This Social Cottage

In a world where 'claude wrote my content in 30 minutes', where do we draw the line about where we're letting AI take over the conversations we're having on Instagram?Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Serious about growing your Instagram account? But not sure where your focus should be? I've got you! These are my non-negotiables that will actually get you out of 200 view jail for good. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

You know you want more people seeing your Instagram stories, but how do you do it? And how do you make them quickly so that you're not spending all day on your phone? That's exactly what I cover in this episode today!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Getting out of 200 view jail and having your content reach more people can feel impossible these days on Instagram, right? In today's episode, I walk you through exactly how to do that, and with it taking you far less time than you think! Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Stuck in 200 view jail? Desperate to get to 1,000 followers to get trial reels, or wanting to get more eyes on what you do? In today's episode I cover the type of content you need to get your next 1,000 followers. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

You heard me the other week say that Instagram isn't for selling, so how on earth do you use it to grow your waitlist and to sell out your offers? In today's episode, I walk you behind the scenes in doing just that, without having to ever feel salesy. Ps, you can also catch a fab episode where I chat with Rachel Emma Waring on her podcast Launch Like A Creator, too!Link is here for youWelcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

We all stress and fuss about hooks a lot, but how do you know if it's working? How do you kow that what you're posting online is resonating well and being seen by the right people? In today's episode, we cover just thatWelcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Should you sell on your Instagram grid? Or what should go there instead if you don't? In today's episode, I give you a sneak peek behind my latest launch and what on earth to post on your grid if you're needing to sell. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Do you need a website when you're posting content on Instagram? Would a Linktree or Stan Store just be better? Sara Joelle from Between the Lines Copy shares her expertise as a Website Copywriter and an ADHD business owner. Sara's website: https://betweenthelinescopy.com/ Sara's Instagram here: https://www.instagram.com/btlcopy/ Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

My DMS have been FULL of folks asking how on earth they can get their carousel posts to reach non-followers. In today's episode, I cover all you need to know about finally getting traction on those carousels. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Talking to camera can easily give you the wibbles, right? In today's episode, I show you how to make that much easier and how one small tweak to your planning can make all the difference between talking heads that perform and talking heads that don't. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Should you use hooks? What if you begin to sound like everyone else on Instagram? In today's episode, I show you some great examples of content that have depth + use hooks.Creators mentioned: https://www.instagram.com/naamazusman/ https://www.instagram.com/thekindred.space/Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Everyone has content wobbles, and it's totally normal to freeze if you don't know what content to make. In today's episode I show you exactly what to do and how to finally get your content getting reach again.Ps the link to the waitlist of the Plotting Shed is here: 🔗 My new membershipWelcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Instagram isn't what it used to be?! Yes, but I'd argue that it's now better than ever. In today's epsiode, I walk you through how to get more shares and more saves from your Instagram content. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

In today's episode, I walk you through two examples of some clients of mine who have exploded their reach already in 2026. We talk through how to implement this for your Instagram account and next steps to getting more eyes on your account in 2026. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

18,500 followers from one Instagram post?! Say whaaat?! Yes, really. In today's episode, I'm giving you the exact prompt I used to have this crazy viral post and all the learning lessons in between.Want to be the first to hear about my new membership? You can do that here!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Your gamplan for getting reach and engagement in 2026 is here!No longer are we stressing about the algorithm or freaking out about 200 views. This is the year that you turn it all around. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

It's the middle of silly season (aka Christmas) and so in today's epsiode, we're talking about how on earth to balance busyness with content creation and getting content that gets reach out there. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

I've been doing a big experiment with content over the last few days. I've noticed a shift with content and so in today's episode, I'm breaking down exactly what's happening and things you can lift for that too. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Is it possible to grow on Instagram in 2025 into 2026 anymore? Jo has been inside my mentorship, The Orchard for the past 6 months and has grown to a whopping 91,000 followers (and still growing!). Today she's sharing her story. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

We need a family meeting and a heart to heart today. If you're refreshing your insights within one day of posting, this episode is for you! Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Love it or hate it, Black Friday is coming. In today's episode, I give you the warm-up strategy to get your Black Friday content truly flying and to actually make you the sales you deserve. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Last week, I had my highest revenue day ever. So in today's epsiode, I'm walking you through how to launch using Instagram content but not spend your whole day online too.Want my Launch Planner with emails, stories, IG posts and a whole launch done for you? Link is here!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Personal branding is everywhere right now on Instagram. But how do you decide what yours is and how on earth to show enough of yourself, without showcasing everything? In today's epsiode, we talk through exactly how to choose what to share and what not to share on your Instagram. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

The nights are drawing in, the days are getting shorter and we're soon going to be in goal setting era. In today's episode, I'm sharing why setting goals for your Instagram might not be your best plan and how to reflect well on the year that's just passed. Journalling questions:What spaces am I creating? What’s the free value that I need everyone to have before they step a foot inside of one of my offers? How can I start to change the spaces that I’m a part of? What are people missing out on by choosing someone else over me? Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

It's no secret that carousel posts are having a moment right now on Instagram, but how do you get yours to have that same moment too? In today's epsiode, we chat about how to make sure your carousel posts are seen by the right people and start taking off when you post them.Wanting to join the next round of Booked from your Bio? Here's the link for you!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Because that's what we're here for, right?! You want your content to get liked, saved and shared. But most of all, you want it to bring you actual clients.Today's episode will help you to do just that. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

You're over-complicating what you're posting on Instagram. And today, we get to make things MUCH easier for you.Here's the reels that I mentioned in today's podcastReel 1Reel 2Reel 3Adrienne's Launch your podcast course linked hereWelcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Today, my lovely client Olivia, is on the podcast talking about her amazing growth of 11,000 followers in just 5 weeks as a brand photographer.Olivia used both my trial reels training, and my Planting the Seeds prompts to grow her Instagram account by a crazy amount of followers in such a short period of time.You can find Olivia here: http://instagram.com/oliviabossert/And her website here: https://www.oliviabossert.com/Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Last week, I was personally victimised by the Instagram algorithm. And do you know what? It happens to us ALL. In today's episode, I share with you exactly what I did to get out of Instagram jail and the exact reel ideas and strategies that you can use to get Instagram on your side again. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

You've got an offer. and you're convinced more followers is the thing you need for more sales. But what if it's just a TINY mistake you're making with your content that you could fix in under 10 minutes, to sell out your offer with 100 followers?Today's episode is for you! The Digital Greenhouse launches in just one week! Doors are open for you!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Using your Instagram to sell your offer? And wondering why no-one is flipping buying it? Use this method today to start getting people purchasing from you and being utterly obsessed with what you're making.The Digital Greenhouse opens 21st September to help you to create / update and launch your best offer yet.https://thissocialcottage.com/greenhouse Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Should I use trial reels? The question that pops into my DMs sooo often. In today's episode I share with you where and why to use trial reels and of course the best strategy to get you the most reachDownload my free trial reels course hereWelcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

This week, I'm showing you four different reels and how you can steal their approach to content to explode your reach.The thing that'll set your content out from the thousands out there? How well you simplify your messaging and call in your ideal audience.Reels mentioned this weekReel 1Reel 2Reel 3Reel 4 Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Reposts are here and they might just be my most favourite tool that Instagram have ever released. In today's episode, I show you exactly how to use them so that you become THE go-to person in your niche, and how to make sure that your content consistently gets reposted. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Today I'm talking all things Instagram stories and how to actually get people to view your stories and stay there.This is my tried and tested method for finally getting your views to increase without limiting how many stories you're posting, and a way to build connection with your audience so that they eventually buy from you!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

This week has been the craziest week yet with the biggest launch I've ever had.Today I take you behind the scenes of that, and share the exact tools, stories and threads I used to sell out my offer on the first day of doors open.Want the full strategies I used? Join the waitlist for The Digital Greenhouse where I'll show you exactly how Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Ever feel like people are scrolling right past your content? It’s not the algorithm, it’s the messaging. And the good news? We can fix that!In this episode, I show you why simplifying your language (not your expertise!) is the secret to making people actually care about the stuff that you're posting.You’ll hear real client examples including how one post went from 88 to 1,000+ likes, plus three practical ways to tune into your audience’s actual symptoms and speak directly to them. This is the messaging magic behind an Instagram that's getting seen by new people daily. Oh, and you'll want the link to Booked from your Bio, too!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Ever walked through a food market and shamelessly hoovered up every free sample? It's literally the same for your Instagram content. Whether you're a parenting coach channeling your inner Bluey or a skincare expert that you know gets your clients glowing skin, your content should leave people saying: “Ooooh, I need more of THAT.” Plus join me inside Booked From Your Bio for 14 days to fix your Instagram messaging, with actual feedback on YOUR content for YOUR account. Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Join me today for a mini-audit to know exactly why your content isn't getting the reach you would like it to and exactly how you're going to finally get the reach you deserve.Plus, my brand new Booked from your Bio to finally nail your Instagram messaging is here too!JOIN THE WAITLIST FOR BOOKED FROM YOUR BIO HEREWelcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

If your Instagram content is flopping more than popping then this episode is for you.My lovely client @drkateella_health was stuck for ever at 200 followers until she used this strategy which we yap through in today's podcast.Go and take a sneaky peep of where she's at now and listen to exactly how we got her out of her flopping era.Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Yes, it's entirely possible.And actually, the best strategy if you want to grow your Instagram in 2025.If you've ever downloaded a "crusty PDF" freebie and thought "what the heck was that?!" orrr you've got a crusty pdf yourself that you KNOW could be better, this episode is for you. I'm sharing the freebies that are actually growing Instagram accounts right now because people are commenting for them, engaging with them, and being flipping obsessed with them. You'll learn how to create freebies that don't just sit in someone's downloads folder but actually turn into paying customers.Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

Can you really create content in just 15 minutes a day?! Um, yep. I'm breaking down my exact process that I've taught to over 6,000 people, because honestly, life's too short to spend all day creating content when life is life-ing!You'll learn why spending less time on content actually makes it perform better (yess, really!)Inside this episode:My 30-minute Friday planning session that sets up the entire weekThe stories, skills, shifting objections, and symptoms framework that takes the guesswork out of contentHow to build a B-roll library in small snippets of your dayThe simple reason your content isn't getting reach Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

If you've ever thought "content prompts work for everyone except me" then you're not alone, friend.I'm sharing two real client stories that show exactly how simple shifts in messaging and content can completely transform your account.You'll see how drilling down your messaging (not niching down; there's a difference) can turn generic content into scroll-stopping posts that actually convert.Inside this episode: How Snooze and Suckle went from 350 to 2,000 followers in weeks with twin toddlers and a business to run The one bio change that made all the difference (hint: it got super specific about who she helps) Why The Hormone Nutritionist ditched fancy Canva graphics and grew from 1,500 to 15,600 followers Two content prompts that went viral (grab these from the show notes) and lots more!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

If you've ever thought "the algorithm HATES me" or "I just can't get Instagram reach right now" then this episode is for you.You’ll walk away understanding why shifts on the platform aren’t the enemy and that algorithm updates are only ever audience behaviour updates. I’m giving you practical, easy-to-implement tips you can do right away and finally create content quickly and easily.Inside this episode:Why Instagram keeps changing & why that's a good thingHow to create content like a creator and not an expertHow to stop overstuffing your posts and start making content people actually enjoyThe types of stories and behind-the-scenes content your audience is begging you forWhy algorithm shifts are really behaviour shifts & and how you can adapt your content accordingly.Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

In this episode, I talk about: Why I often don’t use hashtags in my Instagram captionsWhat a CTA really is — and how sometimes there’s one even when it doesn’t look like itHow Instagram is shifting towards becoming a searchable platform, much like TikTokThe importance of using natural, relevant keywords within your content instead of forcing them inThe benefit of focusing on content that mirrors the language your audience is already usingHow to save time and make caption writing easier with my free custom GPT caption creator toolA simple prompt to use in ChatGPT to find the best keywords for your nicheA reminder that social media trends evolve because audience behaviour evolves — and how to adaptWelcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

If you've ever said:“Hooks feel too salesy”“Hooks never work for my niche”“I just want to post my pretty photos!”Then this episode is for you! In this episode I talk about:Why hooks feel uncomfortable (and how to fix that)How to write hooks that actually stop the scroll and connect with your audienceWhy the real issue with hooks is unclear messaging — not your niche, the algorithm, or your creativityHow to reframe hooks to sound like you're texting a friend (and why that works so well!)Real examples of weak vs. strong hooks (like turning "lower cortisol" into something your audience actually understands)How to position yourself as the expert without sounding clinical, boring, or complicatedIf creating content still feels hard, check out my Planting The Seeds prompts – weekly email prompts to help you post consistently and effortlessly.Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

In this episode I talk about:The jargon around content pillars, niche pressure, and Instagram strategyMy own perspective: that niching is simply knowing the outcome you provide to your audienceReal examples, like how my friend Sarah the "website girl" makes content easier by anchoring to a clear outcomeWhy vague niches like “motherhood” often lead to overthinking — and how to avoid that trapHow to look at your Instagram objectively and answer: “What’s the result someone gets from following me?”Have a listen - and if content still feels hard, check out my Planting The Seeds prompts – weekly email prompts to help you post consistently and effortlessly.Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

In this episode I:Welcome you to the show.Share with you why I believe in making content creation easy and fluff-free.Explain why stepping into your expert era can totally transform your content and visibility.Open up about building a six-figure business with two young children, a dog, and minimal childcare.Share how I'll be giving you a real-life, behind-the-scenes look at what’s working for me so you can simplify and succeed too.Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.

I am so excited to be launching 22nd May!I can't wait to share this space with you!Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. Quick links 🔗 Instagram🔗 Threads🔗 This Social Cottage website.🔗 My new membershipYou can join my Planting the Seeds prompts subscription here.