Shift the Standard with Kamila von Retteg podcast artwork

PODCAST · business

Shift the Standard with Kamila von Retteg

Shift the Standard is a space for entrepreneurs and leaders who are done playing by outdated rules. Here, we rethink what success looks like — building businesses and lives that are profitable, sustainable, and deeply aligned. Kamila Von Retteg shares bold ideas, real strategies, and the mindset shifts that move you from following the standard to setting it. After running business for the lasts 15+ years, she shares stories and lessons to inspire, empower, and guide those who are ready to grow. This isn’t about doing more. It’s about doing it differently — and doing it better.

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    $500k/Year Scalable Coaching Business Blueprint

    If you'd like more details about this process, send me a DM on Instagram with the word "ICON" and my automation will send you all the info.Instagram: http://www.instagram.com/kamilavonretteg

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    #20: What AI is doing to the coaching industry right now (someone had to say it)

    Get on the waitlist for Evergreen Icon for when we open again soon: https://kamilavonretteg.com/evergreen-iconFind me on Instagram @kamilavonrettegSummary:I've been in the online space since 2009. I've watched every "revolution" come and go — and I use AI every single day. But there's a real conversation we're not having about what happens when coaches outsource the very thing people actually buy from them.In this episode I'm breaking down why more content doesn't equal more sales, why AI is making coaches feel productive while quietly — scratch that — while actually making them less effective, and what separates the coaches who are winning right now from the ones wondering why their funnels aren't converting.This isn't an anti-AI episode. It's a wake-up call for coaches who want to use it smartly.Topics covered:AI in coaching business | online coaching industry 2026 | AI tools for coaches | coaching funnel strategy | evergreen coaching business | burnout and productivity | authentic marketing for coaches | how to use AI in your business | coaching business growth | AI content creation

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    #19: I stopped doing sales calls (and made millions)

    Get on the waitlist for Evergreen Icon: https://kamilavonretteg.com/evergreen-iconThe applications will open in April.

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    #18: Why I shut down a program that was making money

    After enrolling nearly 90 clients into the Roadmap Funnel Implementation Sprint at $2,000–$3,000 each and having a record profit year in 2025, I chose to shut down the supported version of the program. Here's why.Join the self-study Roadmap Funnel: https://www.evergreenicon.com/rmfs-ssGet on the waitlist for Evergreen Icon for when we open again soon: https://kamilavonretteg.com/evergreen-iconFind me on Instagram @kamilavonretteg

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    #17: Why Your Coaching Program Isn’t Selling (and the Simple Funnel to Fix It for 2026)

    🚨 This is the LAST time we’re running the Roadmap Funnel Sprint as a high-touch cohort, where I will help you create your gateway program AND sell it without sales calls.Starting in March, it moves to self-study only for new students.You can learn more and enroll here: http://www.evergreenicon.com/rmfs-fp This is the same simple system I’ve used for 4+ years to enroll clients into my $2K–$3K programs without a single sales call... and it’s the system I’m continuing to use moving forward.If you’ve been wanting to:• Turn your 1:1 expertise into a scalable evergreen group program• Replace discovery calls with a structured sales system• Build a funnel that continues working while you’re offlineThis is the last opportunity to build it with 5 months of live support from me and my team. Enrollment closes February 28.After that, the curriculum remains available as self-study, but this level of supported implementation moves exclusively inside Evergreen Icon ($10K/year).

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    #16: How I Manifested Almost Everything On My Vision Board

    In this episode, I share the wild story of pulling out my old vision board and realizing I manifested almost everything on it. I never planned to record this. I just had one of those moments where you look at something and think, wait… this actually worked.🔥 Links mentioned:Insta: @kamilavonrettegEvergreen Icon (our all-access pass membership): http://www.kamilavonretteg.com/evergreen-iconRoadmap Funnel Sprint: https://www.evergreenicon.com/rmfs-fpBuilt to Deliver: https://heartbehindhustle.thrivecart.com/built-to-deliver/Group Program Kickstart: https://www.evergreenicon.com/mco-group-programsI used to think vision boarding was a cute little personal development craft project. It never felt that deep. It felt limited. It felt fluffy. So for years I avoided it. But when my husband and I moved from San Diego to Colorado and started fresh, something in me wanted to try again. I approached it differently this time. I created a board that actually reflected what I wanted. Not what magazines offered. Not what I felt I should want. What I genuinely wanted for my life and business.And things started happening. One after another. Faster than I expected.Inside the episode, I break down:Why vision boards never worked for me in the pastWhat changedHow I built a vision board that finally felt alignedThe exact things I put on my board that manifestedWhy your brain is the real reason this worksThe power of focusing on what motivates youWhat you should never put on a vision boardWhy your goals are allowed to be simple, personal, or even smallHow to use this process to build a business you actually wantWant to share your own vision board story?Message me on Instagram. I love hearing how you dream, create, and bring things to life. Your feedback always fuels me.Tune in, get inspired, and maybe pull out your own vision board again. You might be surprised by what already came true.Insta: @kamilavonretteg

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    #15: Replay 2025 State of Online Coaching & Course Industry Masterclass

    This is a recording of my recent training I did on the 2025 state of the 2025 coaching and course industry. I share what's been working and what's not in the last year.If you'd like to go all the way with us, join Evergreen Icon: http://www.kamilavonretteg.com/evergreen-cionIf you'd like to work with me privately, apply here: https://kamilagornia.typeform.com/to/ZVegrmnH

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    #14. How to Choose Your Course Hosting Platform

    In this episode, we talk about different types of course hosting platforms. Why I use TWO course platforms right now and for what reason. >> Check out ThriveCart's Black Friday Sale: http://www.heartbehindhustle.com/thrivecart Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://www.kamilavonretteg.com/incubator - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://www.evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #13. How Jasmine built a $1.5M mastermind program

    In this episode, I interview Jasmine Ivy (@WomenofWoo), a former client who created a mastermind program that went on to generate over $1.5M over 8 years. In this interview we talk about the process with how she identified and structured the program, the changes she ended up making while running the program, and Lessons Learned from running a program for such a long period of time. I hope you enjoy Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://kamilavonretteg.com/incubator - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://www.evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #12. How Marina quit her 9-5 to start her 1:1 consultancy and began selling group programs right after

    Learn more about Evergreen Icon: www.evergreenicon.com Marina joined Evergreen Icon because she felt ready to have her message reach more people while creating space to build her life. She initially joined Pilot Program just a month after starting her new brand, where she built a group program AND sold it soon after.  She knew 1:1 consultations were great, but not if she wanted to have more time for herself and her family. And that’s WHY she felt called to do Evergreen Icon.  She wanted more time, more freedom, she wanted to stop having to constantly prove herself, and wanted to have her business give her a life she actually wants. I’m super excited to support her in the program AND celebrate her when she books her mostly-unplugged honeymoon WHILE making money 💰  (That’s one of our goals for our clients in EI!) To learn more about Evergreen Icon, go to www.evergreenicon.com

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    #11. 10 Biggest Lessons After 10 Years in Business

    After a decade of entrepreneurial ups and downs, I share 10 invaluable lessons I've learned while building my business. From costly mistakes to hard-won insights, this episode offers a candid look at the realities of running a company. Whether you're a seasoned entrepreneur or just starting out, these lessons will provide practical wisdom for navigating the unpredictable journey of entrepreneurship. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Want to work with me privately? Reach out on Instagram and we'll talk about the options. - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #10. What's been going on the last 6 weeks

    Grab the Your First $10K Workshop: https://tinyurl.com/fu5ufbzc Join the free Telegram group & my Inner Circle here: https://t.me/+pm3i3pfVw3djZGEx Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #9. I almost quit my business last year

    In this candid episode, I delve into a personal and professional crossroads where I almost lost my passion for my business. I discuss the crucial turning points and mindset shifts that helped me reignite my enthusiasm and love for what I do. This journey of rediscovery led me to innovative strategies for re-engaging with my work, blending the efficiency of automation with the joy of personal connection. Tune in to hear about my transformative experience and the renewed excitement I now feel for my entrepreneurial journey. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #8. What I'm doing differently in 2024 to grow my business

    Resource mentioned in this episode: Workshop: Creating Your Aligned Multi 6 Figure Year: https://heartbehindhustle.thrivecart.com/aligned-multi-six-figure-year-2024/ Welcome to 2024, grounded visionaries! In this episode, I share my reflections and aspirations for this promising year. I delve into the importance of setting clear, actionable goals, drawing from my decade-long journey in the coaching business. We discuss the pitfalls of comfort and the crucial role of discomfort in achieving growth, especially in the realm of business. I reveal my strategy for the year, focusing on intentional tracking and detailed planning of activities each month. This includes a mix of launches, evergreen strategies, and organic promotions. I candidly discuss how I navigated the past year's challenges and my approach to making this year count. Whether you're sustaining your income, aspiring to break income ceilings, or exploring new ventures, this episode offers insights into the power of strategic discomfort. Join me as we embark on a journey of growth, embracing the uncomfortable to create the life and business we desire. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #7. How much to invest on website design

    There's a common obsession in the business world about the importance of having a website, but how crucial is it really? We'll explore the true significance of a website for your business and identify which types of businesses should prioritize this aspect. The core of our discussion will focus on the big question: How much should you be spending on website design? This is especially pertinent if you're new to the business world. We'll break down various budget ranges and what you can expect in return for your investment. Whether you're about to launch your first website or considering a redesign, this episode will provide valuable insights into making informed decisions about your online presence. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #6. The myth of 12 month planning

    In this episode, I challenge the conventional wisdom of 12-month business planning. Drawing from my own experiences, I discuss why setting year-long plans can lead to unnecessary guilt and a sense of failure when things don't go as mapped out, despite still achieving financial success. I advocate for a more flexible and effective approach. We'll explore how Parkinson's Law – the principle that work expands to fill the time available for its completion – plays a crucial role in this context, often leading to inefficiency and last-minute rushes. This episode is especially relevant for entrepreneurs who do one big launch a year, providing insights on how to structure your planning to maximize results and minimize stress. Tune in to learn why breaking free from rigid annual plans could be the key to a more dynamic and successful business strategy. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #5. Start making sales FASTER with your group program or course

    In this episode, we discuss the world of group coaching programs and online courses, focusing on the common pitfalls that delay entrepreneurs from making their first sales. We tackle the misconceptions about needing a 'perfect' program or having all content ready before launching. I'll reveal how this pursuit of perfection often leads to prolonged building processes and hinders sales, as creators lose sight of what their customers truly want. We'll explore practical strategies for swiftly moving from concept to sales, emphasizing the importance of proving your program's concept early. This discussion is a game-changer for coaches and course creators, demonstrating that it's possible, and often more effective, to start selling your program almost immediately after ideation. Tune in to learn how to avoid getting stuck in the planning phase and jump straight into action, selling your program more effectively and efficiently. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #4. Introvert's ideal business model

    In this episode, we dive into the 'Ultimate Introvert's Business Model,' a tailored approach designed for those who thrive in quieter, more introspective environments. We'll break down the essential components of any successful business: Offer, Sales, Marketing, and Operations, and discuss how to adapt each of these elements to suit an introvert's strengths and preferences. This episode is a must-listen for introverted entrepreneurs looking to build a business that not only succeeds but also aligns perfectly with their unique working style. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #3. Twin Flames documentary, cults, and manipulation in the coaching industry

    In this episode, we explore the ethical complexities in coaching, inspired by the "Twin Flames" documentary. We discuss how coaching can blur into manipulation, highlighting the need for integrity in coaching practices. The episode also examines the psychological tactics of manipulation, sharing real-life examples to distinguish between healthy coaching and coercive control. We conclude with guidelines for maintaining ethical standards in the coaching industry. Disclaimer: I am not an expert on cults, or the Twin Flames Universe organization. This is simply my opinion based on what I saw in the documentaries and some of the other research I did. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com For more resources online, my company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    #2. If you're far from reaching your goal

    In this episode, we discuss strategies for staying aligned with personal and business goals, specifically for entrepreneurs. If you set a goal but then start to focus on how far away you are from the goal, what can you do to get back into momentum? Here are some things to consider. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com

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    #1. Mistakes I made with my last podcasts

    In this episode, I take you behind the scenes of my past podcasting adventures – from the formula-driven "Kamila Gornia Show" to the collaborative "Heart Behind Hustle Show." I'll reveal the unexpected hurdles and personal revelations that led me from podcast burnout to a renewed, purpose-driven approach. If you're curious about the real challenges of podcasting and how to pivot towards a more authentic and satisfying experience, this episode is a must-listen. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com My company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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    Trailer: What to expect from The Grounded Visionary

    I am so happy to release my brand new podcast, The Grounded Visionary! In this quick episode, you will hear my intention for the podcast as well as a little bit about my background and what lens I am looking at business with. Like this episode? ➡️ Subscribe and let me know on Instagram @heartbehindhustle 😍 Resources: - Free Class for New Coaches: http://heartbehindhustle.com/freeclass - Create Your Group Coaching Program: https://www.yourscalableoffer.com/bundle - Work with me personally to automate your sales and streamline your business: http://evergreenicon.com For more resources online, my company Heart Behind Hustle® can be found here: http://www.heartbehindhustle.com

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ABOUT THIS SHOW

Shift the Standard is a space for entrepreneurs and leaders who are done playing by outdated rules. Here, we rethink what success looks like — building businesses and lives that are profitable, sustainable, and deeply aligned. Kamila Von Retteg shares bold ideas, real strategies, and the mindset shifts that move you from following the standard to setting it. After running business for the lasts 15+ years, she shares stories and lessons to inspire, empower, and guide those who are ready to grow. This isn’t about doing more. It’s about doing it differently — and doing it better.

HOSTED BY

Kamila von Retteg

Frequently Asked Questions

How many episodes does Shift the Standard with Kamila von Retteg have?

Shift the Standard with Kamila von Retteg currently has 22 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Shift the Standard with Kamila von Retteg about?

Shift the Standard is a space for entrepreneurs and leaders who are done playing by outdated rules. Here, we rethink what success looks like — building businesses and lives that are profitable, sustainable, and deeply aligned. Kamila Von Retteg shares bold ideas, real strategies, and the mindset...

How often does Shift the Standard with Kamila von Retteg release new episodes?

Shift the Standard with Kamila von Retteg has 22 episodes. Check the episode list to see recent publication dates and frequency.

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Who hosts Shift the Standard with Kamila von Retteg?

Shift the Standard with Kamila von Retteg is created and hosted by Kamila von Retteg.
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