Lead With Heart

Part storytime, part masterclass! In this episode, I’m breaking down exactly how I went from charging $1,500 for two-week websites to running a six-figure design studio within a year and a half.Even if you’re not a designer, the framework behind this pivot is the same process I’ve used in every iteration of my business — and it’s what I teach inside the HEART Method.This episode covers:The real numbers and frustrations from my early designer days (and why more leads weren’t the fix)What happened when I threw out someone else’s rulebook and built offers around my actual strengthsThe positioning shift that made me stand out in a very crowded industryHow restructuring my offers changed my income, my capacity, and my satisfaction overnightThe messaging and audience growth strategy that brought in aligned clients without the scrambleWhy this framework works for any industry — not just designWork TogetherSamara’s filling 6-month coaching and mentorship containers for July and August kickoffs. DM to chat or apply here. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Not every coach is the right coach for you, and finding a good fit matters way more than finding the most impressive sales page.In this episode, I’m breaking down the most important things to look for when you’re hiring a mentor or coach, including a checklist of questions to bring to the discovery call.You’ll learn:Why safety is the non-negotiable foundation of any coaching relationshipHow to tell the difference between coaching, strategy, and consulting (and which one you actually need right now)What to look for beyond the money wins The personality, communication, and container structure questions most people skipExact questions to ask on a discovery call to find out if it’s truly a fitSave this one for whenever you’re ready to invest in support!Work togetherMost of my long-term mentorship clients start with a 1:1 Intensive to make sure the fit is right. Or, apply for 1:1 mentorship if you’re ready to go all in. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

I’m pregnant with baby number two, and this time, I’m prepping my business for maternity leave very differently.In this episode, I’m walking you through the full compare-and-contrast: what I did before my first son was born, what worked, what left me scrambling, and exactly what’s changing for round two:Why wrapping up all client work before leave created a tough financial and momentum gapThe longer-term containers and design partnerships I’ve set up for a smoother returnHow a four-month marketing ghost left me rusty and talking to a cold audienceThe batching, VA support, and content systems I’m building to keep things flowing while I’m offThe identity shift that completely rebuilt my business after my first baby, and why I’m open to it happening againIf you’re heading into a big life change (maternity leave or not!), this is your permission slip to let your business shift with you.Work TogetherSamara’s filling 6-month coaching containers for July and August kickoffs. Join before the end of March for big savings! DM to chat or apply here. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

You’re posting, showing up, talking about your work — and it still feels heavy. Most people assume the fix is external: better messaging, more visibility, a bigger audience. But there’s something I always look at first, and it’s almost always the thing people skip.It’s the offer.In this episode, I’m sharing my own two-week website era story and a client story that shows what shifts when your offer ecosystem is actually connected to you – not just what makes strategic sense, but what fits your energy, your lifestyle, and how you want to operate.What You’ll LearnWhy “I just need more eyes on my content” is not the complete storyHow selling an offer you’re not fully behind translates to your audience — even when you don’t realize itWhat it really means for your offer to fit you The reflection question to sit with before you change a single piece of your marketing planResources MentionedThe Shifts — Samara’s private five-day FREE private podcast audio series. Get access here!Work Together2 coaching intensive spots for March. Claim one!Samara’s filling 6-month coaching containers for July and August kickoffs. Join before the end of March for big savings! DM to chat or apply here. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, I’m sitting down with podcast guesting coach Candace Dudley to talk about a marketing approach that actually feels sustainable — sharing your work on other people’s podcasts. Candace did 50 guest interviews in 2025 and she’s sharing exactly how to find the right shows, pitch yourself, and turn those conversations into lasting growth.What You’ll LearnHow to know if podcast guesting is the right visibility strategy for you (and when to wait)The two things every pitch needs: proof you’ve done your homework + niche speaking topics framed as episode titlesWhy DMs and voice notes get way more responses than email pitchesHow to align your speaking topics, freebie, and paid offer so the whole thing actually convertsReal podcast recommendations for three different types of business ownersResources Mentioned:Candace’s websiteHer free podcast matchmaking communityThe Podcasting Mentor podcastWork With SamaraReady to figure out what marketing strategies actually work for you? Book a coaching and mentorship intensive — price increases April 1st.If this episode resonated, it would mean so much if you shared it with a friend and left a quick rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Intimidated or overwhelmed by starting a podcast or committing to a weekly newsletter? In this masterclass-style episode, I’m breaking down my exact four-step process for creating podcasts, emails, and Substacks each week—without it eating up my entire schedule or draining my creative energy.What You’ll LearnMy four-step content creation process: ideate, write, schedule, execute—and why splitting them up is the secret to actually enjoying itHow morning pages (or voice memos, or end-of-day brain dumps) become a goldmine of content ideas you can pull from anytimeWhy trying to go from idea to published in one sitting is the fastest route to burnout—and what to do insteadHow to cross-promote between your long-form channels so your content works more strategically for youResources Mentioned:Substack post on protecting your “idea well” DM me on Instagram to chat about coachingWork TogetherReady to build a marketing strategy that actually feels sustainable? Start with a 1:1 intensive or inquire about six-month private coaching containers where we create the strategy, content flow, and business model that fits your season of life.If this episode resonated, it would mean so much if you shared it with a friend and left a rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

My copywriter co-founder asked me a question that made me pause: when is coaching NOT the right fit? In this episode, I’m sharing both sides of the coin—why I believe support is always worthwhile AND the two scenarios where hiring a coach might not move the needle most.What You’ll LearnWhy you don’t need to hit a certain income level or stage to benefit from coachingThe two scenarios where coaching isn’t the solution (hint: one involves your overflowing plate, the other involves hiring specialists)My mini checklist for deciding if now is the right time to invest in supportResources Mentioned:In Tandem Studios (big promo on all website projects booked before March 1, 2026!)DM me on Instagram to chat about coachingWork TogetherReady for support to grow your heart-led creative business with more ease? Start with a 1:1 intensive: three days working through one specific bottleneck. Or, inquire about six-month private coaching containers.If this episode resonated, it would mean so much if you shared it with a friend and left a quick rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Feeling stuck getting back into your marketing groove after a break? You’re not alone! In this episode, I’m sharing the exact advice I gave a client who asked how to rebuild momentum after the holidays—plus the three approaches that help me (and my clients) move through content resistance and back into selling.What You’ll LearnWhy a staggered return beats jumping back into unsustainable rhythms (and how I structured my own post-holiday reentry)The two things that deplete your “idea well”—and what to do about themHow to use resistance as a clue for bigger-picture shifts in your offers, business model, and beliefsResources Mentioned:Subscribe to my SubstackDM me on Instagram to chat about private coaching or book an intensiveWork TogetherReady for support to increase your bookings, income, and impact? Start with a Heart Hour intensive—one deep-dive call plus three days of async Telegram coaching—or inquire about longer-term private mentorship.If this episode resonated, it would mean so much if you shared it with a friend and left a quick rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Today’s conversation with Chelsea Riffe is one of those episodes I already know I’ll come back to.We talk about her early years in sports reporting and corporate sales, the power dynamics that pushed her out of those industries, and how all of her different life and work experiences have shaped the business she runs today: one built on autonomy, spaciousness, and creative control. We also get into slow growth, legacy, indie media, podcast pitching, and what it means to build a body of work that outlives your metrics.And then, my favourite part: a real-time riff where Chelsea helps me connect three seemingly random parts of my life (choir conducting, web design, and oracle cards) into a single throughline. It turned into a whole conversation about attunement, intuition, and the quiet intelligence behind creative leadership.If you’re craving permission to build your business in a way that honours your actual values, this episode is for you.About Chelsea Riffe:Chelsea Riffe is a world traveler and the host of the hit podcast In My Non-Expert Opinion, a Top 1% pod known for bringing transparency around biz, creativity, and travel. She’s also a dedicated Visibility Strategist, helping women take down the patriarchy by taking up space through collabs and guest podcasting.For all the spiritual peeps - she’s an Aquarius Sun, Virgo Moon, Virgo Rising and 6/2 Reflector in Human Design - a VIBE.You can catch Chelsea on a flight, working at a local cafe, or running her podcast weekly!Links:🦋 Join the January cohort of TEC: https://samarabortz.com/group-business-coaching♥️ Book your Heart Hour (1:1 Intensive) – save $111 for the rest of 2025! https://samarabortz.com/heart-hour💫 Chelsea’s SUPERNOVA Mastermind, starts Feb 2026🎤 Chelsea’s Pitch Perfect - next round is Spring 2026Contact Chelsea:InstagramPodcastWebsiteSubstack This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

What happens when you stop putting pressure on your business to “perform” and let it be a side gig again… at least energetically? In this episode, I’m sharing how side-gig energy can help you rebuild safety around charging aligned prices, reconnect to your why, and bring back that scrappy, passionate version of you who started this whole thing in the first place.I’m covering:Why you don’t have to quit your day job or double your rates to be “serious” about your business.How money is a byproduct of doing deeply connected, meaningful work instead of the only goal.The importance of returning to the original spark (the reason you started) to unlock new momentum and ideas.Links:♥️ Book your Heart Hour (1:1 Intensive) – save $111 for the rest of 2025! https://samarabortz.com/heart-hour🦋 Join the January cohort of TEC: https://samarabortz.com/group-business-coachingIf this episode resonated, it would mean so much if you shared it with a friend and left a quick rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, I share why I took an intentional break from marketing, and how my business kept flowing anyway. If you’ve been busy, burnt out, or feeling blah about your work, this one’s for you.You’ll learn:Why a grounded pause won’t tank your client pipeline when your foundations are strongHow headspace matters more than “finding time” for marketing tasksWhat happens creatively (and financially) when you actually decompressLinks:♥️ Book your Heart Hour (1:1 Intensive): https://samarabortz.com/heart-hour💗 Subscribe to The Pulse: https://samarabortz.myflodesk.com/the-pulse🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, Samara and Isobel pull back the curtain on their Website in a Week process, the signature In Tandem experience that delivers a fully written, designed, and launched Squarespace website in just five days.We walk through every stage of the process, from client prep and intake, to collaborative copy and design, to refinement and launch, sharing how we balance creativity with structure, collaboration with boundaries, and artistry with strategy.Whether you’re a service provider curious about intensives or a business owner considering a new website, this behind-the-scenes look reveals how two creatives build high-quality, high-touch client experiences that actually feel good (for both sides).Links:💻 Inquire about Website In A Week: https://intandemstudios.com/🌸 Join Rebirth before November 13, 2025: https://samarabortz.com/rebirth♥️ Book your Heart Hour (1:1 Intensive): https://samarabortz.com/heart-hour💗 Subscribe to The Pulse: https://samarabortz.myflodesk.com/the-pulse🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

This week, I’m pulling back the curtain on how I soft-launched a brand new mentorship offer in my business, and the clarity that unfolded once clients started coming through the door.You’ll hear:Why I resisted offering one-off intensives for so longThe three reasons I finally decided to add them to my offer suiteHow I rolled them out without a sales page, launch plan, or complex strategyWhat I discovered clients actually need (hint: it wasn’t just a strategic fix)You’ll also hear two client stories that uncover what people think they’re hiring me for vs. the transformation they really walk away with.And finally! I’m officially introducing the Heart Hour: my new 1:1 intensive designed for creatives and coaches who are craving clarity, momentum, and high-touch support around one specific area in their business.Links:♥️ Book your Heart Hour (1:1 Intensive): https://samarabortz.com/heart-hour🍦 Download The Soft Launch Planner: https://samarabortz.myflodesk.com/soft-launch-planner💗 Subscribe to The Pulse: https://samarabortz.myflodesk.com/the-pulse🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz💌 Subscribe to my Substack: The Heart Behind It: This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, you’ll hear a candid recap of my summer, with equal parts vacationy adventures and business breakthroughs. Exactly what’s inside:How I intentionally designed July as a slow, spacious month (and why it worked)The surprising $30K sales that rolled in while I was away from my deskThe messy June that led to much-needed rest and recalibrationNon-biz highlights: orcas, reunions, and the now-legendary “Meatball Invitational”The big business download that sparked my new Heart Hour offerMy commitment to letting vacation energy become everyday lifeTune in for a mix of lifestyle + strategy that will remind you that part of growing and scaling is slowing down and making space for the ideas (and clients) to flow in.Links:♥️ Book your Heart Hour (1:1 Intensive): https://samarabortz.com/heart-hour🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

If your current marketing rhythm has you feeling burnt out, it might be time to add a slower, more sustainable channel to your mix. In this episode, I’m joined by Pinterest strategist and founder of Life Goals Collective, Coley Lane. We talk about why Pinterest is such a powerful long-term growth tool for coaches, service providers, and creatives—and how you can start using it without adding more stress to your plate.Tune in for:How she went from lifestyle blogger to teaching Pinterest strategy for women-led brandsWhy Pinterest is different from other platforms (and why patience pays off)How to know if your business is ready for Pinterest marketingTips for standing out in a competitive, visual space like design or photographyThe first steps to take if you want to start leveraging Pinterest for more leads and trafficWhether you’re brand new to Pinterest or ready to uplevel your strategy, this conversation will help you see how it can fit into your marketing in a way that feels aligned, doable, and effective. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In today’s episode, I’m walking you through the 6 biggest mistakes I see creative business owners making on Instagram Stories, and how they might be quietly costing you sales.I’m also sharing the exact mindset and strategic shifts that helped me go from “cute Stories with my coffee” to using Instagram as one of the most effective sales tools in my business.We’ll cover:✨ The difference between connection content and conversion content✨ Why curated Canva slides might be killing the vibe (and what to post instead)✨ How to start selling more frequently without annoying your audience✨ Why unfollows and low views might actually be a good thing✨ And what it really looks like to show up and sell in a way that feels like YOUIf you’ve ever thought, “I know I should be using Stories, but I don’t know how to make them actually work for me,” this episode is for you. PLUS: I’m sharing details about Stories School, a $33 pop-up program starting June 23rd to help you sell more naturally on Stories using real-time frameworks and coaching.And if you’re craving deeper mentorship to build your feel-good business that brings you the clients, impact, and income you’re desiring, The Expansion Collective is enrolling now through July 9th.Links:🍎 Stories School: https://samarabortz.com/stories-school🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In today’s episode, I’m sharing one of the most powerful lessons from The Shifts (my free 5-day audio series for creative entrepreneurs) and it’s all about selling. (Not the sleazy kind. The real, embodied, generous kind.)We’re diving into:Why selling isn’t just strategy, it’s energy, self-trust, and serviceA story about a simple sales moment that changed my lifeHow to reframe visibility and stop whispering about your workIf you’ve ever felt awkward, icky, or too much when sharing about your offer, this one’s for you.🎧 Want the whole audio series? Sign up for The Shifts and get the private podcast feed delivered straight to your inbox.Links:🌀 Free! The Shifts: https://samarabortz.myflodesk.com/the-shifts 🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Slow seasons in business can feel stressful. When inquiries dry up and the calendar looks empty, it’s easy to spiral into panic, scarcity, and over-marketing energy. But what if the slowdown isn’t a problem to fix… but an opportunity to shift?In this episode, I’m sharing what actually works when your bookings hit a lull, from important perspective shifts to client-nurturing strategies that have helped me and my clients rebound with more alignment, ease, and dreamy clients.You’ll hear:What not to do when you hit a slow seasonThe behind-the-scenes strategies I use to magnetize new leads without hustlingA powerful client story that proves slow doesn’t mean stuckHow to reframe the quiet as a strategic giftIf you’ve been feeling like the momentum is missing, this one’s for you.🎁 Free Resource Mentioned: The ShiftsA 5-part audio series kicking off on June 9th to open yourself up to your dreamiest clients, desired income, and aligned marketing… without the pressure or hustle.Links:🌀 Free! The Shifts: https://samarabortz.myflodesk.com/the-shifts🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Ever feel like no matter how much you post, show up, or create… it’s still not enough?We’ll unpack what it really means to trust your content strategy, how to stop spiralling after you hit publish, and why knowing your “enough” is the secret to creating with confidence (not pressure).You’ll learn my two-part approach to building that trust muscle, starting with a rock-solid strategy and moving into the energetic practices that help you stop overworking and start receiving.We cover:The “leaky bucket” trap that keeps you stuck in overworkMy personal story of early business burnout and content pressureWhy your strategy must come alongside the energy workA step-by-step overview of my Heart Method frameworkThe concept of “Pillars of Enough” and how to define yoursEnergetic practices to help you stop obsessing and start trustingLinks:🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz💌 Weekly Newsletter: The Heart Behind It: This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this behind-the-scenes episode, I’m giving you a front-row seat to recent coaching conversations from inside The Expansion Collective: my signature group business mentorship program for creatives.This episode is a goldmine of real questions, and the kinds of actionable, soulful answers you can expect inside TEC. Whether you’re mapping out a new offer, navigating business with limited time (hi, parenthood), or wondering how much of your personal life belongs online, this one’s for you.We cover:💸 Are low-ticket digital products worth it?My honest take on $10–$100 offers, what makes them work (and what doesn’t), and how to use them to build trust and lead into your higher-ticket programs.🗓️ How to structure your week with limited time:A framework for mapping out your tasks based on energy and impact, especially useful if you’re juggling business with parenting or caregiving.📱 How personal is too personal on social media?We talk boundaries, connection, and why “professional” doesn’t have to mean impersonal when you’re a personal brand.🛠️ The real timeline behind creating programs like TEC and Rebirth:Spoiler alert: it didn’t happen overnight. I walk you through exactly how these offers came to life and how you can build your own signature program without burning out.Curious about joining The Expansion Collective?The next round kicks off at the end of June 2025. If you want a soulful, strategic space to grow your business (without pushing, forcing, or performing) you’ll want to hop in. Join before June 6th and save $300.If this episode resonated, I’d love it if you subscribed, shared it with a friend, or left a review. 💛Links:🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

What if your energy was your superpower and you had a blueprint to help you use it?In this episode, I’m joined by Lauren Osselton: copywriter turned coach, creative guide, and Human Design expert. We unpack how Human Design offers a practical, spiritual map to help you come home to yourself, especially as a creative entrepreneur.Whether you’re brand new to Human Design or already deep in the rabbit hole, this conversation will give you tangible insight into how you’re uniquely designed to make decisions, share your message, and do business in a way that feels really good.Connect with Lauren:Instagram @lauren.osselton - https://www.instagram.com/lauren.osselton/Book a reading (use code LEADWITHHEART for 25% off) - https://laurenosselton.com/human-design-readingsBio: Lauren Osselton | 4/6 Emotional Projector. Lauren is a copywriter turned coach for creative entrepreneurs, passionate about helping soulful, impact-driven creatives live their soul's purpose and share it with the world through powerful messaging. Using Human Design, Lauren is able to provide highly individualized strategies and insights to her clients that celebrate the uniqueness of who you are so you can truly work with yourself, rather than against yourself. Lauren believes that embracing our Human Design is one of the best ways to ensure FLOW, creativity and ease in your heart-centred business.Links:🌸 Rebirth: https://samarabortz.com/rebirth 🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, we’ll talk about:Why overfunctioning feels safer (but slowly burns us out)The cultural and personal reasons it’s hard to ask for supportHow this pattern shows up in both early motherhood and entrepreneurshipAnd why support (not more strategy) is often the missing pieceThis is also the heart behind my newest program, Rebirth: a 2-week mindset and energetic reset for moms who run creative businesses. If you're navigating your own “do-it-all” season and feel like you’ve lost your spark, this space was made for you.Links:🌸 Join Rebirth (starts May 12th): https://samarabortz.com/rebirth🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, I’m sharing one of the real stories behind why I created Rebirth–not just as an energetic reset, but as a community of women navigating life, business, and motherhood.I talk about:The loneliness of being a new mom and business ownerWhy most “mom groups” didn’t meet me where I was atThe identity shifts I didn’t expectAnd why support (not strategy) is what so many of us need firstIf you’ve ever wished for a space where women actually understand what it’s like to run a business while raising tiny humans, Rebirth is that space. Mentioned in this episode:🌸 Rebirth: My 2-week scared experience for moms craving community and reconnecting to their creative spark after baby. We start on May 12th.Links:🌸 Join Rebirth: https://samarabortz.com/rebirth 🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, I’m getting honest about what didn’t work when I returned to my business postpartum.I share:The expectations I had for coming back after mat leave (and what actually happened)Why trying to "jump back in" made everything feel harderThe surprising inner work I had to do before my strategy could work againWhat helped me rebuild confidence and return to my business with clarityIf you’re a mom running a creative business (and wondering why things feel heavier than they used to) you’re not alone. This episode is a soft place to land. And a gentle reminder: you’ve changed. Your business gets to change, too.Mentioned in this episode:🌸 Rebirth: My 2-week scared experience for moms craving community and reconnecting to their creative spark after baby. We start on May 12th.Links:🌸 Join Rebirth: https://samarabortz.com/rebirth 🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Money. It’s a loaded topic–especially for women, especially for creatives.If you’ve ever felt like making just enough is something you should be grateful for (but you secretly crave more), this episode is for you.I’m diving into:Why so many creative entrepreneurs get stuck in the ‘enough’ mindsetHow my own journey with money has evolved from believing making money had to be hard to stepping into overflowThe number one belief that keeps women under-earning (and how to shift it)A simple but powerful exercise to uncover your money blocksWhat changes when you allow yourself to receive moreThis is a conversation about rewriting your beliefs around money so that overflow doesn’t feel impossible or unsafe. Because making money gets to be easy. And you don’t have to do it alone.Links:🍦 FREE! The Soft Launch Planner: https://samarabortz.myflodesk.com/soft-launch-planner🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram Community: https://www.instagram.com/samara.bortz💌 Weekly Newsletter: The Heart Behind It: This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Today, we're diving into a topic many creative entrepreneurs struggle with: confidently showing your expertise without feeling arrogant. You’ll learn how to overcome the fear of sounding like you’re bragging when sharing your accomplishments and techniques for building trust and credibility with your audience through authentic communication and storytelling.Links:🍦 FREE! The Soft Launch Planner: https://samarabortz.myflodesk.com/soft-launch-planner🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram Community: https://www.instagram.com/samara.bortz💌 Weekly Newsletter: The Heart Behind It: This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

This episode is all about the energetics of raising your prices as a creative solopreneur or online service provider. You’ll hear:- My story of a flopped price increase and why it led to *crickets* instead of clients- The key mindset and energetic steps to master before increasing your rates- How to tell if you’re undercharging or overcharging for your offerings- Exactly how I effectively navigate price increases inside of my own business and with my coaching clientsGet ready to swap your money anxiety for confidence in your rates.Links:🍦 FREE! The Soft Launch Planner: https://samarabortz.myflodesk.com/soft-launch-planner🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship: https://samarabortz.com/private-mentorship💕 Instagram Community: https://www.instagram.com/samara.bortz💌 Weekly Newsletter: The Heart Behind It: The Heart Behind ItA weekly newsletter for creative entrepreneurs about social media, feel-good business growth, and motherhood.By Samara Bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, I’m joined by my two friends of 20+ years, Emma Rendell and Kaitlin Lane. We yap about:- The difference between regular friendships and sisterhood.- Navigating dynamics as a trio of besties.- Secrets to maintaining relationships as long-distance friends.- Kaitlin’s list of ex-boyfriends.Please join us for thoughtful, giggle-filled, and occasionally unhinged girl talk. Happy Galentine’s Day!Links:🍦 FREE! The Soft Launch Planner: https://samarabortz.myflodesk.com/soft-launch-planner🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship Waitlist for Q2 2025: https://samarabortz.myflodesk.com/mentorship-waitlist💕 Instagram Community: https://www.instagram.com/samara.bortz💌 Weekly Newsletter: The Heart Behind It This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, you’ll learn:- The pros and cons of a Soft Launch strategy.- How to determine if it’s the best launch strategy for your next offer.- The process we followed to launch In Tandem Studios and book $12k worth of beta projects within a few weeks.Links:🍦 FREE! The Soft Launch Planner: https://samarabortz.myflodesk.com/soft-launch-planner🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship Waitlist for Q2 2025: https://samarabortz.myflodesk.com/mentorship-waitlist💕 Instagram Community: https://www.instagram.com/samara.bortz💌 Weekly Newsletter: The Heart Behind It: https://samarabortz.substack.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

This episode is a guest interview with Isobel Griffin, a copywriter who specializes in feel good web copy for creatives and small business owners.We discuss:Isobel's unexpected journey to becoming a copywriter!Advice for aspiring entrepreneurs and the importance of trusting your gut, having patience, and leaning into pivots.Connect with Isobel:Instagram: https://www.instagram.com/isobel.griffin/Website: https://isobelgriffin.com/Our new collaboration – In Tandem Studios: https://intandemstudios.com/Links:🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship Waitlist for Q2 2025: https://samarabortz.myflodesk.com/mentorship-waitlist💕 Instagram Community: https://www.instagram.com/samara.bortz💌 Weekly Newsletter: The Heart Behind It This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

In this episode, we dive deep into the world of imposter syndrome and how it affects creative entrepreneurs like you. We explore:Why imposter syndrome is so common, especially during times of transition and growth.The difference between imposter syndrome that signals a need for change and imposter syndrome that stems from fear.Practical tools for overcoming imposter syndrome, including the powerful "Find the Proof" exercise.How to cultivate self-compassion and seek support when navigating self-doubt.Plus, I share personal stories of my own struggles with imposter syndrome and the lessons I've learned along the way. Get ready to ditch the doubt and step into your power!Links:🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship Waitlist for Q2 2025: https://samarabortz.myflodesk.com/mentorship-waitlist💕 Instagram Community: https://www.instagram.com/samara.bortz💌 Weekly Newsletter: The Heart Behind It This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

n this episode, I offer a perspective shift and action step to help you create more magnetic messaging for your high-ticket service. Plus, an invitation to join the January 2025 cohort of The Expansion Collective! We kick off on January 23rd. Use the code ‘LETSEXPAND’ for $150 off any payment plan.Links:🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship Waitlist for Q2 2025: https://samarabortz.myflodesk.com/mentorship-waitlist💕 Instagram Community: https://www.instagram.com/samara.bortz💌 Weekly Newsletter: The Heart Behind It This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Building "authority" online doesn't have to feel icky. In this episode, learn how to cultivate trust and credibility with your audience to help prop up your offers in your sales process. I break down two different content pillars for Instagram grid posts with examples and frameworks you can adapt for your offers. Join the January 2025 cohort of The Expansion Collective!Links:🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship Application: https://samarabortz.com/private-mentorship💌 Weekly Newsletter: The Heart Behind It: https://samarabortz.substack.com/💕 Instagram Community: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

Tired of staring at your phone, feeling stressed because you have nothing to post on Instagram today? In this episode, I'm breaking down my structured approach to batching engaging IG content that attracts dream clients. No more random posting! Learn how to plan and execute a content strategy that feels good and leaves room for creative freedom.Links:🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship Options: https://samarabortz.com/private-mentorship💌 Weekly Newsletter: The Heart Behind It: https://samarabortz.substack.com/💕 Instagram Community: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

This is the first episode of The Lead With Heart Podcast. I'm your host, Samara Bortz – a business coach for creatives who are growing their income and impact.🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching✨ Private Mentorship Options: https://samarabortz.com/private-mentorship💌 Weekly Newsletter: The Heart Behind It: https://samarabortz.substack.com/💕 Instagram Community: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com