Higher Ed Hot Takes

Shane Baglini guest stars to encourage higher ed professionals not to stress over being left behind in the silly AI race. Let's tone down the discourse. You're doing a great job.

Joel Goodman challenges higher ed web professionals to prioritize genuine human needs over trends and AI shortcuts, urging a return to user-centered design, creativity, and authentic service.

Efficiency at all costs means producing generic work that doesn't perform. Higher ed marketers should be careful about what they outsource to AI and embrace a bit of inefficiency.

Is generative AI making higher ed marketing even more generic? In this episode, Joel Goodman explores the pitfalls of relying on AI-generated content in college and university marketing.

Universities are losing millions due to slow websites and poor digital decisions. In this episode of Higher Ed Hot Takes, Joel Goodman exposes the hidden costs of bad web performance in higher education and offers actionable solutions to boost enrollment, revenue, and student experience. Discover how your institution can fix these critical issues now.

How should personalization work in higher ed? Joel Goodman says it should be invisible and frictionless. But we're doing it wrong. Listen now.

Take a hard look at the hype surrounding AI in higher education. Join Joel G Goodman and explore smarter, more sustainable ways to leverage technology without compromising strategy, UX, or humanity.