PMU Unveiled - The unfiltered Permanent Makeup Show

Where is the PMU industry actually heading?In this episode we dive into the future of the industry and some of the big questions being discussed right now.We talk about Level 4 qualifications, training standards, apprenticeships, and whether the way artists are currently trained is really setting them up for long-term success.Should training be longer?Is there a better route into the industry?And what changes might we see in the next few years?As always, this is an honest conversation about the direction PMU could be heading and what that might mean for artists entering the industry.Two artists. Two mics. Too honest.

It’s one of the biggest things holding artists back in this industry - and hardly anyone talks about it honestly.In this episode, we’re discussing imposter syndrome: the self-doubt, the comparison trap, and that constant feeling of “am I actually good enough?”We share our own experiences, why so many artists struggle with it, and how it can quietly stop people from reaching their full potential.If you’ve ever questioned yourself or your work, this episode is for you.

It’s the question everyone seems to be asking right now… is the PMU industry dying?In this first episode of PMU: Off the Record, Layla and Lucy dive straight into one of the hottest topics in the industry. With more artists than ever entering the space, social media full of “overnight success” stories, and people questioning whether the industry is oversaturated… what’s actually going on?Our take? The industry isn’t dying - lazy business is.We’re talking about the shift happening right now, why the artists who put in the work will always survive, and why “I don’t have time” just doesn’t cut it if you want to build a real business in 2026.No fluff. No sugar-coating. Just honest conversation about what it actually takes to make it in PMU today.

In this episode, we dive into the world of Permanent Makeup training and how to set up for success. How to get started with your own Permanent Makeup academy, the difference between privately accredited & Ofqual regulated qualifications and what you need to be a great trainer.Download your free checklist here: https://pmutraining.laylahinchen.com/academychecklistCheck out the Teachers Blueprint here: https://www.pmucircle.com/product/the-teachers-blueprint

In this inspiring episode, we catch up with the incredible lady that is Louise Giles. Louise juggles a demanding career in the police force while successfully running two diverse businesses, all whilst also being a mum. How on earth does she manage it all I hear you say? Tune in to discover her secrets :)

In this episode, Glencora Reeve-Duelle shares her compelling journey from self-doubt to an award-winning permanent makeup artist. Discover the dedication and hard work behind her success, and how she found the courage to not only enter but conquer the awards winning first place. Whether you're an aspiring Artist or just need a dose of inspiration, this conversation is a must-listen.

Join us as we explore the world of areola tattooing with two experts - Vikki Clark & Gemma Bowers who are making a difference. Learn how their charity supports permanent makeup artists in providing this compassionate service at no cost, fostering healing and confidence among survivors.

Struggling with lips? As a permanent Makeup Artist, we understand those struggles, especially with Lips, so in today's episode, we catch up with Ramona Krusinskiene, an absolute Lip Expert! Ramona shares her top tips with you to make those lip tattoos that bit easier. I hope you enjoy :)

Well, this was a juicy one!I debated whether or not to publish this episode because there is a lot of ranting and setting the Permanent Makeup world to rights. However, our mission here at PMU Unveiled is to bring you a completely unfiltered PMU TALK, and it doesn't get more unfiltered than this!So, if you've ever wondered what seasoned pros like us chat about when we get together, this is your chance to be a fly on the wall!

Ever wondered about creating your own product line? Not sure where or how to start?Join us as we dive in with the fabulous Victoria Racca and her journey behind the famous Pink Gel. The numbing cream that's hitting every artist's kit world wide.PS ... OUR DOORS TO THE PMU CIRCLE ARE OFFICIALLY OPEN yay!Want to join us? Head over to: www.pmucircle.comConnect with Victoria here: https://www.instagram.com/victoria.glam/

With over a decade each in the permanent makeup industry, Lucy White and Layla Hinchen bring you a new mini series of PMU UNVEILED - OFF THE RECORD. All filters are off, we are going IN!! Join us behind the scenes as we openly discuss all things PMU. If you are looking for raw, honest advice in both PMU and Business, then grab a cuppa and sit back.

Season 2 is here! I thought id kick off with the no1 question I have been asked over this last year - why I closed the biggest part of my business down.Remember, always check in with yourself. Your business and your passion should be making you happy. If it's not, never be afraid of change.Grab that cuppa, and enjoy xxJoin the PMU Circle waitlist here: www.pmucircle.comFind out more about The BusinessMum's Club here: www.businessmums.club

The last of Season 1, and what an episode to finish on. If you are looking for a little inspiration, or a little reassurance to keep going, then this is the one for you. We got to chat with the absolutely amazing and truly inspiring, Tracie Giles.With over 25 years’ professional experience, Tracie Giles is recognised as a global leader in Permanent Makeup and Aesthetics.Tracie began her career as a freelance Permanent Makeup Artist in 1999, in what was still a relatively unknown industry in the UK. She worked from various salons where she steadily built her client base, perfected her skills, and developed her own exclusive PMU techniques.Having trained extensively in the UK, the US and Eastern Europe, Tracie adopted a novel approach when founding Tracie Giles London by combining the fine artistry that was prevalent in Eastern Europe with the very best health and safety practices from America. Combining these two disciplines in such a new and unregulated industry had never been done before, and this was the driving force behind Tracie recruiting an international team, sharing skills, and standardizing Permanent Makeup techniques.  In 2003, Tracie founded Tracie Giles London and within 2 years established a permanent base in London’s Harley Street. Fast forward 5 more years and Tracie had achieved her goal of becoming the first and only UK salon dedicated to the art of Permanent Makeup, bringing luxury cosmetic tattooing to the high street from a 5-storey Knightsbridge clinic operating 6 days per week with a multi-million pound turnover. In 2016, Tracie and her daughter Charlotte founded PMU training and product supply brand ID Liner and in 2023, Tracie Giles proudly became part of the Private Clinic Group, working alongside some of the UK’s very best doctors and cosmetic surgeons to provide a multi-disciplinary treatment offering to their clients. A true pioneer of Semi-Permanent Makeup in the UK and a determined businesswoman, Tracie Giles London is now one of the leading Permanent Makeup clinics worldwide, a celebrity favourite and featuring monthly in the press. With a team of award-winning expert Permanent Makeup Artists cherry-picked from around the globe, we have an unrivalled reputation for delivering exceptional Permanent Makeup results and are firmly established as a vintage in the world of Permanent Makeup. 

So much free advice out there on what to do, and what not to do with your Social Media strategy, do you feel more confused than ever?Join us on this insightful podcast as we dive into the world of sales & marketing with our resident expert jenna Leigh, a highly experienced social media manager and business mentor for PMU artists. In this episode, we explore the crucial role of sales and marketing for PMU artists, debunking the overwhelming complexities that often hinder growth. Discover why investing in oneself and their business is essential, and learn how social media managers can help PMU artists streamline their focus on the most important part - sales-generating tasks. PS ... dont forget to head over to our free facebook group for further support: https://www.facebook.com/groups/thepmucircle/For more information on joining us in The PMU Circle Pro head over to: www.pmucircle.com

Part 2 has landed! Another super informative and educational chat with Alex talking all things pigments.Alex keeps it completely raw & unfiltered as we discuss pigments, REACH, the dos & donts, laser removals and youl find a few GOLDEN NUGGETS in here!We hope you enjoy it xxFor further support & free trainings, be sure you join our facebook group: https://www.facebook.com/groups/thepmucircle/To join us in The PMU Circle Pro head over to: www.pmucircle.com

Welcome to Part 1 of this raw, unfiltered PMU chat with the one and only, Alex Mechenici. A renowned industry trainer and artist, who is definately known for being a tad contraversial at times! Honest, and outspoken, but 100% passionate about our industry and sharing her knowledge, which is exactly why I absolutely LOVE her!We talk needles, pigments and affiliates whilst offering a fresh perspective on the industry that often remains shrouded and unspoken of. Tune in to episode 5 for Part 2 where we delve deeper into pigments, the misconceptions, following trends and what you need to know - its going to be juicy!

Lets stop for a moment and have a look at our business. Why we started a business vs what we actually have ...Do you have that freedom? that time freedom, that flexibility, that money freedom, or do you find yourself feeling stressed, on the go 24/7 and no time at all?Lets avoid burnout, and make sure you are in full control of your business, rather than the other way around. Trust me, the sooner you grasp this the better x

Not sure if this is more of a rant or a discussion eeekk and apologies if I offend anyone on this topic, but hey, im just saying what most are thinking :)Lets keep it real, keep expectations realalistic, and remember, that IG shot is not the be all and end all. 

In this episode we chat with the fabulous Essjay, with over 20 years industry experience and a passion for coaching beauty business owners, we discuss the influence social media has on us as artists and business owners, the truth on expanding and the importance of putting those blinkers on and staying true to yourself.If youd like to touch base with Essjay you can find her here: https://linktr.ee/EssjayhartshornJoin our members waitlist for The PMU Circle Pro here: www.pmucircle.com

We kick off our PMU Unveiled podcast with a little about me, how I started and to show you how anything is possible if you put your mind to it.Find out what we are all about here at The PMU Circle and together, we will challenge the norms and shed some light on the realities of being a Permanent Makeup Artist and running a business.Lets go!Psss .... come and say Hi over on Instagram: www.instagram.com/thepmucircleOur inbox is always open should you ever need anything at all.Layla x