PODCAST · business
The Skincare Sherpa
by Scott Cartwright
Welcome to 'The Skincare Sherpa' podcast, your ultimate guide to embarking on a transformative journey in the world of skincare, hair care, body care, and even pet care products. Join us as we explore the exciting terrain of building and growing a brand from the ground up, right from the heart of an entrepreneur's own journey.In each episode, your host, Scott Cartwright, a dedicated skincare entrepreneur, takes you by the hand and invites you to look over his shoulder as he navigates the complex and thrilling world of creating a skincare empire. From formulating products that make a difference to finding the perfect packaging, sourcing quality ingredients, building a brand identity, and everything in between – he's your trusted guide on this adventure. Your very own sherpa. Whether you're an aspiring beauty mogul or simply curious about what it takes to make it in the skincare industry, 'The Skincare Sherpa' offers a unique blend of insider insights, expert interviews, and practical
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Episode 35 - Facebook traffic ads
Listen in as I show you all about Facebook traffic ads.
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Episode 34 - Amazon Vine Review update
Listen in as I give an update about my experience with the Amazon Vine review program.
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Episode 33 - Admin & Progress update
Listen in as I provide an update on the latest happenings.
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Episode 32 - Amazon housekeeping
Listen in as I take care of a few things inside Amazon Seller Central
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Episode 31 - Using Intaeract quizzes, part 2
Listen in for part 2 of using Interact quizzes for lead generation.
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Episode 30 - Using an Interact quiz for leads
Listen as I explain the Interact quiz we're using to get leads.
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Episode 29 - Amazon's Vine Program
Introduction to Amazon's Vine Program for reviews.
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Episode 28 - Introduction to Amazon ads
Listen as I introduce you to the Amazon ads platform
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Episode 27 - Introduction to influencer marketing platform
Join me as I introduce you to the influencer marketing platform, Stack Influence.
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Episode 26 - How to get user generated content
This is a service I use to get videos created for my product.
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Episode 25 - New product idea
Watch as I brainstorm a new product idea.
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Episode 24 - Amazon FBA shipment, part 2
Watch as I finish up the shipment in to Amazon FBA
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Episode 23 - Creating images for Amazon
Watch as I get images created to use on Amazon
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Episode 22 - My favorite Shopify apps
Discover the Shopify apps I use to sell my products
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Episode 21 - All things Shopify
Watch as I go through my Shopify account and setup.
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Episode 20 - Amazon shipping plan (FBA)
Listen in as I walk thru creating a shipping plan for Amazon FBA
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Episode 19 - Amazon Seller Central walk thru
Watch as I show you inside Amazon Seller Central
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Episode 18 - LIVE call in to Amazon Support
This time you get to LISTEN in as I call into Amazon Seller suppor to get a problem solved.
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Episode 17 - Merging variations & Seller Central
Watch as I sort out merging child variations with their parents in Amazon Seller Central.
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Episode 16 - More Amazon fun
Watch me continue to walk through Amazon Seller Central
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Episode 15 - Intro to Amazon Seller Central
Watch as I show my Amazon Seller Central account.
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Episode 14 - Feeling overwhelmed?
Listen in if you are feeling overwhelmed. You got this!
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Episode 13 - Digital product creation
Watch as I pivot to having digital images created for my product.
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Episode 12 - Product photography options
Watch me as I decide on my options for getting images of my product.
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Episode 11 - Product label design
Watch the steps I take to come up with a great product label.
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Episode 10 - Product logo design
In this episode, watch me figure out the best design for my product logo.
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Episode 9 - Product packaging design
In this episode, I discuss the steps I took to come up with the product packaging design.
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Episode 8 - LIVE call with a manufacturer, part 2
Listen in to the 2nd part of a call with a prospective manufacturing client.
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Episode 7 - LIVE call with a manufacturer
In this episode, you can listen in to my discovery call with a new, prospective client.
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Episode 6 - Do NOT launch with either of these 2 products
In this episode, I go on a little rant about the 2 products you should never launch with and why I don't think it's a good idea UNLESS you are trying to accomplish one of a couple things.
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Episode 5 - Researching & Finding a Manufacturer
In this episode, I discuss the steps I took to find a find a manufacturer who could do what I wanted and that I could trust.
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Episode 4 - Product formulation
In this episode, I discuss the different options I used for coming up with a great product formulation.
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Episode 3 - Background product research
In this episode, I discuss the research I did before launching the Awakened Skincare brand.
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Episode 2 - Product selection options
In this episode, I discuss the options for picking a brand, product and audience / niche.
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Episode 1 - Introduction to The Skincare Sherpa
First episode introducing the podcast, the host and who it's for.
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ABOUT THIS SHOW
Welcome to 'The Skincare Sherpa' podcast, your ultimate guide to embarking on a transformative journey in the world of skincare, hair care, body care, and even pet care products. Join us as we explore the exciting terrain of building and growing a brand from the ground up, right from the heart of an entrepreneur's own journey.In each episode, your host, Scott Cartwright, a dedicated skincare entrepreneur, takes you by the hand and invites you to look over his shoulder as he navigates the complex and thrilling world of creating a skincare empire. From formulating products that make a difference to finding the perfect packaging, sourcing quality ingredients, building a brand identity, and everything in between – he's your trusted guide on this adventure. Your very own sherpa. Whether you're an aspiring beauty mogul or simply curious about what it takes to make it in the skincare industry, 'The Skincare Sherpa' offers a unique blend of insider insights, expert interviews, and practical
HOSTED BY
Scott Cartwright
CATEGORIES
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