PODCAST · business
The Marketing Backstage
by Andrei
Forget the polished case studies and the viral success stories. Marketing Unfiltered takes you into the engine room of real campaigns. Each week, we strip away the jargon to reveal the messy, complex, and brilliant reality of building a brand. We discuss the budget fights, the failed A/B tests, and the late-night pivots that actually drive growth. If you want to know how the sausage is really made, you’re in the right place
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From Pilot Purgatory to Agentic Reality
By 2026, **Customer Value Management (CVM), base management, and Customer Relationship Management (CRM)** will have shifted from purely operational tasks to strategic imperatives centered on trust, authenticity, and "mastering the basics" while deploying advanced AI.In a landscape defined by volatility and fragmented customer journeys, marketing leaders are returning to fundamentals: building strong brands as anchors of trust while using technology to prove measurable impact.
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ABOUT THIS SHOW
Forget the polished case studies and the viral success stories. Marketing Unfiltered takes you into the engine room of real campaigns. Each week, we strip away the jargon to reveal the messy, complex, and brilliant reality of building a brand. We discuss the budget fights, the failed A/B tests, and the late-night pivots that actually drive growth. If you want to know how the sausage is really made, you’re in the right place
HOSTED BY
Andrei
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Frequently Asked Questions
How many episodes does The Marketing Backstage have?
The Marketing Backstage currently has 1 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Marketing Backstage about?
Forget the polished case studies and the viral success stories. Marketing Unfiltered takes you into the engine room of real campaigns. Each week, we strip away the jargon to reveal the messy, complex, and brilliant reality of building a brand. We discuss the budget fights, the failed A/B tests, and...
How often does The Marketing Backstage release new episodes?
The Marketing Backstage has 1 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Marketing Backstage?
You can listen to The Marketing Backstage on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Marketing Backstage?
The Marketing Backstage is created and hosted by Andrei.
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