PODCAST · business
Holistic Marketing Simplified
by Molly Cahill
More dream patients and clients? Yes, please! Come hang while we chat all things EASE in your marketing, like bite-sized tips and hacks, foundational messaging strategies, plus interviews with experts on ways to use your own natural strengths to take your marketing from a "should" to a "I get to."For full show notes, resources, and more from this podcast, head to mollycahill.com/podcast.Connect with Molly:mollycahill.cominstagram.com/mollyacahill
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168: How to Set Up and "Feed" a Claude Project for Your Practice's Social Media Marketing
Want an inside look into how our social media marketing agency uses AI? In today’s episode, I’m sharing just that. I’m diving into what we feed into each of our Claude projects, including the prompts, messaging, and everything else we use to create content. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollycahill.com/sprintEpisode 165: My #1 Strategic and Time Saving Hack for Your Practice’s Instagram Content: mollycahill.com/repurposing-instagram-content-practiceConnect with Molly:Website: mollycahill.comInstagram: instagram.com/mollyacahillHolistic Marketing Hub holisticmarketinghub.com/enroll
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167: Your Fear of Unfollows & Unsubscribes Is Hurting Your Business Growth
Are you always checking to see how many people have unfollowed you? When you obsess over unsubscribes and unfollows, you hesitate to market, stop selling, and leave money on the table.In today’s episode, I’m talking about why I think you should stop checking these stats or worrying about why they're unfollowing your content. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:1 Hour Pick My Brain Call: mollycahill.com/pickmybrainCopy/Paste Email Scripts To Grow Your Instagram: mollyacahill.kartra.comEpisode 159: Get Patients On Your Schedule THIS WEEK with this Simple Email Template: mollycahill.com/email-template-get-patients-scheduledEpisode 147: Hate Spending Time On Instagram? Try These Proven Steps: mollycahill.com/instagram-less-time-for-clinicsConnect with Molly:Website: mollycahill.comInstagram: instagram.com/mollyacahillHolistic Marketing Hub holisticmarketinghub.com/enroll
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166: Never Run Out of Post Ideas for Instagram Again
Don’t know what to post on Instagram? Today’s episode will cure you from that. I’m sharing 5 things that will help you to always know what to post. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:The Go-To Practitioner - Fill Your Clinic With Local Patients Using Instagram: holisticmarketinghub.com/masterclassEpisode 165 - My #1 Strategic and Time Saving Hack for Your Practice’s Instagram Content:mollycahill.com/repurposing-instagram-content-practiceEpisode 157 - 3 Easy Reels When You Don’t Know What To Post: mollycahill.com/easy-reels-when-you-dont-know-what-to-postEpisode 115 - The Hidden Power of Collaboration Posts: mollycahill.com/instagram-collaboration-postsConnect with Molly:Website: mollycahill.comInstagram: instagram.com/mollyacahillHolistic Marketing Hub holisticmarketinghub.com/enroll
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165: My #1 Strategic and Time Saving Hack for Your Practice's Instagram Content
Want to save time on Instagram? In today’s episode, I’m sharing how I do exactly that while also being super strategic about my content. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:The Go-To Practitioner - Fill Your Clinic With Local Patients Using Instagram: holisticmarketinghub.com/masterclassPinned Posts Free Guide: mollycahill.com/pinnedEpisode 157 3 Easy Reels When You Don’t Know What To Post: mollycahill.com/easy-reels-when-you-dont-know-what-to-postOn Cloud Riley: instagram.com/oncloudrileyTerry and Kaniyia: instagram.com/terryandkaniyiaConnect with Molly:Website: mollycahill.comInstagram: instagram.com/mollyacahillHolistic Marketing Hub holisticmarketinghub.com/enroll
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164: How Busy Practitioners Make Time to Film Videos for Reels
Is your Instagram full of stock photos and random Canva graphics? That's not gonna attract patients. But how do you make time to film videos when you're back to back with patient care? In today’s episode, I’m walking you through how to make sure filming videos for Reels can be seamlessly built in (and what to do when patients don't want to be on camera). Plus, tips to maximize opportunities to create your content. This episode originally aired on October 28, 2025 as episode 141.Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollyacahill.kartra.com/page/sprintEpisode 128 What’s Working on Instagram in 2025: mollycahill.com/whats-working-instagram-2025Episode 18 How to Prep for a Photoshoot with Anneliese Elder: mollycahill.com/18-how-to-prep-for-a-photoshoot-why-you-need-one-with-anneliese-elderPinned Posts Free Guide: mollycahill.com/pinnedBluetooth Mic: a.co/d/08qbZXpTripod: a.co/d/2ysybM3Connect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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163: Why We Don't Use Meta Business Suite or Autopost (and What To Do Instead)
Want my advice for scheduling your content ahead of time? Well, the truth is… Instagram doesn’t want you to do that. In today’s episode, I’m breaking down why there is no one perfect solution for scheduling your content, plus how you can still plan ahead to make posting easier. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollycahill.com/sprintEpisode 161 How To Edit Instagram Reels Using Instagram’s Free Edits App: mollycahill.com/instagram-reels-editing-appEpisode 145 How To Show Up On Social Media When You Have Zero Time: mollycahill.com/bare-minimum-instagram-strategy-for-practitionersEpisode 90: Creating a Content Ecosystem for Instagram: mollycahill.com/instagram-content-ecosystemHolistic Marketing Hub Student Testimonial: instagram.com/p/DWTwzgFEb8PConnect with Molly:Website: mollycahill.comInstagram: instagram.com/mollyacahillHolistic Marketing Hub holisticmarketinghub.com/enroll
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162: Google Business Profile, Customer Journeys and More Ways to Attract Local Clients with Doula Darcy
If you want more local clients to find and choose your practice, this one’s for you. I’m chatting with Doula Darcy about optimizing your Google Business Profile, understanding customer journeys, and simple ways to turn local searches into actual bookings.Review full show notes and resources at mollycahill.com/podcastConnect with Darcy:Website: douladarcy.comInstagram: instagram.com/thedouladarcyPodcast: douladarcy.com/podcastConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollWebsite: mollycahill.comInstagram: instagram.com/mollyacahill
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161: How to Edit Instagram Reels Using Instagram’s Free Edits App
Are you using the Instagram Edits app? In today’s short and sweet episode, I’m sharing why this is the one app that we use in our agency to edit all our client reels. Plus, tips and tricks for you to get started with Edits, and which features I love the most. If you've been looking for the comparison guide of Instagram Edits vs. CapCut & InShot, this is it!Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Episode 115: The Hidden Power of Collaboration Posts: mollycahill.com/instagram-collaboration-postsEpisode 90: Creating a Content Ecosystem for Instagram: mollycahill.com/instagram-content-ecosystemConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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160: Zero comments on Instagram? Try this.
Are you not getting any comments on your posts? In today’s episode, I’m sharing a quick and easy solution: “can’t-help-myself” content. Tune in to learn about these conversation starters and how they’ll help not only your Instagram page, but your practice as well!Review full show notes and resources at mollycahill.com/podcastPrompt Mentioned:Act as an Instagram engagement strategist who specializes in local health practices.Can you help me come up with 5 “conversation starter” or “can’t help myself” engagement prompts for Reels or carousels for my ______ practice?My ideal patient is: ______ Common conditions I treat: ______ Tone I like: (playful / validating / bold / nurturing / witty / clinical but warm)Here are examples that have performed well so you understand the style:A post that says: “How long were you in labor?” with different colored hearts for different time ranges“If you named your child after your pregnancy cravings, what would their name be?”Please:Make them identity-based and easy to answer in 3 secondsMake them specific to my niche (not generic wellness prompts)Include a mix of playful and validatingFormat them as ready-to-post text I could put directly on a graphic or as the first line of a captionAvoid clinical jargonAvoid generic health questions like “How are you feeling?”Mentioned in this Episode:1:1 Pick Molly’s Marketing Brain/Account Audit: mollycahill.com/pickmybrainGroup Program Content Sprint: mollycahill.com/sprintEpisode 90: Creating a Content Ecosystem for Instagram: mollycahill.com/instagram-content-ecosystemConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram:instagram.com/mollyacahill
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159: Get Patients on Your Schedule THIS WEEK with this Simple Email Template
Want to fill the gaps in your patient schedule this week? In today’s episode, I’m sharing a quick and easy tip for keeping your practice booked. Plus, I’ll provide you with tips for exactly what to say!Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Copy/Paste Email Scripts To Grow Your Instagram: mollyacahill.kartra.comThe Go-To Practitioner - Fill Your Clinic With Local Patients Using Instagram: holisticmarketinghub.com/masterclassEpisode 124 Email Marketing 101 for Local Health Pros with Kate Matheson: mollycahill.com/email-marketing-kate-mathesonEpisode 49 Email Marketing 101 for Your Wellness Practice: mollycahill.com/49-email-marketing-tipsInstagram Post Mentioned: https://www.instagram.com/p/DUB2uOGEd6l/Connect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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158: Taking Your In-Person Practice Online - A REALISTIC Chat with Michelle Rogers
Are you looking to grow your online practice? In today’s episode, I’m chatting with growth strategist Michelle Rogers about creating a sustainable and fulfilling virtual practice. Hear the hilarious story of when Michelle and I first connected, plus learn how to create an authentic practice and stand out in the online space. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Pick My Brain Call: mollycahill.com/pickmybrainGroup Program Content Sprint: mollycahill.com/sprintConnect with Michelle:The Wealth Collective: wellthywoman.co/the-wellth-collectiveThe Wealth Academy: wellthywoman.co/academyInstagram: instagram.com/wellthywoman.coWebsite: wellthywoman.coConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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157: 3 Easy Reels When You Don't Know What to Post
Don’t know what to post? Today’s episode has three super easy reel ideas for marketing your practice. Use these to let your potential patients know that they’re in the right place!Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:1 hour pick my brain call: mollycahill.com/pickmybrainConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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156: How to Choose a Business Coach + Red Flags to Avoid with Lacey Sites
Ready for some free business coaching? In today’s episode, I’m doing a deep dive with my own business coach Lacey Sites into what you and your business can gain from an outside perspective. Plus, how to tackle common issues around visibility, social media engagement, and choosing the right coach. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:1 hour pick my brain call: mollycahill.com/pickmybrainLITerally Season Twelve with Lacey Sites and Molly Cahill: alituplife.com/category/season-12Connect with Lacey:Website: alituplife.comInstagram: instagram.com/alituplifePodcast: alituplife.com/podcastConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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155: "But I'm Not Good at Technology" and Other Lies Keeping You Stuck
Do you believe you’re just not good with technology? In today’s episode, I’m helping you to challenge your limiting beliefs and overcome your fears about social media marketing. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:1 hour pick my brain call mollycahill.com/pickmybrainLITerally Season Twelve with Lacey Sites and Molly Cahill: alituplife.com/category/season-12Connect with Michelle:Website: michellegrasek.comInstagram: instagram.com/michellegrasekConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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154: Why Local Instagram Strategy Works—Even When You Serve Online Patients Too ft. Michelle Grasek
What can you expect as a local business on Instagram in 2026? Today’s episode features my conversation with Michelle Grasek on the Acupuncture Marketing School podcast. We dive into Instagram marketing strategies to grow your local brick-and-mortar business, as well as build a community. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Episode 112 Instagram Marketing Tips for Acupuncturists with Molly Cahill: michellegrasek.com/instagram-marketing-tips-for-acupuncturistsUse coupon code AMS to save $200 on the Holistic Marketing Hub: holisticmarketinghub.com/enrollConnect with Michelle:Website: michellegrasek.comInstagram: instagram.com/michellegrasekConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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153: Update: How to Use Instagram Hashtags and Keyword Update for Local Business
Do you know about Instagram’s latest update? In today’s episode, I’m looking at the platform’s recent changes to hashtags, and sharing my guidelines for how to best use them on your posts. You’ll learn how to give the algorithm the most information possible in order to get in front of your ideal patients and clients. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollycahill.com/sprintEpisode 144 How I’m Starting My Acupuncturist’s Instagram From Scratch: mollycahill.com/starting-acupuncturist-instagram-from-scratchConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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152: My Most Ignored Instagram Advice That Will Actually Get Results for Your Clinic
Have you been ignoring my advice? In today’s episode, I’m sharing the three pieces of advice that I know will make an impact in your Instagram marketing, but that I see getting ignored again and again. Tune in to learn why you need to be networking, getting your current patients involved, and doubling down on what’s already working. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Copy/Paste Email Scripts To Grow Your Instagram: mollycahill.com/emailEpisode 115 The Hidden Power of Collaboration Posts: mollycahill.com/instagram-collaboration-postsEpisode 89 Scrappy Ways to Increase Engagement: mollycahill.com/increase-instagram-engagementConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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151: Tracking These Simple Things for Massive Clinic Growth with Dr. Nikki Cottis
Want the inside scoop on managing a practice in a destination spot? In today’s episode, I’m talking with Dr. Nikki Cottis about her practice in Gulf Shores, Alabama. We’re diving into marketing your practice in a touristy spot, procedure for seeing out-of-town patients, and metrics for running a smooth and successful business. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:KPI Tracker: go.thewealthypractitioner.com/profitable-team-kpiHow to Grow a Highly Profitable Team: go.thewealthypractitioner.com/profitable-team-kpiConnect with Dr. Nikki Cottis: The Wealthy Practitioner Podcast: thewealthypractitioner.comThe Wealthy Practitioner Podcast: stephaniewigner.com/podcastThe Wealthy Practitioner Instagram: instagram.com/wealthypractitionersDr. Nikki on Instagram: instagram.com/drnikkicottisConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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150: Here's What Will Actually Grow Your Practice in 2026
What is the ONE thing that will move the needle for your practice in 2026? In today’s compilation episode, I’m joined by a handful of practitioners, coaches, and educators to bring you a round-up of top tips for your marketing this year. Review full show notes and resources at mollycahill.com/podcastConnect with Dr. Danielle Roach:The Expanded Collective: stan.store/theexpandedcollectiveThe Expanded Life Podcast: podcasts.apple.com/us/podcastInstagram: instagram.com/theexpandedcollectiveWebsite: theexpandedcollective.comConnect with Dr. Lauryn Brunclik:The Uncharted CEO: sheslaystheday.mykajabi.com/the-uncharted-ceo-programShe Slays The Day Podcast: sheslaystheday.mykajabi.com/podcastInstagram: instagram.com/drlaurynbWebsite: sheslaystheday.mykajabi.comConnect with Samantha Mabe: Live Co-Working: lemonandthesea.thrivecart.com/website-coworkingElevate Your Practice Podcast: lemonandthesea.com/elevate-your-practiceInstagram: instagram.com/lemonandtheseaWebsite: lemonandthesea.comConnect with Sarah Cook: ChatGPT Setup Tutorial: wellnesswriter.com/resourcesInstagram: instagram.com/sarahcook.wellnesswriterWebsite: wellnesswriter.comConnect with Heather Hammell:Sell MFR To Anyone In Any Situation: themfrcoach.com/webinarThe MFR Coach’s Podcast: themfrcoach.com/podcastInstagram: instagram.com/themfrcoachWebsite: themfrcoach.comConnect with Dr. Michelle Grasek: Get Found on Google: michellegrasek.thinkific.com/bundles/get-found-on-google-bundleAcupuncture Marketing School Podcast: michellegrasek.com/blogInstagram: instagram.com/michellegrasekWebsite: michellegrasek.comConnect with Dr. Nikki Cottis: The Wealthy Practitioner Podcast: stephaniewigner.com/podcastInstagram: instagram.com/drnikkicottisWebsite: thewealthypractitioner.comConnect with Kate Matheson: Custom Growth Playbook: katematheson.com/growthplaybookInstagram: instagram.com/mathesonandcoWebsite: mathesonandco.caConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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149: Permission to Unplug This Week- A Quick Holiday Message
Happy holidays and winter break! Today’s short and sweet episode is your permission slip to unplug for the rest of the year. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollycahill.com/sprintBrick: getbrick.appConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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148: Manifesting, Marketing Ecosystems, and a 7 Figure Clinic with Dr. Danielle Roach
How can you better create business growth and success? In today’s episode, I’m talking with Dr. Danielle Roach about the importance of clarity and attracting the “right fit” patients. We’re diving into realistic manifestation techniques, becoming a local authority, and the challenge of navigating significant career decisions. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Use code “sprint” for $1,000 off the Group Program Content Sprint: mollycahill.com/sprintThe Expanded Life Podcast with guest Molly Cahill: podcasts.apple.com/us/podcast/local-instagram-marketing-that-actually-brings-patientsConnect with Dr. Danielle:Website: theexpandedcollective.comInstagram: instagram.com/theexpandedcollectivePodcast: podcasts.apple.com/us/podcastConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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147: Hate Spending Time on Instagram? These Proven Strategies Actually Help
Want to improve your relationship with Instagram? In today’s episode, I’m sharing my top tips for making social media marketing on Instagram more enjoyable. Transform your relationship with the platform and focus on what’s really important: connecting with your patients. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollycahill.com/sprintConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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146: The Non-Fancy Ways I Actually Use AI to Make Social Media Content Easier & Better
Are you using AI to improve your social media content? In today’s episode, I’m sharing how I use AI on a day-to-day basis for my own content as well as for my clients. I’m diving into how I use it to turn braindumps into content and to truly bring out the best of my own voice. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollycahill.com/sprintInner Current Somatics on Instagram: instagram.com/p/DQuP4PiDltEConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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145: How To Show Up On Social Media When You Have Zero Time [REPLAY]
Want to spend less time on social media for the holidays? In today’s replay episode, I’m walking you through my bare minimum Instagram strategy for when you want or need to show up less. This episode originally aired as Episode 110 on March 18th, 2025.Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Pinned Posts Free Guide: mollycahill.com/pinnedEpisode 91 How To Properly Set Up Your Instagram Profile: mollycahill.com/how-to-set-up-your-instagram-profileEpisode 71 Optimizing Your Instagram Bio: mollycahill.com/71-optimizing-your-instagram-bioConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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144: How I'm Starting My Acupuncturist's Instagram From Scratch
Where would I start if I were building an Instagram account today? In this episode, I’m sharing an inside look at the process of starting a business account for my own personal acupuncturist. I’m diving into my top priorities for the account, plus how I’m creating consistency with her brand and promoting her services to a local audience. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollycahill.com/sprintPinned Posts Free Guide: mollycahill.com/pinnedEpisode 115 The Hidden Power of Collaboration Posts: mollycahill.com/instagram-collaboration-postsConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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143: Small Tweaks, More Clients for Practitioners with MFR Business Coach Heather Hammell
Ready to make the business side of your practice run smoothly? In today’s episode, I’m joined by MFR business coach Heather Hammell to talk about the foundations of your business. We’re diving into the top three things to prioritize in your practice, plus common marketing mistakes when it comes to selling your services. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollycahill.com/sprintConnect with Heather:Website: themfrcoach.comPodcast: themfrcoach.com/podcastInstagram: instagram.com/themfrcoachConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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142: How to Edit Instagram Reels for Maximum Impact [REPLAY]
Looking to level up your reels content? In today’s episode, I’m sharing my best advice for reels that can make or break your view count. Use these simple editing tips to make more impact without changing your content!This episode originally aired as episode 116 of the Holistic Marketing Simplified Podcast!Review full show notes and resources at mollycahill.com/podcastGet access to my Marketing Roadmap Private Audio Training: mollycahill.com/privatetrainingMentioned in this EpisodeEpisode 93 Top Hacks For Face To Camera Reels: mollycahill.com/top-hacks-for-filming-face-to-cameraInstagram Marketing Masterclass: mollycahill.com/masterclassHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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141: Creating Instagram Content with a Busy Schedule of Patients
Tired of your Instagram feeling like a digital brochure with stock photos and random Canva graphics? You're not alone, but you're probably thinking you're too busy to do anything about it, right? In today’s episode, I’m walking you through exactly what I’d do first if you're trying to get consistent on Instagram in a way that actually feels doable for your real-life schedule. Plus, tips to maximize opportunities to create your content. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollyacahill.kartra.com/page/sprintEpisode 128 What’s Working on Instagram in 2025: mollycahill.com/whats-working-instagram-2025Episode 18 How to Prep for a Photoshoot with Anneliese Elder: mollycahill.com/18-how-to-prep-for-a-photoshoot-why-you-need-one-with-anneliese-elderPinned Posts Free Guide: mollycahill.com/pinnedBluetooth Mic: a.co/d/08qbZXpTripod: a.co/d/2ysybM3Connect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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140: Canva is Not a Social Media Strategy
Are you avoiding Canva? In today’s episode, I’m sharing a common hurdle that might be holding you back in your marketing: a block around learning Canva. Canva is a graphic design platform that will help you show up online with brand consistency, and I’m answering your questions about how to use it easily and effectively. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Group Program Content Sprint: mollyacahill.kartra.com/page/sprintCanva: https://www.canva.com/Chrome Font Finder: chromewebstore.google.com/detail/font-finderWhat The Font: myfonts.com/pages/whatthefontSara Wiles VA Matchmaking: startandgrowco.com/matchmakingUpwork: upwork.com/hire/landingCarousel Mentioned: instagram.com/p/DPhV2IbkQBo/?img_index=1Connect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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139: Instagram Tips for Acupuncturists ft. Michelle Grasek of Acupuncture Marketing School
Is your Instagram marketing effectively boosting your practice? Today’s episode is a replay of my interview with Michelle Grasek on the Acupuncture Marketing School Podcast. We’re chatting about realistic strategies to grow your local audience online, plus how to capitalize on Instagram as a search engine and what’s working on social media today. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Acupuncture Marketing School Episode 102 How To Get Patients from Instagram in 2025 with Molly Cahill: michellegrasek.com/social-media-for-acupuncturistsMolly’s Free Instagram Engagement Checklist: tck0d5a3nkz.krtra.com/t/cUp9tgFxj0YfConnect with Michelle: Instagram: instagram.com/michellegrasekWebsite: michellegrasek.comConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram:instagram.com/mollyacahill
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138: How Dr. Nicole Filled Her New Practice's Schedule Using Instagram
Does your Instagram marketing strategy need a refresh? In today’s episode, I’m chatting with Dr. Nicole Short all about her takeaways from my Holistic Marketing Hub, plus how she went from an associate to opening her own successful practice. Get a behind-the-scenes look at her Instagram strategy and more!Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Episode 128 What’s Working On Instagram in 2025: mollycahill.com/whats-working-instagram-2025Episode 76 The Easiest (And Cheapest!) Way To Grow Your Email List With Targeted Leads: mollycahill.com/76-grow-your-email-listGroup Program Content Sprint: mollyacahill.kartra.com/page/sprintConnect with Dr. Nicole:Instagram: instagram.com/dr.nicole.shortWebsite: risechiropracticandnutrition.comConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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137: Instagram's New Repost Feature: A Short Cut to Local Growth for Your Clinic
Have you tried out Instagram’s new feature? In today’s episode, I’m telling you all about the repost button and how to use it to attract more local patients. Plus, I’m sharing the results of my own experiment with marketing via the repost button. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Pinned Posts Free Guide: mollycahill.com/pinnedThe Go-To Practitioner Free Masterclass: mollycahill.com/masterclassCarousel: https://www.instagram.com/p/DOoGno9ESpr/?img_index=1Connect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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136: Case Studies: How to Turn Silent Lurkers into Paying Patients
Want the secret to getting even your silent followers to book your services? In today’s episode, I’m sharing the power of a case study Instagram carousel. I’m diving into how to pick patients to highlight, how to stop the scroll, and how to walk your followers through a case study slide-by-slide. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:FREE Case Study Templates: mollycahill.com/casestudySign Up For My New Masterclass: mollycahill.com/masterclassYour Content Ecosystem: holisticmarketinghub.com/content-plannerEpisode 90 Creating A Content Ecosystem For Instagram: mollycahill.com/instagram-content-ecosystemConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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135: Out With Fear-Based Marketing—Let's Start a Healing Revolution
Can you make this world a better place through your marketing strategy? In today’s episode, I’m sharing a heart-to-heart about the impact of marketing messaging on our nervous systems. I’m diving into how the language you use can change how your audience feels, plus examples to create more ease and safety. Review full show notes and resources at mollycahill.com/podcastConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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134: How to Keep Instagram Working When You’re Too Busy to Post Frequently [REPLAY]
Have zero time for social media? In today’s episode, I’m walking you through my bare-minimum social Instagram strategy. Review full show notes and resources at mollycahill.com/podcastThis episode originally aired as episode 111 of the Holistic Marketing Simplified Podcast!Get access to my Marketing Roadmap Private Audio Training: mollycahill.com/privatetrainingMentioned in this Episodemollycahill.com/pinnedEpisode 91 How To Properly Set Up Your Instagram Profile: mollycahill.com/how-to-set-upEpisode 71 Optimizing Your Instagram Bio: mollycahill.com/71-optimizingHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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133: Neuroscience Meets Practice: What to Say to Patients About the Nervous System in 2025 with Dr. Monique Andrews
Does your messaging create trust and safety? In today’s episode, Dr. Monique Andrews returns to the podcast to speak on how you can more effectively communicate about chiropractic and neuroscience with your patients. Plus, we discuss the latest in nervous system research. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Episode 35 Dr. Mo Knows: mollycahill.com/chiropractic-care-messaging-tipsConnect with Monique:Instagram: instagram.com/drmoniqueandrewsWebsite: drmoniqueandrews.comNeuroscience Training Program: drmoknows.com | Save $200 with code: DMKNEURO Research Review: chiropraticneuroscience.com | Save $100 with code: SPECIALCODEConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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132: How I Get AI to Write Carousels that Sound Exactly Like I Talk
Want an “easy button” for content creation? In today’s episode, I’m sharing a quick tip on how I use ChatGPT to create Instagram carousels. Review full show notes and resources at mollycahill.com/podcastCheck out the prompt I use: I’m going to braindump an idea for an Instagram carousel, don’t change my words but please clean it up.Mentioned in this Episode:Episode 128 What’s Working on Instagram in 2025: mollycahill.com/whats-working-instagram-2025Connect with Molly:Use code “podcast” for $100 off the Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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131: The Reframe You Need When You're Afraid of Being "Too Sales-y"
Is the fear of being “salesy” holding you back? In today’s episode, I’m sharing how you’re actually doing so many patients a disservice by not sharing more about what you offer. Plus, I’m sharing background on my own personal health journey and why revisiting your why may reignite your confidence to sell.Review full show notes and resources at mollycahill.com/podcastConnect with Molly: Holistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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130: Show Your Real Personality Online to Attract the Right Patients with Dr. Bryant Harris
Ready for some exclusive tips to level up your practice’s marketing? In today’s episode, I’m talking with chiropractor Dr. Bryant Harris about his impressive social media presence. He’s sharing his thoughts on participating in trends, niching down, and coming off more approachable on camera.Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Episode 126: Instagram Edits App: mollycahill.com/instagram-edits-app-for-reelsEpisode 93: Top Hacks For Filming Face To Camera Reels: mollycahill.com/top-hacks-for-filming-face-to-camera-reelsEpisode 18: How To Prep For A Photoshoot: mollycahill.com/18-how-to-prep-for-a-photoshoot-why-you-need-one-with-anneliese-elderConnect with Bryant:Youtube: youtube.com/@trucenteredInstagram: instagram.com/drbryantcharrisWebsite: chiropractorsannapolis.comConnect with Molly:Holistic Marketing Hub holisticmarketinghub.com/enrollInstagram: instagram.com/mollyacahill
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129: How To Run a Promotion on Instagram, Inspired by Buc-ee’s Marketing
Are you doing enough in your promotion? Today’s episode is inspired by my recent road trip and a stop at the iconic Buc-ee’s gas station. I’m sharing my secrets to running a successful promotion, with Buc-ee’s marketing serving as a case study. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Buc-ee’s on Instagram: https://www.instagram.com/bucees/Molly “Pick My Brain” Zoom Call: Holistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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128: What's Working on Instagram in 2025
What’s working on Instagram right now? In today’s summer shorts episode, I’m taking a closer look at what you might call the current trend on social media: casual, uncurated content. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Grow and Delegate Your Clinic Instagram: www.mollycahill.com/sprintMolly’s Casual Instagram Carousel: instagram.com/p/DLkYQ8Qu1UkHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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127: How Mom Entrepreneurs Can Get Back 5 Hours a Week with Shannon Logan
Ready for a free business coaching session? In today’s episode, I’m interviewing my very own business coach, Shannon Logan, about her methods to give entrepreneurial women their time back. We dive into her tips for determining what tasks to focus on for the greatest impact, how to schedule your time in a way that truly serves you, and creating simplicity in order to build sustainability and success. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Grow and Delegate Your Clinic Instagram: www.mollycahill.com/sprintShannon Logan Website: coachshannonlogan.comShannon Logan Instagram: instagram.com/coachshannonloganHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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126: Why I'm Loving Instagram's Free Edits App for Editing Reels
Have you tried the new Instagram Edits app yet? In today’s episode, I’m sharing what I love about the new app and how I’m using it personally and for clients. Review full show notes and resources at mollycahill.com/podcastGet access to my Marketing Roadmap Private Audio Training: mollycahill.com/privatetrainingMentioned in this Episode:Reels Training + 101 Prompts mollycahill.com/reelsEpisode 63 How Old School Journalism Can Improve Your Messaging: mollycahill.com/63-improve-your-emailHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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125: Keywords: The New Secret To Instagram Success [REPLAY]
Hashtags don’t work like they used to! In today’s episode, I’m taking a closer look at keywords and why you should be focusing on them for your Instagram strategy. You’ll learn how to use keywords effectively, where to place them in your posts, plus why they are so important for Instagram success. This episode originally aired as episode 108 of the Holistic Marketing Simplified Podcast!Review full show notes and resources at mollycahill.com/podcastMentioned in this EpisodePinned Posts Guide: mollycahill.com/pinnedEpisode 108 Instagram Keywords mollycahill.com/instagram-keywords-local-businessHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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124: Email Marketing 101 for Local Health Pros with Kate Matheson
Think email marketing is dead? Think again! In today’s episode, I’m welcoming business coach Kate Matheson back to the show to dive into email marketing basics. We’re covering the tech behind the emails, the formatting and what to include in your subject line, plus why email marketing is such a game changer for business. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Kate Matheson Website: mathesonandco.caThe Email Vault: www.katematheson.com/emailvault-fbEmail Scripts To Grow Your Instagram: mollycahill.com/emailTest The Spammyness of Your Emails: mail-tester.comEpisode 55 Marketing Mistakes with Kate Matheson: mollycahill.com/55-marketing-mistakesEpisode 10 Establishing Business Foundations with Kate Matheson: mollycahill.com/establishing-business-foundations-with-kate-mathesonJoin Flodesk with Molly’s Affiliate: flodesk.com/c/MOLLYCAHILLHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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123: Inside Your Instagram Content Strategy: What, How, and When To Post [REPLAY]
When it comes to posting on Instagram, we're met with a lot of questions and options, including what, how, and when to post! In today's episode, I'm sharing how you can create an effective content ecosystem while sharing the answer to these questions. This episode originally aired as episode 39 of the Holistic Marketing Simplified Podcast!Review full show notes and resources at mollycahill.com/podcastMentioned in this EpisodeYour Content Ecosystem Planner: https://www.holisticmarketinghub.com/content-plannerEpisode 39 Instagram Content Strategy: mollycahill.com/how-to-create-an-effective-instagram-content-ecosystemHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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122: You Don't Have to be an Influencer to Market Your Holistic Health Practice
"But Molly, I don't want to be an influencer?!" My response to that? You don't have to be! It’s the return of summer shorts! In this episode, I’m bringing back my summer series where I answer your marketing and social media questions with quick, bite-size episodes. Today, I’m reframing what it means to show up on social media, and why doing so is not the same thing as being a content creator or influencer. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Episode 90 Creating a Content Ecosystem for Instagram: mollycahill.com/instagram-content-ecosystemInstagram Management Packages: https://www.holisticmarketinghub.com/servicesThe Quickstart Concierge Instagram Setup: http://mollycahill.com/quickstartHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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121: Marketing for Acupuncturists: Proven Patient-Attraction Strategies with Michelle Grasek
Ready for a crash course in marketing strategy? In today’s episode, I’m talking with acupuncturist Michelle Grasek about her top marketing tips. Michelle is the creator behind the Acupuncture Marketing School and podcast, and she is diving into her strategies for overcoming marketing fears, getting new patients quickly, and so much more. Review full show notes and resources at mollycahill.com/podcastMentioned in this Episode:Acupuncture Marketing School - Get $200 off with code HOLISTICHUB: michellegrasek.com/acupuncture-marketing-schoolAcupuncture Marketing School Podcast: michellegrasek.com/blogMichelle Grasek Website: michellegrasek.comMichelle Grasek Instagram: instagram.com/michellegrasekHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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120: From Recession to Revenue: Dr. Austin Cohen on Chiropractic Growth, Systems, and Strategy
What’s the secret to creating long-term business value? In today’s episode, I’m talking with Dr. Austin Cohen about his experience building his chiropractic business. Listen in for his story of starting the business during a recession, scaling to multiple locations, and building assets for future success. Review full show notes and resources at mollycahill.com/podcastGet access to my Marketing Roadmap Private Audio Training: mollycahill.com/privatetrainingMentioned in this Episode:Chiro 180 Website: chiro180.com/products/monthly-subscriptionDr. Austin Instagram (dm “prompt” for ChatGPT prompt): instagram.com/draustincohenHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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119: How to Niche Without Losing Your Voice: Business and Marketing Tips from 7 Figure Clinic Owner Dr. Emily Kiberd
Want an inside look into building a business that truly supports your life? In today’s episode, I’m talking with Dr. Emily Kiberd about her experiences building a seven-figure brick-and-mortar practice, pivoting to an online business, and niching down in both. Review full show notes and resources at mollycahill.com/podcastGet access to my Marketing Roadmap Private Audio Training: mollycahill.com/privatetrainingMentioned in this EpisodeDr. Emily Website: dremilykiberd.comDr. Emily Instagram: instagram.com/dremilykiberdDr. Emily Hashimoto Instagram: instagram.com/thyroid.strongHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
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ABOUT THIS SHOW
More dream patients and clients? Yes, please! Come hang while we chat all things EASE in your marketing, like bite-sized tips and hacks, foundational messaging strategies, plus interviews with experts on ways to use your own natural strengths to take your marketing from a "should" to a "I get to."For full show notes, resources, and more from this podcast, head to mollycahill.com/podcast.Connect with Molly:mollycahill.cominstagram.com/mollyacahill
HOSTED BY
Molly Cahill
CATEGORIES
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