LocReset

In Episode 2 of LocReset, host Matt Grotenstein sits down with Pablo Lloreda (Roku), Tim Arata (ex-Apple, WhatsApp), and Brian McConnell (ex-Notion, Lyft, Medium) to talk about what buyers actually want, what builds trust, and what causes vendors to lose it.____________LocResetLocReset: https://locreset.com/LocReset Community: https://www.linkedin.com/groups/17264004/GTE LocalizeWebsite: http://gtelocalize.com/Linkedin: https://www.linkedin.com/company/13271303/© Copyright by GTE Localize 

In Episode 1, “From AI Hype to Outcomes,” Matt sits down with Bruno Herrmann, Kevin O'Donnell, and Jackie Landry to discuss how AI is reshaping localization and multilingual content operations.In this conversation, they explore:Why AI should be treated as intelligent automation, not a replacement for human expertise?Why human expertise, source quality, and guardrails remain critical in AI-driven workflows?Why stronger partnerships between buyers and service providers will matter more in the AI era? If you work in product, marketing, or localization, this conversation is worth a watch.

GTE Localize's new thought leadership series, hosted by Matt Grotenstein, VP of North America. Matt has been in this industry long enough to have a finely tuned radar for what's real and what's just a good slide deck. Each episode brings in two or three practitioners, localization leaders, tech partners, and industry experts from across different verticals, for honest, experience-backed conversations about where the industry is actually heading.