PODCAST · business
The Genesis Capunitan Podcast
by Genesis Capunitan
I am the Chief Strategy Officer at Narrativa AI and have worked in B2B tech, marketing, media, and demand generation for 20 years. I address B2B marketing and key components including brand marketing, demand generation, lead generation, marketing operations, revenue generation, audience analysis, and more. I also discuss inspiring stories of people who created some of the largest enterprise companies and start-ups.
-
2
B2B Brand Architecture + An Nvidia Story
B2B marketing has been relegated to being solely (or mostly) a sub-function of a company’s sales machine. However, possessing a strong B2B brand benefits many aspects of a company, especially sales and customer success. The art (and science) of building a memorable B2B brand eludes many B2B companies. An essential exercise for any B2B company is to establish and evolve the Brand Architecture and Brand Platform. It is an extensive exercise but a valuable one. This episode breaks down the key elements of a Brand Architecture and reviews the success of Nvidia and the harrowing steps they took to create a great B2B brand.Contact me on LinkedIn
-
1
Genesis Capunitan
B2B marketing and media podcast addressing brand marketing, demand generation, lead generation, media investments, advertising, ABM, content syndication, and much more.
We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.
No matches for "" in this podcast's transcripts.
No topics indexed yet for this podcast.
Loading reviews...
ABOUT THIS SHOW
I am the Chief Strategy Officer at Narrativa AI and have worked in B2B tech, marketing, media, and demand generation for 20 years. I address B2B marketing and key components including brand marketing, demand generation, lead generation, marketing operations, revenue generation, audience analysis, and more. I also discuss inspiring stories of people who created some of the largest enterprise companies and start-ups.
HOSTED BY
Genesis Capunitan
CATEGORIES
Loading similar podcasts...
Frequently Asked Questions
How many episodes does The Genesis Capunitan Podcast have?
The Genesis Capunitan Podcast currently has 2 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Genesis Capunitan Podcast about?
I am the Chief Strategy Officer at Narrativa AI and have worked in B2B tech, marketing, media, and demand generation for 20 years. I address B2B marketing and key components including brand marketing, demand generation, lead generation, marketing operations, revenue generation, audience analysis,...
How often does The Genesis Capunitan Podcast release new episodes?
The Genesis Capunitan Podcast has 2 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Genesis Capunitan Podcast?
You can listen to The Genesis Capunitan Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Genesis Capunitan Podcast?
The Genesis Capunitan Podcast is created and hosted by Genesis Capunitan.
URL copied to clipboard!