Prime Podcast

The inside story of building the largest privately held automotive group in America — one dealership at a time.Prime Dealer Podcast pulls back the curtain on the Coleman Automotive Group and Prime Dealer Equity Fund as they execute an aggressive acquisition strategy to reach 40 dealership rooftops and beyond. Each episode features the operators, investors, dealership leaders, and industry partners who are making it happen in real time.This isn't a polished corporate show. It's real conversations with the people on the ground — CEOs closing deals, GMs turning around stores that were bleeding money, COOs building the systems that scale, fund managers structuring investments, and the technicians, finance managers, and salespeople whose lives change when the right team walks through the door.Whether you're an accredited investor exploring automotive as an alternative asset class, a dealership operator looking for the playbook that turns underperformers into profit c