Fab Fit Forty Plus || What Losing 100+ Pounds in Midlife Taught Me About Life, Love and Loss

You know that feeling. You've had a genuinely good day. You ate well, you moved your body, you made choices you're proud of. And then 10pm hits, the house is quiet, you sit down, and suddenly an overwhelming, consuming need for something hits you out of nowhere. Ice cream. Chocolate. Crisps. All of it. And no amount of knowing better makes the slightest difference.If that sounds familiar, you are not broken, you are not weak, and you are absolutely not alone. Today's episode is a real, honest, deep conversation about what cravings actually are, what they're really telling you, and what you can do about them.WHAT YOU'LL LEARN IN THIS EPISODE:Why cravings are signals, not character flawsThe rebellion craving — why restrictive diets and the moralising of food are fuelling your cravings The thirst craving — the surprising connection between dehydration and food-seeking signals The blood sugar craving — why what you ate three hours ago is often the real cause of cravingsThe emotional craving — the most common, least talked about source of cravings, and what to actually do about itWhy the solution to cravings is never more willpower — and what actually works insteadThe five practical tools you can start using todayWhat "craving literacy" means and why developing it changes everythingTHIS EPISODE IS FOR YOU IF:You've ever felt powerless in the face of a cravingYou suspect your cravings might be more emotional than physical You're exhausted by the shame and frustration of cravings derailing your health and weight loss effortsSOMETHING EXCITING IS COMING — JOIN THE WAITLIST:I am building something specifically designed to help you manage cravings in real time — in those actual moments when they hit. If cravings are a challenge for you, I'd love for you to be the very first to know when it launches. Join the waitlist here. RESOURCES MENTIONED IN THIS EPISODE:🎧 ⁠⁠Free 8-Minute Motivation Meditation — transform your motivation for your weight loss journey in less than 8 minutes⁠⁠🧠 ⁠⁠The Complete Mindset Transformation Collection — 13 downloadable audio meditations / guided visualisations at the launch price⁠⁠🥗 ⁠⁠Free Nutrition Guide — the 5 golden food standards that supported my 100+ pound transformation⁠⁠📞 ⁠⁠Book a VIP Weight Loss Strategy Session — personalized 1-to-1 coaching tailored to your body, life, and goals⁠⁠🌐 ⁠⁠Learn more about how I can help⁠⁠☀️ ⁠⁠I’m working on a new tool to help women manage their cravings with confidence! Join the waitlist to be the first to know when it launches! It will be a gamechanger! ⁠⁠DID THIS EPISODE RESONATE WITH YOU?If so, please help more women find this show:⭐Leave a review on Apple Podcasts - I read every review and it helps spread the word! 📲 Share this episode with a sister, mother, friend, colleague, loved one🎙️ Subscribe or follow so you don't miss any future episodes!⭐ And if this episode helped you, I'd love to hear about it! Send me a DM or email! ABOUT YOUR HOST:I'm Vera Brown — weight loss and health coach for women 40+ and host of the Fab Fit Forty Plus podcast. I lost 100+pounds naturally in my mid-40s, over 2.5 years, during perimenopause, while building a business and living in France — surrounded by the world's finest pastries and bread. No drugs, no injections, no extreme diets, no self-punishment.In my 30s I lost 75 pounds fast using extreme methods and regained every pound. I know both roads. That experience is why I created The Standards Over Rules Method™ — my own framework built entirely from lived experience — which helps women transform their health from a place of self-love, not self-hate.I work with women who want to lose 30, 50, 80 or 100+ pounds. The strategies are the same. The transformation is real. And if I can do it, so can you.🌐 ⁠⁠⁠fabfitfortyplus.com⁠⁠⁠ 📸 @fabfitfortyplus on ⁠⁠⁠Instagram⁠⁠⁠, ⁠⁠⁠Facebook⁠⁠⁠, ⁠⁠⁠TikTok⁠⁠⁠ and ⁠⁠⁠YouTube⁠⁠⁠ 🎙️ Fab Fit Forty Plus on Spotify, Apple Podcasts and Amazon Music

What if the secret to transforming your health wasn't a complete overnight overhaul? What if it wasn't a new gym membership, a 30-day challenge, or a diet that leaves you exhausted and miserable by day four? What if it was just one small thing — today, right now, starting immediately?That is exactly what this episode is about. Welcome to the Low Hanging Fruit series — my favourite series on this podcast. Because this is where real, lasting transformation actually begins. Not with drama. Not with perfection. With one small, achievable, sustainable win that builds momentum, builds confidence, and builds the foundation for everything that comes next.In this first episode of the series I introduce the five pillars of true health transformation — the five areas that together create a genuinely healthy life, not just a quick fix — and give you one specific, practical, free suggestion for each one that you can start today. Not tomorrow. Not Monday. Today!WHAT YOU'LL LEARN IN THIS EPISODE:Why small changes, not dramatic overhauls, are what actually create lasting health transformationThe five pillars of true, sustainable weight loss and health: nutrition, movement, sleep, stress management, and mindset5 Simple actionable strategies that are free and easy for you to try today! THIS EPISODE IS FOR YOU IF:You've tried big dramatic programs and diets and you're exhausted by them and ready to try something differentYou're a woman over 40 who wants to lose weight naturally and sustainably without extreme diets, calorie counting, or punishing exerciseYou're in perimenopause or menopause and feel like you're doing everything right and still not making progressRESOURCES MENTIONED IN THIS EPISODE:☀️ I’m working on a new tool to help women manage their cravings with confidence! Join the waitlist to be the first to know when it launches! It will be a gamechanger! 🎧 ⁠Free 8-Minute Motivation Meditation — reconnect with your true why and transform your motivation for your weight loss journey in less than 8 minutes⁠🧠 ⁠The Complete Mindset Transformation Collection — 13 downloadable audio meditations / guided visualisations at the launch price (includes the 2 meditations mentioned in this episode!)⁠🥗 ⁠Free Nutrition Guide — the 5 golden food standards that supported my 100+ pound transformation⁠📞 ⁠Book a VIP Weight Loss Strategy Session — personalized 1-to-1 coaching tailored to your body, your life, and your goals⁠🌐 ⁠Learn more about The Standards Over Rules Method™ and how I can help⁠DID THIS EPISODE RESONATE WITH YOU?If one of today's five suggestions made you think "I could actually do that today", please help more women find this show:⭐Leave a review on Apple Podcasts - I read every review and it helps spread the word! 📲 Share this episode with a sister, mother, friend, colleague, loved one🎙️ Subscribe or follow so you don't miss any future episodes!⭐ And if this episode helped you, I'd love to hear about it! Send me a DM or email! ABOUT YOUR HOST:I'm Vera Brown — weight loss and health coach for women 40+ and host of the Fab Fit Forty Plus podcast. I lost 100+pounds naturally in my mid-40s, over 2.5 years, during perimenopause, while building a business and living in France — surrounded by the world's finest pastries and bread. No drugs, no injections, no extreme diets, no self-punishment.In my 30s I lost 75 pounds fast using extreme methods and regained every pound. I know both roads. That experience is why I created The Standards Over Rules Method™ — my own framework built entirely from lived experience — which helps women transform their health from a place of self-love, not self-hate.I work with women who want to lose 30, 50, 80 or 100+ pounds. The strategies are the same. The transformation is real. And if I can do it, so can you.🌐 ⁠⁠fabfitfortyplus.com⁠⁠ 📸 @fabfitfortyplus on ⁠⁠Instagram⁠⁠, ⁠⁠Facebook⁠⁠, ⁠⁠TikTok⁠⁠ and ⁠⁠YouTube⁠⁠ 🎙️ Fab Fit Forty Plus on Spotify, Apple Podcasts and Amazon Music

Does this sound familiar? You're doing really well with your health goals... and then someone puts a plate of food in front of you at a dinner party, or your colleague brings birthday cake to the office, or your family keeps pushing seconds at Sunday lunch — and suddenly all your good intentions crumble. You say yes when you meant to say no. And then comes the frustration, the guilt, the "I'll start again Monday."If you're a woman over 40 trying to lose weight naturally and sustainably, this is one of the most common — and least talked about — struggles on the journey. And in this episode, I'm sharing the one skill that made the single biggest difference in my own 100+ pound weightloss transformation in my mid-40s. It's not a diet. It's not a workout plan. It's not a supplement or a quick fix. It's learning HOW TO SAY NO with confidence, without guilt, and without making every social situation a battleground between your goals and your relationships.This is the superpower nobody in the weight loss world talks about. And once you develop it, everything changes.WHAT YOU'LL LEARN IN THIS EPISODE:Why "SAYING NO" is the single most underrated weight loss skill for women over 40The surprising connection between people-pleasing and weight gain How to navigate food pressure without isolating yourself or feeling deprived5 powerful, practical tips to feel less awkward and more confident when you say no Why getting comfortable with saying no is an act of self-love, not selfishnessTHIS EPISODE IS FOR YOU IF:You're a woman 40+ who keeps self-sabotaging around food in social situations You find yourself saying yes to food you don't even want, just to avoid conflict, awkwardness, or hurting someone's feelingsYou're ready to approach your weight loss journey from a place of self-love rather than self-punishmentRESOURCES MENTIONED IN THIS EPISODE:🎧 Free 8-Minute Motivation Meditation — reconnect with your true why and transform your motivation for your weight loss journey in less than 8 minutes🧠 The Complete Mindset Transformation Collection — 13 downloadable audio meditations / guided visualisations at the launch price (includes the 2 meditations mentioned in this episode!)🥗 Free Nutrition Guide — the 5 golden food standards that supported my 100+ pound transformation📞 Book a VIP Weight Loss Strategy Session — personalized 1-to-1 coaching tailored to your body, your life, and your goals🌐 Learn more about The Standards Over Rules Method™ and how I can helpDID THIS EPISODE RESONATE WITH YOU?Here's how you can help more women find this show:⭐Leave a review on Apple Podcasts - I read every review and it helps spread the word! 📲 Share this episode with a sister, mother, friend, colleague, loved one🎙️ Subscribe or follow so you don't miss any future episodes!⭐ And if this episode helped you, I'd love to hear about it! Send me a DM or email! ABOUT YOUR HOST:I'm Vera Brown — weight loss and health coach for women 40+ and host of the Fab Fit Forty Plus podcast. I lost 100+pounds naturally in my mid-40s, over 2.5 years, during perimenopause, while building a business and living in France — surrounded by the world's finest pastries and bread. No drugs, no injections, no extreme diets, no self-punishment.In my 30s I lost 75 pounds fast using extreme methods and regained every pound. I know both roads. That experience is why I created The Standards Over Rules Method™ — my own framework built entirely from lived experience — which helps women transform their health from a place of self-love, not self-hate.I work with women who want to lose 30, 50, 80 or 100+ pounds. The strategies are the same. The transformation is real. And if I can do it, so can you.🌐 ⁠fabfitfortyplus.com⁠ 📸 @fabfitfortyplus on ⁠Instagram⁠, ⁠Facebook⁠, ⁠TikTok⁠ and ⁠YouTube⁠ 🎙️ Fab Fit Forty Plus on Spotify, Apple Podcasts and Amazon Music

Have you ever done a 30-day challenge, a rapid weight loss programme, or a "get your beach body in 8 weeks" plan — lost weight quickly — and then watched every single pound creep back on? Maybe with extra? You're not weak. You're not a failure. You were just sold a lie.I know this road intimately. In my 30s, I lost 75 pounds in just 6 months using an extreme programme. I was thrilled. And then I gained every single pound back. That experience — as painful and humiliating as it was — became one of the most important turning points in my entire health journey. Because it forced me to ask a question nobody in the diet industry wants you to ask: what if fast results are actually the problem?In this episode I'm making the case for something the weight loss industry will never sell you — because there's no money in it. Slow progress. Real progress. Lasting transformation. If you're a woman over 40 who feels like your weight loss is taking too long, this episode will completely reframe how you think about your journey — and why the pace you're moving at might be exactly right.WHAT YOU'LL LEARN IN THIS EPISODE:Why quick fix weight loss programmes and beach body challenges are designed to fail you — and keep you coming backWhy fast weight loss is almost always unsustainable for women over 40The reason why slow progress is not only normal but actually a sign that your transformation is real and lastingWhy feeling like your weight loss is taking a long time is not a problem — it's proof that you're doing it rightHow to shift your mindset from "why is this taking so long" to "this is exactly how lasting change works"What sustainable weight loss actually looks like for women in midlife — and why it looks nothing like the programmes being marketed to youTHIS EPISODE IS FOR YOU IF:You're a woman 40+ who has tried quick fix diets or rapid weight loss programmesYou're feeling frustrated that your weight loss is slow You're ready to stop chasing a beach body and start building a healthy body that actually lastsRESOURCES IN THIS EPISODE:🎧 Free 8-Minute Motivation Meditation — less than 8 minutes to reconnect with your true why and transform your mindset for your weight loss journey🧠 The Complete Mindset Transformation Collection — 13 downloadable audio meditations / guided visualisations at the launch price🥗 Free Nutrition Guide — the 5 golden food standards that helped me lose 100+ pounds naturally in midlife📞 Book a VIP Weight Loss Strategy Session — personalised 1-to-1 coaching tailored to your body, your life, and your goals🌐 Start your transformation here!DID THIS EPISODE RESONATE WITH YOU?Here's how you can help more women find this show:⭐Leave a review on Apple Podcasts - I read every review and it helps spread the word! 📲 Share this episode with a sister, mother, friend, colleague, loved one🎙️ Subscribe or follow so you don't miss any future episodes!ABOUT YOUR HOST:I'm Vera Brown — weight loss and health coach for women 40+ and host of the Fab Fit Forty Plus podcast. I lost 100+ pounds naturally in my mid-40s, over 2.5 years, during perimenopause, while building a business and living in France — yes, surrounded by croissants and bread every single day. No drugs, no injections, no extreme diets, no self-punishment.In my 30s I lost 75 pounds in 6 months on an extreme programme and regained every pound. I know both roads firsthand. That experience is exactly why I created The Standards Over Rules Method™ — my own framework built from lived experience — which helps women transform their health from a place of self-love, not self-hate. Slow, sustainable, real.I work with women who want to lose 30, 50, 80 or 100+ pounds. The strategies are the same. The transformation is real.🌐 fabfitfortyplus.com 📸 @fabfitfortyplus on Instagram, Facebook, TikTok and YouTube 🎙️ Fab Fit Forty Plus on Spotify, Apple Podcasts and Amazon Music

Should you weigh yourself every day when you're trying to lose weight? It's one of the questions I get asked most by the women I work with — and honestly, the internet does not help. You'll find social media posts screaming "never weigh yourself, it's toxic!" right next to fitness influencers insisting you must track your weight daily or you're not serious. The truth, as usual, is more nuanced than either extreme.In this episode I'm giving you my real, honest answer — not a social media hook, not a glib quote, but the perspective of someone who has actually lost 100+ pounds in midlife and spent years figuring out what genuinely works for women over 40. Because the scale question isn't just about data. For most of us, it's deeply emotional. And how you use that number — or don't — can either support your weight loss journey or quietly sabotage it.I'm also sharing one pro tip at the end that completely changes the relationship between you and the scale. It lets you track the data without the drama. Simple, powerful, and something I wish someone had told me years ago.WHAT YOU'LL LEARN IN THIS EPISODE:The honest nuanced answer to "should I weigh myself every day" for women over 40Why daily weigh-ins work brilliantly for some women and can be actively harmful for othersThe surprising reasons why the number on the scale fluctuates daily — and why that fluctuation has nothing to do with your actual fat loss progressHow the emotional rollercoaster of daily weighing can derail your mindset and your motivation The one pro tip that helps you track your weight data without letting it control your mood, your confidence, or your dayTHIS EPISODE IS FOR YOU IF:You're a woman 40+ who feels anxious, defeated, or obsessed every time you step on the scaleYou're not sure whether tracking your weight is helping or hurting your weight loss journeyYou want to lose weight naturally and sustainably without the emotional drama that comes with obsessive scale-watchingRESOURCES MENTIONED IN THIS EPISODE:🎧 Free 8-Minute Motivation Meditation — reconnect with your true why and transform your mindset for your weight loss and health journey in less than 8 minutes🧠 The Complete Mindset TransformationCollection — 13 downloadable audio meditations / guided visualisations at the launch price:🥗 Free Nutrition Guide — the 5 golden food standards that supported my 100+ pound natural transformation inmidlife📞 Book a VIP Weight Loss Strategy Session — personalised 1-to-1 coaching tailored to your body, your life, and your goals🌐 Learn more about The Standards Over Rules Method™DID THIS EPISODE HELP YOU?The scale is such a loaded topic for so many women — and you are not alone if you've ever let that number ruin your morning. If this episode gave you a new perspective or that pro tip genuinely helped, here's how you can pay it forward:⭐Leave a review on Apple Podcasts 📲 Share this episode 🎙️ Subscribe or follow 💬 Tell me your scale story - DM or email me! ABOUT YOUR HOST:I'm Vera Brown — weight loss and health coach for women 40+ and host of the Fab Fit Forty Plus podcast. I lost 100+ pounds naturally in my mid-40s, over 2.5 years, during perimenopause, while building a business and living in France — surrounded by croissants and the world's finest bread every single day. No drugs, no injections, no extreme diets, no self-punishment.In my 30s I lost 75 pounds in 6 months on an extreme programme and regained every pound. I know both roads. That experience is why I created The Standards Over Rules Method™ — my own framework born entirely from lived experience — which helps women transform their health sustainably, from a place of self-love rather than self-hate.I work with women who want to lose 30, 50, 80 or 100+ pounds. The strategies are the same. The transformation is real.🌐 fabfitfortyplus.com 📸@fabfitfortyplus on Instagram, TikTok, Facebook and YouTube 🎙️ Fab Fit Forty Plus on Spotify, Apple Podcasts and Amazon Music

You know that feeling when you've been doing all the right things in your weight loss journey and yet somewhere along the way the motivation quietly drains away?This episode is for that moment!This is a guided meditation and audio visualisation I created specifically for women on a weight loss and health transformation journey, and it's unlike anything else in this space! It's not about restriction or punishment. It's about deeply reconnecting with the woman you are becoming. The healthy, vibrant, confident version of you who exists 10, 15, 20 years from now. Not a number on a scale. Not a dress size. A life. Her life. Your life!This meditation has already helped many women shift something fundamental in how they feel about their health journey. Whether you're a seasoned meditator or a complete sceptic who has never tried anything like this before, I invite you to press play, find a comfortable spot, and give yourself 10 minutes. Just don't listen while you're driving!WHAT THIS GUIDED MEDITATION WILL HELP YOU WITH:Reconnecting with your deep, personal WHY for your weight loss and health transformation, beyond the scale, beyond the dress sizeReigniting motivation when progress feels slow or you've hit a plateauShifting your mindset from frustration and self-criticism to self-compassion and genuine excitement about your health transformation journeyVisualizing the healthy, energetic, confident woman you are becomingFinding a sense of calm, clarity, and renewed purpose around your health goalsTHIS EPISODE IS FOR YOU IF:You're a woman 40+ who has lost motivation on your weight loss / health transformation journey and needs a resetYou've never tried meditation before and are curious but a little scepticalYou want a quick, powerful mindset tool you can return to any time your motivation dipsYou need a reminder of why your health journey matters👉 GET THE CLEAN VERSION OF THIS EPISODE HERE RESOURCES:🎧 ⁠Free Clean Version of This Meditation🧠 ⁠The Complete Mindset Transformation Collection — 13 downloadable audio meditations / guided visualisations at the launch price🥗 ⁠Free Nutrition Guide — the 5 golden food standards that supported my 100+ pound natural transformation in midlife⁠📞 ⁠Book a VIP Weight Loss Strategy Session — personalised 1-to-1 coaching tailored to your body, your life, and your goals⁠🌐 ⁠Learn more about The Standards Over Rules Method™⁠DID THIS MEDITATION HELP YOU?I'd genuinely love to know! ⭐Leave a review on Apple Podcasts 📲 Share this episode 🎙️ Subscribe or follow 💬 Tell me your scale story - DM or email me! ABOUT YOUR HOST:I'm Vera Brown — weight loss and health coach for women 40+ and host of the Fab Fit Forty Plus podcast. I lost 100+ pounds naturally in my mid-40s, over 2.5 years, during perimenopause, while building a business and living in France, surrounded by croissants and the world's finest bread every single day. No drugs, no injections, no extreme diets, no self-punishment.In my 30s I lost 75 pounds in 6 months on an extreme programme and regained every pound. I know both roads. That experience is why I created The Standards Over Rules Method™, my own framework born entirely from lived experience, which helps women transform their health sustainably, from a place of self-love rather than self-hate.I work with women who want to lose 30, 50, 80 or 100+ pounds. The strategies are the same! The transformation is real!🌐 ⁠fabfitfortyplus.com ⁠📸@fabfitfortyplus on ⁠Instagram⁠, ⁠TikTok⁠, ⁠Facebook⁠ and ⁠YouTube⁠ 🎙️ Fab Fit Forty Plus on Spotify, Apple Podcasts and Amazon MusicIMPORTANT NOTE:Please do not listen to this meditation while driving or operating any machinery. LEGAL DISCLAIMER:I'm not a doctor, nutritionist, therapist, or medical professional. Everything shared on this podcast is for informational purposes only and does not constitute medical advice. Always consult a qualified healthcare professional before making changes to your health routine.

What if the hardest thing isn't actually losing weight? And, it's actually continuing to struggle with your weight and health for another year, another five years, another decade?That reframe changed everything for me! In this episode, I'm sharing it with you in the most raw, personal, vulnerable way because I genuinely believe it could shift something fundamental in how you approach your health journey!If you're a woman over 40 who's finding losing weight in midlife "HARD", then this episode is for you. Because I've been exactly where you are. And I want to show you a different way of thinking about what "hard" actually means on this journey.Fair warning: this episode is deeply personal and vulnerable. I go to places I don't always go. But that's what makes it powerful! WHAT YOU'LL LEARN IN THIS EPISODE:The one mindset shift that reframes the "weight loss is too hard" story that keeps so many women stuck — for goodWhy continuing to struggle with your weight and health is actually far harder than making the decision to change How to find genuine, lasting motivation for your weight loss journey How to approach weight loss in perimenopause / menopause The raw personal story from my own journey that I don't share everywhere, and why I believe it has the power to shift something in youHow to move from "this is too hard and I'll never get there" to a place of genuine belief that your transformation is possibleTHIS EPISODE IS FOR YOU IF:You're a woman 40+ who is exhausted by the effort of trying to lose weight and has lost sight of why it mattersYou've done every diet, tried every programme, lost weight and regained it, and are running out of belief that things can be differentYou're in perimenopause or menopause and feel like your body and your motivation have both abandoned you at the same timeYou need a raw, honest conversation — not tips, not tactics, but a real shift in perspective — to get you moving againRESOURCES MENTIONED IN THIS EPISODE:🎧 ⁠Free 8-Minute Motivation Meditation — when motivation runs out, this is where to start. A guided audio visualisation to reconnect you with your WHY in under 10 minutes!⁠🧠 ⁠The Complete Mindset TransformationCollection — 13 downloadable audio meditations / guided visualisations at the launch price:🥗 ⁠Free Nutrition Guide — the 5 golden food standards that supported my 100+ pound natural transformation inmidlife⁠📞 ⁠Book a VIP Weight Loss Strategy Session — personalised 1-to-1 coaching tailored to your body, your life, and your goals⁠🌐 ⁠Learn more about The Standards Over Rules Method™⁠DID THIS EPISODE HELP YOU?This is one of the most personal episodes I've recorded and I mean every word of it. If something landed for you — if a sentence hit differently, if you felt seen, if something shifted — I genuinely want to hear about it!⭐Leave a review on Apple Podcasts 📲 Share this episode 🎙️ Subscribe or follow 💬 Tell me your scale story - DM or email me! ABOUT YOUR HOST:I'm Vera Brown — weight loss and health coach for women 40+ and host of the Fab Fit Forty Plus podcast. I lost 100+ pounds naturally in my mid-40s, over 2.5 years, during perimenopause, while building a business and living in France — surrounded by croissants and the world's finest bread every single day. No drugs, no injections, no extreme diets, no self-punishment.In my 30s I lost 75 pounds in 6 months on an extreme programme and regained every pound. I know both roads. That experience is why I created The Standards Over Rules Method™ — my own framework born entirely from lived experience — which helps women transform their health sustainably, from a place of self-love rather than self-hate.I work with women who want to lose 30, 50, 80 or 100+ pounds. The strategies are the same. The transformation is real.🌐 ⁠fabfitfortyplus.com ⁠📸@fabfitfortyplus on ⁠Instagram⁠, ⁠TikTok⁠, ⁠Facebook⁠ and ⁠YouTube⁠ 🎙️ Fab Fit Forty Plus on Spotify, Apple Podcasts and Amazon Music

If you've just discovered this podcast and you're wondering whether it's for you, this is the episode to start with! I'm Vera Brown. I'm a weight loss and health, and fitness coach for women 40+. After decades of struggling with my health, I lost over 100 pounds in my mid-40s naturally, sustainably, over 2.5 years, during perimenopause. All while building a business and living in France, surrounded by the world's finest pastries and bread every single day. No drugs. No injections. No extreme diets. No self-punishment.In my 30s, I lost 75 pounds in just 6 months using an extreme programme. I was thrilled. And then I gained every single pound back. I know that quick fixes and fad diets never last and that is at the heart of everything I now teach.I created Fab Fit Forty Plus because I couldn't find the podcast I needed when I was in the middle of my own health transformation. A show by a real woman who had actually done it! Not a doctor, not a nutritionist, not a personal trainer with a textbook, not a therapist, not a scientist.... But someone who had lived the struggle for 20 years, hit rock bottom, and found a completely different way through. A way built on self-love, not self-hate. On standards, not rules. On slow, real, lasting progress, not quick fixes that always end the same way.This is that podcast. And this episode is your welcome to it.IN THIS INTRODUCTION EPISODE YOU'LL DISCOVER:Who Vera Brown is and the real story behind the 100+ pound transformation in midlifeWhy this podcast exists and what makes it genuinely different from every other health and weight loss show for womenWhy this is a place of zero judgment, zero shame, and zero quick fixesHow this podcast can support your weight loss and health transformation journey whether you want to lose 30, 50, 70 pounds or 100+ poundsTHIS PODCAST IS FOR YOU IF:You're a woman 40+ who is done with yo-yo dieting, calorie counting, and programmesYou're navigating perimenopause / menopause and feel like your body has completely changed the rulesYou want real, honest, practical strategies from someone who has actually lived the transformationYou're exhausted by the shame and self-punishment cycle and ready to try a different approachYou want to lose weight naturally and sustainablyYou want to build a healthy body that supports the active, full, joyful life you want to live — not just a body that looks good in a bikiniSTART YOUR TRANSFORMATION TODAY - RESOURCES:🎧 ⁠⁠Free 8-Minute Motivation Meditation — when motivation runs out, this is where to start. A guided audio visualisation to reconnect you with your WHY in under 10 minutes!⁠⁠🧠 ⁠⁠The Complete Mindset TransformationCollection — 13 downloadable audio meditations / guided visualisations at the launch price:⁠🥗 ⁠⁠Free Nutrition Guide — the 5 golden food standards that supported my 100+ pound natural transformation inmidlife⁠⁠📞 ⁠⁠Book a VIP Weight Loss Strategy Session — personalised 1-to-1 coaching tailored to your body, your life, and your goals⁠⁠🌐 ⁠⁠Learn more about The Standards Over Rules Method™⁠⁠IF THIS SOUNDS LIKE YOUR KIND OF SHOW:Welcome. I am so glad you're here. I know what it's like to feel like you are doomed to struggle with your weight and health forever! I've been there! And I want you to know that it can be different. I am living proof! Let's connect! ⭐ Leave a review on Apple Podcasts / Spotify, etc.📲 Share this episode 🎙️ Subscribe or follow 💬 Tell me your scale story - DM or email me! 🌐 ⁠⁠fabfitfortyplus.com ⁠⁠📸@fabfitfortyplus on ⁠⁠Instagram⁠⁠, ⁠⁠TikTok⁠⁠, ⁠⁠Facebook⁠⁠ and ⁠⁠YouTube⁠⁠ 🎙️ Fab Fit Forty Plus on Spotify, Apple Podcasts and Amazon MusicLEGAL DISCLAIMER:I'm not a doctor, nutritionist, therapist, or medical professional. Everything shared on this podcast is for informational and inspirational purposes only and does not constitute medical advice. Please consult a qualified healthcare professional before making changes to your health routine.