innovate ON purpose

PODCAST · business

innovate ON purpose

innovate ON purpose by The Mindful Innovator, Matt Mueller, helps business leaders find clarity to grow their business purposefully. Stay locked in for mindfulness tips, innovative solutions, and purposeful leadership advice to take you to the next level ON purpose.

  1. 57

    Empathy Belongs in the Aisle: How Bobbie Is Redefining Retail Disruption

    What does it really take to disrupt a legacy category that hasn’t changed in decades?In this episode of Innovate On Purpose, host Matt Mueller sits down with Sarah Holman, Chief Commercial Officer of Bobbie, to unpack how one mom-led challenger brand transformed the infant formula aisle — one of the most regulated, emotional, and overlooked categories in retail.Sarah shares her unconventional journey from law and venture capital to building Bobbie from the ground up, including the raw consumer insight that sparked the brand’s creation (yes, it involves buying baby formula out of a stranger’s garage). Together, Matt and Sarah explore what true disruption looks like when you’re going up against industry giants — and why getting on shelf isn’t the win.This conversation goes deep on:Why the center aisle — especially infant formula — resisted innovation for decadesHow Bobbie reframed formula as food, not a commodityThe power of lived consumer experience in building trustWhat it takes to move from DTC to retail — and actually winWhy “creating a community in the aisle” matters more than shelf placementHow empathy, education, and advocacy can drive category growthWhat operational excellence really means when scaling an omnichannel brandWhether you’re a founder, brand leader, retailer, or innovation strategist, this episode is a masterclass in human-centered disruption, retail strategy, and purpose-driven growth.Learn more about Sara and Bobbie:Sara's LinkedIn: https://www.linkedin.com/in/saraahmed/Bobbie Website: https://www.hibobbie.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  2. 56

    The Evolution of Store Data: Turning Time into Profit with SKUMAX

    In this episode, Matt Mueller interviews Maximilian Anderson, founder of SKUMAX, about how AI is transforming retail, particularly for small businesses. They discuss the importance of real-time inventory tracking, the emotional impact of data on retail owners, and the potential for small businesses to lead retail innovation. Maximilian shares success stories from clients who have improved their profits by addressing stale inventory and emphasizes the need for curiosity and playfulness in leadership. The conversation also touches on the future of retail and the collaboration opportunities with larger retailers.Takeaways:- AI is changing the landscape of retail.- Small businesses can lead retail transformation.- Real-time inventory tracking is crucial for profitability.- Curiosity and playfulness are essential traits for leaders.- Data should evoke emotional responses to drive action.- Understanding inventory health can significantly impact profits.- Item velocity is key to retail success.- Big box retailers can learn from small business agility.- Technology must catch up to innovative ideas.- The future of retail involves digitization and real-time data access.Chapters:00:00 Introduction to SkewMax and Retail Innovation04:03 The Spark Behind SkewMax07:35 The Role of APIs in Retail Transformation10:05 Client Success Stories and Emotional Insights17:05 Turning Data into Actionable Insights20:09 Learning from Small Businesses24:31 Future Collaborations and InnovationsLearn more about SKUMAX: https://skumax.app/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  3. 55

    The Biggest Mistake Retailers Make With Tech (And How to Avoid It)

    Retailers are investing millions into new technology—but most of it never gets adopted, never solves the real problem, and never delivers ROI. Why? In this episode, innovation strategist Matt Mueller sits down with retail technology expert and RETHINK Retail Advisor Jessica Couch to reveal the biggest mistake retailers make with tech—and the simple shift that can transform customer experience, store performance, and operational efficiency.Jessica breaks down why retailers continually choose the wrong tools, overlook the true customer pain points, and assume they know what shoppers want. She shares powerful examples from Nordstrom, beauty retail, grocery, fashion, and DTC—plus the surprising truth behind why denim “declined,” how Good American cracked the code, and what retailers must do before implementing any new platform, POS, AI, or in-store technology.Whether you're a CPG leader, retail operator, store innovation director, or tech provider, this episode will show you how to pick the right technology, drive adoption, reduce friction, and create real impact inside your stores.In This Episode:The #1 mistake retailers make when choosing new technologyWhy surveys fail—and what customers actually respond toHow to quickly uncover your biggest customer problemThe role of AI in simplifying training, workflows, and adoptionHow to identify organizational friction before buying techWhy retailers are “bleeding money” without realizing itThe secret to pitching tech that leadership will approveReal-world stories: Nordstrom Beauty, Good American, Wegmans, and moreWho This Episode Is For:Retail leaders, CPG innovators, store operators, retail media professionals, customer experience teams, product innovators, technologists, founders, and anyone trying to modernize the retail experience.Learn more about Jessica Couch.If you enjoyed this episode:Subscribe for more insights on retail innovation, customer psychology, and building technology that actually works in stores.Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  4. 54

    How New Belgium Is Transforming Retail Media, E-Commerce & AI Innovation

    In this episode of Innovate On Purpose, Matt sits down with Abby Czarniecki of New Belgium Brewing to explore how one of America’s most iconic craft beer brands is transforming its retail media strategy, e-commerce growth plans, sampling innovations, and AI readiness in a rapidly shifting marketplace.Abby reveals how New Belgium balances “the now vs. the next”—executing today’s revenue-driving priorities while running smart experiments that shape planning for 2026 and beyond. She breaks down how her team tests new retail media networks, evaluates commerce media placements, and uses small-budget experiments to understand what truly moves the needle for brands like Voodoo Ranger and Fat Tire.You’ll hear a rare inside look at a breakthrough GoPuff digital sampling campaign, where New Belgium drove explosive new-to-brand trial and repeat purchases—and even used the results to influence future packaging strategy.Matt and Abby also dig into one of the biggest topics in CPG today: AI in marketing. Abby explains New Belgium’s measured approach, discussing how to choose the right AI tools, avoid bottlenecks, protect creative authenticity, and ensure organization-wide adoption.Beyond the tech, this episode uncovers how to break down internal silos, build tighter relationships between digital and sales teams, navigate blind spots in consumer insights within regulated industries, and create authentic partnerships—from Borderlands (gaming) to Vans (lifestyle).Whether you're a retail leader, CPG marketer, e-commerce operator, or brand innovator, this conversation is packed with tactics, frameworks, and fresh ideas you can apply immediately.Chapters00:00 Navigating the Craft Beer Landscape05:39 Balancing Experimentation and Execution10:10 Breaking Down Silos in Marketing15:51 Understanding Consumer Insights in Alcohol19:48 Innovative Sampling Strategies in E-commerce20:14 Analyzing Sampling Results and Consumer Behavior22:54 Strategic Innovations for Product Launches26:14 Navigating AI in Marketing Strategies29:16 Building Authentic Brand PartnershipsThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  5. 53

    What You Don't See Is Costing You Millions: Uncovering Hidden Opportunities in Retail

    Retail strategist DeAnn Campbell exposes the invisible forces draining 2–5% of your store revenue each week — and how to stop them. From poor lighting to “store blindness,” she explains how hidden frictions erode value and how employee workarounds often point to the real problems. A must-listen for leaders seeking friction-free store experiences and effortless customer journeys. Keywords: retail friction, customer experience, DeAnn Campbell, store operations, retail efficiency, shopper fatigue.Chapters00:00 Introduction to Retail Challenges02:06 Deanne's Unique Background in Retail05:23 Understanding Store Blindness09:40 Refocusing on Controllable Factors12:38 Small Changes, Big Impact18:49 Observing Customer Behavior23:09 Creating a Culture of Continuous Improvement25:34 Taking Action on Insights29:58 Mindset Shift for Retail LeadersThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  6. 52

    Big Is the Enemy of Cool: The New Luxury Opportunity

    Luxury has lost its meaning — and consumers have noticed. In this provocative episode, Marie Driscoll, one of fashion’s most respected analysts, joins Matt Mueller to dissect how “big is the enemy of cool.” Marie explains why skyrocketing prices and falling quality have created a trust recession, and how transparency, storytelling, and craftsmanship can win it back. They explore the rise of “mastige” brands, the dilution of exclusivity, and what younger labels can learn from heritage houses without repeating their mistakes. Whether you’re in luxury, CPG, or mainstream retail, this episode reveals how to rebuild value through authenticity, not hype.Chapters00:00 The Evolution of Luxury03:36 Defining True Luxury Today06:28 Consequential Shifts in Luxury Retail11:36 Trust Breakers in Luxury Brands17:24 The Impact of Growth on Brand Integrity22:40 Strategies for Younger Brands28:03 Distribution Strategies in Luxury33:43 Future Risks and Opportunities for Luxury Brands Keywords: luxury retail, brand trust, consumer authenticity, fashion strategy, storytelling, premium brands, Rethink Retail 2026 Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  7. 51

    Wartime Growth on $180 — With Josh Rockoff, Brand Reinvention Expert

    What can you build with $180 and a bold idea? Josh Rockoff joins Matt Mueller to share how he resurrected a forgotten brand and turned it into a cult favorite — without paid media. In this episode, Josh reveals why performance marketing became an addiction for many brands, and how he replaced it with trust-driven, zero-paid-media tactics that deliver lasting growth. Matt calls it “wartime marketing” — where resourcefulness meets authenticity. If you’re rethinking your 2026 growth plan, this conversation is a masterclass in scrappy strategy, community building, and earning attention instead of buying it.Chapters00:00 Introduction to Retail Innovation02:46 Reviving Dormant Brands05:44 Marketing on a Budget08:33 Leveraging Customer Data11:10 Improving Margins in Retail14:09 Mindset Shifts for Retail Success Keywords: brand growth, zero paid media, marketing strategy, consumer trust, brand turnaround, authentic marketing, Rethink Retail 2026 Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  8. 50

    People First Stores: The Hidden ROI of Human Connection

    Technology gets the headlines, but people drive the results. Retail veteran Barney Stacher joins Matt Mueller on Innovate ON Purpose to reveal why the most powerful tech in any store is still its associates. Barney shares practical lessons on training, acknowledgement, and the simple gestures that turn a shopper into a loyal customer. From reducing turnover to increasing spend, he explains how emotional connection fuels measurable growth — and why “a happy customer is a good spending customer.” This episode challenges leaders to rethink labor not as a cost center, but as their greatest competitive advantage. Keywords: store operations, employee experience, retail innovation, customer loyalty, workforce optimization, people first retail, Rethink Retail 2026 Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  9. 49

    Digital-First Retail in the Omnichannel Age

    Retail isn’t changing — it’s already changed. In this episode of Innovate ON Purpose, host Matt Mueller sits down with Scott Benedict, founder of Benedict Enterprises and former Director at Walmart, to explore how retailers can finally align the digital and physical worlds. Scott shares how store managers getting credit for online sales transformed Walmart’s culture overnight, why siloed teams still block omnichannel growth, and how today’s “digital-first consumer” navigates a non-linear path to purchase. Together they unpack what it means to measure what truly matters — from unified inventory to integrated marketing — and why alignment, not acceleration, will define retail success in 2026.Keywords: omnichannel retail, digital transformation, Walmart, unified commerce, retail innovation, consumer behavior, Rethink Retail 2026Chapters00:00 The Digital Transformation of Retail09:13 Understanding Consumer Behavior in a Digital World17:40 The Importance of Integration in Retail Operations25:04 Rethinking Retail Strategies for the Future32:24 Leveraging Global Insights for Local SuccessThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  10. 48

    How Nestlé Uses Insights to Drive Impactful Innovation

    Nestlé’s Head of Digital Marketing Analytics, Aaron Winkler, joins host Matt Mueller to reveal how the world’s largest food & beverage company turns consumer insights into impactful innovation. We dig into AI-enabled analytics, social/search listening, ratings & reviews mining, and the change management required to drive tool adoption across 30+ brands. Aaron shares a surprising sustainability insight (transportation > packaging), explains the “data scape” approach that blends multiple data streams, and shows how to connect insights to brand purpose so leaders take action. If you work in CPG, retail, or marketing analytics, this episode is your playbook for turning data into real business outcomes.Show NotesHow Nestlé operationalizes insights across websites, social, influencers, email, ratings & reviews, and the digital retailer shelf.Why AI is useful only if adopted—and the tactics Aaron uses to increase tool usage (dashboards, alerts, office hours).The “data scape” method: layering social + search + site behavior + reviews to see consumers’ true behavior (not just what they say).A counterintuitive sustainability learning: transportation of goods drove more conversation than packaging—and how that shifted PR outreach.How to evaluate and select tools (identify blind spots → RFP → pilot → measure stakeholder satisfaction and decision impact).The leadership unlock: insights come from analysts; purpose comes from leaders—tie data to brand goals to get action.Episode Chapters00:00 Introduction to Data-Driven Marketing at Nestle03:35 The Role of Data in Marketing Strategy06:24 Purpose-Driven Campaigns and Consumer Insights08:53 Leveraging Social Listening for Brand Strategy11:45 Navigating Organizational Change and Stakeholder Buy-In14:29 Integrating Digital Tools for Consumer Insights17:26 Understanding Consumer Behavior Through Data20:13 Evaluating the Effectiveness of Marketing Tools22:55 Overcoming Challenges in Tool Adoption25:39 The Importance of Transparency in Marketing28:20 Connecting Insights to Brand Purpose31:07 Final Thoughts and Key TakeawaysKey TakeawaysAdoption > Features: A powerful platform unused is worthless. Design for ease; embed alerts/dashboards in workflows.Blend data sources: Social ≠ truth. Search, site journeys, and reviews uncover actual behavior.Show the shift: Visualizations over time make leaders comfortable changing course.Tie to purpose: Translate metrics to leader goals (e.g., revenue, conversion, trust).Continuously reassess: Annual tool reviews for fit, cost, and impact—don’t “set and forget."Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  11. 47

    AI Meets Empathy: Helzberg’s Blueprint for Retail Transformation

    How do you scale innovation across hundreds of retail stores without losing the human touch?In this episode of Innovate on Purpose, host Matt Mueller sits down with Ryan Holm, Divisional Vice President of Retail Innovation & Operations at Helzberg Diamonds, to explore how the iconic jewelry retailer is reimagining the frontline experience through AI-powered scheduling, intelligent communication tools, and a people-first innovation culture.Ryan shares how his journey from store manager to innovation leader shaped his approach to implementing technology that actually works in stores — from AI workforce management (Legion) to Zipline Coach, an internal AI assistant that helps associates find answers instantly.You’ll learn: 💎 How Helzberg is blending AI and empathy to elevate both the employee and customer experience 💎 The secret to scaling pilots successfully across an entire retail network 💎 Why the frontline is the future of retail innovation 💎 What agentic AI could mean for customer engagement and data in the years aheadIf you’re a retail leader, store operations executive, or innovation strategist, this conversation is packed with real-world lessons on how to turn technology into transformation.Listen now to discover how Helzberg Diamonds is setting a new standard for people-powered retail innovation.Chapters:00:00 Introduction to Innovation at Helzberg Diamonds01:54 Ryan Holm's Journey and Role at Helzberg02:43 Challenges in Creating a Great Customer Experience05:43 Implementing AI Workforce Management Solutions09:05 Zipline Coach: Enhancing Communication and Training11:30 Overcoming Implementation Challenges with AI15:04 Scaling Innovations in Retail23:39 Future of Employee-Focused Innovation25:44 Concerns About Agentic AI in Retail#RetailInnovation #AIinRetail #HelzbergDiamonds #FrontlineExperience #CustomerExperience #WorkforceTechnology #RetailLeadership #InnovateOnPurposeMore about Ryan:https://www.linkedin.com/in/ryansholm/https://www.helzberg.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  12. 46

    The Internal Influencer’s Guide: Driving Purpose-Driven Transformation from Within

    In this episode, Ed Farley, Partner at Newport LLC, and a seasoned brand marketing strategist, discusses the importance of purpose-driven transformation in businesses. He emphasizes the shift from traditional marketing to a consumer-led approach, where brands must connect with their customers on a deeper level. Farley highlights the role of internal influencers in driving change within organizations and the necessity of aligning brand strategies with a clear purpose. He provides practical insights on how companies can gather insights and implement purpose-driven practices to remain relevant in today's market.Chapters:00:00 Introduction to Purpose-Driven Transformation04:18 The Shift to Consumer-Led Branding07:04 The Role of Internal Influencers09:51 Eyes-In vs. Eyes-Out Marketing12:38 Understanding Purpose in Business18:09 Connecting Functional, Emotional, and Societal Purpose20:55 Transformational Insights from Healthcare23:34 Practical Steps for Internal Influencers26:25 The Importance of Authentic Purpose29:14 Conclusion and Call to ActionMore About Ed:Ed Farley is a transformational brand marketing leader with over 30 years of experience driving growth for Fortune 100 companies, global nonprofits, and entrepreneurial organizations across industries including consumer goods, healthcare, financial services, and government communications. He is recognized for connecting high-level brand strategy with actionable marketing plans that deliver measurable results, from repositioning enterprises and refreshing global identities to launching multichannel campaigns in the U.S., Brazil, China, and Western Europe. Fluent in Portuguese and experienced in forging strategic partnerships with leading sports and entertainment properties, Ed helps businesses bridge vision and execution through strategic brand positioning, integrated marketing communications, and organizational leadership to enable scalable, sustainable success.Links:https://newportllc.com/https://www.linkedin.com/in/edward-farleyjr/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  13. 45

    The Death of Google Search: How AI is Rewriting the Rules of Brand Discovery

    In this episode of Innovate on Purpose, Matt Mueller and Matt Ezyk discuss the impending disruption of Google search due to the rise of AI and changing consumer behaviors. Ezyk emphasizes that brands must adapt to this shift by focusing on AI-driven discovery, understanding consumer intent, and optimizing for context rather than traditional SEO. The conversation highlights the importance of experimenting with AI tools, networking with industry peers, and continuously learning to stay relevant in the evolving digital landscape.About Matt Ezyk:Matt Ezyk, Senior Director of Engineering, Ecommerce at Hanna Andersson, transforms retail businesses by bridging technical expertise with commercial strategy, specializing in digital commerce turnarounds that drive significant revenue growth. He has built high-performing engineering teams that translate complex tech challenges into practical solutions executives understand and customers love. His current focus combines AI innovation with seamless commerce experiences to create the next generation of retail technology. LinkedIn - https://www.linkedin.com/in/mezyk/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  14. 44

    How Brand Leaders Should Respond to the Plant-Based Trend

    In this episode of Innovate On Purpose, Matt Mueller and Chris Campbell discuss the evolving trends in the Consumer Packaged Goods (CPG) industry, particularly focusing on the plant-based movement. They explore the importance of staying informed about market trends, the challenges facing plant-based products, and the strategies non-plant-based brands should adopt. The conversation also touches on the emerging role of agentic AI in the food industry and its potential impact on consumer interactions.This video explores how **tiktok trend** are influencing the restaurant industry, with a focus on the importance of visual appeal in **food**. The discussion highlights how products like **pepto bismol** pink sauce became **tik tok** sensations. This is especially relevant for **restaurant marketing** to keep up with trends.Chapters00:00 Introduction to Trends in CPG04:54 Staying Ahead of Trends10:06 The Plant-Based Trend: Current Landscape17:39 Challenges Facing the Plant-Based Sector22:55 Navigating the Plant-Based Landscape26:52 The Role of Non-Plant-Based Brands29:46 Consumer-Centric Innovation31:29 Emerging Trends in Food Technology36:00 The Shift Towards Healthier Food SystemsMeet our Guest, Chris Campbell:Chris Campbell, Vice President of Content and Client Relationships with The Food Institute. Chris has been with The Food Institute since 2015, and currently serves as Vice President of Content and Client Relationships. He helps lead content direction across the company’s written, video, and podcast content. Additionally, he is the host of The Food Institute Podcast and acts as moderator for a variety of the company's webinars, seminars, and livestream events. Chris has covered several elements of the industry in his time with The Food Institute, including markets analysis, regulatory issues, mergers and acquisitions, and demographic reviews, giving him a comprehensive view of the state of the industry. Chris is an alumnus of Rutgers University, and is an avid hiker in his spare time.LinkedIn - https://www.linkedin.com/in/chris-campbell-1a217822/Website - https://foodinstitute.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  15. 43

    Retail at a Crossroads: Why Culture, Courage, and Human Pride Win

    In this conversation, Matt Mueller and Ron Thurston, from Your Greatest Potential, explore the evolving landscape of retail, emphasizing the importance of celebrating employees, adapting to generational differences, and leveraging technology to enhance the employee experience. They discuss the impact of AI on the workforce, the necessity of personalizing the hiring process, and the critical role of curiosity in effective leadership. The dialogue highlights the need for retail leaders to be proactive in understanding their employees' needs and optimizing their potential to foster a thriving work environment.TakeawaysRetail is an industry that connects the world emotionally.Celebrating retail employees is essential for the economy.AI is reshaping the job search and workforce dynamics.Leadership must adapt to multi-generational expectations.Personalization in employee experience is crucial for retention.The hiring process is the first step in employee engagement.Technology can facilitate connections at scale.Measuring employee engagement should focus on pride and commitment.Curiosity is a key trait for successful leaders.Listening is a vital skill for effective leadership.Chapters00:00 Introduction to Retail Innovation and Personal Connections05:46 Celebrating Retail Employees and Their Impact08:27 The Shift Towards Human Potential in Retail11:18 Generational Leadership Challenges in Retail14:12 Personalizing Employee Experiences to Reduce Turnover16:49 Improving the Hiring Process for Better Retention19:57 Creating Connections at Scale Through Technology23:04 Creating a Safe Space for Employee Feedback26:29 Understanding Employee Emotions and Productivity29:21 Evolving Metrics for Employee Engagement31:33 The Importance of Curiosity in Leadership34:33 Developing Leadership Skills for the FutureMore about Ron Thurston:LinkedIn - https://www.linkedin.com/in/rthurston/Website - https://www.ronthurston.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  16. 42

    The Real Retail Reality: Why Store Closures Signal a Healthy Future

    In this episode, Matt Mueller and Nicole Larson discuss the latest trends in retail, focusing on the insights from the 'Real Retail Reality' report. They explore how store closures can indicate a healthy future for retail, the transformation of physical stores, the rise of international brands in the U.S. market, and the evolving consumer behavior that emphasizes experiences over transactions. The conversation highlights the importance of omnichannel strategies, the impact of social media on retail expansion, and innovative concepts that are reshaping the retail landscape.TakeawaysStore closures can signal a healthy future for retail.The retail industry is undergoing a transformation, not a decline.E-commerce and brick-and-mortar are now collaborators, not competitors.Vacancy rates in retail spaces are historically low, indicating strong demand.International brands are increasingly interested in the U.S. retail market.Retailers are repurposing spaces for health, wellness, and entertainment.Consumers are becoming more selective with their spending.Omnichannel strategies are essential for retail success today.Pop-up stores are being used for marketing rather than just sales.Social media influences consumer behavior and retail expansion.Chapters00:00 Introduction to Retail Reality02:55 Understanding Store Closures and Market Dynamics05:49 International Brands and U.S. Retail Expansion08:53 Repurposing Retail Spaces for New Concepts11:46 The Evolution of Physical Retail Spaces14:30 Consumer Behavior and Online Shopping Trends18:12 Future Trends in Retail and Consumer Engagement21:10 Innovative Retail Concepts and Success Stories23:54 Advice for Retailers Looking to ExpandMore about Nicole & ColliersNicole's LinkedIn: https://www.linkedin.com/in/retailinrealtime/Colliers LinkedIn: https://www.linkedin.com/company/colliers/Colliers Website: https://www.colliers.com/Colliers Report: https://www.colliers.com/en/research/nrep-usret-retail-report-spring-2025Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  17. 41

    Influencing Leaders and the Power of Your Personal Brand

    In this conversation, Matt Mueller and Rich Bruno explore the often-overlooked aspects of innovation, focusing on the significance of personal branding, trust, and relationships in fostering a culture of innovation within organizations. Rich emphasizes the importance of authenticity, effective communication, and the legacy leaders leave behind. They discuss how leaders can assess their personal brand, the power of asking the right questions, and the value of listening in leadership. The conversation concludes with insights on navigating leadership challenges and the importance of self-awareness in creating a positive organizational culture.Takeaways:Personal branding is crucial for innovation.Building trust and relationships enhances leadership effectiveness.Self-awareness is key to assessing one's personal brand.Asking the right questions empowers team members.Listening is a vital leadership trait.Leaders should focus on the legacy they leave behind.Creating a positive culture is essential for innovation.Effective leaders engage and invite contributions from their teams.Authenticity in leadership fosters trust and collaboration.Networking and relationship-building are fundamental to success.Chapters:00:00 The Importance of Personal Branding in Innovation03:29 Building Relationships and Trust06:18 Assessing Personal Brand and Leadership09:17 The Power of Questions in Leadership12:16 Listening and Presence in Leadership14:56 Empowering Others and Collaborative Leadership17:41 Self-Awareness and Feedback in Leadership20:49 Creating a Lasting Legacy as a LeaderLearn More About Rich Bruno:After a thirty-year Supply Chain Leadership career with a Fortune 50company, where Rich was recognized as an impactful servant leader, heretired in May 2019, two weeks after turning 55, to improve his quality oflife and solely focus on his entrepreneurial aspirations.Rich has been a successful entrepreneur in a Franchise organization fortwelve years as a multi-unit owner, where he has started, scaled, and veryprofitably exited three businesses.Over this period, Rich received accolades and awards as a top performer inthe network, the first to hit milestones in membership and revenue, andreceived a “Business Leader of the Year” award from the Chamber ofCommerce.For seven of the twelve years, he accomplished all of this as an active owner-operator of these businesses while concurrently managing a demandingcorporate supply chain leadership career at Johnson & Johnson.Website: https://richbrunoconsulting.com/LinkedIn: https://www.linkedin.com/in/rbruno420/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  18. 40

    The Future of Fresh: How Data is Revolutionizing Consumer-Centric Innovation

    Matt Mueller and Jonna Parker discuss the transformative role of data in the fresh food sector, exploring how consumer behavior is evolving and the importance of harmonizing data for actionable insights. They delve into the impact of GLP-1 medications on consumer choices, the implications of tariffs on pricing strategies, and the necessity of clean data for effective marketing. The conversation highlights the need for retailers to adapt to changing consumer expectations and leverage data to drive innovation in fresh foods.TakeawaysData is revolutionizing consumer-centric innovation in the fresh food sector.The evolution of data collection has significantly improved insights into consumer behavior.Harmonizing data from various sources is crucial for understanding market trends.Clean data is essential for accurate analysis and effective decision-making.Consumer expectations for freshness and quality are higher than ever.Innovative marketing strategies are needed to engage consumers in fresh foods.Understanding the impact of GLP-1 medications on consumer choices is vital for retailers.Tariffs can influence pricing strategies and consumer purchasing behavior.Retailers must adapt to changing consumer preferences to remain competitive.Data-driven insights can lead to more effective product offerings and marketing strategies.Chapters00:00 The Future of Fresh: Data-Driven Innovation03:03 The Evolution of Data in Fresh Foods06:06 Harmonizing Data for Better Insights09:07 Consumer Expectations in Fresh Departments11:56 The Importance of In-Store Freshness15:03 Branding and Consumer Perception in Fresh Foods18:05 Just-in-Time Freshness: Meeting Consumer Demands23:12 Sales Performance as the North Star29:47 Understanding Competitive Performance36:33 The Impact of GLP-1 on Consumer Behavior45:55 Navigating Trends in Fresh FoodLearn more about Jonna Parker and Circana below:Jonna's LinkedIn: https://www.linkedin.com/in/jonna-parker-8042ab3/Website: https://www.circana.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  19. 39

    The Future of Convenience Cooking: Reinventing a Stagnate Category

    In this episode, we are speaking with founder and CEO Brandon Castaneda of  @ezbombsfood to explore convenience cooking, TikTok marketing, food innovation, their amazing spice bombs, consumer trends, retail strategy, culinary experiences, co-packing, and Mexican cuisine. Matt Mueller interviews Brandon Castaneda, CEO and co-founder of EZBombs, a unique cooking product that simplifies the preparation of traditional Mexican dishes. The conversation covers the origins of EZBombs, the success at Expo West, the innovative marketing strategies leveraging TikTok, and the challenges of scaling production. Brandon shares insights on consumer trends, retail strategies, and future expansion plans, emphasizing the importance of convenience without sacrificing quality.Takeaways- EZBombs simplifies cooking traditional Mexican dishes.- The product is designed for convenience and indulgence.- TikTok was a key platform for initial marketing success.- The company scaled production from a home kitchen to co-packing.- Consumer feedback is crucial for product development.- The ideal consumer is diverse, with a focus on convenience.- Retail placement is still being determined for EZBombs.- Future flavors and international cuisines are in development.- The team is focused on hiring skilled professionals for growth.- Innovation in food products can disrupt traditional markets.Chapters00:00 Introduction to Easy Bombs03:36 The Concept Behind Easy Bombs06:26 The Journey of Creation09:12 Marketing and Viral Success12:14 Scaling Production15:15 Consumer Experience and Trends18:10 Retail Strategy and Future Plans20:46 Challenges and Growth Opportunities23:08 Advice for InnovatorsMore about Brandon and EZBombs:Brandon's LinkedIn - https://www.linkedin.com/in/brandoncastaneda/Website - https://ezbombs.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  20. 38

    Bitchin' Innovation: How Bold Ideas and Smart Strategy Fuel Product Success

    In this episode of Innovate On Purpose, Matt Mueller interviews Starr Edwards, the founder of Bitchin' Sauce, discussing the innovative journey of creating an almond-based dip that has taken the CPG market by storm. They explore the versatility of the product, the importance of consumer feedback, and the strategies behind flavor development and retail relationships. Starr shares insights on the significance of sampling, the impact of limited-time offers, and offers valuable advice for CPG companies looking to enhance their innovation processes.TakeawaysBitchin' Sauce is an almond-based dip with a clean ingredient deck.The versatility of the product allows it to be used in various dishes.Consumer feedback from farmers markets was crucial in the product's development.Innovative flavors are developed based on consumer preferences and market trends.Retailer relationships are essential for understanding regional flavor preferences.Sampling is a powerful tool for consumer adoption and product awareness.Limited-time offers create excitement and can lead to permanent product lines.Speed in innovation is critical for success in the CPG industry.Mistakes in flavor development can lead to unexpected successes.Listening to consumer desires while staying true to the brand's identity is key.More about Bitchin' Sauce & Starr Edwards:Bitchin’ Sauce was founded by husband and wife duo Starr & L.A. Edwards. Joined by her husband, L.A., the two would go on to pioneer an entirely new category of nut-based dips. They started small, initially only selling their almond based dips in the farmers markets in and around San Diego.Website - https://bitchinsauce.com/Starr on LinkedIn - https://www.linkedin.com/in/starr-edwards/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  21. 37

    Snacking for a Better Future: Innovation with Purpose at Mondelez

    In this episode, Matt Mueller speaks with Victoria Dias, Insights and Shopper Manager at Mondelez International, about the evolving landscape of snacking. They discuss consumer trends, the importance of innovation with purpose, and how Mondelez is addressing health and sustainability in their products. Victoria shares insights on Gen Z's unique snacking preferences and the significance of turning consumer insights into actionable strategies. The conversation also touches on common myths about snacking and the importance of maintaining relevance in a competitive market.takeawaysSnacking is a significant part of consumer culture, especially in Canada.Mondelez focuses on consumer-centric innovation that meets everyday needs.Sustainability and health are critical factors in product development.Gen Z consumers are highly connected and value brands that resonate with their lifestyle.Insights should be transformed into action through collaboration with marketing teams.Consumer preferences are shifting towards healthier and more sustainable options.The importance of storytelling in marketing to connect with consumers.Innovation must be meaningful and not just a trend or flavor extension.Understanding the consumer journey is essential for successful product launches.Busting myths about snacking can help reshape consumer perceptions.More about Victoria:Victoria Dias is the Insights & Shopper Manager at Mondelez International in Canada, with a remarkable track record of driving insights for powerhouse brands like Oreo, Ritz, and Clif, contributing over $2 billion in sales - With a decade of experience in the CPG industry, her groundbreaking strategies led to her winning the prestigious Global I&A Award for Innovation Excellence in her very first year at Mondelez Canada. Previously, at Unilever, she shaped insights for Rexona and Dove a $833 million business. With tracking records across two continents, Victoria is a master at transforming data into compelling narratives and decoding consumer needs, all while executing dynamic, consumer-centric strategies in a fast-paced landscape.Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  22. 36

    Food and Beverage Trends You Need to Know: Expo West 2025

    The conversation at Expo West 2025 highlighted significant trends in the food and beverage industry, focusing on plant-based perfection, the simplicity revolution, and the resurgence of brands like Odwalla. Key insights included the importance of emotional connections with consumers, the rise of brain health products, and the innovative approaches of companies like Prime Roots in the deli sector. The discussion emphasized the need for brands to adapt to changing consumer preferences for cleaner, simpler ingredients while maintaining flavor and quality.Takeaways:Plant-based products are evolving into 'plant-based perfection'.Simplicity in ingredients is becoming a major trend.Odwalla is revitalizing its brand with innovative products.Prime Roots is introducing plant-based deli meats to grocery stores.Emotional connections with consumers drive brand loyalty.Health-conscious consumers are increasingly seeking better options.Brain health products are emerging as a significant trend.Collagen is being incorporated into a wider range of products.The deli industry is ripe for disruption with plant-based options.Brands must focus on flavor and quality to stand out. Relevant Links:Odwalla - https://odwalla.com/ Ariela Nerubay - https://www.linkedin.com/in/arielanerubay/Carlos Madrazo - https://www.linkedin.com/in/carlosmadrazo/Prime Roots - https://www.primeroots.com/ Josh Nixon - https://www.linkedin.com/in/nixonpjoshua/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  23. 35

    Cracking the Consumer Code: How to Prioritize Innovation That Actually Wins

    In this episode of Innovate On Purpose, Matt Mueller speaks with Tucker Mitchell, a senior manager of innovation insights and strategy at Pernod Ricard. They discuss the importance of consumer insights in driving innovation, the challenges of navigating innovation overload, and the critical role of storytelling in stakeholder alignment. Tucker shares his experiences in the beverage industry, emphasizing the need for agility in responding to market changes and the significance of understanding unique consumer needs to create predictable outcomes in product innovation.Takeaways:Consumer insights are essential for linking strategy to consumer needs.Understanding the tension between health and indulgence is crucial.Agility in innovation is necessary to respond to market changes.Storytelling helps in gaining stakeholder alignment and buy-in.Insights should inspire action, not just present data.It's important to balance speed to market with thorough research.Consumer behavior is often irrational and unpredictable.Embracing variance can lead to discovering emerging trends.Convenience and indulgence are key drivers in consumer choices.Successful product launches stem from deep consumer understanding.Learn more about Tucker & Pernod Ricard here:LinkedIn - https://www.linkedin.com/in/tuckermitchell/https://www.linkedin.com/company/pernod-ricard/posts/?feedView=allWebsite -https://www.pernod-ricard.com/enThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  24. 34

    Stop the Bleeding: Retail Leaders & Turnover

    In this episode of Innovate On Purpose, Matt Mueller and Steve Worthy delve into the pressing challenges facing the retail industry, particularly focusing on employee turnover and leadership development. Steve shares his journey in retail, emphasizing the importance of creating a unique identity for retail brands and fostering a strong company culture. They discuss the launch of The Campus, a community aimed at equipping retail leaders with the necessary tools and knowledge to thrive. The conversation highlights the significance of approachability in leadership and the need for a supportive community to address common challenges in retail management.TakeawaysRetail turnover is a critical issue that needs addressing.Creating a unique identity is essential for retail success.Company culture plays a significant role in employee retention.Understanding the three F's: family, finances, and future is crucial for leaders.The Campus aims to provide relevant training for retail leaders.Community support is vital for retail leaders facing challenges.Approachability in leadership can significantly reduce turnover.Leaders should focus on simplifying their approach to management.Identifying and addressing the core problems is key to effective leadership.Success in retail leadership is about attracting talent, not just retaining it.Learn More About Steve:LinkedIn - https://www.linkedin.com/in/steveworthy/The Campus - https://worthyretail.com/the-campus/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  25. 33

    Why Your Store Design Is Costing You Customers

    In this episode of Innovate On Purpose, Matt Mueller and Dr. Elisa Servais delve into the critical role of store design in enhancing customer experience and driving sales. They discuss the outdated nature of many retail environments, the importance of bridging the gap between academic research and practical application in retail design, and the need for a cohesive omni-channel strategy. Dr. Servais emphasizes the significance of understanding customer behavior, the impact of community engagement, and the necessity of creating unique, memorable experiences in retail spaces. The conversation also touches on the challenges of designing for neurodivergent customers and the importance of identifying whether store design is costing retailers customers. The episode concludes with actionable insights for retailers looking to improve their store design and customer experience.takeawaysStore design significantly impacts customer experience and sales.There is a gap between academic research and retail practice.Retailers often focus on selling products rather than creating experiences.A cohesive brand identity is crucial for omni-channel success.Community engagement can enhance the retail experience.Quick wins in retail design can lead to immediate improvements.Understanding customer behavior is essential for effective design.Designing for neurodivergent customers requires thoughtful consideration.The unexpected factor can differentiate a retail experience.Retailers should regularly evaluate if their store design is costing them customers.More about Elisa:Elisa Servais (PhD) is Doctor of retail design. Her expertise spans 12+ years of practice in three cities known for their retail appeal (Brussels, Shanghai and London) and 6 years of academic research and teaching. This combination of field and academic experiences has provided her a unique vision of the discipline. Her current aim is to promote a more strategy-driven, holistic (omnichannel), collaborative and inclusive approach to retail design. Reach out to Elisa on LinkedIn - https://www.linkedin.com/in/elisa-servais-phd/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  26. 32

    How to Leverage Trends for Innovation

    In this conversation, Matt Mueller, an innovation strategist, discusses key consumer trends to watch for in 2025 and how to leverage trend assessments towards your innovation. Trends shared in this episode focus on plant-based, ethically sourced & natural products, and the convenience trend. He emphasizes the importance of understanding consumer behavior and market dynamics to drive innovation and strategy in the retail and CPG sectors. Get Smart Trend Links: 1. Plant-Based - https://themindfulinnovator.com/get-smart-plant-based-trend/ 2. Ethically Sourced & Natural Products - https://themindfulinnovator.com/get-smart-ethical-natural-trend/ 3. Convenience - https://themindfulinnovator.com/convenience-get-smart-trend/Chapters00:00 Introduction to Consumer Trends for 202505:35 Framework for Trend Assessment11:38 Consumer Behavior Insights on Plant-Based Products15:25 Ethically Sourced and Natural Options21:41 Convenience in Food TrendsKeywords: consumer trends, innovation strategy, plant-based, ethically sourced, convenience, market insights, consumer behavior, retail strategy, food industry, 2025Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  27. 31

    Transforming the Retail Employee & Customer Experience

    In this episode, Matt Mueller interviews Allan Malcomson, managing director at Canadian Tire and president of Meerby, discussing the transformation of customer and employee experiences in retail. Allan shares insights on the challenges faced in enhancing customer service, the innovative solutions implemented through Meerby, and the impact of technology on operational efficiency. The conversation highlights the importance of understanding customer needs, employee engagement, and the future of retail innovation.More about Allan:LinkedIn- https://www.linkedin.com/in/allan-malcomson-b18b58b5/Meerby LinkedIn- https://www.linkedin.com/company/meerby/Canadian Tire- https://www.canadiantire.ca/en.htmlThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  28. 30

    The Importance of Sustainable Ecommerce

    In this episode of Innovate On Purpose, host Matt Mueller discusses the intersection of customer experience (CX) and sustainability with Mike Robinson, a seasoned retail executive and founding member of the Eighth Notch. They explore how CX influences sustainability efforts and vice versa, sharing insights from Mike's extensive career at Macy's and his current work in optimizing delivery systems for sustainability. The conversation delves into the challenges and innovations in retail, the importance of consumer consciousness regarding sustainability, and the potential future of retail driven by generative AI and mass customization.More info on Mike Robinson and Eighth Notch:LinkedIn - https://www.linkedin.com/in/mikerobinsonsf/Website - https://t8notch.com/Email - [email protected] for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  29. 29

    Mastering Cost-Effective Store Problem Solving

    Matt Mueller discusses how to effectively diagnose in-store problems, particularly focusing on a case study involving a grocery store's bakery department. He emphasizes the importance of qualitative research over quantitative methods, outlining a four-step process to identify root causes of issues rather than just symptoms. Through engaging directly with consumers, he reveals key insights that led to actionable changes, ultimately improving sales and customer satisfaction.Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  30. 28

    Trailblazing Functional Beverage

    In this episode of Innovate On Purpose, Matt Mueller speaks with Parker Jackson, CEO and founder of Liberty in a Can, about the innovative world of THC seltzers. They discuss the importance of accessibility in cannabis, the unique experience of consuming THC in beverage form, and the challenges of navigating the market. Parker shares his passion for creating a product that is safe and enjoyable for all, and the conversation highlights the potential for cannabis to foster social connections. The episode concludes with Parker offering advice for aspiring innovators.Key TakeawaysCannabis accessibility is a humanitarian issue.THC seltzers provide a new way to experience cannabis.The product is designed to be safe for all consumers.Market education is crucial for new cannabis products.Target demographics include both new and experienced cannabis users.The unique delivery method allows for microdosing.Partnerships are key to scaling the business.Authenticity and curiosity drive innovation.The cannabis market is still in its infancy.Creating social spaces for cannabis consumption is essential.Learn more about Parker Jackson here:LinkedIn - https://www.linkedin.com/in/parker-jackson-10/Website - https://drinklic.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  31. 27

    The CPG Trends on Everyone's Mind

    In this episode of Innovate On Purpose, host Matt Mueller speaks with Lisa Johnston, editor in chief of Consumer Goods Technology, about the evolving landscape of consumer packaged goods (CPG) brands and their strategies for the future. They discuss insights from recent industry events, including the CGT Sales and Marketing Summit and Grocery Shop, highlighting the importance of faster decision-making, consumer-centric strategies, and health and wellness trends. The conversation also touches on the significance of employee experience and technology integration in driving innovation within CPG brands.Learn more about Lisa at:LinkedIn - https://www.linkedin.com/in/lisa-m-johnston/Website - https://consumergoods.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  32. 26

    Building a Brand for the Future

    In this episode, Matt Mueller interviews Sabrina Cherubini, SVP of Brand and Digital at Hanky Panky, about the transformation of the company and the importance of staying relevant to customers. Hanky Panky, a lingerie brand that has been around for 47 years, has always focused on uplifting women and understanding their needs. They have built a loyal customer base by creating high-quality, comfortable products that make women feel empowered. Over the past few years, Hanky Panky has been transitioning from a wholesale model to a 50-50 DTC and wholesale model, allowing them to connect directly with customers and own their brand experience. They have also been focused on sustainability and making a positive impact on the environment.Learn more about Sabrina:LinkedIn: https://www.linkedin.com/in/sabrinacherubini/Website: https://www.hankypanky.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  33. 25

    Commercializing Innovation in New Markets

    In this episode, Matt Mueller interviews Anes Ahmed from Hershey Canada about innovation on a global scale. They discuss the challenges of taking insights and products from one region and moving them to another, emphasizing the need for customization and understanding local consumer preferences. Anes shares examples of how markets vary, such as the difference in quick commerce trends between South Asia, Middle East and North America. He also discusses the importance of culture and infrastructure in shaping consumer behavior. Anes highlights the success of Nescafe in Saudi Arabia by creating in-house coffee experiences and introducing unique product offerings. However, he also mentions the failure of importing Tim Tam biscuits to Bahrain without understanding the local market. The conversation concludes with a discussion on using data and insights to identify new markets and approaches to innovation. Retail evolution is about staying in tune with how shoppers are shopping and incorporating the omni experience into category management. It involves understanding and anticipating shopper behavior, channel shifting, and making conscious choices to meet consumer needs. The future of retail evolution will involve optimizing operations through AI and automation, while also staying connected to consumers and following their lead. To stay in touch with consumers, it is important to be informed, join industry associations, invest in resources like household panels and point of sales data, and spend time with consumers in their homes or stores. Innovation can come from simple observations and making small changes to improve the shopper experience.Learn more about Anes at:LinkedIn - https://www.linkedin.com/in/anesahmed/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  34. 24

    Managing Change from the C-Suite

    In this episode of Innovate On Purpose, Matt Mueller speaks with Adam Boddison, CEO of the Association for Project Management, about the critical role of project management in driving change within organizations, particularly in the C-suite. Adam shares his journey from a mathematics teacher to a project management leader, emphasizing the importance of effective project management in delivering meaningful change. The conversation explores the differences between project management and change management, the necessity of leadership involvement, and how employees can advocate for project management practices within their organizations. Adam also discusses the lessons learned from past project failures, using Google Glass as a case study, and offers practical advice for those looking to get involved in project management.More info on Adam:WebsiteLinkedInYouTubeFacebookInstagramThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  35. 23

    Elevating Touchpoints of the Retail Experience

    In this episode of Innovate On Purpose, host Matt Mueller speaks with Pratik Bhadra, CEO of Netcore, about the critical transition from brick-and-mortar to e-commerce and omnichannel retail. They discuss the importance of product discovery, the challenges posed by consumer choice, and innovative strategies for enhancing customer engagement through email marketing. Pratik emphasizes the need for brands to leverage data and AI to create frictionless shopping experiences and shares insights on how to reimagine traditional marketing channels to drive conversions. The conversation concludes with a look at the future of retail and the necessity for continuous innovation.More about Pratik & Netcore:LinkedIn - https://www.linkedin.com/in/pratikbhadra/Website - https://netcorecloud.com/inboxcommerce/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  36. 22

    The Future of Store Experiences

    In this conversation, Matt Mueller and Linda Johansson-James discuss the evolving landscape of retail, emphasizing the importance of customer experience, the balance between e-commerce and in-store shopping, and the role of self-service technologies. They explore how retailers can better understand consumer needs and adapt to changing shopping behaviors, while also highlighting the significance of employee engagement and training in delivering exceptional service. The discussion paints a hopeful picture for the future of retail, where technology and personal interaction coexist to create a seamless shopping experience.Learn more about Linda:LinkedInhttps://irg-retail.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  37. 21

    How to Distill Your Innovation Pipeline

    In this episode, Matt Mueller interviews Sallie Jian, the Director and Head of North America at Diageo, about their approach to innovation in the CPG industry. Diageo Ventures invests in early-stage brands that have the potential to become part of their core portfolio. They take a collaborative and data-driven approach, working closely with their innovation teams and consumer insights to make informed investment decisions. Diageo Ventures focuses on strategic investments that complement and amplify the internal workings of Diageo. They have invested in non-alcoholic spirits, such as Seed Lip and Ritual Zero Proof, as well as other traditional spirits. The challenges in venture capital include the current economic climate and the need for sustained organizational support.Learn more about Sallie here:LinkedInhttps://www.diageo.com/enhttps://www.distillventures.com/Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  38. 20

    Innovating the Meat We Eat with Joe O'Connor, President of Applegate

    In this episode, Matt Mueller interviews Joe O'Connor, the President of Applegate, a brand focused on changing the meat we eat and improving the food system. Joe shares his journey to becoming President of Applegate and his passion for leading teams and talent development. They discuss the mission of Applegate to change the way we eat and the importance of regenerative agriculture in their innovation process. They also explore consumer trends, the challenges of sustainability, and the exciting opportunities in Applegate's pipeline.More about Joe:As President of Applegate Joseph O’Connor leads the company in its mission – Changing the Meat We Eat®. Prior to working at Applegate, Joeseph has held several positions at Hormel Foods in sales and sales strategy. Most recently, he served as director of sales and managed the Hormel Foods Consumer Product Sales business in the Northeast. His other roles included analytics and category sales and management. O’Connor also led several special project assignments where he was tasked with managing cross-functional teams. O’Connor graduated from Saint Joseph’s University with a degree in Food Marketing where he is still very active on campus. Learn more at www.Applegate.comThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  39. 19

    Channeling Innovation: Insights from Edison, Tesla, and Jobs Beyond the Veil

    In this conversation, Matt Mueller and medium Brandon Russ discuss the role of intuition in innovation and leadership. They explore the experiences of innovators like Nikola Tesla, Thomas Edison, and Steve Jobs, and how they tapped into their intuition to drive their creative processes. They also discuss the importance of creating an environment that fosters innovation and the challenges of leadership in the modern age. The conversation highlights the need for leaders to trust their intuition and make decisions based on their inner guidance. The conversation in this part covers various topics, including the importance of understanding one's own energy and aligning it with the right environment, the role of astrology in understanding team dynamics and compatibility, the regrets and accomplishments of Nikola Tesla and Thomas Edison, the significance of intention in innovation, and the impact of personalities on team dynamics and company culture. The conversation covered various topics including working from a young age, the downfall of Blockbuster, the importance of authenticity, and the challenges of being an innovator. The guest, Medium Brandon Russ, shared personal stories and insights on these subjects. He emphasized the need for balance, self-awareness, and surrounding oneself with smart people. The conversation also touched on the leadership styles of Steve Jobs and the importance of being true to oneself.Takeaways:Innovators like Tesla, Edison, and Jobs relied on their intuition to drive their creative processes. Leaders need to trust their intuition and make decisions based on their inner guidance.Taking time for stillness and reflection can help tap into intuition and make better decisions. Understanding and aligning your energy with the right environment can lead to success and fulfillment.The duality of innovation requires a blend of creativity and business acumen.Regrets and accomplishments are part of every individual's journey, and it's important to learn from them and move forward.Having the right intention in innovation can lead to meaningful and impactful outcomes.Personalities play a significant role in team dynamics and company culture, and understanding and managing them can contribute to success. Working from a young age can provide valuable experiences and shape one's work ethic.Authenticity is crucial in personal and professional life, and being true to oneself can lead to success.Learn more about Brandon here:Website: https://www.tbrandonruss.com/Instagram: https://www.instagram.com/consciousmediumb/YouTube: https://www.youtube.com/channel/UCq166VSFYTtLBBpimVOe-gwThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  40. 18

    The Importance of Well-being in Leadership

    In this conversation, Matt and Stephana Johnson discuss the importance of well-being for corporate leaders and the impact it has on innovation and overall business performance. Stephana shares her background and how she became the Chief Empowerment Officer of Powerhouse Leaders. They discuss the concept of burnout and the importance of maintaining energy and balance in order to lead effectively. Stephana emphasizes the need for leaders to take care of themselves and align with their values in order to create a positive impact. They also discuss the role of personal responsibility and reflection in addressing business problems. Stephana Johnson shares her 'Pilot Your Way' methodology, which is based on the acronym P.L.O.T.S. The P stands for practicing presence, the L for letting go, the O for observing, the T for using tools, and the S for staying in a state of synergy. She emphasizes the importance of being present and letting go of past experiences or emotions in order to navigate challenges effectively. Johnson also highlights the significance of mindfulness and suggests simple practices like breathing and observing to cultivate mindfulness. She encourages leaders to prioritize self-care and take breaks to reset their energy and focus.Takeaways:Well-being is an important aspect of corporate leadership and innovation.Leaders need to take care of themselves and maintain balance in order to lead effectively.Aligning with personal values and practicing personal responsibility can lead to better business outcomes.Reflection and addressing problems at their root cause can prevent future issues and improve overall performance. Practicing presence and being mindful are essential for effective leadership.Letting go of past experiences and emotions allows for better decision-making and problem-solving.Observing without judgment helps to gain a clearer understanding of situations.Using the right tools and techniques tailored to individuals and organizations is crucial for success.Prioritizing self-care and taking breaks to reset energy and focus is essential for leaders.Learn more about Stephana here:Master Class: https://www.powerhouseleaders.com/transform-stressHire for Speaking: https://StephanaJohnson.com Holistic Health & Body Transformation: https://www.yogilachi.comThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  41. 17

    Innovating Your Corporate Career

    In this conversation, Lisa Warden Valencia, CEO of Warden Consulting Group, shares insights on career clarity, knowledge, support, and building relational equity. She discusses the importance of mentorship, leadership, and the challenges faced in the corporate world. The conversation also delves into the significance of owning one's story and the power of vulnerability in building authentic relationships.TakeawaysCareer clarity involves understanding expectations, gaining knowledge, and seeking support.Building relational equity is about being of service, building authentic relationships, and owning your story.Vulnerability and open conversations can change perceptions and build stronger relationships in the corporate world.Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  42. 16

    Creating a Blueprint for Innovation

    In this episode, Jeff Standridge, an innovation expert from Innovation Junkie, shares insights on innovation, problem-solving, and organizational transformation. He emphasizes the importance of planned change and falling in love with the problem, not the solution. Jeff also discusses the engagement process with clients and introduces the Innovation Blueprint.Key TakeawaysPlanned change is critical for innovation and should be a thoughtful, mindful, and methodical process.Falling in love with the problem, not the solution, is essential for successful innovation.Engagement with clients involves a strategic growth diagnostic and a 12-month engagement focused on growth and leadership development.The Innovation Blueprint provides an end-to-end process for problem-solving, solution design, and organizational transformation.Don't forget to reach out to Jeff for your "Innovation Leadership Blueprint."Learn more about Jeff here:LinkedIn - https://www.linkedin.com/in/jeffstandridge/Email - [email protected] Website - InnovationJunkie.comThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  43. 15

    Using AI Mindfully: When to Use It and When Not for Real Success

    Ajay Malik, CEO of Secondmind.ai, discusses the integration of AI into businesses. He emphasizes the importance of starting with a specific use case that adds value and solves a problem. Malik suggests focusing on small successes and achieving tangible results before scaling up. He also highlights the need for explainable AI and user-friendly interfaces to build trust and confidence in AI systems. Malik shares several examples of successful AI implementations, including manufacturing line inspection, customer support automation, and knowledge sharing. He concludes by discussing the role of SecondMind.ai in providing AI as a service and helping companies deploy AI applications.TakeawaysStart with a specific use case that adds value and solves a problemFocus on small successes and achieve tangible results before scaling upEnsure AI systems are explainable and provide user-friendly interfaces to build trust and confidenceExamples of successful AI implementations include manufacturing line inspection, customer support automation, and knowledge sharingSecondMind.ai offers AI as a service and helps companies deploy AI applicationsLearn more about Ajay here:Website: https://studiox.secomind.ai/LinkedIn: https://www.linkedin.com/in/artofai/ Calendar LinkThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  44. 14

    Harnessing Intuition: Expert Insights for Business Leaders

    SummaryIn this episode, Matt and Johanna Derbylowski discuss the power of intuition in business. They explore what intuition is and how it can be a more accurate and cost-effective tool compared to technology. The benefits of using intuition for business include knowing what to do and being open to unexpected opportunities. To tap into intuition, it is important to clear the mind, be quiet inside, and have a mindfulness practice. Seeking help and support from coaches or mentors can also enhance intuition. By setting intentions, going inward, and focusing the mind, individuals can access their intuition and receive complete thoughts and knowings. In this conversation, Johanna Derbolowsky discusses the power of intuition and how it can be applied in business. She shares examples of how intuition can guide decision-making and warns against rational thinking that can lead to self-doubt. Johanna emphasizes the importance of trusting the universe and allowing things to happen, even if they don't go according to plan. She also highlights the relationship between free will and intuition, and how letting go and trusting the process can lead to positive outcomes. Johanna encourages business leaders to incorporate mindfulness and listen to their inner voice for guidance.TakeawaysIntuition is your inner knowing and connection to the universe, providing knowledge beyond external facts.Using intuition in business can lead to knowing what to do and being open to unexpected opportunities.To tap into intuition, it is important to clear the mind, be quiet inside, and have a mindfulness practice.Seeking help and support from coaches or mentors can enhance intuition and provide a clear space for insights.By setting intentions, going inward, and focusing the mind, individuals can access their intuition and receive complete thoughts and knowings. Intuition is a powerful tool that can guide decision-making in business.Rational thinking can often lead to self-doubt and talking ourselves out of intuitive guidance.Trusting the universe and allowing things to happen can lead to positive outcomes.Incorporating mindfulness and listening to the inner voice can enhance intuition and decision-making.Here is more info on Johanna:Website: https://quantumheartfield.com/LinkedIn: https://www.linkedin.com/in/johanna-derbolowsky-ba92a01b/Book: https://www.amazon.com/Transformation-Promise-Book-About-Healing/dp/B0CPN5Z9X3Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  45. 13

    Dominate the CPG Industry with an Underdog Mentality

    In this episode, Ray Ives discusses the underdog mentality and how it can be applied to innovation in the consumer packaged goods (CPG) industry. He defines the underdog as someone who sees higher potential and is unwavering in their resourcefulness. Ray shares his personal journey of starting as an underdog and working his way up to a senior VP position. He emphasizes the importance of self-assessment, celebrating small victories, and building self-confidence. Ray also discusses the challenges of innovation in the CPG industry and the need for a visionary mindset. He concludes by encouraging listeners to embrace discomfort and be open to change.TakeawaysEmbrace the underdog mentality and see it as an opportunity for growth and higher potential.Celebrate small victories and use them as motivation to achieve bigger wins.Take an internal assessment of your skills and accomplishments to build self-confidence.Innovation in the CPG industry requires a visionary mindset and the ability to borrow ideas from other industries.Learn more about Ray Ives here:LinkedIn: https://www.linkedin.com/in/ray-ives-executive-vp-sales/Website: https://rayives.com/Book: https://www.amazon.com/Pen-Underdog-Ray-Ives-ebook/dp/B0BHB5T3G4Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  46. 12

    How to Innovate with the Secret's of a Sultan

    In this episode, Matt interviews Jeff Buehner about his book 'The Sultan's Seven Secrets' and how to innovate with the secrets of a Sultan. Jeff shares the story of Sultan Musa of Mali, who learned the language of the gods and the power of the veiled mind. He explains that our subconscious thoughts and beliefs control our reality and that the language of feelings is the key to commanding our subconscious mind. By understanding and harnessing this power, we can manifest our desires and create the life we want. In this conversation, Jeff Buehner shares his experience of how speaking the 'language of the gods' transformed his life and business. He explains how within eight months of learning this language, he went from making $60,000 to $80,000 a year to making three times that amount every month. Jeff shares the story of how a wholesale vending supply business fell into his lap and turned into a million-dollar business. He emphasizes the power of imagination and daydreaming in manifesting the perfect business and lifestyle. Jeff also discusses the role of the subconscious mind in shaping reality and the importance of choosing your role and commanding your subconscious mind.TakeawaysThe language of feelings is the key to commanding your subconscious mind.Your subconscious mind will keep your life congruent with your predominant feelings.Manifestation is not just about thoughts, but also about feeling the desired outcome.To change your life, you must command your subconscious mind in the language it understands. Speaking the 'language of the gods' can transform your life and business.Imagination and daydreaming are powerful tools for manifesting the perfect business and lifestyle.The subconscious mind plays a crucial role in shaping reality.You have the ability to choose your role and command your subconscious mind.Learn more about Jeff here:Book: https://sultans7secrets.com/Facebook: https://www.facebook.com/7SecretsInstituteInstagram: https://www.instagram.com/jeff_buehner/LinkedIn: https://www.linkedin.com/in/jeff-buehner-4710a71aa/YouTube: https://www.youtube.com/@Jeff_BuehnerThanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  47. 11

    Unlocking Retail Innovation: Insights from Industry Leaders

    Dive into the world of retail innovation with seasoned industry experts in our latest episode. Join us as we explore cutting-edge strategies for staying ahead in a competitive market, glean insights on consumer needs and emerging trends, and discover practical approaches to driving growth and success. Perfect for retail leaders seeking inspiration and actionable advice to elevate both themselves and their businesses.Learn more about Ray here: LinkedIn: https://www.linkedin.com/in/ray-ives-executive-vp-sales/Website: https://rayives.com/Book: https://www.amazon.com/Pen-Underdog-Ray-Ives-ebook/dp/B0BHB5T3G4Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  48. 10

    From Procrastination to Clarity: A Mindful Shift

    Have ever felt stuck with your initiatives at work and said, "I'll figure it out tomorrow." In this episode we will show you how to transform procrastination into purposeful action with mindfulness and self-discovery. In this episode, we will be speaking with Jami Gibson a procrastination coach.Learn more about Jami here: https://www.linkedin.com/in/jami-gibson-3aa5b83/https://www.facebook.com/jami.gibson/https://www.facebook.com/groups/mindoverprocrastinationhttps://www.instagram.com/jamigibson1/https://www.threads.net/@jamigibson1Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  49. 9

    How Speak-Up Culture Drives Innovation & Results

    Fear is a factor that stops so many from speaking up. And not speaking up stunts our innovation potential. In this episode, we will dive into the world of innovation and culture with guest Stephen Shedletzky [aka Shed], author of "Speak-Up Culture."  They explore the dynamic intersection of leadership, creativity, and fostering a culture where every voice matters and share the secrets to building a speak-up culture. This episode gives you the advice you need to start creating an environment where sharing ideas and feedback not only feels safe but is truly worth it.  Tune in for engaging conversations that will inspire you to lead with courage, authenticity, and a commitment to continuous improvement.Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

  50. 8

    How to Use Your Thoughts to Stay in High-Value Cycles to Build Your Business

    Dive into the heart of purposeful innovation in leadership with host Matt Mueller and expert life coach Shelly Bortolotto in this compelling podcast episode. Discover the transformative force of self-belief and how your thoughts shape not only your products and services but also the perception of your audience and clients. Uncover the significance of high-value cycles and how they influence your leadership journey. Gain practical insights and actionable steps to immediately elevate your leadership mindset, fostering innovation with lasting impact. Explore real-world examples that illuminate the profound effects of embracing or neglecting these insights. Join us on this transformative journey to learn, grow, and lead with purpose. Don't miss out on unraveling the keys to a purposeful leadership dance!Learn more about Shelly here:1. Website: https://shellybortolotto.com/2.  Facebook: https://www.facebook.com/shelly.kidd.52 3.  LinkedIn: https://www.linkedin.com/in/shelly-bortolotto/4. Instagram: https://www.instagram.com/shelly_bortolotto/ Thanks for checking out this episode of innovate ON purpose. Learn more about Matt Mueller here:1. Website: https://themindfulinnovator.com2. LinkedIn: https://www.linkedin.com/in/mattmuellerinnovation/3. Facebook: https://www.facebook.com/Matthew.F.Mueller/4. Instagram: https://www.instagram.com/mattmuellerinnovation/5: Twitter: https://twitter.com/MattMuellerInv86. TikTok: https://www.tiktok.com/@mattmuellerinnovation

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ABOUT THIS SHOW

innovate ON purpose by The Mindful Innovator, Matt Mueller, helps business leaders find clarity to grow their business purposefully. Stay locked in for mindfulness tips, innovative solutions, and purposeful leadership advice to take you to the next level ON purpose.

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Matt Mueller

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