Genuine Humans

This week, Tamara and Wendy are joined by Kirsten McPherson, Marketing Director at Mondelez International. Kirsten takes us through her career, highlighting her roles at Procter & Gamble and Mondelez, as well as her membership of the Marketing Academy.  Kirsten reflects on the impact of influential individuals and programs, such as the Fulcrum Challenge, on […]

Join Tamara and Wendy as they sit down to chat with Gaelle Comte, Senior Vice President of LIONS Learning at Cannes Lions. Gaelle shares her journey from growing up in the French Alps to playing a leading role in digital innovation in the advertising industry. Gaelle takes us through her career that’s spanned household names […]

This week, Tamara and Wendy are joined by Nicola Young, CMO of soon-to-launch skincare brand, Genaura. Nicola started her marketing career at Scottish Television before switching to radio, where she worked for stations like Jazz FM, Magic, and Global Radio. She later joined Estée Lauder Companies, overseeing the marketing of 29 brands. Nicola also touches […]

Join Tamara and Wendy as they discuss the power of community with this week’s guest, Jayvee Nava Brady, Director of Community at Bubble. Jayvee started out managing spin studios and moved on to be the Vice President of Studios and then the Vice President of Community at Peloton. Jayvee talks about building thriving and engaged […]

Tamara and Wendy are joined by Abbie Hickman, Head of Restaurant Marketing for UK and Ireland at Nando’s. We also hear about Abbie’s time at i2C (now Nectar 360) and her work at Alpro. Abbie talks about the importance of being seen as a defender. Of using your power to stand up for people and […]

Tamara and Wendy are joined by experienced Chief Marketing Officer, Gareth Abel. Gareth honed his marketing expertise working for Orange, Samsung & Etisalat, and he works with organisations to deliver sustainable profit growth through highly effective marketing. Gareth talks about the importance of understanding market dynamics when working internationally and continuous education. We also hear […]

Senior brand marketing specialist, Mays Elansari, joins Tamara and Wendy this week to discuss her fantastic career in marketing, which includes roles at McCann Erickson, MasterCard, and Tiffany & Co as well as strategic roles at Penhaligon’s and Subway. Mays talks about her experience working in B2C and B2B brands and the differences in working […]

This week, Tamara and Wendy are joined from New York by Aretha Sabeng, Director of Marketing at Garnier at L’Oreal. Aretha shares her journey from aspiring engineer to marketing professional, detailing her early career challenges and pivotal moments, including a management training program that sparked her passion for marketing. Aretha emphasises the importance of genuine […]

Tatiana Canessa, Innovation Activation Manager at Johnson & Johnson Innovation – JLABS, joins Tamara and Wendy this week to talk through her career journey.  From working in social media in her home country of Uruguay, to working for the World Health Organisation in Washington D.C and now in her role at Johnson & Johnson, Tatiana […]

Rachel Moss, Head of Marketing Strategy at Allwyn, joins Tamara and Wendy this week to talk about her career journey, from her time at Storck to her role in brand management at Kraft and her work at Premier Foods. Rachel discusses the impact that great leaders and supportive networks have had on her life and […]

Nik Keane joins Tamara and Wendy to share his career journey, starting at P&G, and working his way up to a Global Brand Director position at Diageo before joining Stoli as its Marketing Leader of Ultra Premium Brands. Nik is now the founder and CMO of non-alcoholic drinks company DioniLife. Nik talks about the importance […]

Brand consultant and TikTok creator, Lauren Spearman joins Wendy and Tamara to discuss her career in digital advertising and influencer marketing – which saw her hold creative and management roles at Benefit Cosmetics and Netmums, and as global head of consumer communications and social at Made.com. Lauren uses her TikTok platform to champion better hiring […]

Mitch Oliver joins Tamara and Wendy this week. We hear how Mitch started out as a graduate recruit at Mars and worked her way up to Global VP of Corporate Brand and Purpose. Mitch, who also holds positions at Stonewall and UN Women UK, also discusses her passion for inclusive marketing that is rooted in […]

This week, Tamara and Wendy are joined by Shea Carter, who is Social Element’s Vice President of Social and Influencer.  Shea takes us on a journey from her big break writing a blog post on Spencer Pratt, which rocked the internet back in the day, and through to her work at MMGY Global, FWV and […]

This week, Tamara and Wendy are joined by founder and CEO of Sophera Marketing, Richard Levy. Richard started his marketing career at Santander before taking marketing leadership roles at GE-Santander, First National, and MoneyGram.  Richard talks about the challenges and rewards of working in large corporations versus smaller businesses, and how these experiences helped shape […]

Today, Tamara and Wendy are joined by Salesforce’s client director of media, Caroline Mastoras. Caroline has a vast array of experience working in-house, for brands like Microsoft, and agencies such as Condé Nast and OMD in account management and sales. Caroline is passionate about closing the pay gap. She founded DAWN and now works with […]

This week, Tamara and Wendy are joined by senior manager of social intelligence and Operations at Keurig Dr Pepper, Rob Hanson. Rob shares his career journey from sports marketing internships at the University of New Hampshire and the Boston Celtics to roles at marketing agencies like Octagon and startups such as DraftKings, Starry, and Tel […]

Catherine Jensen is vice president of consumer experience and creative services at Sony Interactive Entertainment. Catherine oversees the after-sales relationship with PlayStation customers, ensuring they have a great and memorable experience. After starting her career at Siemens Medical, Catherine eventually became vice president of global support services at PeopleSoft, VP of support operations at Oracle, […]

Jane Loring has had a fantastically successful career across a variety of leadership roles, such as sales director at Handbag.com, COO at Influencer and director of sales at Spotify. Jane is now the Director of Sales – Media and Communications at Microsoft. This week, Jane talks to Tamara and Wendy about her pathway to leadership […]

Crawford Hollingworth, founder of The Behavioural Architects and author of ‘How Your Brain Is Wired’, joins Tamara and Wendy this week to discuss his career in behavioural science. Crawford has worked with global brands like Disney, Diageo and Nike – helping them understand consumer behaviour. One of the major themes in Crawford’s career has been […]

Working on brands such as Britvic, Hartley’s, Sarsons and Burger King has given Abby Dixon a deep understanding of the challenges facing modern marketers. Her considerable experience as a trainer and mentor led her to set up The Whole Marketer podcast, which has evolved into an online community and support programme for marketers. Abby is […]

Series 12 kicks off in style with Atlyn Forde, founder of Communicate Inclusively, talking to Tamara and Wendy about her passion for helping organisations create thriving, inclusive cultures. Atlyn discusses her career path, from becoming the director of marketing (UK and Europe) for the Saint Lucia Tourist Board to today, when she works as the […]

This week, Tamara and Wendy are joined by the incredible Chloe Davies. She shares the inspirational story of how she came to found It Takes a Village and walks us through the work she’s doing now to help Black women’s voices be heard. Before founding It Takes a Village, Chloe’s roles included Head of Social […]

Currently, Global VP Marketing, St Pierre, Megan Harrison has worked for major household names like Huggies and Warburtons, as well as challenger brands such as Roberts Bakery. Megan joins Tamara and Wendy to talk through her career in marketing and explore how she’s used her talents for science and creativity to create innovative campaigns. We […]

Helen started out as a Lab Technician at the consumer products development division of Boots and worked her way up to become the interim CMO of Boots and then VP Marketing Director at Walgreens Boots Alliance before leaving in December 2023. Helen talks to Tamara and Wendy about her career path at Boots and her […]

The Genuine Humans podcast returns with Tamara and Wendy chatting with Katie Martin, head of marketing excellence at innocent drinks. Katie takes us through her story, from her foray into acting, her early career in events and her love of shopper marketing. Katie also talks about the importance of being an authentic and emotionally intelligent […]

This week, we’re talking to Dom Dwight, marketing director at the home of Yorkshire Tea, Taylors of Harrogate. After university, Dom decided to continue working gigs with his band until the band decided to head to London to make their name, and Dom chose to stay back in Leeds and pursue a different career. He […]

This week, we’re talking to Kate Cox, chief marketing officer of adtech company BrightBid. BrightBid uses AI, automation and human expertise to create more refined Google Ad recommendations for businesses. Kate started out in media planning and buying before moving on to marketing roles and has worked in marketing leadership roles for high-growth companies like […]

This week, Tamara and Wendy talk to the hugely inspiring Sally Henderson, the High Stakes Leadership founder and mentor. Sally works with senior leadership teams during high-pressure situations – during crisis situations or M&As, for example – to equip them to excel when the stakes are high. She talks about the hardest decision she ever […]

This week, Tamara and Wendy are chatting with the amazing Jennie Thomson. Jennie is currently the social media director at W Communications, and she has a wealth of agency and brand social and digital experience. From working with brands like Aldi and Weetabix to the tech giant Huawei, Jennie has helped brands navigate the ever-shifting […]