their demise. Learn more about Lev Perlman via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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SteadyPay's John Downie on mastering conversion rates | S1E9
In this insightful episode, join me as I sit down with John Downie, Founder and CEO of Steady Pay, to unravel the metrics driving success in the finance industry. Delving into the core of their conversation, discover the key metrics that steer the ship at Steady Pay. From growth rates to conversion rates, and the delicate balance of CAC (Customer Acquisition Cost) to LTV (Lifetime Value), get an insider's perspective on how these metrics become the heartbeat of a financial startup. Learn why velocity and throughput matter in the tech team, and why conversion rates are a crucial proxy for the health of the gig economy. This episode is a deep dive into the numbers that not only guide decision-making but define the very essence of success in the dynamic world of finance. Learn more about John Downie via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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[Trailer] SteadyPay's John Downie on mastering conversion rates
In this insightful episode, join me as I sit down with John Downie, Founder and CEO of Steady Pay, to unravel the metrics driving success in the finance industry. Delving into the core of their conversation, discover the key metrics that steer the ship at Steady Pay. From growth rates to conversion rates, and the delicate balance of CAC (Customer Acquisition Cost) to LTV (Lifetime Value), get an insider's perspective on how these metrics become the heartbeat of a financial startup. Learn why velocity and throughput matter in the tech team, and why conversion rates are a crucial proxy for the health of the gig economy. This episode is a deep dive into the numbers that not only guide decision-making but define the very essence of success in the dynamic world of finance. Learn more about John Downie via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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The Everyday Hustle's Sonya Barlow on why diversity = financial growth | S1E8
In today's episode, I sit down with Sonya Barlow, an award winning founder of Social Inclusion Network LMF Network, a best-selling author, a BBC presenter and diversity and inclusion advocate. Sonya shares valuable wisdom on how to measure your achievements and well-being, offering actionable strategies for aspiring entrepreneurs and individuals looking to enhance their lives. Discover the metrics that truly matter, from business performance indicators to self-assessment tools, and learn how to harness them effectively. Sonya also highlights the significance of self-awareness and personal well-being as foundational metrics for success. From energy levels to burnout signals, you'll gain essential self-assessment tips that can lead to a more fulfilled life and prosperous business endeavors. Learn more about Sonya Barlow via LinkedIn & Instagram. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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16
[Trailer] The Everyday Hustle's Sonya Barlow on why diversity = financial growth
In today's episode, I sit down with Sonya Barlow, an award winning founder of Social Inclusion Network LMF Network, a best-selling author, a BBC presenter and diversity and inclusion advocate. Sonya shares valuable wisdom on how to measure your achievements and well-being, offering actionable strategies for aspiring entrepreneurs and individuals looking to enhance their lives. Discover the metrics that truly matter, from business performance indicators to self-assessment tools, and learn how to harness them effectively. Sonya also highlights the significance of self-awareness and personal well-being as foundational metrics for success. From energy levels to burnout signals, you'll gain essential self-assessment tips that can lead to a more fulfilled life and prosperous business endeavors .Learn more about Sonya Barlow via LinkedIn & Instagram. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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15
Lounge's Jo Bird on the ROI of creativity | S1E7
In today's episode, we delve deep into the world of metrics and how they play a pivotal role in the realms of creativity and business. Our guest, Jo Bird, a creative leader with an impressive track record, shares invaluable insights into the art of balancing creativity and measurable results. Jo reveals how metrics aren't the enemy of creativity but rather its ally. By providing valuable feedback and guiding the creative process, metrics help storytellers, designers, and artists fine-tune their craft for maximum impact. Let's explore the dynamic interplay between creativity and metrics, discovering how this powerful synergy can propel your creative endeavours and business strategies to new heights. Learn more about Jo Bird via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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14
[Trailer] Lounge's Jo Bird on the ROI of creativity
In today's episode, we delve deep into the world of metrics and how they play a pivotal role in the realms of creativity and business. Our guest, Jo Bird, a creative leader with an impressive track record, shares invaluable insights into the art of balancing creativity and measurable results. Jo reveals how metrics aren't the enemy of creativity but rather its ally. By providing valuable feedback and guiding the creative process, metrics help storytellers, designers, and artists fine-tune their craft for maximum impact. Let's explore the dynamic interplay between creativity and metrics, discovering how this powerful synergy can propel your creative endeavours and business strategies to new heights. Learn more about Jo Bird via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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13
Felicia Hjertman on Investment Diversification and Risk | S1E6
In today's episode, I sit down with Felicia Hjertman, the visionary founder of TILLIT, a pioneering platform that's redefining the way we approach investment decisions. Our conversation delves deep into the interview as we explore the fascinating world of financial metrics, those essential yardsticks that measure the success and sustainability of any investment. Felicia provides a window into the metrics that matter most to both investors and clients. Imagine having the power to transform your investment strategy by harnessing the knowledge of diversification and risk. These are more than just financial terms; they are the compass guiding your financial journey. Learn more about Felicia Hjertman via LinkedIn & Website. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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12
[Trailer] Felicia Hjertman on Investment Diversification and Risk
In today's episode, I sit down with Felicia Hjertman, the visionary founder of TILLIT, a pioneering platform that's redefining the way we approach investment decisions. Our conversation delves deep into the interview as we explore the fascinating world of financial metrics, those essential yardsticks that measure the success and sustainability of any investment. Felicia provides a window into the metrics that matter most to both investors and clients. Imagine having the power to transform your investment strategy by harnessing the knowledge of diversification and risk. These are more than just financial terms; they are the compass guiding your financial journey. Learn more about Felicia Hjertman via LinkedIn & Website. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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11
Simon Paine on Cash Flow Strategies and Entrepreneurial Growth | S1E5
In this insightful episode, our guest, Simon Paine, co-founder of Rebel Business School, takes a deep dive into the metrics driving the entrepreneurship growth. Simon shares the remarkable journey of Rebel Business School, a unique institution that challenges conventional beliefs about entrepreneurship. Discover how he made the entrepreneurial path accessible to everyone, proving that success isn't reserved for the privileged few. Listen closely as Simon reveals the key metrics and indicators he employs to gauge their progress. He discusses the shift from focusing solely on course participation numbers to a more holistic approach that values the impact of his teachings on individuals. Learn how he tracks aged receivables, ensures financial health, and spots potential problems early. He also discussed the significance of lead indicators, including web traffic and engagement metrics, in predicting future success. Learn more about Simon Paine via LinkedIn & Website. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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10
[Trailer] Simon Paine on Cash Flow Strategies and Entrepreneurial Growth
In this insightful episode, our guest, Simon Paine, co-founder of Rebel Business School, takes a deep dive into the metrics driving the entrepreneurship growth. Simon shares the remarkable journey of Rebel Business School, a unique institution that challenges conventional beliefs about entrepreneurship. Discover how he made the entrepreneurial path accessible to everyone, proving that success isn't reserved for the privileged few. Listen closely as Simon reveals the key metrics and indicators he employs to gauge their progress. He discusses the shift from focusing solely on course participation numbers to a more holistic approach that values the impact of his teachings on individuals. Learn how he tracks aged receivables, ensures financial health, and spots potential problems early. He also discussed the significance of lead indicators, including web traffic and engagement metrics, in predicting future success. Learn more about Simon Paine via LinkedIn & Website. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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9
Olivia Mae Hanlon on Social Listening and Brand Growth | S1E4
Our guest today is Olivia Mae Hanlon, the visionary founder of Girls in Marketing, a thriving community and platform dedicated to empowering women in the marketing industry. In our candid conversation, we explore pivotal questions, including how Olivia measured progress when starting Girls In Marketing and the data points that guided her forward. What specific metrics and feedback helped her make data-driven decisions that ultimately contributed to the platform's success? Olivia shares invaluable insights into measuring impact and effectively tracking user feedback as the Girls in Marketing community expanded exponentially. With hundreds of thousands of users, how did they maintain a vigilant eye on user engagement, impact, and satisfaction? Moreover, Olivia unveils the tools and metrics that provide a glimpse of the horizon, helping her spot opportunities and potential pitfalls. As a seasoned entrepreneur, she discusses her perspective on success, emphasising sustainable growth and the importance of understanding financial numbers. Learn more about Olivia Mae Hanlon via LinkedIn and Instagram. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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8
[Trailer] Olivia Mae Hanlon on Social Listening and Brand Growth
Our guest today is Olivia Mae Hanlon, the visionary founder of Girls in Marketing, a thriving community and platform dedicated to empowering women in the marketing industry. In our candid conversation, we explore pivotal questions, including how Olivia measured progress when starting Girls In Marketing and the data points that guided her forward. What specific metrics and feedback helped her make data-driven decisions that ultimately contributed to the platform's success? Olivia shares invaluable insights into measuring impact and effectively tracking user feedback as the Girls in Marketing community expanded exponentially. With hundreds of thousands of users, how did they maintain a vigilant eye on user engagement, impact, and satisfaction? Moreover, Olivia unveils the tools and metrics that provide a glimpse of the horizon, helping her spot opportunities and potential pitfalls. As a seasoned entrepreneur, she discusses her perspective on success, emphasising sustainable growth and the importance of understanding financial numbers. Learn more about Olivia Mae Hanlon via LinkedIn and Instagram. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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7
Dr. Julian Nesbitt on How Case Studies are the Key to App Success | S1E3
In this enlightening episode of Founder Metrics, we embark on a journey into the world of metrics and data-driven decision-making with our esteemed guest, Dr. Julian Nesbitt. As the visionary founder of a cutting-edge platform that's reshaping our approach to mental health support, he unveils the pivotal role that metrics have played in charting the course to success. Dr. Julian's mission to revolutionize mental health support through technology and AI is truly remarkable. What sets this episode apart is our deep exploration of the metrics that have steered his every strategic move. From evaluating patient outcomes and clinician performance to optimizing resource allocation, Dr. Julian shares how metrics have served as the guiding star in navigating the intricate landscape of healthcare. Dr. Julian's insights delve also into the ethical dimensions of harnessing AI to enrich patient care, prompting profound questions about the intersection of technology and our shared humanity. Learn more about Dr Julian Nesbitt via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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6
[Trailer] Dr. Julian Nesbitt on How Case Studies are the Key to App Success
In this enlightening episode of Founder Metrics, we embark on a journey into the world of metrics and data-driven decision-making with our esteemed guest, Dr. Julian Nesbitt. As the visionary founder of a cutting-edge platform that's reshaping our approach to mental health support, he unveils the pivotal role that metrics have played in charting the course to success. Dr. Julian's mission to revolutionize mental health support through technology and AI is truly remarkable. What sets this episode apart is our deep exploration of the metrics that have steered his every strategic move. From evaluating patient outcomes and clinician performance to optimizing resource allocation, Dr. Julian shares how metrics have served as the guiding star in navigating the intricate landscape of healthcare. Dr. Julian's insights delve also into the ethical dimensions of harnessing AI to enrich patient care, prompting profound questions about the intersection of technology and our shared humanity. Learn more about Dr Julian Nesbitt via LinkedIn. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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5
Dragons’ Den’s Piers Linney on AI and the Business Warnings Not to Ignore | S1E2
The opportunities presented by AI and technology are vast, and by embracing these changes, we can create a world where innovation knows no bounds. Today's episode marks the last part of my interview with Piers Linney an accomplished banker, venture capital lawyer, and entrepreneur, whose diverse experiences have provided unique insights into the world of finance, startups, and artificial intelligence. In our captivating conversation, we delve into a range of topics all centred around the fascinating world of artificial intelligence and its profound impact on our lives. Linney shares insights into the rapidly evolving landscape of artificial intelligence and technology, how large corporations are investing in AI and technology to stay competitive and how AI is reshaping SAS businesses. Linney has introduced the concept of shifting from metrics-driven decision-making to intent-driven decision-making, where AI agents fulfil objectives based on human intent. Learn more about Piers Linney via Website & Instagram. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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4
[Trailer] Dragons’ Den’s Piers Linney on AI and the Business Warnings Not to Ignore
The opportunities presented by AI and technology are vast, and by embracing these changes, we can create a world where innovation knows no bounds. Today's episode marks the last part of my interview with Piers Linney an accomplished banker, venture capital lawyer, and entrepreneur, whose diverse experiences have provided unique insights into the world of finance, startups, and artificial intelligence. In our captivating conversation, we delve into a range of topics all centred around the fascinating world of artificial intelligence and its profound impact on our lives. Linney shares insights into the rapidly evolving landscape of artificial intelligence and technology, how large corporations are investing in AI and technology to stay competitive and how AI is reshaping SAS businesses. Linney has introduced the concept of shifting from metrics-driven decision-making to intent-driven decision-making, where AI agents fulfil objectives based on human intent. Learn more about Piers Linney via Website & Instagram. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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3
Former Dragons’ Den Investor Piers Linney on AI, SaaS and Startups | S1E1
With the rise of AI, will the metrics landscape be poised for transformation? This episode marks the first part of my engaging interview with our guest, Piers Linney an accomplished banker, venture capital lawyer, and entrepreneur, whose diverse experiences have provided unique insights into the world of finance, startups, and artificial intelligence. With a background in banking and venture capital law, he has successfully navigated the intricacies of mergers and acquisitions, leveraged buyouts, and corporate finance. Linney's journey into entrepreneurship led to involvement in various businesses, including a groundbreaking satellite project and ventures in the AI space. Linney begins by emphasising the critical role of metrics in the world of finance and business, how metrics vary depending on the stage of a business, diving into the realm of artificial intelligence, and how it is potentially reshaping investors' and companies' gauge success. Learn more about Piers Linney via Website & Instagram. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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2
[Trailer] Former Dragons’ Den Investor Piers Linney on AI, SaaS and Startups
With the rise of AI, will the metrics landscape be poised for transformation? This episode marks the first part of my engaging interview with our guest, Piers Linney an accomplished banker, venture capital lawyer, and entrepreneur, whose diverse experiences have provided unique insights into the world of finance, startups, and artificial intelligence. With a background in banking and venture capital law, he has successfully navigated the intricacies of mergers and acquisitions, leveraged buyouts, and corporate finance. Linney's journey into entrepreneurship led to involvement in various businesses, including a groundbreaking satellite project and ventures in the AI space. Linney begins by emphasising the critical role of metrics in the world of finance and business, how metrics vary depending on the stage of a business, diving into the realm of artificial intelligence, and how it is potentially reshaping investors' and companies' gauge success. Learn more about Piers Linney via Website & Instagram. If you enjoyed this episode, be sure to subscribe and never miss a future episode. And don't forget to visit www.vestd.com/foundermetrics for additional resources, articles, and exclusive content.
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1
Welcome to FounderMetrics!
Embark on a transformative journey with Ifty Nasir, on FounderMetrics, a podcast by Vestd. FounderMetrics explores the enticing world of founders and business growth. Join Ifty as he uncovers the factors that forge success and those that spell disaster. Ifty delves deep into the challenges faced by business leaders, discussing how they overcame obstacles, made tough decisions, and embraced innovations to realise their ambitions. These candid conversations will inspire and motivate you to smash your goals. FounderMetrics takes a deep dive into the metrics that truly matter, from essential KPIs to measuring employee happiness, equipping you with the knowledge to make mighty decisions. Ifty Nasir is a fintech trailblazer and the brains behind Vestd, the UK’s most powerful share scheme platform. Throughout FounderMetrics, he combines his expertise and infectious enthusiasm to create a podcast experience like no other. Ifty’s engaging and conversational style will hook you and get you fired up to think about how you can apply the wins and fails of some of the best business minds to your own projects. Get ready to redefine your perspective on entrepreneurship and unlock the anatomy of success! For practical takeaways to help you build a better business, visit www.vestd.com/foundermetrics
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ABOUT THIS SHOW
Join Ifty Nasir on FounderMetrics, a podcast by Vestd, exploring the world of founders and business growth. Delve into success factors, learn from challenges, and get inspired by candid conversations. Discover essential metrics and boost your decision-making skills. Ifty Nasir, a fintech trailblazer, shares expertise and enthusiasm in this unique podcast. Redefine entrepreneurship and unlock success! Visit www.vestd.com/foundermetrics for practical insights.
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