Franchise Firsthand

Episode 2 | Garth Fasano and Connor Groce In this episode of Franchise First Hand, Connor Groce puts Garth Fasano in the hot seat to unpack how franchisees can turn more leads into paying customers — without adding to their workload. Garth shares his journey from Deloitte and BCG consulting to acquiring Rainmaker, a tech-enabled sales solution that supports franchise growth across industries.  Together, they dive into why most franchisees struggle with consistent lead follow-up, how to maintain a local feel in a national brand, and why AI and data are transforming the way home service businesses sell. Whether you're an owner-operator trying to smooth out revenue peaks and valleys, or a multi-unit franchisee looking to scale, this episode reveals the systems, tools, and strategies that make sales simple — and growth inevitable. Listen in! #franchise #businesspodcast #franchiseconsulting

Episode 1 | Garth Fasano and Connor Groce Welcome to the very first episode of Franchise Firsthand with hosts Garth Fasano and Connor Groce! In this debut episode, Garth sits down with Connor Groce to explore his journey from a college side hustle to owning multiple franchises and becoming a franchise consultant. They dive into the highs, lows, and lessons learned, including scaling challenges, building synergy, and finding the right franchise fit. Whether you're new to franchising or a seasoned operator, this premiere episode is packed with insights, strategies, and real-world stories to inspire and guide your entrepreneurial journey. Don't miss it! #franchisepodcast #businesspodcast #podcast

When the future's unclear, how do small businesses not just survive—but thrive? In this episode, we dive into real talk about navigating tough seasons, staying agile, and turning uncertainty into opportunity. If you're a business owner riding the waves of change, this one's for you. 

Discover expert insights on boosting lead flow, maximizing sales, and delivering top-tier service to scale your franchise successfully. Tune in for actionable strategies, real-world success stories, and proven tactics to drive sustainable growth.

Gain valuable insights into franchise growth with expert advice, real-world strategies, and industry best practices. This podcast explores key topics like scaling operations, marketing, leadership, and sustainable expansion. Whether you're a franchisee or franchisor, you'll find practical guidance to help you succeed in the competitive franchise world.

The home services franchising industry is evolving—so where does it stand today? In this episode, we dive into market trends, challenges, and opportunities shaping the sector. Whether you're a franchise owner, investor, or entrepreneur, get key insights to navigate this dynamic space.

A strong marketing strategy is key to a successful acquisition. In this episode, we explore how ETA and search entrepreneurs can evaluate brand positioning, customer acquisition, competitive landscape, and growth potentialduring due diligence. Learn key insights to assess risks and opportunities before making a deal.

Due diligence is key to a successful acquisition. In this episode, we dive into sales pipeline evaluation, revenue stability, customer retention, and growth potential to help ETA and search entrepreneurs make informed decisions. Learn the red flags, key metrics, and best practices to assess risk and maximize value.

Discover proven strategies to make your social media marketing effective and impactful. From content creation to engagement tactics, learn how to grow your audience, boost brand visibility, and drive real results. Tune in and start making your social media marketing work for you!

Break free from ad dependency! In this episode, we reveal how brand power and exceptional customer service drive lasting success. Learn to build loyalty, create raving fans, and grow your business beyond paid marketing.

Follow the story of an entrepreneur transforming a Merry Maids franchise into a thriving business.

Ready to take your home services business to the next level? In this episode, we dive into practical sales tactics that can help you close more deals, build lasting client relationships, and grow your business. Whether you're just starting out or looking to refine your approach, these tips are sure to make a big impact!