Landmark Collective

In this special announcement episode of the Landmark Collective Podcast, Amanda sits down with Crystal of CJC Dynamic Solutions to share an exciting collaboration years in the making: She Means Business 2026, a one-day, hands-on business conference happening January 31st in Downtown Palmer, Alaska. Designed specifically for Alaskan women business owners, this conference eliminates the need to travel out of state while delivering real, actionable education — not fluff. Amanda and Crystal talk about why so many traditional conferences miss the mark, how this event was intentionally designed to meet women where they are, and what attendees can expect to walk away with at the end of the day. From branding and content planning to finance, insurance, estate planning, and team growth, She Means Business 2026 brings together an incredible lineup of local experts — plus a powerful keynote from Molly Blakeley of Molly B’z Cookies, whose business journey took her from $150 in Soldotna to a $20M national brand. This episode covers: Why Alaskan women need accessible, in-state business education The importance of hands-on workshops and real takeaways How collaboration (not competition) fuels business growth What makes She Means Business different from traditional conferences Full event details, speakers, pricing, and how to register ✨ Expect clarity, confidence, connection — and a conference that actually moves your business forward. Event Details: 📍 Downtown Palmer, Alaska (The Annex) 📅 January 31, 2026 💵 Tickets: $99 (includes breakfast, lunch, coffee, workshops & resources) 🎟 Limited seating available   Register here - https://www.thelandmarkcollective.com/she-means-business

Busy women often put their nutrition last—but it doesn’t have to be that way. In this episode of the Landmark Collective Podcast, Registered Dietitian and Functional Health Practitioner Kassy Ann shares practical, sustainable nutrition strategies for women who are juggling business, family, and life. Learn how to simplify meal planning, stabilize energy, support hormone and gut health, and stop feeling overwhelmed around food—all without calorie tracking or restrictive diets. A must-listen for women entrepreneurs who want better energy, focus, and long-term health.

In this episode of the Landmark Collective Podcast, Amanda interviews short-form video strategist Katie Goebel about how small business owners can grow their visibility without burning out. They discuss how to use Reels, TikTok, and YouTube Shorts strategically, why virality isn’t the goal, how to create content that’s on-brand, and the difference between influencer content and marketing content. Katie also shares real-world tips for overcoming overwhelm, building a strong content strategy, using effective hooks, and managing burnout in a digital-heavy world. Perfect for women entrepreneurs, service providers, and mission-driven businesses who want to show up online with confidence and clarity.

The Landmark Collective Podcast explores how in-person business conferences create powerful breakthroughs for Alaskan women entrepreneurs. In this episode, Amanda explains why stepping away from your daily routine to learn, connect, and collaborate face-to-face leads to deeper inspiration, new ideas, and long-lasting business growth. She shares insights on the unique challenges of running a business in Alaska, the limitations of online learning, and why local connection is essential in such a digital—and often isolating—world. The episode also announces the upcoming She Means Business Conference, happening January 31, 2026, in Palmer, Alaska. Featuring keynote speaker Molly Blakely of Molly B’z  Cookies, hands-on workshops, masterminds, and structured networking, this full-day event is designed to help Alaskan businesswomen learn practical skills, build authentic relationships, and strengthen their businesses. Early-bird tickets are only $75 through December 31. Reserve your spot here - https://www.thelandmarkcollective.com/she-means-business

In this Landmark Collective Podcast episode, GM Megan Justice shares how Skeetawk, a nonprofit ski area in Hatcher Pass, is expanding affordable skiing in Alaska. Learn about the new snowmaking system, school partnerships, the $25M Lift 2 gondola project, and how the community can support expanding 500+ acres of ski terrain. Visit https://skeetawk.com/lift2#help to learn more about Lift 2, get involved, sponsor a gondola cabin, or donate. Follow Skeetawk on Instagram & Facebook for updates. Get your kids on the snow and support accessible winter recreation in the Mat-Su Valley!

In this episode of the Landmark Collective Podcast, Amanda interviews Canadian entrepreneur and nurse, Rhea Stoddart, co-founder of 911 Nurses GTA, a national healthcare staffing company with over 3,000 nurses. They discuss what it means to build a lasting legacy, overcome mindset blocks, grow a business during and after COVID, and balance entrepreneurship with motherhood. Rhea shares her insights on scaling a business, developing a resilient mindset, avoiding burnout, raising entrepreneurial kids, and preparing your company for long-term success or eventual sale. This inspiring conversation offers actionable tips for women in business, new entrepreneurs, and anyone looking to build a meaningful, purpose-driven legacy.   911 Nurses GTA (Canada) Operating in ON, NS, NL, BC, and AB Socials: Instagram | Facebook | TikTok @RheaStoddart

In this conversation, marketing coach Ana Rogerson shares how small businesses can build genuine relationships that drive long-term loyalty. From customer feedback loops to community-driven growth, this episode dives deep into what makes customers fall in love with your brand.

I got to be a guest on a fellow Alaskan's podcast back in May 2025, and in case you missed it, I wanted to share it here with you too!  Manny and I had a great conversation about women in business, being consistent and authentic, and growing small businesses in Alaska. Be sure to go check out The State I Am In everywhere you listen to podcasts and on Instagram.

In this episode, I chat with Alaskan influencer and content creator Danika Olson, known online as Girl in Alaska. Danika shares her journey from small-town beginnings in Hope, Alaska, to building a thriving online brand that celebrates the beauty, humor, and lifestyle of Alaska. She opens up about how she turned her passion into a business, the evolution of influencer marketing in Alaska, and the many ways creators can monetize their platforms — from brand partnerships to user-generated content and travel planning. We also dive into finding your niche, building community, and staying authentic in an industry that’s constantly changing. Key Topics Covered How Girl in Alaska started (and why it was almost a YouTube channel!) The power of Reels and early adoption of new social media tools Building a community and brand rooted in authenticity How Alaska’s influencer scene is growing — and its unique challenges Monetization beyond Instagram: brand deals, affiliate marketing, consulting, and UGC Collaboration over competition among Alaskan creators Tips for breaking into influencer marketing in 2025 Staying on top of algorithms, trends, and platform updates The importance of being yourself and connecting with your audience Danika’s Top Advice for Aspiring Influencers Be consistent. Post regularly and experiment with different formats. Know your audience. Speak directly to the people you want to reach. Treat it like a business. Influencing is work — know your worth. Think beyond the app. Explore courses, consulting, UGC, and affiliate links. Stay authentic. Don’t promote something that doesn’t fit your brand. Community matters. Support other creators — Alaska is stronger together. Memorable Quotes “People follow you for a reason — not just for what you post, but because they connect with you.” “I realized my audience in Alaska would eventually cap out. That’s when I started speaking to a bigger audience.” “Don’t think you’ll make money off videos alone. Think outside the box — your videos are your marketing.” “If you want to treat this like a business, then do so. Influencer marketing is real work.” Connect with Danika Instagram: @girlinAlaska Website: girlinalaska.com Email: [email protected] TikTok & Facebook: @girlinAlaska

Take a step inside our October 2025 First Friday networking event! Landmark Collective hosts a group of Alaskan businesswomen on the First Friday of every month to listen to a panel of local experts about various topics and October's was all about boundaries. You'll get a peek mid conversation of the event and see just how great First Friday's can be!  Want to hear the whole panel? You can watch the recording in our Landmark Online Community. Join here today. Save your seat or learn more about Landmark events here. Shout out to our amazing panelists: Laura Trejo of Elleebana Direct and Wildbloom Beauty (Listen to her podcast episode here.) Teal Sky Heller of BlueWater BaseCamp Lena Morgan, author of the Fight Languages (Listen to her podcast episode here.)  Want to be a podcast guest? Apply here.

Join me as I chat about the number one question I hear from business owners, "How much do I pay myself?"  All too often we hear, "decide how much money you want to make, and then make enough to pay yourself that." Super not helpful. Instead I share the number one key to not only paying yourself, but making sure you have a profitable business that will continue to grow.   Resources Mentioned: Profit First by Mike Michalowicz Building Your Money Machine by Mel Abraham Dave Ramsey Work With Landmark Landmark Networking Event Tickets

Tune in to our September 2025 First Friday Event where we dive into the power of systems and processes for small business owners. Whether you’re just starting out with zero clients or you’re managing a growing team, creating clear SOPs and streamlined workflows can make all the difference. We share real stories—from the chaos of “read my mind” leadership to the relief of having processes that support both employees and clients. You’ll hear practical advice on when to refine your systems, how to spot friction points, and why documenting even the simplest tasks matters for business growth and sustainability. What You’ll Learn in This Episode: Why systems matter even if you’re a solopreneur with just a few clients The most common mistakes business owners make when creating processes How to know when it’s time to refine or replace your SOPs Real-life examples of systems that transformed businesses in surprising ways Why involving employees and clients in process improvement leads to better results The importance of listening, pivoting, and building systems that actually fit your business Key Quote from the Episode: "It’s going to feel like overkill at the beginning, but when you start having the client workload you want, you’ll already have the systems to support you instead of scrambling to build them when it’s too late." Resources & Links: Watch the full event in our Online Community here. Kristi of Alaska Small Business Development Center Rachel of Rachel Struve Photography Crystal of CJC Dynamic Solutions Get your ticket for the next First Friday Networking Event here.

Instead of a guest conversation, I'm sharing my heart in the wake of recent events. From processing grief to finding strength in Scripture, this episode is a reminder that even in tragedy, God’s presence is unshakable. I reflect on how faith sustains us in times of loss, how community comes together in prayer, and why now—more than ever—we’re called to live with courage, compassion, and conviction. Quote from the episode: "Nothing like a horrible situation to remind you that when you have something so precious in your life—that is the love of God—you share it with people around you." Scripture References: Psalm 37 Jeremiah 29:11 Romans 8:28 Proverbs 3:5–6

In this episode of the Landmark Collective Podcast, Amanda sits down with PRNsis — a serial entrepreneur and founder of Diamond VIP Services, Bay Streams Global, and Alaska Media Firm. PRNsis shares her powerful journey from working in entertainment to building multiple businesses rooted in faith, creativity, and community. You’ll hear how she transformed challenges into opportunities, why she launched Alaska’s first red-carpet hosting service, and how she’s leveraging partnerships to grow revenue for nonprofits and charities. Her story is a testament to resilience, reinvention, and building businesses that create impact beyond profit. WARNING: Episode contains mentions of adult entertainment and suicide. What You’ll Learn in This Episode: How to start and grow a business even when you have no “traditional” entrepreneurial background. Creative ways to use business services as fundraising tools for nonprofits. Why support systems (from mentors, partners, and community) are essential in building a business. The role of faith and personal growth in entrepreneurship. How to pivot and expand a brand into new opportunities like media, events, and collaborations. Resources & Mentions: Diamond VIP Services Alaska Media Firm

In this episode of The Landmark Collective Podcast, Amanda sits down with Christine Beers, owner of White Lilac Cleaning Services and Living Water Family Home. Christine shares her journey from starting as a solo cleaner to building multiple thriving businesses in Alaska and Arizona. Together, they dive deep into the importance of systems and processes—from documenting workflows and delegating tasks to creating SOPs that boost efficiency, reduce turnover, and free up time for what matters most. Be sure to follow Pristine! https://whitelilaccleaning.com https://www.instagram.com/whitelilaccleaning/  https://livingwaterfamilyhome.com/  https://www.instagram.com/livingwaterfamilyhomealaska/   

In this episode of The Landmark Collective Podcast, Riza from Z Squared Studio shares her 5-phase approach to building a DIY website that looks professional and drives results. She covers beginner-friendly platforms, writing clear and skimmable copy, using local SEO, and simple design strategies that build trust with visitors. Whether you’re starting fresh or improving an existing site, Riza’s tips make the process less overwhelming and more effective. Be sure to follow Rizza! Z Squared Studio Website Instagram

In this episode of The Landmark Collective Podcast, Georgia McKenzie of Tiny Nest Studio shares how she grew from selling at local craft fairs to getting her Alaska-inspired products into over 100 retail stores through wholesale. She breaks down the key differences between retail and wholesale, how to price products profitably, and the systems, tools, and trade shows that help her run a sustainable business. Georgia also offers practical advice on avoiding common mistakes, building strong relationships, and balancing business with life. Resources & Mentions: Tiny Nest Studio Website Instagram: @tinyneststudio

Boundaries in business and life are an absolute must for every business owner. Not to mention those boundaries with laundry when you work from home...   Be sure to follow Greta!  https://www.gretalewanski.com/   https://www.linkedin.com/in/greta-lewanski/  https://www.instagram.com/greta.lewanski/  https://www.instagram.com/gardenwildfloraldesign/     

It's not everyday you get to chat with someone on the other side of the world, but Rachel and I had a blast talking all things email marketing. Get the tips, tricks, and secrets to really putting your list to work for you!    Be sure to follow Rachel!  https://www.instagram.com/rachelcaborn.co   https://www.linkedin.com/in/rachelcaborn/ https://www.rachelcaborn.com/ Get her free email templates here! - https://www.rachelcaborn.com/launch-prep-email-pack     

I sometimes wonder if all business owners are a little ADHD. While the stats don't *quite back this up, whether you've been diagnosed or not, this episode as great tips and tricks to help you stay on task and grow your business!  Join me as I chat with Sierra of Wild Iris Studios about her ADHD journey and using her superpower to grow her biz and help her fellow business owners!  Be sure to follow Sierra!  https://www.facebook.com/wildirisphoto  https://www.instagram.com/wildirisstudios/  https://wildirisphoto.com/     

How do we maintain the dream of work/ life balance? How do we run a business while juggling everything else in life? Time with friends and family, time to do the things you love, time to rest- all while growing your business.  It takes a very deliberate choice to reach that, although I won't call it a work/ life balance. I don't believe in work/ life balance.  Join me as I chat about my struggles with burnout, learning how to build a business on my terms and still be successful, and learn my biggest tip for how to do exactly that on a practical level.  Join the Landmark Online Community today!

How do you exit your business? Isn't planning to exit giving up on all the hard work you've put into your business? Have you ever even thought about when or if you'll retire or move on?  Even if the end is years away, it's never too early to start planning!  Join me as I chat with Christina Gamache of Growth Consulting Firm about gracefully and financially successfully exiting your business when the time comes.    Learn more about Christina at https://www.growthconsultingfirm.com/ 

Christine has gone from unsure to fully confident in her abilities and herself and because of that, her business has flourished. Join our chat as we talk about growing your confidence, the crazy lives of business owners and... making cheese???    Be sure to follow Christine! https://www.facebook.com/drawneardoula  https://www.instagram.com/drawneardoula/  https://www.drawneardoula.com/ 

Public speaking- the number one fear most people have, but as a business owner, it's kind of a requirement. So what do you do?  Join me as I share my story of shy kid to face of a business to panic attacks in the grocery store to Landmark.  Learn my tips to speaking in public, to strangers. Your business will grow because of it!  Follow Landmark! https://www.facebook.com/thelandmarkcollective  https://www.instagram.com/landmarkcollective/  https://www.thelandmarkcollective.com/ 

PIVOT. PIVOT. PIVOTTTT. Sorry, I couldn't resist. IYKYK. Join me as I chat with Kate about the struggles, the joys, and the necessities of pivoting your business or if you're just supposed to stick with it and push through.   Connect with Kate https://www.blissandflourish.com/  https://www.instagram.com/blisscoachkate/ 

How we fight? Don't we all just fight? Nope! Join me as I chat with Lena Morgan about the five Fight Languages. This ground breaking approach will change how you communicate in your personal life AND in business! Seriously, you do NOT want to miss this episode!    Connect with Lena https://www.lenamorgan.com/ https://www.facebook.com/hi.lenamorgan  https://www.instagram.com/lenamorgan.co 

We may live in a "man's world," but women's world is so very different. Instead of that 24 hour reset, we're on a 28 day reset. How can we recognize that in ourselves and run our business accordingly AND be more productive?  Join me as I chat with Anne McLeary, a certified functional hormone specialist. She helps women naturally balance their hormones and relieve their symptoms of PCOS, cramps, heavy periods, PMS, afternoon crash, or not feeling like themselves.  Learn more from Anne on her website. https://www.annemcleary.com/  https://www.instagram.com/mcleary.anne/  Be sure to join her email list for weekly tips & tricks to naturally balance your hormones. 

Looking to grow your online business beyond Alaska? Learn from a local who grew her business to the multi-million dollar level using online marketing only. Join me as I chat with Laura Trejo about the ever changing online world. Google Paid Ads for Local Businesses - https://business.google.com/us/ad-solutions/local-service-ads/  Connect with Laura https://www.elleebanadirect.com/  https://wildbloombeauty.com/  https://www.instagram.com/elleebanadirect/  https://www.instagram.com/wildbloombeauty/  https://www.instagram.com/apricity.beautylounge/  https://www.tiktok.com/@wildbloombeauty.supply   

Are you holding yourself back because of imposter syndrome? Or is it something else—like not even being clear on your goals, your next steps, or what you’re actually afraid of? Here’s the truth: most of us aren’t stuck because we don’t know what to do. We’re stuck because the fear of failure has us by the throat. Past flops, rejections, and letdowns have left marks—not just in our memories but in our bodies—and now every bold move feels like a life-or-death risk. But what if you didn’t have to be fearless to make progress? What if you could learn to fail faster—and use each stumble as a stepping stone to clarity, confidence, and the kind of freedom that comes from trusting yourself? In this episode with Meaghan Thompson, we’re breaking down why failure feels so terrifying, how it sneaks into the way you set (or avoid) boundaries, and how you can release it—one small, intentional step at a time. You’ll leave with tools to get clear on what’s holding you back, stop outsourcing your safety to other people’s approval, and finally start building momentum toward your goals. Because your glass ceiling? It’s thinner than you think. Perfect for Alaskan business owners who are ready to make moves with courage, clarity, and a touch of messy magic. Be sure to follow Meg! https://www.megthompson.com/  https://www.facebook.com/iammegthompson  https://www.instagram.com/iammegthompson/  This Crazy Little Thing Called Life - https://open.spotify.com/show/1V0DoYsPiommlISsr41FeQ?si=8decee1f501b4d32         

It's all too easy to see other businesses that you admire and get started by mimicking a lot of what they do. But how do you take your business outside of the box and make it stand out?    Donna of Donna Marie Photography was an early adopter of creating date night and lifestyle photo shoots for her couples and elopements. Learn how she changed up her business and continues to keep things fresh!    Be sure to follow Donna!  https://donnamphotography.com/  https://www.facebook.com/DonnaMPhotography  https://www.instagram.com/donnamariephotography/   

Disclaimer: This episode talks about the loss of a child.  Starting a Business through life's darkest moments and what's the secret to happiness. It's scientific!  Sometimes the business of your dreams comes to light only after life's darkest moments. Join me as I chat with Misty of All Dahlia'd Up Flower Farm and how she came through her darkest time to share happiness with her community. Connect with Misty https://mistyvanderweele.com/  https://www.facebook.com/profile.php?id=61556720889565  https://www.instagram.com/all_dahliad_up/ 

Growing your business can be tough. Growing a community can be tough. But with the right people and consistency, bringing the two together can be a magical thing!  Join me as I chat with Megan of Elevated Community about growing an amazing community of people in Alaska. Connect with Megan https://www.elevated-community.com/  https://www.facebook.com/groups/elevatedcommunityak  https://www.instagram.com/elevatedcommunity.ak/ 

Somehow it all comes back to taxes? Join me as I chat with Lisa of Arctic Assets Bookkeeping about mistakes that far too many small business owners make and how to avoid them. Be sure to follow Lisa! https://arcticassetsbookkeeping.com/  https://www.facebook.com/arcticassetsbookkeeping  https://www.instagram.com/arcticassetsbookkeeping/    Helpful Links https://www.irs.gov/businesses/small-businesses-self-employed/burden-of-proof  https://www.irs.gov/businesses/small-businesses-self-employed/how-long-should-i-keep-records  https://www.irs.gov/businesses/small-businesses-self-employed/paying-yourself  https://www.irs.gov/businesses/small-businesses-self-employed/estimated-taxes  https://www.irs.gov/publications/p505  https://www.irs.gov/businesses/small-businesses-self-employed/independent-contractor-self-employed-or-employee     https://www.commerce.alaska.gov/web/Portals/4/pub/OSA/14Taxable-Table02Bor.pdf  https://alaska.ttr.services/   

Discovering the business that's in your heart, even if you live somewhere remote.  How do you know what business to start? How do you start when you live somewhere remote like a small town in Alaska? How can being remote actually benefit your business?  Join me as I chat with Jennifer McCombs of Active Mountain Design and Active Mountain Yoga, how she went from losing her corporate job in 2020 to building the business of her dreams. Connect with Jennifer  www.activemountaindesign.com  https://www.facebook.com/profile.php?id=100090857655390  https://www.instagram.com/activemountaindesign/  www.activemountainyoga.com  https://www.facebook.com/profile.php?id=100090528095674  https://www.instagram.com/activemountainyoga/   

Welcome to the Landmark Collective Podcast, where we celebrate community over competition in business.    Learn all about Landmark Collective, how it started, what we believe and how you can become a part of this amazing community of Alaskan business women. New episodes will come out every Tuesday as we'll hear from Alaskan business women sharing their wisdom with you! Let's grow our businesses together.   Save your seat at our in-person events on the first Friday of every month here - https://www.thelandmarkcollective.com/    Follow us on social! https://www.facebook.com/thelandmarkcollective https://www.instagram.com/landmarkcollective/  https://www.tiktok.com/@thelandmarkcollective  https://www.pinterest.com/landmarkcollective/  https://www.linkedin.com/company/landmark-collective 

Welcome to the Landmark Collective Podcast, where Alaskan businesswomen come together to grow their business and life they love.