PODCAST · business
#RoastME - The Story of The Wendy's Twitter Account
by Matt Keck
My name is Matt Keck, and for 11 years I worked on the Wendy's Account at VML. I'm the Wendy's Twitter Guy. I'm not the only person who ever tweeted, or ran the account, but I am THE guy. From starting tweeting on the old Baconator account, to the rap battle with Wingstop and the mixtape Webeefin?, to Wendy's smashing the Durrr Burger in Fortnite, to National Roast Day. I wasn't just there for it all, I did it all with my amazing team. So let's talk about the strategy, the roasts, the incredible adventures, the hundreds of awards, and the tweets that got away. Here's your behind the scenes, inside look at the biggest brand account in the history of social media...@Wendys. Hosted on Acast. See acast.com/privacy for more information.
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ABOUT THIS SHOW
My name is Matt Keck, and for 11 years I worked on the Wendy's Account at VML. I'm the Wendy's Twitter Guy. I'm not the only person who ever tweeted, or ran the account, but I am THE guy. From starting tweeting on the old Baconator account, to the rap battle with Wingstop and the mixtape Webeefin?, to Wendy's smashing the Durrr Burger in Fortnite, to National Roast Day. I wasn't just there for it all, I did it all with my amazing team. So let's talk about the strategy, the roasts, the incredible adventures, the hundreds of awards, and the tweets that got away. Here's your behind the scenes, inside look at the biggest brand account in the history of social media...@Wendys. Hosted on Acast. See acast.com/privacy for more information.
HOSTED BY
Matt Keck
CATEGORIES
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Frequently Asked Questions
How many episodes does #RoastME - The Story of The Wendy's Twitter Account have?
#RoastME - The Story of The Wendy's Twitter Account currently has 0 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is #RoastME - The Story of The Wendy's Twitter Account about?
My name is Matt Keck, and for 11 years I worked on the Wendy's Account at VML. I'm the Wendy's Twitter Guy. I'm not the only person who ever tweeted, or ran the account, but I am THE guy. From starting tweeting on the old Baconator account, to the rap battle with Wingstop and the mixtape Webeefin?,...
How often does #RoastME - The Story of The Wendy's Twitter Account release new episodes?
#RoastME - The Story of The Wendy's Twitter Account is no longer actively publishing new episodes, but the existing catalog remains available.
Where can I listen to #RoastME - The Story of The Wendy's Twitter Account?
You can listen to #RoastME - The Story of The Wendy's Twitter Account on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts #RoastME - The Story of The Wendy's Twitter Account?
#RoastME - The Story of The Wendy's Twitter Account is created and hosted by Matt Keck.
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