PODCAST · news
NIL Ballers
by NIL Ballers
NIL Ballers Podcast is where the hustle meets the game. We're all about putting student-athletes on, breaking down the real deals in the world of Name, Image, and Likeness (NIL). From bagging endorsements to building your brand, we’re here to drop gems, highlight success stories, and keep you plugged into the moves that matter.
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21
Super Bowl Ad Prices Skyrocket!
Get ready for the most expensive commercials of the year! This year, Super Bowl ad slots on Fox have reached a staggering $8 million for a 30-second spot. Find out why brands are paying record fees to get their message in front of over 100 million viewers. In this video, we'll explore: • The record-breaking cost of Super Bowl commercials: Discover how the price of a 30-second ad has soared to $8 million. Some ad spots commanded this fee, with the average price around $6.5 million when Fox last broadcast the game in 2023. • The huge jump in price: Learn how prices climbed by close to $500,000 as inventory dried up. Typically, prices increase by $100,000 as the game approaches, but this year saw a much larger jump. • Who's buying up the ad spots? Find out which industries are dominating Super Bowl advertising this year, with AI and pharmaceutical companies taking a bigger share alongside traditional brands. There are also more 60-second ads this year. • Why are these ads so expensive? Understand why the Super Bowl is the most coveted advertising platform, with the game routinely being the most-watched television broadcast of the year in the US. Last year's Super Bowl drew over 123 million viewers. • The value of live sports: The demand for live sports is driving up the price of ad slots. With the growth of streaming, there is a bigger potential audience. For example, Fox is offering its coverage of the game via its free ad-supported streaming service Tubi. • Beyond the ad slot cost: See how much companies are spending on production and celebrity appearances to stand out, with some ads costing up to $20 million in total. Don't miss this breakdown of the crazy money behind Super Bowl commercials! #SuperBowl #SuperBowlAds #NFL #Advertising #Marketing #Business #Sports #Fox #TV #SportsBusiness #AI #Pharmaceuticals Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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20
NFL's Shocking Sponsorship Switch
YouTube is now the official sponsor of the NFL's Super Bowl Tailgate Concert, replacing TikTok after four years. This is huge news for digital video sponsorship and the growing relationship between YouTube and the NFL. Here’s what you need to know: • YouTube Replaces TikTok: The NFL's pre-Super Bowl Tailgate Concert will be sponsored by YouTube this year, ending TikTok's run as the principal sponsor from 2021 to 2024. • Longstanding Partnership: YouTube and the NFL have been building their relationship, including a 10-year deal for NFL Sunday Ticket and the launch of Access Pass for Legends. • Strategic Move: The NFL likely chose YouTube due to uncertainty surrounding TikTok’s future in the U.S.. • Enhanced Viewing: YouTube’s multi-view tech could allow fans to watch multiple stages during the live stream. • Creator Focus: The NFL sees YouTube as a perfect partner due to its commitment to creators and its global reach. • Live Event Growth: This partnership could lead to more live events for YouTube if this year's stream is a success. This year’s Tailgate Concert will feature Post Malone as the headliner, along with segments from YouTubers like Kristy and Desmond Scott, Chanen and Juwan Johnson, Monet McMichael, and Carter Kench. The event will be broadcast live on the NFL’s YouTube channel. Don't miss out on the latest news and changes in digital video sponsorship! Subscribe for more updates on the YouTube and NFL partnership! #YouTube #NFL #SuperBowl #TailgateConcert #PostMalone #DigitalVideo #Sponsorship #TikTok #Sports #LiveEvent #NFLSundayTicket
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19
Sack, Fumble, TOUCHDOWN! The play that sent Ohio State to the Championship! 🏈
Buckeye fans, you won't want to miss this! Relive the incredible moment when Jack Sawyer's game-sealing play in the Cotton Bowl against Texas propelled Ohio State to victory! With just minutes left, Sawyer's strip-sack and 83-yard touchdown turned the tide, sending the Buckeyes to the national championship. This wasn't just any play; it was a legendary moment that's now been immortalized with Sawyer's new "Scoop N' Score" NIL apparel! The NIL Store is offering t-shirts, crew necks, and hoodies to commemorate the play, and fans can even get 20% off for a limited time! • Learn how Coach Ryan Day challenged his team to "leave a legacy" and how Sawyer rose to the occasion. • Hear Sawyer's reaction to the play, describing how he "kind of blacked out" during the incredible run. • Discover more about Sawyer's background as a team captain and his high ranking in the On3 NIL Valuation. • Get details about the game itself, including Sawyer's impressive stats including three tackles and two pass break-ups, besides the key sack. This video is a must-watch for any Buckeye fan looking to celebrate this iconic moment! #JackSawyer #OhioState #CottonBowl #ScoopNScore #NIL #CollegeFootball #Buckeyes #RyanDay #NILStore #CollegeFootballPlayoff #GameWinningPlay
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18
Nate Ament Signs HUGE NIL Deal
Nate Ament, a Five-Star Plus+ small forward, has announced his final 11 schools he is considering while also launching a new NIL partnership with Fanstake. Ament is the No. 3 ranked player in the 2025 recruiting cycle and the top uncommitted player in the senior class. The 11 schools Ament is considering are: Arkansas, BYU, Duke, Georgetown, Kansas State, Kentucky, Louisville, Notre Dame, Tennessee, Alabama, and Texas. Ament has taken official visits to Texas, Tennessee, Notre Dame, and Louisville. Ament's NIL partnership with Fanstake is his first equity NIL deal. Fanstake is a fan-driven platform that allows fans to directly support athletes through pledges, which turn into NIL deals if the athlete commits. Since the announcement, 20 people have already contributed.
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17
Is Cooper Flagg the Next Big Thing?
This YouTube video is about Cooper Flagg and his journey, focusing on the idea that skill alone won't guarantee success. The video also emphasizes that the path to achieving one's goals is rarely straightforward. It welcomes him to a community of legends, suggesting that his story is just beginning. The message is one of inclusion and the start of a promising journey, highlighting that he is now among the greats. This video can appeal to viewers interested in: • Basketball and sports • Athlete journeys • Inspirational stories • Cooper Flagg • Rising stars • Legends and the legacy of great athletes
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16
Rita's Italian Ice Is Back! This NASCAR Partnership Will Blow Your Mind!
Get ready for the 2025 NASCAR Xfinity Series! Rita's Italian Ice is back, sponsoring Josh Bilicki and the No. 91 DGM Racing Chevrolet Camaro. The partnership kicks off at Daytona International Speedway on February 15th. See the excitement of NASCAR combined with the fun and refreshment of Rita's! Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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15
Nintendo & Fortnite?! DJ Lagway's Epic NIL Partnerships Revealed!
Get ready for the latest buzz in college football! Florida Gators quarterback DJ Lagway is making major moves, both on and off the field. This video covers his recent NIL deals with gaming giants Nintendo and Epic Games, joining a growing roster of college athletes partnering with these big brands. Here's what you'll learn: • Lagway's Rise: From backing up Graham Mertz to taking over as starting QB after an injury, DJ Lagway's freshman year was full of highlights. He racked up 1,915 passing yards and 12 touchdowns, with 101 rushing yards in 12 games. • NIL Powerhouse: Lagway's On3 NIL Valuation is a staggering $3.7 million, placing him among the top college athletes in terms of earning potential. He's currently ranked 4th in college football and 7th overall in the On3 NIL 100. • Brand Partnerships: Beyond Nintendo and Epic Games, Lagway has also partnered with Florida Victorious, the UF-focused NIL collective, Gatorade, and Leaf Trading Cards, demonstrating his broad appeal and market value. • Lagway is considered a top returning player for the 2025 season, emphasizing his impressive talent and potential. • NIL Explained: The video will also touch on how On3 calculates its NIL valuation, which combines Roster Value (the value of being on the team) and personal NIL deals. This provides insight into how athletes are navigating this new era of college sports. This video dives into the exciting world of NIL deals in college sports, highlighting how DJ Lagway is capitalizing on his talent and popularity. Don't miss out on the latest updates on this rising star!
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14
29 States Now Allow High School NIL Deals: Is Your State Next?
In a groundbreaking decision, North Carolina has become one of the latest states to allow high school athletes to profit from Name, Image, and Likeness (NIL) deals! This video breaks down the recent court ruling that has opened up new opportunities for student-athletes in NC and potentially across the country. Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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13
NIL Gold Rush
What is NIL? We'll start by explaining what NIL stands for and how it allows college athletes to profit from their personal brands. Learn how athletes are now being paid by companies to promote their products and services. •How Do Athletes Earn NIL Money? Discover the various ways athletes are cashing in, from accepting direct payments to receiving free products and services, earning affiliate money, becoming brand ambassadors, and even appearing in commercials. We'll also discuss the importance of social media influence in securing these lucrative deals. •The Charles Du Story: Hear the unique story of Notre Dame walk-on football player, Charles Du, whose jersey featuring his name in Chinese characters, led to a surprising NIL deal. This highlights the impact of cultural representation in NIL opportunities. We’ll also cover Antonio Brown’s role in the deal. •LSU's Groundbreaking Program: We'll explore Louisiana State University's (LSU) state-funded NIL program, the first of its kind in the U.S.. Learn how this program allocates state funds to support NIL contracts for student-athletes across all sports, fostering equitable opportunities. We’ll also discuss the partnerships between the athletes and local businesses. •National Implications: What does LSU's program mean for the future of college sports? We'll discuss how other states might follow suit and the potential debates over public funding. •The Financial Side: Get the inside scoop on the financial aspect of NIL deals. While the average income ranges from $1,000 to $10,000, some athletes earn millions. We'll examine factors like social media following, market value, and the sport itself that influence earnings. We'll also explore the case of Shedeur Sanders, who leads the way in NIL earnings with an estimated $6.2 million. Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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12
NIL Ballers| Flau'jae Johnson Invests in the Future
Johnson's journey is marked by her ability to balance multiple careers while maintaining a strong sense of purpose and a commitment to long-term success. Her impact extends beyond the court and music studio as she strives to create opportunities for others.Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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11
NIL Ballers | From Gatorade Player of the Year to NIL Partner
See why CEO Kevin Welch is excited to welcome Kyan into the 'Journey Fam'. We'll explore Kyan's incredible achievements including being named 2023 Missouri Gatorade Player of the Year and 2022 Kansas City Metro Player of the Year. Find out how this partnership showcases the company's commitment to supporting athletes who exemplify heart and drive, like Kyan. Journey Payroll & HR has a history of aligning with college athletes, and also working with renowned figures like Nick Foles and Rob Gronkowski. Discover how Kyan's values align with Journey, and why this is a winning combination! Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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10
NIL Baller | King's Hawaiian TAKEOVER!
Get the inside scoop on why King's Hawaiian decided to switch from RFK Racing to Joe Gibbs Racing. It highlights the family-owned nature of both King's Hawaiian and Joe Gibbs Racing and their shared commitment to excellence. Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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9
The Flip That SHOCKED College Football! How Michigan Landed Bryce Underwood
From his legendary high school career to his game-changing partnership with Barstool Sports, we'll uncover what makes Underwood a true force both on and off the field. A High School Career for the AgesBryce Underwood's football journey began at Belleville High School, where he quickly established himself as a four-year starter and a dominant force. Underwood led his team to two state championships, further cementing his legacy as one of the most exciting high school players in recent memory. His NIL valuation of $2.9 million is a testament to his marketability and the potential he holds. He's not just a player; he's a brand, and companies are eager to partner with him. Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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8
NIL Ballers | How Athletes Are Driving College Football Playoff Ticket Sales
SeatGeek partnered with college football players for NIL deals to promote playoff tickets1.... Athletes like C.J. Hicks, CJ Allen, Michael Taaffe, and Beau Pribula offered fans discount codes1.... These codes gave up to 10% off, maxing out at a $25 discount2.... The players shared these codes on social media4. This move directly connected players to their fan bases while promoting ticket sales for the expanded College Football Playoff3.... The first round of the expanded playoff featured games at home stadiums, driving high ticket demand5.... Texas vs. Clemson had the highest demand with average resale prices at $7495. Notre Dame vs. Indiana averaged $7397. Some premium seats soared to several thousand dollars7. The Tennessee vs. Ohio State game saw 48% of buyers from Tennessee and averaged $4937. The championship game in Atlanta has lowest-priced tickets at $1,4428. SeatGeek's NIL partnerships sought to enhance the fan experience8. The new playoff format has created more opportunities for fans to attend games3.... The first round saw games hosted at campus stadiums5. This innovative approach leverages NIL to create direct engagement between athletes and fans. Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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7
The REAL Reason Travis Hunter Signed With Adidas (It's Not What You Think!)
Get ready for an inside look at how Colorado's Travis Hunter took over media in December, both on and off the field! This video talks about his groundbreaking partnership with Adidas, a deal that went beyond just endorsements. Discover how Hunter, a two-way football phenomenon, secured an Adidas deal right before heading to the Heisman Trophy ceremony. We'll break down the details of this historic collaboration, including the launch of a limited-edition apparel line celebrating Hunter's incredible 2024 season, where he racked up 92 receptions for 1,152 yards and 14 touchdowns as a wide receiver and made four interceptions as a cornerback. You'll also get a glimpse of Hunter's eye-catching Adidas chain and the viral photoshoot that cemented his status as a marketable star. But that's not all! This deal held special significance for Hunter, as he ensured his younger brother, Travis, was included! See the emotional moment captured on Hunter’s YouTube channel when he surprised Travis with the amazing news. Hear Travis's powerful words: "I ain't signing nothing that ain't got no family involved," emphasizing the importance of family in his journey. This video will highlight the bond between the brothers and how family is at the forefront of his decisions. We’ll also explore how Hunter's NIL valuation surged to $5.2 million, securing him the No. 2 spot in the On3 NIL 100 rankings. This video will showcase how Travis Hunter has become a leader in the NIL space, partnering with brands like NerdWallet, United Airlines, JLab, and Celsius, plus hosting a podcast through Overtime. Also, he's gracing the cover of EA Sports College Football 25. Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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6
Is THIS the Future of NIL? Athletes Choose Diamonds Over Deals!
AthleteGEM is extending Name, Image, and Likeness (NIL) deals into the natural diamond industry, moving beyond traditional endorsements. Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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5
Adidas Makes GAME-CHANGING Move!
We reveal how Staksrud left his long-time paddle sponsor, Joola, to team up with Adidas Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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4
Arby's and a $616,000 NIL Deal
Arizona State QB, Sam Leavitt, is making waves by gifting his NIL royalties to the Sun Angel Collective, benefiting his teammates. His estimated worth from a Cold Beers & Cheeseburgers NIL deal is $616,000. Additionally, after learning about the Thighsman Award, Leavitt secured unlimited Arby's for his entire offensive line. He nominated them for their hard work and dedication. Eight of his teammates received Arby's NIL deals: Josh Atkins, Emmit Bohle, Cade Briggs, Ben Coleman, Leif Fautanu, Max Iheanachor, Sean Na'a, and Makua Pule. While Michigan's Mason Graham won the Thighsman Award, all 100 nominees get unlimited Arby's. Leavitt's actions highlight the importance of team and recognition. The Arizona State football team, fueled by Arby's, is preparing to face Texas in the College Football Playoffs Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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3
Red Bull's New $150 Million Sponsor: Who's Replacing Bybit?
Red Bull Racing's search for a new sponsor after parting ways with Bybit1.... Discover how they are closing in on a $150 million deal with another crypto company, Gate.io, and what this means for the team3. Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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2
From Court Star to NIL Baller
Exploring how Londynn Jones is building an impressive NIL portfolio, partnering with brands like EyesLA, Marriott, DevaCurl, Cash App, and Wescom Credit Union.Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/If youre a sports fan check out https://yoursportsnation.com/ for sports news! Need an athlete website? Check out https://ballerdomain.com
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1
NIL Ballers | Wescom and UCLA Women's Basketball: A NIL Partnership
Lets talk about the impact of NIL deals in college sports, focusing on Wescom Credit Union's partnerships with UCLA Athletics. Learn how financial institutions are supporting female athletes like Londynn Jones and impacting the collegiate sports landscape. Discover how partnerships benefit athletes both on and off the court and what this means for the future of college sports. Are you a student athlete that needs help with starting NIL or do you need publicity on your sports influencing? Check out student baller's packages https://student-baller.com/ If youre a sports fan check out yoursportsnation.com for everything sports! Need an athlete website? Check out ballerdomain.com
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ABOUT THIS SHOW
NIL Ballers Podcast is where the hustle meets the game. We're all about putting student-athletes on, breaking down the real deals in the world of Name, Image, and Likeness (NIL). From bagging endorsements to building your brand, we’re here to drop gems, highlight success stories, and keep you plugged into the moves that matter.
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NIL Ballers
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