PODCAST · business
The Digital Chef
by The Digital Chef
The tell all podcast for the restaurant and hospitality industry. Moving into the digital era, we all have to learn to become a Digital Chef: Marketers that sell food!
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Episode 9: Paul McFall. Owner of Dog Central in Mt. Pleasant, Michigan.
Tune in as we chop it up with Paul McFall, Owner of Dog Central in Mt. Pleasant, Michigan! Paul has traversed the ever-changing landscape of restaurant ownership and has taken his business from a hole in the wall to a known travel destination! His knowledge is impeccable and he takes the possibilities to new levels as he always looks for ways to improve, to include welcoming a virtual brand into his kitchen during the pandemic. When most places were struggling to keep up, Paul was staying ahead of the pack by doing MORE! Listen in and above all else make sure you check out Dog Central for some delicious grub! Website: Dog Central - Mt Pleasant Restaurants - Casual Dining in Mt Pleasant MI (dogcentralmp.com) FB: Dog Central | Mount Pleasant MI | Facebook IG: Dog Central - Mt Pleasant, MI (@dogcentral.cmu) • Instagram photos and videos TT: DogCentralCMU (@dogcentralcmu) | TikTok If you want to be a potential guest, or looking for help with your food business' digital foundation and marketing, check us out at: www.whitebusmedia.com!
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Episode 8: Danielle McCreary & Rachel Smits. Co-Owners of Stateside Deli in Howell, Michigan.
Listen in as we chop it up with Danielle & Rachel who found themselves as "accidental" restaurant owners and ran with it! From having a restaurant dropped in their lap, to surviving through the pandemic and now beginning to traverse the digital landscape of being "A Marketer that sells food," they have done it all and they continue to knock it out of the park! Be sure to follow them on all their social channels, and of course, stop in and check them out for some of the best french onion soup known to man! Website: www.statesidedelimi.com. FB: www.facebook.com/statesidedelihowell IG: www.instagram.com/statesidehowell TT: https://www.tiktok.com/@statesidehowell19
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Episode 7: Vincent McIntosh. CEO of Irie Jamaican Kitchen in Grand Rapids, Michigan.
We sit down and chop it up with Vince and discuss what it takes to operate a successful restaurant in 2023. The digital trends, staying on top of the game and how to handle your investments‼️ Tune in here and be sure to check out Irie Jamaican Kitchen‼️🤙 FB: https://www.facebook.com/IRIEgr. IG: https://instagram.com/irie.kitchen TT: https://www.tiktok.com/@iriekitchen Web: https://linktr.ee/iriekitchen
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Episode 6: Megan Seeley. Brand Marketing Manager for Social Misfits, Grand Rapids, Michigan
In this episode we sit down with Megan Seeley who is the Brand Marketing Manager for Social Misfits in Grand Rapids Michigan. Megan is an experienced restaurant marketer who is doing big things in the scene and we hope you LOVE this episode as much as we did sitting down and chatting with her‼️ We learn about the Social Misfits concept, restaurant marketing and what it takes to get butts in seats in 2023‼️ Tune in and be sure to follow them on all their channels as well‼️ FB: https://www.facebook.com/socialmisfitswcc Web: https://www.thesocialmisfits.com Instagram: https://instagram.com/socialmisfitswcc
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Episode 5: Leah Fogle. (Leah’s Korner Kafe)
*Bad Audio, which is my fault, but we still want Leahs story to be told. Join us as We sit down with Leah Fogle, owner and operator of Leahs Korner Kafe in Coleman, Mi and talk about the roller coaster of a ride it takes to own and operate a restaurant in 2022. Leah has some surprises up her sleeve and this won’t be the last you hear of her‼️😉 Be sure to give them a like and follow: FB: https://www.facebook.com/leahskornerkafe?mibextid=LQQJ4d https://leahs-korner-kafe.business.site/
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Episode 4: Mark Skelton - Electric Ramen
Tune in as we sit down with Mark and chop it up about what it takes to operate a restaurant in 2022‼️ Mark has an incredible story and has been a part of the restaurant industry from the time he was 12yo‼️ His adventures have taken him to amazing places and he currently owns and operates Electric Ramen! A modern take on a traditional dish in Howell, Michigan‼️ Be sure to follow them on social media‼️ website: https://electric-ramen.com/ FB: https://www.facebook.com/electric.ramen. IG: https://instagram.com/electric.ramen?igshid=YmMyMTA2M2Y=. TT: https://www.tiktok.com/@electric.ramen?_t=8XP4qWD3kuk&_r=1
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Episode 3: Jeremy Gomez. CEO of Generation Entertainment.
In this episode we chop it up with Jeremy Gomez. Jeremy is the owner of Generation Entertainment out of Tampa, FL. Generation Entertainment puts on the World’s Largest Food Truck Rally’s across the United States. They hold the Guinness World Record for the largest food truck parade and the non-Guinea’s World Record for the largest food truck rally. They have been in the business for close to 15 years and have close to 2500 events under their belt. They have been through the good bad and ugly of the food truck event world and it’s time we sit down and share all that information with you all! Listen in and make sure to give them a follow so you can check out some of their upcoming events‼️🤙 https://youtube.com/channel/UCoFOYyZZsATDOy82r5gXUqg https://m.facebook.com/worldslargestfoodtruckrally/
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2: Wes Phillips “The People’s Pitmaster.”
We chop it up with Wes Phillips, “The People’s Pitmaster” who operates The Smoke Ring Syndicate Podcast. A podcast discussing everything BBQ! Wes discusses his journey up and coming in the digital world and how balancing his BBQ life while also in the car sales business has been catapulted by the “ease” of the digital world. You can follow The Smoke Ring Syndicate across all social media platforms as well as listen to his podcast at www.thesmokeringsyndicate.com
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1: What goes into a digital foundation?
In this maiden voyage episode, The Digital Chef discusses the steps to setting up your restaurant/food truck/brewery to succeed in the digital world. The 5 steps include: 1. Niching down to stand out. 2. Building you unique brand. 3. Creating your digital marketing vehicles. 4. Creating your strategic content. & 5. Driving your strategic content to your target market. www.whitebusmedia.com
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