The Fame Formula

In the latest episode of The Fame Formula, PR expert Mark Borkowski sits down with legendary music executive Rob Dickins CBE for a rare, unfiltered look at life inside the music industry and the real cost of fame. Drawing on decades of experience working with iconic artists including Madonna, Rod Stewart, Enya, Jimi Hendrix and Seal, Rob reflects on the delicate balance between talent, instinct and timing, and how success can both elevate and distort identity. The conversation also explores the darker, less discussed sides of celebrity, from conviction and creative drive to burnout and collapse, including Rob’s stark reflections on the so-called “27 Club” and the intense pressures that come with sudden success. Together, Mark and Rob question what lasting fame really looks like in an era of AI-driven decision-making, and whether instinct and gut feeling still have a place in a world increasingly shaped by algorithms. Content advisory: This episode may also include sensitive topics such as public controversy, the intense pressures of sudden success, and its potential impact on mental health and wellbeing, including references to self-harm in the context of wider discussions about the darker sides of fame and public life. Follow The Fame Formula on social mediaYouTube LinkedInInstagram XThis podcast is brought to you by Borkowski PR.Follow Mark Borkowski on LinkedIn: Follow Borkowski on LinkedIn: Find out more about Borkowski PRSubscribe to Borkowski's Media Trends & Insights Newsletter Content advisory: This podcast explores themes related to fame, media scrutiny, cancel culture, reputation crises, and the pressures of public life. Discussions may include sensitive topics such as online harassment, misinformation, public controversy, and the personal impact of intense media attention. 

In the first episode of The Fame Formula podcast, Mark Borkowski sits down with former White House Communications Director Anthony Scaramucci to discuss the intoxicating nature of power, the dangers of ego, and his time in Donald Trump’s administration, a role that profoundly shaped his career and life in the spotlight. Scaramucci reveals how ambition and “Potomac fever” drew him into Trump’s orbit, why joining the administration was “the stupidest thing” he’s done, and Trump’s unmatched ability to command attention, from reality TV to social media.  Together, Borkowski and Scaramucci explore the fragmentation of modern media, the rise of personality-driven politics, and the growing political divide in Western society, highlighting why communications have never mattered more. Available to watch on YouTube Guest: Anthony Scaramucci YouTubeLinkedIn XInstagramAnthony's latest book: All The Wrong MovesPodcast: Open BookFollow The Fame Formula on social mediaYouTube LinkedInInstagram XThis podcast is brought to you by Borkowski PR.Follow Mark Borkowski on LinkedIn: Follow Borkowski on LinkedIn: Find out more about Borkowski PRSubscribe to Borkowski's Media Trends & Insights Newsletter Content advisory: This podcast explores themes related to fame, media scrutiny, cancel culture, reputation crises, and the pressures of public life. Discussions may include sensitive topics such as online harassment, misinformation, public controversy, and the personal impact of intense media attention. 

PR and celebrity expert Mark Borkowski launches his new podcast, The Fame Formula. The first trailer and debut episode feature former White House Communications Director Anthony Scaramucci,‬ reflecting on the intoxicating nature of power and the dangers of ego. Anthony Scaramucci shares his experience taking the job that changed his life, the pride and ambition that drove him, and what he learned in White House after just 11 days. The pair also discuss the growing political divide in Western society, why communications have never mattered more, and the prospect of politics heading somewhere very dangerous. This is the beginning of a new series exploring power, influence, reputation, and the forces shaping modern culture.Available to watch on YouTube Follow The Fame Formula on social mediaYouTube LinkedInInstagram XThis podcast is brought to you by Borkowski PR.Follow Mark Borkowski on LinkedIn: Follow Borkowski on LinkedIn: Find out more about Borkowski PRSubscribe to Borkowski's Media Trends & Insights Newsletter Content advisory: This podcast explores themes related to fame, media scrutiny, cancel culture, reputation crises, and the pressures of public life. Discussions may include sensitive topics such as online harassment, misinformation, public controversy, and the personal impact of intense media attention.