New York No Matter Where

Ryan sits down with Sam Silverman, better known as “The Bagel Ambassador,” to talk all things bagels, branding, and building community in NYC. As the founder of Bagel Fest and Bagel Up, Sam shares how he turned a love for a New York staple into a full-blown movement, what it takes to create buzz around a niche idea, and why bagels are more than just breakfast, they’re culture.

In the first episode of New York No Matter Where, Ryan Garson sits down with Leonard Steinberg, one of the most respected voices in New York real estate, to explore what it really takes to build a lasting and recognizable brand.Leonard has spent decades shaping the industry, known for his thoughtful approach to marketing, his deep understanding of the New York market, and his ability to stay ahead of where the business is going. From navigating market cycles to building trust with clients, his perspective is grounded, strategic, and highly relevant today.This conversation goes beyond marketing. It is about clarity, consistency, and what it means to stand out in a city where everyone is competing for attention. It also dives into how the mindset of New York continues to influence the way business is built, communicated, and sustained over time.