PODCAST · business
Let 'R Rip Podcast
by Jake and Mikey
Let R Rip is the official podcast hosted by Jake Sirokman and Mikey Getz, founders of Force of Focus and architects behind the Flagship Ecosystem. This isn’t a polished, scripted, safe-for-everyone podcast. It’s raw, unfiltered conversation built for people who live and breathe their craft.If you’re a tattoo artist, musician, fitness coach, entrepreneur, creative, or leader trying to build something real, this is your room.Each episode dives deep into the real side of entrepreneurship, personal development, creative discipline, and building brands from the ground up. We talk about the things most business podcasts avoid: the sacrifices, the failures, the identity shifts, and the relentless work it takes to turn passion into a real business.The Let R Rip Podcast explores branding, marketing, business strategy, leadership, mindset development, fitness culture, music culture, tattoo culture, and the realities of building a life around your craft. No trends. No surf
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Why Most Men Fail Their Family (And Don’t Even Know It) | Kyle Carnohan of Super Human Fathers | Let ’R Rip
What does it actually take to become a strong father, present husband, and disciplined man?In Episode 19 of Let ’R Rip, we sit down with Kyle Carnohan, founder of Superhuman Fathers, a global movement helping men rebuild their lives through fitness, faith, leadership, and family.Kyle’s story is not polished. It’s raw.From:Losing everything in 2008Fighting anxiety, self-doubt, and identityRebuilding through discipline and physical transformationBecoming a firefighter paramedicBuilding a multi-million dollar coaching businessThen losing it… and finding something deeperThis episode dives into what most men avoid: - Marriage struggles - Fatherhood pressure - Faith vs ego - Discipline vs identity The truth about “success”WHAT WE COVER:Why most men feel lost (even when they “look successful”)The reality of marriage, sex, and communicationHow to lead your family without controlling themWhy fitness alone won’t fix a broken manThe truth about making money vs living alignedFaith, Jesus, and modern masculinityParenting struggles and raising strong kidsThe “warrior monk” mindset explainedWhy success can actually destroy your lifeABOUT KYLE CARNOHAN:Kyle Carnohan is a former firefighter paramedic and founder of Superhuman Fathers, a high-level coaching program helping men become:Physically strongEmotionally groundedSpiritually alignedHis philosophy is simple: “We do the most. We need the least.”Built on 4 pillars:BodyBeingBalanceBusinessKyle teaches men how to stop surviving… and start leading.ABOUT LET ’R RIP:No filters. No scripts. No bullshit. Just real conversations about:MasculinityBusinessFaithFamilyDisciplineHosted by Jake Sirokman & MichaelTruth over comfort. Always.CONNECT WITH KYLE:Instagram: @superhumanfathers Power Couple Playbook: @powercoupleplaybookJoin his daily 5AM men’s calls via his IG link
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Burnout Is a Lie for Most Men | Matt Vincent on Discipline, Purpose & the ‘Not Dead Yet’ Mindset
What if you’re not actually burnt out… you just never built discipline?In Episode 3 of the Let R Rip Podcast, we sit down with Matt Vincent - 2x Highland Games World Champion and founder of the Not Dead Yet movement.This conversation hits hard.We break down:The difference between real burnout vs excusesWhy most men feel lost even after successHow to build discipline without self-hateThe concept of “deloading” your life and businessWhy your identity is the real problem-not your circumstancesMatt shares how he went from elite athlete and apparel entrepreneur to building a life rooted in purpose, creativity, and presence.This isn’t motivation. This is a reality check.If you’re stuck, overwhelmed, or chasing something that still doesn’t fulfill you… This episode is for you.Connect with Matt Vincent:Instagram: @notdeadyet_life Website: mattvincent.netSubscribe for more raw, unfiltered conversations:Truth over comfort. Always.
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Brandan Schieppati (Bleeding Through) - Music, Fitness, Branding & Staying Real in a Fake World | Let ’R Rip
What does it actually take to build a brand that lasts?In this episode of Let ’R Rip, we sit down with Brandan Schieppati - frontman of Bleeding Through, former member of Eighteen Visions and Throwdown, and founder of Rise Above Fitness - to break down the real truth behind music, fitness, business, and authenticity.From the early Warped Tour days to building a cult following in hardcore and metal, Brandan shares how staying true to himself helped him evolve from musician to entrepreneur — without ever selling out.This isn’t a highlight reel. This is what it actually looks like behind the scenes.WHAT WE GET INTO:The REAL story behind Bleeding Through and early 2000s hardcoreBuilding a brand through authenticity (not trends)Why most people fail in fitness, business, and contentThe truth about the supplement and fitness industryHow Rise Above Fitness was built from the ground upWhy “being yourself” is the ultimate competitive advantageThe shift from online coaching back to in-person connectionMusic, mental health, and dealing with dark periodsWhy chasing trends will destroy your brand long-termGrassroots marketing vs. social media illusionsThe mindset it takes to NEVER have a plan BABOUT BRANDAN SCHIEPPATI:Brandan Schieppati is the vocalist of Bleeding Through, a pioneering band in the metalcore and hardcore scene since 1999. Before that, he was a guitarist and songwriter for Eighteen Visions (1997–2002) and also performed with Throwdown, helping shape an entire era of heavy music.Outside of music, Brandan is the founder of Rise Above Fitness in Huntington Beach, California — a gym built on culture, discipline, and community. He’s an ISSA-certified personal trainer known for his no-BS approach and his signature “parking lot workouts” developed while touring. THIS EPISODE IS FOR:Coaches, trainers, and gym ownersMusicians, creatives, and entrepreneursAnyone trying to build a REAL brandPeople tired of fake social media successAnyone who values truth over comfortABOUT LET ’R RIP:No scripts. No filters. No bullshit. Just real conversations with people who actually live it.Hosted by Jake Sirokman & Michael, Let ’R Rip brings together leaders from music, fitness, business, and culture to talk about what it really takes to build something meaningful.
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Rick Thorne on Reinvention, Discipline & The Truth About Longevity in the Game
Rick Thorne, known as “The Biker in Black,” is a legendary BMX rider, X Games competitor, ESPN host, musician, and creator of the Stay Rad movement.In this episode of Let ‘R Rip, Rick shares the real story behind his decades-long career, from the early days of BMX to building a personal brand before social media, to reinventing himself through music, media, and mindset.This conversation dives deep into:The cost of staying relevant for over 40 yearsThe mental shift required to reinvent yourselfLetting go of people pleasing, guilt, and fearBuilding identity beyond your careerThe difference between passion and disciplineWhy most people stay stuck and how to break outThis is a raw, honest conversation about longevity, growth, and what it really takes to keep evolving.
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Aaron “Bubble” Patrick on Metal, Touring, Discipline & Building a Life in Music | Let "R Rip
In this episode of the Let R Rip Podcast, Jake Sirokman and Mikey sit down with Aaron “Bubble” Patrick - bassist, tour manager, and longtime veteran of the metal and hardcore scene.Aaron has played with Bury Your Dead, All That Remains, DevilDriver, Kingdom of Sorrow, and more, while also tour managing for major acts including Hatebreed, Bring Me The Horizon, and most recently helping oversee the first U.S. tour for Lords of the Sound, the Ukrainian symphonic orchestra.This conversation goes far beyond a standard music interview.Aaron breaks down what it was really like going from welding and local bands to touring with massive acts like Korn, Deftones, Stone Sour, and more. He shares the reality of staying in the game for decades, the behind-the-scenes world of tour management, what it takes to survive life on the road, and how fitness, discipline, recovery, and self-work became essential to longevity.This episode covers:Aaron “Bubble” Patrick’s journey through metal and hardcoreBury Your Dead, All That Remains, DevilDriver, and Kingdom of Sorrowtour management and behind-the-scenes life in musicopening for Korn on Family Valuesthe reality of building a long-term music careerfitness, sobriety, discipline, and mental resiliencelife lessons from the roadADHD, creativity, and staying drivenwhy growth never stops in music or in lifeIf you’re a musician, creative, tour manager, hardcore fan, metalhead, or someone trying to build a career around passion and discipline, this one is packed with perspective.#AaronPatrick #BubblePatrick #BuryYourDead #AllThatRemains #LetRRipPodcast #MetalPodcast #HardcorePodcast #TourLife #MusicIndustry #TourManager #HeavyMusic #MetalScene #HardcoreScene #MusicianLife #Discipline #Growth #Sobriety #FitnessForMusicians #LifeOnTheRoad
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What Real Success Actually Looks Like | Jake & Mikey on Freedom, Purpose & Social Media
In this episode of the Let R Rip Podcast, Jake and Mikey sit down for a raw conversation about success, freedom, social media burnout, real-life connection, and what it actually means to build a life that matters.This is one of the most honest Let R Rip conversations yet.They break down how easy it is to lose yourself trying to build a brand, chase attention, keep up with content demands, and perform for the algorithm. They talk about the shift away from constant posting, the pressure of online validation, and why real success has nothing to do with appearing important on the internet.This episode covers:• what success actually means• why freedom matters more than attention• social media burnout and overexposure• real-life relationships vs online performance• building businesses through trust and connection• how creators lose themselves in content• why doing less can produce more• the value of individuality over cookie-cutter systems• building a life you actually want to liveJake and Mikey also unpack the evolution of Force of Focus, Creator’s Standard, and Let R Rip, along with the lessons learned from multiple pivots in business, identity shifts, and years of chasing growth in all the wrong ways.They dive into why chasing more=more content, more attention, more validation, can actually pull you further away from the life you’re trying to build, and how stepping back allowed them to reconnect with what actually matters: family, freedom, relationships, and real-world impact.This conversation isn’t about hacks, trends, or tactics.It’s about truth.Because at the end of the day…success isn’t what it looks like online.It’s the life you get to live when the phone is down.
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Josh Coburn on Purpose, Discipline, Freedom & Living a Real Life
In this episode of the Let R Rip Podcast, Jake Sirokman and Mikey sit down with Josh Coburn for a raw conversation on purpose, masculinity, freedom, discipline, social media, and what it really means to build a life that feels real.Josh breaks down what led him to leave the rat race, move to Nicaragua with his family, and step away from the constant grind of modern life. But this conversation goes far beyond relocation. It dives into identity, work ethic, discomfort, entrepreneurship, family, faith, and why so many men feel lost when they stop chasing purpose.They talk about what happens when you disconnect from the noise, why real life matters more than online validation, how discipline builds confidence, and why the best things in life happen when you keep showing up without obsessing over outcomes.This episode covers:purpose and reinventionescaping burnoutsocial media vs real lifediscipline and masculinityentrepreneurship and freedomfamily, faith, and responsibilitywhy men need purposelearning to embrace discomfortbuilding a life you actually wantIf you’re a business owner, creative, entrepreneur, father, or someone who feels like there has to be more than the daily grind, this conversation is going to hit.
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The Truth About Artists: Why Talent Alone Fails | Charles (TASTE)
In this episode, we sit down with Charles (TASTE), a professional graffiti artist with over 20 years of experience, to break down the real gap in the creative industry.This isn’t about talent.This is about discipline, emotional maturity, and understanding how to turn creativity into a sustainable career.We explore the disconnect between artistic ability and professional success, the dangers of social media dependency, and why so many creatives struggle to build momentum.From creative problem solving to understanding client value, this episode provides a real-world perspective on what it takes to succeed as an artist today.Topics include:The “starving artist” mindset and why it’s brokenDiscipline vs natural talentSocial media as a business toolCreative entrepreneurshipBackend structure and personal developmentConfidence, value, and pricing your workThis is a conversation built for artists, entrepreneurs, and anyone looking to turn passion into profession.
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From Prison to Purpose: Rob Smead on Discipline, Identity & Becoming the Operator
This episode of the Let R Rip Podcast is a raw, unfiltered conversation with Rob Smead; entrepreneur, brand builder, and founder of Electrum, breaking down discipline, identity, mindset, and what it really takes to become the man you’re supposed to be.Rob shares his journey from early struggles, jail time, and years of internal conflict…to building a successful brand, developing a powerful mindset, and creating a system for self-mastery through journaling, discipline, and daily accountability.This conversation dives deep into:The difference between the Operator vs The CriticWhy most people lie to themselves (and stay stuck)Discipline, sacrifice, and real successFatherhood vs chasing business successThe truth about “grind culture” and balanceFitness, routine, and mental clarityIdentity beyond your job, title, or labelHow to take control of your life and stop reactingRob also shares the origin of his Successrifice philosophy, the idea that every level of success requires a level of sacrifice and how his Warrior Journal became a tool to rewire his mindset and behavior.If you’re an entrepreneur, creative, tattoo artist, business owner, or someone trying to level up your life, this episode will hit hard.This is Let R Rip no filter, no script, no bullshit.
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No Days Off: Big John on Fitness, Recovery, Business & Authenticity
In this episode of the Let R Rip Podcast, Jake Sirokman and Mikey Getz sit down with Big John for a raw conversation on sobriety, discipline, branding, fitness, business, and the long game of building a real life.Big John opens up about his journey from addiction and chaos to over 1,281 straight days of workouts, 17 years of sobriety, building a personal brand, launching Big John’s Macro Snacks, showing up at expos, creating real trust online, and stepping into the wellness space.This episode dives into what it really means to stay consistent, build something authentic, and separate yourself in a world full of copycats, fake personas, and surface-level motivation.If you’re an entrepreneur, creator, coach, artist, or anyone trying to build a stronger life with real discipline, this one hits hard.In this episode we cover:Big John’s story and how he got started1,281 days of workouts without missing17 years of sobriety and self-masteryBuilding a real personal brand onlineAuthenticity vs fake internet personasProduct vs service salesBig John’s Macro Snacks and business growthIn-person networking, expos, and trust buildingPeptides, recovery, TRT, and wellnessWhat’s next for Big John in 2026Follow Big John:Instagram: @bigjohnfitMacro Snacks: Big John’s Macro SnacksSubscribe to Let R Rip for more raw conversations with entrepreneurs, artists, musicians, creators, and people actually doing the work.
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Justin Andrews of Mind Pump on Fitness, Recovery, Mindset & Building a Media Empire
Let R Rip Podcast sits down with Justin Andrews of Mind Pump for a full-scale rip on fitness, business, podcasting, coaching, mindset, media, and what it really takes to build something that lasts.Jake, Mikey, and Justin talk through the early rise of Mind Pump Media, the reality of starting a podcast before podcasting was mainstream, and how Mind Pump helped pave the way for online fitness, digital coaching, and modern fitness education. They break down the difference between real coaching and surface-level internet advice, why most people are buried in misinformation and information overload, and how the fitness industry keeps recycling the same bad ideas across Instagram, TikTok, and trend-driven content.This episode covers strength training, recovery, beginner fitness, coaching psychology, CrossFit culture, gym ownership, building programs, leadership, discipline, entrepreneurship, and the shift back toward real human connection. Justin shares why simplifying fitness is often the smartest move, why recovery matters more than most people realize, and how the best coaches learn to serve the individual instead of forcing people into rigid systems.The conversation also hits music, tattoos, creativity, media, masculinity, pain, performance, and staying authentic while building a respected brand in a noisy world. If you’re a coach, entrepreneur, musician, tattoo artist, gym owner, podcaster, or creator, this episode is loaded with hard-earned insight and honest perspective.No fake hype.Just real conversation with one of the OGs in the fitness podcast space.Connect with Justin AndrewsInstagram: mindpumpjustinMind Pump PodcastMind Pump MediaTopics include: Justin Andrews, Mind Pump, fitness coaching, online training, podcast growth, entrepreneurship, recovery, strength training, gym culture, branding, discipline, leadership, social media, mindset, creativity, and business.
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Sobriety, Authenticity, Discipline & Building a Brand Without Selling Out with Brad Dunn of Reliant Fitness
What happens when a man gets tired of his own bullshit and decides to build a life he no longer wants to escape from? In this episode of Let ‘R Rip, Jake and Mikey sit down with Brad Dunn to talk sobriety, discipline, fitness, personal development, social media, masculinity, and what it really means to stay authentic in a world full of trends, gurus, and fake personas.Brad breaks down his journey from partying, self-destruction, and barely getting by to building a powerful coaching business, creating a life of purpose, and helping others transform from the inside out. This conversation dives deep into mentorship, momentum, confidence, identity, time management, brand voice, and why authenticity will always outperform trend-chasing.If you’re tired of watered-down advice, fake motivation, and content built for clicks instead of change, this episode is for you. Subscribe, leave a review, and share this episode with someone who needs to hear it.In this episode, we cover:Brad Dunn’s background and how he built his brand by being fully himselfWhy authenticity matters more than ever in fitness, coaching, and social mediaThe role sobriety played in changing his life, mindset, and businessHow discipline, structure, and daily habits create real confidenceWhy mentorship and coaching can completely shift your trajectoryThe truth about ROI, personal development, and investing in growthBuilding a coaching business without selling out or following trendsMasculinity, confidence, self-respect, and earning your own approvalSocial media strategy, content creation, and why documenting beats performingMusic, lifestyle, identity, and speaking directly to the people you’re meant to helpBrad’s take on success, purpose, fulfillment, and building a life that actually means somethingThis was a raw, honest, no-filter conversation about growth, personal responsibility, fitness, sobriety, business, and becoming the person you were meant to be.Follow Brad Dunn:Instagram: @reliant.fitnessTikTok: @reliant.fitYouTube: Reliant FitnessFollow Let ‘R Rip for more raw conversations on mindset, business, culture, fitness, creativity, and real life.
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Self-Transformation, Branding, Virality & Building a Life That Matters with Dan Herring
Dan Herring went from firefighter to fitness coach and entrepreneur by turning pain into purpose. This episode breaks down sobriety, personal transformation, branding, virality, mental health, and what it really takes to build a business and identity that actually mean something.What happens when a firefighter hits a breaking point, takes ownership of his life, and builds a brand rooted in discipline, vulnerability, and real transformation?In this episode we sit down with Dan Herring of IBEX Fitness for a raw conversation on fitness, sobriety, mental health, branding, social media, business growth, authenticity, and becoming the man you were meant to be.Dan shares how his personal transformation started as a private accountability journal on Instagram and turned into a powerful brand, a coaching business, and multiple ventures in the health space. From gaining weight in the fire service to going viral online, from battling addiction and pride to building trust through tangible products and real connection, Dan breaks down what it actually takes to create a life with purpose.This episode dives into self-respect, vulnerability, content strategy, identity, personal evolution, fulfillment, and why relatability beats perfection every time. It’s a conversation for anyone trying to build something real, whether in fitness, business, branding, or life.If you’re tired of fake online personas, surface-level content, and watered-down self-help, this episode is for you. Subscribe and share this episode with someone who needs to hear it.In this episode, we cover:Dan Herring’s journey from firefighter to entrepreneurThe personal transformation that led to IBEX FitnessWhy self-accountability became the foundation of his brandThe role of authenticity, relatability, and vulnerability in businessSocial media growth, virality, and the “rip off and duplicate” strategyHow to turn attention into trust and trust into paying clientsMental health, addiction, pride, and learning to let goWhy branding matters and how confidence shapes perceptionBuilding identity through struggle, consistency, and lived experienceWhy relatable content beats polished perfectionTattoos, music, counterculture, and personal expressionThe evolution of modern branding, storytelling, and human connectionTangible products, packaging, and creating deeper customer loyaltyDan’s future goals in fitness, health, peptides, business, and family lifeThis episode is honest, funny, deep, and packed with real talk on transformation, sobriety, branding, fatherhood, entrepreneurship, and purpose.Follow Dan Herring: Instagram: @ibexfitness Dan Herring, Let R Rip podcast, IBEX Fitness, firefighter to entrepreneur, firefighter fitness, sobriety journey, addiction recovery, mental health, vulnerability, personal transformation, self transformation, fitness coach, online fitness coach, entrepreneur mindset, authenticity, relatability, branding, personal branding, brand identity, social media strategy, Instagram growth, virality, viral reels, content creation, content strategy, rip off and duplicate, trust building, client conversion, coaching business, fitness transformation, self accountability, discipline, confidence, self respect, men’s mental health, purpose, fulfillment, fatherhood, business growth, peptide business, tangible products, customer experience, storytelling, music culture, tattoo culture, counterculture, authenticity in branding, real talk,
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ABOUT THIS SHOW
Let R Rip is the official podcast hosted by Jake Sirokman and Mikey Getz, founders of Force of Focus and architects behind the Flagship Ecosystem. This isn’t a polished, scripted, safe-for-everyone podcast. It’s raw, unfiltered conversation built for people who live and breathe their craft.If you’re a tattoo artist, musician, fitness coach, entrepreneur, creative, or leader trying to build something real, this is your room.Each episode dives deep into the real side of entrepreneurship, personal development, creative discipline, and building brands from the ground up. We talk about the things most business podcasts avoid: the sacrifices, the failures, the identity shifts, and the relentless work it takes to turn passion into a real business.The Let R Rip Podcast explores branding, marketing, business strategy, leadership, mindset development, fitness culture, music culture, tattoo culture, and the realities of building a life around your craft. No trends. No surf
HOSTED BY
Jake and Mikey
CATEGORIES
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