PODCAST · business
Holistic Women's Business
by Melanie Campbell
Welcome to the Holistic Women’s Business podcast, for heart-led women in service-based business over 40. It's time to discover your unique potential and create the freedom and fulfilment you deserve in your business. I’m your guide, Melanie Campbell. Join me each week to hear my practical insights to align your business with who you are. You’ll also hear inspiring chats with my favourite people.I'm an Intuitive Business Alignment + Copywriting Coach for heart-led women, like you. I weave intuition and practical insights with over 23 years of combined experience from copywriting to Human Design to website design to perimenopause health to energy healing. I'm here to help you because I know what's possible. When I turned 43, my energy seemed to disappear overnight and I was struggling with strange symptoms that turned out to be a combination of burnt out adrenals and perimenopause. After 5 years of exploring and exper
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HWB 104: How to use Human Design to create your aligned business. My simple tips for getting started.
Do you want to create a fulfilling business that fits your personality and your energy? This episode is for you. Today I’m sharing a few beginner friendly tips on how to use Human Design for business alignment. Human Design is one of my favourite business tools because it helps you give yourself permission to do what works for you. After 3 years of testing Human Design in my own business and then using it for my clients, I know how valuable it is for building a fulfilling business without burning out.3 things I chat about in this episode are: 1..Why Human Design is a valuable awareness tool for designing your business around your personality and energy flow.2..How you can use your Human Design energy type as a starting point for being productive without burning out. I also share simple examples from my own business.3..How your Human Design profile lines and Sun gate can give you simple insights into your personality so you can start shaping your business around it. Get access to my simple guides for your Human Design Energy Type and Profile Lines on the links below:Energy Typesmelaniecampbell.com.au/human-design-energy-typesProfile Linesmelaniecampbell.com.au/human-design-profile-linesGet your free Human Design chartjovianarchive.com/get-your-human-design-chartDo you have questions on how to use Human Design to align your business with your personality and energy?I’d love to hear from you, please get in touch on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 103: How to write a purposeful About You page for your heart-led business.
Are you struggling to write an About You page for your website?This episode for you.You’ve probably heard that your About You page is an essential part of your website because it helps show your ideal clients why you're the right person to help them.It can also be the most challenging to write because we often can’t see our own unique value. And I’m speaking from experience here :) Today I’m sharing part of my process to help you find the pieces you need to write an About You page that feels meaningful and builds connection with your ideal clients.3 things I chat about in this episode are:1..Why you need to gather the right pieces before you start writing your About page.2..How to find your Unique Personal Value by finding the connection between your unique strengths, your life experience and your qualifications.3..How to put all the pieces together so you can show your ideal clients what makes you and your business unique. I also share examples so you can see how it works.Do you have questions on how to write a meaningful About page for your heart-led business?I’d love to hear from you, please get in touch:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 102: How to personalise your website copywriting so it sounds like you. Especially if you're using AI to help you.
Do you want a simple way to personalise your website copywriting so it sounds like you?Today I’m sharing a few of my favourite tips to help you turn the words on your website into a conversation with your ideal client. This is more important than ever before because we’re surrounded by so much AI generated content.Your website copywriting needs to sound like you to create meaningful connections with the people you’re here to help. You can also use my tips to make sure your words sound like you if you choose to use AI tools like ChatGPT to help you.3 things I chat about in this episode are: 1..Why it’s essential for your website copywriting to sound like you. 2..My simple tips to turn your website copywriting into a meaningful conversation with your ideal client. 3..How to make sure your website words are authentic to you and what to do when they’re not.Do you have questions on how to make sure your website copywriting sounds like you?I’d love to hear from you, please get in touch on the link below:melaniecampbell.com.au/contact-melanieDo you want to learn how to turn ChatGPT into a supportive tool for your heart-led business?I created ChatGPT with Authenticity for you. My simple online course guides you step by step through everything you need, even if you’re not tech savvy. You can get started here:melaniecampbell.com.au/learn-chatgpt-with-authenticityHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 101: How to use ChatGPT to turn your heart-led business ideas into actionable steps.
Do you want a simple way to structure your heart-led business ideas into action steps?This episode is for you.ChatGPT can be a valuable tool for your business when you use it as an assistant not a replacement for your unique ideas and voice. I’ve discovered that ChatGPT is great at helping me turn the overwhelm of too many ideas into simple structures and action steps. As a solopreneur who does everything myself, it’s essential to experiment with tools that support me in my business.Today I’m sharing some of my process to inspire you to give it a go. Especially if you’re struggling to turn all of your heart-led business ideas into something usable.3 things I chat about in this episode are: 1..Why my essential tips for using ChatGPT are to talk to it as though it’s a human assistant, ask it to use simple everyday language and use it as a tool not a replacement for your voice. 2..How to do a brain dump of your business ideas and get ChatGPT to organise them into something you can use in your business.3..How I use ChatGPT to brainstorm and structure ideas for new offerings in my business. Why it’s a useful starting point for refining your ideas and getting clear on what you want to create in your business.Do you want to learn how to turn ChatGPT into a supportive tool for your heart-led business?I created ChatGPT with Authenticity for you. My simple online course guides you step by step through everything you need, even if you’re not tech savvy. You can get started here:melaniecampbell.com.au/learn-chatgpt-with-authenticityDo you have questions on how to use ChatGPT as a brainstorming assistant for your service-based business?I’d love to hear from you, please get in touch:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 100: Why it’s essential to celebrate your achievements in your heart-led business
Do you celebrate your achievements before you move onto the next task on your business to-do list?This 100th episode is for you.Today I’m talking about why it’s important to notice and celebrate your achievements in your business, even if they seem small.For me, reaching 100 episodes is a milestone I wouldn’t have thought was possible when I was procrastinating over starting this podcast. So today I’m celebrating my 100th episode and inviting you to notice your own business milestones. Because I want you to acknowledge what you’ve already achieved instead of getting caught up in your to-do list.I’m sharing my personal experience with this podcast to inspire you to recognise what you’ve overcome and celebrate every step forward, no matter how small it might seem.3 things I chat about in this episode are: 1..Why it’s important to pause, reflect and celebrate your achievements before moving onto the next task on your to-do list. 2..How to overcome stress and overwhelm by taking mini action steps and acknowledging your progress along the way. 3..How to recognise what you’ve achieved and why it’s helpful to share it with the people who matter to you.What are you celebrating in your business right now? Remember that even if it feels small, it’s still progress. I’d love to hear what it is. Send me a message so I can help you celebrate what you’ve achieved.melaniecampbell.com.au/contact-melanieDo you have questions about how to recognise your own achievements in your heart-led business?Please send me your questions with the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 99: 5 things your heart-led sales page needs to include. And why they matter.
Do you want to write a heart-led sales page to invite your ideal clients to work with you?This episode is for you.Your heart-led sales page needs to show people how you can help them and invite them to take the first step towards working with you.I like to think of it as an invitation page instead of a sales page because you’re focusing on giving people what they need to make an aligned decision.Today I’m sharing five important things I recommend including on your heart-led Sales Page or Invitation Page.3 things I chat about in this episode are: 1..How to describe the outcomes your ideal people could experience when they work with you. And why you need to be purposeful about your offer inclusions.2..How you can help your clients make an informed choice by including energetically aligned pricing and a simple FAQ section.3..Why you need to include your photo and a short bio even if you have a separate About page on your website. Do you have questions on how to write a heart-led sales page for your service-based business?I’d love to hear from you, please get in touch on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 98: How to create spaciousness and ease in your heart-led business.
Do you want to create spaciousness and ease in your heart-led business?This episode is for you because I want to help you get things done in your business without burning out. Today I’m guiding you through three ways I create spaciousness in my own business to inspire you to find what works for you. 3 things I chat about in this episode are: 1..How I use a flexible content creation system for my podcast to give you ideas for creating a simple system that fits your own content rhythm.2..Why I plan my week around my energy and how you can do it too. I help you recognise your energy patterns so you can plan for specific days of the week.3..Why I choose a flexible focus instead of goal setting for my business projects. How you can use this system to improve your productivity without pushing past your energy capacity.Do you have questions on how to create simple systems of spaciousness in your service-based business?I’d love to hear from you, please get in touch on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 97: How to create a heart-led business model that works for you.
Do you want to create a business model that aligns with your personality?This episode is for you.I want to inspire you to say no to all the generic business model advice and create something that feels good for you.We all have our own unique way of helping our clients so your business model needs to support the way you work best.It’s okay to experiment and go beyond the usual one to one or group offerings. I’m sharing my tips to help you brainstorm ideas for what could be possible for you in your service-based business.3 things I chat about in this episode are: 1..Why it’s okay to say no to the business model advice when it doesn’t feel right for you.2..How to start brainstorming ideas for income streams that fit your personality and your energy.3..I share a few examples from my clients and business friends to help you create aligned ways to offer your services.Do you have questions on how to create an aligned business model for your service-based business? I’d love to hear from you, please get in touch here:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 96: How to filter business advice so you can make choices that align with you.
Do you wish you could filter out the noisy business advice and make choices that align with you? This episode is for you.I know what it’s like to follow business advice that doesn’t work. I used to think I was doing something wrong until I realised it was the advice that was the problem. It didn’t fit with how I wanted to do things in my business.Are you feeling that too? There’s so much advice on how to do business, it can be hard to ignore. It’s why I’m sharing my tips on filtering out the noise so you can make business choices that align with you.3 things I chat about in this episode are: 1..Why it’s important to choose business strategies that feel right for you instead of following someone else’s advice.2..How to use your intuition to filter out the noisy advice and choose what does feel aligned for your heart-led business.3..Why it’s okay to do things in your own unique way even if no one else is doing it that way. I share some of the choices I’ve made in my own business to inspire you to experiment for yourself. Do you have questions about how to create a heart-led business that aligns with you?I’d love to hear from you, please get in touch on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 95: How to sustainably grow your business so it fits your personality with Naomi Gora.
Do you want branding and marketing for your business that aligns with your personality?Today’s chat with Naomi Gora will help you make branding and marketing choices that work for you so you can grow your business in a sustainable way. Naomi Gora is an Intuitive Brand and Marketing Solutionist for bespoke businesses. Her specialty is turning your uniqueness into a holistic brand and marketing world that helps you sustainably grow your business.She is also the creator of the Founder Type Personality Quiz and Chief Fairy Brandmother at Brand Whisperers.3 things we chat about in this episode are: 1..What a holistic brand world is and why it’s important for sustainably growing your business. 2..Why it’s essential to align your branding and marketing with your unique personality.3..Heart-led strategies for marketing your business without social media. Naomi shares her own experience of growing her business without social media.Discover your business Founder Type with Naomi’s quiz:brandwhisperers.com.au/founder-typesGet in touch with Naomi Gora from Brand Whisperers:brandwhisperers.com.au/get-in-touchDo you have questions about how to align your branding and marketing with who you are?I’d love to hear from you. You can get in touch with me on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 94: Why you need aligned foundations to grow your business.
Do you want to grow your heart-led business in a way that feels fulfilling and sustainable? Today I’m sharing why it’s so important to make sure your business foundations are aligned for you and how you can get started.Your business foundations matter because they help you work in flow with your energy and grow in a direction that feels fulfilling and sustainable.This episode is for you whether you’ve been in business for a few years or you’re just getting started. It’s essential to notice which parts of your business need changing so they work better for you.3 things I chat about in this episode are: 1..What aligned business foundations are and why they matter for heart-led business. This includes how you deliver your services, your income streams and your marketing choices.2..Why it’s okay to say no to business advice that doesn’t feel right. So you can make choices about your business model that do feel aligned for you.3..I share what I’ve learnt from my own business experience and why my favourite mantra is “just because I can, doesn’t mean I should”. I give examples of the things I’ve changed to create more spaciousness and alignment. Do you have questions about how to create a heart-led business that aligns with you?I’d love to hear from you. You can contact me at the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 93: 3 tips for overcoming imposter syndrome in your heart-led business.
Are you getting stuck in comparison or thoughts of “who am I to do this” when you try something new in your heart-led business?I’ve been there too. It’s why I came up with simple strategies to move through Imposter Syndrome whenever it creeps up.Today I’m sharing my favourite three tips to help you take action when imposter syndrome is getting in your way. So you can focus on the valuable work you’re here to do in your business.3 things I chat about in this episode are: 1..Why it’s essential to start noticing when imposter syndrome or comparison is stopping you from putting your work out into the world. 2..How to discover what’s triggering those imposter syndrome feelings and what you can do about it. Especially when it’s coming from social media.3..How to remind yourself of the unique value and qualities you bring to your work so you can stay focused on your own path in business.Do you have questions about how to overcome imposter syndrome and create your own path to a heart-led business?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 92: Why authenticity is your most valuable business asset and how to find it.
Do you want to know why being authentically you is so important for your business?It’s the one thing that makes your business completely unique and it’s what will attract your ideal clients.But I know that many of us can get stuck trying to figure out how to do that when there’s so much advice telling us who we need to be.Today I’m sharing what authenticity means for your business and why it’s even more important when we’re seeing so much AI generated content.Being authentic means accepting that you are good enough exactly the way you are. When you allow yourself to be visible and to be heard just as yourself, that’s what will create connection with the people you’re here to help. 3 things I chat about in this episode are: 1..Why we need authenticity in our heart-led businesses more than ever before with all the AI generated content out there.2..Why you don’t need to change anything about the way you write, sound or look to create a successful business. Because your ideal clients are looking for you just as you are.3..How to test if the words you’re writing for your heart-led content actually sound like you. And why that matters.Do you have questions about how to be authentically you in your heart-led business?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 91: How to stay motivated and focused in your heart-led business.
Do you need to re-discover your focus and motivation so you can get things done in your heart-led business?This episode is for you. I feel like there’s more pressure at the beginning of the year to be productive in our businesses. There’s a lot of noise about goal setting and creating strategic plans.But if you’re not feeling ready yet, that’s normal. And this can happen at anytime of the year. We all have times when we don’t feel inspired and ready to do the work in our business.Today I’m sharing simple tips to help you see what you need right now. Maybe it’s giving yourself more of a break or it could be focusing on tiny action steps. I’m here to help you re-discover your focus and motivation in a way that works for you.3 things I chat about in this episode are: 1..Why it’s okay to ease into the year instead of pushing yourself to get things done when you’re not feeling ready.2..How to understand what you need when you’re not feeling focused or motivated in your business.3..How to use mini action steps to spark inspiration and gradually re-build your motivation.Do you have questions on how to re-discover your focus and motivation in your heart-led business?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 90: How to make time for what matters to you with Christie Flora.
Do you wish you had more hours in the day for the things you actually want to get done in your business?Today’s chat with Christie Flora will give you the practical tips you need to take charge of your to-do list and make time for the things that are important to you.Christie Flora is a holistic time management coach who helps heart-led business owners make space for the things that matter through practical coaching on time, energy, and attention. She is the founder of Flor & Order.3 things we chat about in this episode are: 1..Why it’s important to make space for the fun projects even when you feel too busy.2..How to overcome procrastination and distraction so you can make time for the things you want to be doing in your business.3..Why Christie and I don’t use SMART Goals to get things done and what we focus on instead.Get in touch with Christie Flora from Flor & Order or join her amazing newsletter:florandorder.comDiscover Christie’s Get Stuff Done Parties:florandorder.com/getstuffdoneRead Christie’s blog post on procrastination: florandorder.com/embracing-procrastinationDo you have questions on how to make space for the things that matter in your business?I’d love to hear from you. Please send me your questions on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 89: My 3 favourite tools for aligning your business with you and your energy.
Do you want simple tools to help you align your business with you and your energy?Today I’m sharing how I use three of my favourite business alignment tools to inspire you to give them a go in your own business. I share practical examples so you can see how they can help in business.The first tool is your intuition which I believe is the most valuable for choosing what feels aligned for you. The second tool is Human Design which helps you understand who you are and how you’re designed to work best. And the third is EFT Tapping which I love using for moving through blocks, especially around pricing.I’ve included a few resource links at the bottom of these show notes to help you get started if you’re new to any of these. And if you’ve already tried them then this episode is your invitation to give them another go.3 things I share in this episode are: 1..How to use your intuition to guide your business decisions so you can choose what feels aligned for you.2..How to use your Human Design Energy Type and Profile Lines to understand the way you’re designed to work in your business.3..How you can use EFT tapping to overcome blocks in your business so you can keep moving forward, especially when you need to price your services.Do you have questions on how to use your intuition, Human Design or EFT Tapping in your business?I’d love to hear from you and help you get the answers you need. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieMy Human Design ResourcesEnergy Typeshttps://www.melaniecampbell.com.au/human-design-energy-typesProfile Lineshttps://www.melaniecampbell.com.au/human-design-profile-linesGet your free Human Design charthttps://jovianarchive.com/pages/get-your-human-design-chartEFT Tapping ResourcesThe Tapping Solution is my favourite website for getting started with tapping.https://www.thetappingsolution.com/blog/eft-tapping-chart-getting-to-know-the-9-main-tapping-points/Hi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 88: How to manage self-doubt in your business with EFT Tapping.
Does your inner voice of self-doubt get in the way of creating things in your business?I know how you feel because I had to find a way to manage this in my own business. If you’re like me, my mind is always thinking and that inner voice often says things like “is that the right way” or “should you do it this way” or “how do you know this will work”.The reason this matters is that all that overthinking and second guessing yourself about the perfect way to do things can stop you from doing what matters to you.After lots of experimenting, I discovered a simple way to use EFT Tapping to move through all the mind noise and start taking action. If you’re new to EFT Tapping, that’s okay. I guide you through a very simple process that works even if you know nothing about tapping. And if you already use EFT Tapping, this episode could inspire a new way to add it into your toolkit.3 things I share in this episode are: 1..Why it’s important to recognise when self-doubt and overthinking are getting in the way of creating things in your business.2..How EFT Tapping can help calm your nervous system and overcome your mind noise so you can get the clarity you need to move forward.3..My simple process for combining your intuition with EFT Tapping and aligned action steps to help you get started.Do you have questions on how to use EFT Tapping to manage self-doubt in your business?I’d love to help you get started. Please get in touch by clicking on the link below:melaniecampbell.com.au/contact-melanieMy Favourite EFT Tapping ResourceDo you want to learn about the EFT tapping points?The Tapping Solution website is my favourite resource for getting started with tapping. Here’s the link to their blog article on the main tapping points:The Tapping Solution - 9 main tapping pointsHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 87: Why you don't need catchy copywriting on your website to attract your ideal clients.
Do you feel like you need catchy copywriting on your website to attract your ideal clients? Even though it doesn’t feel right for you.This episode is for you.Today I’m talking about why authenticity in your copywriting is far more important than catchy phrases and hooks. The reason is, we’re all tired of being sold to. We want to connect with the person behind the business. The person who is real and genuine. This is your invitation to say no to salesy wording that doesn’t feel aligned and use your own words to create connection with your ideal clients. You don’t have to change who you are or sound like anyone else. Being you is what will help you and your heart-led business stand out.3 things I share in this episode are: 1..Why you don’t need catchy wording or hooks on your website and what to do instead.2..Why your ideal people are looking for authenticity not sales pitches.3..My simple tips to help you write words for your website that sound like you and help you build connection with the people you’re here to help.Do you have questions on how to write authentic words for your website?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 86: How you can create freedom and flexibility in your business with simple systems.
Do you want to make content creation feel easier with simple systems that align with how you work best?This episode is for you.Systems are simple processes that make things easier, especially content creation. The secret is creating them to suit your personality and your productivity style.I spent years trying other people’s systems in my business only to find that they didn’t work for me.It’s why I started creating my own simple, flexible systems based on the way I like to work. Today, I’ll share the system I use for this podcast to spark ideas for what you could create in your own business so you can make content creation so much easier.3 things I share in this episode are:1..How you can use simple systems and processes to give you more freedom and flexibility in your heart-led business.2..Why it’s essential to create content creation systems in your business that feel right for you instead of following someone else’s strategy. 3..How I created a flexible system for this podcast so it works in flow with my intuition and my energy. I share what worked and what didn’t to inspire you to create an aligned process in your own business.Do you have questions about how to make content creation easier by creating your own simple system?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 85: How to see your unique value so you can weave it into your business messaging.
Do you want a simple way to see your value so you can share it in your service-based business?This episode is for you.We can usually see what makes other people special but when it comes to seeing it in ourselves, it can be a struggle. The problem is, that makes it hard to talk about the unique way you can help your ideal clients.It’s why I created a simple system to start taking notice of positive comments from both your clients, your business networks and friends.These aren’t testimonials. These are comments people have made about how you’ve helped that you probably haven’t noticed until now.In this episode, I’ll show you a simple way to document these comments so you have a reminder of the value you give to people without even realising it.I want to inspire you to recognise your own special qualities so you can start weaving them into your business messaging.3 things I share in this episode are:1..Why it’s so hard to see our own value in business even though we can see it in other people.2..Why it’s important to recognise what makes you special and how this can help with your business messaging. 3..My simple system for noticing and documenting the unique ways you help people through the work you do.Do you have questions about how to weave your unique value into your business messaging?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 84: Why you don't always need testimonials for your business and what to do instead.
Do you want tips on what to do when you don't have testimonials for your new business or services? This episode is for you.When you create a new offering for your business you often don't have testimonials yet. If that's you and you're wondering how you can give your ideal clients proof that your services work, I'm here to help. Today I’m sharing my thoughts on why you don't always need testimonials and what you can do instead.3 things I share in this episode are:1..Why testimonials aren't as important as everyone says they are and how you can launch your business or offer without them.2..How you can use your own journey to show how you can help your ideal clients.3..Why it isn’t always possible to use testimonials even if you do have them.Do you have questions about what to do when you don’t have testimonials for your business or offer?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 83: Why you need soul-aligned marketing for your business, instead of social media.
Do you want your marketing to feel more aligned and fun? This episode is for you. There's so much pressure to be on social media and if it doesn't feel aligned for you then marketing your business can drain your energy. Today I’m sharing why it’s essential to choose marketing options that feel aligned for you instead of listening to all the social media advice. Because the best marketing strategy for your business is the one that feels good for you. It means you’ll bring the right energy to it and that’s what your ideal people will feel. It’s time to say no to social media guilt and create a soul-aligned marketing system that focuses on building genuine connection with your ideal clients. Heart-led marketing that feels good for you. 3 things I share in this episode are:1..Why using social media as a marketing strategy can lead to burn out if it isn’t aligned for you.2..Why it’s essential to choose a marketing system that feels enjoyable for you instead of trying to be on all the platforms.3..Practical examples of how I use organic heart-led marketing in my business to inspire you to create your own system.Do you have questions on how to use heart-led marketing in your business?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 82: How to work with your ideal clients so it aligns with your energy.
Do you want to create an aligned way to work with your clients so you don’t burn out? Today I’m here to inspire you to create your own way to guide and support your clients because it’s okay to choose what works for you. And when you offer a unique approach, you’ll attract your ideal people.I used to think that I had to offer zoom calls as part of my one to one work until I created my own process. Now I do most of my co-creating with my clients over email. It’s a flexible approach that works so much better for both of us.What could that look like for you in your business? It’s time to create something that works better for you even if it’s never been done before.3 things I share in this episode are:1..Why I created a new process of working with my one to one clients over email and why it works better for both of us.2..A few ideas for guiding and supporting your clients without zoom. This could be email collabortaion, Voxer or phone coaching. 2..How you can change the way you work with clients so you can make a difference without burning out.Do you have questions on how to work with your ideal clients in an aligned way?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 81: Why the perfect words for your messaging are your words and how to find them.
Do you wish you could find the right words for your messaging? Today I’m sharing my favourite tips to help you get started because I believe that the perfect words are already inside you. The reason we get stuck is because most of the advice out there says that if we don’t follow the formula and include the right copywriting words our message won’t connect. I’m here to show you that the perfect words are your words. It isn’t about following a formulaic messaging structure.What matters is your own unique way of expressing who you are, who you intuitively want to help and why it matters to you. That’s what really builds connection and relationships with your ideal soul-aligned people. 3 things I share in this episode are:1..Why we get stuck when we try to write the perfect messaging for our heart-led business. 2..Why using your own words is the best way to build connection with the people you’re here to help and how you can find them.3..I guide you through three intuitive messaging questions to help you write and talk about who you help, what you do and why it matters to you.Do you have questions on how to find the right words for your messaging?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 80: How to use your intuition for guidance in your heart-led business.
Are you tired of second guessing yourself or overthinking all the shoulds in your heart-led business?Today, I’m showing you a simple way you can start using your intuition for guidance instead of listening to the noise in your mind.We all get stuck in overthinking because there’s so much advice out there telling us how we should do things in our business. And all that advice has a way of getting into your head and before you know it, your inner critic (or the panel of judges, as I like to call them) are telling you what to do.I’m here to help you stop your mind from getting in the way and make intuitive choices that feel aligned for you. 3 things I share in this episode are:1..Why we get stuck in overthinking and how to notice when you’re making decisions in your business based on shoulds.2..Why listening to your intuition in business is a practice not a done once solution. My simple technique for getting to know your intuition and how you can use it to make aligned choices in your business.3..I share an example of how I used my intuition to cancel calendar scheduling on my website because it didn’t feel aligned.Do you have questions on how to stop overthinking your business decisions and let your intuition guide you?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 79: Why I don't believe in discounts for service-based business and what you can do instead.
Are you feeling the pressure to offer discounts in your business because everyone else seems to be doing it? Especially around Black Friday sale time.This episode is your permission to say no to discounting your services because your price is an energetic exchange.Today I'm sharing my insights on why I don't believe in discounts for heart-led service-based businesses and what you can do instead.3 things I share in this episode are:1..Why discounting your services can lead to burn out and how you can say no to things like the Black Friday sales if it deosn’t feel aligned.2..How you can offer value through your core content instead of offering discounts.3..Why you need to see your own value and use your intuition to guide how much you give in your business.Do you have questions about packaging your services and giving value without discounting?I’d love to help you get started. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 78: How to create an aligned brand style for your heart-led business that reflects who you are.
Do you want to create branding for your heart-led business that feels like you? This episode is for you. Your brand style matters because it gives your ideal people a visual impression of who you are before they even start reading any of your words.It’s why I want to inspire you to choose colours and images for your website that reflect who you are.My own branding journey has been a long one. When I first started in business, I thought I had to choose colours that everyone else said were the right thing even though I didn’t like them.Everything changed when I stopped looking for the perfect colours and started choosing what I actually liked. Now I have branding that feels completely aligned with who I am. It's why I want to help you do it too.And if you’ve already done your branding and it’s never felt right then this is your opportunity to choose what feels good for you.3 things I share in this episode are:1..Why it’s important to choose a brand style for your business that reflects who you are instead of trying to find the perfect colours.2..How I found my own brand style so I could work with Naomi Gora, from Brand Whisperers, to create an aligned brand that I love.3..My practical tips for finding your own brand style by noticing what you like and creating an inspiration board in Pinterest.Do you have questions about creating a brand style for your business that feels like you?I’d love to help you get started. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 77: How to intuitively align your business with who you are and why it matters.
Do you want to create a fulfilling, inspiring business without changing who you are?This episode is for you. If you feel like most of the business advice out there doesn’t work for you, there’s nothing wrong with you. It’s because you need to choose systems and strategies that feel aligned for you.Today I’m sharing my own experience with changing the way I do things in my business to inspire you to choose what works for you.3 things I share in this episode are:1..Why generic business advice can keep you feeling stuck and what you can do instead.2..How re-aligning your business with who you are can lead to more freedom and fulfillment.3..My insights on what I changed in my own business and how it helps so I can inspire you to choose what works for you. Some of the examples I share are:Why I create invitation pages instead of sales pages.Why I'm choosing not to do email list building right now.Why I work with clients over email instead of zoom.Do you have questions about how to align your business with who you are?I’d love to help you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 76: How to explain intangible results in your service-based business.
Do you struggle to explain the benefits of your service-based business to your ideal clients? This episode is for you, especially if you feel like the results you give aren’t something tangible that you can easily describe.I’ll share a simple way to show your ideal clients what you do and how it can help them.3 things I share in this episode are:1..How you can use your unique process to show your ideal people the value they’ll get from working with you. Especially when you have an intuitive business.2..Why it’s important to consider how people will feel after working with you instead of trying to come up with a tangible outcome.3..Why you don’t need to offer a big transformation. One small step might be exactly what your client needs to transform their own life.Do you need help finding the right words to talk about what you do?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 75: How to price your services in alignment with your energy and values.
Do you wish there was a heart-led way to price your services and offerings that felt aligned for you? Today's episode is for you. I know that as heart-led businesses we'd rather focus on helping people instead of figuring out our pricing. But when you don’t have aligned pricing it can quickly lead to burn out because you’re overgiving and undercharging. I believe that money is an energetic exchange so when you’re pricing your services and offers it needs to be a fair exchange for both you and your client.Today I’m sharing my insights on how to intuitively find a price that feels aligned with your energy and values.3 things I share in this episode are:1..Why it’s essential to look at your entire step-by-step process when you’re pricing your offers (not just the parts that your client sees).2..My favourite techniques for finding an intuitive price that feels like a fair energetic exchange for your services and offers.3..How you can use EFT Tapping to move through your pricing blocks so you can get your offer out into the world and start helping your ideal people.Do you have questions on how to price your offers with integrity and energetic alignment?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieMy Resource TipsDo you want to learn about the EFT tapping points?The Tapping Solution website is my favourite resource for getting started with tapping. Here’s the link to their blog article on the main tapping points.The Tapping Solution - 9 main tapping pointsIf you want to go deeper, they also have a book which I highly recommend.Hi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 74: How to use core content to build connection with your ideal clients without social media with Mel Daniels.
Are you looking for a heart-led way to connect with your aligned clients without social media?Today’s conversation with Mel Daniels, Heart-led Content Strategist, is for you.Creating the right content for your business isn't just about being seen. Core content helps you build genuine connection with the people who are aligned for you. In this episode, we chat about how you can use core content in your heart-led business as a purposeful and sustainable strategy instead of relying on social media.Mel Daniels is a Heart-led Content Strategist for big-hearted women in business. Her specialty is helping you grow your business with authentic content that feels easy because it aligns with your personality, your energy and your resources. Her superpower is creating practical strategies that help you pull your valuable content ideas out of your head and share them in a way that shows your unique value and builds connection with your ideal people.3 things we chat about in this episode are:1..Why social media is so draining and how we can focus on core content as an effective alternative for building connection.2..Mel and I share which platforms we prefer for sharing heart-led content in our own businesses.3..Why it’s important to create a core content strategy that aligns with your values, time and energy and how to get started.Listen to Mel Daniel’s podcast, The Powerful Content Podcast, for practical and sustainable content tips.The Powerful Content PodcastJoin Mel’s membership, The Content Effect, for heart-led community, content strategies and support.The Content EffectDo you have questions on how to create core content for your heart-led business?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 73: How to create purposeful heart-led content that aligns with your energy.
Are you feeling the pressure to create more content and show up on all the platforms because AI can help you, even though it doesn’t feel aligned? Today I’m talking about why it’s more important to create less content and do it in a way that feels authentic to you. I believe that AI tools like ChatGPT can be a valuable productivity assistant in your business but it’s certainly not a replacement for you. Because to use it in the right way, without losing who you are, you need to have the time and energy to put your own words into it and edit everything it gives you.That’s why it’s okay to say no to doing more and choose your own path to creating heart-led content that aligns with your purpose. 3 things I chat about in this episode are:1..Why tools like ChatGPT can be a valuable productivity assistant when you use it with purpose and start with what’s most important to you.2..How to choose what to focus on right now so you can be consistent without burning out.3..Why it’s okay to say no to the content and visibility shoulds and do what feels aligned for you.Do you have questions about how to create a heart-led content system that feels aligned with your energy and purpose? I’d love to hear from you. You can send me your questions using the link below:melaniecampbell.com.au/contact-melanieIf you’d like to learn more about my online course, ChatGPT with Authenticity, you can do that on the link below:melaniecampbell.com.au/learn-chatgpt-with-authenticityHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 72: How to overcome the fear of “what if it works” so you can share your heart-led business ideas.
Are you getting stuck in the fear of “what if it works” and it’s stopping you from putting your heart-led business ideas out into the world?I used to think this was just me. It turns out, it’s a common fear for heart-led women in business because we care about giving value and we feel responsible for giving our people what they need.It’s why, in today’s episode, I’m sharing practical intuitive tips based on my own personal experience so you can move through it and launch your ideas.3 things I chat about in this episode are:1..Why the fear of “what if it works” can be more of an obstacle for heart-led women in business than the fear of failing.2..I share my own personal experience of how this fear came up in my own business and what I did about it so I could create my Holistic Women’s Business Collective.3..My practical tips for noticing when the “what if it works” fear is keeping you stuck and how you can build your self-trust to move through it and launch your heart-led ideas.Do you want simple tips for moving through the “what if it works” fear so you can put your ideas out into the world?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 71: 3 things to consider before you build your heart-led email list.
Are you feeling the pressure to create an email list even though you don’t have the time and energy?This episode is for you. Today I’m sharing 3 things you need to consider before you build your heart-led email list. The reason is, I want to help you choose what’s aligned for you, instead of feeling like you have to listen to the traditional email marketing advice. Because we’ve all heard that creating an email list is essential for growing your business. What doesn't get talked about is how to make sure that it aligns with you and your energy. I think of email as the modern form of letter writing which means that every email I send is crafted with purpose and care. It’s why (at the time of recording), I don’t have an email list because I realised that I don’t have the energy to put into it right now. That could change in the next month or it could be next year. And that’s okay. I’m choosing what works for me. By sharing my thoughts on email list building, I want to inspire you to choose what feels aligned for you. 3 things I chat about in this episode are:1..Why I don’t have a formal email list right now and how I’ll intuitively choose when to re-start it. 2..What’s the purpose behind building your list and why it needs to be more than selling. Because I know you’d rather be giving value than sales pitches.3..How to realistically assess the time, energy and financial resources you need for setting up and maintaining your email list. So you can choose what works best for you instead of adding to your business to-do list.Do you have questions on how to create an intuitive heart-led email list?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 70: How to align your time with your unique energy rhythms with Christie Flora.
Do you want holistic tips for managing your time so you don’t burn out?Today’s conversation with Christie Flora is for you. Christie and I chat about how to create holistic time management systems that feel achievable and even fun. Which means you can work in flow with your energy and give yourself permission to do what works for you in your business and your life. Christie Flora is a Holistic Time Management Coach. She helps heart-led business owners and purpose-led professionals, like you, create flexible time management systems that align with your unique energy rhythms so you can create space for doing what you love.3 things we chat about in this episode are:1..What is Holistic Time Management and why is it so important for us as business owners.2..Why it’s essential to check in with your energy and create a flexible to-do list for your business and personal life.3..Christie’s practical tips for taming your email Inbox, freeing up brain space and how you can choose simple systems that feel most intuitive for you. Would you like to connect with Christie Flora?I highly recommend signing up for her newsletter for practical holistic time management tips. You can do that through her website at florandorder.com Join one of Christie’s “Get Stuff Done” Partiesflorandorder.com/getstuffdoneConnect with Christie on socialsInstagram (@florandorder) and Linkedin.Do you have questions on how to align your heart-led business with your energy rhythms?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 69: How to intuitively discover your soul-aligned clients, without doing a client avatar.
Do you want to intuitively discover who your soul-aligned clients are without having to do traditional demographic based client avatars?This episode is for you.Today I’m sharing my intuitive approach to discovering who your ideal client is because I believe this needs to start with you before you look outside yourself for answers. I’m speaking from past experience because focusing on demographics and market research took me off track. It’s why I chose to focus on the values and personal qualities that mattered to me and the people who I felt inspired to work with instead. It made everything so much easier. It’s why I help heart-led intuitive women, like you, to use your intuition to find your aligned clients too. It also helps you create aligned offerings because you’re noticing what feels fulfilling for you instead of focusing on what you think other people want.3 things I chat about in this episode are:1..Why I choose not to use traditional client avatars in my own business and what I do instead.2..How to get clear on the personal qualities and values your aligned clients share and why this matters.3..My simple tips for brainstorming who your ideal client is and what you want to help them do.Do you have questions on how to use your intuition to discover who your ideal client is?I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 68: Why you can say no to social media for marketing your heart-led business and how to find an aligned alternative.
Do you wish you could say no to social media for marketing your heart-led business?Today’s episode is for you. I know we all feel the pressure to use social media for marketing our businesses but it isn’t the only way. I’m here to inspire you to choose an alternative that feels aligned for you. So you can share purposeful content with your ideal clients on a platform you enjoy. Because when you do what feels right for you it’s so much easier to focus on genuine connection instead of generating content. 3 things I chat about in this episode are:1..How to use your intuition to decide whether it’s time to say no to social media for marketing your business. 2..Why I chose an alternative to social media and what I focus on instead. 3..I mention a few of my favourite alternatives for sharing core content that helps build genuine connections with the people you’re here to help.Do you have questions on how to find your aligned clients without social media? I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 67: How your heart-led business can stand out in a crowded online space.
Do you want to know how your heart-led business can stand out in a crowded online space?This episode is for you. Today I’m sharing a few simple tips to help you put your soul-aligned business or offer out into the world and trust that the right people will find you. I’m speaking from experience because I’ve been through this too. And the main thing that helped me was realising that even though your business or offer idea might look the same on the surface, what makes it different is your unique qualities and approach.The reason your ideal people will choose you over someone else is because they resonate with you as a person, not the thing that you do. It’s why I want to inspire you to take the time to recognise what makes you unique and how you do things differently to other people in your space.3 things I chat about in this episode are:1..Why you can start your heart-led business or create your new offer even if other people seem to be doing something similar to you.2..How your unique combination of qualifications and lived experiences can help you naturally stand out in a crowded online space.3..Why it’s important to recognise your own value and share your unique approach so you can attract your aligned people.Do you have questions on how your heart-led business can stand out in a crowded online space? I’d love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 66: How to support yourself through perimenopause so you can run your business and enjoy life with Mel Macoun.
Do you want to take control of your perimenopause journey so you have the energy to run your business and enjoy this phase of life?Today’s conversation with Mel Macoun is for you. If you’re a regular listener, you’ll know I often talk about perimenopause. As a woman in business over 40, I’ve been on my own journey.And I know from my own personal experience how challenging it can be to navigate your business around the changes to your memory and energy levels. I also know that making small changes to support your mind and body in perimenopause can make a big difference to the way you feel. It’s why I invited Mel Macoun to share her practical insights and simple strategies to help you use this phase of life as an opportunity to make choices that work for you in both your business and your personal life.Mel Macoun is a Perimenopause Health & Wellness Practitioner, Chronic Pain Physiotherapist and Yoga Teacher. She helps women in Perimenopause to stop pushing through and start creating healthier habits to support their mind and body so they can feel calm, confident and in control of their own wellbeing. 4 things we chat about in this episode:1..What happens when perimenopause means you can't remember all the things you used to and what you can do to support yourself. We share stories from our own journeys with perimenopause.2..How focusing on your mindset can help you use perimenopause as an opportunity to make choices in your business and life that work better for you. 3..Mel’s essential tip of doing less and choosing what to let go of before you add anything new to your to-do list. Why this makes it easier to create healthy habits that support you instead of trying to push through.4..Why it’s important to talk about perimenopause with like-minded women so we can empower and support each other. Because you deserve to get the help you need, whatever that looks like for you. Do you have questions about perimenopause? You can contact Mel Macoun and ask your Perimenopause questions by clicking on the link below:thehealthshift.com.au/contactWould you like to book a Perimenopause Insight Session with Mel Macoun?You can learn how it works and book your session with Mel Macoun on the link below:thehealthshift.com.au/Do you have questions on how to navigate your business around perimenopause? Or other topics you’d like me to talk about in future episodes? I’d love to hear from you. Please send me your questions on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 65: How to re-discover your focus when you're feeling stuck in procrastination in your business.
Are you feeling stuck in procrastination and you want to find a way to get your focus back? Today’s episode is for you because I know how that feels. It’s normal to procrastinate, it’s something we all go through. But it can stop you from getting started on the things you really want to focus on. It’s why you need simple strategies to overcome procrastination so it doesn’t keep you stuck.Today I’m sharing a few of the ways that procrastination shows up in my business and how I move through it in case these strategeies help you too.3 things I chat about in this episode are:1..Why it's important to notice when procrastination is getting in your way and what’s behind it. Awareness is the first step because it means you can do something about it. 2..How you can overcome procrastination when it’s tied up in perfectionism and unrealistic expectations. I share an example of how this shows up in my business and how I move through it by focusing on my purpose instead.3..My favourite techniques for noticing procrastination and getting started anyway. Some of these are EFT Tapping, going for a short walk and focusing on the first tiny step.Do you have questions on how to overcome procrastination in your heart-led business? I'd love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieMy recommended resources for this episodeDo you want to learn more about tapping to overcome procrastination?The Tapping Solution website is my favourite resource for getting started with tapping. Here are links to their blog articles on tapping points and procrastination. If you want to go deeper, they also have a book which I highly recommend.The Tapping Solution - 9 main tapping pointsThe Tapping Solution website - procrastinationHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 64: 5 things you need on your website to connect with your soul-aligned clients.
Do you want a simple checklist for what to include on your website so you can attract and connect with your aligned clients? Today I’m sharing my simple tips and insights on the essential things to include on your website based on my experience as a holistic women's business guide, intuitive copywriter and website designer.Heart-led women in business often ask me to review their website and recommend simple changes and refinements to help them transform their website into an authentic visibility platform that shows their aligned people why they need to work with them. I love doing this because I believe that your website is an essential part of your heart-led business. There are a few common things that I often notice are missing and they’re easy to implement. In this episode I’ll share what they are and why they’re important.5 things I chat about in this episode are:1..Why you need an About page that reflects who you are and includes a photo of you. 2..Why you need to include an invitation page for at least one service or offering.3..Why it’s important to connect your core content to your website to show your ideal people what you stand for and how you help.4..How to make it easy for your aligned people to start a conversation with a simple contact form.5..Bonus tip: What to include on your Home page so people can clearly see who you help and what you do as soon as they visit your website.Do you have questions on how to turn your website into an authentic online home for your heart-led business? I'd love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 63: How to find your aligned income streams so you can grow a sustainable business.
Do you want to create income streams in your service-based business that help you make a difference for your ideal people and take care of your energy? This episode is for you.Today I’m guiding you through my simple process for brainstorming income stream ideas for your heart-led business. Which means you can start mapping out your own system for growing a sustainable business that works for you. The reason this matters is because as a heart-led service provider I know you’re trying to balance your energy with the amount of time that you can spend working with clients so you don’t burn out. I’ve been there. It’s why I believe it’s essential to have a mixture of active and passive income streams that support you to work in flow with your own energy.I want to help you see that you have other options besides one to one services or group programs. 3 things I chat about in this episode are:1..Why you need a variety of income streams from active 1:1 offers to automated offerings like courses, workshops or digital products to grow your heart-led business in a sustainable way.2..How to start brainstorming your own income stream ideas for each category so you can choose what feels most aligned for you.3..What to create first by using your intuition to choose the income stream ideas that inspire and excite you the most. So you can pick one idea to get started on and break it down into tiny, manageable steps. Do you have questions on how you can map out soul-aligned income streams for your heart-led business? I'd love to hear from you. Please send me your questions by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 62: How to create a heart-led conversation starter instead of an elevator pitch with Cat Matson
Are you struggling to create an elevator pitch because you don't want to feel like you're selling?Today's conversation with Cat Matson is for you. Join us to hear how you can create a heart-led conversation starter instead of an elevator pitch. Which means you don’t need to come up with the perfect script or feel like you have to sell. Instead, it’s about creating genuine connections with the people you're here to help. Cat is an Authentic Speaking Mentor and Coach who helps heart-led change makers and humble leaders to change their world one conversation at a time. I’ve experienced Cat’s work for myself so I know she values authenticity and connection as much as I do. It’s why I invited her to discuss this important topic. 3 things we chat about in this episode are:1..Why authentic conversations are essential for creating connection in heart-led business and why you don’t need a traditional elevator pitch. 2..Our simple tips to help you share what you do, who you help and authentically showcase your expertise. 3..How you can use a meaningful creative title to spark interest and give your ideal people a simple way to understand what you do.Do you want to connect with Cat? You can find her here:https://www.catmatson.com.au/Do you have questions on how you can create heart-led connection phrases for your business? Please send me your questions and I’ll help you get started. You can contact me here:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 61: How to create soul-aligned programs for your heart-led business that are unique to you.
Are you looking for inspiration to create programs and offers that align with your unique gifts and energy flow? This episode is for you.Today I want to encourage you to experiment with new ways of helping your clients. If the thought of having to include weekly zoom calls in your program doesn’t feel like the right fit for you then it’s okay to create your own way of guiding and supporting your clients. I want you to be guided by your own intuitive way of working instead of trying to fit into what other people are doing in your space. Becasue when you do what works best for you, you can make the most of your gifts and help your clients get what they need too.3 things I chat about in this episode are:1..Why it’s important to choose your own intuitive way of delivering your offers and supporting your clients.2..My simple tips for clearing space for creativity when you’re in offer creation mode.3..Why you need to use your unique skills and experience to guide the way you create your heart-led programs and offers.Do you have questions on how you can create soul-aligned offers for your business? Please send me your questions and I’ll help you get started. You can contact me by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 60: How to bring the heart back into marketing your business so you can connect with your ideal people.
Do you want to change the energy around marketing your business so it feels heart-led and aligned? This episode is for you.It’s time to say no to the pushy energy of traditional marketing and create a heart-led system that feels aligned with you. Which means you don’t need to focus on selling, it becomes a natural process instead. Authentic marketing is really about sharing value, building genuine relationships and inviting your people to work with you.I want to inspire you to think differently, to see that you can be visible and connect with your ideal clients in a way that feels good. 3 things I share in this episode are:1..Why it’s important to transform traditional marketing language into words that feel heart-led and authentic. 2..What heart-led marketing means and how it can help you be visible so you can connect with your ideal people.3..My simple strategies for how you can change the energy around marketing your business by focusing on sharing value and creating invititations instead of selling. Do you have questions on how you can bring the heart back into marketing your business? Please send me your questions and I’ll help you get started. You can contact me by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 59: 5 things you need to know about yourself to create your soul-aligned business after 40.
Do you want to create a heart-led business that feels authentic to who you are? Today’s episode is for you.This is one of my favourite topics because I believe that creating a soul-aligned business starts with you. To help you get started, I’m sharing 5 essential things for you to reflect on so you can create a heart-led business that feels inspiring, fulfilling and in flow with your energy. Whether you’re new in business or you want to change your current business model, I hope this episode helps you to brainstorm ideas and spark new possibilities for how you can align your business with you. 5 things I guide you through in this episode are:1..What do you enjoy doing in your business and your personal life? List all of the things that feel fulfilling, fun or inspiring for you.2..What are your energy rhythms in your business? Do you need regular rest breaks or can you do focused work for several days then you need a break? Start noticing when you feel energised and when you need to take a break.3..What are your favourite ways to help people in your business and your personal life? Do you prefer one to one connection and conversations or do you like teaching or guiding a group of like-minded people? Even though this is for your business, your personal life can give you valuable insights as well.4..What are all of your heart-led values? Your values are the motivation behind your business. You can choose as many as you like. These are things like authenticity, integrity, meaningful connection, empowering women. Choose the words or phrases that resonate with you. 5..Who are the people you enjoy working with in your business? These are the people that you feel naturally drawn to because they inspire you and align with your own values. Think about the personal qualities you want them to have.If you can, write down all of the ideas that come up while you’re listening to the episode. This is a great starting point for making choices in your business that feel good for you.Do you have questions on how to know yourself better so you can create a heart-led business that feels inspiring and fulfilling? Please send me your questions and I’ll help you get started. You can contact me by clicking on the link below:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 58: Why your heart-led words are essential for creating connection with your ideal people (especially when we’re surrounded by AI generated content).
If you’re tired of seeing and hearing about AI generated content, this episode is for you. Today I’m sharing my thoughts on why it’s more important than ever before to share your authentic voice in all of your content.Because AI will never be a replacement for you and your heart-led words. When you use words that come from your heart in your content, you can create meaningful connections with the people you’re here to help. 3 things I share in this episode are:1..Why your own authentic words are essential for creating connection with your community. I share a story about an email newsletter that I unsubscribed from recently and why.2..How you can use AI in an authentic way by thinking of it as a content assistant not a replacement for you.3..My favourite simple tip for writing authentic heart-led words even if you feel like you’re not a writer. Do you have questions on how to find your unique voice and write words that connect with your soul-aligned clients?I'm here to help you. Please send me your questions and I’ll help you get started. You can get in touch with me here:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 57: How to make aligned choices in your heart-led business by connecting with your intuition.
Do you want a simple way to follow your own intuition so you can make choices in your heart-led business that feel right for you?This episode is for you.Today I’m talking about how to use your intuition to guide the choices you make in your business. Which means you can say no to the business strategies that don’t feel aligned for you and create your own path.I’ll guide you through a simple way to start listening to your intuition, especially if you’ve never tried it before. And if you've already started experimenting with intuitive decision making, this episode is your reminder to trust it for guidance in your heart-led business.3 things I share in this episode are:1..Why you need to listen to your own inner guidance in business.2..My simple method for connecting with your body’s intuition so you can make choices in your business that feel right for you.3..My favourite way to use intuition and inner guidance for coming up with ideas and working through challenges in your business.Do you have questions on how to use your intuition to make aligned decisions in your business?I’m here to help you get started. Please send me your questions here:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 56: 5 ways to attract your soul-aligned clients without social media. So you can grow your heart-led business without burning out.
Do you wish you could spend less time worrying about marketing your business on social media? If social media doesn't feel aligned for you and you're looking for ways to build genuine connections with your ideal people, this episode is for you.I’m here to show you that you do have a choice.Because if you’re a heart-led business, like me, then social media might not feel aligned with the way you want to be visible online. So what do you do instead? Today I’m sharing five alternatives to help you authentically attract and connect with your ideal clients without social media. As you listen to the episode, take note of which options feel good for you. 3 things I share in this episode are:1..Why you don’t have to use social media as part of your heart-led marketing strategy.2..How you can use a blog, podcast, podcast guesting, YouTube or referrals as effective alternatives to social media. 3..My tips on how to choose which visibility alternative feels most aligned for you. Because it’s so much easier to create content and genuine connections when you’re doing something you enjoy.Do you have questions on how to say no to social media and create a heart-led visibility plan that’s aligned with you?I’m here to help you get started. You can ask me your questions here:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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HWB 55: How to use the moon cycles in your business so you can work in flow with your energy.
Have you always wondered why you feel more energised at different times of the month? It could be the moon cycles.This episode is for you if you’re tired of pushing through and you want a simple way to feel more in flow with your own energy cycles.Today I’m sharing what I discovered when I aligned my energy and the tasks in my business with the phase before the new moon. Because I want to inspire you to notice your own energy levels and create a more flexible approach to getting things done.3 things I chat about in this episode are:1..Why I decided to change my to-do list using the moon phases as guidance for what to work on. And how you can too.2..How the phase before the New Moon helped me to give myself permission to stop trying to pushing through and take a gentler approach. 3..How you can check in with your own energy levels and be productive in your business in a way that works for you right now. Do you have questions on how to work in flow with your energy in your business?I’m here to help you. You can ask me your questions here:melaniecampbell.com.au/contact-melanieHi I'm Melanie,I'm an Intuitive Business Alignment Coach + Copywriting Mentor for heart-led women in service-based business.Discover how we can work together:melaniecampbell.com.auDo you want to receive insights over email?You're invited to join my email letters community. This isn't your usual newsletter. I only send you an email letter when I have inspiration to share and you're always welcome to reply. I never send sales emails and your details are always private. Here’s your link to join: melaniecampbell.com.au/join-my-email-letters-community
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ABOUT THIS SHOW
Welcome to the Holistic Women’s Business podcast, for heart-led women in service-based business over 40. It's time to discover your unique potential and create the freedom and fulfilment you deserve in your business. I’m your guide, Melanie Campbell. Join me each week to hear my practical insights to align your business with who you are. You’ll also hear inspiring chats with my favourite people.I'm an Intuitive Business Alignment + Copywriting Coach for heart-led women, like you. I weave intuition and practical insights with over 23 years of combined experience from copywriting to Human Design to website design to perimenopause health to energy healing. I'm here to help you because I know what's possible. When I turned 43, my energy seemed to disappear overnight and I was struggling with strange symptoms that turned out to be a combination of burnt out adrenals and perimenopause. After 5 years of exploring and exper
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