PODCAST · business
The Food Blogger's Table
by Jennifer Holt Designs
The Food Bloggers Table is a podcast for food bloggers & recipe developers! Pull up a chair for authentic conversations, actionable advice from fellow food bloggers and industry experts, and tips for how to make more money from your food blog.My name is Jennifer Holt and I'm a WordPress website designer specializing in custom food blogs crafted to earn top-tier ad income. Join us at the table as we break bread + build brands. 🎀 Custom Website Design - https://jenniferholtdesigns.com/
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38
DIY Website Tweaks That Sabotage Your Food Blog
Not every DIY website tweak is helping your food blog grow.In fact, some of the most common “quick fixes” food bloggers make can quietly hurt site speed, SEO, user experience, ad revenue, and long-term scalability.In this episode, we’re talking about the DIY website changes that often create bigger problems behind the scenes — and how to know when a tweak is actually working against your growth.Inside this episode, we cover:The hidden downside of piling on plugins + customizationsWhy “just making it look better” can hurt performanceCommon DIY fixes that negatively impact SEO + user experienceHow website clutter affects ad revenue + scalabilityThe difference between strategic optimization + reactive tweakingWhat food bloggers should prioritize insteadIf your website feels messy, slow, disconnected, or increasingly difficult to manage, this episode will help you understand why — and what to focus on moving forward.Free Resource:💻 Ad Income Website Blueprint --> Grab the Blueprint
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37
Scaling Your Food Blog Business with 6 Structural Shifts
If your food blog feels busy but not truly scalable, this episode's going to challenge the way you think about growth.In this episode, we’re diving into the structural shifts that separate overwhelmed content creators from sustainable food blog business owners.Scaling isn’t just about publishing more recipes. It’s about building a business with intentional systems, stronger foundations, and long-term strategy.Inside this episode, we cover:Why more content alone won’t grow your businessThe mindset shift from blogger to CEOHow site structure impacts SEO, user experience, and ad revenueThe hidden systems slowing your growthWhy organization creates scalabilityThe operational shifts that make your business easier to runIf you’ve been feeling stuck in constant content creation without seeing the business growth you want, this episode will help you rethink what scaling actually requires.Whenever you’re ready, here’s where you can learn more:Free Resource:💻 Ad Income Website Blueprint --> Grab the Blueprint
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36
The Food Blog Fix That Changes Everything
If your food blog feels “clunky,” hard to navigate, or overwhelming for readers, this episode is your wake-up call.In this real-life food blog redesign case study, I sit down with Heather Farmer of Boston Girl Bakes to break down what happened when she restructured her site for user experience, SEO, and ad revenue optimization, and why it completely changed how her blog performs.Before the redesign, Heather’s site looked beautiful, but readers struggled to find recipes, navigate categories, and stay on the site. The result? Lost traffic, lower engagement, and money left on the table.After restructuring her categories, navigation, and content organization, everything changed:Readers could instantly find what they neededSession duration improvedContent became easier to monetizeAnd her site became built for scalable ad revenue growthWe also dive into:Why not all pageviews are equal (and how this impacts RPMs)The hidden SEO power of category structure and internal linkingHow to organize 100+ (or 1,000+) recipes without overwhelming your audienceThe connection between user experience and monetizationHow to “future-proof” your food blog in the age of AIIf you’ve been focusing only on publishing more content (but not optimizing what you already have), this episode will completely shift how you think about growth.Because sometimes the fastest way to increase your income isn’t more traffic...it’s a smarter website.Free Resource:💻 Ad Income Website Blueprint --> Grab the Blueprint
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35
Food Blog SEO: The Complete Guide to Growing Organic Traffic
If you’ve been pouring time into your food blog but your traffic isn’t growing the way you expected, this episode is going to change how you think about SEO.Because here’s the truth: food blog SEO isn’t just about keywords, plugins, or checking off a list of “best practices.” It’s about building a strategy that helps your content get found, understood, and prioritized by search engines.In this episode, we’re breaking down what actually drives organic traffic growth - and how to implement it on your own site.You’ll learn:What food blog SEO really means (+ what most bloggers get wrong)How to choose keywords that actually bring in trafficWhy site structure + content organization matter more than you thinkThe role of internal linking in building authority across your blogHow to create content that ranks + supports long-term growthIf your goal is to stop guessing + start growing, this episode will give you the clarity + strategy you need to turn your blog into a traffic-driving asset.Free Resource Mentioned:💻 Ad Income Website Blueprint --> Grab the Blueprint
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34
Cornerstone Content for Food Blogs: The Strategy That Grows Traffic (Not More Recipes)
If you feel like you’re constantly publishing new recipes but your traffic isn’t growing the way it should, this episode is going to shift how you think about your content strategy.We’re diving into cornerstone content: what it actually is, why it matters for food bloggers, and how it becomes the foundation for sustainable SEO growth.At its core, cornerstone content is your most important, high-value content—the pages you want to rank for and build your entire site around. These are typically long-form, in-depth pieces that cover a broad topic and link out to more specific posts, creating a clear structure for both readers and search engines.But here’s where most food bloggers get it wrong…They focus on publishing more + more individual recipes instead of building a strategic content ecosystem that actually supports ranking, internal linking, and authority.In this episode, we’re breaking down:What cornerstone content really looks like on a food blog (it’s not just “ultimate guides”)How to identify your core topics based on your niche and revenue goalsThe difference between recipe content and traffic-driving contentHow to structure your site so your content works together instead of competingWhy this strategy helps you rank for higher-volume, more competitive keywords over timeIf you’re ready to stop chasing traffic and start building a food blog that grows intentionally, this is where you start.Free Resource Mentioned:💻 Ad Income Website Blueprint --> Grab the Blueprint
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33
How to Scale Your Food Blog: Why You Need to Own Your Audience
If your food blog is growing—but not turning into a sustainable, scalable business—this episode will shift how you think about your strategy.In this episode, I’m joined by Josh Gale of Chef Out West, who shares how he transitioned from working as a private chef for A-list clients to building a full-time content business centered around ownership, sustainability, and long-term growth.We dive into what it actually takes to move beyond just creating content + start building a food blog that functions like a real business.Inside this episode, we cover:Why relying on social media alone limits your growthWhat it really means to “own your audience” (and why it matters)How your website becomes your most valuable business assetThe strategy behind turning traffic into consistent revenueWhy more content isn’t the answer to scaling your blogHow to build a food blogging business that supports your lifestyleIf you’ve been stuck in the cycle of creating more content without seeing real business growth, this conversation will give you the clarity—and direction—you’ve been missing.Free Resource:💻 Ad Income Website Blueprint --> Grab the Blueprint
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32
Your Food Blog Isn’t Ranking—Even With “Perfect” SEO
If you’ve been focusing on SEO—optimizing your posts, using the right keywords, and following all the best practices—but your food blog still isn’t ranking the way you expected, you’re not alone.Because the truth is, SEO isn’t just about what’s on the page.In this episode, we’re breaking down why many food blogs struggle to rank—even when their SEO looks “perfect” on the surface—and what’s actually influencing your visibility in search results.You’ll learn:Why on-page SEO alone isn’t enough to improve rankingsHow site structure + content organization impact how Google understands your blogThe role of internal linking in building topical authorityWhat might be holding your blog back—even if your posts are optimizedIf your traffic isn’t growing the way it should be, this episode will help you look beyond surface-level SEO + start focusing on the bigger-picture strategy that actually drives rankings.Free Resource Mentioned:💻 Ad Income Website Blueprint --> Grab the Blueprint
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31
Your Disorganized Food Blog Is Costing You Money
If your food blog feels a little scattered behind the scenes, it’s not just a workflow issue—it could be quietly impacting your income.Because when your content isn’t organized strategically, readers struggle to find what they’re looking for, they click less, and they leave sooner. And that directly affects your pageviews, session depth, and ultimately your ad revenue.In this episode, we’re breaking down how a disorganized blog structure can limit your growth—and what to focus on instead.You’ll learn:How poor organization affects user behavior and ad impressionsWhy “more content” doesn’t fix a structural problemThe key areas where food blogs tend to lose readers (and revenue)How to start organizing your content so it drives more clicks and longer sessionsIf you’ve been focusing on creating more recipes but your growth feels inconsistent, this episode will help you see how your site’s structure may be the missing piece—and how to fix it so your blog can perform like a true revenue-generating platform.Free Resource Mentioned:💻 Ad Income Website Blueprint --> Grab the Blueprint
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30
The 12-Month Food Blog Content Calendar to Increase Your Ad Income
If you’ve ever felt like you’re guessing what to post on your food blog (or scrambling to keep up with seasonal content), you’re not alone.But the most successful food bloggers aren’t just creating content randomly. They’re following a strategic, year-long plan designed to maximize both traffic + ad revenue.In this episode, we’re breaking down how to create a 12-month content calendar that actually supports your growth - so you’re not just publishing more, but publishing with purpose.You’ll learn:How seasonal trends impact traffic + ad income throughout the yearWhy planning ahead is essential for SEO + content performanceHow to map your recipes to high-traffic moments + holidaysA smarter way to organize your content so it builds momentum over timeIf you want more consistent traffic (and more predictable ad revenue) this episode will help you start thinking about your content as part of a long-term strategy, not just a weekly task.Free Resource Mentioned:💻 Ad Income Website Blueprint --> Grab the Blueprint
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29
Your RPM Dropped - But It’s Probably Not Your Ad Network
Seeing your RPM drop can feel frustrating—especially when it seems like nothing on your blog has changed.And for many food bloggers, the first instinct is to blame their ad network.But in most cases, the real issue isn’t the network—it’s what’s happening on your site.In this episode, we’re breaking down the most common reasons RPMs drop + why the cause is often tied to your website’s structure, user behavior, and overall ad strategy.You’ll learn:What actually impacts RPM (revenue per thousand sessions) beyond your ad networkHow changes in user behavior + session depth affect your earningsThe role your site’s design and layout plays in ad visibility and performanceWhy small shifts in traffic quality can lead to noticeable revenue changesIf your ad income has been inconsistent or unexpectedly lower, this episode will help you understand what’s really driving those changes—and what to focus on to stabilize and grow your revenue.Free Resource Mentioned:💻 Ad Income Website Blueprint --> Grab the Blueprint
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28
Why Your Food Blog Traffic Is Growing But Your Ad Income Isn’t
If your food blog traffic is climbing but your ad income hasn’t followed, you’re not alone.Many food bloggers assume that once they reach certain traffic milestones, ad revenue will naturally increase. But in reality, traffic is only one piece of the monetization puzzle.In this episode, we’re unpacking why growing pageviews don’t always translate into higher ad earnings—and what’s actually happening behind the scenes on many food blogs.You’ll learn:Why traffic growth alone doesn’t guarantee higher RPMsThe website structure issues that quietly limit ad performanceHow reader behavior impacts session depth and ad impressionsThe design and organization factors that help turn traffic into real ad incomeIf you’ve been focusing on SEO and traffic but your revenue hasn’t kept pace, this episode will help you understand what’s missing—and how to optimize your food blog so your traffic finally starts working harder for your business.Free Resource Mentioned:💻 Ad Income Website Blueprint --> Grab the Blueprint
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27
How to Turn Your Food Blog Into a Revenue-Generating Machine
Many food bloggers focus on publishing more recipes, improving their photography, or growing their traffic. But the real turning point happens when your blog stops functioning like a collection of posts—and starts operating like a business.In this episode, we’re breaking down what it actually takes to turn a food blog into a true revenue-generating machine.Because the truth is, ad income isn’t just about pageviews. It’s about how your site is structured, how readers move through your content, and whether your website is designed to keep people clicking, exploring, and staying longer.Inside this episode, you’ll learn:The difference between a hobby blog + a strategically structured food blogWhy design + site organization directly impact traffic + ad revenueThe key elements that help food blogs scale from side project to profitable online businessHow to make your existing content work harder for youIf you want your food blog to generate consistent income (not just occasional traffic spikes), this episode will help you start thinking about your website as the engine behind your business.💻 Free Ad Income Jumpstart Call --> Schedule Now
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26
The Profitable Structure of Food Blogs: How Organization Impacts Traffic + Ad Revenue
Most food bloggers focus on creating more content—but very few think about how their blog is actually structured.And that structure plays a huge role in how easily readers find recipes, how long they stay on your site, and ultimately how much ad revenue your blog can generate.In this episode, we’re diving into the profitable structure of successful food blogs + why organization matters more than most creators realize.You’ll learn:Why a clear category structure helps both Google + your readersHow poor organization quietly limits your pageviews + RPMsThe structural elements high-earning food blogs almost always haveSimple ways to reorganize your content so readers discover more recipes per visitIf your blog feels like a growing collection of recipes without a clear system, this episode will help you rethink how your site is organized—so your content works harder, your readers stay longer, and your traffic turns into real ad income.💻 Free Ad Income Jumpstart Call --> Schedule Now
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25
Traffic Isn’t Enough: How Food Bloggers Actually Convert Views Into Ad Revenue
In this episode, we unpack exactly why pageviews alone don’t move the needle on RPMs + what a strategic foundation really looks like for food bloggers ready to monetize at scale.I break down the invisible infrastructure that separates hobby blogs from revenue-generating platforms: stability that supports growth, scalability that handles spikes without hurting UX, and ad-readiness that premium networks actually evaluate before paying out.You’ll walk away with a clear framework for transforming traffic into income — including what to fix first, where most blogs go wrong, and how a purpose-built site can unlock consistent ad earnings without sacrificing speed or reader experience.Free Resource Mentioned:💻 Ad Income Website Blueprint --> Grab the Blueprint
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24
Will AI Replace Food Bloggers? Here’s How to Future-Proof Your Site
It’s the question every food blogger is asking: with AI sites everywhere, what happens to the rest of us?In this episode, Jen and Tony Hill talk about how to future-proof your food blog by building trust, creating brand cohesion, and showing the real human behind the recipes. From color palettes to contact pages, discover the small shifts that make your site stand out to readers, ad networks, and brands alike — even in the age of AI.→ A must-listen if you’re ready to future-proof your business and prove that authenticity still wins online.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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23
The Speed Trap: How a Slow Site is Sabotaging Your Food Blog Growth
You’ve optimized your posts, nailed your SEO, and created gorgeous recipes… so why isn’t your traffic (or RPMs) growing?In this episode, Jen sites down with Grayson Bell of iMark Interactive, and together they pull back the curtain on the hidden culprit: site speed.You’ll learn how even a few seconds of lag can tank your rankings, lower your ad income, and frustrate your readers—plus the exact steps to fix it before it costs you more.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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22
Food Blog Colors That Boost SEO + Ad Revenue
Your food blog colors do more than look pretty. The wrong palette can hurt readability, SEO, and even ad income.In this episode, Jen and branding expert Nicola share how to:Choose colors that improve site accessibilityMatch your palette to photography + brand voiceUse contrast to keep readers (and ad clicks) longerIf you’ve ever wondered whether your blog colors are helping or hurting your growth, this episode will show you exactly what to look for.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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21
Why UGC Is the Most Overlooked Income Stream for Food Bloggers
What if you could create content for brands—without posting it on your blog or Instagram? In this episode, Kala shares how she turned UGC into a thriving income stream and the exact steps food bloggers can take to pitch, price, and package their work.If you’re ready to diversify your revenue without adding more to your blogging workload, this is your blueprint.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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20
Too Busy to Blog? Time-Saving Systems for Food Bloggers
Think you’re too busy to grow your food blog? This episode will prove you wrong.Food blogging takes time—but what if you don’t have much of it?In this episode, we’re tackling the biggest challenges busy food bloggers face: limited time, overwhelm, and the pressure to “do it all.”You’ll discover realistic strategies to grow your food blog even if you only have a few hours a week, plus how to avoid the burnout cycle that stops so many bloggers before they see results.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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19
The Truth About Pinterest Traffic: Fewer Pins, More Clicks
Pinterest has been a traffic powerhouse for food bloggers for years—but are you really turning saves into clicks? In this episode of The Food Blogger’s Table, Jen and Carly, from Pinteresting Strategies, go beyond Pinterest SEO and dive into the strategy behind irresistible pins. You’ll learn how to write titles that drive click-throughs, why fewer, smarter pins often outperform dozens of duplicates, and clever ways to use recipe variations for fresh content. If you’re ready to stop relying on luck and start using Pinterest strategically to grow your traffic (and ad income), this episode is packed with practical tips you can implement today.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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18
Must-Have WordPress Plugins for Food Bloggers (+ Which Ones to Avoid!)
Are your plugins secretly slowing down your food blog—or worse, costing you traffic and ad revenue? In this episode of The Food Blogger’s Table, Jen is joined by WordPress expert Grayson Bell, of iMark Interactive, to uncover the truth about popular plugins like Jetpack, Monster Insights, Google Site Kit, and more. We discuss which plugins are worth the investment, which ones are doing more harm than good, and how to set your food blog up for long-term success with clean, optimized tools. Whether you're optimizing for site speed, SEO, Pinterest, or e-commerce—this episode is packed with actionable advice.👉 We cover:The top 3 plugins every food blogger needsThe sneaky analytics plugin that clogs your databaseHow to properly install Google Analytics without bulky toolsWhy Pinterest plugins often break your imagesA smart workaround for adding a shop to your blogHit play and save your site from plugin overload!Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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From DIY to Pro: Kathryn’s Kitchen Blog Redesign (+ What Changed for Her Business)
Your recipes are good. Your traffic’s climbing. Your ad income has room to grow.But your food blog design? Still stuck in DIY mode.In this episode, I’m joined by Kathryn from Kathryn’s Kitchen Blog, who shares her journey from a dated blog layout to a polished, revenue-ready redesign—launched just days before baby #2 arrived.We dive into:Why she knew her old layout was hurting user experience + ad potentialHow we restructured her recipe categories for clarity + growthThe behind-the-scenes of building a mobile-first layout (with visual hierarchy that converts)Why investing in a custom design helped her feel like a professional + freed her to focus on contentThe balance of prepping for a baby + a website launch (yes, really!)If you’ve ever felt like your site doesn’t match the business you’re building, this episode will hit home.👉 Tune in to hear what’s possible when you redesign with strategy—+ scalability—in mind.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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16
Is It Too Late to Start a Food Blog?
Think you're too late to start a food blog? Think again. In this episode of The Food Blogger’s Table, Jen sits down with Sue of SueBeeHomemaker.com, a food blogger who launched her blog after 50—and turned it into a thriving business.They talk about the mindset shifts, tech learning curves, and surprising advantages of starting later in life. Whether you’re 35 or 65, this inspiring conversation will prove that it’s never too late to start blogging—and start earning.We cover:How she overcame tech overwhelmWhy age can actually be your superpowerTips for balancing blogging with real lifeWhat she’d do differently if she started earlierHit play if you’ve ever wondered: “Am I too old for this blogging thing?”The answer? Not even close.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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15
The Secret to Going Viral on Instagram as a Food Blogger (It’s Not What You Think)
What actually makes a post go viral on Instagram? That's what Jenn Ubbens of The Happy Chef Momma and I are discussing in this episode of The Food Blogger’s Table.Jenn shares the behind-the-scenes story of how she grew her Instagram account from 2,500 to 80,000 followers—without fancy gear, perfect nails, or a viral strategy. Just one relatable dessert, a simple call-to-action, and the courage to press record.You’ll hear how a spontaneous chocolate-peanut-butter recipe video led to a viral moment, and more importantly, how food bloggers like you can reverse-engineer that success.We’ll dive into:What Instagram’s algorithm actually prioritizes in 2025The type of content food bloggers should focus on for high engagementWhy relatability, visual appeal, and consistency matter more than perfectionActionable ways to craft viral-worthy posts, even with a smaller accountWhether you're just starting out or trying to reignite growth, this episode will help you understand what works now on Instagram—and how to make it work for your food blog.🎧 Hit play and get ready to go viral, one scroll-stopping Reel at a time.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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14
Can a Conference Change Your Income?
Can a single conference truly change your income? In this value-packed episode, I'm joined by Abbey Rodriguez and Chandice Probst of the Tastemaker Conference to explore how in-person events can drive long-term ROI for food bloggers and creators.We’re not just talking about the cost of a ticket—we’re breaking down:What a $2,500 investment turned into (spoiler: a 7-figure business!)Why Tastemaker attracts high-level creators, ad networks, and sponsorsHow the conference’s community-first mindset leads to real collaborationsThe strategic programming that delivers advanced education and experienceIf you've ever wondered whether attending a conference is worth it—this episode is your blueprint. You’ll leave with insights on how to choose the right events, what kind of ROI to expect, and how to leverage every opportunity in the room.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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13
Is it Time for a Food Blog Redesign?
In this episode, Lynn, of Fresh April Flours, opens up about her website redesign journey—from a cluttered, outdated site to a beautiful, organized food blog that boosted her confidence, SEO, and income. We talk design, strategy, branding, and why intentional layout matters for food bloggers looking to grow.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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How to Stand Out as a Food Blogger in a Crowded Niche
In this episode, Jen sits down with Lauren from Restored 316 to discuss key strategies to help food bloggers distinguish themselves in a saturated market. Are you ready to finally stand out in the crowded world of food blogging? 🌟 In this episode, Jen & Lauren from Restored 316 dive deep into how authenticity, niching down, and finding your voice can transform your blog from "just another site" to a recognized, trusted brand that loyal followers can’t get enough of.Discover how you can make your recipe website stand out by focusing on authenticity and finding (+ using) your unique voice.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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11
Pinterest SEO for Food Bloggers in 2026: Massive Traffic, Smart Keywords!
In this deep-dive conversation, Jen sits down with Pinterest expert Tony Hill to uncover exactly how food bloggers can master Pinterest as a visual search engine and skyrocket traffic to their blogs.🔥 Use code JHolt20OFF (aff link) for $20 off your PinClicks subscription!!Here’s what you’ll learn in this episode:Why Pinterest is a game-changer for food bloggersHow to do smart, strategic Pinterest keyword researchWhat makes a pin stand out in a crowded nicheThe difference between Google and Pinterest SEOHow to create multiple pins per post (without being spammy)Why Pinterest traffic may actually outperform Google in ad revenueInsider tips on using tools like PinClicks for rapid growthHow Pinterest tags (a.k.a. annotated interests) really work behind the scenesThe secret to creating Pinterest-friendly recipe variationsWhether you’re brand new to Pinterest or you’re trying to revive your strategy in 2025, this episode gives you actionable tips you can implement today to grow your traffic—and your income.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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10
Be the Food Blogger to Follow on Instagram
If you’re a food blogger tired of dancing for views and wondering how to actually stand out on Instagram, this episode is for you.In this conversation, Jen is joined by Lizzie from Wildfeather Co, content strategist + brand voice expert, who breaks down exactly how food bloggers can grow on Instagram with a clear brand voice and content strategy that connects. ✨We’re talking: What a brand voice actually is (hint: it’s more than your captions)How to define your brand’s tone + personalityHow content pillars keep your messaging consistentWhy you don’t necessarily need Reels to grow—just a strategy rooted in who you areWhether you’re building your food blog as a full-time business or side hustle, this episode will give you tangible tips to clarify your messaging and create content that builds brand loyalty.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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The Power of Branding: How to Build a Food Blog That Stands Out
Are you ready to take your food blog to the next level? In today’s episode, host Jen is joined by Nicola McMillan, a branding expert, to uncover the importance of branding for food bloggers.Branding is so much more than just a logo design or color palette—it’s about shaping your blog’s personality, mission, and emotional connection with your audience. If you're feeling unsure about how to create a unique identity or wondering how to refresh your current look, this episode is packed with actionable tips you won’t want to miss!Here’s what you’ll discover:🎧 Why your blog’s branding goes far beyond just colors and fonts🎧 Tips for rebranding—how to revamp your look + feel more aligned with your vision🎧 How to craft a memorable brand that resonates with your target audience🎧 Key steps for creating a strong brand identity that helps your blog stand out in a crowded digital worldWhether you're just starting or looking to fine-tune your brand, Nicola’s expert advice will help you elevate your food blog, grow your audience, and stand out from the competition. If you're ready to transform your blog into a professional yet personal brand, this episode is for you!Don’t forget to subscribe for more episodes packed with branding insights and creative solutions for your food blogging journey!Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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The Biggest Security Mistakes Food Bloggers Make (And How to Fix Them!)
In this episode, Jen, custom food blog website designer and Grayson Bell, WordPress tech guru, dive into essential security tips for food bloggers using WordPress. Learn how to secure your site, manage users, and keep plugins up-to-date.Get actionable advice on using password managers, conducting plugin audits, and setting up two-factor authentication. Plus, discover the importance of backups and how to implement them effectively. Join us for expert insights to keep your food blog safe and secure!Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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Systems for Success: Organizing Your Recipes Like a Pro
In this episode, Jen, a food blog website designer, sits down with Jacqui Money, an Airtable systems expert, to talk about why systems are integral to your success as a food blogger. Discover why organizing your recipes is crucial and how Airtable's advanced sorting and filtering capabilities can save you time and make your blog more efficient. Learn expert tips for maximizing your business's potential, improving user experience, + boosting your ROI. Whether you're dealing with 50 or 10,000 recipes, find out how to streamline your content for better management and future profitability.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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6
Are Ads Actually Decreasing Your Revenue? (+ How to Fix it!)
In this episode, Jen, custom food blog website designer, and Lauren, of Restored 316, delve into the impact of ads on website user experience and how it can affect your views...and your ad revenue. Learn practical tips on optimizing your blog design to balance ad revenue and user satisfaction. Discover insights on managing ad placements, minimizing pop-ups, and leveraging tools like Kadence post blog templates for a streamlined website experience.▪️ Affiliate Link for --> Beautiful Blog Post TemplatesWhenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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5
Running a Successful Food Blog with ADHD
Join host Jen, a food blog website designer, and Danielle Cochran, recipe developer and CEO of The Salty Cooker, for an authentic conversation about running a food blog while managing ADHD and dyslexia.Learn strategies for overcoming setbacks, structuring your workload, maintaining accountability, and achieving work-life balance. Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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How to Make More Money From Ads: A Food Blogger's Journey to Six Figures
Join host Jen, food blog website designer, and Kathryn Donangelo, recipe developer and CEO of Kathryn's Kitchen Blog for an in-depth discussion about her journey to increasing ad revenue. From humble beginnings to achieving six-figure income with Mediavine, discover actionable advice on optimizing SEO, leveraging keyword research, and balancing sponsorships. Learn the importance of updating old content, creating quality recipes, and strategic decision-making to drive traffic and engagement. Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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Upgrade Your Food Photography: Tips to Boost Your Blog’s Appeal
In this episode, Jen, a food blog website designer, and Kala, from Almonds & Apricots discuss the importance of captivating food photography to enhance your food blog. Learn where to start if you want to take better pictures, from figuring out what you don't know to investing in the right gear. Also discover quick tips for improving your photos, such as experimenting with different light and finding inspiration from Pinterest.Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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Leaving the 9-5 Behind for a Thriving Food Blog Business
In this episode, Jen is talking with Florence Jackson of Tasting-Thyme about the inspiring story of a food blogger who transitioned from a secure corporate job to a thriving career in food blogging. We discuss the pivotal moments and challenges Florence faced in making the decision to leave a well-paying, stable job in order to embrace her passion for baking and food blogging. If you’re contemplating a similar career switch, this episode offers invaluable advice on making the leap and finding fulfillment and success in a competitive market. Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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Tastemaker Conference Breakdown: Is it Worth the Cost?
Join Jen, a custom food blog designer, and Lynn April, from Fresh April Flours, as they delve into the value of attending the Tastemaker Conference for food bloggers of all levels. Hear about Lynn's first-hand experiences, including unique session formats + networking opportunities, and get tips on how to prepare for your next conference. Discover why Tastemaker is a must-attend event, whether you're a beginner or an expert in the food blogging industry.🔥 Use coupon code FBT50 (aff link) for $50 off your Tastemaker Conference Ticket!!Whenever you're ready, here's where you can learn more:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!
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Welcome to The Food Blogger's Table
Welcome to The Food Blogger’s Table podcast! A podcast designed for recipe developers and food bloggers. My name is Jennifer Holt, but you can call me Jen, and I create food blogs designed to earn top tier ad income.I specialize in helping food bloggers take their original, outdated DIY sites and turn them into ad revenue-generating machines that are as elegant as they are efficient.After working with over 50 individual clients, I began to notice patterns in my most successful clients’ actions, attitudes, and workflows as well as gaps in their unique businesses.And that’s when the idea of The Food Blogger’s Table podcast struck!I wanted to create a place for authentic conversations and actionable advice for your business where you would feel comfortable gathering around the table and being honest about the hard struggles and the amazing opportunities in the food blogging space.I also wanted to invite industry experts who could share genuinely actionable tips and ideas to add to your workflows, idea banks, and daily schedule. That’s why you will always hear the tagline “breaking bread and building brands” at the end of the podcast intro.A few of the topics we will discuss -->Creating a phenomenal user-experience on your websiteCurating content that answers questions your readers didn’t know they hadProtecting your businessSetting up systemsGrowing your businessHere's where you can learn more about Jennifer Holt Designs:🎀 Jennifer Holt Designs --> Custom Food Blog Website Services🎨 Website Design Portfolio --> Check out the Showcase💻 Want to see if we're a good fit? --> Book a Discovery Call Now!📱 Follow on IG --> @jenniferholtdesigns.com
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ABOUT THIS SHOW
The Food Bloggers Table is a podcast for food bloggers & recipe developers! Pull up a chair for authentic conversations, actionable advice from fellow food bloggers and industry experts, and tips for how to make more money from your food blog.My name is Jennifer Holt and I'm a WordPress website designer specializing in custom food blogs crafted to earn top-tier ad income. Join us at the table as we break bread + build brands. 🎀 Custom Website Design - https://jenniferholtdesigns.com/
HOSTED BY
Jennifer Holt Designs
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