Frequent Arts Questions (FAQ)

In this episode of Frequent Arts Questions, Erika explore what no one teaches in art school: how risk operates differently across the art world. Artists face emotional, creative, and reputational risks, while investors, dealers, and collectors focus on financial volatility and short-term return.Erika breaks down:Why artists are often seen as risky investmentsThe difference between business school risk models and the lived experience of creative riskWhat current data from the UBS 2024 Art Market Report and recent auctions tells usA quadrant model for understanding different risk lensesYou’ll also be invited to draw your own risk map. Are you thinking about risk through your own terms—or someone else’s?Search “Frequent Arts Questions” wherever you listen to podcasts, and tag us with your reflections.___Find out moreErika Wong - Instagram ⁠⁠⁠@thepracticeplaybook⁠⁠⁠, Tiktok ⁠⁠⁠@thepracticeplaybook⁠⁠⁠, ⁠⁠⁠www.mypracticeplaybook.com⁠⁠⁠

In this episode of Frequent Arts Questions, we explore what it really means to invest at the “bottom” of the market. From works on paper to overlooked gems, we unpack where value might be hiding—and why now could be the moment to look down, not up.Plus, a Draw & Reflect prompt to help you map out your own approach to collecting or investing with intention.___Find out moreErika Wong - Instagram ⁠⁠@thepracticeplaybook⁠⁠, Tiktok ⁠⁠@thepracticeplaybook⁠⁠, ⁠⁠www.mypracticeplaybook.com⁠⁠

What do luxury cosmetics and the art market have in common? More than you think.In this solo episode, we explore how the lipstick effect — the idea that people still buy small luxuries during economic downturns — is showing up in the art world. With fewer $5M paintings selling and a rise in works under $50K, collectors are still spending… just differently.We look at:– What sold at Art Basel Hong Kong 2025– The growing demand for prints and editions– How artists can align their pricing with shifting collector behaviourThis episode offers a mindset shift for artists navigating visibility, pricing, and market access in today’s economy.🎧 It’s not about selling less — it’s about selling smarter.

This episode tackles the most frequent question I get—not about art itself, but about how I teach, explain, and connect ideas so clearly.I break down how my art training, especially associative thinking, taught me to see patterns across disciplines. I also test out ChatGPT’s deep research capabilities and explore how AI compares to the creative logic we learn in the studio.If you've ever wondered how artists develop transferable skills—and how that turns into teaching, strategy, or making sense of complex ideas—this one’s for you.Listen or watch for a behind-the-scenes look at how I think, research, and teach using a multidisciplinary mindset.

In this episode of the Frequent Arts Question podcast, Erika Wong chats with Pilates instructor and somatic movement facilitator, Sia. They explore the link between body awareness, creativity, and well-being, and how these elements impact professional success for creatives. Key Points: Creativity as an Asset:Physical freedom enhances creativity, allowing for more spontaneous ideas that can drive success in creative fields. Well-being and Performance:Somatic practices help reduce stress and improve focus, essential for maintaining high levels of creative output. Reconnecting for Growth:By reconnecting with the body, creatives can unlock new ideas and grow their professional practice. Balance for Longevity:Sia shares ways to balance work with self-care, preventing burnout and sustaining long-term creative success. Neurodivergence and Focus:Sia and Erika discuss how neurodivergent individuals can use body awareness to manage intense focus and stay connected to their physical needs. Takeaway: Somatic movement is a valuable tool for creatives, helping to boost innovation, reduce stress, and maintain focus for long-term success. ________________________________________________ Erika Wong - Instagram ⁠⁠@thepracticeplaybook⁠⁠, Tiktok ⁠⁠@thepracticeplaybook⁠⁠, ⁠⁠www.mypracticeplaybook.com⁠⁠ Sia Kradestska - Instagram @sia_radet

In this special episode, Erika Wong hosts a live Q&A session with Marlon Thompson and Christina Hirukawa, diving deep into the intersection of creativity and commerce. Marlon and Christina share their extensive experience in the startup and art worlds, discussing how innovation and value creation play crucial roles in both sectors. Key topics covered include: The similarities between the creative process and the startup process. Strategies for building a successful venture or creative career. The importance of understanding value beyond monetary terms. Practical advice for artists and entrepreneurs on navigating their industries. __ Erika Wong - Instagram ⁠⁠@thepracticeplaybook⁠⁠, Tiktok ⁠⁠@thepracticeplaybook⁠⁠, ⁠⁠www.mypracticeplaybook.com⁠⁠ Marlon Thompson-⁠ Linkedin, Instagram @marlon.a.thompson Christina Hirukawa - https://www.expanded-field.com, Linkedin

In this episode, Erika Wong speaks with Bennett Bennett, an award-winning creative director and content strategist. Bennett shares his journey from studying physics to becoming a prominent figure in the advertising industry. Together, they discuss the intricacies of agency life, including the various roles within an agency, effective client management strategies, and tips for breaking into the industry. Key topics covered include: The different positions within an advertising agency and their responsibilities. Strategies for managing client relationships and expectations. Practical advice for navigating career transitions and freelancing. The importance of communication and setting clear expectations with clients. ___ Erika Wong - Instagram ⁠@thepracticeplaybook⁠, Tiktok ⁠@thepracticeplaybook⁠, ⁠www.mypracticeplaybook.com⁠ Bennett Bennett - X @bennettdbennettt, Instagram @bennettdbennett

In this episode, Dr Erika Wong speaks with Doug Zanger, a seasoned advertising professional and consultant with a rich career spanning radio, advertising, journalism, and consulting. Doug shares his journey from working at a Japanese bank (which financed Nike) to becoming a thought leader in the advertising industry, highlighting the importance of skill stacking, adaptability, and seizing opportunities. Key topics covered include: Doug’s career path and pivotal moments in the advertising world. Strategies for breaking into the industry and the concept of skill stacking. The differences between being a consultant and working in an agency. Practical advice for young creatives on building a successful and versatile career. The value of diversity and inclusion in creating better work environments. Join us for an insightful conversation filled with practical tips and inspiring stories. Whether you're an aspiring advertiser or a seasoned professional, this episode offers valuable lessons for everyone. __ Find out more Erika Wong - Instagram ⁠@thepracticeplaybook⁠, Tiktok ⁠@thepracticeplaybook⁠, ⁠www.mypracticeplaybook.com⁠ Doug Zanger- https://www.linkedin.com/in/zangerhttps://www.linkedin.com/in/zanger

In this episode, Dr Erika Wong speaks with Sarah Rabia, a seasoned strategist with a rich background in journalism, trend forecasting, and advertising. Sarah shares invaluable advice for creatives at all stages of their careers, from breaking into the industry to navigating multigenerational workplaces. Key topics covered include: Building a career in the creative industry and finding your niche. Effective strategies for branding and positioning yourself in a competitive market. The importance of networking, mentorship, and continuously learning. Bridging the gap between creativity and commercial success. Join us for an engaging conversation filled with practical tips and inspiring insights. Find out more Erika Wong - Instagram @thepracticeplaybook, Tiktok @thepracticeplaybook, www.mypracticeplaybook.com Sarah Rabia- LinkedIn, https://sarahrabia.com/

In this episode, Erika Wong chats with Alex Rossi, a versatile composer for TV and films, known for his work with Netflix and Apple Plus. Alex shares his unique journey from studying film and working on reality TV to composing music that elevates storytelling in various media. Key topics discussed include: Navigating different roles on a film set and the importance of adaptability. Building a career in the film industry and the significance of transferable skills. Practical advice for young creatives on breaking into the industry and finding their niche. The power of emotional intelligence and effective networking in advancing a creative career. Join us for an inspiring conversation that offers valuable insights for aspiring filmmakers, composers, and anyone interested in the creative process. Tune in to learn how to thrive in the intersection of film and music!

In this episode, Dr Erika Wong speaks with Robert Quintero, Senior UX Designer at Amazon, about his unconventional career path and the valuable skills that have propelled him forward. From working at Disney Imagineering to pursuing an MBA, Robert shares his insights on the importance of transferable skills, navigating career transitions, and the nuances of working in creative and corporate environments. Join us as we discuss: The difference between traditional artists and designers in a corporate setting. The journey of getting into Disney Imagineering and transitioning to UX design. Essential tips for salary negotiations and managing client relationships. The significance of a strong portfolio and effective networking. This episode is packed with practical advice and real-life examples, making it a must-listen for artists, designers, and anyone interested in the intersection of creativity and business. Tune in to learn how to successfully navigate your creative career! Find out more Erika Wong - Instagram ⁠@thepracticeplaybook⁠, Tiktok ⁠@thepracticeplaybook⁠, ⁠www.mypracticeplaybook.com⁠ Robert Quintero - LinkedIn

In this episode, host Dr Erika Wong sits down with Sarah McKay, who shares her fascinating journey from working at Christie's auction house to her role as an assistant curator at the Fine Arts Museums of San Francisco (She's now a curator at Gagosian). Discover the ins and outs of transitioning between the commercial and museum sectors, the importance of networking, and the transferable skills that can help creatives thrive in both worlds. Sarah provides invaluable insights into the dynamics of auction houses and museums, offering practical advice for artists and aspiring art professionals. Whether you're an artist, a parent of a creative, or simply interested in the art world, this episode is packed with tips and experiences that can guide you on your career path. Tune in to learn more about navigating the intersection of art and business!

In this episode, Dr Erika Wong sits down with Christina Hirukawa, an arts professional with nearly two decades of experience straddling the worlds of art and early-stage venture capital. Join us as we explore the intersection of creativity and commerce, uncovering insights on pricing strategies, art fairs, networking, and the crucial steps artists need to take to advance their careers. Christina shares her unique perspective on how the skills needed in the art world align with those in the startup scene, the importance of building a compelling narrative, and how to navigate the art market's complexities. This episode is packed with valuable advice for artists looking to break into the industry, investors curious about the art market, and anyone interested in the dynamic relationship between art and business. Tune in and discover the secrets to thriving in the art world from two seasoned professionals.

In this episode, we explore the life of a video game artist with Jonathan Scott, who shares his journey from traditional painting to the digital world of game design. Jonathan discusses the challenges, rewards, and day-to-day realities of working in the video game industry. He also offers insights into how his painting background has influenced his digital art, providing valuable advice for anyone considering a career in video game artistry. Join us for a behind-the-scenes look at the creative process that brings video games to life. ____ Jonathan Scott - @jonathanscottart Dr. Erika Wong - @thepracticeplaybook, www.mypracticeplaybook.com Email - [email protected]

In this episode, we explore the journey of Dr. Erika Wong who fumbled her way through the Art World through trial and error. From finishing her undergraduate degree to PhD, discover the challenges and triumphs faced along the way. Through perseverance and trying to make sense of the path that was taught to her in art school (aka gallery representation), Erika gained insights into the strategies, lessons, and pivotal experiences which ultimately led to creating The Practice Playbook (TP/P). TP/P offers essential career development tools to artists with barriers to commercial literacy and, ultimately, experience a blindsiding of their sense of self.  Where to find your host: Dr Erika Wong - www.mypracticeplaybook.com https://www.tiktok.com/@thepracticeplaybook https://www.instagram.com/thepracticeplaybook/ Justin Kung - https://ca.linkedin.com/in/justinzoekung https://www.instagram.com/justin.kung/

Welcome to FAQ, a series of conversations for navigating the intersection of creativity and business. Join us as we explore the dynamic intersection where innovative ideas meet strategic thinking.