PODCAST · business
Talking Local. The Marketing Podcast.
by We Are Acuity
Insights into the current world of marketing and the impact it can have on companies in all industries. For over 25 years at We Are Acuity, we've been unlocking local audiences for ambitious brands, with strategic and creative marketing that's local at heart.
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7
Successful brand implementation & activation in the Automotive sector.
Episode 7 of our Talking Local podcast sees Mike Darvill host the discussion around the challenges of being a multi-location automotive brand, covering the latest trends, the role of local marketing and how brands can best support their retailer networks. Mike's joined by Graham Robertson, currently Senior Communications Manager at Dacia after having spent 16 years at Hyundai. We Are Acuity's Steve Parkyn is also on the panel, bringing almost 40 years of industry experience to the table.
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6
Successful brand implementation & activation for the Funeral industry.
Our good friend and accomplished Portfolio Marketing Director, Helen Bradshaw, previously with Dignity Plc and Simply Cremations joins us for episode 6 of our Talking Local podcast. Another good friend of ours, Director and Founder of Avens Marketing and The Funeral Marketing Club, Debbie Avens is also in discussion with Peter Cronin about where local marketing can increase engagement and connection with communities, as well as how using tone of voice and brand consistency can build trust in the Funeral Industry.
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5
Successful brand implementation & activation in the Retail sector.
In this extended episode, renowned retail marketing consultant Tim Fairs, joins CACI's retail expert Chris Lidington in discussion with Peter Cronin. Listen in as they chew the fat over delivering brand value consistently and effectively across a network of local stores and how to leverage the advantages that come from bricks and mortar.
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4
Successful brand implementation & activation in the Franchise sector.
When you need more insights into franchise marketing you call in Phil Mowat of Ashtons Consulting. His Qualified Franchise Professional (QFP) knowledge alongside the marketing tech expertise of Dominic Le Claire and We Are Acuity's very own franchise marketing guru, Peter Cronin, all combine in this episode.
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3
Successful brand implementation & activation in the Estate Agents sector.
As Director of a global network of independent estate agents, Fine & Country's Jonathan Handford knows a thing or two about implementing and activating brands locally. He joins marketing strategy expert and Unchained Marketing founder Simon Leadbetter, an experienced speaker and trainer, to talk property sales and marketing with We Are Acuity's Peter Cronin.
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2
Successful brand implementation & activation in the Charity sector.
Listen in as charity marketing experts Richard Evens from St John Ambulance, and Paul Brown who previously worked with The Prince's Trust, join We Are Acuity's Peter Cronin to discuss the real challenge of delivering marketing communications consistently and effectively across a distributed network of fundraisers, stakeholders and local partners.
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1
Successful brand implementation & activation in the Food & Beverage sector.
Marketing experts Rachel McDowell from Crêpeaffaire, Réunion des Gastronomes member Simon Esner, and Marvia Distributed Marketing Platform Director Christopher Brown, join We Are Acuity's Peter Cronin to look at strategies and systems that fully immerse Food & Beverage outlets and make it easier for them to do more effective local marketing.
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ABOUT THIS SHOW
Insights into the current world of marketing and the impact it can have on companies in all industries. For over 25 years at We Are Acuity, we've been unlocking local audiences for ambitious brands, with strategic and creative marketing that's local at heart.
HOSTED BY
We Are Acuity
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