PODCAST · business
The Hustle Behind: Real Conversations
by Carlos Villagomez
The Hustle Behind: Real Conversations is a podcast about what really happens behind success. Hosted by Carlos, the show features honest conversations about business, entrepreneurship, real estate, investing, and life — without the fluff.
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16
Episode 14: Tye Bergeson | Business, Mindset, Yoga & Real Conversations
Episode 14 of The Hustle Behind: Real Conversations features Tye Bergeson — business coach, yoga instructor, and creative professional with a background in design.We had a great conversation about mindset, business, growth, balance, and the lessons that come from life experience. Tye shares his story, practical advice, and a different perspective on success, personal growth, and navigating life with intention.This episode is thoughtful, real, and full of value. We hope you enjoy it.
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15
Episode 13: Jake Heaton — Building a Local Legacy at Romaine’s Mattress King
In Episode 13 of The Hustle Behind, we sit down with Jake Heaton, owner of Romaine’s Mattress King—one of the most established local businesses in Idaho Falls. Jake shares what it really takes to carry on a family legacy, grow a business in today’s market, and stay relevant in a world that’s constantly changing. From entrepreneurship and leadership to real estate and investing, this conversation is packed with real insights and honest experiences. If you’re a business owner, thinking about starting something, or just want to hear what goes on behind the scenes of a successful local brand—this one’s for you.🎙️ Real conversations. Real stories. Real hustle.👉 Make sure to follow, download, and share the podcast so you don’t miss future episodes.
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14
Real Talk on Loans, Rates & Buying in Today’s Market | Highland Mortgage
If you’re wondering whether you can still buy a home in today’s market… this episode is for you.In Episode 12 of The Hustle Behind: Real Conversations, we sit down with Karl Bowcutt and Tim Swanson from Highland Mortgage to break down what’s REALLY happening in lending right now.We dive into:What interest rates are actually doing (vs what people think)How buyers are still getting approved in today’s marketCreative financing strategies (buydowns, seller concessions, and more)Common mistakes that kill deals during escrowInvestor lending strategies for rentals, flips, and short-term rentalsWhether you should buy now… or waitIf you’re a first-time buyer, investor, or just trying to understand the market, this episode is packed with real, practical insight from professionals in the trenches.🎧 Listen, follow, and subscribe for more real conversations around real estate, business, and life.
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13
The Hustle Behind a Bike Shop w/ Trenton Fell | Idaho Trails, E-Bikes & Local Culture (Ep. 11)
In Episode 11 of The Hustle Behind, we sit down with Trenton Fell, General Manager of CBI Bikes, one of our favorite local bike shops right here in Idaho.This conversation goes way beyond bikes…We dive into what it really takes to run a local bike shop, how the industry exploded during COVID—and what it looks like now—and where things are headed in the future. Trenton shares insight into the growth of e-bikes vs. traditional (analog) bikes, the impact local shops have on the community, and how biking culture continues to grow across Idaho.We also get into:The best local trails and riding spots 🏔️Idaho’s mountain biking culture 🚵♂️Bike clubs and community involvement 🤝What beginners should know before getting into bikingWhere the bike industry is going nextWhether you're a hardcore mountain biker, new to the sport, or just love hearing real conversations about local business and community—this episode is for you.🎧 Listen now and tap in with the Idaho bike scene.Follow, subscribe, and share with someone who needs to hit the trails this season 🚵♂️#MountainBiking #IdahoLife #BikeLife #TheHustleBehind
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Episode 10: Joe & Sheri Kohler — Real Estate Hustle, Family Balance & What Actually Works
In Episode 10 of The Hustle Behind: Real Conversations, we sit down with Joe & Sheri Kohler for a real, unfiltered conversation about what it actually takes to succeed in real estate—while keeping your family and life intact.Joe shares his approach to building a consistent business through social media, FSBOs, cold calling, and open houses—what works, what doesn’t, and what most agents aren’t willing to do.We also dive into the dynamic of working alongside your spouse, balancing business with family, and the mindset it takes to stay in the game long term.This one is packed with value for agents, entrepreneurs, and anyone chasing growth.👉 If you’re in real estate (or thinking about it), don’t skip this episode.🎧 Follow the podcast so you never miss a conversation.
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11
he Future of Idaho Falls: Why Everyone Is Moving Here & What’s Next | Paul Baker
In Episode 9 of The Hustle Behind, we sit down with Paul Baker, President & CEO of the Idaho Falls Chamber of Commerce, to talk about the growth, opportunities, and future of Idaho Falls.We cover what the Chamber of Commerce actually does, how it has shaped the city, and why Idaho Falls is attracting more people and businesses than ever before.We also dive into the opportunities available, the challenges that come with rapid growth, and what the future holds for the community.If you live in Idaho Falls, are thinking about moving here, or want to better understand the local economy and business landscape — this is an episode you don’t want to miss.👉 Make sure to follow, subscribe, and listen to the full episode.
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10
uilding a Real Estate Empire in Your 30s | Anthony & Bri Elizondo | Episode 8
In Episode 8 of The Hustle Behind: Real Conversations, we sit down with powerhouse couple Anthony and Bri Elizondo, founders of Top Notch Real Estate.At just 30 years old, they’ve built an impressive business portfolio — running a successful real estate team while also investing in home flips, long-term rentals, new construction, property management, and even short-term rentals.But their success didn’t happen overnight.Anthony and Bri share the real hustle behind the scenes — the sacrifices, discipline, and intentional decisions that helped them grow their business while still managing family life.In this episode we talk about:• Building a successful real estate team• Flipping homes and investing in rentals• Delegating and building strong partnerships• Managing time between business and family• Living below your means to build long-term wealth• Lessons learned from entrepreneurship in your 20s and 30sThis conversation was packed with value, and honestly… we’re going to have to bring them back because we barely scratched the surface.If you’re interested in real estate investing, entrepreneurship, or building a business as a couple, this episode is for you.
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nside the Life of a Reporter | Kaitlyn Hart from East Idaho News | The Hustle Behind Podcast Ep. 7
What is it really like to be a reporter in today’s world?In Episode 7 of The Hustle Behind, we sit down with Kaitlyn Hart from East Idaho News to talk about the real life behind journalism and reporting in Southeast Idaho.We dive into the truth behind the headlines, the pressure of telling accurate stories, and the misconceptions many people have about reporters and the media.Kaitlyn shares what it’s like to cover real stories that impact our communities and what it takes to work in journalism today.In this episode we discuss:• What life is really like as a reporter• The biggest misconceptions about journalism• The responsibility of telling people’s stories• Behind-the-scenes of local news reportingIf you’ve ever wondered how reporters do their job or how news stories come together, this conversation is honest, insightful, and surprisingly fun.🎧 Listen now and join the conversation.👉 Don’t forget to FOLLOW the podcast so you never miss an episode of The Hustle Behind.#Podcast #Journalism #EastIdaho #Entrepreneurship
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Episode 6: Nick Jackuchan — The “Where Should We Eat?” Guy + The Social Media Blueprint for Realtors
f you’ve lived in East Idaho for more than five minutes, you’ve probably seen Nick Jackuchan pop up on your feed telling you where to eat, what to try, and what’s actually worth your money 🍜🔥But behind the restaurant recs and the fun content is a real estate pro who’s built a reputation for something even bigger: consistency, community, and showing up every single day.In Episode 6 of The Hustle Behind: Real Conversations, Carlos sits down with Nick (with Amber Rowberry Matlock co-hosting) for an honest, high-energy conversation about:• 📲 Why social media is no longer “optional” in real estate• 🎥 How Nick stays consistent when most people burn out• 🍣 Building trust by bringing value FIRST (before asking for business)• 🧠 Mindset shifts that helped Nick level up personally and professionally• 🏡 How content and community turn into real clients — without being salesy• 💪 The behind-the-scenes work that people don’t see (but makes all the difference)This episode is packed with practical takeaways for realtors, entrepreneurs, content creators, and anyone trying to build a name in their town.🎧 Listen to Episode 6 now (or set a reminder so you don’t miss it).✅ Follow the show so you catch every episode the day it drops.⭐️ If you’re enjoying the podcast, leave a review — it helps a ton!
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Building CrossFit AmRock While Working Full-Time Jobs | Rocky & Andrea McDowell | Episode 5
What do you do when the gym you love shuts down?You build your own.In Episode 5 of The Hustle Behind: Real Conversations, we sit down with Rocky and Andrea McDowell, founders and owners of CrossFit AmRock, to talk about how they unexpectedly stepped into entrepreneurship — while both still working full-time jobs.We dive into:• How AmRock started when their previous gym closed• What it’s like running a business as husband and wife• The challenges of balancing careers, family, and gym ownership• Building culture and community for over 7+ years• Spartan races, mindset, and staying disciplined• Lessons learned from a decade in businessThis is a real conversation about resilience, risk, faith, and building something bigger than yourself.If you’re an entrepreneur, business owner, athlete, or someone chasing growth — this one is for you.🎧 Listen now and don’t forget to follow the show for more real stories behind success.
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Building Businesses & Building Porsches | Ep. 4 w/ Matthew Allen
Entrepreneur at 13. Business owner. Porsche connoisseur.In Episode 4 of The Hustle Behind, we sit down with Idaho Falls entrepreneur Matthew Allen to talk about his journey from mowing lawns as a kid to building and selling businesses — and fueling his passion for Porsche along the way.We dive into:• Starting young and thinking like an entrepreneur• Selling a business and what that process really looks like• Moving from the East Coast to Idaho• Growing a luxury mobile detailing company• Why Porsche stands in a league of its ownWhether you’re an entrepreneur, car enthusiast, or someone chasing your next level — this one’s for you.Follow the show and share with someone who needs a little hustle in their life. 💪🔥
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Meet the Villas Team | Real Stories, Wins, Losses & Lessons in Real Estate
In Episode 3 of The Hustle Behind: Real Conversations, we sit down round-table style with the Villas Real Estate Team for an honest, unscripted conversation.We talk about how each of us got into real estate, share funny stories and wild moments from the field, break down real wins and tough losses, and reflect on the lessons we’ve learned along the way. We also dive into our team dynamic — what works, what doesn’t, and how we support each other through the ups and downs of this business.If you’ve ever thought about getting into real estate, building a team, or just want a real look behind the scenes — this episode is for you.🎧 Tune in and hear the hustle behind the team.
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Building a Business Together: Marriage, Family & Entrepreneurship with Zac & Amy Martin | Ep. 2
Episode two is extra special — I’m joined by my wife, Kimberly Villagomez, as co-host, and this kicks off our brand-new series featuring couples who run businesses together.We sit down with Zac Martin and Amy Martin, the husband-and-wife team behind Pick Me Up Drinks, to talk about what it really looks like to build a business as a married couple.In this episode, we dive into:How Zac and Amy met and started building togetherGrowing a business while raising a familyManaging marriage, kids, and entrepreneurship at the same timeChallenges they didn’t expect — and funny moments along the wayNew adventures they’re stepping into nextHonest advice for entrepreneurs and couples thinking about starting a businessThis conversation is real, relatable, and full of value for anyone building something with their spouse — or thinking about it.🎧 Listen now and don’t forget to follow and subscribe to the show for more conversations like this.
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Episode 1: Friendship, Family & Entrepreneurship with Brad Camphouse & Morgan Peterson
In Episode 1 of The Hustle Behind: Real Conversations, we sit down for a long, honest, and unfiltered conversation with Brad Camphouse and Morgan Peterson — two local Idaho entrepreneurs and close friends.What started as a business conversation quickly turned into something deeper. We got comfortable — maybe too comfortable — and found ourselves talking about the things that truly matter: family, business, goals, parents, mentors, and the people who influenced our work ethic, habits, and values along the way.We also dive into the importance of strong partnerships at home, the role our spouses play in our success, and how balancing ambition with responsibility shapes who we become as leaders, partners, and parents.This episode isn’t about highlight reels or overnight success. It’s about the real journey behind building businesses, learning through failure, staying grounded, and showing up for the people who matter most.If you’re an entrepreneur, business owner, or someone trying to build something meaningful without losing sight of family and values, this conversation will resonate.
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Welcome to The Hustle Behind: Real Conversations.
This is Episode 0 — an introduction to what this podcast is all about and why it exists.In this episode, host Carlos shares the purpose behind the show: honest conversations about business, life, wins, failures, and the lessons that don’t make it into social media. No hustle-culture noise. No fluff. Just real people and real stories.This podcast itself is a venture being built in real time. If you’re an entrepreneur, business owner, or someone building something of your own—and you want to hear what really happens behind the scenes—you’re in the right place.New episodes coming soon. Thanks for being here from the beginning.
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ABOUT THIS SHOW
The Hustle Behind: Real Conversations is a podcast about what really happens behind success. Hosted by Carlos, the show features honest conversations about business, entrepreneurship, real estate, investing, and life — without the fluff.
HOSTED BY
Carlos Villagomez
CATEGORIES
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