Slightly Under Asking

PODCAST · business

Slightly Under Asking

Slightly Under Asking is a podcast for real estate agents who are building a business on their terms.Hosted by real estate pros Caitlin McKeague and Kelly Saggione, at Real Broker, this podcast delivers honest conversations, real-world marketing strategies, and no-fluff advice for real estate agents who want to stand out, scale up, and stay in the game. 

  1. 20

    Stop Being “That Agent”: Win More Deals Without the Drama

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinIn this episode of Slightly Under Asking, Caitlin McKeague and Kelly Sejoni break down what it really means to be a model cross-agent—and how to win more deals without unnecessary drama. We’re talking about collaboration, communication, and how to represent your clients with confidence without being that agent everyone dreads working with.You’ll learn:How to balance assertiveness with professionalismThe communication habits that build trust across the tableCommon mistakes agents make that blow up dealsReal examples of smooth transactions vs. nightmare onesWhy context, tone, and collaboration are your biggest deal-saving toolsIf you’re a real estate agent who wants to build a strong reputation, get your offers accepted, and keep your transactions drama-free—this episode is for you.

  2. 19

    One Year After NAR: What Really Changed for Buyer Agents

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinIt’s been a full year since the NAR settlement shook the real estate industry — but what’s actually changed for buyer agents?In this episode of Slightly Under Asking, Caitlin and Kelly break down how the new buyer broker agreement rules, touring agreements, and compensation structures are playing out in real life.They share how they’ve adjusted their buyer consultations, set clearer expectations, and built stronger systems around getting paid for the value they deliver — all while navigating client confusion and industry myths.You’ll hear:What’s truly different for buyer agents post-NARHow to position buyer broker agreements with confidenceWhy these changes have helped strong agents stand outReal scripts and strategies for explaining compensationWhat to expect heading into the next market shiftIf you’re still figuring out how to talk about buyer representation or worried about client pushback, this episode will give you the language and mindset to thrive in the new normal.

  3. 18

    How Saying “No” and Niching Down Increased Shay's Business

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlin💫 Follow Shay on IG 👉🏻 @heyshaynoonan✨  Check out The VIBE Society 👉🏻 https://www.facebook.com/groups/8285966291527999In this episode of Slightly Under Asking, we sit down with Scottsdale luxury real estate agent and team leader Shay Noonan to talk about the power of setting boundaries and niching down in your business. Shay shares how focusing geographically, saying “no” to the wrong clients, and building a clear brand has transformed her career and her team’s growth.We dive into:How to niche down without losing opportunitiesWhy setting boundaries creates more business, not lessThe role of social media and community branding in lead generationStrategies for breaking into luxury real estateLessons on referrals, listings, and building a team with intentionIf you’re an agent wondering how to grow without burning out, this conversation is packed with tactical advice and real-world examples.

  4. 17

    The Biggest Mistake Agents Make With Their First Hire

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinThinking about making your first hire as a real estate agent? In this episode of Slightly Under Asking, we break down who you should hire first (transaction coordinator, assistant, or showing agent), how to know you’re ready, and the exact 30-60-90 day plan to set them up for success.We’ll cover:Signs it’s time to make your first real estate hireTC vs. assistant: which one should come first?A simple 30-60-90 onboarding frameworkHow to document SOPs with Loom (or Mac screen record)How boundaries protect your time (and your sanity)Whether you’re a solo agent ready to scale or just tired of drowning in paperwork, this episode will show you how to build leverage in your business without wasting money on the wrong hire.👉 Don’t forget to subscribe for more weekly episodes on real estate growth, branding, and building a business that works for you.

  5. 16

    Hustle Less, Sell More: Boundaries, Systems & Leverage for Real Estate Agents

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinFeeling like you have to be “on” 24/7 to succeed in real estate? In this Slightly Under Asking episode, Kelly & Caitlin unpack hustle culture—what helps early on, what breaks you later—and the practical boundaries, systems, and leverage that actually scale your business without burning you out.In this episode:When hustle helps vs. when it hurts your real estate businessBoundaries that stick (office hours, Do Not Disturb, response times)Setting client expectations (showing feedback, open houses, weekly seller updates)Choosing your niche/territory + smart referrals to protect your timeLeverage 101: assistants, hand-offs, and preparing for your first hire (teaser for a tactical episode)Social media pressure & the “always busy” mythIf you’re ready to replace chaos with clarity—and design a business you actually like—this one’s for you.

  6. 15

    Solo Agent Freedom vs. Team Support — Which One Actually Wins?

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlin👉 Download our free PDF: https://slightlyunderasking.kit.com/teamvssoloShould you join a real estate team or fly solo as an independent agent? In this episode of Slightly Under Asking, Kelly Sejoni and Caitlin McKeague break down the pros and cons of both paths in real estate.Whether you’re a brand-new agent trying to find your footing, or an experienced Realtor wondering if it’s time to build or leave a team, this episode will help you decide what’s best for your business.We cover:The benefits and drawbacks of joining a real estate teamWhy some agents thrive independently as solo agentsKey questions to ask before joining a teamThe realities of team splits, mentorship, and supportPersonality types (like DISC profiles) and how they affect your fitIf you’re serious about growing your real estate career, don’t miss this conversation—it could save you years of trial and error.

  7. 14

    From Appointment to Signed Contract: Winning Listing Presentations in 2025

    🔥 Kelly's Seller Intake Form 👉🏻 https://slightlyunderasking.kit.com/kellysintake✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlin✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinIn today’s market, listings are harder to win—and harder to sell. In this episode of Slightly Under Asking, we break down exactly how our listing presentations have evolved, what actually works with sellers in 2025, and the strategies we’ve ditched along the way.We cover:✅ How to structure a listing presentation for today’s market✅ What to include in your pre‑listing package to stand out✅ The role of honesty, pricing, and expectation setting in winning listings✅ When to walk away from a listing that’s not a fit✅ How to adapt your presentation for competitive and shifting marketsWhether you’re a brand‑new agent or a seasoned pro, this episode will help you refine your listing presentation process so you can win more clients and close more deals.

  8. 13

    Why High Earners Still Feel Broke – with Financial Coach Jamie Piper

    Free 'Money Spirit Animals' Guide: https://illumoney.com/guides/inner-zoo-guide/Learn more about Jamie's coaching services and book a free Discovery Call:https://illumoney.com/Articles Jamie has written about financial psychology:https://illumoney.com/financial-psychology-articles/✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinIn this episode of Slightly Under Asking, Caitlin and Kelly are joined by Jamie Piper, a Certified Financial Behavior Specialist, to unpack the psychology behind money.Jamie explains:What financial trauma is and how it shows up in everyday lifeWhy high earners often still feel brokeThe impact of inconsistent income (especially in real estate & entrepreneurship)The 4 Money Scripts (and how they affect your spending, saving & stress levels)How childhood experiences and generational trauma shape your current money mindsetIf you’ve ever felt anxious about money—no matter your income—this episode will help you understand why and what you can do about it.

  9. 12

    Entrepreneurs and the Scarcity Spiral: How It Shows Up in Business

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinIn this episode of Slightly Under Asking, we're getting real about the scarcity mindset—what it looks like, how it sneaks up on even experienced real estate agents and entrepreneurs, and how it affects your money, motivation, and mental health.From childhood beliefs to commission checks that feel “too big,” we unpack the emotional side of business and why entrepreneurship often triggers deep insecurities about money, value, and success.We don’t have all the answers, but we’re sharing what we’ve learned—and we want to hear from you. Drop a comment if this resonated or if you’ve found tools that help you work through scarcity and comparison in your business.Mentioned in this episode:You Are a Badass at Making Money by Jen SinceroThe role of a Financial Behavior CounselorHow gratitude can shift your mindsetDon’t forget to subscribe for more honest convos about real estate, business, and everything in between.

  10. 11

    Firing Clients: When to Walk Away in Real Estate

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinNot every client is worth your time. In this episode of Slightly Under Asking, we're diving into the real (and sometimes uncomfortable) conversation around firing clients. When is it time to walk away? How do you know the red flags early on? And why letting go of the wrong client can open the door to better business.We’re sharing real stories, lessons learned the hard way, and advice for both new and seasoned agents navigating today’s unpredictable market. Whether you're dealing with indecisive buyers or unrealistic sellers, this episode will help you protect your energy, time, and income.👉 Subscribe for more unfiltered conversations about building a real estate business you actually enjoy.

  11. 10

    Why Every Realtor Needs to Master AI in 2025

    👉 Lisa’s Free ChatGPT Prompt Guide: https://lisamontros.myflodesk.com/robot👉 Learn more about Strategy Ninjas: https://thestrategyninjas.com/✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinIn this episode of Slightly Under Asking, we’re diving deep into one of the biggest conversations happening in the real estate world right now: AI.Our guest, Lisa Monro of Strategy Ninjas, is not only an AI expert—she’s also a former top-producing agent and business builder. Lisa breaks down how real estate agents can actually use AI (especially ChatGPT) to become more efficient, work smarter (not harder), and stay competitive in a fast-changing market.We talk about:Real-life ways agents are using ChatGPT in their businessesThe biggest misconceptions about AI in real estateWhere to start if you're brand new to AI toolsWhy AI won’t replace real estate agents—but agents who use AI mightPlus, we chat about her free prompt guide, upcoming trainings, and how to future-proof your real estate business with the right tech mindset.

  12. 9

    Top Agents Are Jumping Ship in 2025… Should You?

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinIn this episode, we're diving deep into a hot topic in the real estate world—why thousands of agents (especially top producers) are making big brokerage moves in 2025.We unpack the BAM stat that shows a massive 66% increase in agents switching brokerages year over year—and it's not just new agents jumping ship. We talk about:What seasoned agents actually want in a brokerageWhat should matter most to new agents when choosing where to hang their licenseWhy culture, mentorship, tech, and splits all play a roleOur personal brokerage journeys—from big brands to boutique shops to cloud brokerages like REALWe also cover why brand name might matter only in luxury markets or to certain demographics, and how to align your brokerage with your growth goals.Whether you're a rookie looking for your first team or a seasoned solo agent wondering if it’s time for a change, this episode is packed with insight.

  13. 8

    How Caitlin Gets 20+ Leads a Week from YouTube (Without Paying a Dime)

    🎯 Learn more about Caitlin’s self-paced course, YouTube Without Overwhelm, here: https://funnel.caitlincoaching.com/✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinIn this episode of Slightly Under Asking, we flip the script and interview our very own Caitlin McKeague—YouTube pro and real estate lead machine—about how she’s built a channel that brings in 20+ leads every single week.Caitlin shares how she found her groove on YouTube, the content that actually converts, and how she built trust with her audience through weekly market updates. She also breaks down the secret to her success: intentional content strategy, data-driven storytelling, and the power of lead magnets.If you're a real estate agent thinking about YouTube—or you’ve started but feel stuck—this is your roadmap to getting it right.

  14. 7

    How Kelly Turned One Community Into a Lead Machine With Geofarming

    🔥 Learn how Kelly crushes Geofarming! https://geofarmadvantage.com/✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinIn this episode of Slightly Under Asking, Caitlin interviews co-host Kelly to dig deep into what actually works with geofarming in 2025.From launching a farm in a new construction community to layering YouTube videos, newsletters, open houses, door hangers, and community events—Kelly shares how she became the go-to local expert without ever picking up the phone for cold calls.You'll learn:Why most agents fail at geofarmingThe key metrics to evaluate before picking a neighborhoodHow to repurpose content across print, video, and socialThe real ROI timeline and how long it takes to get resultsWhy geofarming isn't just about mailers—and how to stand outIf you've ever said "geofarming doesn’t work" or weren’t sure where to start, this episode is a must-listen.

  15. 6

    Cringe or Genius? The Wild World of Realtor Content

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinThe real estate industry is changing fast—and not everyone is keeping up. In this episode of Slightly Under Asking, we break down the latest agent trends taking over social media, from deadpan house tours and rap listing videos to luxury closing gifts and influencer marketing.Are these strategies genius or just plain cringe? Do they actually bring in clients—or just rack up likes from other agents? We talk about what’s working, what’s not, and how real estate agents are monetizing their personal brands in unexpected ways.Let us know in the comments: are these trends helping or hurting our industry?Videos referenced in this podcast:https://www.instagram.com/reel/DJrTgb3xBBJ/?igsh=MWVqNDNsbWVqbWVwcg==https://www.instagram.com/reel/DEnCmRGJPsT/?igsh=MTNrZmVsZnRyMWJrbQ==https://www.instagram.com/reel/DJdL3MFs3kQ/?igsh=MXh6ZThzZ3QxbXNhbw==🔔 Subscribe for weekly episodes that help you become a smarter, savvier agent.

  16. 5

    What It’s Really Like Selling $20M Homes in Scottsdale

    ✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinWhat does it take to sell $20M homes in Scottsdale’s most exclusive community? In this episode of Slightly Under Asking, we sit down with Brock MacKenzie of Silverleaf Realty—a former pro golfer turned luxury real estate agent—to talk about what it really takes to succeed in Arizona’s ultra-luxury market.We dive into:How Brock broke into the luxury nicheWhy relationships with agents matter more than InstagramMarketing high-end homes and building a referral-based businessHow to work with high-net-worth clients (and their wildest demands)Whether you're a seasoned agent or dreaming of breaking into luxury, this episode is packed with gold.

  17. 4

    You’re Losing Deals Because You’re Not Doing This

    ✨ More About Us & The Pod! 👉🏻 https://bit.ly/suapodinfo💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlinAre you generating real estate leads but not seeing results? The problem might not be lead gen—it’s your follow-up. In this episode of Slightly Under Asking, we dive into the systems, mistakes, and success stories that show exactly how powerful consistent follow-up can be. From drip campaigns and CRMs to painful missed opportunities, we break down real-world strategies to help you stop leaving money on the table.You’ll learn:Why most agents fail to follow up past the second touchReal-life stories of six-figure losses from poor follow-upHow to set up simple, scalable systems in your CRMScripts, tech tools, and timelines for better lead conversionHow to prioritize and segment leads for maximum ROIWhether you're a new agent or looking to tighten up your backend, this episode will help you turn cold leads into closings.

  18. 3

    How She Built a Thriving Real Estate Business Using Instagram | Interview with Courtney Strzelczyk

    ✨ More About Us & The Pod! 👉🏻 https://bit.ly/suapodinfo💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlin📌 Connect with Courtney Strzelczyk:Instagram: @CourtneyInPhoenixYouTube: @CourtneyInPhoenixIn this episode of the Slightly Under Asking podcast, we’re sitting down with Courtney Strzelczyk, a successful Real Broker agent who has mastered Instagram to build her thriving real estate business. Courtney shares her journey from burnout in the healthcare industry to closing 17 real estate deals in a year—14 of which came directly from Instagram.Learn how Courtney used Instagram to build her brand, generate real estate leads, and authentically connect with her audience without spending a dime on paid ads. From creating engaging Reels to using ManyChat automations and optimizing her content with local keywords, Courtney reveals the exact strategies that fueled her rapid success.💡 In This Episode, You’ll Learn:✅ How to build a personal brand that feels authentic.✅ The Instagram strategies that drive real estate leads.✅ The power of neighborhood tours, local content, and B-roll.✅ How to nurture leads using DM strategies and newsletters.✅ Why consistency and authenticity are the keys to social media success.Whether you’re a new agent struggling to stand out or a seasoned realtor looking to generate more leads, this episode is packed with actionable insights to help you level up your Instagram game.

  19. 2

    Tired of Begging for Clients? Make Prospecting Work for You

    Are you tired of chasing down clients and feeling like you're begging for business? In this episode of Slightly Under Asking, we're diving deep into how to transform your real estate prospecting from a painful grind into a powerful, consistent lead generation machine.We’ll reveal: -  Why most agents struggle with prospecting (and how to avoid it) -  Proven strategies to attract clients without feeling pushy -  Simple tweaks to make your prospecting plan sustainable and effectiveWhether you're a new agent trying to build your client base or a seasoned pro looking for a better way, this episode is packed with practical tips you can start using today.✨ More About Us & The Pod! 👉🏻 https://bit.ly/suapodinfo💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlin

  20. 1

    Avoiding Realtor Burnout: Real Talk for Agents Who Want to Last | Episode 1

    Are you a real estate agent feeling overwhelmed, exhausted, or ready to quit? You're not alone. In this episode, we’re diving deep into how to avoid burnout in real estate—and build a business that’s actually sustainable.Whether you're a new Realtor struggling to stay motivated or a seasoned agent feeling stuck, this conversation is packed with practical tips, mindset shifts, and real talk about what it really takes to succeed in the real estate industry—without losing your sanity.This episode is for real estate agents who want support, clarity, and a better path forward. If you're building your business and trying to avoid burnout, hit play now.👉 Don’t forget to subscribe for more real estate agent tips and honest conversations about what it takes to build a successful real estate career.Want to partner with us at ΓEA⅃ ? Chat with us to learn more! 👉🏻https://stan.store/caitlinmckeague/p/lets-chat-about-ea

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ABOUT THIS SHOW

Slightly Under Asking is a podcast for real estate agents who are building a business on their terms.Hosted by real estate pros Caitlin McKeague and Kelly Saggione, at Real Broker, this podcast delivers honest conversations, real-world marketing strategies, and no-fluff advice for real estate agents who want to stand out, scale up, and stay in the game.

HOSTED BY

Caitlin & Kelly

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