PODCAST · business
In Pursuit: Winning the IP Game
by Rob Gerlach
What do Amazon, Disney, Michael Jordan, & Lizzo have in common? A great intellectual property (IP) strategy. In Pursuit tells the story of successful (and some not so successful) IP strategies that have led to making and losing millions of dollars. Hosted by Rob Gerlach, an Intellectual Property expert and the Executive Director of Technology Transfer and Commercialization at Wichita State University.
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#1 In Pursuit: Winning the IP Game
Introducing the In Pursuit: Winning the IP Game-- a podcast dedicated to helping entrepreneurial thinkers and CEOs craft their IP strategy. With real world examples like Nike, Lizzo, & Dip 'n Dots, you'll learn important lessons from a [recovering] Intellectual Property attorney, Rob Gerlach. Connect with Rob on LinkedIn: https://www.linkedin.com/in/rdgerlach/
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ABOUT THIS SHOW
What do Amazon, Disney, Michael Jordan, & Lizzo have in common? A great intellectual property (IP) strategy. In Pursuit tells the story of successful (and some not so successful) IP strategies that have led to making and losing millions of dollars. Hosted by Rob Gerlach, an Intellectual Property expert and the Executive Director of Technology Transfer and Commercialization at Wichita State University.
HOSTED BY
Rob Gerlach
CATEGORIES
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