HUMAN AGENCY ~The world's most interest marketing

In the AI era, answers come back in seconds. So why do we still need “Fermi estimation”?Fermi estimation is a reasoning technique that helps you arrive at unknown numbers using only limited information and logic.In this episode, we break down the golden 5-step process for not blindly trusting the numbers AI gives you, but instead breaking the problem into pieces and actually taking control of the numbers yourself.We’ll also do a hands-on exercise estimating the number of Starbucks locations.Whether you’re in advertising, aiming for consulting, or just working in business, this one is worth checking out. Sharpen your thinking, raise the resolution of how you see problems, and build the kind of raw problem-solving ability that keeps you from being used by AI.

Want to succeed? Skill alone isn't enough! This episode reveals the secrets of "self-branding" and the halo effect. Discover how creating an illusion of competence brings real opportunities to build actual skills. Stop waiting and start standing out today!

Back during COVID, art got pushed aside as something “non-essential” to daily life. And yet, even though its place can seem that fragile, art has kept circulating through human society and sustaining a market for thousands of years. That suggests it’s not just that people fundamentally want art. It also suggests that art itself has some kind of survival strategy—in other words, its own form of marketing. The speaker, now back from a trip to Italy, is going to dig into that this time.

Feel awkward when thanked just for doing your job?We explore why routine workplace gratitude can feel so forced. Tune in to discover a famous creator's brilliantly cool trick for smoothly brushing off excessive praise!