PODCAST · business
Growth: Cultivated
by Michelle Casini
Growth: Cultivated — A Bluebonsai Podcast brings together leaders across the health, wellness, and aesthetics space to share real-world insights on growing smarter — not just bigger.Hosted by Michelle Casini, founder of Bluebonsai Group, the podcast explores marketing, operations, AI, and growth strategies designed to help businesses build sustainable, predictable growth. Growth: Cultivated is an extension of BlueBonsAi Group’s mission to help organizations streamline systems, improve efficiency, and unlock new growth opportunities.
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How Authenticity in Marketing Builds Trust in Aesthetics
Dr. Igor Burko of SY Aesthetics shares how authenticity on social media is helping build trust, attract patients, and grow a premium aesthetics brand. We also discuss patient retention, balancing paid vs. organic marketing, the future of AI in private practice, and creating a true one-stop-shop patient experience.If you’re a practice owner, founder, or marketer in health, this episode is packed with smart growth insights.
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ABOUT THIS SHOW
Growth: Cultivated — A Bluebonsai Podcast brings together leaders across the health, wellness, and aesthetics space to share real-world insights on growing smarter — not just bigger.Hosted by Michelle Casini, founder of Bluebonsai Group, the podcast explores marketing, operations, AI, and growth strategies designed to help businesses build sustainable, predictable growth. Growth: Cultivated is an extension of BlueBonsAi Group’s mission to help organizations streamline systems, improve efficiency, and unlock new growth opportunities.
HOSTED BY
Michelle Casini
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