Life in Digital

In this episode of Life in Digital, host Ed Steer is joined by Richard Ottoy, SVP Sales EMEA at Assertive Yield to explore the evolving publisher landscape and what it takes to drive sustainable revenue growth in today’s market. Richard shares what drew him to Assertive Yield, the company’s mission, and how its products help publishers unlock greater performance and control over their monetisation strategies.The conversation dives into the unique dynamics of the European market, how Assertive Yield is approaching growth in the region, and what success looks like when building high-performing, revenue-focused teams. Richard also shares his philosophy on developing sales talent, creating a culture that drives results without burnout, and how to set individuals up for long-term success, even when working across global time zones. 🎧 Tune in to hear how leading publishers are driving smarter revenue growth and what it takes to build high-performing teams in the process.

In this episode of Life in Digital, host Daniel Bolter sits down with Kunal Nagpal, Chief Business Officer at InMobi, to explore how AI is reshaping discovery, engagement, and the future of digital advertising. Kunal shares his career journey and what’s driving focus at InMobi right now, before diving into GlanceAI and GlanceTV, and how it’s reshaping the way consumers interact with content and brands.The conversation unpacks the shift from “search and scroll” to discovery-led experiences, and what that means for advertisers trying to capture attention in an increasingly crowded landscape. Kunal also cuts through the noise around AI, sharing what’s genuinely transformative versus overhyped, and how InMobi is applying it in a way that delivers real value.Looking ahead, Kunal highlights the trends many in the industry are underestimating, what the ecosystem is getting wrong today, and how things could look radically different in just a few years.🎧 Tune in to discover how AI-powered discovery is changing the rules, and what it means for the future of advertising.

In this episode of Life in Digital, host Ed Steer is joined by Rob Trotter, Managing Director, EMEA at Sightly to explore how real-time marketing is reshaping the digital advertising landscape. As Sightly launches in Europe, Rob shares an overview of the business, his career journey, and how the company is helping brands activate more dynamic, responsive campaigns.The conversation unpacks the concept of walled gardens, breaking down what they are and the role they play in today’s media. Rob and Ed dive into the risks and rewards of real-time marketing within these environments, and how this shift is challenging traditional planning and buying approaches.Looking ahead, they explore what’s next for this space, from evolving technology to the changing expectations of brands, and what marketers need to do to stay ahead.Tune in to discover how real-time marketing is changing the rules, and what it means for the future of digital advertising!Life in Digital is brought to you by Revving, the solution enabling flexible access to revenue and greater control over capital across the digital economy through their Transactional-Based Funding model. Find out more at revving.io

In this episode of Life in Digital, host Ed Steer is joined by Alexander Oakden, Director, UK & Northern Europe at Scope3, to unpack how AI, transparency, and open standards are reshaping digital advertising.Alexander shares how Scope3 has evolved over the past three years and explains the thinking behind the AdContext Protocol, what it is, why it matters, and how it helps buyers make smarter decisions while giving publishers more control over how their inventory is understood and valued. The conversation also explores what the rise of AI-driven buying means for the future of the ecosystem and where the biggest opportunities are emerging.If you want to stay up to date on the latest in programmatic and how AI unlocks a more efficient, transparent media landscape this is an episode you won’t want to miss!

In this episode of Life in Digital, host Ed Steer is joined by Alistair Hill, Co-Founder at On Device, to explore how brands can measure what really matters in an increasingly complex digital advertising landscape.Alistair shares an overview of On Device and his role in shaping the company’s mission, before diving into the challenges marketers face when it comes to ad effectiveness and brand lift measurement. From outdated measurement models and poor-quality data to fragmented media consumption, the conversation unpacks why proving true impact has never been harder or more important.Looking ahead, Alistair discusses the factors behind On Device’s success, how its technology helps brands overcome modern measurement challenges, and where companies should be focusing their investment next. He also offers insight into the channels and verticals primed for innovation and what’s on the roadmap for On Device over the next 12 months.🎧 Tune in now to learn how smarter measurement is shaping the future of digital advertising.

In this episode of Life in Digital, host Marnie Senior sits down with Lisa Miles, Director of Strategic Growth at Outernet London, to explore why real-world, immersive experiences are cutting through in today’s fragmented media landscape. Lisa shares her journey into experiential media, as well as what’s driving the growing complexity of how brands reach audiences today.Together, they unpack why physical, sensory experiences remain so powerful in a screen dominated world, and how brands can strike the right balance between real world and digital touchpoints. Lisa also discusses the risks for brands that fail to invest in meaningful experiences and why attention is no longer something that can be taken for granted.Tune in for an expert insight into experience-led marketing and why it is becoming increasingly important in today’s media landscape!

In this episode of Life in Digital, host Ed Steer sits down with Oliver Spark, CEO of Sweet Analytics, to unpack why customer data is the cornerstone of modern retail growth, and how brands can use it to scale smarter and faster.Oliver gives us an inside look at Sweet Analytics and what sets their platform apart in a crowded market. He dives into why customer data is the most critical asset for retailers today, how it directly fuels eCommerce success, and why understanding actual profitability is essential for long-term performance.The discussion explores Sweet Analytics’ five key growth levers for eCommerce and how retailers can prioritise effectively to maximise results. Oliver also shares how Sweet Analytics is leveraging AI to enhance decision-making, sharpen targeting, and give retailers a genuine competitive edge.This episode is a must-listen for anyone looking to stay informed on the evolving role of data in retail and how the smartest retailers are using data to drive growth.

In this episode of Life in Digital, host Niall Phelan sits down with Shira Feuer, Chief Marketing Officer at Beauty Pie, to unpack what it takes to build, scale, and sustain a direct-to-consumer brand that customers genuinely love.Shira takes us through her impressive career journey, from shaping global brand strategy at Disney, Burberry, and Trinny London, to helping Beauty Pie redefine what a modern beauty brand can be. She shares how her experience with major global brands informs her approach to growing a challenger business, and how Beauty Pie’s unique membership model has resonated so strongly with consumers.Together, Niall and Shira explore how to balance brand building with performance, where DTC marketing is headed next, and how customer feedback drives everything from product innovation to brand storytelling.From navigating growth challenges to turning customer feedback into brand power, Shira shares invaluable lessons, perfect for marketers and founders alike, make sure to tune in!

In this episode of Life in Digital, host Marnie Senior is joined by Charlie Johnson, VP International at Digital Envoy, to unpack the fascinating world of IP intelligence and explore how businesses are navigating the challenges of VPNs, proxies, and location data in an increasingly privacy-conscious world.Charlie shares insights from her journey in the industry, including how the landscape has evolved, why IP intelligence matters more than ever, and what it takes to lead in such a fast-paced environment.Together, they explore how geolocation data powers decision making across industries, from advertising and cybersecurity to compliance, and how Digital Envoy is innovating to ensure accuracy in a world of shifting digital identities.Whether you’re a marketer, data strategist, or tech leader, this episode offers insight into the role of IP data today keeping you up to date on how the industry is evolving.

In this episode of Life in Digital, host Ryan Stewart is joined by Fern Potter, SVP Strategy & Partnerships at Multilocal, to explore the fast-moving world of AdTech and the role of curation in shaping its future.Fern shares insights into why curation has become central to its success, and gives insight into what curation really means for advertisers and publishers.Together, they dive into the biggest challenges in advertising today and how Multilocal’s technology is designed to solve them. Looking ahead into what brand’s and agencies should be doing and what’s next on the horizon for Multilocal over the coming year.Whether you’re an advertiser, publisher, or digital strategist, this episode will help keep your finger on the pulse of the rapidly changing world of AdTech.

In this episode of Life in Digital, host Ed Steer sits down with James Taylor, Co-Founder and CEO of Particular Audience, to trace his journey from first-time founder to leading one of the most innovative personalisation platforms in adtech.James shares key lessons from building two companies, the evolution of AI-driven personalisation, and how data is transforming decision making in retail and commerce media. Together, they explore the rise of retail media, search, SEO, geo-targeting and agentic AI—and what these shifts mean for brands and consumers.At the heart of the conversation is James’s passion for creating personalised, data-driven experiences that enhance the way people discover and shop online. He also offers practical insights for anyone building or scaling a tech-driven business.

In this episode of Life in Digital, host James Everett sits down with David Sequeira (DSeq), EVP at Skai, to unpack his journey from media and advertising into the rapidly evolving world of digital commerce. They explore Skai’s transformation from its origins as Kenshoo to a cutting-edge platform harnessing AI to drive smarter, more scalable retail media strategies. David shares insights into Skai’s newest AI offering—a breakthrough innovation that’s revolutionising how brands plan, optimise, and activate campaigns across the digital shelf. The conversation also touches on the shifting role of search, the explosive growth of retail media, and how social commerce is reshaping the path to purchase. With deep industry insight and a forward-looking view, David outlines where brands should focus next. Whether you’re a marketer, media strategist, or tech leader, this episode is packed with takeaways for staying ahead in a fast-changing digital landscape.

In this episode of Life in Digital, host Ed Steer sits down with special guest Luke Bristow, CEO at MNC, to unpack the evolving world of media, advertising, and creative production.Together, they explore Luke’s career journey across in-house and agency roles, the pros and cons of outsourcing creative, and how brands can maximise ROI through smarter media planning. The conversation also dives into the impact of AI on content production, the value of transparent rate cards, and the shift towards full-funnel, agnostic media buying strategies.Whether you're a marketer, media buyer, or brand leader looking to get more from your ad spend, this episode offers a fresh perspective on how to make modern media work harder.

In this episode of Life in Digital, host Ed Steer sits down with special guest Joe Evea, SVP Advertising & Retail Media at Titan OS, to explore the evolving landscape of CTV and retail media.Together, they dive into the rise of FAST (Free Ad-Supported Streaming TV) channels, the growing opportunities for advertisers within CTV, and how to reduce wastage and maximise inventory across digital TV platforms. Joe also shares his perspective on how Titan OS is reshaping Retail Media to create more efficient, data-driven ecosystems for both consumers and brands.Whether you're a digital strategist, media buyer, or just curious about the next frontier in TV advertising, this episode offers a forward-looking view into the technologies and trends shaping the future of CTV.

In this episode of Life in Digital, host Ed Steer sits down with special guest Natalia Vasilyeva, EVP of Marketing at Anzu.io, to explore how gaming has rapidly evolved into a powerful social and advertising channel.Together, they discuss the rise of intrinsic in-game advertising, how Anzu.io is bridging the gap between Out-of-Home (OOH) and digital media, and why gaming is becoming part of the modern media mix. Natalia also shares her perspective on the importance of viewability, attention measurement, and brand uplift in proving the real impact of in-game campaigns.Whether you're a brand marketer, media strategist, or simply curious about the future of gaming and advertising, this episode offers valuable insights into one of the fastest-growing areas in digital media.

In this episode of Life in Digital, host Matheus Maier sits down with special guest Andy Crestodina, co-founder and Chief Marketing Officer of Orbit Media, to explore how digital marketing has transformed over the past 25 years.Together, they unpack the evolution of search engines, the rise of AI in marketing, the impact of SERPs (Search Engine Results Pages), and what today’s marketers need to know about search traffic and website optimization to drive real revenue. Andy also shares valuable, actionable advice for those just starting out in the digital space—offering insights from decades of hands-on experience.Whether you're a seasoned marketer or a newcomer to the digital world, this episode is packed with practical strategies, industry trends, and timeless wisdom to help you thrive.#LifeInDigital #SEO #Marketing

In this episode of Life in Digital, host Ryan Stewart sits down with Alison Harding, VP of Data Solutions at Lotame, to unpack one of digital advertising’s hottest topics: curation.With deep experience in data strategy and adtech, Alison shares her career journey and gives insight into Lotame’s evolving role in the programmatic space.They explore how the industry has shifted over the past year, why curation has become more than just a buzzword, and how it’s delivering real value to publishers, agencies, and brands alike. Alison also breaks down how curated solutions are helping advertisers reach audiences more effectively—while streamlining spend and improving outcomes.Plus, they discuss the future of curation, its impact on programmatic, and how adtech companies can stay consumer-focused in today’s cost-sensitive market.Whether you're in publishing, media buying, or data strategy, this episode is packed with insights on where digital advertising is heading next.

In this episode of Life in Digital, host Tina Smith sits down with Chris Pettit, founder of Revving, to uncover the hidden financial crisis impacting digital businesses. With two decades of experience across film, TV, music, and gaming, Chris shares how unfair financial gatekeeping led him to founding Revving. They dive into why longer payment terms have become the norm, how industry giants are leveraging power, and why service providers are often left financially exposed. Chris also unpacks the systemic changes needed—and how Revving is working to fix the imbalance. Whether you're a digital creator, agency leader or policymaker, this episode shines a light on a critical issue that's long overdue for change. #LifeInDigital #Podcast #FinTech #AdTech

In this episode of Life in Digital, host Stephanie Levinson sits down with Sebastien Lepez, founder of media agency Jolt Digital, to explore his dynamic journey through the world of media. From launching his career in Europe to navigating the fast-paced markets of Asia, Sebastien shares how his global experience shaped his vision for disrupting traditional media with data and tech.Together, they dive into the local nuances of media strategy across regions, the evolving role of AI in the industry, and the challenges agencies face today. Sebastien also opens up about the reality of juggling entrepreneurship with personal life, and shares the kind of dream clients that fuel his passion.Whether you're working in the industry or just curious about how the media landscape is transforming, this episode is packed with insights and industry news.#LifeInDigital #Media #Localisation

In this episode of Life in Digital, host Richard Morris is joined by Ali Manning and Adam Heimlich, co-founders of Chalice AI, to discuss how AI is reshaping the AdTech landscape.Ali and Adam share their career journeys and what led them to launch Chalice, starting as a custom algorithms company and evolving to a platform integrating AI across the media buying process. They explain how Chalice is increasing the value of each ad opportunity and working to eliminate bias in digital advertising.The conversation also touches on the wider adoption of AI in AdTech, the shifts they’re seeing across the industry, and how they’re navigating the challenges of growing a company while balancing family life.Tune in for a thoughtful discussion on innovation, leadership, and the future of AI in advertising!

In this episode of Life in Digital, host Daniel Bolter is joined by Greg Friend, VP of Content, Strategy and Insights at Nativo, for a candid conversation about the changing landscape of AdTech and the power of content in modern advertising.Greg walks us through his career journey and shares how Nativo is carving out a unique space in the industry by focusing on meaningful content experiences and smarter ways to measure success. From brand lift to ROI, Greg explains how brands can create more impact through strategy, storytelling, and innovation. He also offers honest advice for brands looking to cut through the noise and shares valuable tips for those just starting out in their careers.It’s an insightful and inspiring conversation about making advertising better — for brands, publishers, and audiences alike.

In this episode of Life in Digital, host Marnie Senior sits down with Michael Hanbury Williams, UK Managing Director at Greenbids to discuss sustainability within the AdTech industry. Michael shares his journey into the role, what drew him to Greenbids, and how the company’s products help reduce the carbon footprint of digital advertising.The conversation explores how AI is being used to decarbonize digital ads, the evolving state of sustainability in the AdTech space, and the challenges still faced by the industry. Michael also discusses Greenbids’ future plans, including new markets and upcoming collaborations.Tune in for a deep dive into the intersection of technology and sustainability in the digital advertising world.

In this episode of Life in Digital, Ed sits down with Alex Stil, CCO at Verve to discuss Alex’s career journey, exploring his experiences and key moments that have shaped his path in the industry. Together they dive into the hot topics in AdTech today, including brand safety, the rise of Connected TV (CTV), and the impact of AI on media planning and productivity. Alex shares his expert insights on the challenges brands and advertisers face, the shifting media landscape, and how AI is driving efficiency and innovation across the industry. If you’re interested in staying up to date on all things AdTech, make sure to tune in!

In this episode of Life in Digital, host Ryan sits down with Suzanna Chaplin, Founder and CEO of esbconnect, to dive into her career journey and the transformative power of email in the digital landscape. They explore how Suzanna has switched up the culture at esbconnect to drive both productivity and innovation. Plus, Suzanna shares how her company is helping businesses enhance targeting, maximize ROI, and implement advanced email strategies. They also tackle the growing importance of identity resolution and how AI is shaping the future of marketing. Tune in for a thought-provoking conversation on optimizing digital communication, boosting customer engagement, and the technologies that are changing the marketing game. 

In this episode of Life in Digital, host Marnie Senior sits down with Michael Djan, Managing Director at Feenix Talent, to dive into his career journey, and the fast-changing world of AI, tech, and youth culture. They explore how gaming is becoming the new social hub and what brands are really looking for in today’s market. Michael also shares expert advice on navigating challenges like redundancy. Want to stay up to date on the ever-evolving digital landscape? This is a must-listen episode!

In this episode of Life in Digital, Dan sits down with Ken Johnston, Global Head of Sales at Dianomi, to explore the evolving world of digital advertising. They dive into the latest marketing trends shaping financial and luxury brands, and key strategies for refining digital advertising. Ken also gives us a glimpse into what’s next for Dianomi in terms of growth and innovation. Whether you’re a marketer, advertiser, or just curious about the world of digital media, this episode is packed with insights you won’t want to miss. Tune in!

In this episode of Life In Digital, Ed sits down with Jason Warner, Managing Director UK and EMEA at SBS, to explore creating inclusive workplaces in the age of hybrid working. They explore embracing DE&I initiatives, building thriving communities, and the future of flexible working in a post- pandemic world.Make sure to tune in! 

In this episode of Life in Digital, host Ed Steer sits down with Andrew Mole, Founder and CEO of PubX, to explore the dynamic world of media publishing. Andrew shares how PubX helps its customers maximise revenue in an increasingly competitive market. They dive into the challenges publishers face today, including the role of AI in content creation and curation, as well as how outsourcing and flooring are transforming business strategies. If you're interested in Ad/Pub Tech, this is a must listen!

In this episode of Life In Digital, host Ed Steer sits down with Oliver Klander, Commercial Director, MENA at Liveramp to discuss his career journey, sharing insights into his work launching the Middle East market and how Liveramp enables businesses to connect platforms and unlock data, leveling up their media strategies. For an insightful conversation on innovation, data connectivity and the future of the retail media space, make sure to tune in!

In this episode of Life in Digital, host Dan Bolter sits down with Rob Webster, founder of TAU Marketing Solutions, to dive into the future of AI in marketing. Rob reveals how his company is helping brands harness AI, the challenges the industry faces, and the exciting possibilities ahead. From building trust in AI to predicting the future of marketing, this episode is packed with insights you won’t want to miss.

In this episode, Dan Bolter sits down with Matt Sattel, Chief Revenue Officer at OpenX,  to discuss his transition from the buy-side to the supply side and the evolution of digital advertising. He shares his views on Supply Path Optimization (SPO) as well as OpenX’s approach to privacy and compliance, how they’re handling curation, and what's coming next in the industry. Plus, he offers his predictions for the future of AI in digital advertising.Make sure to tune in! 

In this episode, Ryan Stewart sits down with Ben Beishon, Head of Client Services at AudienceStore, taking us through the fast-evolving world of programmatic advertising. From his early days at TMWI to now, Ben shares how the industry has transformed and how AI is driving smarter marketing – while still keeping that human touch. If you're looking to stay ahead in programmatic, this is not one to miss!

In this episode of Life in Digital, our host Ed Steer sits down with Nick Henthorn, SVP of Sales, EU at InfoSum, to explore the world of data collaboration and the groundbreaking solutions InfoSum is bringing to the table. Nick delves into his role at InfoSum, shedding light on the key responsibilities he oversees and how his work helps drive the company’s mission forward. Tune in as they discuss what sets InfoSum apart in the competitive data collaboration space, the challenges their customers face, and how the company’s cutting-edge technology addresses those issues. Nick also shares his insights on the future of data collaboration, highlighting where companies should focus their efforts in 2025 and which industries are poised for the most innovation. Plus, get the inside scoop on some of InfoSum’s newest products and how they’re tackling some of the biggest challenges in data privacy and collaboration. Whether you’re in data, tech, or just interested in the future of digital collaboration, this episode offers valuable insights from one of the leading voices in the industry. Tune in now!

In this episode of the Life in Digital Podcast, we sit down with Kianna Briggs, an expert in diversity, equity, and inclusion within the recruitment industry. Kianna shares her journey from advertising to her current role at Mediabrands UK, offering valuable insights into how businesses can tackle bias and build truly inclusive hiring processes. We dive deep into the challenges of creating diverse workplaces, particularly for those navigating industries where inclusivity is still a work in progress. Kianna opens up about her personal experiences as a Black woman in recruitment, the importance of networks like the Black Recruiters Network, and how companies can make real, meaningful progress toward diversity. Tune in for actionable advice on eliminating bias in hiring, what organisations are getting right (and wrong), and the steps you can take today to create a more inclusive workplace.

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B adtech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit ⁠⁠⁠www.thedigitalvoice.co.uk⁠⁠⁠ to find out more. Catch up on all previous episodes via our website! ⁠⁠⁠www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/⁠

Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B adtech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit ⁠⁠www.thedigitalvoice.co.uk⁠⁠ to find out more. Catch up on all previous episodes via our website! ⁠⁠www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/⁠

In our latest episode of Life in Digital, we spoke to Simon Stone, GM International (EMEA & APAC) at LoopMe Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B adtech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit ⁠www.thedigitalvoice.co.uk⁠ to find out more. Catch up on all previous episodes via our website! ⁠www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

Episode description In our latest episode of Life in Digital, we spoke to Daniel Pirchio, Founder and CEO at Onetag, about the evolution of the company from his first teenage venture to market-leading global curation platform.  Daniel Pirchio: https://www.linkedin.com/in/danielpirchio/   Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B adtech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit www.thedigitalvoice.co.uk to find out more. Catch up on all previous episodes via our website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

In our latest episode of Life in Digital, we spoke to Fabio De Bernardi, VP of Business Development at Adverity about how marketers can use their tool to measure performance and take control of data. Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit ⁠www.thedigitalvoice.co.uk⁠ to find out more. Catch up on all previous episodes via our website! ⁠www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

In this episode, we sit down with Dan Shering from Decentriq to explore the groundbreaking role of clean rooms in unlocking the world’s most sensitive data for secure and effective data collaboration. Decentriq is at the forefront of transforming how organisations can share and analyse data without compromising privacy or security. Dan takes us through the technology behind clean rooms, their impact on industries from healthcare to finance, and how they enable companies to collaborate without exposing sensitive information. Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B adtech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit ⁠⁠⁠⁠www.thedigitalvoice.co.uk⁠⁠⁠⁠ to find out more. Catch up on all previous episodes via our website! ⁠⁠⁠⁠www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/⁠⁠

In our latest episode of Life in Digital, we spoke to Paul Evans, Founder and Fractional CMO of SixtyForty Marketing, about his extensive career, what he believes is the real definition of marketing, and his hopes for the industry in 2025. Paul Evans: https://www.linkedin.com/in/sixtyfortycmo/  Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit www.thedigitalvoice.co.uk to find out more. Catch up on all previous episodes via our website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

In our latest episode of Life in Digital, we spoke to Hugh Stevens, Managing Director at ⁠Liveramp⁠. Hugh Stevens: ⁠https://www.linkedin.com/in/hugh-stevens-hugh7982/ Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B adtech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit ⁠www.thedigitalvoice.co.uk⁠ to find out more.

In our latest episode of Life in Digital, we spoke to James Macdonald, Co-founder and Chief Revenue Officer at Limelight Inc, about his career journey from journalism to adtech, the principles at the heart of his company, Limelight, and marketers can overcome the challenges of cookie deprecation in the coming years.  James Macdonald: https://www.linkedin.com/in/jimmiemac/  Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B adtech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit www.thedigitalvoice.co.uk to find out more.

In our latest Life in Digital episode, we spoke to Catherine Murray at Utiq about her move from publishing to adtech, and about how the advertising industry needs to work with publishers, and for consumers, to deliver results for both in today’s privacy-centric landscape. Catherine Murray: https://www.linkedin.com/in/catherine-am-murray/  Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B adtech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit www.thedigitalvoice.co.uk to find out more. Catch up on all previous episodes via our website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

The fight against ad fraud in 2024 requires a new approach. In our latest Life in Digital episode, we spoke to Elliot Hill, CMO at VeraViews, about how innovative technology and working as a community can help the advertising industry to tackle this growing threat. Elliot Hill: https://www.linkedin.com/in/elliot-j-hill Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B adtech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit www.thedigitalvoice.co.uk to find out more. Catch up on all previous episodes via our new website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

On today’s episode, we’re joined by Emma Lacey, Senior Vice President at Zefr — a frontrunner in responsible, brand-safe marketing that enables transparent, content-level targeting and measurement solutions across walled garden platforms. As online misinformation becomes increasingly complex and difficult to identify, track, and eliminate, Emma shines a light on Zefr’s developing technologies and approaches that are making headway; enabling brand suitability and safety within walled garden environments, such as Meta, YouTube, and TikTok.

The success of programmatic media selling in 2024 will rely on three key ingredients: mentoring, customer-centricity and expert curation. In our latest Life in Digital episode, we spoke to Charlie Patel, Revenue Partnerships Director (Global) at Multilocal, about how curation supports sustainability agendas - and much more. Charlie Patel: linkedin.com/in/charlieparkespatel Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit www.thedigitalvoice.co.uk to find out more. Catch up on all previous episodes via our new website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

Smart technology is making digital advertising more data-driven, automated, and responsive.     Grasping immediate impacts for brands and agencies, and how the tech-augmented future will unfold isn’t easy. But embracing each innovation in turn does help create deeper pockets of understanding, which add up to a better picture of the ecosystem and the ability to judge where it’s headed. That’s the philosophy of our latest Life in Digital Podcast guest, Evgeny (Ev) Popov, in his role as international Executive Vice President & General Manager, International at Verve Group.    With 20 years experience spanning digital operations, technology and product development, and data management, Ev shares his views on the biggest industry trends and how they will intersect – including artificial intelligence (AI) and consumer privacy.  Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit ⁠www.thedigitalvoice.co.uk⁠ to find out more. Catch up on all previous episodes via our website! ⁠www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

Retail media has become a go-to channel within the advertising industry over the last five years. But with larger retailers levelling out in terms of capabilities, where do we go from here? In our latest Life in Digital episode, we spoke to Alice Anson, Digital Media Director of Nectar360, a loyalty insights and media services agency, and owners and operators of Nectar, the UK’s largest loyalty programme. Alice Anson: linkedin.com/in/alice-anson Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. The Life in Digital podcast is brought to you in partnership with The Digital Voice, a much-loved B2B AdTech PR agency who are ready to bring your voice to life with PR, marketing, events, content, and much more. Looking to amplify your brand’s voice? Visit www.thedigitalvoice.co.uk to find out more. Catch up on all previous episodes via our website! www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/

In our latest episode, we spoke to Nick Morgan, CEO and Founder of Vudoo, the content transaction company and in-stream checkout pioneer. Vudoo operates in the commerce media space. Its in-stream checkout technology facilitates purchases within content, meaning shoppers can buy items seamlessly at the moment of inspiration and media owners can retain audience engagement. Sphere Digital Recruitment are specialists in placing marketing, sales, analytics, product and creative talent globally. Each episode, the Life in Digital podcast speaks to leaders in the digital sector about their expertise, their experiences, and how their businesses are navigating the current digital landscape climate. Join our hosts Ed Steer and Dan Bolter every two weeks to be part of the conversation. Catch up on all previous episodes via our new website! ⁠www.spheredigitalrecruitment.com/category-page/life-in-digital-podcast/⁠ ⁠www.spheredigitalrecruitment.com⁠