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PODCAST · business

The marketing hangout with Shiv and Chitra

Join our monthly podcast exploring consumer trends and marketing strategies hosted by Chitra Narayanan, editorial consultant, Businessline and Shiv Shivakumar, former India chief of Nokia and Pepsico and well known management thinker. Candid and crisp, the podcast dives into trending themes with a guest from the relevant industry joining in to offer the insider perspective.

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    A new chapter in book promotions

    Are bookstores dying or is reading making a comeback? Get the inside story on India’s book market trends in the debut episode of Businessline’s Marketing Hangout with Shiv & Chitra. Hosted by Chitra Narayanan and Shiv Shivakumar, this episode features Gaurav Shrinagesh, CEO at Penguin Random House India, who unpacks the revival of reading, why younger audiences are key to growth, how influencers are shaping sales, and what it really takes to make a book a bestseller. Listen now and find out how the book world is turning the page. (Host: Chithra Narayanan, Producer: Prethicshaa Gurumoorthy)

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ABOUT THIS SHOW

Join our monthly podcast exploring consumer trends and marketing strategies hosted by Chitra Narayanan, editorial consultant, Businessline and Shiv Shivakumar, former India chief of Nokia and Pepsico and well known management thinker. Candid and crisp, the podcast dives into trending themes with a guest from the relevant industry joining in to offer the insider perspective.

HOSTED BY

The Hindu businessline

Produced by THG Publishing

CATEGORIES

Frequently Asked Questions

How many episodes does The marketing hangout with Shiv and Chitra have?

The marketing hangout with Shiv and Chitra currently has 1 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is The marketing hangout with Shiv and Chitra about?

Join our monthly podcast exploring consumer trends and marketing strategies hosted by Chitra Narayanan, editorial consultant, Businessline and Shiv Shivakumar, former India chief of Nokia and Pepsico and well known management thinker. Candid and crisp, the podcast dives into trending themes with a...

How often does The marketing hangout with Shiv and Chitra release new episodes?

The marketing hangout with Shiv and Chitra has 1 episodes. Check the episode list to see recent publication dates and frequency.

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Who hosts The marketing hangout with Shiv and Chitra?

The marketing hangout with Shiv and Chitra is created and hosted by The Hindu businessline.
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