The Growth Pod

Join us as Alex Sanfilippo, founder of PodMatch, shares his journey of creating a platform that connects podcast guests and hosts, addressing the critical need for finding the right match in the podcasting world. He discusses the initial challenges he faced, including the importance of launching quickly and learning to prioritize user feedback over perfection.Specifically, Alex shares:How to find the right problem to solve with your business.How to launch with the right offer before you're ready.The fastest way to improve your offer.Mentioned in This Episode:Learn how to take your podcast to the next level: https://podmatch.com/freeJoin PodMatch: https://www.joinpodmatch.com/tgpTGP Episode 56 - I've Fixed Dozens of Bad Marketing Strategies. Here's How: https://growthpod.fm/episode/fix-your-marketing-strategy TGP Episode 54 - The End of Cold Emails: https://growthpod.fm/episode/alternatives-to-outbound-marketingAbout Alex:Alex Sanfilippo is a podcaster and the founder of PodMatch.com, a platform that automatically matches podcast hosts and guests for interviews. Through PodMatch and his podcast titled Podcasting Made Simple, Alex helps independent podcasters grow their influence and revenue so they can better serve their listeners!Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Masterminds are powerful tools for business growth, and in this episode, Jeremy Shapiro shares insights on how they can unlock new levels of potential for entrepreneurs. Specifically, Jeremy shares:Why masterminds are key to your business growth.Critical mistakes to avoid as a mastermind participant.How to know which type of mastermind is best for you.Mentioned in This Episode:Learn more about Bay Area Mastermind: https://bayareamastermind.com/About Jeremy:Jeremy B. Shapiro is a serial entrepreneur with a focus on software as a service (SaaS), technology, and information marketing.In his role as a mentor and coach to entrepreneurs, Jeremy has helped small business owners make the transition from “solopreneur” to “business owner” – an important distinction that many entrepreneurs can easily miss when working “in” their business instead of “on” their business.Since 1998, Jeremy has been helping entrepreneurs discover the core strengths in themselves and their business, and realize their true potential combining passion and expertise to grow their businesses and attain the freedom they deserve.Through structured masterminding, one-on-one coaching, and consulting work, Jeremy is able to uncover hidden opportunities within individual businesses that provide the maximum profit for the business owner.Jeremy has been interviewed extensively by the media for his expert opinions on the real estate market and business and has been interviewed and featured on NPR Morning Edition, the Boston Business Journal, Fox News, ABC, NBC, PBS, the Boston Globe, New England Cable News, The Australian, California Biz Journal, Market Watch, and was even interviewed by the Toyo Keizai – the Business Week of Japan.When not helping other entrepreneurs take their businesses to the next level, you’ll likely find Jeremy traveling the world with his family, soaking up language and culture like a sponge, climbing mountains, cycling unreasonably long distances for fun, running, or playing in the kitchen.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

introSpecifically, Mark shares:How looking after your body leads to better business decisions.The key turning point in Mark's personal training business.How you can find the time to invest in your health, even if you're a busy founder.Mentioned in This Episode:Connect with Mark on LinkedIn: https://www.linkedin.com/in/health-and-fitness-coaching-for-entrepreneurs/Learn more about Mark: https://www.paradigmproject.uk/About Mark:Mark Gray is an Online Personal Trainer originally from Ireland. After spending eight years in London, where he began his career as a personal trainer in 2016, Mark now resides in Barcelona.With nearly a decade of coaching experience, Mark is passionate about helping entrepreneurs and business owners achieve healthier, stronger, and more fulfilling lives. As a pain-free performance specialist, he focuses on helping clients overcome pain and build energetic, resilient bodies, empowering them to approach their entrepreneurial endeavors with greater confidence and vigor.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Unlocking business growth starts with understanding your numbers, and in this episode, Samantha Eck, dives deep into how financial insights can help you hit your growth goals faster.Specifically, Samantha shares:Why knowing your numbers is the secret to business growth.Which three financial metrics matter most for growth.The role of strategic planning and financial projections.Mentioned in This Episode:Connect with Samantha on Threads: https://www.threads.net/@firestormfinanceFollow Samantha on Instagram: https://www.instagram.com/firestormfinance/Listen to Samantha's Podcast: Creative Minds, Smart Money: https://creativemindssmartmoney.buzzsprout.com/Learn more about Firestorm Finance: https://firestormfinance.com/About Samantha:Samantha Eck is a bookkeeper for creatives and a coach for bookkeepers looking to build their business. Using her corporate background and education in accounting she focuses on helping creatives read the story their numbers are trying to tell them so that they can utilize them to grow their business to unexpected heights. When not crunching numbers Samantha can be found spending time with her husband Justin and dog Vivi usually reading, gaming or cross stitching while watching a good show.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Tax debt can be a challenge for many business owners, but understanding how to manage it effectively can make all the difference. In this episode of The Growth Pod, we're joined by tax debt expert, Morgan Anderson, to learn her strategies for avoiding costly tax traps.Specifically, Morgan shares:Costly tax traps you can avoid.How to avoid surprises during tax season.The step-by-step strategy for resolving tax debt.Mentioned in This Episode:Learn more: https://goldenliontaxsolutions.com/Connect with Morgan on LinkedInAbout Morgan:Morgan Q. Anderson, EA, has been relentlessly representing her clients before the IRS and state tax agencies for over 25 years. During that time, she has resolved thousands of clients' personal and business tax debt issues for income, payroll, and sales taxes. To say she has handled pretty much any tax debt problem you can imagine is an understatement! Her experience and knowledge have led to her publishing a book called "Tax Debt Rule #1... There's ALWAYS a Solution!" that individuals and tax professionals can use as a guide for identifying where they are in the tax debt collection process and the steps they can begin to take to move towards a resolution.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Podcasting is an excellent way to grow the relationship you have with prospects and customers, but how does that translate to business growth? In this episode of The Growth Pod, Isabella Sanchez Castaneda shares how podcasting can grow your brand.Specifically, Isabella shares:How to grow your revenue through podcasting.The #1 most important thing when launching a podcast.Key mistakes to avoid when hosting a podcast.Mentioned in This Episode:About Isabella:Isabella Sanchez Castañeda is an award-winning podcast strategist and producer for expert personal brands. Isabella is the CEO and founder of Isa Media Inc, a digital marketing agency focused on helping you grow your visibility and revenue through podcasting. Combining her background in journalism, dedication to marketing, and years in podcasting, Isabella is here to help you know exactly what to say in your next podcast episode.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Systemization and automation may be the missing keys to help you create massive growth at scale. In this episode of The Growth Pod, Angela shares how to systematize and automate marketing to accelerate growth. Specifically, Angela shares:How automation streamlines your growth.When to automate your marketing channels.Which tools to use for your automation.Mentioned in This Episode:Google Looker StudioPorter MetricsAgencyAnalyticsKajabiZapierStreakCRMLet’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Changing your perceived value is critical for business success as it directly influences how prospects view you and your offerings. Today we're joined by sales expert Mitch Carson, who shares insights on the importance of aligning your personal brand to build trust and credibility. Specifically, Mitch shares:Why perceived value matters for all businesses.The key elements to maximize perceived value.How to change your perceived value.Mentioned in This Episode:Learn More about Mitch CarsonGet Covered on Network TelevisionAbout Mitch:Mentored CEOs, speakers, authors, consultants, coaches with a purpose to share their message and business objective on an international level. Some notable clients include Mark Victor Hansen (author of Chicken Soup for the Soul, ½ billion books sold), Chris Okazaki who is the Tony Robbins of Japan, Dan Kennedy (author of 30+ books), and has shared the stage with Sir Richard Branson, Donald Trump, Lord Sugar, Vishen Lakhani, Zig Ziglar, Chinkee Tan, Suria Sparks, two Prime Ministers and three members of royal families from Malaysia, Bahrain and Oman. Guarantees Network TV interviews to speakers, authors and podcast hosts.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Customer acquisition and retention are key to marketing success, but which drives growth more? In this episode of The Growth Pod, Angela shares how to balance both strategies to fuel faster growth.Specifically, Angela shares:How to improve your customer acquisition strategy.The key way to reduce CAC via customer retention.The secret hybrid approach for business growth.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Customers are the foundation of every successful business, but how do you truly understand them and use that knowledge to fuel your brand's growth? In this episode, Angela sits down with customer transformation expert Chris Hood, who reveals how leveraging the right customer insights at the right time can drive transformative business growth.Specifically, Chris shares:How customer transformation generates more revenue for your brand.What brands miss when it comes to customer transformation.The easiest way to start implementing customer transformation.Mentioned in This Episode:Book: Customer Transformation: A 7-Stage Strategy for Customer Alignment and Business ValueConnect with Chris: chrishood.comAbout Chris:Chris Hood, currently the CEO of Muddy Robot Games and CMO for PolyAPI, is a keynote speaker and thought leader in digital strategy with over three decades of experience in online development. Author of 'Customer Transformation,' Chris offers a comprehensive roadmap to aligning customer needs with business value through a transformative seven-stage strategy. His expertise has been applied across various industries, including financial, healthcare, retail, and non-profit sectors. At Google, Chris developed transformation programs for Fortune 500 companies, and at Fox Broadcasting, he introduced innovative storytelling technologies for shows like Glee and American Idol. As a co-founder of Blind Squirrel Games, his influence spans multiple industries. In addition to consulting in AI, Chris imparts his knowledge to Southern New Hampshire University students through courses like Business Systems Analysis, bridging the gap between business and technology.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Many founders think adding headcount is the solution to their growth challenges. However, growing headcount doesn't always equate to business growth. In this episode, Angela discusses why adding headcount isn't the solution you've been looking for and how to know when it's the right time for a full-time hire.Specifically, Angela shares:Why hiring isn't the solution for growth.The best way to grow your brandHow to avoid costly hiring mistakes.Mentioned in This Episode:The Global and American Companies Generating the Most Revenuer Per EmployeeLet’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Social media alone is not a marketing strategy, but what do you need to create a high-performing marketing strategy for your brand? In this episode of The Growth Pod, Ruthie Sterrett breaks down the key components of social media and content marketing.Specifically, Ruthie shares the:role of social media in a marketing strategy.components of a high-performing marketing strategy.how to be consistent on social media.Mentioned in This Episode:Connect with Ruthie on InstagramWork with RuthieAbout Ruthie:Ruthie Sterrett is the Founder and CEO of The Consistency Corner, a full-service marketing agency that provides CMO-level strategy and done-for-you implementation for service-based businesses. With 15+ years of experience and wins, such as taking a $20M retail brand to $100M, Ruthie is uniquely qualified to help CEOs take off the marketing hat and get back to leading their company and serving their clients. She is known for her optimistic and upbeat personality and a solution-finding growth mindset. Ruthie loves cheering on the Purdue Boilermakers in her spare time while raising her family in sunny Florida.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

Should you focus more on sales or marketing to grow your brand? In today's episode, Angela discusses the pros and cons of sales- and marketing-driven organizations and how she combines the two to create supercharged growth for clients.Specifically, Angela shares:Key differences between marketing-driven and sales-driven organizations.How these two organizational structures impact your growth trajectory.Her strategy for creating Growth-Driven Organizations.Mentioned in This Episode:Meet with Angela 1:1 and Improve Your Growth StrategyLet’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

SDRs (sales development representatives) have been Angela's secret weapon when scaling growth teams, but how do you know if an SDR makes sense for your brand? In this episode of The Growth Pod, Gabe Lullo shares the ins and outs of supercharging your pipeline with SDRs.Specifically, Gabe shares:The biggest difference between SDRs and Sales Reps.The best way to hire an SDR to support your growth.Costly mistakes to avoid when working with an SDR.Mentioned in This Episode:Work with AlleyoopConnect with Gabe on LinkedInAbout Gabe:Gabe Lullo is the CEO of Alleyoop, a sales development agency working with industry giants such as ZoomInfo, Salesloft, and Adobe. He has trained over 8,000 salespeople across diverse businesses and, during his tenure in Alleyoop, he has personally hired and managed more than 1,500 SDRs. With over two decades of experience in sales, marketing, and executive recruitment, his strategies have significantly driven Alleyoop’s growth and shaped its corporate culture. Beyond his career accomplishments, Gabe graduated from the Barney School of Business at the University of Hartford and his leadership ethos is rooted in cultivating environments that prioritize both professional development and individual success.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

One of the biggest misconceptions in marketing is that you can have profitability or growth, but you can't have both. Today, Angela shares why that's not true and how you can create a simple strategy that achieves both.Specifically, Angela shares:How to create a profitable marketing strategy (step-by-step).The difference between product-market fit and a perfect offer.Her step-by-step method for finding your highest ROI marketing channels.Mentioned in This Episode:The Key to Using Promotions Strategically (aka How to Escape Discount Dependence)Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Smart financial management is key to creating successful growth strategies for your brand. In this episode of The Growth Pod, Angela is joined by startup accountant Chidi Egbujie to learn the key reasons why businesses fail and how you can set financial strategies for growth.Specifically, Chidi shares:The difference between profit and cashflow management.How cash flow can make or break a profitable business.The secret keys to successful tax strategies. Mentioned in This Episode:Listen to Richard Walsh's interview: Escaping the Owner PrisonConnect with Chidi on LinkedInVisit Chidi's WebsiteAbout Chidi:Chidi Egbujie is driven by a deep passion for uncovering the hidden levers that propel businesses forward. His journey into business growth and tax efficiency wasn't just by chance; it was a path carved out by his curiosity and the desire to make a tangible difference in the entrepreneurial landscape.Over the last three years of working closely with startups and established businesses, Chidi has been privileged to witness companies fail and contribute to the transformative journeys of successful businesses. The outcomes have been both rewarding and profound, from restructuring operations for efficiency to devising tax strategies that safeguard profits. These experiences have equipped him with a wealth of insights and practical tips he's eager to share.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

Tired of the generic spammy emails you get in your inbox every day? So are your prospects. In this episode of The Growth Pod, Angela shares why cold outbound marketing is dead and what you can do to get better results in your marketing.Specifically, Angela shares:Why outbound marketing is ineffective (and illegal).The #1 growth strategy that gets better results than cold outbound.How leading with value will grow your brand now and into the future.Mentioned in This Episode:More on the CAN-SPAM ActLet’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

When done right, social media is a powerful marketing channel. That's where Jessica Wikingellis comes in. Today, she's sharing her method for creating a social media marketing strategy that sells. Specifically, Jessica shares:Why branding is key for social media success.How to bridge authenticity with sales.Key social media traps (and how to avoid them).Mentioned in This Episode:Connect with Jessica on:Instagram TikTokLinkedInLearn more about Love Wild Rivers: www.lovewildrivers.comAbout Jessica:Jessica Wikingellis, co-founder of Love Wild Rivers, brings over a decade of expertise in marketing at Corporate Global companies and Agencies, with a specialized focus on social media strategy and management. Her adventurous spirit and entrepreneurial savvy have seen her launch three successful businesses across various countries, gathering unique insights and inspirations along the way.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

Digital advertising can be one of the trickiest marketing channels to master. In this episode, Angela shares her strategy for analyzing and improving paid ads performance and remedying agency relationships.Specifically, Angela shares how to:Actually know if your ads can perform better.Effortlessly uncover the cause of low ROI.Easily improve your agency's performance.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

Trying to get the most from your marketing budget? Guesting on podcasts might be the solution! Today, Nicole Grinnell shares her step-by-step strategy for getting more business by becoming a podcast guest. Specifically, Nicole shares how to:Create a profitable podcasting strategy (step-by-step). Maximize podcast appearances and make more money.Streamline content production by repurposing your interviews.Mentioned in This Episode:Learn more about Mic'd Up BookingAbout Nicole:Nicole Grinnell is a two-time business owner who founded Mic'd Up Booking. Driven by her firsthand experience of the power of podcasting, she desires to extend this powerful tool to fellow entrepreneurs and business owners.Nicole comes from a long line of entrepreneurs and small business owners. She launched her first business, Bosun Solutions, in 2017. As the daughter of a Small Business Owner turned Corporate Executive Support- she has a unique insight into the needs that Entrepreneurs & CEOs face when scaling their business.Her entire career has been laced with finding family-life balance, from working for her family business to getting married and having kids while climbing the corporate ladder. She now has a marriage and two teenage children and has grown her business to $2 million in revenue. Her goal is to help other small businesses succeed. She is a client of her services and firmly believes that podcasting is a form of marketing that can lead to great networking opportunities and business success.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

We've all heard "the customer is always right" at least once in our life. And while that might not always be the case, we all know that without customers, our businesses wouldn't exist. So, how can we learn from our customers and improve not only our products and services but our marketing?In this episode, Angela shares how to:Gather customer feedback (step-by-step).Build your prospect's dream offer.Make more sales using customer feedback.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

Masterminds can be a powerful tool for business growth, but should you host a mastermind or be a guest? In today's episode, Meghan Lamle shares exactly what you need to know to effectively use masterminds as a growth tool for your business.Specifically, Meghan shares:How to grow through hosting masterminds.How to grow through being a mastermind participant.Key things to avoid during a mastermind.Mentioned in This Episode:Connect with Meghan on InstagramLearn more about Meghan's mastermind: Mission IncomeAbout Meghan:Meghan Lamle is a corporate dropout turned multiple six-figure business owner. After taking the last $200 in her bank account and creating a multiple six-figure businesses in her first year, she learned the power of sales. Meghan has taught sales to over 200+ entrepreneurs in the last three years, has had $100k+ launches, and has over 8 years of experience in the sales space. Meghan blends the power of sales psychology and behavioral economics to teach entrepreneurs how to scale their businesses and master their sale.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

You've probably heard that marketing is "constantly evolving." So, as we create our strategic plans for 2025 and beyond, what should we keep in mind to "future-proof" our strategies? In today's episode, I'm sharing how you can create growth strategies that work now and in the future.Specifically, I share:The fundamental components of marketing that never change.How to create a strategy that adapts to changes.Trends to watch for in 2025 (and beyond).Mentioned in This Episode:Send me your future predictions, concerns, and excitement: [email protected] to Jesse's Episode on Building Brand Distinction Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

When you're considering launching a new marketing channel, public relations (PR) might be one of the last things that comes to mind. However, in today's episode of The Growth Pod, Jill Lublin shares why you might want to think of PR first and how you can leverage it successfully to grow your business. Specifically, Jill shares:Why publicity is integral to your day-to-day life.How to create a PR strategy designed for growth.The easiest way to get publicity for your brand.Mentioned in This Episode:National Day CalendarGet Jill's Free GiftJill's Media Mastery IntensiveLearn More about JillAbout Jill:Jill Lublin is a 25+ year Media Magnet. She is a world-renowned publicity expert, international speaker and 4x Best Selling author. Jill has made thousands of stage appearances alongside celebrities such as Tony Robbins, Jack Canfield and Barbara Corcoran, to name a few. She has worked with over 100,000 clients implementing her signature formula for getting media attention, creating next-level visibility in the marketplace that results in boosted sales. These lead and profit generating formulas are included in her signature program, the Publicity Breakthrough Bootcamp and her monthly Kindness Circles.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

Running a promotion is one of the most powerful tools for business growth, but when done wrong, promotions can seriously harm your business. That's why, in today's episode of The Growth Pod, I'm sharing my exact strategy for growing a business with successful promotions.Specifically, I share:Why discounts are harmful to your business.How to escape discount dependence.My step-by-step process for a successful promotion.The secret promotion strategy for growth.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

Jeff Bezos built Amazon into a $2T company--but what can small businesses learn from a company of this size? In today's episode, Steve Anderson (author of The Bezos Letters) shares how small businesses can take lessons from Amazon and apply them to their growth.Specifically, Steve shares:The difference between customer focus and customer obsession.How Jeff Bezos accelerates decisions while mitigating risk.The easiest way to build a flywheel of growth for your business.Mentioned in This Episode:Download your FREE digital copy of The Bezos Letters: 14 Principles to Grow Your Business Like Amazon.Connect with Steve on LinkedInBuy Steve's Book on Amazon: The Bezos LettersAbout Steve:Steve Anderson is an expert in strategic risk and business growth. Drawing on decades of experience in the insurance industry, he wrote The Bezos Letters: 14 Principles to Grow Your Business Like Amazon, which has become a Wall Street Journal, USA Today, and international bestseller. With hundreds of thousands of followers, Steve has been handpicked by LinkedIn as one of the world's most influential thought leaders.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

What do you do when a marketing channel isn't performing like it used to? In this episode of The Growth Pod, Angela shares how you can apply Revenue Recovery to your marketing to get back into growth mode ASAP.Specifically, Angela shares:Why you need a revenue recovery strategy.How to diagnose your performance issues.The easiest way to improve performance.Key pitfalls to avoid in your strategy.Mentioned in This Episode:Free Digital Copy: Your Marketing EcosystemSurvey Monkey Statistical Significance CalculatorLet’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

Are you focusing on tactics instead of strategy in your marketing? In this episode of The Growth Pod, Sara Nay shares how you can create a clearly defined marketing strategy that improves the ROI of your marketing efforts in a way that's clear and understandable. Specifically, Sara shares:How to blend your business goals with your marketing strategy.The easiest way to make a marketing strategy work for your brand.Costly missteps that you can avoid with your marketing strategy.Mentioned in This Episode:Book: Duct Tape MarketingDuct Tape Marketing CertificationConnect with Sara on LinkedInSara's FREE ResourcesAbout Sara:Sara Nay is the chief operating officer at Duct Tape Marketing. With over thirteen years working in the small business space, her passion is to install marketing and operating systems for small business owners so they can get more clarity and freedom in their lives. Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

A complete guide for business owners, founders, and corporate leaders who are frustrated with marketing and want a straightforward and profitable marketing strategy.How can you market less and sell more? By leveraging the power of a marketing ecosystem, a strategy that connects an organization’s marketing channels into a system where the sum of all marketing efforts is greater than its parts.This book was written to help:Small business owners looking to invest money in the highest-impact areas of their business.Medium to large organizations seeking to understand why their marketing is underperforming (and create a profitable marketing strategy).With this book, you will be able to:Solve your marketing problems and improve your ROIMake more sales with less effort by attracting the right people to your businessConvert prospects in less time by leveraging the power of psychological safetyUnlock hidden growth by finding the idiosyncrasies in your marketing dataGenerate outsized returns by leveraging experimentationMarketing ecosystems have dramatically improved my client’s businesses, generating millions of dollars and creating profitable marketing programs. I am confident it will improve your business as well.Mentioned in This Episode:Get your paperback copy today on Amazon.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

As a podcast listener, you understand the value of podcasting. But this episode takes it to the next level. Karen Roberts shares why starting your own podcast can be the growth unlock you've been looking for in your business. Specifically, Karen shares:How podcasts showcase your value and stand out from the crowd.Why podcasts are more valuable than social media content. The exact ROI of starting a podcast for your business.Mentioned in This Episode:Karen's Free TrainingAbout Karen:Karen Roberts is a seasoned fitness industry veteran with over 25 years of experience who made a bold leap into the digital space. After successfully guiding coaches through the transition to online entrepreneurship, she hosted her inaugural online summit in 2020. Mintwave Radio recognized her expertise and invited her to launch a weekly show, 'A Coffee with Karen - a cup of positivity with just a sprinkling of wu wu podcast,' breaking free from the constraints of traditional radio.Having interviewed countless coaches, consultants, therapists, and healers, Karen uncovered a common thread: the power of sharing personal stories to expand influence and audience reach. In 2021, she took charge of the station, founding the Raising Vibrations Podcast Network, driven by the realization that providing a platform was insufficient. Karen identified a need for a comprehensive strategy, leading her to join forces with Evans Putman the founder of Podcast Profit School.Currently residing in the top 1% of podcasts globally, Karen empowers others with coaching services and comprehensive post-production support through her business, ensuring her clients not only reclaim their time but also achieve a tangible return on investment for their podcasting efforts.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

If you've been in growth mode for a while, your marketing systems might be messier than you'd like. In this episode, Angela shares how you can use the power of a marketing ecosystem to spend less on your marketing while making more revenue.Specifically, Angela shares:How to unlock growth by leveraging psychological safety.The key elements of a successful marketing strategy.The easiest way to address objections in your marketing. Mentioned in This Episode:$100M Offers by Alex HormoziLet’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Blogging is an important part of a successful acquisition strategy. Not only do blogs create educational opportunities for your prospects, but they can be an important source of sales for your brand. In this episode of The Growth Pod, content expert Jon Clemence shares exactly how you can take a dull blog and turn it into a traffic magnet.Specifically, Jon shares:Why it's critical to take your blog seriously.Costly pitfalls to avoid when blogging.How to entice your blog readers to become customers.Mentioned in This Episode:Work with JonConnect with Jon on LinkedInAbout Jon:Jon Clemence is a professional proofreader, editor, and writer. He runs an editing and writing agency that helps businesses improve their written content to attract more people to their websites and convert them into new clients.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

We chat a lot about the power of a marketing ecosystem on this podcast. But what does one look like in practice? In this episode, Angela takes you step-by-step through a real-world example of implementing a marketing ecosystem.Mentioned in This Episode:Get Angela's Book: Your Marketing EcosystemLet’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

If you're feeling overwhelmed and stuck in your business, there's a few simple changes you can make to help you solve the cause of your overwhelm. In this episode, operations expert, Eric Williams shares how you can reclaim your time, streamline your operations, and unlock your next level of business growth.Specifically, Eric shares:Why overwhelm is more serious than you think.How creating systems eliminates your blind spots.Key pitfalls to avoid when streamlining your business.Mentioned in This Episode:Work with EricStreamline Your Business (webinar)About Eric:Founder and CEO of Willity. After 20+ years leading teams, hiring, training, and managing 1,000+ employees, and advising 300+ entrepreneurs, leaders, and executives, he started Willity to help overwhelmed leaders get their businesses and lives back on track by streamlining their operations and aligning their behaviors. Eric focused on three key areas: the mechanics of their schedule and operations, their leadership skill sets, and honing their identity and personal superpowers as a leader.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Tap into your customer's psyche to increase sales. Consumer insights expert Sunny Dublick shares how you can bridge the gap between consumer behavior, data, AI, and your business.Specifically, Sunny shares:How to eliminate speculation and create a strategy that sells.The key elements of consumer behavior to implement in your business.The secret lesson you can learn from mundane brands.Mentioned in This Episode:Book - Marketing to MindstatesWork with Sunny - SunnyDublick.comConnect with Sunny on LinkedInAbout Sunny:Sunny Dublick is an award-winning marketing specialist and founder of Sunny Dublick Marketing. Originally from New Jersey, Sunny has spent over 15 years in the marketing and advertising industry, working with high profile clients such as the Philadelphia 76ers and HanesBrands, as well as small and medium-sized businesses spanning the hospitality, retail and professional services industries.After spending the first 9 years of her career working for various advertising agencies and corporate marketing departments in the greater Philadelphia area, Sunny set out on her own, forming Sunny Dublick Marketing in 2017 to provide transparent and effective marketing solutions to businesses nationwide. A self-proclaimed marketing revolutionary + ‘Pink Starburst’ of Marketing Experts, her strategies are designed to inspire creativity and divergence in the way you approach your marketing, marrying the art + the science of the industry to enable you to truly grow the best, most authentic version of your brand.While Sunny's 9-5 passion lies in helping brands find marketing success, she is also an avid painter, taco fanatic, beach bum and book nerd.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

I've spent over $10M on digital ads and am sharing the exact reasons why campaigns underperform, where you can lean in to find growth, and how to get more performance from your digital ads.Specifically, Angela shares:How to know if you're spending too much on advertising.The secret to unlocking explosive growth in your digital ads.The real reason why your competitors outperform you online (and what to do about it).Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

We all know our websites are important. But what can we do to ensure that our websites are set up for conversions? In this episode of The Growth Pod Lindy Nowak shares easy, high-impact changes that can improve your conversions.Specifically, Lindy shares:The key things to consider when updating an old website. How to implement the secret elements of a high-impact website.Why your website isn't converting (and how to fix it).Mentioned in This Episode:Work with Lindy - Up in a DayConnect with Lindy on LinkedInAbout Lindy:Lindy Nowak spent over 15 years as a creative director in New York City, working for multiple brands, including L’Oréal, Bon Appetit, Entertainment Weekly, and Women’s Health Magazines. Today, she is the founder and CEO of Up in a Day, a turnkey website product that helps CPAs, mortgage brokers, restaurant owners, therapists, and tech start-ups get a great website up and running quickly, on budget, and with very little effort from them. Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

One of the most difficult things to get right in business is money management. Join fCFO Sarah Webb, as she shares how you can get the basics right and set your business up for financial success. In this episode, Sarah shares:The most important financial KPIs for business owners.How to avoid costly financial mistakes.How to set your business up for financial success when you're in growth mode.Mentioned in This Episode:Work with SarahAbout Sarah:Sarah Webb is a forward-thinking fractional CFO dedicated to helping attorneys run profitable and efficient businesses.Sarah founded Webb CFO to provide accounting assistance and long-term financial planning guidance to licensed professional clients and their private practice small businesses. Though Sarah and her team are happy to address the fundamental aspects of day-to-day accounting, such as cash flow management and budgeting, they take client financials a step further by adopting a strategic approach: leveraging numerical data for forecasting and planning and offering a broader management-oriented perspective.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

In this episode, Angela shares how bootstrapping your business sets you up for success (and how comparing yourself to venture-backed companies can be dangerous for your business).Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

Cash flow problems can be a huge problem for small businesses, and can lead to serious outcomes. Join Christian Brimm to learn how Profit First principles can benefit your business and eliminate the stress of balancing your books. Specifically, Christian shares:How to create a stress-free financial plan for your business.What to do first if you've been ignoring your numbers.The key financial metrics you need to know in your business.Mentioned in This Episode:Christian's Book: Profit First for CreativesKeep up with Christian here: https://christianbrim.com/About Christian:Christian Brim, CEO of CORE Group, specializing in providing creative business owners, and marketing agencies with vital financial services such as accounting, bookkeeping, tax planning, tax preparation, and wealth management.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Are you sick of attracting bad-fit customers and clients? It might be your content! In this episode of The Growth Pod, Rich Brooks shares a clear roadmap for creating a content strategy that attracts your dream customers. Specifically, Rich shares:How to create content that people actually readThe #1 way to convert website lurkers into paying customersConversion-killing mistakes to avoid on your websiteMentioned in This Episode:Rich's Podcast - The Agents of ChangeConnect with Rich on LinkedInAbout Rich:Rich Brooks is the founder and president of Flyte New Media, a digital agency in Portland, Maine, that's been in business for over 25 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media. He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. He co-founded Fast Forward Maine, a podcast and workshop series for growing Maine businesses. Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online. He has appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, The Social Media Examiner, and many other news stories on digital marketing.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.--Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Learn how you can take Silicon Valley's favorite acronym (MVP) and apply it to marketing in your business.In this episode, Angela shares:How to create a competitive advantage by using Marketing MVPs.Why batch working is harming your business (and what to do instead).The easiest way to create a marketing flywheel and slingshot past your competitors.Click HERE to get weekly marketing tips & podcast roundups in your inbox!Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

John Hewitt is the "Hewitt" in "Jackson Hewitt Tax Service," and today, he's sharing his extraordinary strategy for winning with you. John has helped thousands of people become entrepreneurs and he knows what works and what doesn't work. This is an episode you do NOT want to miss. In this episode, John shares:The secret difference between making millions or failing in businessThe #1 key that John used to build a $500M+ businessHow to hire the right people to support your winning strategyMentioned in This Episode:Read John's Book iCompeteLoyalty BrandsAbout John:John Hewitt is the "Hewitt" in "Jackson Hewitt Tax Service," after which he founded "Liberty Tax Service" with over 6,000 offices. John sold his interest in Liberty for nearly 500 million dollars. Now John and his partners and friends are helping Entrepreneurs discover how to become CEOs - "Building Their Empires" for the King of Kings. He is the author of the fascinating book iCompete and the CEO of Loyalty Brands.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.--Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Feeling stuck on the hamster wheel of running your business? Like you're always on and can never take a break? You may be trapped in The Owner Prison. In today's episode of The Growth Pod, Richard Walsh shares actionable tips to escape the owner prison, gain freedom, and live a more balanced life. Specifically, Richard shares:What is keeping you trapped in your business.How to create a plan for freedom by leveraging the power of the 5%.The #1 way to leverage freedom to create impact in your business.Mentioned in This Episode:Work with Richard - Sharpen the Spear CoachingAbout Richard:Richard is a 30-year seasoned entrepreneur. He’s the best-selling author of Escape the Owner Prison, the contractor's new way to scale, regain control, and fast-track growth while loving life. A speaker and podcast host, he’s a husband and father of six children, a US Marine, champion boxer, black belt, and an internationally recognized steel sculptor. His expertise lies in combining both the strategic and the tactical. He's able to deliver immediate, problem solving results (tactical), along with strategic, long term implementation of systemization and scalability. With over 30 years in business himself, Richard has embraced time compression, sharing the secrets and strategies that bring rapid and lasting results to the companies he works with.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.--Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Branding powerhouse Michelle McCarthy is breaking down the exact steps you need to take to create a personal brand that takes you from invisible to in-demand.Specifically, Michelle shares:The exact 4-step framework for creating a powerful personal brandThe biggest pitfalls to avoid when building your personal brandHow to create the right mindset for an authentic personal brand What you need to know before you rebrand yourselfMentioned in This Episode:Connect with Michelle on InstagramAbout Michelle:Michelle McCarthy is a personal brand strategist with 15 years of experience working with everyone from solopreneurs to tech giants. Michelle's passion lies in helping successful women with bold ambitions step out from the confines of their current roles and build authentic personal brands. She's developed a personal branding framework that guides women who want more by establishing themselves as the go-to in their industry. With a knack for spotting untapped potential and a genuine desire to spark change, Michelle guides her clients to embrace their uniqueness so they have an unforgettable impact. Her approach is all about keeping it real and aligning personal values with over-the-top professional goals. Her framework is designed to help these powerhouse women launch themselves into the spotlight, selling books, booking keynotes, and becoming established thought leaders.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.--Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Writing a book is the #1 way to position your business as the authority in your niche. The good news? It doesn't need to be difficult to write a book!In this episode, Mike Capuzzi shares how you can create a short, helpful book (a Shook™) in a few easy steps and begin leveraging the power of authorship for your business!Specifically, Mike shares:How a book is your business card on steroidsWhy you should write a short book to promote your businessThe number one thing you need to know before writing a book for your businessHow to know what you should write aboutMentioned in This Episode:** Get Your Free Gift from Mike HERE **Bite Sized BooksThe Magic of Short Books (Book)The 100-Page Book (Book)The Author Factor PodcastThe Magic of Free Books (Book)About Mike:Mike Capuzzi is an Amazon bestselling author, publisher, and coach for business owners and sharp, aggressive entrepreneurs looking to get to the next level in their business. Throughout his 27 years in marketing and 24 years as a consultant, Mike's diligent and innovative use of High Impact Marketing has consistently surpassed the expectations and outcomes of "traditional" corporate marketing concepts and business strategies for his clients. This expertise has led him to be a guest speaker on the stages of some of the world's foremost marketing experts, including Dan Kennedy, Bill Glazer, Rory Fatt, Ed Rush, and Julie Steinbacher. To date, Mike has helped thousands of business owners create more profitable marketing.In 2019, Mike launched Bite Sized Books, a new publishing venture founded on his proven formula for creating short, helpful books (known as shooks) for business owners, entrepreneurs, and CEOs. Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.--Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

This is an episode that you DON'T want to miss. From humble beginnings on welfare with a father in prison, Tyler Copenhaver-Heath transformed his challenges into entrepreneurial triumphs and shares how you can overcome adversity in your own life and achieve new greats. Specifically, Tyler shares:The honest truth about entrepreneurshipThe most important thing you need to know about your businessHow your small business can change the worldMentioned in This Episode:Learn more about Glave Connect with Tyler on InstagramVisit Tyler's websiteAbout Tyler:Tyler Uriah Copenhaver-Heath, a biochemist and MBA graduate, is a beacon of resilience and transformative success. From humble beginnings on welfare with a father in prison, Tyler transformed his challenges into entrepreneurial triumphs. He founded APEX Customs, evolving it from a garage startup to a multi-million-dollar enterprise, later selling it and several other businesses in under a decade. Beyond his business milestones, Tyler's heart beats for the underdog. Having assisted over 100 new or struggling entrepreneurs without charge, he's a living testament to the power of giving back. His latest venture, Glaive, aims to level the playing field for small businesses and budding entrepreneurs. An international MMA connoisseur, long sword practitioner, and published author, Tyler's journey is rich and varied. Through his blog, podcast, and docuseries, he inspires and supports those with big dreams, emphasizing the transformative power of small businesses in communities. Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.--Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

LinkedIn expert Naomi Everly lays out the path to mastering LinkedIn and becoming the ONLY person your prospects want to work with. Join Angela and learn how you can improve your LinkedIn presence and attract more clients.Specifically, Naomi shares:How you can become the ONLY person your prospects want to work withThe biggest LinkedIn mistakes business owners make (and how you can avoid them)The secret psychological tricks you can use to improve your credibility on LinkedInMentioned in This Episode:Naomi's Book - Magnetise Your Expertise on LinkedInNaomi's Podcast - Magnetise Your ExpertiseConnect with Naomi on LinkedInNaomi's Website - Magnetise Your ExpertiseAbout Naomi:Naomi-Rose Everly is an Expert LinkedIn Profile Writer and Strategy Coach, who has spent the last 12 years helping people position themselves as the ‘go to’ expert within their industry and structuring their business so prospects come to them pre-sold and ready to buy. She is the founder of TheProfile.Company and author of Magnetise Your Expertise on LinkedIn, What to Put on Your LinkedIn Profile and Grassroots to Green Shoots.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.--Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Can YouTube really be a substantial source of leads for your business? On today's episode of The Growth Pod, Angela sits down with Sean to learn how he leveraged organic YouTube growth to attract new customers and grow Tyker to over 9,000 customers across 50 countries.Specifically, Sean shares:How to design a content strategy that attracts the right customersThe #1 thing you can do to make content creation EASYThe secret to repurposing your content across platformsMentioned in This Episode:TykrAbout Sean:Sean Tepper is the founder and CEO of Tykr, a stock screener and education platform all-in-one that helps you manage your own investments with confidence.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!

Today, we're welcoming Aurora Winter back to The Growth Pod to learn the ins and outs of running a successful crowdfunding campaign. Learn how other companies were able to make millions leveraging crowdfunding and how you can replicate their success in your own business.Specifically, Aurora shares:What types of businesses have the most success with crowdfundingCommon pitfalls to avoid when running your own crowdfunding campaignKey ways to make your crowdfunding campaign as successful as possible. Mentioned in This Episode:Check out Aurora's Kickstarter Campaign HERE. Aurora's WebsiteAbout Aurora:Aurora Winter, MBA, is a successful entrepreneur, bestselling author, TV writer-producer and the founder of www.SamePagePublishing.com. Using her expertise in film and neuroscience, she helps people tell memorable stories that build brands, books, and businesses.Experts turn their words into wealth. Winner of the Outstanding Nonfiction Book of the Year Award, Aurora’s book “Turn Words Into Wealth: Blueprint for Your Business, Brand, and Book" shares 7 ways to generate 7 figures. Aurora will share how the right words can dramatically increase income, impact, and influence.Everybody needs a bit of magic in their life. Aurora’s new fantasy series, “Magic, Mystery and the Multiverse” is a fun, fast-paced adventure for young adults. It won the Readers’ Choice award, Best Teen book.Aurora loves to talk about issues that matter and create engaging and entertaining content that adds value. Business topics: the neuroscience of communication, marketing, pivoting, and creating multiple streams of income. Creative topics: how to turn books into movies, lessons learned writing fiction and non-fiction, publishing, and more.A popular media guest, Aurora has been featured on ABC-TV, CBS-TV, KTLA-TV, Huffington Post, Elle magazine, Oprah Radio, The Rebel Author podcast, and more. To learn more, visit: www.AuroraWinter.com/media.Let’s Connect!Connect with Angela on LinkedInWork With Me: growthdirective.comAbout AngelaAngela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs. Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.Affiliate Disclaimer: Some of the links mentioned above are affiliate links. This means if you click on the link or make a purchase using it, we may receive a commission at no extra cost to you. This helps support our podcast and allows us to continue bringing you great content. We only recommend products and services we truly believe in. Thanks for your support!