GROW Limitless

PODCAST · business

GROW Limitless

Tune into GROW Limitless to learn about business growth and success with your host, Terry Hedden.

  1. 19

    Intuist AI | How MSPs Can Sell AI Without Building It Themselves | GROW Limitless | EP 19

    AI is the biggest opportunity MSPs have ever seen but most are stuck on one question: how do you sell and deliver it without becoming an AI expert overnight? In this episode of GROW Limitless, Terry Hedden sits down with Clint Parr and Johri Dhanotra from Intuist to break down a new approach to AI in the channel. Instead of forcing MSPs to build everything from scratch, they share how MSPs can sell AI today, fulfill it through partnership, and create massive new revenue streams without adding complexity. You will hear how MSPs can tap into growing demand for AI strategy, automate internal operations, and deliver real business outcomes for clients without hiring large AI teams. From co-selling and fulfillment to agent-based automation and SMB transformation, this episode outlines what it actually takes to win in AI right now. This is not theory. This is a practical path for MSPs to move fast, capture market share, and build scalable, high-margin AI services. What You’ll Learn • Why MSPs are perfectly positioned to lead AI adoption in the SMB market • How to sell AI without building in-house expertise • The role of partnerships in accelerating AI revenue • How AI agents can transform operations and increase profitability • What the shift from seat-based pricing to outcome-based pricing means for MSPs • How to scale recurring revenue with AI across your existing client base If you are trying to figure out where AI fits into your MSP strategy, this episode will give you a clear, actionable direction. Subscribe for more real MSP growth strategies, AI insights, and leadership conversations from operators building what’s next. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/📱 Follow Marketopia: Facebook: https://www.facebook.com/growlimitlesspodcast/ X: https://twitter.com/marketopiatgmInstagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/company/marketopia/

  2. 18

    Reinventing the Channel: How Marketopia Is Changing MSP Growth Forever | GROW Limitless | EP 18

    What if vendors helped fund your growth instead of just selling through you? In this episode of GROW Limitless, Terry Hedden and Andra Hedden break down one of the biggest shifts the IT channel has seen in decades. Marketopia is redefining how MSPs, vendors, and growth partners work together by introducing a new model that aligns incentives, lowers marketing costs, and drives real revenue growth. This is not just another marketing strategy. It is a complete rethinking of distribution, lead generation, and how MSPs scale in the age of AI. You will hear how Channel Growth as a Service is helping vendors reinvest into partner success, while MSPs gain access to marketing, lead generation, and new revenue streams without carrying the full burden alone. The conversation also dives into the massive opportunity AI is creating and why MSPs must evolve quickly or risk falling behind. From new profit streams to ethical responsibility, this episode lays out exactly what it takes to win in the next phase of the channel. If you are an MSP owner, vendor, or growth leader, this is a must-listen. What You’ll Learn • What Channel Growth as a Service means for vendors and MSPs • How to reduce marketing costs while increasing lead generation • Why AI is creating a trillion-dollar opportunity for MSPs • How to unlock new recurring revenue streams without adding overhead • The mindset shift required to survive and scale in today’s market Subscribe for more real MSP growth strategies, leadership insights, and conversations shaping the future of the IT channel. 📩 Newsletter: https://marketopia.com/who-we-are/res... 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook:   / marketopiamarketing  X:   / marketopiatgm  Instagram:   / marketopiatgm   LinkedIn:   / marketopia  

  3. 17

    Jason Caras | Outsourcing Growth, Building Culture, & Scaling to Millions | GROW Limitless | EP 17

    Jason Caras built IT Authorities from the ground up with just $5,000 and a credit card. What followed was a journey of rapid MSP growth, major enterprise wins, hard lessons in leadership, and a powerful comeback story rooted in discipline and resilience. In this episode, Jason shares how he scaled through referrals instead of traditional MSP marketing, built a culture that employees owned and enforced, and navigated the highs and lows of growing a multi-million dollar IT services business. From landing major clients to rebuilding after setbacks, this conversation delivers real insight into what it takes to grow, scale, and sustain an MSP. This is a conversation about mindset, leadership, and building a business that can survive both success and failure. What You’ll Learn • How to scale an MSP using referrals and relationship-driven sales • Why culture must be owned by the team, not just leadership • The role of process and discipline in predictable MSP growth • What happens when you lose control of financials and how to recover • How resilience and mindset shape long-term success Subscribe for more real MSP growth stories and leadership lessons from operators who are building for the long term. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/MarketopiaMarketing/X: https://twitter.com/marketopiatgmInstagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/company/marketopia/

  4. 16

    Michelle Ragusa-McBain | Build a World-Class Channel Program That Produces | GROW Limitless | EP 16

    Michelle Ragusa-McBain has spent more than two decades building and rebuilding channel programs inside major organizations and high-growth cybersecurity companies. In this episode, she shares what actually makes a program work long term: listen first, find the weak links, and fix what is keeping partners from producing. Michelle breaks down why product alone rarely wins in competitive markets, how vendors can become easier to do business with, and why onboarding and enablement are where most programs either succeed or fail. She also explains why MDF is often underutilized, how advisory councils should be built to surface real issues, and why partners should stop waiting and start asking vendors for what they need. This conversation is a practical playbook for vendors and channel leaders who want a partner program that does more than look good on paper. What You’ll Learn • How to build a partner program that drives real revenue • Why onboarding and enablement are the fastest path to partner success • What causes MDF programs to underperform and how to improve utilization • How to get honest partner feedback and fix weak links quickly • Why AI will reshape enablement and execution across the channel Subscribe for more episodes on MSP growth, channel leadership, and the systems that turn strategy into execution. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/

  5. 15

    Jeff Newton | How a 68% Close Rate Is Built | GROW Limitless | EP 15

    In this episode of the GROW Limitless podcast, Marketopia CEO Terry Hedden sits down with Jeff Newton, a true Marketopia legend who achieved the highest close ratio ever recorded by a Marketopia client with a 68% win rate. Jeff’s journey spans nearly two decades in the MSP world across technical, leadership, and sales roles. What makes his story unique is not just the numbers, but the discipline, emotional intelligence, and personal responsibility behind them. Jeff breaks down how sales is not magic, luck, or talent alone. It is a system built on commitment, consistency, and doing the work most people avoid. This episode dives deep into what separates dreamers from achievers, why most MSPs stall their own growth, and how predictable sales outcomes are created when input and output are treated like an engineering problem. What you’ll learn in this episode: • How Jeff built a repeatable sales system with a 68% close rate • Why most MSPs ignore the “buy later” opportunities that drive long term growth • How emotional intelligence changes sales conversations and outcomes • Why discipline and commitment matter more than talent • How sales growth can outpace operations if leadership is not aligned • What it really takes to scale without breaking your business If you want to understand what high performance sales actually looks like inside an MSP, this episode is required listening. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/growlimitlesspodcast/ X: https://x.com/GROW__Limitless Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/showcase/grow-limitless/ 

  6. 14

    Ryan Homan | From Athlete to MSP Leader: How He Transformed His Business | GROW Limitless | EP 14

    In this episode of the GROW Limitless podcast, Marketopia CEO Terry Hedden sits down with Ryan Homan, an MSP owner whose journey is equal parts of resilience, evolution, and intentional growth. Ryan shares how his early years as an athlete shaped the competitor and leader he is today, and how that mindset powered his transition from corporate IT to full time MSP owner. With 74 percent year-over-year growth and a clear plan for the future, Ryan opens up about the strategic choices, hard pivots, and personal challenges that helped him build a thriving business. From early side hustles and failed starts to developing a real sales process, embracing AI, and shifting his role from technician to business leader, Ryan shows what it really takes to win in today’s MSP landscape. What you'll learn in this episode: • How Ryan turned early adversity into long term confidence • Why athletic discipline translates into business success • What changed when he finally committed to sales and stopped relying on stack improvements • Real examples of marketing and sales experiments that worked and ones that did not • Why AI presents one of the biggest opportunities MSPs will ever see • How mindset, accountability, and continuous improvement fueled 74 percent growth Subscribe for more episodes on MSP sales, marketing strategy, and real-world growth stories. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/growlimitlesspodcast/ X: https://x.com/GROW__Limitless Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/showcase/grow-limitless/ #MSPsales #MSPmarketing #GROWLimitless #Marketopia #ManagedServices #MSPgrowth #BusinessLeadership #AthleteMindset #AIforMSPs 

  7. 13

    Matt Solomon | How Smart Vendors Scale Faster by Leveraging the Channel | GROW Limitless | EP 13

    In this episode of the GROW Limitless podcast, Marketopia CEO Terry Hedden sits down with the one and only Matt Solomon, a well-known figure in the MSP channel and a driving force behind multiple high growth vendor success stories. Matt has played key roles across three major vendors, including ID Agent, and now leads innovation at Channel Program and BetterTracker. Matt opens up about the early struggles, breakthrough moments, and game changing decisions that shaped his career. From building community in the channel to mastering event strategy to knowing when to outsource versus insource, he shares rare behind the scenes insights every vendor and tech founder should hear. What you will learn in this episode: • How ID Agent went from near shutdown to a rocket ship after one pivotal article • Why events alone are not a sustainable vendor growth strategy • How outsourcing SDR and outbound calling can accelerate scale • The power of community, peer groups, and customer driven product evolution • What led to ID Agent’s acquisition and how that shaped Matt’s next chapter • How Channel Program and BetterTracker are redefining vendor transparency and stack visibility Subscribe for more episodes featuring real stories and proven strategies from MSPs, vendors, leaders, and innovators across the channel. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/growlimitlesspodcast/ X: https://x.com/GROW__Limitless Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/showcase/grow-limitless/ #MSPsales #MSPmarketing #GROWLimitless #Marketopia #VendorGrowth #ChannelProgram #BetterTracker #MSPchannel 

  8. 12

    Terry Rossi | How One MSP Owner Maximized His Exit Value | GROW Limitless | EP 12

    In this episode of the GROW Limitless podcast, Marketopia CEO Terry Hedden sits down with Terry Rossi, a seasoned MSP leader whose journey shows what happens when strategy, discipline, and timing align. Terry scaled his MSP rapidly in the final years, then executed one of the most methodical and well-managed exits in the industry. His story is full of practical lessons for MSPs who want to grow with intention, build real enterprise value, and prepare for a successful and lucrative transition. What you'll learn in this episode: • How Terry accelerated growth after years of steady progress • Why preparation and discipline matter when positioning your MSP for sale • The mindset shift needed to build maximum valuation • Lessons from navigating the sales process with clarity and confidence • What MSPs should focus on today to set up a future exit Subscribe for more episodes on MSP sales, marketing strategy, and real-world growth stories. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/growlimitlesspodcast/ X: https://x.com/GROW__Limitless Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/showcase/grow-limitless/ #MSPsales #MSPmarketing #GROWLimitless #Marketopia #ManagedServices #MSPgrowth #MSPexit #Valuation #Entrepreneurship 

  9. 11

    Robert Benton | From Accidental MSP to a Life of Freedom | GROW Limitless | EP 11

    What happens when someone stumbles into owning an MSP, learns the ropes the hard way, and still manages to build a business strong enough to fund an early retirement? You get the story of Robert Benton, one of the most genuine human beings in the channel and a perfect example of what can happen when good people do business the right way. In this episode, Robert shares how he unexpectedly became an MSP owner, grew slowly at first, then accelerated his success once he began to invest in sales, marketing, and personal development. His journey is one that resonates deeply with MSPs who feel stuck, overwhelmed, or unsure of what to do next. This is the episode you listen to when you need clarity, inspiration, and proof that doing things the right way still wins. In this episode, you will learn: • How Robert went from accidental MSP owner to successful business leader • What shifted his growth from slow and steady to predictable and scalable • The mindset lessons he wishes he learned earlier • Why mentorship, relationships, and giving back matter more than ever • What a comfortable, meaningful retirement looks like for an MSP who built it the right way If you are building an MSP that you hope to one day sell or scale, Robert’s story is a must listen. Watch the full episode now and learn from one of the best. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/growlimitlesspodcast/ X: https://x.com/GROW__Limitless Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/showcase/grow-limitless/ #MSP #Entrepreneurship #BusinessGrowth #Podcast #GROWLimitless 

  10. 10

    Austen Scheer | How to Turn Stalled Growth Into a Sales Engine | GROW Limitless | EP 10

    In this episode of the GROW Limitless podcast, Marketopia CEO Terry Hedden sits down with Austen Scheer of Falcon Networks, a healthcare-focused MSP that is making a bold shift from word-of-mouth referrals to a structured, scalable sales and marketing strategy. Austen shares what it’s like stepping into a 30-year-old MSP with deep roots but slow growth and helping transform it into a modern business built for acceleration. His fresh perspective on sales, marketing, and process shows why mindset can be just as powerful as strategy. What you'll learn in this episode:  • How Falcon Networks shifted from lifestyle pace to growth mindset  • Why word of mouth alone won’t sustain long-term success  • How structured sales and marketing unlock new opportunities  • What it’s like entering the MSP space with a fresh perspective  • The power of peer groups, digital learning, and strategy alignment Subscribe for more episodes on MSP sales, marketing strategy, and real-world growth stories. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/  🌐 GROW Community: https://marketopia.com/community/  📱 Follow Marketopia:  Facebook: https://www.facebook.com/growlimitlesspodcast/  X: https://x.com/GROW__Limitless  Instagram: https://www.instagram.com/marketopiatgm/  LinkedIn: https://www.linkedin.com/showcase/grow-limitless/ #MSPsales #MSPmarketing #GROWLimitless #Marketopia #ManagedServices #MSPgrowth #SalesStrategy #PeerGroups 

  11. 9

    Seann Moreno | When One Client Becomes a Risk, Build a Real Business | GROW Limitless | EP 9

    In this episode of the GROW Limitless podcast, Marketopia CEO Terry Hedden sits down with Seann Moreno to unpack his journey from accidental consultant to award-winning MSP owner and, ultimately, a successful exit and leadership role at The 20. From early enterprise IT and side-gig consulting to building Data Tech Cafe, Seann shares how he scaled past a single anchor client, rebuilt after losing a major account, leveraged partners for Tier 1 support and marketing, and turned operational excellence into profitability and a life he loves. If you are an MSP owner navigating concentration risk, stalled growth, or the grind of support, this conversation is a blueprint for getting back to momentum. What you'll learn in this episode: • Why over-reliance on one customer can stall or sink growth • How outsourcing Tier 1 support frees engineers to focus on profitable projects • The role of documentation in scaling, hiring, and quality control • How peer groups and a trusted network accelerate hard decisions • Turning EBITDA discipline into real exit opportunities • Life after the sale: joining The 20, leading teams, and staying mission-driven Subscribe for more episodes on MSP sales, marketing strategy, and real-world growth stories. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/growlimitlesspodcast/ X: https://x.com/GROW__Limitless  Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/showcase/grow-limitless/ #MSPsales #MSPmarketing #GROWLimitless #Marketopia #ManagedServices #MSPgrowth #EBITDA #MSPacquisition 

  12. 8

    Shane Mishler & Wes Ulmer | When Your Side Hustle Becomes Your Full-Time | GROW Limitless | EP 8

    In this episode of the GROW Limitless podcast, Terry Hedden sits down with Shane Mishler and Wes Ulmer from SD Tech to unpack a 20+ year journey of growth, grit and reinvention. From home-built PCs and late-night tech jobs to leading a modern MSP with a systems-thinking approach, Shane shares how SD Tech evolved from a passion project into a full-fledged IT services firm. Alongside Wes, the duo dives into how they’ve scaled smart, kept customer experience at the forefront, and built trust in a highly competitive space. If you’re a founder who's ever juggled full-time work and a dream on the side, or if you're trying to grow without losing your personal touch, this one’s for you. What you'll learn in this episode: – Why slow growth isn’t always a bad thing – How to transition from break/fix to full MSP – Tips for building client trust over time – How to juggle day jobs and business building – Why SD Tech puts system design at the heart of its strategy Subscribe for more episodes on MSP sales, marketing strategy, and real-world growth stories. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/MarketopiaMarketing/X: https://twitter.com/marketopiatgm Instagram: https://www.instagram.com/marketopiatgm/LinkedIn: https://www.linkedin.com/company/marketopia/ #MSPsales #MSPmarketing #GROWLimitless #Marketopia #ManagedServices #MSPgrowth

  13. 7

    Christian Boyer & Michael Nelson | How TurnDial Scaled with Strategy | GROW Limitless | EP 7

    In this episode of the GROW Limitless podcast, Terry Hedden sits down with Christian Boyer and Michael Nelson, Co-Founders of TurnDial, to unpack how they built a unified communications business by doing the opposite of what most MSPs try: narrowing their focus. After years inside a “Jack of all trades” IT company, Christian and Michael saw a different path. They launched TurnDial with one clear goal: to be the best in VoIP and cloud communications, and to grow through strong partner relationships instead of trying to offer everything to everyone. From trial-and-error marketing to building a referral machine, this episode is packed with practical lessons for MSPs and telecom providers alike. What you'll learn in this episode: – Why going niche can actually lead to more growth – How partner referrals drove 90% of their early wins – What went wrong with outsourced marketing efforts – The role of persistence and networking in scaling – How TurnDial plans to grow smarter (not just bigger) This one’s for every MSP or telecom startup looking to scale without overextending or burning out. Subscribe for more episodes on MSP growth, sales strategy, and real-world wins from the channel. 📩 Newsletter: https://marketopia.com/who-we-are/res... 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook:   / marketopiamarketing   X:   / marketopiatgm   Instagram:   / marketopiatgm   LinkedIn:   / marketopia   #MSPsales #MSPmarketing #GROWLimitless #Marketopia #ManagedServices #MSPgrowth

  14. 6

    Arianna Harrelson | From Cold Calls to a Sales Machine | GROW Limitless | EP 6

    What does it take to turn a referral-only MSP into a sales engine? In this episode of the GROW Limitless podcast, Terry Hedden sits down with Arianna Harrelson, Director of Sales at Apollo Networks, to talk about her journey from outsider to MSP sales leader. With no background in tech and zero internal sales infrastructure to work with, Arianna rolled up her sleeves, identified the gaps and rebuilt the sales engine from the ground up, pairing Marketopia’s sales training and lead generation support with grit, research and nonstop learning. If you’ve ever struggled to make a sales hire work, or you’re wearing too many hats to scale, this episode is a must-watch. What you'll learn in this episode: What to do when your sales team keeps failing How to rebuild a sales process from scratch Why non-technical hires can thrive in the MSP world How Marketopia helped fill the sales and marketing gaps Tips for balancing marketing, cold outreach and relationship building This one’s for every MSP owner trying to grow without a full-time sales team, and the people brave enough to build one from the ground up. Subscribe for more episodes on MSP sales, marketing strategy, and real-world growth stories. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/MarketopiaMarketing/ X: https://twitter.com/marketopiatgm Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/company/marketopia/ #MSPsales #MSPmarketing #GROWLimitless #Marketopia #ManagedServices #MSPgrowth 

  15. 5

    Arlin Sorensen | Build a Business That Lasts and a Life That Matters | GROW Limitless | EP 5

    How do you build a business that lasts and a life that matters after it?In this episode of the GROW Limitless podcast, Terry Hedden sits down with Arlin Sorenson, founder of HTG Peer Groups and VP of Ecosystem Evangelism at ConnectWise, to talk legacy, leadership and life beyond the bottom line. Arlin has been guiding MSPs for decades and his wisdom runs deep; from the early days of running his own IT company and building the industry’s most respected peer group network, to helping business owners plan their exit and find purpose in what comes next. It doesn't matter if you're scaling fast or starting to think about what comes after the exit, this episode delivers valuable insights on MSP growth, community, and living with intention. What you'll learn in this episode: – Why peer groups still matter in today’s MSP ecosystem – The link between legacy, leadership and long-term growth – What most MSPs get wrong about life after exit – How ConnectWise and HTG changed the game for MSP coaching – What it really means to build a business on purpose This one’s for every MSP owner who’s thinking bigger than just next quarter’s revenue. Subscribe for more episodes on MSP AI, partner success, and the future of the channel. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/MarketopiaMarketing/ X: https://twitter.com/marketopiatgm Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/company/marketopia/#AIforMSPs #AIMSP #MSPAI #ManagedServices #GrowLimitless #Marketopia

  16. 4

    Will Daughtrey | From Copiers to Consulting | GROW Limitless | EP 4

    In this episode, Terry sits down with Will Daughtrey, founder of Tac 1 Consulting, to explore how he went from the copier industry to launching a thriving consulting firm, and how he closed his first opportunities with a perfect success rate. Will shares how understanding your clients’ business, speaking their language, and leveraging AI for MSPs or IT providers can help you stand out in crowded markets. Inside This Episode: Will’s journey from healthcare IT to consulting Why knowing your clients’ goals matters more than your tools How LinkedIn and AI transformed his marketing The role of robotic process automation in healthcare What it’s like to partner with Marketopia for growth Tips for building a team and culture that clients trust If you’re ready to rethink how you approach sales, marketing, and service delivery—or if you just want inspiration from someone who’s walked the path—this episode is for you. Subscribe for more episodes on MSP AI, partner success, and the future of the channel. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/MarketopiaMarketing/ X: https://twitter.com/marketopiatgm Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/company/marketopia/ #AIforMSPs #AIMSP #MSPAI #ManagedServices #GrowLimitless #Marketopia 

  17. 3

    Len DiCostanzo | How Community, Enablement, and AI Fuel Growth | GROW Limitless Podcast | EP 3

    Welcome to Episode 3 of GROW Limitless, hosted by Marketopia CEO Terry Hedden. This episode features channel leader Len DiCostanzo, co-founder of Affire and longtime MSP advocate, with decades of experience helping vendors and partners scale smarter. Together, Terry and Len unpack why the most successful MSP vendors don’t just push products; they build communities. They share real examples of companies like ConnectWise and Pax8, who invested in education, enablement and thought leadership to create raving fans. They also dig into the role of AI for MSPs, the importance of human oversight, and how smart MSPs are already using AI to automate operations, increase profitability and deliver more value to clients. Key takeaways: How strong communities drive stickiness and growth Why training and enablement are non-negotiable for scaling your MSP practice How vendors can support partners with real sales and marketing investment What AI MSP leaders are doing to stand out (and why you should too) Subscribe for more episodes on MSP AI, partner success, and the future of the channel. 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/MarketopiaMarketing/ X: https://twitter.com/marketopiatgm Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/company/marketopia/ #AIforMSPs #AIMSP #MSPAI #ManagedServices #GrowLimitless #Marketopia 

  18. 2

    Jay McBain | MSP AI Opportunities | GROW Limitless | EP 2

    MSP AI Opportunities: What Jay McBain Thinks You Should Do Now Welcome to Episode 2 of GROW Limitless, hosted by Marketopia CEO Terry Hedden. This episode brings in one of the most respected voices in the channel: Jay McBain. Known for his research, forecasts, and no-BS takes on tech trends, Jay joins Terry to talk about what MSPs should be paying attention to right now. We look into Iron Man-level agentic AI, expose the 99% of business data still untouched by AI, call out MSPs giving away their best advice for free, and break down why success isn’t about being the biggest — it’s about being better than the guy across the street. We dig into the real growth numbers in managed services and cybersecurity, why MSPs are leaving money on the table with AI, and how platform giants like Microsoft and Salesforce are shaping the future of service delivery. If you're exploring AI for MSPs, already building your AI MSP stack, or looking to stay competitive as the market shifts, this episode is your blueprint. Subscribe for more episodes and stay connected: 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/MarketopiaMarketing/ X: https://twitter.com/marketopiatgm Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/company/marketopia/ #AIforMSPs #AIMSP #MSPAI #ManagedServices #GrowLimitless #Marketopia 

  19. 1

    Gregg Lalle | Feed the Beast | GROW Limitless | EP 1

    AI for MSPs: How to Stop Waiting and Start Winning with Gregg LalleWelcome to the first episode of Grow Limitless, hosted by Marketopia CEO Terry Hedden. This episode dives straight into what MSPs need to hear right now: how AI is changing the game, and what to do about it. Gregg Lalle, former ConnectWise exec and now co-founder of Synthreo, joins Terry to talk about what’s coming fast and what MSPs can do to stay ahead. They break down the shift happening in SaaS, how AI for MSPs is already creating new revenue opportunities, and why sticking with the status quo is the most expensive move you can make. If you’re an AI MSP looking to scale smarter or just starting to explore MSP AI strategy, this episode gives you a real-world look at how to turn AI from a buzzword into a business advantage.Subscribe for more episodes and stay connected: 📩 Newsletter: https://marketopia.com/who-we-are/resources/news-blog/ 🌐 GROW Community: https://marketopia.com/community/ 📱 Follow Marketopia: Facebook: https://www.facebook.com/MarketopiaMarketing/ X: https://twitter.com/marketopiatgm Instagram: https://www.instagram.com/marketopiatgm/ LinkedIn: https://www.linkedin.com/company/marketopia/ #AIforMSPs #AIMSP #MSPAI #ManagedServices #GrowLimitless #Marketopia 

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ABOUT THIS SHOW

Tune into GROW Limitless to learn about business growth and success with your host, Terry Hedden.

HOSTED BY

GROW Limitless

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