PODCAST · sports
Not Small Men
by Good Intent Media
6-part audio docuseries on women's football around the world.Through interviews with 23 women's football insiders, Not Small Men looks at fandom, finances, players, the role of men, world perspectives and the future of the game.Presented by Charlie Dobres, former Director at Lewes FC, one of the world's most pioneering football clubs.
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Interview 3 - Sadia Sheikh
Dr Sadia Sheikh founded DIYA FC in Pakistan, in 2002. It started life as a football centre for young girls & women, and has developed into a highly successful academy that not only coaches football, and runs a team in the National Women Football Championship, but changes girls' lives. This inspirational interview was recorded in late 2024.
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Interview 2 - Moya Dodd
Moya Dodd believes that women's football "should be given its own head".She is a Lawyer and Sports Consultant, Co-Chair at Common Goal, member of the Women's Leagues Forum. She has also been a FIFA ExCo and AFC ExCo member. As a player, she was vice Captain of the Matildas.Her views on women's football and its governance are a must-hear for anyone who cares about the integrity and future of the women's game.
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Interview 1 - Sue Campbell
Baroness Sue Campbell became the FA Director of Women's Football in 2016. She created and oversaw implementation of the roadmap for developing the women's game, that set it firmly on the path to professionalisation and success.This very candid interview was recorded in late Summer 2024 and was the final full-length interview she gave before stepping down from her role in December 2024.
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6. The Future
If the future of women's football is left to 'market forces', then it risks becoming just a version of the men's game. Because the 'market' is dominated by men's football and the money to which it has access. In this final episode, we look at the optimal conditions needed to create a strong, authentic women's game that benefits every club and every player, not just the elite.Guests (in order of appearance):SUE CAMPBELL FORMER FA DIRECTOR OF WOMEN’S FOOTBALLALEXANDER VON SCHIRMEISTER MD, Xero UK & Emerging MarketsJULIAN HADWIGER WHU-OTTO BEISHEIM SCHOOL OF MANAGEMENTLEE SANDERS HEAD OF FOOTBALL, DURHAM WOMEN FCELLIE LEEK FORMER PLAYERJENNIFER HASKEL DELOITTE SPORTS BUSINESS GROUPMOYA DODD LAWYER, SPORTS CONSULTANTKIERON O’CONNOR THE SWISS RAMBLE NATALIE BURRELL WOMEN’S FOOTBALL FANROLAND GISCARD D’ESTAING WOMAN UP AGENCYPAUL DRESIBACH WOMEN’S FOOTBALL STRATEGISTHELEN WARD GENERAL MANAGER, WATFORD WOMENJENNIFER HASKEL DELOITTE SPORTS BUSINESS GROUPBETTINA BAER LEAD CONSULTANT, TWO CIRCLESYVONNE HARRISON CEO, WOMEN IN FOOTBALLDR SADIA SHEIKH FOUNDER, DIYA WOMEN FCANJALI SHAH PIFA, INDIAN WOMEN’S FOOTBALL ALLIANCE
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5. The Role of Men
The biggest factor affecting the development of women's football is... men's football. It casts an enormous shadow that creates a big challenge to the women's game. Partly because of the temptation (wrongly) to emulate it, but partly also because it currently controls the capital that funds the growth of the women's game. So, what is the role of men's football and men, right now, and also historically?Guests (in order of appearance):HELEN WARD GENERAL MANAGER, WATFORD WOMENJENNIFER HASKEL DELOITTE SPORTS BUSINESS GROUPNATALIE BURRELL WOMEN’S FOOTBALL FANBETTINA BAER LEAD CONSULTANT, TWO CIRCLESPAUL DRESIBACH WOMEN’S FOOTBALL STRATEGISTMOYA DODD LAWYER, SPORTS CONSULTANTKELLY LINDSEY COO, DIRECTOR FOOTBALL, LEWES FCFANNY ALMERSSON STOCKHOLM SCHOOL OF ECONOMICSANJALI SHAH PIFA, INDIAN WOMEN’S FOOTBALL ALLIANCEROLAND GISCARD D’ESTAING WOMAN UP AGENCYLEE SANDERS HEAD OF FOOTBALL, DURHAM WOMEN FCELLIE LEEK FORMER PLAYERIRENE MERINO GLOBAL HEAD OF GENDER BALANCE, DECATHLONYVONNE HARRISON CEO, WOMEN IN FOOTBALLDR SADIA SHEIKH FOUNDER, DIYA WOMEN FCJULIAN HADWIGER WHU-OTTO BEISHEIM SCHOOL OF MANAGEMENTMARK BRADLEY FAN EXPERIENCE COMPANYKIERON O’CONNOR THE SWISS RAMBLE
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4. Worldwide Development
Women's Football is growing all over the world, but WHY women play, beyond the more developed markets like the USA and Europe, gives a fascinating insight into the power and social importance of the women's game.Guests (in order of appearance):MOYA DODD LAWYER, SPORTS CONSULTANTELLIE LEEK FORMER PLAYERIVI CASAGRANDE CASAGRANDE COACHINGKELLY LINDSEY COO, DIRECTOR FOOTBALL, LEWES FCJENNIFER HASKEL DELOITTE SPORTS BUSINESS GROUPKIERON O’CONNOR THE SWISS RAMBLE JULIAN HADWIGER WHU-OTTO BEISHEIM SCHOOL OF MANAGEMENTIRENE MERINO GLOBAL HEAD OF GENDER BALANCE, DECATHLONROLAND GISCARD D’ESTAING WOMAN UP AGENCYFANNY ALMERSSON STOCKHOLM SCHOOL OF ECONOMICSPAUL DRESIBACH WOMEN’S FOOTBALL STRATEGISTDR SADIA SHEIKH FOUNDER, DIYA WOMEN FCANJALI SHAH PIFA, INDIAN WOMEN’S FOOTBALL ALLIANCE
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3. Revenues
The business of women's football is very much still in a start-up phase. But already, elite clubs, with their immediate access to capital, are dominating Leagues. What earned revenue streams are available to clubs and what are the prospects for attracting external investment?Guests (in order of appearance):SUE CAMPBELL FORMER FA DIRECTOR OF WOMEN’S FOOTBALLLEE SANDERS HEAD OF FOOTBALL, DURHAM FCHELEN WARD GM, WATFORD WOMENKELLY LINDSEY COO, DIRECTOR FOOTBALL, LEWES FCALEX VON SCHIRMEISTER MD, Xero UKJENNIFER HASKEL DELOITTE SPORTS BUSINESS GROUPKIERON O’CONNOR THE SWISS RAMBLEJULIAN HADWIGER WHU-OTTO BEISHEIM SCHOOL OF MANAGEMENTIRENE MERINO DECATHLONFANNY ALMERSSON STOCKHOLM SCHOOL OF ECONOMICSBETTINA BAER LEAD CONSULTANT, TWO CIRCLESPAUL DRESIBACH WOMEN’S FOOTBALL STRATEGISTROLAND GISCARD D’ESTAING WOMAN UP AGENCY
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2. Players
'Without fans, football is nothing'. But try playing without the players...Hear from 12 guests on the reality of being a player, from the physical to the financial. It's getting good at the top, but, for everyone else...Guests (in order of appearance):SUE CAMPBELL FORMER FA DIRECTOR OF WOMEN’S FOOTBALLIVI CASAGRANDE CASAGRANDE COACHINGROLAND GISCARD D’ESTAING WOMAN UP AGENCYJENNIFER HASKEL DELOITTE SPORTS BUSINESS GROUPALEX VON SCHIRMEISTER MD, Xero UKIRENE MERINO DECATHLONELLIE LEEK FORMER PLAYERDR STACY SIMS HEALTH & PERFORMANCE SPECIALISTHELEN WARD GM, WATFORD WOMENANJALI SHAH PIFA, IWFAKELLY LINDSEY COO, DIRECTOR FOOTBALL, LEWES FCDR SADIA SHEIKH FOUNDER, DIYA WOMEN FC
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1. Fans
There's something... different about many fans of women's football. Analysis and opinion from 17 different voices within the game. What do YOU think? Comment here or on LinkedIn (by following Charlie Dobres).This week's guests (in order of appearance):ELLIE LEEK FORMER PLAYERMARK BRADLEY FAN EXPERIENCE COMPANYLEE SANDERS HEAD OF FOOTBALL, DURHAM FCJUAN BRADLEY WOMEN’S FOOTBALL FANBETTINA BAER LEAD CONSULTANT, TWO CIRCLESNATALIE BURRELL WOMEN’S FOOTBALL FANPAUL DRESIBACH WOMEN’S FOOTBALL STRATEGISTFANNY ALMERSSON STOCKHOLM SCHOOL OF ECONOMICSJENNIFER HASKEL DELOITTE SPORTS BUSINESS GROUPHELEN WARD GENERAL MANAGER, WATFORD WOMENJULIAN HADWIGER WHU-OTTO BEISHEIM SCHOOL OF MANAGEMENTMOYA DODD LAWYER, SPORTS CONSULTANTKIERON O’CONNOR THE SWISS RAMBLE IRENE MERINO DECATHLONROLAND GISCARD D’ESTAING WOMAN UP AGENCYANJALI SHAH PIFA, IWFASUE CAMPBELL FORMER FA DIRECTOR OF WOMEN’S FOOTBALL
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TRAILER
Not Small Men is a six-part audio docuseries on women's football, where it's at and where it's going. The series looks mostly at the situation in England, but also considers the development of the game around the world.Episodes are released every Wednesday, starting on 5th March.
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ABOUT THIS SHOW
6-part audio docuseries on women's football around the world.Through interviews with 23 women's football insiders, Not Small Men looks at fandom, finances, players, the role of men, world perspectives and the future of the game.Presented by Charlie Dobres, former Director at Lewes FC, one of the world's most pioneering football clubs.
HOSTED BY
Good Intent Media
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