From Stuck to Scaled: Growth Strategies for SMBs

PODCAST · business

From Stuck to Scaled: Growth Strategies for SMBs

Running a business is hard. Scaling one is harder. This podcast makes it less so.Julio Gonzalez spent over 35 years growing businesses. Every week, he sits down with entrepreneurs and leaders to unpack what actually works when you're trying to move from scrappy to sustainable.Operations. Leadership. Sales systems. Technology. The real stuff nobody teaches you when you start a business and the things that hold you back from scaling!From Stuck to Scaled — because your business should work for you, not the other way around.

  1. 52

    From Surviving to Scaling: The Financial Framework Every Growing Business Needs

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez sits down with Ryan Kimler, the Founder of Net Profit CFO and an international best-selling author. Together, they dive deep into the financial frameworks that every growing business needs to transition from merely surviving to thriving. Many business owners hit a ceiling due to a lack of financial clarity and scalable structure. Ryan shares invaluable insights on how to break free from reactive survival mode and adopt a proactive approach for sustainable growth. Tune in to discover how to increase profitability without simply boosting revenue, leverage financial data as a powerful growth tool, and identify what sets scalable businesses apart from stagnant ones. Ryan also shares practical tips, including tracking 3–5 core KPIs, evaluating your team (from bookkeepers to CFOs), and calculating your true break-even point. Make sure to listen in for actionable strategies that can transform your business financial health and set you on a path to freedom.Connect with Ryan Kimler:Website: www.netprofitcfo.comLinkedIn: https://www.linkedin.com/in/ryankimler)Instagram: @netprofitcfoFollow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com. Email Julio at [email protected] with any comments, questions, or suggestions!

  2. 51

    HMO or PPO? Why it matters and how to uncomplicate it!

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez talks with Sirena Dimas, an employee benefits broker at World Insurance Associates, about demystifying healthcare options for small to midsize business owners. Sirena is passionate about bringing transparency to employee benefit packages, ensuring that both employers and employees understand their options. Join us as we tackle an often-overlooked topic in business: healthcare. Sirena explains the difference between HMO and PPO plans, discussing access, utilization, and the ever-increasing costs of healthcare in America. She shares valuable tips on how to save money and make informed healthcare decisions, emphasizing the importance of using resources like Employee Assistance Plans and leveraging HSA, FSA, and 401k accounts. Don’t miss Sirena’s insights on checking your insurance plan's network and the significance of verifying your beneficiaries annually. Whether you're a business owner or an employee, this episode is sure to help you navigate the complexities of healthcare.Connect with Sirena Dimas:LinkedIn: www.linkedin.com/in/sirena-dimasFollow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com. Email Julio at [email protected] with any comments, questions, or suggestions!

  3. 50

    Small Tweaks to Unlock Massive Efficiency

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez sits down with Jeremy Hass, founder of Prefix Ops and expert in operational excellence. With a wealth of experience in transforming complex operational environments, Jeremy shares insights on how small adjustments can lead to massive efficiency gains in growing businesses. Many founders mistakenly believe that scaling requires major restructuring or costly new tools. However, Jeremy reveals that the most significant improvements often come from identifying and addressing minor friction points in daily operations. Throughout the conversation, they explore how founders can analyze workflows, enhance communication, and streamline internal processes to reclaim productivity—often without increasing headcount or adding complexity.Jeremy offers practical tips, including the importance of early operational focus, leveraging project management tools, empowering teams, and using AI to enhance productivity. Tune in to discover how you can implement these small tweaks to unlock your business's full potential!Connect with Jeremy Hass:Website: www.prefixops.comLinkedIn: www.linkedin.com/in/jeremy-hassFollow host Julio Gonzalez on:- LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com. Email Julio at [email protected] with any comments, questions, or suggestions!

  4. 49

    Scaling Retail Operations

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez sits down with retail operations expert Monika Espinoza to explore the pivotal role operations play in scaling businesses. With 25 years of experience in Risk Management, Performance, and Operations, Monika is passionate about unlocking the untapped profit potential within operations organizations.Join us as Monika shares her insights on elevating operations departments through effective Strategy, Team engagement, Efficiency, and Performance. She discusses practical approaches to enhance frontline engagement and underscores the critical connection between developing associates and achieving top-line growth. Monika encourages leaders to activate a Commercial Mindset within their teams, challenging the status quo and creatively integrating sales into operations. Discover actionable steps to engage your teams, identify and leverage strengths, and transform everyday tasks into profit-driving activities. Ready to scale your retail operations? Tune in!Connect with Monika Espinoza:Website: https://www.betterwayops.comLinkedIn: www.linkedin.com/in/monikabwoFollow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.comEmail Julio at [email protected] with any comments, questions or suggestions!

  5. 48

    From Sales Strategy to Business Growth — A Fractional Approach to Business Development

    In this episode of the Opticution podcast, host Julio Gonzalez sits down with Mariangelica Alvarado, Founder and CEO of Luminary Catalyst — a fractional business development firm helping businesses accelerate growth through custom sales strategies, data-driven marketing, and high-value partnerships.Tune in as Mariangelica shares how small and midsize businesses can stop leaving growth on the table by getting intentional about their sales process, their messaging, and the partnerships they pursue. You'll walk away with a clearer picture of what a fractional BD model looks like in practice — and whether it might be the missing piece in your own growth strategy.In this conversation, you'll hear Mariangelica's take on:- Why most businesses skip the strategy and go straight to tactics — and why that's costing them.- How to identify your ideal market and find the right decision-makers before you ever pick up the phone.- What data points actually matter when tracking sales performance.- How fractional business development works and when it makes sense for your business.- Building high-value partnerships that expand your reach without expanding your overhead.If you're ready to build a smarter, more sustainable growth engine, this episode is your starting point.Connect with Mariangelica Alvarado:Website: www.luminarycatalyst.comLinkedIn: linkedin.com/in/alvaradomariangelicaFollow host Julio Gonzalez on:LinkedIn at https://www.linkedin.com/company/opticution/Facebook/Instagram/YouTube at @opticutionWebpage www.opticution.comEmail Julio at [email protected] with any comments, questions, or suggestions!

  6. 47

    Remote Hiring Made Simple: How Platforms Create High-Performance Remote Teams.

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez sits down with Andres Palma, the Founder and CEO of Inimble. Andres shares his inspiring journey from Venezuela to the United States, highlighting how his experiences led to the creation of Inimble—a platform designed to connect U.S. businesses with talented professionals from Latin America. Tune in as we discuss how effective remote hiring goes beyond merely acquiring talent. Andres emphasizes the importance of building a strong infrastructure to support remote teams and shares actionable insights on how companies can create high-performance environments. Discover how Inimble’s comprehensive approach—including Talent Match, productivity tools, and HR support—streamlines remote work and empowers both businesses and professionals.Andres provides valuable tips such as:1. Design the remote operation before you hire.2. Replace supervision with visibility.3. Standardize how work gets done, not how people work.4. Treat onboarding as a performance system, not a welcome call.Join us for this enlightening conversation on transforming remote work from a challenge into an opportunity!Connect with Andres Palma:Website: https://inimbleapp.comLinkedIn: https://www.linkedin.com/in/andres-palma-82033264/Follow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/- Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com.Email Julio at [email protected] with any comments, questions, or suggestions!

  7. 46

    Innovation in FP&A - Custom Reporting to AI

    Join host Julio Gonzalez as he dives into the world of Financial Planning & Analysis (FP&A) with expert Christopher Pumo, founder of Skyline Analytics. With over 20 years of experience in data analysis and strategic finance, Christopher has partnered with businesses from startups to multi-billion-dollar corporations across various industries. In this episode, we explore how custom reporting and data analytics can transform your financial strategies and drive profitability. Christopher shares invaluable DIY strategies for tackling messy data, highlights key performance areas to focus on, and discusses the current AI landscape in financial analysis. If you're ready to innovate your FP&A processes and leverage data effectively, this episode is a must-listen!Connect with Christopher Pumo:Website: https://www.instagram.com/skyline_analytics/LinkedIn: https://www.linkedin.com/company/skyline-analytics/Follow host Julio Gonzalez on:- LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution - Webpage www.opticution.com Email Julio at ⁠⁠[email protected] with any comments, questions or suggestions!"

  8. 45

    Breath Found Me: My Story of Recovery, Resilience & Reinvention

    In this episode, Edward "Ed" Narvaez, Breathwork and Human Optimization Coach and founder of NervaShift, shares his transformative journey of recovery and personal reset through the power of breath. Discover how breathwork became a pivotal tool in managing stress and regulating his nervous system, ultimately leading to his mission of helping others enhance their resilience. Ed provides insights on how simple, science-backed breathing practices can improve emotional regulation, recovery, and performance. Join us as we explore techniques like nasal breathing, slow exhales, and the importance of posture—tools that empower us to take control of our lives through the breath.Connect with Ed Narvaez:Website: https://nervashift.comLinkedIn: https://www.linkedin.com/in/ednarvaezFollow host Julio Gonzalez on:- LinkedIn at https://www.linkedin.com/company/opticution/- Facebook/Instagram/YouTube at @opticution - Webpage www.opticution.com Email Julio at [email protected] with any comments, questions or suggestions!

  9. 44

    Driving Profitable Growth Through Data-Driven Marketing Leadership

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez sits down with marketing executive and growth strategist Rich Smith. With over 25 years of experience, Rich has helped numerous companies drive profitable growth through data-driven marketing and strategic brand development in sectors like financial services, healthcare, and technology. Join us as we delve into how marketing leaders can effectively align their strategies with revenue goals. Rich shares his insights on moving beyond activity-based marketing to focus on measurable impact, customer value, and sustainable profitability. You'll learn about the importance of identifying key marketing metrics that tie directly to revenue, the necessity of aligning marketing initiatives with overarching business objectives, and the impactful role of customer data in prioritizing acquisition and retention.If you're looking to build high-performing teams and foster cross-functional alignment between marketing, sales, and leadership, this episode is packed with valuable tips and actionable strategies you won't want to miss!Connect with Rich Smith:Website: https://www.richsmiths.blogLinkedIn: https://www.linkedin.com/in/smithlink/Follow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com. Email Julio at [email protected] with any comments, questions, or suggestions!

  10. 43

    Nearshoring for growth!

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez sits down with Brian Samson, founder of Plugg Technologies, to explore the journey of growing three separate companies from $0 to $4 million in Annual Recurring Revenue (ARR). With a decade of experience in nearshoring and a unique perspective gained from living as an expat in Argentina, Brian shares invaluable insights and lessons learned from his entrepreneurial ventures. Join us as we delve into best practices and strategies for expansion, key mistakes to avoid, and essential tips for companies looking to leverage nearshoring and offshoring. Brian also reflects on his prior experience as a VP of Talent in the tech industry, offering lessons on hiring and team-building critical for any founder or leader. Don’t miss the chance to learn from Brian's wealth of knowledge and experience in taking businesses to new heights.Connect with Brian Samson: Website: https://www.linkedin.com/in/briansamson/INSTAGRAM: https://www.instagram.com/plugg_technologies/Follow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution - Webpage www.opticution.com.Email Julio at [email protected] with any comments, questions, or suggestions!

  11. 42

    Flowstate: The Force Awakens

    What do blockbuster films and high-performing businesses have in common? More than you think.In this powerful episode of From Stuck to Scaled, host Julio Gonzalez sits down with Steven Puri, founder, former studio executive, and producer of films ranging from Die Hard to The Wolverine. Steven brings a rare blend of Hollywood leadership experience and cutting-edge productivity science to the conversation — revealing how the principles behind successful film productions can transform your workplace culture and performance.From writers creating independently to actors and directors collaborating on set, the film and television industry has mastered remote, hybrid, and in-person teamwork long before it became the norm. Steven shares how these lessons translate directly into building aligned, energized, and highly productive teams in today’s business world.Connect with Steven Puri: Website: http://www.thesukha.co/mediaLinkedIn: http://www.linkedin.com/in/stevenpuriFollow host Julio Gonzalez on:- LinkedIn: https://www.linkedin.com/company/opticution/- Facebook/Instagram/YouTube: @opticution- Webpage: http://www.opticution.comHave comments, questions, or suggestions? Email Julio at [email protected]!

  12. 41

    Lets talk about Transformation

    In this inspiring episode of the From Stuck to Scaled podcast, join host Julio Gonzalez as he sits down with Regina Batista, Co-Founder of Transformation Experts and Founder of International Women In Leadership. Regina is not only a keynote speaker and enterprise agile coach but also a passionate advocate for empowering leaders and creating high-performing teams.Together, they delve into Regina’s personal career journey, exploring how she has scaled Agile across multiple organizations and the passion behind her initiatives, including the Agile International Conference and International Women In Leadership. Regina shares invaluable tips on resilience and the importance of never giving up, alongside the strategy of reinventing ourselves at any stage of life.This episode is a must-listen for anyone looking to transform their leadership skills and drive meaningful change in their organizations!Connect with Regina Batista:LinkedIn: https://www.linkedin.com/in/reginabatistaAgile International Conference: https://www.agileinternational.org/registrationInternational Women in Leadership: https://iwilleaders.com/iwill-communityFollow host Julio Gonzalez on:- LinkedIn at https://www.linkedin.com/company/opticution/- Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.comEmail Julio at [email protected] with any comments, questions, or suggestions!

  13. 40

    Leading Teams Through Growth

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez sits down with Kevin Jordan, an International Coach Federation-certified career and leadership coach with over 2000 hours of coaching experience. Kevin works as a strategic advisor, mentor, and facilitator to help his clients achieve peak performance and agility, fostering sustained engagement and value. His deep expertise in developing strategic vision and delivering results through high-performing teams during periods of intense change makes him a sought-after partner for professionals looking to elevate their leadership skills.Join us as Kevin shares invaluable insights on navigating career transitions and enhancing leadership effectiveness. He discusses the importance of understanding what you're running from versus what you're running to, prioritizing your values and strengths, and defining your professional non-negotiables. Kevin also explores essential qualities of effective leadership, emphasizing humility, listening with empathy, and the art of concise communication. This episode is packed with actionable tips for anyone looking to thrive in their career and leadership journey.Connect with Kevin Jordan:Website: https://www.kevinjordan.coach/LinkedIn: https://www.linkedin.com/in/kevinpjordan/Follow host Julio Gonzalez on:- LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution - Webpage www.opticution.com Email Julio at [email protected] with any comments, questions, or suggestions!

  14. 39

    Growing Your Company with a Capital Partner

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez sits down with entrepreneur and capital partnership expert, Jim Tolbert. With a rich background that includes founding and scaling multiple education-focused businesses backed by private equity, Tolbert shares invaluable insights on how small to midsize business owners can leverage capital partners for growth.We'll explore key questions such as:- How can company owners effectively grow their business with a capital partner?- What are the essential considerations when deciding if bringing in a capital partner makes sense?- What can business owners achieve with capital from a partner?- How can one navigate the negotiation process for bringing in an equity partner?- What should business owners contemplate regarding their roles after securing a partnership?- How important is it to work with an advisor, like ExecCap Advisors, during this process?Whether you're considering a partnership for your business or looking for ways to scale, this episode is packed with practical advice and real-world case studies that demonstrate how successful collaborations can transform your company.Connect with Jim Tolbert: Website: www.ExecCapAdvisors.com LinkedIn: https://www.linkedin.com/in/jim-tolbert-2338b01/Follow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution - Webpage www.opticution.com Email Julio at ⁠⁠[email protected] with any comments, questions, or suggestions!

  15. 38

    Practical AI Implementation (Without the Hype!)

    In this episode of the From Stuck to Scaled podcast, host Julio Gonzalez chats with Jenna Nelson, the founder of HerAIgency, a consultancy dedicated to helping business owners simplify their systems and scale their operations through human-centered AI. With her deep expertise in AI implementation and next-generation visibility strategies, Jenna empowers brands to navigate search and answer engines effectively.Tune in as Jenna shares actionable insights on how small business owners can leverage AI to save time, reduce mental load, and streamline daily operations. She breaks down approachable use cases that are doable for any entrepreneur, along with practical tips you can implement right away.Key Takeaways:1. Automate one repetitive task this week with simple AI tools.2. Create a five-sentence brand voice guide to maintain your brand’s personality across content.3. Build a daily or weekly content helper to draft your recurring posts effortlessly.4. Use AI to organize your thoughts and map out steps before executing big ideas.5. Set up a simple automation in your CRM or email platform to create consistency.Don't miss this opportunity to learn how to embrace AI without the hype and with real, actionable strategies!Connect with Jenna Nelson:- Website: https://heragency.comFollow Host Julio Gonzalez on:- LinkedIn: https://www.linkedin.com/company/opticution/- Facebook/Instagram/YouTube: @opticution- Webpage: www.opticution.comEmail Julio at [email protected] with any comments, questions, or suggestions!

  16. 37

    Data Over Guesswork: Using AI and Optimization to Unlock Hidden Revenue in Your Store

    Join host Julio Gonzalez in this insightful episode of the *From Stuck to Scaled* podcast as he welcomes Matthew Stafford, a seasoned entrepreneur and Managing Partner of Build Grow Scale. With over three decades of experience across various industries, Matthew has successfully guided countless e-commerce brands to scale beyond the million-dollar mark, including many that have surpassed $10 million in revenue.In this episode, Julio and Matthew dive into the vital topic of how e-commerce brands can transition from guesswork to data-driven decision-making. Matthew shares practical strategies on leveraging AI insights, customer behavior data, and optimization techniques to uncover hidden revenue opportunities within existing traffic. Listeners will discover how to identify what’s working, rectify what’s not, and sustainably scale their operations without increased ad spend.Key Takeaways:- The importance of fixing your site before scaling.- Key metrics to track for optimal conversion rates.- Utilizing customer feedback to inform data-driven decisions.Don't miss this opportunity to gain actionable insights from one of the foremost experts in e-commerce optimization!Connect with Matthew Stafford:- Website: www.buildgrowscale.com- LinkedIn: www.linkedin.com/in/matthewstafford/- Facebook: https://www.facebook.com/buildgrowscaleFollow host Julio Gonzalez on:- LinkedIn: www.linkedin.com/company/opticution/- Facebook/Instagram/YouTube: @opticution- Website: www.opticution.comHave comments, questions, or suggestions? Email Julio at [email protected]!

  17. 36

    Scaling Made Simple for Law Firm Leaders

    In this episode of the "From Stuck to Scaled" podcast, host Julio Gonzalez welcomes Brooke Lively, a seasoned expert in helping law firm leaders achieve clarity, traction, and profitable growth. With over 20 years in the legal industry and founders of two law-firm-focused companies, Brooke combines financial acumen and strategic insight to demystify scaling law practices. Join us as we dive into how Brooke's innovative approach through the Entrepreneurial Operating System® (EOS) empowers attorneys to streamline their firms and reduce stress. Learn to view your practice as a business, identify time wasters, systematize tasks, and shift from the "owner as bottleneck" mentality to a more efficient operational model.Key takeaways include:- Practical tips from Brooke's forthcoming book, Scaling Law- Strategies for implementing effective meeting routines - The importance of aligning firm priorities for sustainable growthConnect with Brooke Lively:LinkedIn: https://www.linkedin.com/company/scalinglawFacebook: https://www.facebook.com/scalinglawInstagram: scaling_law Follow host Julio Gonzalez on: - LinkedIn: https://www.linkedin.com/company/opticution/- Facebook/Instagram/YouTube: @opticution - Website: http://www.opticution.comEmail Julio at [email protected] with any comments, questions, or suggestions! Tune in and discover how to make sustainable growth a reality for your law practice!

  18. 35

    From World Champion to Scaled Founder: How Operations Turn Chaos Into Freedom

    In our first episode of 2026 of the From Stuck to Scaled, host Julio Gonzalez sits down with Javier Lozano Jr., a fractional CMO and the mastermind behind Bolder Media Co. Javier shares his remarkable journey from world champion athlete to successful SMB founder, emphasizing the importance of operational discipline over sheer luck or hustle. Discover how Javier scaled revenue from ~$1M to ~$20M during his tenure as CMO at Wrapmate by implementing robust go-to-market strategies. He discusses the critical systems, metrics, and processes that enabled him to escape daily chaos and build a business that not only thrives but also supports his life goals. Tune in as Javier provides actionable tips for founders looking to gain operational clarity and create predictable growth. Learn why building systems that replace decisions is essential, how consistency in business can mimic athletic training, and why tracking the right metrics can empower rather than overwhelm you.Connect with Javier Lozano:Website: www.boldermediasolutions.comLinkedIn: https://www.linkedin.com/in/javierlozanojr/Follow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.comEmail Julio at [email protected] with any comments, questions, or suggestions!

  19. 34

    Growing Your Group Of Leaders Into An Executive Team

    In this final episode of 2025 of the From Stuck to Scaled podcast, host Julio Gonzalez sits down with leadership expert Dan Winter to explore the intricacies of transforming your group of leaders into a high-performing executive team. Dan works globally with leaders facing complex challenges, guiding them to innovate and enhance their organizational culture. As the co-author of the Amazon best-selling book *Growing Groups Into Teams*, Dan brings a wealth of experience in coaching, team development, strategy, and culture change.Together, Julio and Dan discuss the common hurdles senior leaders face when transitioning from functional leadership to a more holistic approach. They delve into how CEOs can empower their teams to drive results collectively, rather than getting bogged down in mediating conflicts. Listeners will learn actionable insights on:- Identifying the shared goals that unite your team- Making clear and effective requests to enhance performance- Promoting a culture of accountability with specific responses to requests- Celebrating breakdowns as opportunities for alignment and growthWhether your company is scaling quickly, redefining its strategy, or you simply want to elevate your team's performance, this episode is packed with valuable strategies to help you lead effectively and enjoy your journey.Connect with Dan Winter:- Website: https://altusgrowth.com/ - Missing Conversations Podcast: https://www.podpage.com/missing-conversations/- LinkedIn: /in/dan-winter-7375982/Follow host Julio Gonzalez on:- LinkedIn: @opticution - Facebook/Instagram/YouTube: @opticution - Webpage: www.opticution.comEmail Julio at ⁠[email protected] with any comments, questions, or suggestions!

  20. 33

    Starting your business....LEGALLY

    In this enlightening episode of the "From Stuck to Scaled" podcast, host Julio Gonzalez sits down with Senen Garcia, an accomplished entrepreneur and seasoned attorney, to unravel the legal myths and misconceptions about starting a business. With over 17 years of experience managing corporate, tax, estate planning, and probate needs, Mr. Garcia shares his invaluable insights on the legal landscape of business establishment and operations.Join us as we delve into critical questions surrounding the legalities of setting up a business, employment laws, and best practices for conducting business effectively. Learn about the importance of getting things in writing, the necessity of understanding legal documents, and the essential rules that every entrepreneur should know. If you think navigating the legalities of your business is daunting, Senen also emphasizes the value of hiring an attorney to guide you through the process.Don't miss this opportunity to empower yourself with knowledge that can elevate your business and steer you clear of common legal pitfalls!Connect with Senen Garcia:- Website: www.sgarcialaw.com- LinkedIn: https://www.linkedin.com/in/sglawgroup/Follow host Julio Gonzalez on: - LinkedIn: https://www.linkedin.com/company/opticution- Facebook/Instagram/YouTube: @opticution- Webpage: www.opticution.comEmail Julio at [email protected] with any comments, questions, or suggestions!

  21. 32

    Make Your Agency an Extension of Your Team

    When growth depends on partners, structure beats hope. Lauren Zaslansky Conner—Founder of ZAZ Business Solutions and former leader at Disney, MGA/Little Tikes, and multiple startups—explains how to integrate agencies, vendors, and reps so they operate like in-house teams. We unpack the essentials: appointing a single internal owner, setting shared goals and 3–5 meaningful metrics, building a biweekly standup cadence, and clarifying decision rights to prevent scope creep. Lauren also breaks down red flags—vanity metrics, fuzzy accountability, defensive reporting—and offers one move you can make today to improve results. Whether you’re juggling a marketing agency, sales reps, or bookkeeping support, you’ll leave with a practical framework to get more value with less friction.Connect with Lauren:LinkedIn: linkedin.com/in/laurenzaslanskyconnerFacebook: facebook.com/laurenzconnerWebsite: ZAZBusinessSolutions.comLink to Lauren's Hidden Profit Power Hour offer:  https://www.zazbusinesssolutions.com/profitpowerFeatured Media: YouTube & Podcast appearances (see links in resources)Follow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com. Email Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  22. 31

    From Doer to Leader: Breaking the Burnout Bottleneck

    Scaling stalls when leaders cling to the habits that once made them indispensable. In this episode, CJ Stasik—founder of SheHandlesIt and former CEO—explains why over-functioning is the real constraint on growth and how to transition from execution to direction. We dig into early warning signs of burnout in small and midsized teams, practical ways to shift decision rights, and the operating rhythms that support sustainable scale. CJ’s framework centers on five moves: Audit the Load, Release & Reassign, Make One Bold Move, Redefine Productivity, and Build in Recovery. Whether you’re hiring your first operator or re-architecting your leadership role, you’ll leave with a clear next step to get out of the weeds—and back into the visionary seat.Connect with CJ:Website: shehandlesit.comLinkedIn: linkedin.com/in/cjstasikInstagram: @cjstasik_shiFacebook: /cjstasikTikTok: @shehandlesitpaFollow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com. Email Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  23. 30

    Cross-Border Wealth: How Strategy and Simplicity Scale Family Wealth

    For wealthy families and growing businesses with assets on both sides of the U.S. and Canadian border, managing wealth is a complex challenge filled with potential tax and liquidity pitfalls. In this episode of From Stuck to Scaled, host Julio Gonzalez sits down with Wayne Baxter, Senior Executive Manager at One Capital Management, LLC. Wayne, who hosts the 3 Questions podcast, shares his strategy for simplifying and optimizing cross-border wealth management. We dive into: - Wayne's journey across the border.- How he built his business within a business.- The tax and risk management complexities of dual-country assets. - The critical questions families should be asking their advisors today. If you're navigating international wealth complexities, this episode provides the clarity and strategy you need to ensure your assets are protected, integrated, and aligned with your long-term goals. Connect with Wayne: LinkedIn: https://www.linkedin.com/in/wayne-baxter-81041229/ Website/Podcast: https://www.onecapital.com/3questions.php Follow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com. Email Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  24. 29

    Why "good enough" isn't good enough!

    Are you confusing responsibility with accountability? Most leaders are, and it’s costing them high-performing teams and consistent results. In this episode of From Stuck to Scaled, we’re joined by Dave Rosenberg, a combat-proven Naval Officer turned business strategist and the architect of the Radical Accountability™ Leadership Doctrine. Dave breaks down the critical difference between responsibility (action in real-time) and accountability (owning the outcome). He shares how this doctrine—rooted in military precision and business pragmatism—eliminates blame-shifting, fosters true ownership, and creates resilient teams that consistently achieve measurable results (like doubling revenue and eliminating attrition).Learn why leaders must own all failures, how to delegate authority effectively, and the three key tactical steps you can implement today to transform your managers into culture-driving leaders. Dave is the author of Locked On Leadership and co-host of the Disarming Persuasion podcast. Connect with Dave: LinkedIn: https://www.linkedin.com/in/daverosenbergspeaks/ Instagram: @lockedonleaders YouTube: https://www.google.com/search?q=https://www.youtube.com/%40lockedonleadership Follow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com. Email Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  25. 28

    Managing the Many Hats of HR

    The biggest challenge in a growing business? HR can’t be a one-person show. In this episode of From Stuck to Scaled, host Julio Gonzalez sits down with Monica Martinez of PuzzleHR, a leader with over 25 years of experience in operations and HR for Fortune 1000 companies. Monica reveals why the modern scope of HR—from recruiting to benefits to culture—is too large for a single generalist to handle effectively. We discuss: - The core roles and responsibilities of modern HR - How to identify where your HR team is being spread too thin - Strategies for resource optimization for SMBs - Why aligning an HR team member's passion with their role is essential for retention If you've ever felt that your HR systems are holding you back, this episode provides the clarity you need to scale your people strategy. Connect with Monica Martinez: LinkedIn: https://www.linkedin.com/in/monicamartinez1/Follow host Julio Gonzalez on: - LinkedIn: https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube: @opticution- Webpage: www.opticution.com. Email Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  26. 27

    How to Thrive in the AI Era: Strategic Shifts for the Future Professional

    Everyone's talking about AI, but our guest, Aaron Shechet, is here to explain why it demands a total business model transformation for professionals. Aaron, a former lawyer and expert witness who now builds custom AI agents, argues that the billable hour is obsolete and intellectual property is losing relevance. In this eye-opening episode, we dive into the strategic shifts professionals—from lawyers to consultants—must make to survive and thrive. Learn how AI is affecting copyrights, the need to move away from time-based pricing, and the five-step plan to redesign your practice toward enduring needs like trust, strategy, and nuance. If you're ready to scale your value in an automated world, this conversation is your blueprint. Connect with Aaron on LinkedIn: https://www.linkedin.com/in/ashechet/Follow host Julio Gonzalez on: - LinkedIn at https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube at @opticution- Webpage www.opticution.com. Email Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  27. 26

    From Lawyer to Entrepreneur: The Mindset Shift to Scale Legal Services

    In this episode of From Stuck to Scaled, host Julio Gonzalez sits down with Jessica Portalatin, founder of Portalatin Business Law Firm and a Super Lawyers Rising Star. Jessica shares her journey of transforming from a successful attorney into a strategic business owner who sells legal services. We dive deep into the crucial mindset shift required to make this leap, the importance of knowing your Key Performance Indicators (KPIs) and metrics, and why comprehensive business planning is non-negotiable for professional service firms looking to scale.Whether you're an attorney, accountant, or consultant, learn how to move beyond the billable hour, protect your brand, and set your business up for sustainable, long-term success. Connect with Jessica Portalatin: - LinkedIn: https://www.linkedin.com/in/jessicaportalatin/- Facebook/YouTube: @portalatinlawfirm- Instagram - @portalatinbiz- Webpage: www.contractlawmiami.comFollow host Julio Gonzalez on: - LinkedIn: https://www.linkedin.com/company/opticution/ - Facebook/Instagram/YouTube: @opticution- Webpage: www.opticution.comEmail Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  28. 25

    Spotting the Hidden People Risks in Your Business

    Most business owners don’t realize how much hidden people risks can stall growth. Gaps in roles, fuzzy decision rights, and unspoken communication breakdowns often go unnoticed until they’re already costing time, money, and momentum.In this episode, Rachel Platt of PLATTinum Consulting explains how to identify these risks before they escalate, what red flags to watch for, and how small and midsized businesses can put simple systems in place to strengthen trust, speed execution, and create healthier teams.You’ll walk away with practical tools to map decision-making, identify your culture carriers, and create 90-day check-ins that keep your people—and your business—on track.Connect with Rachel:email: [email protected]: https://wwwplattninumconsulting.comFollow host Julio Gonzalez on:- All social media: @opticution- Webpage www.opticution.comEmail Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  29. 24

    Growing your firm? Let's talk tech stack and AI to make it possible!

    Running a fast-growing law firm in today’s environment requires more than legal expertise—it demands the right technology to scale efficiently and deliver value.In this episode of From Stuck to Scaled, David “DJ” Holt, healthcare attorney and founder of Holt Law, shares the exact tech stack behind his 7-figure boutique multi-state practice. From screening new tech decisions to leveraging AI tools like Google Gemini and NotebookLM, DJ explains how to focus on ROI and value over price when choosing software.Whether you’re a professional services leader or a small business owner looking to scale, this conversation will show you how practical technology can be the difference between stagnation and rapid growth.Connect with DJ:TikTok: @djholtlawInstagram: #holthealthcarelawWebsite:  https://www.holtlawllc.comYoutube - https://www.youtube.com/@djholtlaw Podcast - https://open.spotify.com/show/2CGytFY0kRjFzVQBuOI0h5?si=0b80db14a3964b67Follow host Julio Gonzalez on:- All social media: @opticution- Webpage www.opticution.comEmail Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  30. 23

    Unconventional Wisdom About Leading Humans (Not Just Teams)

    Conventional wisdom sounds safe—but playing it safe rarely leads to breakthroughs.In this episode of From Stuck to Scaled, Julio Gonzalez sits down with Kim Miller-Hershon, leadership coach and host of Unconventional Wisdom About Conventional Wisdom. Together, they challenge the clichés that hold leaders back and dig into the bold, messy, and unconventional ways real growth happens.From celebrating small, unexpected wins to sparking new thinking by breaking routines, Kim shows us why the best leaders don’t follow the rulebook—they rewrite it. If you’re tired of surface-level advice, this episode is your permission slip to think differently and lead boldly.Connect with Kim:Instagram: @kimmhsfWebsite: https://www.kimmillerhershon.comPodcast - https://www.kimmillerhershon.com/podcast/Follow host Julio Gonzalez on:- All social media: @opticution- Webpage www.opticution.comEmail Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  31. 22

    Sales Tips to Hit Your Goals Before the End of the Year

    As the year winds down, many business owners feel the pressure to meet or exceed their sales goals. In this episode of From Stuck to Scaled, host Julio Gonzalez sits down with sales expert Evan Polin, President of Polin Performance Group and co-author of Selling Professional Services the Sandler Way.Evan shares practical advice on overcoming sales challenges, the dangers of not having a defined sales plan, how to prospect effectively, and strategies for achieving quick wins that can make a real difference before year-end. Whether you’re a professional services firm or a small to mid-sized business owner, this episode is packed with insights you can apply immediately to drive results.Connect with Evan:Website:  https://www.evanpg.comFollow host Julio Gonzalez on:- All social media: @opticution- Webpage www.opticution.comEmail Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  32. 21

    Greasing the Gears of Operations: How to Boost Employee Buy-In & Performance

    Most change initiatives don’t fail because of strategy—they fail because leaders underestimate how people naturally react to change. Fear, guilt, nostalgia, even excitement can quietly derail progress and leave organizations struggling with resistance, disengagement, and missed goals.In this episode of From Stuck to Scaled, Dr. Rachel Boehm, organizational behavior expert and founder of RB Strategies, reveals how leaders can shift from simply managing change to truly leading it. We dive into balanced transparency and stage-based communication, explore the emotional reactions leaders should expect to see inside their organizations, and uncover the real causes behind resistance. We’ll also discuss why change management isn’t just for “big events” like M&A or digital transformation—and why it must be part of everyday leadership.If you’re leading a team, scaling a business, or navigating transformation, this episode will help you turn chaos into clarity.Connect with Dr. Rachel:Website:  https://www.rachelboehm.comLinkedIn: https://www.linkedin.com/in/rachelboehm/Follow host Julio Gonzalez on:- All social media: @opticution- Webpage www.opticution.comEmail Julio at ⁠⁠[email protected] with any comments, questions or suggestions!

  33. 20

    Is Trust Your Greatest Asset or Greatest Liability?

    Trust is more than a value—it’s a measurable business asset. In this episode of From Stuck to Scaled, host Julio Gonzalez sits down with Maggie Ishak, Certified Business and Executive Coach and former Michelin VP, to explore the Trust Edge framework and its eight pillars. Maggie shares how leaders can identify trust gaps, avoid common mistakes, and use trust to drive team performance, client loyalty, and business growth. If you want practical, actionable steps to strengthen communication, relationships, and results, this episode is for you.Connect with Maggie:Website: https://maggieishak.focalpointcoaching.com/Follow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  34. 19

    It’s Not Just Money: How Emotions Shape Financial Decisions

    Money isn’t just math—it’s mindset. In this episode, Julio Gonzalez sits down with Erika Wasserman, one of only 100 Certified Financial Therapists in the country, to unpack how our emotions, upbringing, and experiences shape the way we think about money. Erika shares practical strategies for making financial conversations less stressful and more productive, from using the “side-by-side” method for tricky talks to creating monthly money rituals that build trust and confidence.Listeners will learn how to name their money mindset, manage emotional spending, and approach financial decisions with greater clarity. Whether you’re navigating business finances, family budgets, or personal goals, this conversation will help you talk about money without fear or shame—and start building the financial future you want.Connect with Erika:Website: https://yourfinancialtherapist.com/Instagram: yourfinancialtherapistLinkedIn: erikawassermanYoutube: https://youtu.be/nPGTLuJL61w?si=oGrb1hWeXTXmIwpTFind Erika's book at: https://a.co/d/aIcTEdOFollow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  35. 18

    Law with a mission: Building a Law Firm That Saves Families

    When a loved one is in the grip of addiction, mental illness, or repeated failed attempts at recovery, families often feel helpless—unsure where to turn, desperate for hope. Attorney Mark Astor built his life’s work around answering that call.Starting with no money but a mission to save families in crisis, Mark founded law firms dedicated to fighting for the rights of those struggling with substance use and mental health disorders. In this episode of From Stuck to Scaled, he shares how purpose—not profit—drove him to create a thriving practice, the turning points that reshaped his life, and the challenges of scaling a business built on compassion, advocacy, and relentless dedication.Connect with Mark:Website: mentalhealthadditionlawfirm.comInstagram: astor.simovich.lawFacebook: mark.g.astorYouTube | TikTok: astorsimovichlawLinkedIn: markastorFollow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  36. 17

    Built to Solve: How Curiosity Fuels Entrepreneurial Success

    The key to entrepreneurship isn’t just solving problems—but seeing them before anyone else does?In this episode of From Stuck to Scaled, host Julio Gonzalez sits down with serial entrepreneur Alex Sabonge, a systems engineer turned business builder who has repeatedly turned emerging trends into thriving ventures. From launching a web development training company in the early internet days to creating a World Cup–featured app and now helping companies slash shipping costs with his latest venture, ShipOnADime.com, Alex’s journey is a masterclass in staying curious, spotting opportunity, and executing fast.If you’ve ever wondered how successful entrepreneurs stay ahead of the curve, this episode is for you.Connect with Alex:Website: www.shiponadime.comInstagram|Facebook|YouTube|TikTok: ShipOnADimeFollow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.co Email Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  37. 16

    Why Growing Businesses Need More Than Just a “Tech Guy”

    Technology has never moved faster—and for small businesses, that speed can be both a blessing and a threat. In this episode, we’re joined by David Moadab, Founder of Solutions Squad, cybersecurity strategist, and AI expert who’s been solving complex IT challenges for more than two decades.David shares why growing companies can no longer rely on informal or part-time IT support and how the right systems, policies, and protections are essential for scaling securely. We discuss what’s changed in cybersecurity, the risks of DIY tech setups, and the must-have infrastructure for companies with 10–30 employees.If you’ve ever said “we’ve got a guy for that,” this episode will change the way you think about IT.Connect with David:Website: www.solutionssquad.comLinkedIn: /in/dmoadab/Instagram|Facebook|X|YouTube: SolutionssquadFollow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!Connect with David:Website: www.solutionssquad.comLinkedIn: /in/dmoadab/Instagram|Facebook|X|YouTube: SolutionssquadFollow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  38. 15

    The Real Reason You’re Stuck — And What It’s Costing You

    In this episode of From Stuck to Scaled, host Julio Gonzalez sits down with Dr. Shanequa Fleming — CEO of Culture Accelerators®, TEDx speaker, and trusted advisor to top-tier leaders — to unpack the hidden reasons why so many businesses hit a wall just when they’re ready to scale.Dr. Fleming breaks down why operations aren't the problem — leadership is. She dives deep into the invisible costs of scaling without clarity, how to identify your real bottlenecks, and why sustainable growth starts with redefining your role. If your business is growing but your peace is shrinking, this conversation is the reset you didn’t know you needed.Connect with Dr. Fleming:LinkedIn: Shanequa Fleming, MBA, EdD Instagram: @shanequaflemingWebsite: https://cultureaccelerators.com/ AND https://drshanequafleming.com/Let's Connect Form on our CA site: https://cultureaccelerators.com/lets-connect/Follow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  39. 14

    Network to build your business!

    In this episode of From Stuck to Scaled, host Julio Gonzalez sits down with Yasu Bueno, the powerhouse CEO of Deep Clean Experts, whose entrepreneurial journey is a masterclass in resilience, reinvention, and impact. From her roots in Venezuela to becoming one of FAMA News’ Top 50 Entrepreneurs of 2024, Yasu shares how she transformed a side hustle during the pandemic into a luxury cleaning brand rooted in health, sentiment, and service.Yasu reveals what it really takes to grow a brand from the ground up—including the importance of discipline, gratitude, continuous learning, and showing genuine interest in others. We discuss the undervaluation of the cleaning industry, how entrepreneurs can become a positive reference in their communities, and three key strategies for any startup looking to scale.Whether you're launching a business or looking for inspiration to keep going, Yasu’s story will leave you fired up and focused.Connect with Yasu:email: [email protected]: @deepcleanexpertsFacebook: @deepcleanexpertsWebsite: www.deepcleanexperts.netFollow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.co Email Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  40. 13

    The Role of Government in Small Business

    What does local government really do for small business—and what should it be doing? In this episode of From Stuck to Scaled, Julio Gonzalez sits down with Eugen Bold, Broward County Commission candidate and former Director of Public Policy, to talk about how government can empower entrepreneurs instead of slowing them down.From post-flood disaster relief to securing funding and contracts for small business owners, Eugen shares how policy and partnerships can drive real economic growth. Whether you're battling bureaucracy or looking to expand, this conversation will help you see government not just as a regulator—but as a potential catalyst for your next stage of growth.Connect with Eugen:email: [email protected]: /in/ebold/Instagram: @eugenboldFacebook: @eboldCampaign:  www.boldbroward.comFollow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  41. 12

    Millenial Entrepreneur....All Hustle...No Handouts

    This week on From Stuck to Scaled, host Julio Gonzalez sits down with Christian Barrientos—a millennial entrepreneur, podcaster, and Florida International University graduate—who made the bold choice to step outside his family’s successful logistics business and build something of his own.Christian shares how he went from zero to scalable by focusing on mindset, mastering delegation, and delivering operational excellence. You'll hear the foundational "bricks" he laid early on, the mistakes that almost derailed him, and the lessons that keep him grounded as he grows.Whether you're launching your first business or scaling your tenth, this episode offers a refreshingly honest look at the realities of entrepreneurship—and gives you real tools you can use today.Key Takeaways:The first thingshttps://www.instagram.com/getclaimhelp/ every founder should delegateWhy overpromising kills growth—and how to avoid itHow to create customers who stick with youConnect with Christian:email: [email protected]: /in/chrisbarrien/Instagram: @getclaimhelpFollow host Julio Gonzalez on:- LinkedIn: /company/vctogrow/- Facebook/Instagram: @VCTOConsulting- YouTube: @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  42. 11

    The Voice of Leadership: How Consistency, Chemistry, and Connection Create Impact

    In this episode of From Stuck to Scaled, we're joined by South Florida radio legend Julie Guy, co-host of Those 2 Girls in the Morning on 101.5 Lite FM. With over 30 years behind the mic, Julie has become a trusted voice for thousands—not just for entertainment, but as a quiet force of leadership.Julie shares how an unexpected pivot into morning radio shaped her career, what it means to lead through consistency, and why vulnerability and authenticity are her greatest leadership tools. We dive into her powerful on-air chemistry with Tamara G., the impact of showing up for others every single day, and how she uses her platform to champion community causes.Whether you're leading a team, a business, or just trying to show up more fully in your life, this episode will inspire you to rethink what leadership really looks—and sounds—like.What You’ll Learn:Why consistency builds trust and credibilityHow to lead through vulnerability and relatabilityThe value of authentic collaboration over egoLessons from 30+ years in a male-dominated industryWhy comparison is the thief of joy—and how to stay groundedConnect with Julie Guy:📸 Instagram: @JulieGuyonair | @Those2GirlsMiami📻 Listen live: 101.5 Lite FMFollow host Julio Gonzalez on:- LinkedIn at https://www.linkedin.com/company/vctogrow/- Facebook/Instagram at @VCTOConsulting- YouTube @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  43. 10

    Why your best employees leave (and how to make them stay)!

    Have you ever had one of your top performers resign unexpectedly? You might’ve chalked it up to money—but chances are, the real reason goes much deeper.In this episode, we’re joined by powerhouse HR strategist Diana Valenzuela-Hidalgo, Founder of DVHR Solutions. With over 20 years of experience in Fortune 500 companies, Diana helps businesses transform their people strategies to boost performance and retention.We dive into:- Why employees actually leave (hint: it’s often not about the paycheck)- The cultural blind spots that cause top talent to walk- How to stop the bleeding and build a workplace where great people want to stay✅ Actionable takeaways include:- Holding “stay interviews” before it’s too late- Training managers to lead culture, not just tasks- Auditing the employee experience from Day 1 to Day 90Don’t miss this eye-opening conversation—and take one small step this week to keep your best people from walking out the door.You can reach Diana at:Email: [email protected]: www.dvhrsolutions.cominstagram: @dvhrsolutionsFollow host Julio Gonzalez on:- LinkedIn at https://www.linkedin.com/company/vctogrow/- Facebook/Instagram at @VCTOConsulting- YouTube @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  44. 9

    Leadership on and off the FIeld

    In this episode of From Stuck to Scaled, we explore leadership through a unique lens—the world of sports.Brandon Graham joins us to talk about his incredible journey from the gridiron at Howard University to coaching high school football and producing award-winning sports programming for BECON-TV. With decades of experience on both sides of the camera, Brandon brings a passion for mentorship, storytelling, and building purpose-driven teams.We dive into:- Why leadership lessons from sports translate directly into business success- The power of educational media in amplifying student-athlete voices- How to build community-based programs that inspire, engage, and scale- The 3 E’s of leadership: Encourage, Empower, and EngageWhether you're a business leader, coach, or creative—this episode will leave you inspired to lead with vision, heart, and purpose.You can find Brandon on Instagram @bgrahamFollow host Julio Gonzalez on:- LinkedIn at https://www.linkedin.com/company/vctogrow/- Facebook/Instagram at @VCTOConsulting- YouTube @WeAreVCTO- Webpage www.redefinepossible.coEmail Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  45. 8

    From Vulnerable to Vigilant: Cyber Strategy for SMBs

    Cybersecurity is no longer just an IT issue — it’s a business survival issue. In this episode of From Stuck to Scaled, host Julio Gonzalez is joined by Michael Goldstein, CEO of LAN Infotech and author of Cybersecurity: The Silent Battlefield.Michael shares battle-tested insights on how small and midsize businesses can defend against evolving cyber threats without breaking the bank. From phishing and insider risks to regulatory blind spots and the critical role of leadership, this episode delivers practical strategies to secure your business from the top down.You’ll walk away with:Why cybersecurity must be a boardroom topicReal-world tactics to train your team and layer defensesA simple framework to boost your resilience, starting todayWhether you’re a founder, executive, or team lead, this episode is a must-listen. Don't wait for a breach to take action.You can find Michael at:- www.laninfotech.com- LinkedIn:  https://www.linkedin.com/in/michaelagoldstein/- Cybersecurity:  The Silent Battlefield (https://a.co/d/c8xIfzI)Follow host Julio Gonzalez on:LinkedIn at https://www.linkedin.com/company/vctogrow/Facebook/Instagram at @VCTOConsultingYouTube @WeAreVCTOWebpage www.redefinepossible.co  Email Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  46. 7

    Yes, you too need a business continuity plan!

    In this timely episode, host Julio Gonzalez underscores a critical truth: business disruptions aren’t a matter of if—they’re a matter of when. From hurricanes and cyberattacks to power outages and leadership absences, the threats to your business are real and often unexpected.Drawing from decades of corporate experience and real-world disaster stories—from the 1985 Delta Flight 191 crash to Hurricane Andrew and COVID-19—Julio reveals why business continuity planning is essential for small and midsized businesses. He breaks down the difference between continuity and disaster recovery, and explains why even short-term downtime can cripple your operations.Listeners will walk away with:- A clear understanding of business continuity and why it matters- Five actionable steps to start building a plan today- Insight into the real cost of downtime- A free downloadable continuity planning templateWhether you're a solo entrepreneur or leading a growing team, this episode is your wake-up call to prepare before the next crisis hits.Here's the website attack article:https://thehackernews.com/2025/03/150000-sites-compromised-by-javascript.htmlHere's the business continuity plan document: bit.ly/4dK5oltThis episode is brought to you by VCTO Business Consulting. VCTO offers small to midsized businesses the ability to scale effectively. You can find VCTO at www.vcto.consulting.Follow host Julio Gonzalez on:LinkedIn at https://www.linkedin.com/company/vctogrow/Facebook/Instagram at @VCTOConsultingYouTube @WeAreVCTOWebpage www.redefinepossible.co  Email Julio at ⁠⁠[email protected]⁠⁠ with any comments, questions or suggestions!

  47. 6

    Leadership Through Generations

    In this episode of From Stuck to Scaled, host Julio Gonzalez sits down with Alex Recio, owner of the beloved Miramar Bakery and a dynamic entrepreneur with deep roots in South Florida. Alex shares his journey from growing up in a family-run bakery to transforming it into a thriving local business known for both tradition and innovation.They talk about the grit it takes to run a multigenerational business, how Alex has adapted to shifting consumer trends, and why staying connected to community and culture is key to long-term success. He also opens up about the lessons he’s learned in leadership, customer service, and building a brand that people trust.Whether you’re a small business owner, aspiring entrepreneur, or just someone who loves a good Cuban pastelito and a story of resilience, this episode is for you.👉 Key Takeaways:How to evolve a legacy business without losing its soulThe power of community connection in local entrepreneurshipLessons in leadership from behind the bakery counterFollow host Julio Gonzalez on:LinkedIn at https://www.linkedin.com/company/vctogrow/Facebook/Instagram at @VCTOConsultingYouTube @WeAreVCTOWebpage www.redefinepossible.co  Email Julio at ⁠[email protected]⁠ with any comments, questions or suggestions!

  48. 5

    Authenticity That Scales: Building a Business Aligned With Soul and Systems

    In this episode of From Stuck to Scaled, host Julio Gonzalez welcomes visionary leader and operations strategist Jona Hernandez, Co-Founder of Jim’s Integrative Massage. More than just a business owner, Jona is the embodiment of a deeper movement — one rooted in faith, clarity, and authenticity. Together, they dive into how spiritual alignment and operational discipline can coexist — and even fuel — sustainable business growth. Jona shares how The Resonant Way, his framework for purposeful living, shapes his leadership style, team culture, and client experience. You’ll learn how systems like SOPs and strategic frameworks protect team well-being, why defining your company’s purpose is more than a marketing exercise, and how faith — not dogma, but disciplined belief — powers bold, consistent action. If you’re a business owner feeling torn between profit and purpose, this conversation is for you. Walk away with actionable tips on how to lead with intention, create systems that reflect your values, and scale without losing your soul. Key Takeaways:·      Why businesses get stuck when they scale output but ignore purpose·      How to align your operations with your authentic mission·      Actionable ways to audit your culture and reconnect with your "why" You can find and follow Jona on Instagram @shamanjona and visit his business's website at https://www.jimsintegrativemassage.com. Follow host Julio Gonzalez on:·      LinkedIn at https://www.linkedin.com/company/vctogrow/·      Facebook/Instagram at @VCTOConsulting·      YouTube @WeAreVCTO·      Webpage www.redefinepossible.co  Email Julio at [email protected] with any comments, questions or suggestions!

  49. 4

    Leadership and the Gen Z Generation

    Gen Z isn’t just entering the workforce—they’re reshaping it.! This week on From Stuck to Scaled, I’m joined by rising leader Alexis Bolaños to unpack what Gen Z really wants from leadership, how they lead differently, and what the rest of us can learn.We’re talking transparency, authenticity, purpose, and feedback—plus hot tips for Gen Z leaders and the folks managing them.Program Note: We had some audio issues but didn't want to rerecord and lose the flow Alexis and I had while recording. Sorry for the echo!Follow host Julio Gonzalez on LinkedIn at https://www.linkedin.com/company/vctogrow/, on Instagram at @VCTOConsulting and on his webpage www.redefinepossible.co. You can also email him at [email protected]

  50. 3

    Leadership in Crisis

    If you've never experienced a cyber attack I can tell you it's not a pleasant experience. In this episode I talk about my experience during the darkest days in my technology experience, what it took to get through it, tips on how to protect your company, and how my leadership skills kept everything together. I couldn't bring a guest to protect the innocent so it's just me on this one.I mentioned the Chinese hack going on that has affected 150,000 websites. You can find one of the many articles on this hack here: https://gbhackers.com/threat-actors-compromise-150000-websites/.Follow host Julio Gonzalez on LinkedIn at https://www.linkedin.com/company/vctogrow/, on Instagram at @VCTOConsulting and on his webpage www.redefinepossible.co. You can also email him at [email protected]

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ABOUT THIS SHOW

Running a business is hard. Scaling one is harder. This podcast makes it less so.Julio Gonzalez spent over 35 years growing businesses. Every week, he sits down with entrepreneurs and leaders to unpack what actually works when you're trying to move from scrappy to sustainable.Operations. Leadership. Sales systems. Technology. The real stuff nobody teaches you when you start a business and the things that hold you back from scaling!From Stuck to Scaled — because your business should work for you, not the other way around.

HOSTED BY

Julio Gonzalez

CATEGORIES

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